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European Super League 2.0

In April 2021 twelve of the biggest soccer clubs in Europe started to publish their ideas for a new elite European league. The clubs from England, Italy and Spain. The name of the League is "European Super League". Two years ago, this led to one of the biggest fan protests in the history of soccer. The UEFA (United European Football Association) was worried about the plans and threatened sanctions against these clubs. One week after publishing the plans, the idea was shot down and the frontrunners had to quit their job, like the former president of Real Madrid.

However this March some clubs came up with the "European Super League 2.0". And this time it sounds like many fans support this idea to revolutionize the European Soccer. This time everything sounds like a great plan if you read the paragraphs on the website. For this league clubs like Real Madrid, FC Barcelona and Juventus Turin founded the marketing agency A22 with its boss Bernd Reichert, former CEO of the German TV channel RTL.

The company wants to increase the amount of games in the group stage but more care about the health of the players. Everything sounds like a great idea in the first moment. Despite of the good idea it is really critical to implement the league. The European sports court will make a decision the next weeks which will allow the UEFA to decide themselves if they want to establish the super league. However they will not destroy their own system.

What are your thoughts about the evolution in European Soccer?

Will it change to a system like in the U.S. e.g. the NFL with their franchise system?