shopifypos-blog

[shopifypos-blog]

Store Management System: Ensuring Smooth Business Operation

When a retail store is newly built, one person might be enough to be in charge of it: the owner. When the store is growing and the owner can’t look after it himself, he might hire a store manager to manage the overall functioning of the store and just focus on ways to scaling the business. Managing and controlling everything around a store is easy in a small enterprise. However, this is very much stressing if the business is operating in the wide big field. This is how the store management system turns to life. You and your store manager might not be enough to take good care of the daily transaction. You need something helpful and incredible for the smooth operation.

Why Your Store Needs It

Stores that are in need of effective and time-saving employee and customer management should have a reliable store management system. The system can help with easy and paper free retail business process. It can also effectively manage reminders, meetings and all your visitor details making sure you don’t miss a thing. A system that will help your staff perform at its best is essential in every business. From checking their attendance to giving rewards, store management system got you. Get notified with your important tasks. Let know all of your customer and employee records. As you can have a backup to your database and restore all the data whenever you need it, managing store will be like a piece of a cake.

Advantages It Can Give

Better Internal Control Speedy Communication Optimum Service Level Standardization Time and Effort Saving Easy Employee/Customer Tracking Optimum Service Level Higher Inventory Turnover Streamline Purchase Option Space Saving In running a smooth retail business, you should bear in mind the importance of store management systems that are adaptable and able to convey the right client service. It must be accessible to real-time client data so retailers can customize offered products or services that satisfy customers. A simple system software is not enough. You need something that works more than that.

How It Works

Store management system works by utilizing the mechanical assembly of the store along with one or more store terminal for the first line. It saves space a lot because you only need one system to monitor all your stores. The server outside the store will be the second line. If you have two or more stores operating online, the transmitting of information via a server will make everything possible just like a blink of an eye.

Retail Management Software

A retail store is the store manager’s baby. It needs to be feed with supplies, dressed with diligent employees and nourished with customers. The good thing is that – a single POS can do all of this. This means you don’t need to hire a physical manager to take good care of the entire maneuver. One Shopify stock manager can do. One retail management software is enough to ensure smooth business operation across all store locations.         Read the full article

[shopifypos-blog]

Email Marketing: 5 Common Pitfalls that Shouldn’t be Ignored

Billions of people in the world use email. Yes, email is popular. It is everywhere. When it comes to sending billions of emails daily, business email is on the top list. Email marketing can be the most effective way to quickly reach people around the world. It is a powerful way to connect with them and it really can’t be beaten. This technique is an effective advertising tool you can use for your business across the globe. Sounds good, doesn’t it? But oftentimes, it’s not what always happened. Sending too frequent, irrelevant and unwanted emails aren’t anymore good.

The Drawbacks and How to Avoid Them

1.   Spam

Spam emails irritate customers. They don’t like receiving or reading it. When you send spam emails, they will appear unnoticed to your recipients or they will unsubscribe for your emails badly. Make sure that your email marketing meets the rules for privacy and data protection so you get your messages directly to your consumer’s inbox.

2.   Undelivered

Unlike text messages, not all emails are delivered. Before the email contents reach the recipient, they are filtered by internet service providers and email software. Avoid using spam keywords and always keep your marketing lists up to date to stay in the go.

3.   Boring

Anyone who likes boring email? No one even tends to take a look! If you aren’t making your email interesting enough, people will ignore it. They aren’t reading it. It is not easy to form an impression but devising a hook which cannot be disregarded takes an extra care. Begin with a carefully crafted subject headline then work with an attention-grabbing body of the mail to catch your reader’s mind off-guard.

4.   Lack of Communication Preferences

The way you deliver your contents might lose out potential subscribers. Language is a barrier. But this should not stop you from reaching more different people. Avoid this by offering diversify communication preferences. Make your contents global. You can do this by offering multi-language translation services or give them an option to choose the language of their choice.

5.   Format Issues

Since there are different recipients, they might also use different tools to view your message. This is the reason why not all of them can view images and other multimedia you use to include in your mails. Test your email campaign on multiple platforms. Also, consider cross-platform testing so your viewers won’t miss a thing. Creating an email with Shopify POS is also effective for all your marketing campaigns as it can help with customer tracking in different email formats such as PDF, HTML, RTF, CSS and many others.

Wrapping Up

Email marketing is a great advertising tool your business should never take for granted. It provides a profitable return on investment. Studies showed that there are more consumers had made purchases when they receive direct emails rather than being engaged in social media sites. This is truly worth trying. If you want to get the greatest sales in the history, email marketing is always here to stay! Read the full article

[shopifypos-blog]

Shopify POS: Best Point of Sale System & Retail POS for Small Business

Shopify POS, which will provide faster, simpler and efficient checkout methods. Contouring your checkout, creating unforgettable client experiences and consistent deals and sales either its in-stores or online. Shopify Inventory Management enables you to outline, style and print your own barcode label. At the Front till you can take advantage with fast and efficient scan and transactions process. The barcode implementation can be reliable in such a way that it can track your inventory which will fundamentally enhance the accuracy of tracking of inventory and which also for all intents and purposes will eliminate any risk and possibility of a customer check out with the wrong item by the time at clerk invoicing. So take advantage of Shopify POS barcode inventory scanning as it is creative and reliable which makes the store running unpretentiously simple.

Lay It Away by Shopify POS:

Lay it Away or Layaway is a purchasing method in which a consumer places a deposit on an item to layaway for later pick-up when they come back and pay the balance. Layaway (Lay-by) is an understanding in which the seller holds an item for a customer until the point that the customer completes the payment of the installments important to pay for that item. As it happens in the installments plan that you take the item home and pay the debt accordingly on the monthly bases or other way it is scheduled, the layaway client does not get to take the item home until the point when it is totally paid for. Stock levels are lessened when a thing is on layaway and consequently recharged if the layaway is dropped. So the Shopify POS system offers you to lay it away.

Special Order through Shopify POS:

For retailers, customer loyalty and their retaining is an important matter – and making a customer's unique request possible goes far to giving quality customer services. Despite the business, having the capacity to fulfill a customer's demand at the point of sale is basic. Utilizing the inserted Special Order arrangement at the Point of Sale (shopify pos inventory), store faculty can alter a request and request the item from anyplace in the distribution chain. Ordering, shipping, receiving, and payment are altogether taken care of through SooPOS. At the point when a customer asks for a unique order, store workers or staffs can without much of a stretch select the item parameters and decide whether the requested item is in the store or on the off chance that it is accessible some place along the distribution chain. They can even request specifically from the producer/manufacturer and have the product delivered to the store. And this can happen comfortable from the shopify pos setup.

Make Quotation with Shopify POS

A business quote enables a potential purchaser to perceive what expenses would be included for the work they might want to have done. This quotation will be made by the organization utilizing the data that the potential customer gives, in regards to the relevant components that may influence the cost. A statement can help the potential purchaser when choosing which organization to utilize, and which services they are searching for. In shopify pos kit, quotes are helpful for putting a sale on hold for a later date, sending an estimate before a sale, and keeping a record for you and the customer.

Work Order

The Shopify POS deals with the complexities of work orders (services orders) by utilizing SooPOS to effectively dealing with the whole service life cycle process. Services could cover Assurance, fixes and any services requiring product sales and support for maintenance Track status of every product, as requested, shipment, picked up You can adjust the work arrange whenever, the recorded changes can be recovered and printed You can get halfway payment when fractional work is finished Customer can Convert to receipt in partially or completely

Consignment with Shopify POS

Consignment allows the consignee (you, the seller) to offer products in the interest of consignor (the individual who owns the product). This shopify pos inventory management software empowers you to exchange these products while following how much cash ought to be paid to the consignor. The consignee pays the consignor a bit of the returns from the sale. Payment isn't made until and except if the product sells. Products normally sold on consignment incorporate antiques, clothing, artwork, tools, toys, musical instruments and hand-made items.

Rental and Reservation

SooPOS supports product rentals for anything from tools and hardware to furniture and gadgets. The client database tracks the rental alongside other relevant data. The rental module additionally supports booking and reservation. With our rental solutions through Shopify POS, you can get customers in and out rapidly, control stock and booking, in a split second observe upselling openings, lease and sell on a similar receipt, and procure more benefits via automating your business forms from point of sale to back-end accounting.

Shopify POS Gift Vouchers facility

With SooPOS it enables you to issue, reclaim, track gift voucher adjusts all inside the program. No additional items, add-ons or special equipment is required or month to month expenses required. Electronic gift vouchers have demonstrated to expand reclamation rates over paper gifts certification and increment in repeat visits. Customers who utilize gift vouchers will in general spend more than the allotted value and gift vouchers give wallet publicizing. Gift vouchers can be reused and revived. You additionally issue gift certificates which can be utilized one time only.

Shopify POS Gift Receipt

A Gift receipt is issued by a retailer at the point of purchase, it does exclude price information for the acquisitions. The beneficiary of the gift can utilize the receipt to return or exchange the product if the customers wants to. A bar code (optional) is imprinted on the base of the receipt for brisk return or exchange.

Shopify POS Gift Registry

Through Shopify POS customers can compile a list of products they wish to get and after that they can distribute it to family and friends, for special events, for example, a wedding, graduation or new child. The registry can be printed out so customers can carry a duplicate copy around the store with them and item amounts are consequently refreshed as purchases are made by the customer. SooPOS proficiently maintained and managed registry can keep gift providers from giving duplicating gifts to the customers.

Quick Launch Button

Shopify POS Quick launch button (User Defined Soft Key) let you rapidly add mostly sold products to a sale, or view your most loved reports. You can make Quick Launch button to mechanize a wide range of functions in SooPOS. You can gather buttons with various tabs, each button can have its very own size, color of the background and picture, custom content or activities.

Flexible Pricing

With SooPOS, you can essentially setup unique price for a date range, or setup advanced pricing rules dependent on conditions, customers gathering (eg: whole sale, VIP), items gathering, workers. Through Shopify POS least price rules can guarantee you never sell products below expense and setup greatest discount rate by employee job position.

Loyalty Points

With Shopify POS, customers can win customary loyalty points which focuses on each qualifying purchase. Customers can see their loyalty balance on receipts, and reclaim it as credit against future purchases. Staff can see a customer's loyalty balance at POS screen and exchange history transactions in reporting area. Applying acknowledge credit during checkout is as simple as clicking a payment type. Loyalty point’s balances are then right away refreshed. You can setup a Frequent Buyer Program with the end goal to have sales, for example, "purchase ten of a specific items and get the eleventh free". Each time a client buys an item, at the very point the item will give the customer a point. At the time when the customer gathers 10 points, then at that period whenever they buy the next product, it will consequently be sold for free.

Store Credit

Store credit or credit note is a commercial record issued by a vender to a purchaser. At the point when a customer returns a product, rather than giving them cash back you can rather give store credit to the customer, which can be utilized within the store whenever the customer wants. In future exchanges, Shopify POS allows store credit to be utilized similarly as some other payment type from the complete transaction screen.

Accounts Receivable (AR)

SooPOS empowers you to know who owes you the money, how much and when it's expected to be due. Regardless of whether you have open, rotating or installment accounts, SooPOS gives you with the data you have to use to make sound decisions with regards to setting in-house credit limits, printing receipts  and month to month statements, observing payment activity, gathering past due records and charging interest. So you are all the way up-to-dated with Shopify POS.

Other Great Features:

General ledger integration with Simply Accounting(Sage 50), QuickBooks, PeachTree Capture signature using Topaz signature pad Sales return using barcode scanning Multi tender types including foreign currencies Price lookup by SKU, Vendor, Group, Products, Styles, Size, Colors and other Attributes Promotion gift cards, gift certificate and coupons Mix and Match, Quantity discounts Pickup and Delivery tax rates Paid in and Paid out Cash drawer reconcilliation Suspend (park) and resume unlimited number of transactions Sales rep commission/Spiff Advanced tax rules, tax exempt and tax by store or shipping address Pole display Customer display support including advertising between sales Serialized inventory tracking (Serial Number) Customizable touch screen Print packing slip Multiple printers support Different printed policy depending on transaction type (sale, layaway, return etc.) Assortment UPC(s) Start a transaction at one register and finish at the other Maintain / Change existing layaways Partial payments for special orders, void and convert to store credits Support for weighing scale Email receipt to customers Age Verification for liquor store and tobacco or vapor store Line item clerk sales tracking Split payments Price and inventory stock lookup Security levels, clerk permission control, supervisor override Packages for Case Lot Tracking and Splitting Physical Inventory Collection System for Inventory and Sales, Purchase Order and Transfer Order generation   Read the full article

[shopifypos-blog]

How to Use Account Receivable that Drives a Lot of Sales

When a company sold goods or services, it has the right to receive certain amounts of cash known as accounts receivable (AR). It is simply a fund owed by a consumer to the company for the rendered services. When funds are not yet collected, it will always be a company’s asset on the balance sheet unless the AR is created and a sale is transacted. The revenue gets in the point then. Company’s revenue is the top line of the business. It is all about the money that takes in from many fund sources. When account receivable is handled the best way, you can make your business stand out. How? This article might surprise you!

Account Receivable Real Functions

The purpose of AR is not just to record all those to-be collected funds, but also to attract new customers. It can even help in creating repeat business. While buyers are able to pay for everything they planned buying, others cannot. Some purchasers don’t maintain enough cash to cover all their needs at once. By giving them a chance to buy items they like that can be paid later on can greatly help your business attract more customers. It can also encourage existing ones to stay and purchase more. In such a process, AR works by sending invoices to customers who haven’t paid yet. You can set a specific due date such as 1 month or 60 days and offer a small discount if they pay on or before it (ex. 10%). If they can’t make it, you can give additional fees. Sometimes, collecting your money sucks up, considering account receivable financing will save you.

Advantages of Account Receivable Financing

Companies that allow a certain fraction of their sales to be on a credit status are important to help customers avoid the hassle of making an actual payment process. You can receive many pros in return.

Customer Loyalty

Take advantage of your AR sales by ensuring your clients are getting referenced account information without trouble. Highly organized accounts can also offer your business a significant sale advantage which can build loyalty among buyers and establish goodwill.

Immediate Cash Flow

By getting all your receivables and invoices handled by a commercial financing company, you don’t need to wait months to receive your money. You are able to get it immediately if you are badly in need.

Equity Intact

AR financing does not need your company’s equity. This means you still have the full ownership of everything. Though venture backers take a substantial stake in return for their investment, the agreement you make with them can save your business growth in the future.

User-friendly

To obtain a loan in the bank is not easy. You need to undergo so many processes. Account receivable funding does not give you that. It does not require collateral anymore. You don’t also have to wait months to verify your creditworthy.

Business Focus

Since you don’t have to focus on the collection anymore, it is your business that your main focus now. This can help you generate new income instead of spending a lot of energy getting your customers to pay their bills.

The Best Way to Track your Money

Keep your businesses moving forward by tracking your customers. The one and only way to track your money the best way is to use accounts receivable software. SooPOS gives you the power to know who owes you money. It even provides details about how much the amount is taken, when will the due date and many other important information you need to keep your business going. When it comes to AR things, it is always better to keep Shopify POS in mind so you can track all the money owed to you. Remember, money is life. Without it, your business can’t survive.       Read the full article

[shopifypos-blog]

Consignment: How to Create a Win-win Partnership

Out of budget but want to fill up the shelves with new products? Consider consignment! A consignment is simply an act of consigning. It’s a matter of sending goods to another person for the purpose of sale. Though the ownership of the goods remains with the sender, he or she is not receiving any pay unless the items are sold. This method is typically used by retailers who wanted to expand their markets and experience a drastic economic advantage. See how both retailers and suppliers can create a win-win partnership for the real win.

Defining the Method

Under the consignment method, the consignor, the sender or the seller of the goods still has the ownership of the products. The consignors have the right to instruct how the products will be sold and can take back the unsold goods unless they are being paid in full. On the other hand, the consignee, the receiver or the buyer of the product can make an arrangement with the seller and only pays once the items being placed sold out. The consignment store (which is commonly owned by a consignee) sells the goods on behalf of the sender. The consignors remain the title holder of the products, but it’s the responsibility of the consignees to take good care of the goods being hand over. They are also responsible for delivering or removing left stocks. Retail merchandisers display the products and handle the sales. Once the items are sold, the consignor pays the consignee and keeps a percentage of the proceeds.

Tips for Successful Consignment

To visibly see the profit, retailers are advised to buy low and sell high. Make sure to only purchase high-quality products at a reasonable price. Products that are low-priced but are low in quality aren’t any more helpful these days so buy only saleable items.

What to Avoid

If you have your business built with Shopify platform and you want to maintain your brand, keep complaints from coming the way. Here are the things that should be avoided from the very first place. Damaged Goods Fake Products Low-quality/Cheap Items It is also important to avoid products without enough stocks as customers tend to stop shopping if they can’t regularly find items they like. Items that are easily outdated are not meant to work as well. Make sure not to purchase items with low product turnover as it implies weak sale. Most importantly, avoid misunderstandings with the suppliers. This can only lead to business loss.

What to Indulge In

Before jumping on the agreement term, consider split reductions.  It is better to sell the merchandise at a low price and get smaller commissions than just return the items unsold to the consignor and get nothing to collect. Under a consignment setup, you can save money on inventory costs and there are also product exposure benefits for vendors. In selling the products that the seller provides, you can display colorful signs or use discount cards for them to see what’s new and what’s on sale. Make sure your customers can comfortably hold and try the items in whatever way you can.

A few Words of Concern

Consignment is great but you need to tie up your funds until the merchandises are sold. It would also be difficult to quickly distinguish which stock is nearing its termination date. To help yourself out, use a consignment computer software that will allow you to simplify reconciliation with your sellers. This means if you are running an e-commerce business you have to use SooPOS (Shopify POS) or any computer software that enables you’re reselling and tracking more efficient. There are many consignment advantages you can try out with friends. As long as both you and the supplier are willing to share the risks, both of your can also get an endearing benefit! Read the full article

[shopifypos-blog]

Top 10 Reasons for Barcode Labeling

Take a walk in your favorite physical store, have you noticed barcode labeling in all products? Barcodes are everywhere. But they become neglected every time we shop. Read on and find out their real purpose!

Why Barcode Exists

1.    It is lucrative.

Barcodes are commonly used for identifying products automatically. It offers speedy recognition and extremely fast implementation of data. It can even help in managing inventory and improved productivity at almost no cost. It is a great money-spinning tool for various industries because it costs just a few cents.

2.    It eliminates human error.

Barcode works like magic for business owners who are keying numbers manually and use a laborious handwriting for daily transactions. With barcoding, you can have the power to automatically scan all items for easy encoding.

3.    It offers fast order processing.

Barcoding makes reading and interpreting product labels even faster. It means you can have more volume out the door. Customers no longer have to experience an annoyingly long wait with automated processing.

4.    It improves inventory control.

It is difficult to correctly and instantly identify different types of items without having to put barcodes into. Only barcode labels can make inventory control and management easy with improved accuracy.

5.    It provides security.

Barcodes can guard you against thefts due to their traceable and fully auditable advantage. Mistakes and mix-ups are also prevented for the end user's convenience. This is what businesses such as pharmaceutical and healthcare truly want the most.

6.    It grants real-time data.

The availability of better, accurate and real-time data is very much essential not just for inventory but also for product pricing. Barcodes provide various relevant information that can be used for a wide variety of applications.

7.    It promotes better decision-making.

Every business owner has to decide what’s best for the company. As barcodes can take accurate data very fast, better decision-making can be achieved without having to spend much time and money.

8.    It is able to meet regulatory requirements.

Regulatory agencies have imposed certain labeling requirements, and barcodes are up to that. Customers also have certain labeling necessities that you have to meet to satisfy their needs. Everything will be easier if you use barcodes in the first place.

9.    It enhances operational efficiency.

Barcodes can help you with quick and better tracking for faster and more accurate processing. The recording of information is precise and anything that moves within a company can be monitored.

10.    It reduces employee training.

Reading barcodes does not take much time to master. The need for familiarizing the entire pricing and inventory procedure is not a headache anymore. As long as all the information are recorded, you can just use a hand-held scanner to read barcodes.

Wrapping Up

Barcode labeling is truly essential in cutting costs and saving much more time. It is a viable choice for businesses to use barcodes for product identification, inventory management, logistics, advertising, and procurement. By using the custom barcode label designer of SooPOS, you can beautifully design and print your own customized mailing label. If you want to help your Shopify Stock Manager and make your products above the line, you should have an amazing barcode maker in hand! Read the full article

[shopifypos-blog]

How to Track Business Analytics with POS Comprehensive Reporting

Knowing what you are getting yourself into as a business owner is important. You have to weigh things to see what works and what does not. You gather all the data available to back up your company’s visions. What you do is already a business analytics. Business analytics allows you to check all information for profits. By analyzing collected data, you understand what’s best for the business. Tracking business analytics is essential to see where the inefficiencies are and what you can do to improve them. Since every business is different, you can win success by tracking the whole thing. This is how you can make winning business decisions and strategic moves. But you need to be a data genius to track the whole lot. How can you do that? Let’s find it out!

Making Data-Driven Decisions

A data-driven approach in business allows companies to optimize and automate business processes with a blend of technology. It can be used with data modeling and statistics to build up new business insights. Working with big data and programming make business analytics a challenge for many industries. Fortunately, we can use business intelligence and data analysis tools these days. The process involves analyzing past performance of the business by using data to calculate how it will work best in the future. Data-driven companies get a competitive advantage in the world of the digital age. You can too.

The New Era of Retail Analytics

Making an effective decision is critical in every business operation. No matter what type of business you are building, it is important to analyze business data in order to give decision-making a positive end for the overall success of the operation. POS system reports are the only thing that can help business owners and managers nowadays to gather data and analyze it the quick way. POS system can greatly help in making critical decisions by creating hundreds of comprehensive reports covering even the smallest aspect of your business.

Sales

Sales are important in many ways. Considering POS sales reports will bring you the most profits as it tracks items by its popularity, efficiency, and availability. But not just that, POS sales reporting can also send essential reports such as payment details and summary, a record of the best and worst sellers, lists of sold items, discounts, refunds, gross profit, sales analysis, special orders, restocks, transaction details and many others.

Vendor or Supplier

For you to manage your payables, vendor or supplier reports are here to the rescue. It will help you manage what goods or services cost you the most money and pay your vendors in a timely way. Here are some of the reports you can get: PO records, inventory reports, gross profit, restock, vendor contact and invoice list, vendor payment and profit analysis, rank sell, receiving, benchmarking etc.

Inventory

To help you track your inventory investment and manage your inventory levels throughout your stores, SooPOS Point of Sale provides comprehensive inventory reports. This includes inventory performance, value detail and analysis, location catalog listing, operating statistics, aged inventory, PO order and receiving and many others.

Employee

Being able to track employees and monitor their productivity at all times is essential for the overall success of a business. POS employee reports are able to give you detailed statements like clerk productivity, sales, gross profit, transaction listing, commissions and time card report. These are just some of the key reporting you can get out of installing Shopify POS in your business. Bear in mind that business analytics is a great strategy for making amazing data-driven marketing decisions. Without comprehensive reports, you can’t analyze. Without POS, reporting doesn’t make any sense!   Read the full article

[shopifypos-blog]

What is Inventory Management and Why is it Important in your Business

What effects does a poor inventory management have on a business? A lot! It can decrease employee productivity, sales and warehouse arrangement. It can also create inaccuracies, delays and sometimes, a failure in business. Shocking, isn’t it? You can only prevent such distressing poor inventory consequences if you are good at managing the field. As everything that comes in and out of the store can give a big impact on the success of a business, E-commerce industries, and online retail brands are giving inventory management of top importance. Here you will know how to make a good and accurate inventory, for the win! Read the full article

[shopifypos-blog]

SooPOS: Your Partner in Excelling Digital Channels

While retail management is making a fabulous growth in the economy, technology and software certainly become very influential in associating digital age. Technology makes everything advanced and software is used for enhancing specific operations. SooPOS came out to make POS systems in Shopify platforms run fast, easy and effective. By accompanying high-technology in every feature of the software, the Point of Sale will never be frustrating for different kinds of retail industries. Most importantly, the need for excelling online businesses on digital channels will be very easy. Read the full article

[shopifypos-blog]

How to Create Memorable Customer Experiences like No Other

Do you know how to make customers stay for long? Deliver that ‘wow’ factor! You can only do that if you stop focusing too much on your marketing schemes. Building your selling tactics is good, for sure. But, spending too much on that will certainly make the most important thing out of sight – customers. A business without customers is like a boat in the land - it serves no purpose. This is how important it is to create a memorable customer experience. Having the best products is not enough. Shoppers also want an amazing shopping experience for this is why they want to come back for more. Read the full article

[shopifypos-blog]

5 Tips to Improve your Retail Sales the Best Way

The main purpose of building a business is to collect customers. In fact, the success of retail sale projections can be determined by the number of buyers show up at your door. While attracting new customers is a good trick, it can’t just be your focus. You have to think about strategies to boost customer satisfaction and improve sales. This is how marketing will get in. Here are the five marketing tips you can do to increase your sales and prevent slumps.

Winning Marketing Strategies

#1: Know your Business

Gaining the greatest competitive edge is no easy feat. This is how important to know the industry right before you jump off to it. Set up goals and don’t make pros be your only spotlight. Businesses can encounter cons too, so think about possible solutions in advance. Be committed to learn and have an earnest desire to accomplish everything. Most successful business owners always have visions and missions. They also have adequate industry knowledge and sufficient capitalization.

#2: Check your Pricing

The way you priced your products can affect the numbers of customers coming in your store. While the right price is based on how much the customer is willing to spend, the function of supply and demand is what best defines a winning product pricing. What matters most is that you can make a competitive pricing any time you want, just make sure it is profitable and consumers can still afford. You can look for manufacturer discounts, join buying groups or purchase products at below wholesale prices to achieve that goal.

#3: Value your Customer

Customers are considered to be the heart of every business. Show you care and understand their needs. Show your appreciation too. One best way to do that is to give them some rewards and discounts. You can also create loyalty programs to make them feel happier shopping in your store. A study shows that 66% of customers are likely to stop shopping if they are not valued in a store. Moreover, don’t forget to encourage excellent customer service as it can greatly affect your sales. Educate them about the product you’re selling, if necessary. Ask them to leave their contact information and mail them back.

#4: Manage Online Presence

Millions of people have gone online and you can make this an opportunity to sell your goods at your own pace. Building a reliable online presence is one of the key elements to improve your sales a bit faster. Consider social media advertising and don’t take content marketing for granted. Shopify is one of the most popular e-commerce businesses online and you can be more than that if you did it well.

#5: Offer Fast and Reliable Services

Long wait, in any form can certainly kill customer satisfaction. If your goal is to improve sales, do everything it takes to eliminate waiting time. Customers are in need of faster experience nowadays and if you do manual checkout all the time, it can create a long waiting line. A study shows that 82% of customers who are experiencing a long wait are likely to stop shopping at a store. This is how important the POS system is. With it, transactions can be completed anywhere in your store in just one tap. Thus, if your business is in Shopify platform, you can use a reliable POS software compatible to that such as SooPOS(Advanced POS for Shopify). What to do the next time you think about improving retail sales? Follow these tips and keep cash rolling! Read the full article

[shopifypos-blog]

Shopify POS: It’s Impact in your Business

Did you know that Shopify is a really big market? Yes, you hear it right! It has a number of over 46 million small and medium businesses worldwide and reportedly has an average revenue of $1,243 per-merchant in 2016 alone. Shopify is really a great place for entrepreneurs and e-commerce businesses and there is one thing that makes the market stay on top – Shopify POS. Here, I’ll walk you through what is Shopify POS used for and how it can make a big buck in the bang of your business.

What is Shopify POS

Can be used for:

Online store Offline/physical store Whether you want to make sales in person or give a big focus on your online sales, Shopify POS (Point-of-Sale) is an app that can help run your online and offline shops. This application allows business owners to sell products in-store, pop-ups or any markets without hassle.

Can be used with:

Android IOS Shopify POS makes order and payment processing possible using Android (Samsung, LG, Sony etc.) or IOS (Apple) devices. With the app, you can easily search customer’s favorite products, send emails, accept payments and process orders. The application can also help in doing multi-channel selling, advanced checkout and 24/7 support. That gives you a peace of mind even if you’re on a vacation.

How Shopify POS affects Shoppers

The Shopify’s new POS feature allows businesses to convince showroomers to make an online purchase in order to reduce showrooming, most retailers always have to deal with. Cutting back such a negative trend can pretty much increase your online sales. Since businesses can offer offline shoppers an online purchase option, it can help them experience the convenience, speed and comfort of online shopping. Merchants using the app can build an online cart while a customer is shopping in a physical store. They can then mail the customers so they can decide whether the next purchase will be through online or not. This can help lazy in-store shoppers consider online shopping without having to change store. Sending offers and emails to your customers can re-engage them with targeted promotions leading them to buy more from your brand. The Buy Online feature of Shopify POS makes offline shopper and online business connected to create long-term customers while welcoming more sales.

Final Words

POS is essential for standout retail experiences where you can accept any mode of payment, sell anywhere and grow your business in just one tap. Shopify POS can truly make a difference in your brand. It turns showrooming into sales, improves retail analytics and can create a high-impact in your store growth. To make the most out of your Shopify POS, we highly recommend using SooPOS. SooPOS is a multi-purpose retail software for Shopify platform that can improve the efficiency of your business, automate even the hardest jobs and can help run your retail business at its best. In addition to the basic functions of Shopify POS, SooPOS runs on Windows Desktop, you can use much more advanced features by SooPOS-Shopify integration, which will take your business management to next level. Liked how the amazing Shopify POS affects your business? Make your products work with SooPOS and see how you can get incredible results! Read the full article