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So you have finally decided that you are going to have custom designed T-shirts for your upcoming event in Australia. Knowing how to go about it at this point is essential. I am sure, you would like your t-shirt to tell all the good things about you and your event and make sure people remember it for a very long time. For that you need to design a T-shirt that affirms the very idea behind organising the event and projects you and your event in a good light. To achieve this, you must know what options you have and where you should go to get custom T-shirt design in Australia.

At the end of the day, you want that the money, time and effort you spend on the event bring a good name to you and your company. Therefore, before offering the contract to any custom clothing design company in Australia you must know certain things to help you make the most of your effort. Below are some tips that can prove helpful in this regard.

1.Quality of t-shirts: Make sure you ask your custom t-shirt design company in Australia what kind of t-shirt they are going to use and where they are going to source it from. By this we mean you should ask what stuff the t-shirts are made of such as cotton, polyester, cotton/polyester blend or anything else. It’s important that if it's summer, your t-shirts are made of either cotton or cotton/blended fabric.

2.Designing: Designing a t-shirt is a very important part as it conveys the very idea behind your event. It’s important that you work closely and thoroughly with your Custom clothing design company in Australia to ensure that you come up with a design that delivers the message behind organising this event loud and clear. The T-shirt should be designed in such a way that even after the event people would like to wear the t-shirt or like to keep it as a memory that reminds them of the even and the cause it espoused  

3.Choose an experienced design company: Make sure that the custom design company to whom you are outsourcing your work have prior experience in Custom design shirts in Australia. The custom design company you are working with should have sufficient prior experience in handling custom design jobs of large scale. Ask them about the events they have worked for and what their daily production capacity is. This will help in case you need a large number of t-shirts within a very short period of time.

4.Costing: Costing is another very important factor when you are getting a large number of t-shirts designed. Make sure that the company you are going to have all the facilities like professional designers, software and hardware used to design top end designs, digital printing facility and packing facility available under one roof. This will help you reduce the cost of t-shirts considerably.

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T-shirt tales-Generate leads and boost your sales with T-shirt

A business which is able to generate a constant stream of mileage and can challenge the “short term consumer memory” is the one which can race ahead of its competitors and be a long-term success story rather than a quick-fizz out momentary success fluke. And when it comes to generating hot leads, an out-of-the-box idea which can really make your brand shine through and help you arrest some serious attention of onlookers is T-shirt!

Yes, that carefree piece of clothing which is liked by all age groups and which sticks around in one’s closet for 3-4 year (True story! Active use of clothing is around 3 to 4 years according to multiple studies) is a great marketing means.

So how can your brand capitalize on this innovative and impactful marketing strategy? Well take a look at 3 surefire ways in which you can utilize T-shirt as a marketing tool and leave an indelible mark in the minds of your clients/customers for better return on investment-

Social media

Of course! A miracle baby for all marketing mavericks around the globe, social media should be your first pick of the lot if you want to spread the word about your brand via T-shirts, fast. Average homo-sapiens spent 2-3 hours on the social media on daily basis. That means you have a big time frame to work on your social media game and make your brand visible on T-Shirts/shirts via pictures or video. Or even better! You can host a giveaway contest, start a referral program or garner various point-of-views from your audiences on surveys on varied topic and add a T-shirt/shirt branded with your brand logo/name as a thank-you gesture. For example, if you are a fishing company based in Australia looking to spread the word about the gear and tool that you manufacture, then simple get a bunch of fishing shirts in Australia, put your logo on them and give it as a goodwill gesture to people referring your brand or taking the surveys.

Give to your employees!

They are part of your organization who work around the clock to make it a success so why not take their help to boost your marketing tactics too. Not only will they spread the employee pride and engagement towards what they work for, but also the high visibility quotient with your employees wearing your brand on their back during office/in field is something your company can surely do with to garner high sales number.

Tie up with brands and offer them your merch!

Another way to up the ante is to tie up with renowned brands and let them offer your T-shirts as a giveaway with their products/other offerings. Let’s say you are into gear production for water-sports. You can tie up with a company of similar business proclivities like fishing cloth-line production and throw in your brand merchandise as a part of their offerings of fishing shirt. So when their customers try to reel in some suave fishing shirts online, you too can grab their attention with your range of T-shirts.