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skytrustunitedstates · 1 year

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Top 10 Digital Marketing Agencies in San Jose

Are you looking for the best? Discover the Top 10 digital marketing agencies in San Jose and boost your online presence with expert strategies and innovative solutions.

Want to skyrocket your online presence and dominate the digital landscape? Look no further than San Jose’s leading digital marketing agencies. Our city is home to a dynamic network of experts who understand the intricacies of digital marketing like no one else. With their cutting-edge strategies and innovative solutions, these agencies can transform your business into a digital powerhouse.

Harness the power of search engine optimization (SEO) to drive organic traffic, engage your audience with compelling content marketing, and generate measurable results through targeted social media campaigns. From website development and design to email marketing and pay-per-click advertising, San Jose’s digital marketing agencies have got you covered.

Collaborate with industry-savvy professionals who will tailor their services to suit your unique business goals and budget. Gain a competitive edge in the ever-evolving digital landscape and unlock unlimited growth potential. Embrace the future of marketing by partnering with one of the top 10 digital marketing agencies in San Jose. Get ready to soar above the competition, take your brand to new heights, and check out the list prepared by SkyTrust.

BrandVia

BrandVia, established in 2003, specializes in brand engagement, bridging the gap between consumers and brands. Their expertise lies in assisting businesses to cultivate merchandising and branding prospects that vividly animate their identities. They achieve this by offering a diverse range of strategies and tools. Not only do these experiences bring immense pleasure to consumers, but they also leave a lasting impression on their minds.

BrandVia’s dedication to brand engagement has revolutionized how businesses interact with their audience. By incorporating a multitude of elements, they enable brands to transcend traditional advertising approaches and establish an emotional connection.

SmartSites

SmartSites, an award-winning website design, and digital marketing agency, excels in search engine marketing (SEO & PPC). They have swiftly emerged as one of America’s fastest-growing companies due to their innovative vision and unwavering diligence.

The company’s unwavering dedication to its clients has garnered them over 100 5-star reviews since its establishment in 2011. When Dun & Bradstreet posed the question, “How satisfied do you feel about the quality of service?” SmartSites achieved a phenomenal 97% score. They consistently surpass client expectations by delivering results that meet and exceed their highest aspirations.

SkyTrust IT Solutions

SkyTrust excels in developing customer-centric online marketing and advertising strategies and actively adapts to the latest technology and market trends. They ensure comprehensive solutions for our clients while offering business consulting, staffing, and cloud computing expertise. Tailoring strategies and embracing innovative approaches, SkyTrust effectively meets our clients’ diverse business needs worldwide.

SkyTrust remains at the forefront of digital transformation, continuously exploring new avenues to drive growth and enhance brand visibility. Their team closely collaborates with businesses, understands their requirements, and delivers impactful solutions that propel success in the competitive landscape.

Crawford Group

Crawford Group was founded in 1997 with a focus on consulting. They specialize in connecting clients with individuals possessing the specific skills required to address critical marketing needs for businesses. Crawford Group offers consulting services and direct-hire assistance, ensuring access to San Jose’s most skilled community.

The company’s foundation dates back to 1997, when it was established with a focus on consulting. Crawford Group actively connects its clients with individuals possessing the specific skills necessary to meet critical marketing needs for businesses. Through their consulting services and direct-hire assistance, Crawford Group maintains access to the highly skilled community in San Jose.

Ignite Visibility

Ignite Visibility, recognized as one of the highest recommended agencies on DesignRush and a leading digital marketing company, exemplifies success. The company’s application of client-proven strategies has propelled them to achieve the prestigious title of a six-time Inc. 5,000 company. Specializing in various areas, including digital marketing strategy, SEO, paid media, and social media, Ignite Visibility offers unparalleled expertise.

Their extensive clientele comprises over 160 remarkable companies, ranging from industry giants like Office Depot, Tony Robbins, and COX to smaller businesses. They place utmost importance on relationships, responsiveness, and delivering tangible results. Their continuous innovation, staff training, and rigorous testing keep them ahead in an open market.

DealerCMO

Founded in 2010, DealerCMO has a specific focus on the automobile industry. Their mission is to transform the way automobile dealerships operate by utilizing an innovative eight-step workflow. This comprehensive approach enables them to identify lead acquisition methods and implement strategies that boost brand recognition. DealerCMO greatly emphasizes leveraging SEO and digital marketing practices to enhance website conversions.

They offer detailed analytics and reports to closely monitor and evaluate progress over time, ensuring effective results. DealerCMO aims to revolutionize the automotive dealership landscape by actively engaging in these methodologies.

Manta

Manta, a leading online resource, dedicates itself to aiding the growth of small businesses. Their mission is to empower small businesses, unlock their full potential, and expand their customer base.

Manta provides accessible products, services, and educational opportunities, equipping small business owners to compete fiercely in their industries. Business owners can enhance their online visibility and marketability by claiming and customizing their profile page with Manta. Our comprehensive digital suite facilitates growth, attracting more customers and boosting sales and revenue.

Design in Mind

Design in Mind, a branding agency founded in 2002, focuses on providing flexible solutions for clients of all sizes. The agency specializes in branding and digital marketing, catering to diverse audiences across regions and demographics. They produce various services such as logos, style guides, brand guidelines, social media management, website design, and UX/UI development.

With a client-centric approach, the agency ensures scalable solutions that meet each client’s unique needs. They also offer event management services to enhance brand presence further. Their expertise lies in creating impactful visuals and effective strategies to elevate brands and maximize their reach. Their comprehensive range of services positions them as the go-to agency for successful branding and digital marketing endeavors.

1Liquid Agency

Established in 2000, Liquid Agency prioritizes brand culture as its central focus. The agency adopts an unconventional yet crucial method to enhance a brand’s equity and identity. It begins by engaging the employees, who intimately know the brand. Liquid Agency’s strategies aim to propel the brand’s progress by emphasizing the employee experience.

These values are then integrated into customer experience strategies and campaign design, ensuring consumers and staff benefit. They nurture a cohesive and impactful brand culture by actively involving employees and aligning brand values throughout the customer journey. Founded on leveraging employee expertise, the agency’s approach fosters a unified brand identity that resonates with internal and external stakeholders.

Nika Labs

Nika Labs, established in 2010, specializes in branding and digital marketing. They utilize a foolproof system to deliver creative and digital marketing solutions to their clients. The company collaborates with startups and nonprofits such as PathWater and goCloudOffice. Nika Labs offers an array of services, including website and mobile app development, SEO/SEM, UI/UX, brand identity, and positioning.

Their goal is to provide engaging and captivating user experiences, ensuring client satisfaction. By employing innovative strategies and leveraging its expertise, Nika Labs crafts unique digital solutions that cater to the needs of its diverse clientele.

#Top 10 Digital Marketing Agencies in San Jose #usa

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onlinedigitalmarketingcompany · 1 year

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6 top Higher Ed Trends to Watch Out for in 2023

The world of higher education is rapidly changing, and staying on top of the latest trends is essential for success. From changes in technology to shifts in student expectations, the landscape of higher education is constantly shifting, and staying ahead of the curve is critical for success. This blog post will examine six of the top trends to watch for in higher education in 2023. Whether you're an SEO service San Jose marketing professional, admissions officer, or school administrator, you'll want to pay attention to these trends to ensure that your institution is ready for the future.

Personalized Learning:

Students today want to receive a personalized education that caters to their unique interests, skills, and needs. In 2023, SEO service San Jose will leverage technology to deliver personalized learning experiences that are tailored to each student's individual preferences. This will include offerings such as adaptive learning platforms, personalized learning pathways, and more.

Also Read: Elevating Your Brand with Customer-Based Brand Equity

Online and Remote Learning:

The COVID-19 pandemic forced many higher education institutions to adopt remote and online learning, and this trend is likely to continue in the coming years. In 2023, schools will need to create engaging, interactive online courses that can be accessed from anywhere in the world. This will require the use of cutting-edge technology, including virtual reality, gamification, and other immersive learning tools.

Data Analytics:

Higher education institutions will increasingly rely on data analytics to improve student outcomes, identify at-risk students, and track student engagement. This will involve the use of big data, predictive analytics, and machine learning to analyze vast amounts of data and identify patterns and trends that can be used to make informed decisions about teaching and learning.

Social Media Marketing:

In 2023, social media will continue to play an important role in SEO service Kolkata. Schools will need to create compelling, shareable content on social media platforms such as Instagram, TikTok, and YouTube to attract and engage prospective students. Video content, in particular, will be a key component of higher education marketing in the coming years.

Career-Ready Programs:

With the job market becoming increasingly competitive, higher education institutions will need to offer programs that prepare students for the workforce. This will involve partnering with industry leaders to create programs that provide hands-on experience and practical skills in high demand fields such as healthcare, technology, and business. Institutions will also need to create robust career services programs to help students launch their careers after graduation.

Mental Health Support:

In the wake of the COVID-19 pandemic, mental health support has become more important than ever before. Higher education institutions will need to provide robust mental health services to support students who are struggling with stress, anxiety, and other mental health issues. This will include the use of telehealth services, online support groups, and other innovative solutions.

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Conclusion:

In conclusion, the world of higher education is rapidly changing, and institutions that want to stay ahead of the curve will need to pay attention to these six trends. From personalized learning to data analytics, social media marketing to mental health support, higher education institutions will need to embrace new technologies and strategies in the coming years to deliver a high-quality education and prepare students for success. And if you need help navigating the complex world of higher education marketing, remember that Digital Piloto is here to help. As the #1 Digital Marketing Company in Kolkata for higher education, we can help you develop a winning strategy that maximizes your ROI and drives results. Contact us today to learn more!

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#SEO service San Jose #SEO Company San Jose #SEO Agency San Jose #Digital Marketing Company in Kolkata #Digital Marketing Agency in Kolkata #Digital Marketing Services Provider in Kolkata #SEO service Kolkata #SEO Company Kolkata #SEO Agency Kolkata #Youtube

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baymediasoft · 1 year

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Best Digital Marketing Company San Jose

Looking for the best SEO company in San Jose to help your website rank higher on search engines? Look no further! Our expert team of SEO professionals will work tirelessly to improve your website's visibility and increase organic traffic. Let us help you take your online presence to the next level and achieve your business goals. Contact us today to learn more about our SEO services in San Jose

More Info: Best Digital Marketing Company San Jose

#SEO Company San Jose #san jose seo company #digital marketing agency san jose #seo agency san jose

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samirdasd · 2 years

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Are you looking for the top SEO agency in USA?

Get the best digital marketing agency in usa? Get in touch with Kreative Machinez. Click now!

#digital marketing agency in usa #digital marketing agency california #top social media companies in usa #seo company in california #seo agency san jose #san jose seo company #digital marketing agency usa

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digitalmarketingcompanysanjose · 2 years

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Digital Marketing Company San Jose

#Digital Marketing Company San Jose

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kreativemachinez4 · 2 years

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Podcast Marketing: A Guide to Grow Your Audience (Pt 1/2)

As we move forward, audio content is going to become more prevalent. There are millions of listeners already but this consumption will increase further in the coming years.

#SEO company San Jose #best digital marketing services #SEO agency San Jose #best seo companies in San Jose

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mariacallous · 3 months

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Liz González’s neighborhood in East San Jose can be loud. Some of her neighbors apparently want the whole block to hear their cars, others like to light fireworks for every occasion, and occasionally there are gunshots.

In February 2023, San Jose began piloting AI-powered gunshot detection technology from the company Flock Safety in several sections of the city, including Gonzalez’s neighborhood. During the first four months of the pilot, Flock’s gunshot detection system alerted police to 123 shooting incidents. But new data released by San Jose’s Digital Privacy Office shows that only 50 percent of those alerts were actually confirmed to be gunfire, while 34 percent of them were confirmed false positives, meaning the Flock Safety system incorrectly identified other sounds—such as fireworks, construction, or cars backfiring—as shooting incidents. After Flock recalibrated its sensors in July 2023, 81 percent of alerts were confirmed gunshots, 7 percent were false alarms, and 12 percent could not be determined one way or the other.

For two decades, cities around the country have used automated gunshot detection systems to quickly dispatch police to the scenes of suspected shootings. But reliable data about the accuracy of the systems and how frequently they raise false alarms has been difficult, if not impossible, for the public to find. San Jose, which has taken a leading role in defining responsible government use of AI systems, appears to be the only city that requires its police department to disclose accuracy data for its gunshot detection system. The report it released on May 31 marks the first time it has published that information.

The false-positive rate is of particular concern to communities of color, some of whom fear that gunshot detection systems are unnecessarily sending police into neighborhoods expecting gunfire. Nonwhite Americans are more often subjected to surveillance by the systems and are disproportionately killed in interactions with police. “For us, any interaction with police is a potentially dangerous one,” says Gonzalez, an organizer with Silicon Valley De-Bug, a community advocacy group based in San Jose.

San Jose did not attempt to quantify how many shooting incidents in the covered area the Flock System failed to detect, also known as the false-negative rate. However, the report says that “it is clear the system is not detecting all gunshots the department would expect.”

Flock Safety says its Raven gunshot detection system is 90 percent accurate. SoundThinking, which sells the ShotSpotter system, is the most popular gunshot detection technology on the market. It claims a 97 percent accuracy rate. But the data from San Jose and a handful of other communities that used the technologies suggest the systems—which use computer algorithms, and in SoundThinking’s case, human reviewers, to determine whether the sounds captured by their sensors are gunshots—may be less reliable than advertised.

Last year, journalists with CU-CitizensAccess obtained data from Champaign, Illinois, showing that only 8 percent of the 64 alerts generated by the city’s Raven system over a six-month period could be confirmed as gunfire. In 2021, the Chicago Office of Inspector General reported that over a 17-month period only 9 percent of the 41,830 alerts with dispositions that were generated by the city’s ShotSpotter system could be connected to evidence of a gun-related crime. SoundThinking has criticized the Chicago OIG report, saying it relied on “incomplete and irreconcilable data.”

This week, New York City’s comptroller published a similar audit of the city’s ShotSpotter system showing that only 13 percent of the alerts the system generated over an eight-month period could be confirmed as gunfire. The auditors noted that while the NYPD has the information necessary to publish data about ShotSpotter’s accuracy, it does not do so. They described the department’s accountability measures as “inadequate” and “not sufficient to demonstrate the effectiveness of the tool.”

Champaign and Chicago have since canceled their contracts with Flock Safety and SoundThinking, respectively.

“Raven is over 90 percent accurate at detecting gunshots with around the same accuracy percentage at detecting fireworks,” Josh Thomas, Flock Safety senior vice president of policy and communications, tells WIRED in a statement. “And critically, Raven alerts officers to gun violence incidents they never would have been aware of. In the San Jose report, for example, of the 111 true positive gunshot alerts, SJPD states that only 6 percent were called in to 911.”

Eric Piza, a professor of criminology at Northeastern University, has conducted some of the most thorough studies available on gunshot detection systems. In a recent study of shooting incidents in Chicago and Kansas City, Missouri, his team’s analysis showed that police responded faster to shooting incidents, stopped their vehicles closer to the scene of shootings, and collected more ballistic evidence when responding to automated gunshot alerts compared to 911 calls. However, there was no reduction in gun-related crimes, and police were no more likely to solve gun crimes in areas with gunshot sensors than in areas without them. That study only examined confirmed shootings; it did not include false-positive incidents where the systems incorrectly identified gunfire.

In another study in Kansas City, Piza found that shots-fired reports in areas with gunshot sensors were 15 percent more likely to be classified as unfounded compared to shots-fired reports in areas without the systems, where police would have relied on calls to 911 and other reporting methods.

“If you look at the different goals of the system, research shows that [gunshot detection technology] typically tends to result in quicker police response times,” Piza says. “But research consistently has shown that gun violence victimization doesn’t reduce after gunshot detection technology has been introduced.”

The New York City comptroller recommended the NYPD not renew its current $22 million contract with SoundThinking without first conducting a more thorough performance evaluation. In its response to the audit, the NYPD wrote that “non-renewal of ShotSpotter services may endanger the public.”

In its report, San Jose’s Digital Privacy Office recommended that the police department continue looking for ways to improve accuracy if it intends to keep using the Raven system.

Pointing to the report’s finding that only 6 percent of the confirmed gunshots detected by the system were reported to police via 911 calls or other means, police spokesperson Sergeant Jorge Garibay tells WIRED the SJPD will continue to use the technology. “The system is still proving useful in providing supplementary evidence for various violent gun crimes,” he says. “The hope is to solve more crime and increase apprehension efforts desirably leading to a reduction in gun violence.”

The department’s media relations division could not immediately locate information about how much SJPD pays Flock Safety for the Raven system or how long its contract is for.

Darcie Green, a community health advocate and member of San Jose’s former Reimagining Public Safety Community Advisory Group, says that disclosing data about the accuracy of the system is a good step, but the city also needs to examine whether the technology is actually making the city safer or whether the money and human resources devoted to responding to real and false gunshot alerts could be better invested elsewhere.

“Obviously we want to reduce gun violence, that’s everybody’s goal,” she says. “For these dollars that we’re spending on enforcement and punishment, we should be spending three-, four-, fivefold on programming and improvement. There are so many people for whom calling the police is not a solution.”

Gonzalez, the East San Jose community organizer, says the lack of 911 calls about shootings is a reflection of how little she and others in the community trust police responses to their neighborhood.

“There was a time when a helicopter was searching for somebody in our neighborhood, and I could swear that they were in my backyard, but I didn’t want to call the police because potentially they could shoot me or my family mistaking me for that person,” she says. “I would rather have the person in my backyard than the police looking for them.”

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voskhozhdeniye · 6 months

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For the last several months, a city at the heart of Silicon Valley has been training artificial intelligence to recognize tents and cars with people living inside in what experts believe is the first experiment of its kind in the United States.

Last July, San Jose issued an open invitation to technology companies to mount cameras on a municipal vehicle that began periodically driving through the city’s district 10 in December, collecting footage of the streets and public spaces. The images are fed into computer vision software and used to train the companies’ algorithms to detect the unwanted objects, according to interviews and documents the Guardian obtained through public records requests.

Some of the capabilities the pilot project is pursuing – such as identifying potholes and cars parked in bus lanes – are already in place in other cities. But San Jose’s foray into automated surveillance of homelessness is the first of its kind in the country, according to city officials and national housing advocates. Local outreach workers, who were previously not aware of the experiment, worry the technology will be used to punish and push out San Jose’s unhoused residents.

City employees are driving a single camera-equipped vehicle through sections of district 10 “every couple weeks”, said Khaled Tawfik, director of the San Jose information technology department. The city sends the training footage to participating companies, which include Ash Sensors, Sensen.AI, Xloop Digital, Blue Dome Technologies and CityRover.

Some of the areas in district 10 targeted by the pilot, such as Santa Teresa Boulevard, are places where unhoused people congregate, sometimes with the city’s encouragement. The light rail station on Santa Teresa Boulevard, for example, is home to the city’s only designated safe parking location for RVs, often used as homes.

There’s no set end date for the pilot phase of the project, Tawfik said in an interview, and as the models improve he believes the target objects could expand to include lost cats and dogs, parking violations and overgrown trees.

“If the City were to productionize this technology, we envision the cameras to be on our fleet motor pool vehicles that regularly drive throughout city limits,” a city employee wrote in a 22 January email.

Ken Salsman, chief technology officer for Ash Sensors, said his company, which specializes in sensors that monitor the structural health of buildings, had not explored homelessness detection before learning of San Jose’s pilot. The experiment provided an opportunity to create potentially marketable technologies by solving challenging computer vision problems, such as distinguishing an empty RV parked outside a home from an RV that is a home. He said the company was training its algorithms to detect proxy signs of habitation.

“Are the windows covered inside the vehicle? Are there towels to provide privacy? Is there trash outside the vehicle, suggesting they’re using food and having trouble getting rid of the waste?” Salsman said. He added that successful detection of lived-in vehicles would probably require frequent scanning of city streets in order to establish whether the vehicles have moved.

A report from the company Sensen.AI shows that its system detected 10 lived-in vehicles in footage collected from two streets on 8 February. Several of the vehicles pictured in the report have tarps spread across windows or rolled up and tied to them. Another has traffic cones next to it. Sensen.AI did not respond to a request for comment.

Tawfik said the goal of the pilot was to encourage companies to build algorithmic models that could detect a variety of different objects from car-mounted cameras with at least 70% accuracy. The participating companies are currently detecting lived-in RVs with between 70 and 75% accuracy, he said, but the accuracy for lived-in cars is still far lower: between 10 and 15%. City staff are following the route of the camera-equipped car and confirming that the vehicles are occupied.

‘We’re not detecting folks. We’re detecting encampments’

City documents state that, in addition to accuracy, one of the main metrics the AI systems will be assessed on is their ability to preserve the privacy of people captured on camera – for example, by blurring faces and license plates. Tawfik said that the city did not “capture or retain images of individuals” through the pilot and that “the data is intended for [the city’s housing and parks departments] to provide services”.

The data use policy for the pilot states that the footage cannot be actively monitored for law enforcement purposes, but that police may request access to previously stored footage.

“We’re not detecting folks,” Tawfik said. “We’re detecting encampments. So the interest is not identifying people because that will be a violation of privacy.” However, in its report identifying lived-in vehicles, Sensen.AI wrote that its system included optical character recognition of the vehicles’ license plate numbers.

Tawfik said San Jose had delayed its release of a citywide AI policy in part to allow the department to examine its proposed guardrails through the lens of the object detection pilot.

Residents have complained to the city’s 311 phone line about homeless encampments 914 times so far in 2024. They reported illegal dumping 6,247 times, graffiti 5,666 times, and potholes 769 times last year. The goal of the surveillance pilot is to address these complaints more efficiently, according to Tawfik.

According to Tawfik, the city’s response might include sending outreach workers to visit a single tent before it can grow into an encampment, he said. The San Jose housing department and non-profits providing aid to unhoused people said they had not been involved in the pilot.

“Our ability to help the individuals directly is not really part of the pilot,” Tawfik said. “We’re still learning what can be done. And then once the program is mature, then we can look at the data and see what makes sense.”

That approach worries people like Thomas Knight, who was formerly unhoused and now serves as executive member of the Lived Experience Advisory Board of Silicon Valley. The group, made up of dozens of current and formerly unhoused people, has recently been fighting a policy proposed last August by the San Jose mayor, Matt Mahan, that would allow police to tow and impound lived-in vehicles near schools.

“If their whole purpose is to better provide responses to calls to 311, then that means that this computer system is going to identify tents and lived-in vehicles that are in places that the city has deemed they shouldn’t be,” Knight said. “The truth is, the only people you’re going to be able to give [that data] to to fix the issue is the police department.”

San Jose is one of the least affordable housing markets in the country. In order to afford the average effective monthly rent for a one-bedroom apartment in the city, a renter would have to earn $96,000 a year, according to the latest available data. The city’s unhoused population has grown from approximately 4,200 people in 2009 to more than 6,200 in 2023. More than two-thirds of those people are living outdoors and in vehicles rather than the city’s overwhelmed shelter system.

Amid a lack of temporary shelter beds and permanent affordable housing, San Jose officials have cracked down on tent encampments and people living in cars and RVs. Housing advocates fear that identification of encampments by roving AI would add to those efforts.

“The approach to homelessness is to treat unhoused people as blight consistent with trash or graffiti,” said Tristia Bauman, directing attorney for housing at the non-profit Law Foundation of Silicon Valley.

Last fall, the city cleared dozens of people out of tents and vehicles along a half-mile stretch of the downtown Guadalupe River trail and then announced plans for a “no return zone”. This year, police distributed 72-hour notices ordering people to leave a nearby encampment in Columbus Park in order to clear space for the opening of a five-acre dog park.

San Jose: a technological bellwether

In addition to providing a training ground for new algorithms, San Jose’s position as a national leader on government procurement of technology means that its experiment with surveilling encampments could influence whether and how other cities adopt similar detection systems. The city’s IT department is leading a national coalition of more than 150 municipal agencies working to develop policies for “responsible and purposeful” deployment of AI technologies in the public sector.

Tawfik said his staff had discussed the object detection pilot with coalition members and hoped that other agencies would participate in the review process. Companies participating in the pilot have also expressed interest in the “scalability” potential the coalition represents, according to emails they sent to IT department staff.

“As we see more interest from other cities to participate, we’re sharing notes and hopefully that advances the program faster,” Tawfik said.

Knight, from the Advisory Board, said the city’s focus on perfecting a technological solution ignored the root cause of the housing crisis in San Jose.

“If you have no place to put people, it’s pretty much useless,” he said.

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janetjacksonseo · 6 months

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anniekoh · 1 year

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elsewhere on the internet: the internet

How Facebook Screwed Us All (Mother Jones, 2019)

First, starting in the 2000s, came the giant migration of advertising dollars from publishers to Facebook and Google. Today, the two control an estimated 58 percent of the US digital ad market, with Amazon, Microsoft, and the like dividing up the rest and publishers representing barely a rounding error. In large part as a result, there are now roughly 24,000 journalists working in America’s daily print newsrooms, down from some 56,000 in the early 2000s. And more and more of them work for hedge-fund owners who milk what remains of newspapers’ profits—mostly through layoffs—while further degrading coverage. Here in the Bay Area, all the daily papers except the San Francisco Chronicle are owned by one of these hedge funds, Alden Global Capital. There were once more than 1,000 journalists working for these papers, including 440 at the San Jose-based Mercury News, then one of the nation’s strongest regional outlets. Today there are 145 left across more than two dozen publications, covering a region of 7.6 million people.

Tech’s Reckoning (Ed Zitron, 2023)

Raising capital — especially at the scale that Reddit has — always leads to the bill coming due. Every time that Reddit has had to raise money, it has had to express how it will grow its userbase, its headcount, and its revenue. Every time that Reddit has taken on hundreds of millions of dollars of equity funding, it has promised these investors that Reddit will, as a result of the cash injection, become bigger and more fiscally valuable, and each raise has been paired with more promises about how much more Reddit can be worth. And now Reddit has put itself in a corner, promising shadowy organizations like Tencent that their money was well-spent.

Elon Musk broke Twitter, and he's breaking research communities, too. (Paul Musgrave, 2023)

The awful thing, of course, is that in lighting his own money on fire Elon has also decided to knock away the good part of Twitter. Twitter has, over the past decade, come to provide invisible but load-bearing supports for researchers and academics. It’s been a great way for those of us at out-of-the-way institutions to bring visibility to our arguments and research profile (and if you think Amherst isn’t out-of-the-way, just ask someone who’s Boston or New York-based to come out—a drive that we would do without thinking is a major imposition for those in the metropole). We know that scholarly conferences spur connections and research productivity; Twitter has been the conference bar or the post-panel chatter available 24/7 and across (most) borders. It’s accelerated research dissemination and it’s brought me and others into contact with people we otherwise never would have met. And it also connected us to editors and publishers in ways that did more to enrich and diversify the discourse than any number of assistant vice provosts for JEDI initiatives.

#internet #elsewhere on the internet

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jivesmediasanjose · 1 year

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youtube

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#Youtube

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logiusxcju · 9 hours

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Revolutionizing Your Business with San Jose's Top Marketing Tactics

Introduction

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Revolutionizing Your Business with San Jose's Top Marketing Tactics

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five. Implement Email Marketing Campaigns

Email marketing is still one of the crucial top-rated approaches to nurture leads and force sa

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datascraping001 · 7 days

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Scraping WhitePages Business Directory by DataScrapingServices.com

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