#ITSupportForSmallBusiness

[gandgtechme-blog]

Reasons why your Business needs a Mobile App

Introduction

The business landscape continues to change dramatically with the advent of rapid technological development. Traditional businesses that operated as a family business could not ignore the power of the internet. Starting with their own business website, which is like a cover page to their products and services, mobile app development for businesses have become the next big thing. Mobile app development companies are riding the wave and launching numerous applications frequently. It is imperative for businesses today to have a mobile app strategy.

Reasons why your business needs a mobile app

Smartphones were introduced in the market with a number of features to promote and brand businesses beyond Facebook and websites. Today there are over 2.7 billion smartphone users globally. According to statistics, more than 45 percent of the search words originate from smartphones. Snapchat, a widely popular mobile social network app is a huge hit among millennials. This means an increased amount of time spent on the mobile.

A key advantage of mobile apps is the constant communication with the customer through push notifications and updates including promotional offers about the product like iTunes and PlayStore, for instance. Neilsen’s research on media consumption in the United States indicates a decline in print media and increased use of mobile apps since the latter is easy to access and consume information. Studies published by Oracle and MobileSmith imply that more than 60 percent prefer mobile apps to mobile websites.

A modern spin on the traditional nature of business is cultivating a loyal customer base through loyalty programs that are integrated with the mobile app for an immersive experience. Users can even download codes on their native app to read QR and barcodes including NFC to make secure payments.

How mobile applications help a business grow?

A critical offshoot of the mobile app is creating a wide database of customers who use the app across the globe. By gathering customer analytics, insights into spending patterns, time spent by the customer on products, and understanding where the maximum footfall comes from or where there is scope for improvement, it spurs businesses to innovate and create new business models that address these opportunities.

Since mobile apps can be designed for a specific audience, it can be tailored to provide a personalized experience. This also means that the appropriate programming language should be considered. Some of the popular languages that mobile app developers use are Python, React, Angular and Javascript. For example, Python has an easy syntax, runs on major operating systems such as Linux/Unix, Mac, Amiga, Windows and is designed around the business logic. Instagram, YouTube, Reddit are some of the mobile applications that use Python. On the other hand, JavaScript is a popular programming language for web pages that can be deployed on all browsers and powerful servers. Building a mobile app using Javascript or Python for your businesses helps strengthen your market position through improve brand recognition and marketing events.

Today’s consumers are multi-platform users, so a sole mobile app strategy alone may not be enough for your business. However, it is certainly a non-negotiable aspect for driving your business in the digital world. You fail to catch up, then you get left behind.

[cloudyituk-blog]

Advantages of IT Support Services for Small Business

Most small companies do not consider themselves established enough to engage additional service that are not revenue generating. However, what the operators of these businesses forget is that support services are just as crucial to the successful outcome of their businesses. They also fail to understand that they can get IT support services for small business that are just right priced.

As an operator of a small business, you get to gain a lot by engaging the services of an IT support company UK. This is not just in term of your operations but also in how you get to serve your customers. Here are just a few benefits you get:

Increased efficiency

With the right support, you will be able to run your business more efficiently. Considering that every aspect of the businesses environment is computerized, having these support services means that the operations of your business will improve. For example you will have more efficient tracking information of stock, deliveries, preparation of reports and payrolls. Having the support services mean that there is no time that you cannot function because your systems are down.

Better serving of your customers

You will be in a position to offer your customers more options in terms of the service they receive. With managed cloud services for example, you can have an interactive website which I'll serve your customers better and improve your online presence. You will also have better handling of data therefore your customers will always have the information they want more readily.