#2019imageSEOTips&Tricks

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Image SEO Best Practices for 2019 - Digitalmarketerindia.net

Image SEO Best Practices for 2019 - Digitalmarketerindia.net

Image SEO Best Practices for 2019 - Digitalmarketerindia.net Image SEO Best Practices for 2019 - Digitalmarketerindia.net   Image SEO Best Practices for 2019 - Digitalmarketerindia.net.You will hear and see a lot of useful information about search engine optimization (SEO) sites, but almost all of it will deal with the rules of preparing Internet content, which many consider text exclusively. And against the background of a million rules for writing promotional articles, you will hear almost nothing about what optimization methods you need to apply to the graphics component of your web sites.

SEO 2019 - Trends & Best Practices in 2019 to Stay On Top of Google

Did you know that a good webmaster and an experienced optimizer can (and should) add SEO elements to photos and other images of web pages? If you don’t do this, then site promotion is not so successful, because you are missing a great way to attract new traffic to your online resource, and, ultimately, you have a lack of potentially interested clients. Image SEO Best Practices for 2019 - Digitalmarketerindia.net

SEO 2019 - Trends & Best Practices in 2019 to Stay On Top of Google Why is it so important? Nearly half of the websites, the optimization of which we started to engage in after these resources were created and whether they had worked well or poorly for several years, demonstrated a shockingly small (if not completely zero) application of search engine optimization techniques to the components of the visual series. However, the text content, even if it is properly formatted and perfectly optimized, is not the only way to increase the visibility of your site in search engines. Pictures are also a great resource to use for this purpose. By applying optimization techniques to both forms of content - textual and visual, you contribute to the fact that your site appears not only in the search results for written content, but also images from your site are displayed in search results for resources such as, for example, Google Images.

Image SEO Best Practices for 2019

Image SEO Best Practices for 2019 The trick is that the pictures, especially bright and colorful, give the visitor a completely different impression of the content; the illustrations attract the reader’s attention, unlike the “bare” text, in which a person can sometimes just glance and instantly close the page. Of course, competent contextual advertising can significantly improve the situation, but recent studies show that the presence of relevant illustrations increases the attention span of a visitor by about 82%. No wonder they say that one picture is worth a thousand words. The same applies to photos on the Internet. Text in the "Alt" field

Image SEO: What You Need to Know to Stay Ahead

This field in the attributes of each image is the main way to optimize photos and illustrations of your site. The official definition of the alt field or “alternative text” is “a word or phrase that can be inserted into an HTML document as an attribute, the purpose of which is to inform readers of the site about the type or content of the image.”

Image SEO: What You Need to Know to Stay Ahead "Image SEO Best Practices for 2019 - Digitalmarketerindia.net" This alternative text fits into the HTML code of a web page when using the operator "alt =", after which the necessary content is placed, taken in quotes. For example, alt = "website promotion images." The reason why the alternative text should be used as often as possible when entering images into pages is simple and straightforward. In this field, you can enter any keywords for which you are promoting a website and that do not fit into the text of the article surrounding the illustration. Experience shows that to describe a picture it is better to use very few words, trying to describe what is depicted on it as accurately as possible, while using illustrations for the same SEO methods that you apply to texts, create meaningful text from keywords. Image SEO Best Practices for 2019 - Digitalmarketerindia.net In addition, in order to solve the problems of site promotion, try to give meaningful names to image files. This, among other things, also helps all authors to more easily navigate the graphics components of the site. File names with keywords are also beneficial in terms of resource promotion. Refuse to upload a photo in the file feed with a name like DSC4536.jpg.

Image SEO Best Practices for 2019 It’s better to first change it to English transliteration of the description of what is shown in the picture, remember that this name is also present in the HTML page code that the search robot reads. It is equally useful, by the way, to fill in the title attribute (which has the form “title =” in the HTML code) of your illustrations, although this is not an absolute requirement. Image SEO Best Practices for 2019 - Digitalmarketerindia.net   SEO trends that will matter most in 2019

SEO trends that will matter most in 2019 In addition to the illustrations, the sites have visual elements that do not need alternative text, for example, social media icons (but if you wish, you can enter the alt attribute and their code on your site), banners in the header and footer, and so on. In these cases, you do not need to show excessive fanaticism and strive to get into the CMS source code in order to optimize them too. The main rule for adding an alternative text is this - use it in those pictures that you think should be included in the index of search engines. You have created a good site. Spent SEO content optimization. It would seem that now he should be in search results in the first places. But your site constantly appears somewhere in the second ten list of issue. Why does it happen? How To Do Image SEO: Optimize Your Product Images

SEO trends that will matter most in 2019 Most likely, you did not bother to conduct SEO-optimization of images that fill the site. How to do it - described in the article. Images are a powerful mechanism for increasing website conversion. Proper optimization of website illustrations for search engines gives at least 3 advantages to its owner: Increases the position of the site in the list of search results. Increases traffic to the site due to the appearance of images of the site in the issuance. Increases the number of visits from photo album services and on requests for photos from social networks. For reference! More than 90% of search queries are related to images. Image SEO Best Practices for 2019 - Digitalmarketerindia.net-- Content optimization is inferior to the optimization of illustrations on the possibilities. It would be irrational not to use SEO-optimization of graphic images to promote the site! How to Create an SEO Strategy for 2019

How to Create an SEO Strategy for 2019   The level of visualization optimization is determined by the following factors: Image size. The quality of the graphical representation (resolution, clarity, and contrast). Photo format. The location of the picture in the text. Description of the picture in special terms. The file name with an illustration. Structuring of graphics files transferred to the server. Consider them in more detail. Image size The search engine always prefers a large pattern to a small one. An illustration smaller than 150 x 150 pixels is perceived by search engine robots as part of graphic design and is not sent to the issue. However, if there are a lot of large (“heavy”) images on the page, then waiting for it to load may exceed the patience of the site visitor. It is best to do a picture preview as a link to a large-format picture that opens on a new page. Note! Compressing photos using styles can lead to the opposite result: search engines are able to identify the discrepancy between the true parameters of the image and display it on the site. If this discrepancy is large, then the page will not be included in the list for search results. Picture quality The clarity and contrast of the pictures attract visitors. These images are clicked primarily, which increases the index of demand and increases traffic to the site. Image SEO Best Practices for 2019 - Digitalmarketerindia.net Image format In the ranking of search engines photos are higher than just graphic images. And the keyword search robots start with photos - images consisting of 1 million colors (JPG format). A picture containing 256 colors (GIF format) for a search engine is just a graphic. A photo saved in GIF format may not be included in the issue. Image SEO Best Practices for 2019 - Digitalmarketerindia.net   "Important! On user requests: “Views, photos, images, what it looks like ...” the search engine will only display pictures in JPG format, that is, photos in its understanding". The location of the picture in the text. The Complete Guide to SEO for Images

The Complete Guide to SEO for Images Search robots are analyzing content, but not image, with great success. But if the picture is inside the text, then it is considered that it corresponds to the description that is closest to it. The most optimal is to not be lazy to make captions to the illustrations. And these signatures should be SEO-optimized. Note! It is by the keywords used in the signature that the thematic correspondence of the picture to the page content will be determined. Image description in special terms These terms are the attributes of the IMG tag, which are defined by the words Alt and Title. The Alt attribute should contain a brief and accurate description of what is shown in the figure. Description length should not be more than 50-60 characters. The Title attribute forms a tooltip that appears when you hover over an image. As a rule, it provides additional information on the graphic image. Text attributes Alt and Title should not be the same. Remember! Alt and Title attributes are actively analyzed by search engines. Due to the correct attributes containing keywords, you can significantly increase the relevance of the page and its place in the search results. The correct name of the image file. A search bot by file name can conclude that the file contains exactly what the visitor is looking for. Therefore, the name of the file should correspond to the maximum that is shown in the picture. Optimally, if one of the keywords is present in the file name. Note! Friendly file names enhance SEO image optimization. Image SEO Best Practices for 2019 - Digitalmarketerindia.net Structuring graphics files It is very important for a search engine robot that all graphics files are placed in one folder and access to it for the bot is free. Well, if this folder is listed in the robots.txt file, it will help reduce the time for searching for pictures. The main thing in image optimization Image SEO Best Practices for 2019 - Digitalmarketerindia.net Tips for SEO Image Optimization 2019

Tips for SEO Image Optimization 2019 Optimization of graphic content is a complex task. To perform them you need: Use large illustrations, at the same time reducing their loading time (due to the preview image and weight reduction of images). Pictures save in JPG format. Publish customized borders with good resolution and high contrast. Make follow-up images using keywords. Make attributes of Alt and Title IMG. Name graphical files with their content. Image SEO Best Practices for 2019 - Digitalmarketerindia.net-- Place all image files in one folder, the address of which is to be written in the robots.txt file Taking into account the development of image recognition algorithms by search engines, one should first of all conduct SEO-optimization of graphics for people, and only then for search engine robots.   Source: www.digitalmarketerindia.net Author: Digital Navneet   Read the full article

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