streamsharegc-blog - Tumblr blog

streamsharegc-blog · 6 years ago

Text

A Quick Guide To Optimizing Your Google Business SEO

One of the most important steps that businesses need to take when looking to optimize their local SEO is to verify and claim their business on Google. This can be accomplished via a free tool called Google My Business, or GMB. Being listed on GMB can increase a company's chances of being visible in:

Google Maps Local Finder Google's Local Pack Organic listings

Local businesses that meet the qualifications are able to claim a free listing in the Google Search, and they can also include relevant information about the business such as phone number, address, payment types accepted and business hours.

In addition, Google has started to add other great features to the GMB tool. Businesses should take full advantage of any features that will enable them to enhance their listing on Google My Business. Not only will the listing grab the attention of potential customers, but it will also improve their ranking in the local search results.

So, what should businesses be doing to ensure their Google My Business listing is optimized for local SEO?

Be Sure To Answer All Important Questions Google Asks

There is a range of questions that Google will want to the answers to when a business owner fills out a company profile for Google My Business. Once the questions have been answered, the company's listing will contain valuable but basic data. However, the information provided will be enough for potential customers to learn more about the business.

It is important for business owners to also realize that any questions that are left blank could be filled in by someone else, including a competitor. This can occur if someone suggests that information is edited or changed in the business listing.

In other words, if someone clicks on the 'Suggest an Edit' link in the GMB profile for a business, they will have the ability to edit the entire listing.

Google Posts

These types of posts are similar to social media posts or ads in that they can appear in both Google Maps and a Google My Business listing.

It is simple to create a Google My Business Post. Log in to the GMB dashboard and choose the 'Posts' option. Business owners can then become creative with their company's GMB listing by adding images, a link to a website or even a CTA (call to action).

The posts can be made for a variety of reasons such as:

An upcoming event Upcoming sale Latest blog post Holiday messages

These are two ways that businesses can optimize their local SEO for Google or check www.streamshare.com.au for your reference. Hopefully, these reasons are enough motivation for business owners to log in to their GMB accounts and start optimizing their company's listing.

youtube

Streamshare | 1/27 Dandenong Tce Robina Qld 4226 Australia | Phone: 1300 885 487 | Email: [email protected] | Website: http://streamshare.com.au

0 notes