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masterfitnessandhealth · 5 years ago

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5 Fitness Apps To Keep You Motivated

Many of us know the difficulty of trying to maintain healthy eating habits when we’re always on-the-go. A busy lifestyle that involves chasing after kids, fighting traffic or lots of travel makes it easy to be tempted by fast food and sugary snacks. But, just because you’re not at home doesn’t mean you have to eat foods that will leave you feeling tired, bloated or unsatisfied. Balancing a healthy diet with a busy lifestyle takes a bit of work and planning, but these five tips will make it easier to eat right and maintain that fast-paced lifestyle.

Don’t Skip Breakfast When you’re in a hurry, it’s tempting to skip breakfast. But that morning meal will give you the energy to get through a busy day and help keep you from being so hungry by lunchtime that you grab the first thing available. A bit of planning ahead of time will make it easy to get a nutritious breakfast in a hurry. Make a big batch of oatmeal in the slow cooker and divide it into enough portions for the week. In the morning just heat it in the microwave and you have breakfast in under a minute. Or, portion and freeze fruits for a smoothie and toss them in the blender, pour in a travel cup and head out the door. Plan Ahead When you know your schedule is going to be hectic, preparing meals ahead of time that can be reheated in the oven or tossed in the Instant Pot can be a lifesaver. Do some of the prep work ahead of time. Chop vegetables or grill chicken and keep it on hand in the refrigerator or freezer will make it easy to pull a meal together in a few minutes. Pack A Snack If you know you’re going to be running around and won’t have a chance to sit down for a meal, you can plan ahead and throw a few prepackaged snacks in your bag so you’re ready when hunger strikes. Some good options include pre-cut vegetables, nuts, jerky, hummus with pretzels, or fruit. Having these options on hand in your refrigerator or pantry will make it easier to grab and go when you’re in a hurry. If you’re heading to the airport, most of these options will make it past security, so you won’t be forced to purchase overpriced convenience foods in the terminal. Skip Fast Food Joints & Head To The Supermarket If you’re on the road and you stop at a fast-food New Year’s resolutions have been made, gym memberships purchased and running shoes dusted off. But now’s the time when we start to lag in those resolutions, as the gung-ho efforts of January fade and we struggle to maintain our new lifestyle. Luckily, there are some great apps available that can help you make healthy and fitness a priority. From tracking your workouts to providing new and different fitness plans, along with food logging, weight loss charting and fun motivation to keep you going, these are some of the top apps to download. 1. Aaptiv If you’re looking for the motivation of a group workout without the expense of a studio membership, Aaptiv combines audio workouts with real trainers and a wide variety of different exercise options, all accompanied by upbeat music. Programs include both outdoor and treadmill running, yoga, elliptical machine, indoor cycling and strength training. New workouts are added regularly so you’ll always have plenty of choices to keep things fresh, and the price can’t be beaten. A full year’s membership paid in advance averages $8.33 a month, or you can sign up for a monthly membership for $14.99 a month. 2. Runkeeper You don’t have to be a runner to benefit from the Runkeeper app. With settings for walking, hiking or any other activity that gets you moving, you’ll be able to see your progress on a daily basis. Set a specific goal, run a virtual race or compare your stats with friends, all while continuing to challenge yourself. The app also offers options for goal coaching, workout comparisons, and audio cues. The basic app is free, with in-app upgrades starting at $9.99. 3. MyFitnessPal Research indicates that people who keep a food diary are much more likely to lose weight. Having those calorie counts staring you in the face can really make you think about whether or not you need that second cookie, and with more than five million foods available in the MyFitnessPal database (including restaurant menus) it’s easy to log just about any food you eat. Best of all, the basic app is free! In addition to counting calories, you can log workouts, chart weight loss and connect with friends. For $9.99 a month, you can upgrade to the premium program, which is ad-free and offers meal plans, recipes, and nutrition tips. 4. Pocket Yoga With minimal equipment required, yoga can truly be done almost anywhere. The Pocket Yoga app makes it even easier, with a variety of practices to choose from. You can enjoy the benefit of a full yoga class, with an instructor guiding you, or explore their pose dictionary to see what you might like to try. With more than 27 different class options, it addresses all fitness levels, from the most basic beginner to the experienced yogi. The app can connect through your television or tablet as well as your phone, and doesn’t require network connectivity to work. The initial purchase is $2.99 with various in-app upgrades available. 5. Zombies, Run! If you’ve ever wondered what your odds would be in surviving a zombie apocalypse, now’s your chance to find out. The Zombies, Run! the app is a great way to add fun to your fitness and challenge yourself to run just a little faster. Each running route has an accompanying audio story that puts you right in the center of a zombie attack, and you’ll have the chance to save the world as well as yourself. In addition to a choice of stories to participate in, you can collect supplies and survivors, track your stats and customize your own music playlist as the backbeat. The basic app is free, or you can upgrade to the pro version, which offers more than 200 different stories and scenarios for $24.99 per year. restaurant, you’re limiting your options to the not-always-healthy items on their menu. If you stop at a grocery store instead, you have the entire store to choose from. You can load up on fruits and veggies, nuts, or other healthy options. Many supermarkets feature salad bars or deli counters, where you can build your own salad or get a cup of soup. However, if you do find yourself stuck at a fast food joint, there are several smartphone apps available that can help you make the best choice from the limited menu. Drink Plenty Of Healthy Fluids Believe it or not, symptoms of dehydration are often mistaken for hunger. So, you may think you’re craving that junk food, but your body is really asking you for a drink. Staying hydrated will also help you avoid symptoms of jet-lag, flush your body of toxins and help you avoid the bloated feeling sometimes experienced when traveling or not eating right. It’s always a good idea to have a refillable water bottle on hand, just make sure it’s empty before trying to go through airport security. Healthy eating should be tailored to fit your lifestyle, not the other way around. A little bit of planning to find solutions that work for you will help you make healthy eating a priority without rearranging your life.

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crispian4117 · 5 years ago

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NIKE (RUN CLUB) Started In 2010 On A iPOD NANO 5th Generation. THEN: Expanded To iPOD TOUCH Programming In 2011.

NIKE+ Running Home: Has Been A Program Before Any Sort Of Technology On My End.

DATE: 12-11-2019

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xbyte-technolabs-blog · 6 years ago

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10 Best Workout Apps to Stay Fit for iOS and Android

We all are running around in busy lives where we find it difficult to find the time and energy to stay in shape and fit. But there is much you can do for your body to stay in shape and work out even if you have a smartphone in your pocket. Your phone is with you 24×7 anyway. So why not use your ride to break a sweat without a gym membership or lift yourself up without a personal trainer.

In fact, our smartphone can assist us in a lot of ways to keep us healthy and fit. From heart monitoring apps to walk distance to workout tracker apps, you can find many free apps at one place – Play Store. Android smartphones have a wide range of sensors that can convey insightful information about workouts.

Here are the best free Android fitness apps and workout apps 2019 that will transform your life.

1) Aaptiv (iOS / Android)

If you love group fitness classes, best free workout apps for weight loss – Aaptiv is built for you. Having more than 2500 unique audio classes in 12 categories, the app adds 300 classes every week, giving you many options to choose from. It keeps you motivated all through the cardio session.

2) StayFitnis (Android)

The best free workout app for Android, StayFitnis is meant for people who likely to stay fit and build six pack abs at a much faster rate. StayFitnis allows you to customize your own workouts that can range from kid to adult and from men to women of all age groups.

The app is friendly for all fitness levels, too, with guided videos from real personal trainers to make sure every move is clearly explained. The app comprises scientifically designed programs by experts, keeps a record of your progress and tracks your weight.

3) Sworkit (iOS / Android)

Hate sweaty gyms? Well, Sworkit – gym workout app for iOS and Android lets you do the type of workout you’re looking for – strength, cardio, yoga or stretching. This app will measure your current fitness level and will curate a six-week program for you. This Sworkit also enables you to customize your workouts by setting the number of reps and the areas of the body you want to focus on.

If you’re too lazy to make your schedule or not made it, this app can definitely tailor your fitness plan accordingly.

4) 30 Day Fitness Challenge (iOS / Android)

Another best free workout app, 30 Day Fitness Challenge promises to make you fit and healthy in just 30 days. Whether you’ve never walked before or just want to elevate your workouts, this app will help you to build your muscle, burn calories, and blast fat no matter your fitness level.

The programs are scientifically designed by professional fitness coaches.

5) JEFIT (iOS / Android)

Another app from the free workout apps for Android and iPhone is JEFIT app. It’s a great app for training enthusiasts that lets you record the reps and weights to improve strength and cardio workouts. Whether you are a learner or gym-goer, this app tracks body information easily creates routine and gives you a detailed database of exercises. It is your best pal when it comes to tracking and storing all your workout information.

6) Keelo (iOS / Android)

Free best workout app, Keelo for iOS and Android wants you to dedicate anywhere from seven to twenty minutes and you don’t need any weights or equipment. Keelo is a fantastic app if you are avoiding or have no time to join the gym. It’s a more intensive app to get a good burst of exercise into your day.

7) MyFitnessPal (iOS / Android)

MyFitnessPal is one of the best and free workout apps to help you lose weight. It is one of the top downloads in the health and fitness category and it has a massive database of foods, quick bar scan capabilities that include global items and cuisine. Having from over 350 exercises, you can choose or create your own activities and workouts. The app is free and contains ads and in-app purchases.

8) Home Workout (iOS / Android)

Home Workout app has different levels of bodybuilding and strength training programs. You don’t need to go to the gym or lift any types of equipment, just follow the suggested exercises anywhere. It contains over 100 detailed videos and animation guides. All the workouts are designed by experts and focused on parts such as abs, legs, chest, and also full body workouts.

This app lets you create your own workout routines. It also has warm-up and stretching routines, progress reports, customizable workout reminders, and charts.

9) 8fit (iOS / Android)

One of the best and booming apps on play store, 8fit is designed to work for every major muscle group in your body. The structure of the fitness plans are designed by professional fitness coaches and gives you the opportunity to improve your fitness and reshape your body while allowing muscle group adequate recovery time.

10) Fitness Buddy (iOS / Android)

Fitness Buddy is an Android and iPhone app that gives you a fully automated exercise and a solid option for general fitness tracking. It makes finding workouts and meals incredibly simple with the options it gives you as you set it up. It has more than 75 workout routines that can be customized individual exercises, all of which have simple instructions and visuals.

The app acts as your own personal trainer, providing videos and instructions for each exercise, meal plans, and personal training plans designed by actual trainers.

Did you find this list of best fitness apps for your Android or iOS compatible smartphone to be helpful? Share your reviews in the comments below.

Here, you don’t need to download or go with all apps, especially at the start of a fitness routine. Whatever you do, find a workout you enjoy enough to keep doing it regularly.

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scentedrunawayshark · 5 years ago

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5 BEST FITNESS APPS FOR ANDROID IN 2020.

Smartphones have a reputation of degrading our physical fitness and causing us to become anxious, depressed, antisocial beings while we scroll through posts on our social media all day. But it completely depends on how we use them. In fact, there is a whole category of health and fitness apps on the Play store that is committed to making you fit and healthy. We have put together a list of 5 best fitness apps for android in 2020 to help you achieve your 2020 fitness goals!

1. STRAVA GPS: RUNNING, CYCLING AND ACTIVITY TRACKER (FREE, NO ADS)

Strava GPS is one of the best fitness apps for android in 2020. You can track your run, map a new cycling route and analyze your workout with this app. It has GPS distant tracker and mile counter and a leader board where you can challenge other app users.

2. CALORIE COUNTER: MYFITNESSPAL (FREE)

Calorie counter is an excellent app if you want to lose weight. You can simply add the food you eat, into the app either manually or by using the barcode scanner. It not only helps you keep track of what you eat all day, but it also counts your calorie intake and gives food insights.

3. HOME WORKOUT-NO EQUIPMENT (FREE)

Want to build muscles and stay fit at home without going to the gym? Home Workout app for android contains detailed videos and animated guides for workouts you can do easily with home. It also has features for customizable workout reminders and progress reports which makes it one of the best fitness apps for android in 2020.

4. AAPTIV (PAID)

Aaptiv is an audio-only workout app that lets you pick up on-demand workouts including stretching, yoga, boxing, and weightlifting. You can pick the workout you want, the music you like and your time constraint and Aaptiv will cover the rest of your workout.

5. SLEEP CYCLE (FREE)

Sleep is an important part of your fitness training as it helps you recover from your workout gains. Sleep cycle is the best app for monitoring your quality of sleep. It tracks your sleep patterns by monitoring your movements in sleep and wakes you up during light sleep.

We know that there are so many fitness apps out there, that is why we have gathered these 5 best fitness apps for android in 2020. Find the one that works for you and Never give up on your workouts!

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sheminecrafts · 5 years ago

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All the startups threatened by iOS 14’s new features

Fitness, wallpaper, and lost item-finding startups could have a big new competitor baked into everyone’s iPhones. Leaks of the code from iOS 14 that Apple is expected to reveal in June signal several new features and devices are on the way. Startups could be at risk due to Apple’s ability to integrate these additions at the iOS level, instantly gain an enormous install base and offer them for free or cheap, as long as they boost sales of its main money maker, the iPhone.

It’s unclear if all of these fresh finds will actually get official unveiling in June versus further down the line. But here’s a breakdown of what the iOS 14 code obtained by 9To5Mac’s Chance Miller shows and which startups could be impacted by Apple barging into their businesses:

Fitness – Codename: Seymour

Apple appears to be preparing a workout guide app for iOS, WatchOS and Apple TV that would let users download instructional video clips for doing different exercises. The app could potentially be called Fit or Fitness, according to MacRumors‘ Juli Clover, and offer help with stretching, core training, strength training, running, cycling, rowing, outdoor walking, dance and yoga. The Apple Watch appears to help track your progress through the workout routines.

Icons for Apple’s fitness feature from the iOS 14 code

The iOS Health app is already a popular way to track steps and other fitness goals. By using Health to personalize or promote a new Fitness feature, Apple has an easy path to a huge user base. Many people are afraid of weight and strength training because there’s a lot to learn about having proper form to avoid injury or embarrassment. Visual guides with videos shot from multiple angles could make sure you’re doing those pushups or bicep curls correctly.

Apple’s entrance into fitness could endanger startups like Future, which offer customized workout routines with video clips demonstrating how to do each exercise. The $11.5 million-funded Future actually sends you an Apple Watch with its $150 per month service to track your progress while using visuals, sounds and vibrations to tell you when to switch exercises without having to look at your phone. By removing Future’s human personal trainers that text to nag you if you don’t work out, Apple could offer a simplified version of this startup’s app for free.

Apple Fitness could be even more trouble for less premium apps like Sweat and Sworkit that provide basic visual guidance for workouts, or Aaptiv that’s restricted to just audio cues. Hardware startups like Peloton, which offers off-bike Beyond the Ride workouts with live or on-demand class, and Tempo’s giant 3D-sensing in-home screen for weight lifting, could also find casual customers picked off by a free or cheap alternative from Apple.

There’s no code indicating a payment mechanism, so Apple Fitness could be free. But it’s also easy to imagine Apple layering on a premium feature like remote personal training assistance from human experts or a wider array of exercises for a fee, tying into its increasing focus on services revenue.

Wallpapers – access for third-parties

The iPhone’s current wallpaper selector

In iOS 14, it appears that Apple will offer new categorizations for wallpapers beyond the existing Dynamic (slowly shifting), Still and Live (move when touched) options. Apple’s always only offered a few native wallpapers plus the option to pull one from your camera roll. But the iOS 14 code suggests Apple may open this up to third-party providers.

A wallpaper “store” could be both a blessing and a curse for entrepreneurs in the space. It could endanger sites and apps like Vellum, Unsplash, Clarity, WLPPR and Walli that aggregate wallpapers for browsing, purchase or download. Instead, Apple could make itself the ultimate aggregator by being built directly into the wallpaper settings. But for creators of beautiful wallpaper images, iOS 14 could potentially offer a new distribution method where their collections could be available straight from where users install their phone backgrounds.

The big question will be whether Apple merely works with a few providers to add wallpaper packs for free, does financially backed deals to bring in providers or creates a full-blown marketplace for wallpapers where creators can sell their imagery like developers do apps. By turning this formerly free feature into a marketplace, Apple could also start earning a cut of sales to add to its services revenue.

AirTags – find your stuff

Apple appears to be getting closer to launching its long-awaited AirTags, based on iOS 14 code snippets. These small tracking tags could be attached to your wallet, keys, gadgets or other important or easily lost items, and then located using the iOS Find My app. AirTags may be powered by removable coin-shaped batteries, according to MacRumors.

Native integration with iOS could make AirTags super-easy to set up. They also could benefit from the ubiquity of Apple devices, as the company could let the crowd help find your stuff by allowing AirTags to piggyback on the connectivity of any of its phones, tablets or laptops to send you the missing item’s coordinates.

Most obviously, AirTags could become a powerful competitor to the vertical’s long-standing frontrunner, Tile. The $104 million-funded startup sells $20 to $35 tracking tags that locate devices from 150 to 400 feet away. It also sells a $30 per year subscription for free battery replacements and 30-day location history. Other players in the space include Chipolo, Orbit and MYNT.

But as we saw with the launch of AirPods, Apple’s design expertise and native iOS integrations can allow its products to leapfrog what’s in the market. If AirTags get proprietary access to the iPhone’s Bluetooth and other connectivity hardware, and if they’re quicker to set up, Apple fans might jump from startups to these new devices. Apple also could develop a similar premium subscription for battery or full AirTag replacements, as well as bonus tracking features.

Augmented reality scanning – Codename: Gobi

iOS 14 includes code for a new augmented reality feature that lets users scan places or potentially items in the real world to pull up helpful information. The code indicates Apple is testing the feature, codenamed Gobi, at Apple Stores and Starbucks to let users see product, pricing and comparison info, according to 9To5Mac’s Benjamin Mayo. Gobi can recognize QR-style codes for specific locations like a certain shop, triggering a companion augmented reality experience.

It appears that an SDK would allow partners to build their own AR offerings and generate the QR codes that initiate them. Eventually, these capabilities could be extended from Apple’s mobile devices to the AR headset it’s working on so you’d instantly get a heads-up display of information when you entered the right place.

Apple moving to power lighter-weight AR experiences rather than just offering the AR Kit infrastructure for developers to build full-fledged apps could create competition for a range of startups and other tech giants. The whole point of augmented reality is that it’s convenient to explore hidden experiences in the real world, which is defeated if users have to know to download and then wait to install a different app for every place or product. Creating a central AR app for simpler experiences that load instantly could speed up adoption.

Snapchat’s Scan AR platform

Startups like Blippar have been working on AR scanning for years in hopes of making consumer packaged goods or retail locations come alive. But again, the need to download a separate app and remember to use it has kept these experiences out of the mainstream. Snapchat’s Scan platform can similarly trigger AR effects based on specific items from a more popular app. And teasers of Facebook and Google’s eventual augmented reality hardware and software hinge on adding utility to every day life.

If Apple can build this technology into everyone’s iPhone cameras, it could surmount one of AR’s biggest distribution challenges. That might help it build out a developer ecosystem and train customers to seek out AR so they’re all ready when its AR glasses finally arrive.

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technicalsolutions88 · 5 years ago

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Fitness – Codename: Seymour

Apple appears to be preparing a workout guide app for iOS, WatchOS, and Apple TV that would let users download instructional video clips for doing different exercises. The app could potentially be called Fit or Fitness, according to MacRumors‘ Juli Clover, and offer help with stretching, core training, strength training, running, cycling, rowing, outdoor walking, dance, and yoga. The Apple Watch appears to help track your progress through the workout routines.

Icons for Apple’s fitness feature from the iOS 14 code

The iOS Health app is already a popular way to track steps and other fitness goals. By using Health to personalize or promote a new Fitness feature, Apple has an easy path to a huge user base. Many people are afraid of weight and strength training because there’s a lot to learn about having proper form to avoid injury or embarassment. Visual guides with videos shot from multiple angles could make sure you’re doing those pushups or bicep curls correctly.

Apple’s entrance into fitness could endanger startups like Future, which offer customized work out routines with video clips demonstrating how to do each exercise. $11.5 million-funded Future actually sends you an Apple Watch with its $150 per month service to track your progress while using visuals, sounds, and vibrations to tell you when to switch exercises without having to look at your phone. By removing Future’s human personal trainers that text to nag you if you don’t work out, Apple could offer a simplified version of this startup’s app for free.

Apple Fitness could be even more trouble for less premium apps like Sweat and Sworkit that provide basic visual guidance for workouts, or Aaptiv that’s restricted to just audio cues. Hardware startups like Peloton, which offers off-bike Beyond The Ride workouts with live or on-demand class, and Tempo’s giant 3D-sensing in-home screen for weight lifting could also find casual customers picked off by a free or cheap alternative from Apple.

There’s no code indicating a payment mechanism so Apple Fitness could be free. But it’s also easy to imagine Apple layering on premium feature like remote personal training assistance from human experts or a wider array of exercises for a fee, tying into its increasing focus on services revenue.

Wallpapers – Access For Third-Parties

The iPhone’s current wallpaper selector

In iOS 14, it appears that Apple will offer new categorizations for wallpapers beyond the existing Dynamic (slowly shifting), Still, and Live (move when touched) options. Apple’s always only offered a few native wallpapers plus the option to pull one from your camera roll. But the iOS 14 code suggests Apple may open this up to third-party providers.

A wallpaper ‘store’ could be a both a blessing and a curse for entrepreneurs in the space. It could endanger sites and apps like Vellum, Unsplash, Clarity, WLPPR, and Walli that aggregate wallpapers for browsing, purchase, or download. Instead, Apple could make itself the ultimate aggregator by being built directly into the wallpaper settings. But for creators of beautiful wallpaper images, iOS 14 could potentially offer a new distribution method where their collections could be available straight from where users install their phone backgrounds.

The big question will be whether Apple merely works with a few providers to add in wallpaper packs for free, does financially-backed deals to bring in providers, or creates a full-blown marketplace for wallpapers where creators can sell their imagery like developers do apps. By turning this formerly free feature into a marketplace, Apple could also start earning a cut of sales to add to its services revenue.

AirTags – Find Your Stuff

Apple appears to be getting closer to launching its long-awaited AirTags, based on iOS 14 code snippets. These small tracking tags could be attached to your wallet, keys, gadgets, or other important or easily lost items, and then located using the iOS Find My app. AirTags may be powered by removable coin-shaped batteries, according to MacRumors.

Native integration with iOS could make AirTags super easy to set up. They could also benefit from the ubiquity of Apple devices, as the company could let the crowd help find your stuff by allowing AirTags to piggyback on the connectivity of any of its phones, tablets, or laptops to send you the missing item’s coordinates.

Most obviously, AirTags could become a powerful competitor to the vertical’s long-standing frontrunner Tile. The $104 million-funded startup sells $20 to $35 tracking tags that locate devices from 150 to 400 feet away. It also sells a $30 per year subscription for free battery replacements and 30 day location history. Other players in the space include Chipolo, Orbit, and MYNT.

But as we saw with the launch of AirPods, Apple’s design expertise and native iOS integrations can allow its products to leapfrog what’s in the market. If AirTags get proprietary access to the iPhone’s Bluetooth and other connectivity hardware, and if they’re quicker to set up, Apple fans might jump from startups to these new devices. Apple could also develop a similar premium subscription for battery or full AirTag replacements, as well as bonus tracking features.

Augmented Reality Scanning – Codename: Gobi

iOS 14 includes code for a new augmented reality feature that lets users scan places or potentially items in the real world to pull up helpful information. The code indicates Apple is testing the feature, codenamed Gobi, at Apple Stores and Starbucks to let users see product, pricing, and comparison info, according to 9To5Mac’s Benjamin Mayo. Gobi can recognize QR-style codes for specific locations like a certain shop, triggering a companion augmented reality experience.

Snapchat’s Scan AR platform

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magzoso-tech · 5 years ago

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All the startups threatened by iOS 14’s new features

New Post has been published on https://magzoso.com/tech/all-the-startups-threatened-by-ios-14s-new-features/

All the startups threatened by iOS 14’s new features

Fitness, wallpaper, and lost item-finding startups could have a big new competitor baked into everyone’s iPhones. Leaks of the code from iOS 14 that Apple is expected to reveal in June signal several new features and devices are on the way. Startups could be at risk due to Apple’s ability to integrate these additions at the iOS level, instantly gain an enormous install base, and offer them for free or cheap as long as they boost sales of its main money maker, the iPhone.

It’s unclear if all of these fresh finds which actually get official unveiling in June versus further down the line. But here’s a break down of what the iOS 14 code obtained by 9To5Mac’s Chance Miller shows and what startups could be impacted by Apple barging into their businesses:

Fitness – Codename: Seymour

Icons for Apple’s fitness feature from the iOS 14 code

The iOS Health app is already a popular way to track steps and other fitness goals. By using Health to personalize or promote a new Fitness feature, Apple has an easy path to a huge user base. Many people are afraid of weight and strength training because there’s a lot to learn about having proper form to avoid injury or embarassment. Visual guides with videos shot from multiple angles could make sure you’re doing those pushups or bicep curls correctly.

Apple Fitness could be even more trouble for less premium apps like Sweat and Sworkit that provide basic visual guidance for workouts, or Aaptiv that’s restricted to just audio cues. Hardware startups like Peloton, which offers off-bike Beyond The Ride workouts with live or on-demand class, and Tempo’s giant 3D-sensing in-home screen for weight lifting could also find casual customers picked off by a free or cheap alternative from Apple.

Wallpapers – Access For Third-Parties

The iPhone’s current wallpaper selector

AirTags – Find Your Stuff

Apple appears to be getting closer to launching its long-awaited AirTags, based on iOS 14 code snippets. These small tracking tags could be attached to your wallet, keys, gadgets, or other important or easily lost items, and then located using the iOS Find My app. AirTags may be powered by removable coin-shaped batteries, according to MacRumors.

But as we saw with the launch of AirPods, Apple’s design expertise and native iOS integrations can allow its products to leapfrog what’s in the market. If AirTags get proprietary access to the iPhone’s Bluetooth and other connectivity hardware, and if they’re quicker to set up, Apple fans might jump from startups to these new devices. Apple could also develop a similar premium subscription for battery or full AirTag replacements, as well as bonus tracking features.

Augmented Reality Scanning – Codename: Gobi

iOS 14 includes code for a new augmented reality feature that lets users scan places or potentially items in the real world to pull up helpful information. The code indicates Apple is testing the feature, codenamed Gobi, at Apple Stores and Starbucks to let users see product, pricing, and comparison info, according to 9To5Mac’s Benjamin Mayo. Gobi can recognize QR-style codes for specific locations like a certain shop, triggering a companion augmented reality experience.

Snapchat’s Scan AR platform

#Miscellaneous

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robertbryantblog · 6 years ago

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quickclickhosting · 6 years ago

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Who Cloud Server Jobs

Which Best Way To Backup Files Using Command Prompt

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buyyourfitness · 6 years ago

Video

buyyourfitness Sports and Fitness Online Store

The biggest fitness trends of 2019

Working out the recommended three times a week isn't as hard as it sounds, right?   Except, well, it is. Especially when it currently feels like you've completed a marathon just getting out of bed.

Still, exercise is a Good Thing. Even running half a mile can make you feel a million times better and those endorphins really do kick in (eventually).

And if you hate the gym, you're in luck. There's a whole world of trendy high-intensity workouts, from yoga wheeling to protein-induced climbs that you can do without even leaving your home.   We've rounded up the workout crazes you can look forward to sweating your way through next year. You're welcome!

The treadmill is making a comeback

For the last couple of year, all things extra have reigned in the fitness world. HIIT classes in a 45-degree heat? Sure. Ballerina plie squats? Been there, done that. But we've got news for you: the humble treadmill is back. ClassPass saw an 82% increase in classes that incorporated treadmills in 2018 compared to the year before.

They've been a part of the studio landscape for a while, mainly as part of an ensemble cast of equipment at Barry’s Bootcamp, for example. But more recently they’ve started acting as headliners in their own right, with treadmill-centric studios popping up all over the shop.

Peloton's treadmill, which offers virtual running 'classes' is only increasing in popularity, plus Equinox also still offers Precision Running programmes. Also, workout apps like Aaptiv offer audio coaching during your runs, to help you hone your form and speed.

Prepare to shake up your HIIT class

Plenty of fitness studios are creating HIIT hybrid classes—like CorePower Yoga, a Colorado-born studio chain that took the reins on yoga-HIIT classes.

Life Time Fitness just launched a HIIT yoga class called Fire Yoga, too. There's also F45, the Aussie phenomenon taking the UK by storm. It bridges the gap between one-on-one personal training sessions and fitness classes with its high-intensity circuits. Every F45 studio in the world runs the exact same 45-minute class each day, which alternate between HIIT-style cardio, strength training, or a no-nonsense hybrid mixture of the two.

Flying just got fun

Introducing Flying Fantastic, an aerial fitness school (or rather 'aerial contortionism'). Don't be put off by the 30ft ribbons suspended from the ceiling, or simply by how difficult these classes are - your abs and arms with thank you later. All that balancing, lifting and mid-air posing relies on a steady core. Gymbox also run aerial hoop and aerial yoga classes.......read more.......

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un-enfant-immature · 5 years ago

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All the startups threatened by iOS 14’s new features

Fitness – Codename: Seymour

Icons for Apple’s fitness feature from the iOS 14 code

The iOS Health app is already a popular way to track steps and other fitness goals. By using Health to personalize or promote a new Fitness feature, Apple has an easy path to a huge user base. Many people are afraid of weight and strength training because there’s a lot to learn about having proper form to avoid injury or embarassment. Visual guides with videos shot from multiple angles could make sure you’re doing those pushups or bicep curls correctly.

Apple Fitness could be even more trouble for less premium apps like Sweat and Sworkit that provide basic visual guidance for workouts, or Aaptiv that’s restricted to just audio cues. Hardware startups like Peloton, which offers off-bike Beyond The Ride workouts with live or on-demand class, and Tempo’s giant 3D-sensing in-home screen for weight lifting could also find casual customers picked off by a free or cheap alternative from Apple.

Wallpapers – Access For Third-Parties

The iPhone’s current wallpaper selector

AirTags – Find Your Stuff

Apple appears to be getting closer to launching its long-awaited AirTags, based on iOS 14 code snippets. These small tracking tags could be attached to your wallet, keys, gadgets, or other important or easily lost items, and then located using the iOS Find My app. AirTags may be powered by removable coin-shaped batteries, according to MacRumors.

But as we saw with the launch of AirPods, Apple’s design expertise and native iOS integrations can allow its products to leapfrog what’s in the market. If AirTags get proprietary access to the iPhone’s Bluetooth and other connectivity hardware, and if they’re quicker to set up, Apple fans might jump from startups to these new devices. Apple could also develop a similar premium subscription for battery or full AirTag replacements, as well as bonus tracking features.

Augmented Reality Scanning – Codename: Gobi

iOS 14 includes code for a new augmented reality feature that lets users scan places or potentially items in the real world to pull up helpful information. The code indicates Apple is testing the feature, codenamed Gobi, at Apple Stores and Starbucks to let users see product, pricing, and comparison info, according to 9To5Mac’s Benjamin Mayo. Gobi can recognize QR-style codes for specific locations like a certain shop, triggering a companion augmented reality experience.

Snapchat’s Scan AR platform

#TechCrunch

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annaxkeating · 6 years ago

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8 Incredible App Landing Pages (and How You Can Create Your Own)

Have you looked at your iPhone’s App Store lately? How about Google Play?

I’ve seen landfills with better curation.

With more than two million apps available on each store, people have a much better chance of finding a pearl in an oyster than randomly stumbling upon your app. No matter how appealing it is—no matter how entertaining or even life-changing—most people won’t discover it without a robust marketing campaign.

(And, to paraphrase Contently’s Bradley Little, going viral is not a strategy.)

The first step in marketing your iPhone or Android app is finding the right channels to promote it. Using Google Ads’ Universal App Campaigns (UAC) is a strong starting point, but many marketers get extra mileage from traditional PPC campaign, social media marketing, app cross-promotion, or even email blasts to newsletter subscribers.

In these cases, you’ll need a stellar landing page to overcome that hesitance we all feel about installing yet another piece of software onto our phones. For this reason, ensuring a buttery-smooth post-click experience is fundamental to the app marketer’s toolbox.

Hence this post. These are some of the best app landing page examples out there, all of ’em built with Unbounce. We want to highlight how you can create a page to promote your own mobile app and, as importantly, why a well-designed landing page can make all the difference. Along the way, we’ll throw in our two cents about what sets them apart.

So hop right into the examples below, or keep reading for a handful of best practices to get you started.

How to build app landing pages

If you’ve created a landing page for any ol’ purpose, you may have encountered some of this advice before. But it’s worth revisiting in the context of app marketing since some elements gain increased importance when you’re hoping to score some downloads. Let’s get started:

Establish your conversion goal first. As you’ll see from the examples below, an app landing page can be a lot of things. It can be a simple download page with links directly to the Android and iOS app stores. Or you might want your customers to subscribe to your service first. Or they might need to purchase a physical product for the app to work. Regardless, your conversion goal will have a significant impact on your calls-to-action, your copy, and even your design. So start there.

Start with mobile. If you’re like me, you default to desktop when building a new landing page. (Our builder kinda sorta encourages it, to be fair.) But since apps are designed primarily for phones, it usually makes sense to create your mobile version first. That way, you’ll better set yourself up for those visitors who’re most likely to download your app.

Keep their attention. This is true of all landing pages, but app pages that encourage a direct download in particular benefit from a 1:1 attention ratio. So don’t give ’em the world. Instead, hit your visitors with the essential information they need to convert.

Show the device. Ideally, you want to show your app running on a device that’s as similar as possible to what customers are using. Sometimes that’s an iPhone. Sometimes it’s an Android phone. It’ll differ depending on use cases, the campaign you’re running, and the kinds of customers you court.

EDITOR’S NOTE. Designing a great landing page is a challenge of its own. If you want some pro tips, check out this post featuring great examples of high-converting landing pages (and the secrets to swipe from ’em).

The best app landing page examples

Aaptiv (Industry: Fitness)

Image courtesy of Aaptiv. Click the image to access the desktop version. (Click here for the mobile one.)

How Aaptiv nails it: Design your app landing page differently for desktop versus mobile devices.

Aaptiv is a name that ensures this app will appear at the top of any alphabetical list. (Ahem, like this one.) But abecedarian branding is not enough to guarantee discovery. Instead, having a powerful marketing campaign, complemented by carefully targeted app landing pages like this one, can help a lot. This particular page focuses on employers who might want to include an Aaptiv account as part of their company’s wellness plan.

Why it works:

Include big-name clients. The testimonial from an existing Aaptiv member speaks to the flexibility of the app as well as the motivation it provides. I love it. But for employers, logos from prestigious brands like Starbucks and Amazon might be even more significant. If I want my employees to feel like they work for a first-class company, I really can’t do better than matching my wellness offerings with some big names.

Design for the device. We’ve included screenshots of both versions of the landing page here to highlight the differences between them. For instance, the desktop version has a handy breakdown of some of the app’s features. It also includes a few extra visuals that the mobile version tosses in favor of speedier loads. This ensures both versions are lightning-fast—and both still look like a million bucks—no matter the device that visitors are using.

Clarity shows confidence. When you’ve got something genuinely hot to show off, as Aaptiv does, it’s best to let your product speak for itself. That’s why the copy here is so straightforward. In the desktop version, Aaptiv’s pitch includes screenshots and copy that show off unique programs, expert trainers, and custom tracking in action. And that’s way more effective than flouncy language.

EDITOR’S NOTE. The Unbounce Builder lets you hide elements depending on which version your visitors see. You can go for maximum visual impact on the desktop while targeting better performance (and more engagement) on smartphones.

Advanced Producer (Industry: Real Estate)

Image courtesy of Advanced Commission. Click the image to access the full version.

How Advanced Producer nails it: Cut down on frustration by texting your desktop visitors a download link.

The Advanced Producer Mobile App by Advanced Commission doubles as an educational tool and a time-saver for REALTORS® using the company’s commission lending service. Though they have other pages for mobile campaigns, this one’s designed specifically for desktop viewing. Let’s take a look at some of the smart choices they’ve made in creating it.

Why it works:

Use texting to get them downloading. How do you ensure a download if you’re putting a landing page together for desktop viewing? After all, if visitors don’t have remote app install set up—and not many do—clicking a link to either app store from a desktop leads to an error message. That’s… not good. Advanced Producer cleverly gets around this problem by sending an SMS directly to their phone.

Use powerful language. REALTORS® are a competitive bunch, and they don’t have time to waste on namby-pamby apps. Both copy and design here respect that. It’s not just a matter of using forceful words (“dominate your market,” “devour pages of pro-level tips”) but also of being direct and to the point.

Say what platforms you support. For a while, it seemed app developers were all about Apple. But since Android phones outnumber iPhones in the US, it’s a good idea to let your visitors know that your app is downloadable on Google Play as well as in the iTunes app store (assuming, y’know, that’s actually true).

Cameo (Industry: Talent)

Image courtesy of Cameo and KlientBoost. Click the image to access the full version.

How Cameo nails it: Show your app in action.

Cameo’s unique service: personalized shoutouts from celebrities, athletes, and influencers that you can send to your friends, family, or coworkers. Talent earn money for a minute of their time, and customers get the thrill of a lifetime. It’s a charming idea, and an easy-to-use app lies at the heart of it. Trust me, your mom will love those birthday wishes from RiFF RAFF.

According to Tyler Mabery, the designer from KlientBoost who created this page, the challenge was letting users know how to use Cameo:

I made a section that explains the three steps in getting a Cameo so that users know exactly how the service works. I decided to have it peeking above the fold so that users would scroll down more to read about the service. It worked and this page is getting an 85% click-through rate.

Why it works:

Keep-it-simple steps. As Mabery says, the page isn’t shy about letting users know exactly how it works. In Cameo’s case, you don’t need a degree in rocket science to understand the app—browse talent, book talent, get yer video from talent. 1-2-3. But that’s the point. It’s easy. Listing steps when it’s effortless reinforces simplicity.

Show them how it works. It’s not always possible to highlight everything your app does. But clever use of animation or video can show off either functionality or results. Here, for instance, Cameo provides a sample from “Mr. Wonderful” himself, Shark Tank’s Kevin O’Leary. Another video, showing a fan’s reaction to a message from Cody Ko, is even more powerful. (And, yeah, I had to look him up too.)

“What’s it good for?”That’s the kind of question that a lot of marketers forget to answer about their products. Cameo’s app landing page uses a lot of space to communicate its many uses. They even provide lively, humorous examples—“Have Chris Harrison give a gift better than ‘the Final Rose’”—that inspire creativity and fun.

Carly (Industry: Automotive)

Image courtesy of Carly. Click the image to access the full version.

How Carly nails it: Design a landing page that actually fits your offering.

Some apps just install and go. In those cases, just providing a download link can be the best choice. (Though you should take care that your app landing page doesn’t end up looking generic.) But like many sophisticated tools, Carly’s “connected car” needs a little something extra to unlock your car’s hidden features. For this reason, they’ve designed a page that funnels potential customers into the right checkout flow for their needs.

Why it works:

Offer options (if you have to). Now, usually Unbounce recommends keeping your landing pages focused on a single call to action. But here’s another approach. Since it can be a challenge to accurately target prospects based on the car they drive, Carly’s page features seven buttons. Clicking on one takes you to a shop page that matches your needs. (Hitting a store page right away might be jarring, though, so it’d be worth testing what might happen if visitors are funneled to a second-stage landing page tailored to each manufacturer.)

Keep the eye moving down. Ideally, a visitor would immediately check to see if Carly supports their automobile. Then they’d buy the device. But conversions rarely work out that way. (We wish they did!) For the unconvinced, an animated arrow keeps them scrolling to a more detailed rundown of the product, its benefits, and some crystal clear illustrations of what it can do.

Under the influence. I don’t know the first thing about Beemers. (I take the bus to work most days.) But Justin Buice does. He’s an influencer who runs a successful channel dedicated to customizing and upgrading BMWs, and his YouTube video is featured in place of a testimonial on this page. If I were to tell you that Carly rocks, you’d likely scoff. (“Take a hike, bus boy!”) But the same claim from someone like Justin will convince you.

Crash Detech (Industry: Automotive Safety)

Image courtesy of Crash Detech. Click the image to access the full version.

How Crash Detech nails it: Provide free alternatives to paid services.

South Africa has some of the most dangerous roads in the world, and Crash Detech helps keep drivers safe by alerting emergency responders. But even a life-saving idea needs a brilliant marketing campaign behind it. That’s where this app landing page comes in. It’s actually the second step of a “free medical id” campaign that’s designed to encourage subscriptions to the service.

The company’s CEO, Jaco Gerrits, provides a little context about how it works:

Our main aim is to convert users on our paid subscription, but we also offer an alternative where they could ‘try the app for free.’ Once the user clicks the CTA, a welcome SMS/Text is sent with a link to our app, encouraging users to download and sign-in. We then use automation techniques to retarget users who have not downloaded and signed in to the app, to further improve our conversion rates.

Why it works:

Offer a free alternative. There are two buttons here, allowing visitors to either sign up for the paid subscription now or to get a free version of the service. Onboarding people into your app with limited functionality (or using a free trial) does two things. First, it lets them try before they buy. And, second, it begins a lead nurturing strategy that’ll eventually convert many unpaid users into paying customers.

The promise of safety. Safety and security can be powerful motivators, as they are throughout this page. According to Gerrits, the copy here immediately establishes “a strong connection with the visitor using emotive header text. Our sub-header summarises our benefits, providing a solution to keep you both safe and secure.”

Use media coverage as a source of credibility. If you’ve been lucky enough to be featured on local or international news—for good reasons, I hope—including it on your landing page, as Crash Detech does, can lend you legitimacy and overcome skepticism. (In an age of ‘fake news,’ it’s best to go with the most reliable sources you can.)

Hearth (Industry: Home Renovation/Financing)

Image courtesy of Hearth. Click the image to access the full version.

How Hearth nails it: Keep it simple to keep visitors focused.

Hearth offers quick, affordable financing for home renovations. They also work in partnership with contractors to help connect potential customers to lenders and close more sales. That’s where this app comes in: it allows people to pre-qualify for a renovation loan during an on-site visit (or at any other time, really).

Why it works:

Just the essentials. If you’re a creative, it can be easy to get carried away adding bells and whistles to your landing pages. The truth is, Hearth has other pages on their site that do a lot of the persuading. This landing page has one purpose—encouraging existing subscribers to download their app—and it does that cleanly and directly.

Buttons above the fold. It’s very common to see an app landing page that forces users to scroll to find a download link. Hearth smartly chooses to put them both near the top. They also keep them large and spaced apart to overcome the “big hands, small device” issue that plagues contractors.

Lighten the load. At Unbounce, we have a lot to say about the importance of speed. But speed is doubly important for mobile app landing pages. When you access this page on a phone, you notice how snappy it loads (in about 2 seconds). That’s because Hearth keeps it light for smartphone users by resisting the urge to include unnecessary content (like, for instance, an animated .gif showing the app in motion).

If you want to run the fastest mobile landing pages possible, Accelerated Mobile Pages deliver near-instant speeds and can be created in the Unbounce Builder. Read more about Unbounce and AMP landing pages.

Ibotta (Industry: Retail Rewards)

Image courtesy of Ibotta. Click the image to access the full version.

How Ibotta nails it: Use a simple page as a gateway to more mobile engagement.

Ibotta promises real cash back when you make purchases at participating retail stores. The app allows shoppers to scan receipts, link their loyalty cards, and even make purchases directly from their phones. Because there’s a fair bit of onboarding involved, however, they use simple app landing pages like this one as gateways to a more detailed sign-up. (Also, say their name aloud for today’s ‘aha!’ moment.)

Why it works:

Simple doesn’t mean silent. Like the example from Hearth above, Ibotta’s app landing page looks pretty basic. But just think about how much they’re saying on this page with a couple dozen words. First, their promise is crystal clear: “Earn Cash Back on Everyday Purchases.” Then, they sweeten the deal with the promise of a bonus for signing up. Even the button reminds you that the app is free to use.

Cut it short. If you look at the whole page, then you’ll notice that Ibotta only bother to include the top third of the phone here. Beyond what you can see when the page loads, in fact, there’s nothing but the footer. This keeps the page light and focused. It also means that the option to download Ibotta—whether you click the button or on the footer link—is never not on the screen. Genius!

Downloading the app is just the start. For Ibotta to succeed, they need users to get aboard that sweet mobile engagement loop and start using their app on the regular. For this reason, clicking brings visitors to a more detailed sign-up page (where they can create an account using Facebook or Google) that also serves to better onboard subscribers.

EDITOR’S NOTE. A mobile engagement loop is what happens when a customer is continually re-engaged after converting. It keeps people using your app long after they’ve downloaded it, which can be essential depending on your business model.

Overwolf (Industry: Gaming/esports)

Image courtesy of Overwolf. Click the image to access the full version.

Considering the size of the gaming industry, ‘niche’ is definitely not the right word to describe Overwolf’s target market. But this landing page is a killer example of just how engaging a specific demographic goes beyond witty copy and sharp design. As part of a cross-promotion with 20th Century Fox’s The Kid Who Would Be King, Overwolf has crafted an experience that speaks directly to younger gamers who make up the audience of this film.

Overwolf’s Communications and Content Manager, Shay Zeldis, lays out the strategy in detail:

It’s a page built for players of CS:GO, League of Legends, and Rocket League, with strong incentives and gaming hardware prizes, in a tested layout that increases conversions. To drive traffic and gamers who are ready to participate, we focused on community, social and video channels, with relevant materials hyping up gamers even before they land in the page.

Why it works:

Gamify your app download. This isn’t just a landing page, it’s a challenge. How do you get started on your path to glory? You download Overwolf’s Game Summary app, win a match of one of three popular games, then share the results on Twitter. It’s a brilliant way to incentivize downloading and reflects the competitive spirit of esports.

Lean into cross-promotion. The tie-in with The Kid Who Would Be King goes beyond just using a logo. The copy here blends Arthurian legend (“Set out on a magical adventure”) with how gamers speak to one another (missions, custom games, eliminations, goals) to create a sense of fun.

Pick the right social channels. As CEO Uri Marchand put it in a recent Medium post, “brands trying to reach gamers in the same ways they approach random website visitors quickly learn their mistake.” Overwolf, for instance, has learned to hit the community and social channels where young gamers actually congregate. For example, they created these awesome promo and reaction videos on YouTube that hype before they ever see the landing page itself.

Don’t wait for your app to be discovered

You’re a SaaS company looking for subscriptions to grow your business? Cool. An indie game designer hoping to release the next Flappy Bird? Great. Just generating ad revenue by providing a free tool? That’s terrific. In any case, creating a mobile-responsive app landing page is a great way to introduce yourself to an app-hungry public.

These days, there’s an impressive variety to businesses that are out there promoting an app of some sort. Sometimes it’s the very core of what they do. Other times, it’s an add-on that enhances an existing service. For some apps, a clean download page and a tightly run PPC campaign are all that’s needed to strike digital gold. But others require incredibly nuanced design, whip-smart workarounds, or Gary Kasparov levels of strategy.

(I’d venture to say you’ve seen all three in the examples above.)

Whatever your approach, and whatever your app is promising, you’ll need to stand out from the competition. An app marketing campaign that includes a few spiffy landing pages is your best bet in kickin’ off that mobile engagement loop.

Best landing pages for apps: related content

I just blasted you with a ton of information, but there’s more to learn! If you want your landing page to perform like Queen at LIVE AID in ‘85—sorry, just watched that movie—then you need a kick-butt conversion system. The pieces below should help with that:

Before you convert people on your page, you gotta get them to your page: Read Brad Smith on how you can move beyond PPC best practices.

Haven’t built a page yet? Unbounce and Skillshare have you covered: A Free Video Crash Course from Unbounce and Skillshare

Finally, this is for those of us who just want a little more inspiration in our lives: Here are the best landing page examples for your swipe file.

from Digital https://unbounce.com/landing-page-examples/app-landing-pages/ via http://www.rssmix.com/

#digital marketing

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