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[mamcsingapore]

Global Marketing Strategy: Key Components for Success

In today’s interconnected world, businesses aiming to expand internationally need a robust global marketing strategy. A well-planned strategy not only helps companies reach new markets but also ensures long-term success by building a consistent brand identity worldwide. Here are the essential components of an effective global marketing strategy:

1. Market Research & Analysis

Before entering a new market, comprehensive research is critical. This includes understanding local consumer behavior, cultural differences, and economic conditions. Identifying key trends, competitors, and potential customer needs in each region allows businesses to tailor their marketing approach effectively.

2. Cultural Sensitivity & Adaptation

One of the greatest challenges in global marketing is balancing brand consistency while adapting to local cultures. What works in one country might not resonate in another. Global brands need to localize their messaging, products, and even brand imagery while maintaining core brand values.

3. Clear Value Proposition

Your value proposition should be clear and adaptable to different markets. It should highlight the unique selling points (USPs) of your product or service and explain why your brand stands out globally. Ensure that your value proposition aligns with the desires of local consumers without losing the essence of your brand.

4. Global vs. Local Marketing Mix

A global marketing strategy often requires a balance between a centralized approach and local flexibility. The 4Ps (Product, Price, Place, Promotion) may need to be adjusted to suit regional markets. For instance, pricing strategies in North America may differ significantly from those in Asia due to varying economic conditions and purchasing power.

5. Digital Strategy & Social Media

Digital marketing is vital to any global marketing effort. Social media platforms, search engines, and online advertising differ across regions. For example, while Facebook and Instagram are popular globally, in China, platforms like WeChat and Baidu play a more significant role. Tailoring digital marketing efforts to the specific platforms of each market helps reach your audience effectively.

6. Brand Consistency

While it’s important to localize elements of your marketing campaign, maintaining a consistent brand image across all markets ensures that customers around the world recognize and trust your brand. A unified global brand identity enhances credibility and strengthens customer loyalty.

7. Regulatory Compliance

Each country has unique regulatory requirements, from advertising standards to data protection laws. A successful global marketing strategy ensures compliance with local laws and regulations, avoiding costly legal issues and reputational damage.

8. Performance Monitoring and Adaptation

Continuous monitoring of marketing performance in each region is critical for long-term success. Utilizing key performance indicators (KPIs) such as market share, sales, customer feedback, and social media engagement helps brands assess the effectiveness of their campaigns. Flexibility and adaptability are crucial—if a strategy isn’t working in a specific market, it should be adjusted swiftly.

Conclusion

Developing an effective global marketing strategy involves striking a delicate balance between global consistency and local relevance. By conducting thorough market research, respecting cultural differences, and adapting the marketing mix while maintaining brand coherence, companies can successfully navigate the complexities of the global market and drive international growth.

[deepika0218]

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What is Search Engine Marketing (SEM) and Why It’s a Smart Investment

In today's fiercely competitive digital environment, search engines are crucial across various sectors like digital marketing, healthcare, education, and eCommerce. They act as key tools for users to discover a wealth of information, including news, blogs, and brand offerings, assisting in their decision-making processes. They also serve as a powerful platform to expand your online presence and enhance brand recognition.

Search engine marketing (SEM) leverages search engines to promote products and services and engage with key stakeholders. While you may be familiar with search engine optimization (SEO) and its strategies, understanding its role within SEM is vital.

Ready to launch your SEM advertising campaign? Our search engine marketing agency will explain the significance of search engines in SEM and how they can speed up your customers' purchasing decisions. Discover more about search engine advertising and improve your marketing effectiveness with our expertise.

What Are Search Engines?

Search engines are software systems designed to conduct systematic online searches and deliver the most relevant results based on user queries. As a business owner, your goal is to ensure that search engines can easily locate your website, helping it appear and rank high in relevant search engine results pages (SERPs).

Search engines perform three key functions:

Crawl: Search engines use web crawlers or spiders to explore billions of internet pages, discovering new and updated content like web pages, videos, PDFs, and images. These crawlers fetch websites and follow links to find additional URLs.

Index: During this phase, search engines store and organize content based on keywords, data, recency, and user engagement. Newly discovered URLs are added to a vast database, such as Google’s Caffeine, to be retrieved when a user’s search query matches the content.

Rank: Search engines categorize and rank web pages based on their relevance to deliver the most useful results to users. Higher rankings on search engine results pages (SERPs) boost your visibility and relevance.

There are numerous search engines, including Google, Bing, Yahoo, Baidu, DuckDuckGo, Yandex, Swisscows, CC Search, StartPage, and Search Encrypt. According to Pew Research Center, about 33 million U.S. adults use search engines daily for activities like research, shopping, brand promotion, and entertainment.

For businesses, search engines are invaluable for gathering data, staying updated with trends, tracking competitors, and marketing. Search engine advertising offers opportunities to enhance your digital presence, boost brand recognition, and accelerate sales beyond what SEO alone can achieve.

Our search engine optimization and marketing company is here to guide you through the intricacies of search engine marketing (SEM). Discover how our SEO and marketing solutions can elevate your digital marketing campaign and secure better results.

What is Search Engine Marketing (SEM)?

Studies show that about 81 percent of consumers conduct online research and spend an average of 79 days gathering information before making a significant purchase. This indicates that most online users have high purchasing intent.

Search engine optimization and SEO marketing are cost-efficient methods for connecting your brand with high-converting customers and boosting revenue. By leveraging consumers’ online behavior, SEO allows you to position your brand’s offerings precisely when potential customers are ready to make a purchase.

Search Engine Marketing (SEM) is a pay-per-click (PPC) strategy designed to enhance your website’s visibility in search engine results pages (SERPs) and reach customers at every stage of their buying journey. Our SEO experts bid on relevant keywords to optimize ad performance, improve your Quality Score, and drive more traffic and conversions to your landing pages. Quality Score is a metric used by search engines to assess the quality and relevance of your paid search ads. The better your alignment with your prospects’ needs, the lower your cost per ad click and conversion will be.

How Does SEM Work?

Search engine marketing (SEM) is a cost-effective method to connect your brand with high-converting customers and boost your revenue. SEM leverages consumers’ online behavior, positioning your ads precisely when they are searching for your offerings and ready to make a purchase.

Search engines use algorithms to rank SEM ads and evaluate their relevance. Effective SEM involves crafting the right search engine marketing strategy, bidding on high-value keywords, and continually refining your SEO marketing tactics based on analytics to reduce ad spending and increase profitability.

To outshine your competitors, our SEO and SEM experts employ a systematic approach to search advertising, ensuring your SEM efforts are optimized for maximum impact.

SEM Strategies

Keyword Research and Analysis: Our SEO and marketing specialists use advanced keyword research tools, like Google Search Console, to identify high-performing search terms and eliminate ineffective keywords. This ensures your SEM budget is used efficiently, focusing on terms that drive valuable traffic.

Ads Creation and Landing Page Development: After pinpointing your target keywords, our SEO experts create compelling text-based ads to appear in search results. These ads are linked to uniquely optimized landing pages, designed to capture your target audience’s initial search intent and guide them further down the sales funnel.

Account Setup and Tracking: Effective setup and tracking are essential for understanding the success of your SEO efforts. Our team conducts lead-tracking reports to verify if your search engine supports conversion tracking and ensures that all tracking codes are correctly installed on your optimized landing pages.

Campaign Launch and Monitoring: With your paid search marketing ads, optimized landing pages, and strategic approach in place, you’re ready to launch your PPC SEM campaign. Our agency manages campaign settings such as locations, languages, networks, and devices, and monitors ad performance closely to ensure optimal results.

Evaluation and Analysis: Evaluating campaign results against your SEO marketing goals is crucial for measuring success. We track key performance indicators (KPIs) like click-through rate (CTR), Quality Score, search impression share, and cost per conversion. These insights allow us to refine and enhance your future SEM strategies for better conversions.

Is PPC Search Engine Marketing Essential for My Business?

Yes. Whether you operate a local brick-and-mortar store, an eCommerce business, or a large enterprise, search engine marketing (SEM) should be a core part of your digital marketing strategy. SEO and SEM experts estimate that prospects need seven to 13 interactions with a brand before converting, and Google search advertising is a cost-effective way to enhance brand recognition.

Benefits of PPC Search Engine Marketing:

Better Brand Recognition: SEM enables you to select and bid on the most relevant keywords that match your customers' search intent. Effective SEO & marketing strategies help your brand appear prominently in ad headlines, display URLs, descriptions, and extension links, boosting brand awareness and increasing visibility for your products and services.

Increased Conversion: SEM delivers near-immediate results with a quick return on investment (ROI). With effective SEO marketing strategies, you can achieve new sales and conversions within the same day. However, ongoing SEO and regular campaign updates are crucial for sustaining growth and maximizing ROI.

Specific Targeting: With billions of Google searches each month, SEM allows you to target specific audience segments through options like geo-targeting, ad scheduling, and device targeting, improving ad performance and ensuring your SEM PPC campaigns appear in the most relevant search results for your audience.

Greater Campaign Control: SEM simplifies managing your advertising budget, campaign scope, and brand messaging. Unlike SEO, where organic results are determined by search engines, SEM lets you control key elements like calls-to-action (CTAs), ad scheduling, audience targeting, and other aspects of your campaigns.

Measurable Growth: SEM allows you to evaluate ad performance and measure results for each campaign. With detailed analytics and campaign data, you can assess which ads yield the highest conversion rates based on metrics like click-through rate (CTR), clicks, and impressions, helping you optimize your SEO and marketing efforts.

Improved Organic Traffic: Research indicates that more than 93 percent of online experiences begin with a search engine. Gaining higher search visibility positions your brand where most of your customers are. Understanding SEM and leveraging it to your advantage can drive high-quality traffic to your website from search engines.

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SEO vs. PPC vs. SEM: What’s the Difference?

SEO, SEM, and PPC are often used interchangeably in digital marketing, but they represent different strategies. To help you understand SEM and distinguish it from other methods, here’s a breakdown:

Search Engine Optimization (SEO): Focuses on enhancing your website’s structure and content to improve its visibility on search engine results pages (SERPs), attract high-converting traffic, and boost organic search ranking. SEO involves both on-page and off-page optimization techniques.

Pay-Per-Click (PPC) Advertising: Aims specifically at increasing brand awareness and targeting customer segments through paid search ads. PPC is a component of SEM but not its entirety.

Search Engine Marketing (SEM): Combines both SEO and PPC strategies to optimize results. SEM encompasses a broader approach that includes paid and organic strategies to enhance search visibility.

To craft an effective SEM PPC campaign, our agency develops a growth marketing plan aligned with your business objectives. We analyze how your target customers search throughout their buying journey to implement the most effective SEM ads, driving meaningful engagement and conversions.

Explore the different search engine marketing options available to meet your goals. Partner with our SEM company to enhance your internet search optimization and improve your marketing campaign’s performance.

Social Media Management & SEM PPC Advertising

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The digital landscape is constantly evolving, making it essential to adapt your search engine marketing strategies to stay relevant

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[bhavanameti]

TOP 10 COMPANIES IN SPEECH-TO-TEXT API MARKET

The Speech-to-text API Market is projected to reach $10 billion by 2030, growing at a CAGR of 17.3% from 2023 to 2030. This market's expansion is fueled by the widespread use of voice-enabled devices, increasing applications of voice and speech technologies for transcription, technological advancements, and the rising adoption of connected devices. However, the market's growth is restrained by the lack of accuracy in recognizing regional accents and dialects in speech-to-text API solutions.

Innovations aimed at enhancing speech-to-text solutions for specially-abled individuals and developing API solutions for rare and local languages are expected to create growth opportunities in this market. Nonetheless, data security and privacy concerns pose significant challenges. Additionally, the increasing demand for voice authentication in mobile banking applications is a prominent trend in the speech-to-text API market.

Top 10 Companies in the Speech-to-text API Market

Google LLC

Founded in 1998 and headquartered in California, U.S., Google is a global leader in search engine technology, online advertising, cloud computing, and more. Google’s Speech-to-Text is a cloud-based transcription tool that leverages AI to provide real-time transcription in over 80 languages from both live and pre-recorded audio.

Microsoft Corporation

Established in 1975 and headquartered in Washington, U.S., Microsoft Corporation offers a range of technology services, including cloud computing and AI-driven solutions. Microsoft’s speech-to-text services enable accurate transcription across multiple languages, supporting applications like customer self-service and speech analytics.

Amazon Web Services, Inc.

Founded in 2006 and headquartered in Washington, U.S., Amazon Web Services (AWS) provides scalable cloud computing platforms. AWS’s speech-to-text software supports real-time transcription and translation, enhancing various business applications with its robust infrastructure.

IBM Corporation

Founded in 1911 and headquartered in New York, U.S., IBM Corporation focuses on digital transformation and data security. IBM’s speech-to-text service, part of its Watson Assistant, offers multilingual transcription capabilities for diverse use cases, including customer service and speech analytics.

Verint Systems Inc.

Established in 1994 and headquartered in New York, U.S., Verint Systems specializes in customer engagement management. Verint’s speech transcription solutions provide accurate data via an API, supporting call recording and speech analytics within their contact center solutions.

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Rev.com, Inc.

Founded in 2010 and headquartered in Texas, U.S., Rev.com offers transcription, closed captioning, and subtitling services. Rev AI’s Speech-to-Text API delivers high-accuracy transcription services, enhancing accessibility and audience reach for various brands.

Twilio Inc.

Founded in 2008 and headquartered in California, U.S., Twilio provides communication APIs for voice, text, chat, and video. Twilio’s speech recognition solutions facilitate real-time transcription and intent analysis during voice calls, supporting comprehensive customer engagement.

Baidu, Inc.

Founded in 2000 and headquartered in Beijing, China, Baidu is a leading AI company offering a comprehensive AI stack. Baidu’s speech recognition capabilities are part of its diverse product portfolio, supporting applications across natural language processing and augmented reality.

Speechmatics

Founded in 1980 and headquartered in Cambridge, U.K., Speechmatics is a leader in deep learning and speech recognition. Their speech-to-text API delivers highly accurate transcription by training on vast amounts of data, minimizing AI bias and recognition errors.

VoiceCloud

Founded in 2007 and headquartered in California, U.S., VoiceCloud offers cloud-based voice-to-text transcription services. Their API provides high-quality transcription for applications such as voicemail, voice notes, and call recordings, supporting services in English and Spanish across 15 countries.

Top 10 companies: https://meticulousblog.org/top-10-companies-in-speech-to-text-api-market/

[howmanyvpnonipvanish]

can you use google maps in china with vpn

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can you use google maps in china with vpn

Using Google Maps in China

Google Maps is a widely used mapping service around the world, but its availability and functionality may vary from country to country. In China, the use of Google Maps is restricted and heavily regulated by the government. Due to censorship and other regulatory issues, accessing and using Google Maps in China can be a challenging task for both locals and tourists.

In China, the government blocks many of Google's services, including Google Maps, as part of its strict internet censorship policies. This means that users in China cannot access Google Maps without using a virtual private network (VPN) to bypass the restrictions. Even with a VPN, the connection may be slow or unreliable, making it difficult to use Google Maps effectively.

Despite these challenges, some users in China still rely on Google Maps for its detailed mapping data and navigation features. For tourists visiting China, having access to Google Maps can be extremely helpful for navigating unfamiliar cities and finding points of interest.

In response to the restrictions in China, Google has developed a separate version of Google Maps specifically for users in the country. This version is subject to Chinese regulations and may not offer the same level of detail or accuracy as the global version of Google Maps.

Overall, while it is possible to use Google Maps in China with the right tools and workarounds, users should be aware of the limitations and potential challenges they may encounter. Alternative mapping services, such as Baidu Maps, may offer a more reliable and user-friendly experience for navigating within China's borders.

VPN for accessing Google Maps

Title: Unlocking Google Maps Anywhere: The Power of VPNs

In an age where digital navigation has become indispensable for travelers, commuters, and even everyday users, accessing Google Maps is a necessity. However, there are regions where accessing Google Maps is restricted or censored due to governmental regulations or other factors. This is where Virtual Private Networks (VPNs) come into play, offering a solution to bypass such restrictions and unlock the full potential of Google Maps from anywhere in the world.

VPNs work by encrypting your internet connection and routing it through a server in a different location, effectively masking your true IP address and providing you with a new one from the server's location. This not only ensures your online privacy and security but also allows you to bypass geo-restrictions imposed on certain websites and services, including Google Maps.

By connecting to a VPN server located in a country where Google Maps is accessible without restrictions, users can seamlessly access the platform regardless of their physical location. Whether you're traveling abroad, living in a region with internet censorship, or simply want to access location-based services without limitations, a VPN offers a reliable solution.

Moreover, VPNs provide an added layer of security when using Google Maps, safeguarding your sensitive location data from potential hackers, advertisers, or government surveillance. With end-to-end encryption and anonymous browsing capabilities, VPNs ensure that your online activities remain private and protected at all times.

In conclusion, VPNs serve as invaluable tools for accessing Google Maps from anywhere in the world, circumventing geo-restrictions and enhancing both privacy and security. By leveraging the power of VPN technology, users can navigate the world with ease, whether they're exploring new destinations or simply finding the best route home.

Geographic restrictions in China

Geographic restrictions in China refer to the limitations imposed by the Chinese government on certain geographical areas within the country. These restrictions are primarily aimed at controlling the flow of information, maintaining social stability, and safeguarding national security.

One of the most well-known examples of geographic restrictions in China is the Great Firewall, a sophisticated system of internet censorship that blocks access to various foreign websites and online services deemed politically sensitive or culturally inappropriate by the authorities. Popular social media platforms such as Facebook, Twitter, and YouTube are inaccessible without the use of virtual private networks (VPNs) or other circumvention tools.

Additionally, certain regions within China, such as Tibet and Xinjiang, are subject to heightened surveillance and security measures due to ongoing ethnic tensions and separatist movements. Travel to these areas may be restricted for foreigners, and local residents may face stringent monitoring of their activities, including online communications and movements.

Furthermore, China's hukou (household registration) system imposes geographic restrictions on internal migration, limiting access to social services such as education, healthcare, and housing based on one's registered residency status. This system has historically contributed to socioeconomic disparities between urban and rural areas, as well as between different regions within the country.

Despite these restrictions, China remains an economically dynamic and culturally diverse nation, with vibrant regional differences in language, cuisine, and traditions. However, navigating the complex landscape of geographic restrictions is essential for both residents and visitors to understand and comply with the laws and regulations governing access to information and movement within the country.

Navigating China with VPN

Navigating China with VPN

China's digital landscape is famously regulated by the Great Firewall, restricting access to numerous websites and online services. However, travelers and expatriates in China can still access blocked content by utilizing Virtual Private Networks (VPNs). VPNs create secure and encrypted connections to servers outside of China, allowing users to bypass censorship and access the global internet freely.

When navigating China with a VPN, it's essential to choose a reliable provider with servers strategically located around the world. This ensures stable connections and optimal browsing speeds. Additionally, selecting a VPN that offers advanced security features such as kill switches and DNS leak protection can enhance privacy and protect against potential threats.

Before traveling to China, it's advisable to download and install a VPN on all your devices, including smartphones, laptops, and tablets. Some VPN providers offer dedicated apps tailored for use in China, which can simplify the setup process and optimize performance.

Once in China, users should connect to their VPN before accessing any restricted websites or applications. By encrypting internet traffic and routing it through servers outside of China, VPNs effectively mask users' IP addresses and bypass censorship measures.

However, it's important to note that while VPNs are effective tools for circumventing censorship in China, they are not foolproof. The Chinese government has been known to block VPN services periodically, making it necessary for users to stay informed about the latest developments and potential workarounds.

In conclusion, navigating China with a VPN empowers users to access the open internet securely and bypass censorship restrictions. By choosing a reliable provider, preparing in advance, and staying vigilant, travelers and expatriates can enjoy a seamless online experience while in China.

Internet censorship in China

Internet censorship in China is a highly controversial and complex issue that has been a topic of debate for many years. The Chinese government strictly controls and monitors the flow of information on the internet within the country, employing various technological measures to prevent access to certain websites and online content.

The Great Firewall of China is a sophisticated system of internet censorship that blocks access to a wide range of foreign websites and online platforms, including popular social media sites like Facebook, Twitter, and YouTube. This strict control over the internet is aimed at curbing the spread of dissenting political views, preventing the dissemination of sensitive information, and maintaining social stability within the country.

In addition to blocking access to foreign websites, the Chinese government also closely monitors online activities within the country. Internet users in China are required to use their real identities when creating online accounts, and online content is routinely censored to remove any politically sensitive or inappropriate material.

Despite the strict censorship measures in place, some Chinese internet users are able to bypass the Great Firewall using virtual private networks (VPNs) or other circumvention tools. However, the government has been cracking down on the use of VPNs in recent years, making it increasingly difficult for individuals to access unrestricted information online.

The issue of internet censorship in China raises important questions about freedom of information and expression in the digital age. While the government argues that these measures are necessary to maintain social order and stability, critics argue that they stifle free speech and limit access to information. The debate over internet censorship in China is likely to continue for the foreseeable future as technology continues to evolve and shape the way we communicate online.

[90degreesasia]

Navigating the Digital Tides of Asia: Your Gateway to Explosive Growth

The digital landscape in Asia is not merely burgeoning; it is a pulsating force that can propel businesses from ‘local gems’ to ‘global giants’ within the blink of an eye. From the neon-lit streets of Tokyo to the hustle and bustle of Seoul, from the innovation hubs of Singapore to the dragon's lair of Shanghai, Asia is not only the largest continent but also the most vibrant digital market in the world.

But to harness the potential of this energetic landscape, businesses require more than just a presence; they need a formidable identity – a digital persona that resonates in markets that are as varied as they are vast. If you're ready to entrench your brand in the digital tapestry of Asia, read on as we unveil the strategic keystones of digital marketing best practices designed to unlock the potential of this dynamic region.

Search Engine Marketing in Asia: Surfing the Pacific Wave of Query Power

Search engines reign supreme in the online battle for consumer attention, and in Asia, the giants of search – Baidu, Naver, and Yahoo Japan – hold dominion over local digital discovery. Navigating these waves is an art unto itself, one that involves not just visibility, but precision targeting and culturally attuned messaging.

Becoming 'Baidu Brilliant’: Chinese SEO and PPC Mastery

Entering the digital domain of China's 1.4 billion consumers isn't just a matter of translating, it's about transforming. A SEO strategy in China demands a deep understanding of Mandarin keywords, a deft touch to elegantly dance around the Great Firewall, and a PR strategy that aligns with Chinese social priorities. Meanwhile, a Pay-Per-Click campaign on Baidu, the search engine market leader, needs the sharp tip of a scalpel, not the blunt force of a sledgehammer; the dual forces of specificity and customization are key.

Navigating Naver's Nuances in Korea: SEO Charm for the Home of K-Pop

Korean netizens flock to Naver, the local favorite, not just for information, but for an immersive online experience. SEO strategies here pivot not only on search terms but also on blog posts, cafe articles, and encrypted messaging applications. In Korea, the user wants to feel heard, engaged, and respected, making personalized content the jewel in your Naver-optimized crown.

Yahoo Japan Advertising: The Key to the Kingdom of Innovation

To unravel the enigma that is Yahoo Japan's ad platform is to gain access to one of the oldest and most innovative digital markets. It’s a place where loyalty is rewarded, and where the balance between traditional values and cutting-edge technologies is meticulously maintained. Yielding this sword of search could mean cutting through the competition with the grace of a katana.

The Zen of SEO in Asia: Crafting a Harmonious Path to Visibility

Search Engine Optimization is the bedrock of any successful digital marketing strategy. And in Asia, it isn't just about rankings; it’s about resonating. The art of SEO in Asia is the mindful practice of maintaining balance between keywords and content, user experience and technicality, and reaching for the top spot while staying rooted in organic growth.

Japan's SEO Ecosystem: Content, Context, and Connection

In a country where respect and hierarchy are integral to daily life, it's no surprise that the art of SEO in Japan centers on establishing strong relationships. Content must be tailored not just to rank high on search engines, but also to resonate with the cultural context of its audience. In this way, we create a seamless connection between brand and consumer.

The Korean Wave: Riding the SEO Tide to Success

Korea is a country of constant innovation and trends, making it one of the most dynamic digital landscapes in Asia. To stay ahead in this competitive market, SEO must be constantly evolving and adapting, riding the wave of search engine algorithms and cultural shifts. By staying agile and creative, we can help your brand rise to the top.

Captivating China: The Art of SEO in the Land of 1.4 Billion

With a population of 1.4 billion and counting, China is a vast market with endless opportunities. But to truly captivate this audience, your brand needs more than just visibility; it needs relevance and resonance. Our team of experts knows how to navigate the intricacies of Chinese SEO, utilizing the right keywords and cultural insights to ensure maximum impact.

Embracing the Digital Future: Where East Meets West

The digital landscape in Asia may seem daunting and unfamiliar to many Western businesses, but it also offers endless possibilities for growth and expansion. By embracing the unique characteristics of each market and incorporating them into your brand's digital strategy, you can create a powerful and engaging presence that resonates with consumers in Asia and beyond.

From mastering the art of search engine marketing to crafting a harmonious approach to SEO, our team at [Company Name] is dedicated to helping your brand navigate the digital tides of Asia. Together, we can write the next chapter of your brand's digital legacy – one click, one share, one sale

[siyaramcreation]

How to establish a successful Digital Marketing Strategy in 2024

Are you looking forward to establishing a viable Digital Marketing Strategy to help your business grow?

You're on the correct route, trust me!

Every digital marketing campaign begins with a well-thought-out digital marketing strategy. It is critical not only for campaign implementation but also for measurement and rectification.

In this day and age of integrated marketing, no firm can afford to be without a digital marketing strategy. A well-thought-out and documented digital marketing strategy is essential for being able to monitor results.

Whether you are a small business, a freelancer, or a brand, you must combine the various Digital Marketing tactics available and devise a winning strategy to grow your firm. If you want to be successful, you must have a marketing strategy in place.

But, before we begin implementing a strategy and learning about the many types of digital marketing channels, let us first provide a summary of what digital marketing is.

I'm sure you've heard about digital marketing, which is popular right now. It has grown very rapidly in recent years! Digital marketing has taken over the marketing landscape and is currently dominating it.

Digital marketing is described as the implementation of various digital methods and platforms to interact with customers where they spend the majority of their time: online. The term "digital marketing" encompasses a wide range of strategies, from the website itself to a company's online branding assets, such as digital advertising, email marketing, online brochures, and so on.

Digital marketing is a comprehensive idea for business promotion that includes the utilization of many online media. To achieve results from each Online Marketing Channel, you must have a proper approach. We created this post to provide you with extensive information on the many types of digital marketing channels and the best integrated digital marketing strategy to utilize.

Without further ado, let us examine the many Digital Marketing methods that combine to form an effective integrated Online Marketing Strategy.

1. Search Engine Optimization (SEO). 

A. Quick Statistics.

An average company was anticipated to devote 41% of its marketing expenditure to SEO, with this figure expected to rise to 45% by 2022. (Source: Web Strategy)

Marketers believe SEO is getting more successful. 82% of marketers report that SEO efficacy is rising, with 42% reporting considerable increases. (Source: MarketDive.)

61% of marketers think enhancing SEO and increasing organic visibility is their top inbound marketing priority. (Source: HubSpot.)

In 2017, Google accounted for more than 79% of global desktop search traffic, followed by Bing (7.27%), Baidu (6.55%), and Yahoo (5.06%). (Source: Net MarketShare)

72% of marketers believe that creating relevant content is the most successful SEO approach. (Source: Marketing Profs)

Google updates its search engine algorithm approximately 500 - 600 times every year. (Source: Moz.)

B. What is the current state of SEO and why is it important?

SEO is back, and this time it's bigger than ever. Everyone who claims that 'SEO is dead' has to wake up. They need to get out and start working. When it comes to digital marketing, SEO is the most important approach today.  Thus, it is a vital component of a comprehensive Digital Marketing Strategy. 

However, there is something to understand. Old black-hat-dirty approaches are no longer effective! To rank higher and increase traffic to your website, you must use authorized White-Hat practices.

Gone are the days when hackers sprouted like mushrooms using cheap SEO tactics to create worthless links. Back in the day, SEOs would pack keywords into material like it was nobody's business.

Where does this leave the true digital marketers?

SEO must be administered regularly, in the proper manner, and according to Search Engine Guidelines. Most importantly, websites must give their users a superior experience and contextual material. This is the golden moment for SEO specialists.

And if you're wondering why we're focusing solely on Google rather than all search engines, you should review the brief numbers again and carefully.

However, what applies to Google is likely to apply to other search engines as well. Nowadays, search revolves around relevancy and user experience.

C. Who is it for?

SEO marketing is essential for any organization or individual who has or intends to have a web presence that can profit from inbound organic traffic to their website.

If your website does not appear in Google's relevant search query results, netizens will believe it does not exist at all.

D. Quick Tips for SEO

1. User experience is SEO! If you slip on this, you've already lost.

2. Mobile-friendliness can no longer be neglected. People essentially live on their mobile devices.

3. Remove unnecessary content from your website. Keep only what your visitors will need and leave the rest outdoors.

4. Make your website load fast. People are more impatient than ever before, and they have more alternatives than they can imagine.

5. Make friends with Long Tail keywords and deploy them in appropriate contexts throughout your website. Think like a human being; we are still human.

6. Create excellent backlinks. In the world of backlinking, quality always takes precedence over quantity.

7. Google considers social media for SEO rankings, and so should you.

8. SEO relies heavily on content. If you get your content correct, you'll have already won half the battle.

2. Social Media Marketing.

A. Quick Statistics.

22% of the global population utilizes Facebook. (Source: Statista.)

As the quantity of marketers on social media grows, so will the expense of social ads; for example, spending on Facebook climbed 72% year on year in 2021. (Sources: Social Media Today, AdWeek)

It is expected that by 2023, video will account for 80% of all consumer internet traffic. Source: Social Media Today.

Rakuten Marketing found that UK marketers are willing to pay influencers more than £75,000 for a single Facebook post highlighting their business.  (Source: Our Social Times.)

B. What is the current state of social media marketing, and why is it important?

Social media marketing

As a Digital Marketer, you're probably familiar with Social Media Marketing.

What's new is the incredible expansion of social media. Videos have simply brought a new dimension to this expansion, contributing more to this addiction than any other material format.

People are addicted, and we are clearly in a Social Media.

Before Artificial Intelligence, or AI, could take over humanity, it appears that Social Media has already done so, at least temporarily. This is not an exaggeration.

The figures presented above are just to provide context for this mind-boggling development. Do not believe me; let the data speak for itself.

Marketers and organizations cannot exclude such an active audience from their business and marketing strategy. As a result, an increasing number of firms include Social Media as a primary promotional tool in their marketing budgets.

Businesses are lined up to spend on social media sites. When it comes to branding, promotions, selling, and customer service, Social Media is a must-have in your Digital Marketing Strategy. 

However, a solid plan will ensure that the appropriate social channel is engaged and the correct audience is addressed.

It indicates that if you're a digital marketer with excellent social media skills, your career is on the right track. Keep exercising that social media muscle, and you'll be in high demand.

C. Who is it for?

It is for everyone. In reality, that is no longer the appropriate question to ask! The question you should be asking is: Who is it not for? The question you should be asking is, who is it not intended for?

A firm would profit from having a social media presence. If you work in marketing, Social Media Marketing is a must-have talent for your resume. The trick is to develop the correct approach and execute it effectively.

D. Quick Tips for Social Media Marketing.

1. Identify your target audience before marketing to them. Learn about the types of information they enjoy and when they prefer to consume it.

2. Understand the various content types that operate across social media channels and their significance to your organization.

3. You do not have to be on every social media platform. Analyze which platform is best for you. You must target the appropriate audience when promoting your firm.

4. Don't go overboard with your Social Media enthusiasm. Avoid overwhelming your audience; otherwise, it will backfire. 

5. Create important, useful, and entertaining material for your audience and see how much they love you back.

6. Experiment repeatedly until you get it right. Then experiment some more.

3.) Content Marketing.

A. Quick Statistics.

Content marketing gets nearly three times more leads than outbound marketing while costing 62% less. (Source: DemandMetric.)

Almost half of adults aged 18 to 49 acquire their news and information online, and that percentage is increasing. (Source: Pew Research.)

Small businesses with blogs experience 126% higher lead growth than those without. (Source: Impact Bnd)

Content marketing generates six times higher conversion rates than conventional strategies. (Source: ABG Essentials)

B. What is the current state of content marketing, and why is it important?

Good content is crucial to effective marketing. This is always true. And it has never been more pertinent than it is now, in this new digital world that we have consciously or unconsciously entered.

almost all digital marketing is driven by some form of content. So, a Digital Marketing Strategy without good content is pointless and doomed to fail. 

Do you want to undertake email marketing? First, you must develop a captivating email body.

Would you like to run a lead-generating campaign? You would first need to build some helpful and appealing copies so that people would want to share their information with you.

Would you like to create a Social Media Marketing campaign? The first thing you'll need is content to distribute and grow your audience.

Do you want to lead a public relations campaign? So, you'd better prepare a good PR deck to share.

Would you like to create a blog? Okay, first write something.

You get the drift! If you have not yet focused on your content marketing strategy, you are already falling behind in the marketing game. So get going now.

C. Who is it for?

If you are a Social Media Marketer, this is for you.   This is for you, if you work in social media marketing.

If your company uses emails for marketing and promotion, this is for you.

If you run paid ad campaigns on digital platforms, this is for you.

If you want to be an influencer, this is for you.

If you're a marketer, content marketing is for you.

D. Quick Tips: 

1. Identify your target audience before developing content. So spend some time doing research.

2. Don't rush to develop tons of information that ends up being useless or, worse, bad. Quality and contextual material are like the proverbial tortoise that slowly and methodically wins the race.

3. Stay moderate with keywords. SEO no longer entails pointless keyword stuffing. Create the correct context, dive deeper with long-tail keywords, and watch the magic unfold.

4. Use a variety of content formats, including text, images, video, and ephemeral. Experiment with different formats to learn how your audience responds to each one.

4. Influencer Marketing.

A. Quick Statistics.

Influencer marketing on Instagram is currently worth $1 billion and is expected to grow to $2 billion by 2022. (Source: MediaKix).

74% of individuals trust social networks to help them make purchasing decisions. (Source: The Leveraged Way)

49% of individuals depend on influencers' suggestions. (Source: The Leveraged Way)

B. What is the current state of influencer marketing, and why is it important?

Influencer marketing has progressed significantly during the last five years. From being an experimental short-term method for marketing campaigns, it has evolved into a full-fledged marketing strategy, and in some cases, a full-fledged marketing campaign in its own right.

Marketers have moved away from being swayed by vanity metrics such as the amount of followers and likes, and instead focus on the quality of followers for each influencer. Relevance is also very important.

Businesses are now investing significant funds in influencer efforts, and they are asking for accountability and measurable return on investment.

Gone are the days when influencers with large followings charged exorbitant fees with little tangible return on investment. Influencer marketing is becoming a serious industry, gradually transitioning from disorganized to organised.

The importance of integrating the correct influencers in your business promotion campaign cannot be overstated right now. People regularly ignore overt and obvious commercial messages.

Digital marketing has also revived the traditional marketing tactics of word-of-mouth and advocate marketing. An influencer promoting and using your brand among their followers can work wonders for spontaneous adaptation and acceptance from an untapped demographic.

C. Who is it for?

If your brand may benefit from real-life advocacy, Influencer Marketing can help.

If you can develop a large and active community of netizens around a specific topic and keep the dialogue going, you have all the makings of an influencer.

If you're seeking indirect and inventive marketing and promotion ways to reach your target audience on social media, Influencer Marketing could be beneficial.

D. Quick Tips.

1. When it comes to Influencer Marketing, relevance is really important. If you're a food brand and you've hired a fashion influencer with no relevance, your campaign will fail regardless of how many people are reached.

2. When working with influencers, your communication needs to be subtle and organic. They should be authentic in their attitude and use of your brand; otherwise, they will come off as false, and people can easily detect fakeness.

3. Get your story and messaging right when working with influencers. Do not make them into another advertising mouthpiece for your brand; otherwise, your campaign will fail.

4. Engage your Influencers with your brand first, before they engage their fans. If your influencers believe in what they are talking about, they will be reliable and authentic sources to discuss it.

Credibility and sincerity are what make Influencer Marketing effective; don't overlook this component.

5. Digital PR

A. Quick Statistics.

80% of business decision-makers prefer to get company information through a series of articles rather than an advertisement. Source: Content Marketing Institute.

B2B researchers conduct an average of 12 searches before visiting a specific brand's website. Source: Google.

93% of B2B purchases begin with an online search. (Source: HubSpot.)

70% of people prefer to learn about a firm through articles rather than ads. Source: Content Marketing Institute.

96% of B2B buyers prefer content with greater input from industry thought leaders. (Source: Demand Generation Report).

B. What is the current state of digital PR, and why is it important?

Though public relations is not a new or completely digital marketing approach, it should not be disregarded when discussing the top digital marketing techniques for 2018. As individuals spend more and more time-consuming content and news on digital platforms, obtaining the correct exposure to digital media platforms is critical for brands and enterprises.

PR is all about gaining the appropriate exposure. Digital media, in particular, contributes significantly to increased exposure. Being visible to the right audience in the right light is critical for firms, and digital PR may help with that.

Digital has made public relations accessible to all types of enterprises. PR is critical for emerging businesses, that struggle to obtain favourable media coverage through traditional marketing. These problems are no longer an issue, thanks to digital public relations.

News is also one of the most popular sorts of material on digital platforms, so getting featured in the correct places will help you become a well-known name in your chosen niche.

C. Who is it for?

Though strong public relations may aid all types of organizations, it is especially beneficial to new brands and businesses. They are the ones who require visibility, need to get their message out there, need eyeballs and exposure, and could benefit from reaching a large audience in the proper light.

PR can also aid those who want to create their unique brand. Getting highlighted as a leading voice is the first step in developing a strong personal brand. We, the digital marketers, also refer to it as thought leadership.

D. Quick Tips:

 1. Create a list of media channels where your brand could be featured to gain appropriate exposure.

2. Identify the digital news platforms that your target audience uses and incorporate them into your approach.

3. Identify niche platforms that, while not media platforms, provide stories to an audience that is interested in them and have a loyal readership in the space in which you operate.

4. Look for communities that are related to your business and willing to showcase brands to their members.

5. The most fundamental and critical technique is to develop a plan for gaining PR exposure through digital channels for your company. Do not underestimate the power of proper exposure.

Conclusion

When developing a digital marketing strategy, you should take into account all of the statistics shown above, as well as the Digital Marketing suggestions provided. Not all types of activities produce the same effects, so you must assess and choose the best.

With Ramsiyatech you don't have to worry about anything, we make the best digital marketing strategies for you. If you want to know more about digital marketing Services, then visit our website or Contact us.

[harunurrashid017]

 Increase the number of users

Compared with handing out flyers and cooperating with supermarkets, there is no HE Tuber need for printing, rent and other costs. Compared with new media, the time cost is lower. Reduce costs and increase efficiency for merchants by providing technological means, such as AI services such as "Smart Chicken Raising"

Summary

Through the above analysis, we can find that compared with other loan consumption methods, Anyihua better meets the needs of fund demanders, fund suppliers, and consumer suppliers, and thus has higher user value for them. This This is also one of the reasons why it can develop smoothly and rise rapidly.

Business value analysis

Anyihua's core business is consumer loans, and its main source of income is interest income.

An important indicator to judge whether a business can develop healthily is revenue.

Here we refer to the GMV calculation formula, the most commonly used data indicator in the e-commerce industry, to analyze whether Anyihua's core business is healthy.

GMV = number of users * conversion rate * unit price per customer

An increase in the number of users, conversion rate, or customer unit price will have a positive impact on the overall revenue growth, so next we will focus on analyzing the means by which Anyihua improves these three key indicators.

Reduced costs:

To achieve sustained revenue growth, a steady stream of registered new users is the most basic guarantee. So how does Anyihua attract new users?

(1) Advertising

Online advertising:

Direct advertising through various online channels (such as Baidu search engine advertising, Douyin, WeChat Moments promotion)

Settled in the service platform (such as Alipay service window, WeChat official account, etc.)

Cooperating with mainstream media (joining hands with "Southern Weekend" to promote joint documentaries)

Cooperate with other brands for promotion (jointly with Qianshan to launch gift boxes)

Initiate/sponsor event promotion and other means of publicity

Offline advertising:

Distributing leaflets in public places

Promote through public transportation (such as launching a public welfare video on the Shenzhen Metro)

Cooperate with supermarkets and stores (such as Chongqing Department Store, Wumart, and China Mobile stores)

Cooperate with other brand merchants for promotion (such as joining hands with Wanglaoji to send cool drinks)

Initiate/sponsor promotion activities (such as assisting rural revitalization, financial knowledge promotion and education activities, etc.)

(2) Offline promotion

Conduct nationwide promotion through cooperation with local promotion platforms to guide new users to obtain credit

(3) Word-of-mouth communication

Word of mouth plays a very critical role in attracting new customers.

The platform provides users with loan and installment services. If the platform not only meets the needs of users, but also has a lower cost of use, a very good product experience, and wins user recognition, it will easily form word-of-mouth communication through customer reviews and social media posts. Increase brand awareness and reputation through word-of-mouth and other methods. Anyihua has made a lot of efforts to this end, and the results are very good. It is because of its good reputation that it has become popular on the Internet.

Here are a few examples:

The total monthly interest-free consumption in Anyihua Mall is 1,000. Consumers who purchase less than 1,000 per month in the mall are equivalent to interest-free shopping.

Anyihua launches special assistance for public welfare activities and the daily supply season. Users have the opportunity to receive assistance and supplies.

Anyihua's "New Citizen Character Integrated Marketing Project" pays close attention to the new citizen groups and launches a number of exclusive welfare activities for new citizens such as financial welfare coupons and surprise physical gifts to effectively provide warmer services to the new citizen groups.

[harunur01780]

Business value analysis

Compared with handing out flyers and cooperating with supermarkets, there is no HE Tuber need for printing, rent and other costs. Compared with new media, the time cost is lower. Reduce costs and increase efficiency for merchants by providing technological means, such as AI services such as "Smart Chicken Raising"

Summary

Through the above analysis, we can find that compared with other loan consumption methods, Anyihua better meets the needs of fund demanders, fund suppliers, and consumer suppliers, and thus has higher user value for them. This This is also one of the reasons why it can develop smoothly and rise rapidly.

Reduced costs:

Anyihua's core business is consumer loans, and its main source of income is interest income.

An important indicator to judge whether a business can develop healthily is revenue.

Here we refer to the GMV calculation formula, the most commonly used data indicator in the e-commerce industry, to analyze whether Anyihua's core business is healthy.

GMV = number of users * conversion rate * unit price per customer

An increase in the number of users, conversion rate, or customer unit price will have a positive impact on the overall revenue growth, so next we will focus on analyzing the means by which Anyihua improves these three key indicators.

 Increase the number of users

To achieve sustained revenue growth, a steady stream of registered new users is the most basic guarantee. So how does Anyihua attract new users?

(1) Advertising

Online advertising:

Direct advertising through various online channels (such as Baidu search engine advertising, Douyin, WeChat Moments promotion)

Settled in the service platform (such as Alipay service window, WeChat official account, etc.)

Cooperating with mainstream media (joining hands with "Southern Weekend" to promote joint documentaries)

Cooperate with other brands for promotion (jointly with Qianshan to launch gift boxes)

Initiate/sponsor event promotion and other means of publicity

Offline advertising:

Distributing leaflets in public places

Promote through public transportation (such as launching a public welfare video on the Shenzhen Metro)

Cooperate with supermarkets and stores (such as Chongqing Department Store, Wumart, and China Mobile stores)

Cooperate with other brand merchants for promotion (such as joining hands with Wanglaoji to send cool drinks)

Initiate/sponsor promotion activities (such as assisting rural revitalization, financial knowledge promotion and education activities, etc.)

(2) Offline promotion

Conduct nationwide promotion through cooperation with local promotion platforms to guide new users to obtain credit

(3) Word-of-mouth communication

Word of mouth plays a very critical role in attracting new customers.

The platform provides users with loan and installment services. If the platform not only meets the needs of users, but also has a lower cost of use, a very good product experience, and wins user recognition, it will easily form word-of-mouth communication through customer reviews and social media posts. Increase brand awareness and reputation through word-of-mouth and other methods. Anyihua has made a lot of efforts to this end, and the results are very good. It is because of its good reputation that it has become popular on the Internet.

[oitijjotech]

Best Digital Marketer in Bangladesh – Top 3 in 2023 & 2024

Right now, you are looking for the best Digital Marketer in Bangladesh and have eventually landed on this page from Google. Right? Don’t worry; you are now in the right place. In this piece of writing, I’ll introduce you to the best digital marketer in Bangladesh as well as the best digital marketing experts in Bangladesh. You will also find exact information on the best marketing experts in Bangladesh.

In this in-depth article, you will find all the information regarding Digital Marketing and Digital Marketing experts in Bangladesh, so don’t worry, you don’t have to go anywhere to find your desired Best Digital Marketer who provides top-notch Digital Marketing services, mainly in Bangladesh.

Best Digital Marketer in Bangladesh – The Top 3 Experts

There are many Digital Marketer in Bangladesh. Selecting the top three among them was really a difficult task, and I have tried to provide you with the most authentic information through this piece of writing.

While creating this list, I focused on monitoring the previous work of some of the well-known Digital marketers mentioned in this list and then came up with this list of 3 experts.

For your convenience, I am now providing a list of the top three Digital marketers in Bangladesh. You’ll be glad to know that they are all well-known in the Digital Marketing industry in Bangladesh. Let’s take a look at the list.

Shakawat Hridoy

Khalid Farhan

Hridoy Chowdhury

Shakawat Hridoy

Shakawat Hridoy, Digital Marketing Expert

Shakawat Hridoy is known as the best Digital Marketer in Bangladesh. His work involves collaborating with numerous clients and successfully enhancing the rank and performance of various businesses and companies. He ranks websites on Google and other search engines like Bing, Yahoo, Yandex, Baidu, etc.

The best Digital Marketing skills he acquired Strong proficiency in data analytics for customer insights and expertise in SEO and content marketing for engagement and conversion are essential.

He has generated substantial revenue through strategic digital marketing campaigns, leveraging data-driven insights for maximum ROI. Specializing in everything from content marketing to social media advertising, he excels in creating comprehensive digital strategies that engage audiences and drive conversions. With a track record of reviving underperforming online businesses, he is your go-to expert for achieving measurable and sustainable digital marketing success.

Wanna meet him, or need a free Digital Marketing consultation? Don’t forget to visit his LinkedIn Profile: Shakawat Hridoy. To get a Free Digital Marketing Consultation, you can also visit this Profile and send him a message.

Khalid Farhan

Khalid Farhan, Influencer and Digital marketer

Everyone knows him in Bangladesh, and he is in the top ten list of influencers in Southeast Asia. He built many businesses and founded two digital marketing agencies named “The Gorilla Digital” and “Hustle Friday Digital.”

He is one of the best Digital Marketing experts in Bangladesh. From Affiliate Marketing sites to Lead Generation sites, he ranked hundreds of sites on Google. He worked with millions of companies and provided them with digital marketing services.

Do you know he is the Best Looking Guy in Bangladesh on Google SERP till May 2024? This was an example of the real art of SEO. He is not the best-looking guy or best handsome man in Bangladesh, but that was an excellent example of what an SEO expert can do!

Meet This Awesome Guy Here: Khalid Farhan

Niloy has been working in the SEO industry for the past eight years and has proper knowledge and expertise in SEO. He has done many outstanding works in the art of SEO.

Hridoy Chowdhury

Hridoy Chowdhury, Digital Marketer and SEO Expert

Hridoy Chowdhury is a renowned person in the organic SEO industry, and he trained many people in Organic SEO, Local SEO, and E-Commerce SEO. He ranked many sites and ranked his own site targeting the keyword “Best SEO Expert in Sylhet.”

Now, he is doing a full-time job in the UK. For organic and local SEO, he has the expertise.

How to Choose the Best Digital Marketer for Your Business in Bangladesh – 5 Tips for Selecting The SEOs

Digital marketing is a multifaceted skill set that is crucial for the success and growth of any online business. It encompasses a range of techniques beyond SEO, aimed at creating a strong online presence and driving customer engagement and conversions. Here’s how you can find the right digital marketing expert for your business in Bangladesh:

Examine Their Digital Footprint

Begin by evaluating their digital footprint, starting with their own online platforms such as websites, social media channels, and content portfolios. Is their digital marketing game strong? Are they leveraging multiple channels to achieve their goals? This will give you an initial sense of their capabilities.

Choose a Holistic Marketer

Unlike specialized SEO experts, a comprehensive digital marketer should be proficient in a variety of skills including content marketing, social media advertising, email marketing, and data analytics. Make sure they follow industry best practices and ethical guidelines across all digital marketing channels.

No Guaranteed Outcomes

Digital marketing is an ever-changing landscape, so beware of anyone guaranteeing immediate or specific results. A reputable digital marketer will, however, outline a strategy with clearly defined KPIs and deliver measurable outcomes over time.

Read Client Testimonials and Reviews

As you would for SEO experts, ensure you read through reviews and client testimonials. These should be available on their professional website, LinkedIn profile, or freelance platforms where they offer their services. This will give you an idea of their reliability and effectiveness.

Consider ROI, Not Just Cost

Good digital marketing services may not come cheap, but you should consider the potential return on investment (ROI) rather than just the upfront cost. Effective digital marketing can offer significant ROI, making it a worthy long-term investment.

Long-term Partnership Mindset

Digital marketing isn’t a one-time deal; algorithms and trends constantly change, requiring ongoing effort. Therefore, establishing a long-term relationship with a digital marketing expert or agency can be more beneficial.

By following these guidelines, you can increase your chances of hiring a digital marketing expert in Bangladesh who is skilled, reliable, and capable of bringing tangible benefits to your online business.

FAQs – The Best Digital Marketer on The Different Areas of Digial Marketing

Who is the best Digital Marketer in Bangladesh?

Shakawat Hridoy is the best Digital Marketer in Bangladesh. Because he has expertise in all the areas of digital Marketing like SEO (which is organic marketing) , Media Buying (paid ads or Paid Marketing) , PPC, Social Media Marketing, Email Marketing etc. he is one of the best Data Driven Digital Marketing Expert in Bangladesh.

Who is the best Digital Marketing expert in Bangladesh?

Shakawat Hridoy and Khalid Farhan both are known as the best Digital Marketing experts in Bangladesh. There are many Rank and Rent sites in their portfolio from which they made thousands of dollars per month by selling leads or renting those sites.

Who is the best Organic Digital Marketing expert in Bangladesh?

If you talk about organic Digital Marketing, then Shakwat Hridoy is the best organic Digital Marketer in Bangladesh. He Built many successful businesses and ranked many sites organically on Google, which enriched his portfolio in the last few years.

Who is Shakawat Hridoy?

Shakawat Hridoy is a professional specializing in web development and data-driven digital marketing. He has a background in React development and has expanded his skills to include WordPress and Shopify. Hridoy focuses on creating user-friendly experiences and devising comprehensive digital marketing strategies for businesses. His expertise encompasses social media marketing, PPC, SEO, media buying, and email marketing. He believes in integrating web development and digital marketing to create a strong online presence and high performance for businesses in the digital landscape. In addition to his web development and digital marketing services, Hridoy offers services on Fiverr, where he helps businesses with social media marketing, particularly Facebook and Instagram advertising campaigns. His clients appreciate his responsiveness, professionalism, and dedication to providing quality services.

Read More........

[josnashak69]

practitioners have changed their pace. 

 Screenwriter Sui Huan said that due to the subject matter, some originally HE Tuber planned scripts, sales and filming have been suspended.

However, there are still a large number of practitioners trying to make the next hit. "Dingjiao" asked producers in different regions such as Xi'an, Henan, Guangzhou, and Beijing, as well as several platform practitioners. Everyone said that the short dramas have cooled down, but they are still lively. The audience couldn't stop watching the short drama, and they were still trying to top up their money.

Different from long dramas, many people in the industry believe that from subject matter to plot, from pictures to editing, from lines to title, 

dramas have a complete hit formula that has been tried and true.

A producer even told "Fixing Focus" that he had received a production request from a platform. The other party would produce a script, and they would be responsible for filming. This script had been online for three versions before, and when it was in their hands, it was the third one. four times. What surprised him was that in the previous versions, except for the changes in actors, the plot lines were almost unchanged, and even the names of the characters were not changed. However, the broadcast effects were good and the cost was successfully recovered.

How is a popular short drama carefully designed to drain the audience's wallet step by step? 

After reading this article, maybe you can calm down a little before you top up money next time.

1. Three principles of "hits": exciting graphics, brainless plot, and refreshing rhythm

Before dismantling the routines of popular short dramas, we must first clarify the standards of popular short dramas.

Since the major platforms have not disclosed the revenue of each short 

the lists of major platforms and the views of practitioners in screenwriting, editing, production and other aspects, and obtained a relatively consistent opinion that according to the streaming data ( Short dramas attach great importance to streaming, that is, the short drama platform places information flow advertisements on

Kuaishou, Baidu, Tencent and other channels) + industry reputation, which can be subdivided into three echelons: hot dramas,

 blockbusters, and phenomenon-level work.

The editor in charge of the short drama said next year that if we look at the data first, the total cost of a drama is 8 million to 10 million, which can be directly judged as a hit drama, and 20 million to 30 million is a hit. As for a phenomenal work, it needs to be broken. Measured by degree, for example, "Wushuang" made many people aware of this category, and it must be a phenomenal short drama.

[techpccleanup]

Most trafficked websites

 As of my last update in January 2022, the most trafficked websites globally were predominantly platforms providing search engines, social networking, video sharing, and e-commerce services. 

Google: Known primarily for its search engine but offering various services like Gmail, Google Drive, and YouTube.

YouTube: A video-sharing platform with a wide array of user-generated and corporate media content.

Facebook: A social networking site facilitating connections, content sharing, and interactions among users.

Baidu: A Chinese multinational tech company known for its search engine and various online services.

Wikipedia: An online encyclopedia allowing collaborative editing of articles by users.

Twitter: A social networking platform where users post and engage with short messages known as “tweets.”

Yahoo: Initially a search engine, expanded into various internet services including email, news, and more.

Amazon: An e-commerce and cloud computing giant offering a vast range of products and services.

Tencent QQ: A messaging platform and social network developed by the Chinese tech company Tencent.

Instagram: A social media platform focused on photo and video sharing.

However, keep in mind that website traffic rankings are subject to change due to evolving user preferences, the emergence of new platforms, technological advancements, and shifts in online behavior. Therefore, newer data might reflect alterations in these rankings. For the most current and updated rankings, I recommend referring to recent reports from credible analytics firms or research organizations specializing in internet traffic analysis. read also: professional website design company.

Why Choose Us as Your Professional Website Design Company

1. Extensive Experience

We are a team of dedicated professionals, including web developers, prompt engineers, SEO experts, and digital marketing specialists, with years of experience in the industry. Our expertise ensures that we stay up to date with the latest trends and technologies, guaranteeing you a cutting-edge website.

2. Customized Solutions

We understand that every business is unique, and so are its web design requirements. We don’t believe in one-size-fits-all solutions. Instead, we take the time to understand your business and your goals, crafting a website that’s tailored to your specific needs.

3. SEO Optimization

As an SEO expert, we incorporate the best SEO practices into every website we design. From keyword optimization to meta tags and responsive design, we ensure that your site ranks well on search engines, driving organic traffic and potential customers.

4. Responsive Design

In today’s mobile-driven world, having a responsive website is non-negotiable. Our web developers ensure that your site looks and functions flawlessly on all devices, providing a seamless user experience and improving your site’s search engine rankings.

5. Digital Marketing Expertise

Having a great website is just the beginning. Our digital marketing specialists can help you promote your website effectively. From content marketing to pay-per-click advertising, we offer a range of services to boost your online presence.

[oliviadlima]

Internet Advertising Market Anticipated to Reach $1,089 Billion by 2027

According to a recent report published by Allied Market Research, titled, “Internet Advertising Market By Platform Type, Ad Format, Pricing/Revenue Model, Enterprise Size, Industry Vertical, And Region: Opportunity Analysis and Industry Forecast, 2020–2027,”

The global internet advertising market size was valued at $319 billion in 2019, and is projected to reach $1,089 billion by 2027, registering a CAGR of 17.2% from 2020 to 2027.

The growth of the global internet advertising market is driven by factors such as extensive adoption of smart phones, emergence of high-speed internet, proliferation of social media, growth in advertising spends on digital media across various industries, and rise in popularity of streaming platforms. In addition, the increase in interest of business owners for online advertising due to COVID-19 to increase brand awareness and to gain competitive advantage fuels the market growth. However, rise in adoption of ad-blockers to avoid online advertising may hinder the market growth to some extent. On the contrary, emergence of advertising automation is anticipated to provide lucrative opportunities for the market growth. In addition, rise in adoption of identity-based pay-per-click marketing by businesses to achieve greater success in their marketing is expected to be opportunistic for the internet advertising market growth during the forecast period.

Asia-Pacific is expected to witness highest growth rate during the forecast period as the proliferation of mobile, social media, and apps is the major driving factor for the progressively growing internet advertising market across the region. Particularly in countries, such as India, China, and Indonesia, apps are gaining importance due to the ubiquity of smartphone usage as well as gaming. This popularity of smartphone usage and gaming serves as a promising market for advertisers. Moreover, continuous increase in use of digital products and services in Asia-Pacific countries as compared to the rest of the world is expected to propel further growth of the internet advertising market in this region.

Inquiry Before Buying: https://www.alliedmarketresearch.com/purchase-enquiry/632

Competitive Analysis: The competitive environment of Internet Advertising Industry is further examined in the report. It includes details about the key players in the market’s strengths, product portfolio, Internet Advertising Market share and size analysis, operational results, and market positioning. It comprises the actions taken by the players to grow and expand their presence through agreements and entering new business sectors. Mergers and acquisitions, joint ventures, and product launches are some of the other techniques used by players.

Key Players: Alibaba Group Holding Limited Google LLC Baidu, Inc. Amazon.com, Inc. International Business Machines Corporation Facebook, Inc. Microsoft Corporation Twitter Inc. Verizon Communications Inc., Hulu LLC and Many More

The internet advertising industry is going through an enormous transformation and growth. Technological transformation as well as boundless changes took place, owing to rise of mobile devices, data broker’s data gathering capabilities, social networks, behavioral targeting, and real-time bidding. This technological transformation also enables the concerns relating to consumer security, privacy, advertising effectiveness, and metrics fraud. However, the global internet ad spending is mounting at an average rate of about 13% per year, which is mainly driven by mobile internet advertising.

Buy Now: https://www.alliedmarketresearch.com/checkout-final/e9581b546c820b45f202eb5dbaeb7908

Region-wise, the internet advertising market size was dominated by North America in 2019. However, Asia-Pacific is expected to witness significant growth in the coming years.

Why Choose Allied Market Research?

Industries’ Best Analysts Exclusive Product Offerings Customer Research Services Dynamics Research Methodology Comprehensive Reports Latest Technological Advancements Value Chain Analysis Future Market Opportunities Market Growth Dynamics Quality Assurance Post-sales Support Continuous Report Update

Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports Insights” and “Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

[oz-digital]

How to Choose the Best B2B Content Marketing Agency

B2B content marketing agencies boost brand awareness, drive traffic to websites, and generate leads. They do this through various tactics such as thought leadership, email campaigns, and SEO strategies.

It is important to choose the right agency for your business. To do this, you need to define your goals and research potential agencies. Then, consider their team, pricing, and if they offer a long-term partnership. To know more about B2B Content Marketing Agency, visit the OZ Digital website or call 0240228675.

The best B2B SaaS marketing agencies understand the different stages of the sales funnel and help their clients optimize customer lifetime value, monthly and annual recurring revenue. They also know how to deliver high-quality content that will capture audiences’ attention. They can create a marketing strategy that will make your business stand out from the competition.

OZ Digital is a top-rated digital marketing agency that offers a variety of services. Their team helps businesses develop their online presence through SEO, PPC, social media advertising, and web design. They also provide other marketing services, such as landing page creation, content management, and LinkedIn campaign optimization.

According to reviews on CareerBliss, employees of Disruptive Advertising are most satisfied with the company culture, growth opportunities, and people they work with. The company has a good reputation for hiring and providing good benefits. Moreover, the company’s mission and values motivate employees to stay loyal to their employer. The company’s employees also rank the company highly for its job security.

OZ Digital is a leading influencer marketing agency that has helped brands like PUBG Mobile, Baidu Facemoji Keyboard, Match, Smule, BLK, and Wish drive real results with their social media influencer campaigns. The agency has a unique approach to influencer marketing that includes campaign management, creative, performance marketing, and content production.

It also offers comprehensive analytics and strategic services to help clients grow their technology businesses. The company is a Google Partner and has completed more than 2,500 AdWords and Facebook audits for its clients. It is also a member of CB Insights’ Expert Collections, which are analyst-curated lists of the top vendors in specific tech industries.

When creating B2B content, it is important to identify your goals and target audience. This will help you create content that speaks to your audience and resonates with your goals. For example, if you want to generate leads, consider using keywords that are relevant to your industry and include them in the title and body of your content. You can also use keyword research tools to find the most popular keywords in your niche.

When choosing a B2B content marketing agency, it is important to do plenty of research before making your final decision. This includes looking at the agency’s portfolio, reading client reviews and asking questions about their experience. A reputable agency will have a strong understanding of your industry and will be able to offer you the right solutions for your business.

OZ Digital is a copywriting and content strategy agency that specializes in the finance, tech, health, education and nonprofit industries. Its writers can create high-quality content for a variety of formats, including blog posts, web copy and SEO copy. View their website for more information about their services.

It is also important to understand the agency’s creative process. This will ensure that the agency can deliver the results you need and that their work matches your brand’s voice. This will help you build visibility and gain a competitive advantage in the digital marketing arena. Asking questions before choosing a content marketing agency will help you avoid pitfalls and make an informed decision.

OZ Digital compiles all of these elements into a hand-crafted list, so you can be confident that you're choosing the best agency for your business.

OZ Digital is a B2B content marketing agency that has won many awards. They offer various marketing services including creative, research events, experimental marketing, and more. Check out their website for more info.

With a team of full-time content creators, project managers and strategists located around the world, Brafton is equipped to meet your content marketing goals. The agency has an impressive client list that includes American Heritage Air Conditioning & Heating, UTSW Kidney Cancer Program, and more.

[digital8940]

Digital Marketing service in kuwait

Digital Marketing service in kuwait

Welcome to our kuwait language digital marketing services!

  we specialize in providing your brand with comprehensive digital marketing solutions to help you succeed in the kuwait market. Our professional team has an in-depth understanding of kuwait culture, market and consumer behavior, and tailors’ strategies for you to ensure your brand thrives in China.

Here are the highlights of our digital marketing services:

Search Engine Optimization (SEO): Our team will optimize your website to get a higher ranking in major search engines such as Baidu according to kuwait search engine rules and user habits. Through strategies such as keyword research, website structure optimization, content optimization and external link building, we help you increase the visibility of your website in organic search results.

Social Media Marketing: social media has a huge influence in kuwait. We help you develop a customized social media marketing strategy, including management, content creation and community interaction on Weibo, WeChat, Doyin and other platforms. With precise target market positioning and attractive content, we will help you build deep relationships with kuwait consumers.

Search Engine Marketing (SEM): Our team of experienced SEM experts can create effective online advertising campaigns for you, including Baidu PPC and other search engine advertising platforms. We optimize ad placement strategies, increase conversion rates, and ensure the best use of your advertising budget.

Media buying and planning: By cooperating with various media platforms, we provide you with comprehensive media buying and planning services. We help you choose the media channels suitable for your brand, and assist you in advertising, brand cooperation and promotional activities to expand your popularity in the Chinese market.

Data Analysis and Reporting: We place emphasis on data analysis and reporting to ensure the best results for your marketing campaigns. We use advanced analytical tools to monitor and evaluate key metrics and provide regular reports and insights to help you understand your market performance and adjust and optimize accordingly.

Localization and cultural adaptation: We understand Chinese culture and market characteristics, and can help you with localized marketing strategies and content creation. We are familiar with kuwait consumer

In today's digital world, making a difference is harder than ever. As billions of people are digitally connected, businesses face more complex challenges than ever before, finding innovative ways to reach customers across more devices, languages and geographies. Only by providing them with exactly the digital content solutions they need can they keep pace with the times. Of course, there is good news too! We help you achieve successful brand communications in global markets.

Customers are at the heart of your business. They need reliable, timely and relevant news and information from you now - to help them in special times like these. Can they trust you to provide accurate inventory and delivery updates for their online purchases, help them save money or time by recommending different ways to use your product/service, or enable them to quickly resolve product/service challenges through digital self-service? If you can consistently meet these expectations, your customers will continue to engage with you, connect with you and recommend your brand

Now you need to rethink how you deliver empathetic, personalized content that delivers real customer value. This requires changing your content and messaging quickly enough to remain relevant in real time. Large-scale change is necessary, but not necessarily easy.

If you need to tweak your digital UX strategy or tweak your UX design, we can help. We can work with you to leverage customer data and embed intelligence across the entire marketing stack, increase marketing efficiency through marketing automation, optimize your e-commerce experience, and even launch fast virtual agents and bots to improve your customer service experience.

With the emergence of new digital communication tools, traditional public relations agencies have begun to transform and reformulate their marketing strategies to meet the new needs of clients. Today 80% of PR marketing has been digitized. To increase exposure, companies are reinventing their brand identities. It is for this reason that more and more companies are looking for a new partner: a digital marketing company.

In addition to the term "digital marketing company", we also hear "network marketing company" in the field of online communication, as well as:

digital PR agency, digital communications agency

360-degree public relations company (online media & paper media)

Internet media company, Internet digital company, online marketing company

Social media companies (manage social platforms such as Instagram, Facebook, twitter, etc.)

One Partner, Diversified Strategy

Digital marketing companies have many advantages. They can bring together all the technologies in the digital field to help clients develop online communication strategies.

Communicating content has always been at the heart of digital marketing. In fact, according to their size and business capabilities, the services provided by digital marketing companies have their own advantages and disadvantages, but in general it can be summarized as follows:

website creation

Create and operate accounts on social platforms (social media management)

mobile application development

Search Engine Optimization SEO

Search Engine Advertising SEA

Industry opinion leader relationship maintenance

Enterprise VI (visual identity) design

Video and Animation Design

Digital technology audit and website positioning assessment

Due to the increasing number of digital marketing tools, some digital marketing companies are also cooperating with third parties to add more valuable service content, such as certain projects that require specific development planning, user interface design, or SEO.

Digital marketing companies are experts in various means of communication and promotion, so we strongly recommend that every brand or business cooperate with them to establish a real strategy for online marketing. In addition, digital marketing companies know how to best meet customer needs and achieve marketing goals within a given budget. Therefore, whether it is a short-term, medium-term or long-term network communication plan, it is undoubtedly the best way to cooperate with a digital marketing company.

Digital marketing is measurable

Because digital marketing methods use the internet and digital technology, it is easier to track your results. When it comes to software, you have many options for tracking your activities.

With traditional methods, linking activities to real-world outcomes is often more challenging.

Improved tracking from Online Marketing Solutions helps you more accurately evaluate your campaigns and improve their performance.

[digitalmarketing8940]

Digital Marketing service in kuwait

Digital Marketing service in kuwait

Welcome to our kuwait language digital marketing services!

  we specialize in providing your brand with comprehensive digital marketing solutions to help you succeed in the kuwait market. Our professional team has an in-depth understanding of kuwait culture, market and consumer behavior, and tailors’ strategies for you to ensure your brand thrives in China.

Here are the highlights of our digital marketing services:

Search Engine Optimization (SEO): Our team will optimize your website to get a higher ranking in major search engines such as Baidu according to kuwait search engine rules and user habits. Through strategies such as keyword research, website structure optimization, content optimization and external link building, we help you increase the visibility of your website in organic search results.

Social Media Marketing: social media has a huge influence in kuwait. We help you develop a customized social media marketing strategy, including management, content creation and community interaction on Weibo, WeChat, Doyin and other platforms. With precise target market positioning and attractive content, we will help you build deep relationships with kuwait consumers.

Search Engine Marketing (SEM): Our team of experienced SEM experts can create effective online advertising campaigns for you, including Baidu PPC and other search engine advertising platforms. We optimize ad placement strategies, increase conversion rates, and ensure the best use of your advertising budget.

Media buying and planning: By cooperating with various media platforms, we provide you with comprehensive media buying and planning services. We help you choose the media channels suitable for your brand, and assist you in advertising, brand cooperation and promotional activities to expand your popularity in the Chinese market.

Data Analysis and Reporting: We place emphasis on data analysis and reporting to ensure the best results for your marketing campaigns. We use advanced analytical tools to monitor and evaluate key metrics and provide regular reports and insights to help you understand your market performance and adjust and optimize accordingly.

Localization and cultural adaptation: We understand Chinese culture and market characteristics, and can help you with localized marketing strategies and content creation. We are familiar with kuwait consumer

In today's digital world, making a difference is harder than ever. As billions of people are digitally connected, businesses face more complex challenges than ever before, finding innovative ways to reach customers across more devices, languages and geographies. Only by providing them with exactly the digital content solutions they need can they keep pace with the times. Of course, there is good news too! We help you achieve successful brand communications in global markets.

Customers are at the heart of your business. They need reliable, timely and relevant news and information from you now - to help them in special times like these. Can they trust you to provide accurate inventory and delivery updates for their online purchases, help them save money or time by recommending different ways to use your product/service, or enable them to quickly resolve product/service challenges through digital self-service? If you can consistently meet these expectations, your customers will continue to engage with you, connect with you and recommend your brand

Now you need to rethink how you deliver empathetic, personalized content that delivers real customer value. This requires changing your content and messaging quickly enough to remain relevant in real time. Large-scale change is necessary, but not necessarily easy.

If you need to tweak your digital UX strategy or tweak your UX design, we can help. We can work with you to leverage customer data and embed intelligence across the entire marketing stack, increase marketing efficiency through marketing automation, optimize your e-commerce experience, and even launch fast virtual agents and bots to improve your customer service experience.

With the emergence of new digital communication tools, traditional public relations agencies have begun to transform and reformulate their marketing strategies to meet the new needs of clients. Today 80% of PR marketing has been digitized. To increase exposure, companies are reinventing their brand identities. It is for this reason that more and more companies are looking for a new partner: a digital marketing company.

In addition to the term "digital marketing company", we also hear "network marketing company" in the field of online communication, as well as:

digital PR agency, digital communications agency

360-degree public relations company (online media & paper media)

Internet media company, Internet digital company, online marketing company

Social media companies (manage social platforms such as Instagram, Facebook, twitter, etc.)

One Partner, Diversified Strategy

Digital marketing companies have many advantages. They can bring together all the technologies in the digital field to help clients develop online communication strategies.

Communicating content has always been at the heart of digital marketing. In fact, according to their size and business capabilities, the services provided by digital marketing companies have their own advantages and disadvantages, but in general it can be summarized as follows:

website creation

Create and operate accounts on social platforms (social media management)

mobile application development

Search Engine Optimization SEO

Search Engine Advertising SEA

Industry opinion leader relationship maintenance

Enterprise VI (visual identity) design

Video and Animation Design

Digital technology audit and website positioning assessment

Due to the increasing number of digital marketing tools, some digital marketing companies are also cooperating with third parties to add more valuable service content, such as certain projects that require specific development planning, user interface design, or SEO.

Digital marketing companies are experts in various means of communication and promotion, so we strongly recommend that every brand or business cooperate with them to establish a real strategy for online marketing. In addition, digital marketing companies know how to best meet customer needs and achieve marketing goals within a given budget. Therefore, whether it is a short-term, medium-term or long-term network communication plan, it is undoubtedly the best way to cooperate with a digital marketing company.

Digital marketing is measurable

Because digital marketing methods use the internet and digital technology, it is easier to track your results. When it comes to software, you have many options for tracking your activities.

With traditional methods, linking activities to real-world outcomes is often more challenging.

Improved tracking from Online Marketing Solutions helps you more accurately evaluate your campaigns and improve their performance.

[captainmdhridoyhossain-blog]

[ad_1] Eight months ago, the future of China’s largest internet companies looked grim. Covid-era lockdowns crushed sales, and Beijing’s harsh tech regulations had spooked even audacious China investors. Shares of Alibaba, Baidu and Tencent dropped to some of their lowest levels in several years.With China’s economy now reopen, the tech giants this week released earnings reports that showed initial signs of recovery. But the financial results, the first issued since the end of “zero Covid” restrictions, also reflected the uneven pace of China’s economic rebound and signaled that the companies’ makeovers, while underway, are likely to be rocky.Baidu, China’s leading internet search business, and Tencent, owner of the ubiquitous messaging app WeChat, both recorded double-digit revenue growth in the first three months of the year over the same period in 2022, marking the first time in over a year that they had reached that level.Revenue rose 10 percent at Baidu, which said on Tuesday that strong digital advertising sales had continued into the current quarter. Tencent on Wednesday attributed its 11 percent revenue climb in part to a rebound in digital payments as Chinese consumers began to spend money again after a long dry spell. Tencent, China’s dominant video game company, also benefited from an easing of restrictions on gaming licenses last year after a nine-month freeze.On Thursday, Alibaba reported that revenue rose 2 percent from a year earlier, below analyst estimates. Its core online e-commerce division and cloud computing unit reported sales declines in the single digits, though online shopping began to rebound in March, the company said.The reports followed a turbulent two years for tech companies under Beijing’s tight regulatory grip. After Alibaba’s founder, Jack Ma, criticized financial regulators in 2020 for stifling innovation, officials halted the public offering of Ant Group, a financial technology company built by Mr. Ma.In January, a month after China abruptly reversed its “zero Covid” restrictions under public pressure, a top official at China’s central bank said the campaign against tech companies was “basically complete.” China’s top leader, Xi Jinping, is now hoping the country’s tech industry can provide a lifeline for growth. And spurred by an escalating tech competition with the United States, China is eager to nurture its beleaguered titans back to life.“The worst time policy-wise for them is over,” said Tian Hou, the founder of TH Data Capital, a data analytics company in Beijing. “The government now wants to use these internet companies to create more jobs, innovate, and catch up with the United States.”The initial investor reaction to the companies’ first-quarter results was muted. Shares of Baidu and Tencent were roughly flat this week in Hong Kong, though both have rallied since October. Alibaba’s stock fell roughly 6 percent on Friday, but was down about 2 percent for the week.The companies’ fortunes will remain tied to China’s economy. Local governments are saddled with debt. The property sector, long a stimulant of growth, is sputtering. Data released by China’s National Bureau of Statistics for April underwhelmed analysts: Chinese were spending more on food, but appeared to avoid items like cosmetics and cars. Youth unemployment reached a record of 20.4 percent.“People are going out on holiday, but they’re not spending compared to prepandemic levels,” said Bruce Pang, chief economist for Greater China at Jones Lang LaSalle, the global real estate and investment advisory firm. “They’re cautious because they have low confidence in job prospects and future sources of income.”Alibaba is in the midst of an overhaul. It announced a reorganization in March that split the company into six units. And this week it announced a spinoff of its prized cloud division, which the company said would be completed within 12 months to prepare for a public listing.The e-commerce giant also said it was exploring

a public offering for its grocery chain and logistics arm, after a series of regulatory probes held up many promising tech firms from going public.The breakup of Alibaba, one of China’s most iconic corporate empires, showcases the level of reassessment happening in the tech sector. For years, China’s internet firms swelled as millions of Chinese went online. Recently, that migration has reached a ceiling, and companies are competing intensely for the same customers.All three of China’s big internet companies are hoping to tell investors a new story, one pegged to artificial intelligence, the new technology underlying services, like ChatGPT, that are promising to unseat old ways of doing business.Daniel Zhang, the Alibaba chairman, who will also serve as chief executive of Alibaba’s soon-to-be independent cloud unit, described A.I. as a technology that would “reshape every aspect of our society.”The companies hope investments in artificial intelligence will pay off for their cloud computing units, a technology that underpins A.I. services. Baidu said its A.I. cloud division reported its first profit last quarter.This year, Baidu and Alibaba unveiled artificial intelligence systems similar to ChatGPT, which was developed by the Silicon Valley research lab OpenAI. Baidu said it had requested approval for the go-ahead after China’s cyberspace watchdog released guidelines for the A.I. systems in April.Tencent has made “good progress” on its own A.I. model, the company said on Wednesday, with teams planning new A.I. offerings, though it did not elaborate. The companies are focusing their A.I. services on enterprises or businesses — in part because chatbots with mass appeal could disrupt China’s firm hold on information. Alibaba and Baidu each said more than 100,000 enterprises had lined up to try their artificial intelligence products.Alibaba, Baidu and Tencent are engaged in makeovers at a difficult time. Beijing’s grip on the economy is tighter than ever. Intensified rivalries with the United States have deprived Chinese companies of the access to some cutting-edge microchips necessary to develop the most advanced artificial intelligence systems. And analysts say a lucrative pool of domestic customers — China’s state-owned enterprises — are spurning private cloud-computing providers in favor of government-backed alternatives.Recently, U.S. officials have called for a review of Chinese cloud providers such as Alibaba on national security grounds. Alibaba said Thursday that its cloud business declined last quarter in part because a major customer had backed out of its international service for “non-product reasons.”Those difficulties, both in China and abroad, are keeping some investors away, knowing that the internet companies are not likely to return to the growth rates they had a decade prior. Others think they deserve a second look.“I would suggest to forget the past,” said Kenny Wen, head of investment strategy at the asset management company KGI Asia in Hong Kong. “Now they are coming back, and we’re seeing gradual improvement. We need to give them a new evaluation standard.” [ad_2] #Alibaba #Baidu #Tencent #Signal #Steps #Bumpy #Recovery