simplexmindsofficial

[simplexmindsofficial]

Flipping the Switch

Today is the day where a new chapter begins for me.

The idea for today was to meet up with an old friend, Nico, to talk about filming a feature that is to be posted on the Simplex Minds Youtube channel. We talked about the project and what my vision for the feature is. As we were talking about the project, Simplex, and his entrepreneurial journey he decided to bring out a passion project of his that he's been wanting to do called, Game 16.

A little backstory on Nico is that he is a world-renowned bboy (breakdancer). He has been training and competing in the art since he was 12. He is currently 26. Since COVID hit he had to shift his thinking from competing and sustaining a lifestyle for himself to a mindset of building a system that can keep him, his family, and chosen family sustained.

He bought out a vape shop during the pandemic, built a secondary location in Phoenix, and now opened a coffee shop / cigar lounge / nursery with his friends and family. He spent the past two years learning and building businesses.

Now getting back to today. Nico pitched to me this idea he has called "Game 16". The gist is that he wants to get back into the breaking scene and wants to qualify to compete in the 2024 Olympics. That will be his 16th year breaking and kind of like his last hoorah. With that, he wants to build a docu-series around that storyline.

He wants to create a docu-series following him and his endeavors in trying to compete at the highest level once again. He is trying to do all of this while also maintaining his shops and pursuing his passion for music.

With Simplex, this is something that works beautifully with the brand. With Simplex I want to be able to get into the nitty gritty with creatives. I want people to view other's processes. The highs and lows that comes with the journey.

The idea right now is to have Game 16 be it's own brand in collaboration with Simplex Minds. Game 16 will have it's own channel, branding, and social platforms. It will be a project that lives and dies at the end of this journey.

Tomorrow I will be telling my current work that I will not be renewing my contract with them and I will be freelancing full time at Nico's shops, helping with whatever I can in order to make some money and help their businesses grow. I will also be working on Simplex Minds every second I can. I will also be Nico's personal videographer and creative director for Game 16.

The balance between everything is going to be a challenge. Figuring out the workflow is going to be a challenge. Getting budget is going to be a challenge. Managing Simplex at the same time is going to be difficult. BUT you only get an opportunity like this one time in your life. The timeline for this project is at max going to be 2 years long.

I need to go hard during these next two years. I will create some of the most beautiful videos I can. I will be building networks. I will be making sure to create all of the projects that I can.

It will be difficult. There will be times I am sure I will want to give up. But, the only way through is through. I have to stick it out and see where it goes. This is a huge opportunity that I can't just pass up. Too many things are aligning right now.

I am very hyped and scared for the future. I won't be getting younger. I won't have the freedom to go after this later on. 2023 is going to be a rollercoaster and I'm about to take my seat and see where it takes me.

Much love,

Troy