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Best Ways to Reduce Bounce Rate of Your Website in Search Engine Optimization

A very low bounce rate such as 5% is an indication that there is probably something wrong with your website. Generally speaking, a bounce rate in the range of 26 to 40% is excellent, 41 to 55% is roughly average & 56 to 70% is higher than average In fact, the bounce rate matters a lot, anytime a bounce rate seems suspiciously low lower than 5% then it raises a red flag for you. Don't worry!! The best SEO Company in Mohali is there to clear all the red flags related to bounce rate & also outline the ultimate ways to reduce the bounce rate of your website in search engine optimization. Before discovering ways, let's know," What is Bounce Rate?"

What is Bounce Rate?

Bounce rate is a metric that indicates the percentage of people who land on your web pages and then leave without clicking anywhere else on your website. Basically, bounce rates are important because they might indicate that the page content is irrelevant, or confusing to your site visitors.

Tips to Effectively Reduce an Alarming Bounce Rate of Your Website

Check out the ways which will help you to reach an ideal bounce rate for your website.

User Experience Matters!One study showed that a well-designed user interface could raise your website's conversion rate by up to 200%, while better UX design could boost conversion rates by up to 400%. Of course, user experience plays a vital role in reducing the bounce rate of your website if the user finds an easy, smooth & pleasing experience while visiting your site then definitely it will leave a long-lasting impression on the user & let him/her stay for a long-time.

Focus on Optimizing Your Call-to-ActionsTo gauge visitors to your website, focus on optimizing your call-to-action button which should be clear, engaging, visible & honest. The CTAs should push users to take action such as calling now, contacting us, and downloading an e-book. sign-up for newsletters or purchase a product, etc. Feel free to contact the Best SEO Company in Chandigarh to optimize the relevant CTAs for you.

Ensure Good Website SpeedWebsite speed directly influences your conversion rates, repeat business, bounce rate & search engine rankings. According to one study, a one-second delay in webpage loading can reduce conversion rates by 70%. It is important to users because, well, faster pages are more efficient & provide a much better on-page user experience & also decrease bounce rate. Users who leave your website faster than they found it will often end up on your competitor's website. Hence, keep checking your website speed & not let visitors leave your site.

Right Keywords Can Show You the ResultAfter following the above tips, what matters!! Inserting the right keywords in the meta title, description & website content indicates the search engine bots throw up results that are most likely to suit the user's requirements as they match the keywords used. To reduce the bounce rate of your website, relevant & appropriately fit keywords are important.

Ask Our Experts - Fortec Web Solutions

Slow loading speed, low-quality webpage design, poor mobile optimization & mismatch between content & keywords are some of the reasons which cause poor bounce rate & the Best SEO Company in Mohali - Fortec Web Solutions truly cares about it. Therefore, take our professional & affordable services related to web design, web development, digital marketing & SEO services & let us reduce your website's bounce rate in search engine optimization with personalized solutions.

Contact us now! Or Follow us for more information.

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Importance of mobile app for your business

The function of mobile apps is becoming more and more very important for the little businesses with each passing day. This is occurring first and foremost as these tools let the businesses to mark a much big customer base. Another important gain of utilizing the apps is that it assists in staying linked with the workers without any obstruction. Read throughout the pointers below to recognize more concerning the importance of mobile app for your business.

The start of mobile internet has ensured that the people can access the online world at anyplace when signals of their mobile phones are obtainable. So, having an app for presenting your business would permit you to broaden the space and time limits for customer commitment and business operations.

The cost of utilizing the cell-phones has decreased considerably in the past few years. Nowadays people belonging to each division of the society utilize these devices irrespective of their monetary status and educational backdrop. On the converse side, laptops and desktops are still reaching the people from all levels of society in equal amount. This creates having the mobile apps as significant as having websites.

A lot of people get themselves scheduled for DND or Do Not Disturb to evade surplus calls and text messages. The mobile apps assist the businesses to remain those people up-to-date about their products and services.

Mobile apps are not only destined for improving the communiqué between your business and your targeted clients. These apparatus can also play the role of highly lucrative savings. They can be profitable resources of proceeds for you. If you thrive in making your users fall in adore with your business’s app and the services presented by it, you can create them paying an assured amount for updating the services. Additionally, you can make use of in-app ads for earning a striking amount of cash. Throughout in-app ads, you can present other businesses the opening to promote their product or service by paying you an exacting amount of money.

To observe your business reaching huge heights, you must have clear thought about your clients’ requirements and performance. A mobile app will let you to collect the information about your clientele more flawlessly than earlier. These tools work by gathering data about user activities, which would facilitate you to identify what type of alterations your besieged user group is seeking for in your assistance. In addition, these apps can also assist you to collect demographic and site data.

Benefits of Mobile app for business

One of the advantages of having an app is ease and simplicity. When customers find out that they can click one time to get info about somewhat or login into confirm their emails from their mobile-phones, they more apt they are doing it and relying on their lifestyles, they will do it each day without fail. Though, when they understand that they have to clack and type there, they soon can get abstracted whether it’s a Facebook memo, an ad on someone’s site or only surfing the net. With a mobile app, you can eradicate their distractions and have them just click on your app and do whatsoever you wish for them to do and have their concentration, so, you can sell them what you have to present.

Another profit of getting a mobile-app for a small business is that you can provide clients’ instructions directly to your place of business and even contact you with just one hit of the screen. Most customers will research and then put into their smart devices the site and expect that they make it to the correct place or they will find another alike business to present their money over to. Now this might probably be the best gain of all but when a small business owner is capable to propel their clients a message directly to them and the open rate of a mobile memo is a winning rate of 98% whilst the email unlock rate is about 22% or lesser, they raise their business more rapidly than later. Now talk about your clients hearing concerning you having the tranquility of mindset that for each person you send a mobile note to, you has a 98% victory rate of them opening and observing your business. Another outstanding profit of having a mobile app is the promotions. When your clients download your app and you have told your developer regarding the concessions and endorsement, your mobile users will be capable to view that in the app and be capable to come to your business to redeem it.

Last thing, the importance of mobile app for small businesses is not a never ending expansion cost but a true asset that can be added to and expanded on as your business rises.

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Digital Marketing Strategies That Work For Business

In recent years, digital marketing has gotten a lot of attention because of its incredibly effective ways of promoting products and services at a lower and more affordable price. Through digitization and digital marketing, companies have survived and re-established themselves. In most cases, our vision of digital marketing does not translate correctly to what our target audience needs. As a result, we repeat the procedure hoping to succeed.Fortec Web Solutions, Digital marketing Company in Chandigarh & Panchkula, offers result-oriented digital marketing solutions. Following are  best Digital Marketing Strategies to scale your business to the next level.

1.Start with a high-quality website and mobile app

In today's competitive environment, you need both a high-quality Website and mobile application to mark your presence online. It is critical that websites are optimized for both PC and mobile devices, given that mobile devices account for 51% of all internet browsing.Using fingers as a means of clicking on links, mobile site design should be simple and responsive.

2.Engage in social media

Social Media is the best way to reach millions of customers in very less time. Create engaging content and graphics to attract users to visit your website and App. Fortec web solutions Pvt Ltd helps businesses to increase social media engagement. By posting, you can show that you are aware of your market and customers, as well as up to date with current events.

3 Campaigns to manage online reputation

In order to present a positive picture to clients, you should strive to ensure that your internet reputation is good. In addition to managing your social media profiles, you'll need to set up and manage your company listings on review sites like Google Maps and Yelp.A strong online management strategy includes managing your company listings on these sites. Today’s referrals are customer reviews. If you discover a consumer has written a bad review, reply promptly and courteously on the site with the objective of addressing the client’s concern. By doing this, you will demonstrate to existing customers, as well as potential customers, that you care about your customers.

4. Concentrate on Google My Business

"Google My Business" makes it easy for visitors to discover your company.

You can use this service to create and verify your brand/business, so that Google maps can display the information about your business.

If you don't do this, Google will display all of your contact information, including your location, when customers search for your business. Consumers can then contact you and locate you more easily.

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