#Quantzig

[rajeshwaria]

Quantzig’s Food Pricing Analytics: Revolutionizing Price Strategy for US Food Manufacturers

Introduction:

For food companies in the competitive US market, developing effective pricing strategies is crucial. Quantzig’s food pricing analytics solutions provide manufacturers with the insights needed to align pricing with customer expectations, optimize revenue, and build a competitive edge.

Why Pricing Analytics Matters in the Food Industry:

With fluctuating consumer demands and dynamic market conditions, food manufacturers are turning to pricing analytics to understand what drives customer purchases. Quantzig’s analytics solutions help companies track consumer purchasing patterns and use this data to inform pricing decisions that are customer-centric and market-driven.

Quantzig’s Approach to Market-Specific Insights:

By offering tailored pricing solutions, Quantzig enables food companies to understand regional trends and adapt prices accordingly. In the US market, this is especially important for national brands that need to account for regional consumer preferences and competitor strategies. Quantzig's analytics helps companies set strategic price points that align with consumer expectations and market conditions.

Using Advanced Analytics for Competitive Pricing:

Quantzig’s food pricing analytics tools provide manufacturers with a clearer picture of how price adjustments impact sales and profit. These insights allow food companies to be proactive in setting prices that maximize revenue while remaining competitive.

Conclusion:

Quantzig’s food pricing analytics empowers companies in the US food industry to make informed pricing decisions. This data-driven approach ensures that businesses can respond effectively to market trends and consumer demands, leading to sustained growth and competitive advantage.

For more information please contact

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Harnessing the Power of Product Data Analytics for Business Success

In today's competitive market landscape, harnessing the power of product data analytics is crucial for businesses aiming to enhance their offerings and drive growth.

Here’s how product data analytics can benefit your business:

Improved Product Quality: Product data analytics enables companies to analyze customer feedback and usage data comprehensively. By identifying patterns and issues early on, businesses can rectify problems swiftly, ensuring higher quality products that meet customer expectations.

Enhanced Customer Experience: Understanding how customers interact with products provides valuable insights for tailoring experiences. By personalizing interactions based on data-driven insights, businesses can boost customer satisfaction and loyalty.

Increased Efficiency: Analytics streamline the product development process by pinpointing inefficiencies and areas for improvement. This optimization not only saves time but also reduces resource wastage, making operations more efficient and cost-effective.

Cost Savings: Optimizing production processes and minimizing waste leads to significant cost savings. Product data analytics identifies cost-saving opportunities through insights into production efficiency and resource allocation.

Better Decision-Making: Access to accurate and comprehensive data forms the foundation for informed decision-making. Product data analytics provides businesses with actionable insights, empowering them to make strategic decisions that drive growth and profitability. Strategies to Maximize Product Data Analytics:

Data Integration: Consolidate data from various sources to gain a holistic view of product performance and customer interactions. Integrated data provides a comprehensive understanding essential for effective decision-making.

Real-Time Analytics: Implement real-time data analysis to respond promptly to market changes and customer feedback. Real-time insights enable agile adjustments to product strategies, ensuring relevance and competitiveness.

Predictive Analytics: Utilize historical data to predict future trends and customer behaviors. Predictive analytics enables proactive adjustments to product strategies, staying ahead of market dynamics and customer expectations.

Custom Reporting: Develop tailored reports that highlight key performance indicators (KPIs) relevant to specific business goals. Custom reporting ensures that insights are actionable and aligned with strategic objectives.

Automated Insights: Deploy automated tools to continuously monitor data and generate actionable insights. Automated insights reduce manual effort, providing real-time updates and alerts for proactive decision-making. Partner with Quantzig for Advanced Product Data Analytics

Quantzig offers cutting-edge product data analytics solutions tailored to meet the evolving needs of businesses. Their analytics services empower organizations to extract valuable insights from product data, driving innovation and competitive advantage.

Contact Quantzig experts today to schedule a Free Demo and discover how their product data analytics solutions can propel your business forward.

[shristisahu]

Optimizing Marketing Mix for Enhanced Sales and ROI in the Banking Sector

Originally Published on: QuantzigMarketing Mix Optimization for a Leading Banking Sector Client Helps Understand the Sales Drivers and Enhance ROI 

Amid economic uncertainties, leaders in the banking sector are shifting their focus beyond compliance, emphasizing strategic priorities and conduct in their business strategy. In this competitive landscape, solutions such as bank marketing mix optimization are crucial for ensuring profitability. Quantzig, a leading solution provider, supports banking companies in evaluating marketing impacts and optimizing future spending for enhanced business performance.

Explore the insightful tools and platform capabilities through a demo. Schedule one today!

Understanding the Marketing Mix in Banking Services: The marketing mix in banking involves integrating product offerings, pricing strategies, distribution channels, promotional activities, personnel, operational processes, and tangible elements to deliver exceptional customer experiences.

Banks competitively offer a diverse range of products through various channels such as branches, ATMs, and online platforms, supported by advertising, direct marketing, and digital initiatives.

The 7 Ps of Marketing in Banking: The application of the 7 P’s (Product, Price, Place, Promotion, People, Process, Physical Evidence) is crucial in banking for effective strategies, customer retention, regulatory navigation, and competitive positioning.

Product: Range of financial services offered.

Price: Determining competitive costs.

Place: Distribution channels like branches and ATMs.

Promotion: Activities creating awareness and driving sales.

People: Personnel involved in service delivery.

Process: Operational workflows for efficient services.

Physical Evidence: Tangible elements contributing to brand perception.

Effective application enhances strategies, customer satisfaction, drives growth, and maintains a competitive edge.

Challenges in Marketing Mix for Banking: Navigating the marketing mix in banking presents challenges due to financial service complexity and dynamic regulatory landscapes. Balancing traditional and intelligent marketing methods, optimizing the promotion mix, and delivering after-sales support are key challenges, especially with increasing competition.

The Business Challenge: A leading banking client faced challenges in allocating future spending to enhance market attractiveness. The goal was to align with the business planning process and increase sales, profit, and shareholder value.

The Solution and Impact: Quantzig's bank marketing mix solution enhanced the client's brand appeal and effectively reached their target audience across multiple media platforms. The solution provided valuable ROI insights, allowing informed decision-making and resource allocation.

Accurate tracking of media spend and its impact on sales led to improved business performance and strategic campaign optimization. The holistic approach empowered the client to drive growth, enhance customer acquisition, and strengthen their competitive position.

Initiate your complimentary trial today and explore a wide range of customized, consumption-driven analytical solutions.

Contact us.

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Elevate Home Furnishing Retail with Strategic Assortment Optimization: Merchandising Analytics

Originally published on Quantzig: Boost Home Furnishing Retail with Strategic Assortment Optimization: Merchandising Analytics

Enhancing home furnishing retail through strategic assortment optimization and merchandising analytics is crucial for staying competitive in the market. In today's dynamic retail landscape, understanding customer preferences and market trends is essential for maximizing sales and profitability. Strategic assortment optimization involves carefully selecting and curating products to meet customer demand while merchandising analytics provides insights into consumer behavior and preferences.

One key aspect of research in this area is analyzing customer data to identify trends and patterns in purchasing behavior. By leveraging advanced analytics techniques, retailers can gain valuable insights into which products are popular among customers, as well as which ones may be underperforming. This information allows retailers to optimize their product assortments to better meet customer needs and preferences, ultimately driving sales and profitability.

Additionally, merchandising analytics can help retailers identify opportunities for cross-selling and upselling. By analyzing customer purchase histories and preferences, retailers can identify complementary products that can be bundled together or promoted alongside existing offerings. This not only increases the value of each transaction but also enhances the overall shopping experience for customers.

Furthermore, research in merchandising analytics involves analyzing market trends and competitor strategies to stay ahead of the competition. By monitoring industry trends and consumer preferences, retailers can identify emerging opportunities and adjust their assortments accordingly. Additionally, analyzing competitor pricing and promotions can help retailers make strategic pricing decisions to remain competitive in the market.

In summary, research in strategic assortment optimization and merchandising analytics is essential for home furnishing retailers looking to maximize sales and profitability in today's competitive retail landscape. By leveraging advanced analytics techniques and insights into consumer behavior, retailers can optimize their product assortments, identify opportunities for cross-selling and upselling, and stay ahead of the competition.

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[quantzigblogs]

AI-Based Intelligent Dashboard and Improved Data Analysis for a CPG Client

Originally Published on: Quantzig | Improved Data Analysis and an AI-Based Intelligent Dashboard for a CPG Client

The customer was struggling to transform their static dashboards into interesting, interactive dashboards that clearly communicated insights. They also intended to drastically cut down on the amount of time analysts spent analyzing data, by 70%, so they could focus on developing practical business plans and finding significant trends.

Our dashboard helped the customer quickly spot important patterns in their data by taking an action-first stance, assisting them in making decisions that fueled corporate growth. The organization was able to concentrate its attention on the most effective actions by prioritizing triggers based on associated KPIs, maximizing the use of its time and resources. The automated communication messaging system made sure that company owners were quickly reminded to take our suggestions into account, facilitating rapid responses and reducing the likelihood of missed chances.

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Quantzig’s Pricing Analytics Solutions Helped Redefine Their Pricing Strategy to Achieve >7% ROS Uplift

Originally Published on: Quantzig

Pricing Analytics and its Benefit to Business Perspective:

Today establishments across industries and different verticals can benefit by leveraging advanced pricing analytics solutions. Though the general rule of thumb is that- pricing tends to become complex as the company and its product portfolio expand. It has been proven that businesses with a diverse product portfolio and dissimilar customer tiers tend to benefit the most by leveraging pricing analytics to set and sell products at different price points.

Learn more about what we can do for your business. Contact a pricing analytics expert now!

The Business Challenge

The client- a leading automotive company faced several marginal and pricing issues across its product categories that included- exhaust system, braking systems, antilock braking systems, and other automotive spare parts.

To expand their market footprint the client was involved in rapid mergers and acquisitions, though it helped improve market presence it gradually led to a rise in pricing discrepancies both within and across the business units. To tackle these challenges the company’s C suite executives realized that they needed to move from ad-hoc decision-making on products, deals, and sales to a structured customer-centric commercial process. To do so, they had to deploy a systematic approach to enhance pricing transparency across the organization and better respond to the cost pressures in emerging markets.

To address these issues, the company was looking for a solution that could provide transparency on their data and build the capabilities they needed to effectively price products. This is when they decided to collaborate with Quantzig, owing to its expertise in pricing analytics and the ability to provide custom pricing analytics solutions to enhance profits and drive business outcomes.

Request for information to gain comprehensive insights into our pricing analytics solutions portfolio.

Quantzig’s Approach

The automotive company approached Quantzig as they wanted to analyze the connection between demand and pricing at an organizational level to better plan, predict, and meet market demands. To help them address their challenges, our experts leveraged advanced pricing analytics methodologies to correlate data sets and offer real-time insights to meet all pricing requirements.

Quantzig’s advanced pricing analytics solutions also helped them create a single source of truth to drive pricing excellence and enhance transparency across the entire organization. The first phase of this pricing analytics engagement revolved around data cleansing to validate sources and determine specific calculations and pricing trends to improve pricing elasticity. Pricing recommendations were then made per BU by country, taking into account potential impact at product and customer level.

Our advanced pricing analytics solutions empowered the client to leverage statistical methodologies and innovative tools to set targets and budgets with greater accuracy, track ROI, and reduce leakages through automated alerts. Adopting such a solution turned out to be crucial in enhancing their business processes by enabling them to devise new pricing strategies and review deal approval policies.

Request a FREE demo to get a glimpse of how we help businesses identify price points that drive profitability.

Business Outcome

As a result of embedding pricing analytics solutions in their decision-making processes, the client achieved the expected transparency and defined the right pricing strategies based on the product and region. The journey also sparked a rapid and lasting change of mindset across the organization, shifting people from being sales-oriented to value-oriented.

The pricing recommendations for the spare parts division were rolled out across BU’s and were split into two- region-based pricing and customer-specific pricing, resulting in a 7.9% increase in ROS.

Quantzig’s pricing analytics solutions also enabled the automotive company to:

Achieve commercial excellence through the implementation of advanced pricing strategies

Drive sales and ROI across business units

Improve pricing transparency

Redefine their pricing strategy

[thebethriggs]

Quantzig Highlights the Key Healthcare Marketing Trends That Are Going to Rule 2018

Therefore, it has become mandatory for healthcare organizations to make a healthcare marketing strategy revolved around local SEO. Organizations … Provide it by Tips about Real Estate Structure Finance

from Quantzig Highlights the Key Healthcare Marketing Trends That Are Going to Rule 2018

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Quantzig Reveals Different Marketing Tips to Help You Supercharge Your Social Media Marketing …

LONDON–(Business Wire)–Quantzig, a pure-play analytics solutions provider, has announced the completion of their latest article on the tips to … Provide it by Social Media Top Secrets

from Quantzig Reveals Different Marketing Tips to Help You Supercharge Your Social Media Marketing …

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Top 5 Social Media Marketing Trends for 2018 – Quantzig LONDON, Jan 22, 2018 (BUSINESS WIRE) -- Quantzig, a global analytics solutions provider, has announced the completion of their latest analysis on the top five…

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Graphic: Quantzig announces their top data technology trends for 2017. (Graphic: Business Wire)

Quantzig Predicts Top Data Technology Trends to Take Off in 2017

Traditional business intelligence (BI) processes are no longer able to meet the demands of growing enterprises, forcing organizations to shift their focus on data sets that require new technologies and a better understanding of customer behavior. Global analytics and advisory firm Quantzig, believes the transformation from BI to advanced analytics techniques will lead to rapid growth of the market and with continuous innovation in data technology, the market is showing no signs of slowing.

Check more https://adalidda.com/posts/75E5REequGCFiendM/quantzig-predicts-top-data-technology-trends-to-take-off-in

[rajeshwaria]

Quantzig: Leveraging Augmented Reality Analytics to Boost Business Efficiency

In a rapidly evolving technological landscape, augmented reality analytics is proving essential for businesses seeking to optimize operations. Quantzig’s AR analytics solutions bring real-time data visualization into physical spaces, enhancing productivity, and operational decision-making. By blending the virtual with the real world, Quantzig is enabling companies to adopt more dynamic, responsive approaches to data.

The Mechanism of Augmented Reality Analytics

Augmented reality analytics allows businesses to visualize data in their real environment. Through AR, critical metrics and performance indicators are overlaid in real time, providing insights that help teams respond faster to operational needs and challenges.

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Industry Applications in the US

Quantzig’s AR analytics is driving results in sectors across the US:

Manufacturing: AR assists in troubleshooting and predictive maintenance, reducing equipment downtime.

Healthcare: Physicians can view patient data while performing procedures, enhancing care precision.

Retail: Shoppers can try on products virtually, with AR analytics tracking engagement patterns to optimize layouts and inventory.

Quantzig’s Specialized Solutions

Quantzig provides customized AR analytics tools tailored to specific industry needs, ensuring that businesses can harness real-time insights. With Quantzig’s expertise, companies can streamline operations, reduce costs, and make data-driven decisions.

Conclusion

Quantzig’s augmented reality analytics solutions offer businesses the tools to transform data into actionable insights, enhancing operational efficiency and customer experiences. As AR technology evolves, Quantzig continues to drive innovative solutions that bring tangible benefits to businesses.

Click here to talk to our experts

[marketresearchreportsandanalysis]

Benefits of Market Access Analytics: Transforming Pharma and Life Sciences

In the dynamic and highly regulated world of pharmaceuticals and life sciences, market access analytics is a game-changer. By harnessing the power of data, companies can navigate complex market landscapes, streamline operations, and ultimately improve patient outcomes. Let’s delve into the key benefits of market access analytics and explore how it can revolutionize your business strategy.

1. Improved Market Strategy

Market access analytics allows companies to tailor their market entry and expansion strategies based on comprehensive data analysis. By examining diverse datasets, businesses can gain a deep understanding of local needs, preferences, and economic conditions. This targeted approach enables companies to effectively penetrate new markets and expand their presence in existing ones, ensuring that their products meet the specific demands of each region.

2. Enhanced Patient Access

One of the primary goals in the pharma and life sciences sector is to ensure that medications and treatments are accessible to those who need them most. Analytics play a crucial role in identifying barriers to patient access, such as socioeconomic factors, distribution inefficiencies, or regulatory hurdles. With this insight, companies can develop targeted solutions to overcome these obstacles, thereby improving patient access to essential medications and therapies.

3. Regulatory Compliance

Navigating the ever-changing regulatory environment is a constant challenge for pharmaceutical companies. Market access analytics provides ongoing monitoring and analysis of regulatory data, helping businesses stay compliant with the latest regulations. This proactive approach reduces the risk of costly penalties and ensures that products remain in the market without disruptions.

4. Cost Efficiency

Operational inefficiencies can significantly impact a company’s bottom line. Analytics help identify areas where resources are not being used effectively, allowing for optimized resource allocation and streamlined operations. This leads to substantial cost savings, which can be reinvested into furthering research and development or expanding market reach.

5. Better Decision-Making

Access to accurate and comprehensive data is crucial for making informed decisions. Market access analytics equips companies with the insights needed to stay ahead of market trends and competitor actions. This data-driven approach supports strategic planning and enables agile responses to changing market conditions.

Ways to Enhance Market Access Analytics

To maximize the benefits of market access analytics, consider the following strategies:

Data Integration: Combine data from multiple sources to get a holistic view of the market landscape.

Predictive Analytics: Utilize advanced models to forecast market trends and anticipate patient needs.

Real-Time Monitoring: Implement systems for continuous monitoring to quickly adapt to market or regulatory changes.

Stakeholder Analysis: Understand and align with the needs and influence of various stakeholders to refine strategies.

Outcome Measurement: Regularly track the impact of market access initiatives to continually improve and optimize strategies.

Quantzig: Your Partner in Market Access Analytics

Quantzig offers comprehensive market access analytics solutions tailored to the pharmaceutical and life sciences sectors. With their advanced analytics platform, Quantzig helps organizations navigate complex markets, ensure regulatory compliance, and focus on strategic goals. By optimizing market access strategies, companies can achieve better business outcomes and enhance their competitive edge.

Contact Quantzig today for a free demo and discover how their expertise can transform your market access approach!

[shristisahu]

Key Components of a Successful Data Governance Strategy

Originally Published on Quantzig: Essential Elements of an Effective Data Governance Strategy 

Introduction to Data Governance Strategy Data governance involves systematically managing the usability, integrity, availability, and security of enterprise data according to internal policies and standards. This comprehensive approach determines data security measures, identifies data owners, and defines intended data uses. The goal is to maintain high-quality data that is both easily accessible and secure, enabling deeper insights and informed decision-making.

This article delves into the essential components of a successful data governance strategy, highlighting the importance of stakeholder participation, leadership support, and alignment with organizational goals.

Data Governance Strategy Client Case Study: Quantzig’s Data Governance Solution for a Leading Retail Brand

Client Details: A prominent retail and e-commerce giant operating in 22 global markets.

Challenges Faced by the Client:

Latency in Reacting to Data Issues: The client experienced significant delays in addressing data-related problems due to scattered data and a lack of a consistent governance framework. This hindered prompt decision-making and business agility.

Highly Manual Resolution: Manual problem resolution processes compromised data quality and consumed substantial time and resources, leaving little room for strategic initiatives.

Cascading Effect of BI Tools: The independent adoption of various BI tools by different departments resulted in siloed data and inconsistent reporting, complicating data reconciliation and hindering unified performance insights.

Solutions Offered by Quantzig:

Self-Healing Data Governance Systems: Quantzig implemented a self-healing framework that automated data validation, cleansing, and reconciliation using machine learning algorithms, enhancing data accuracy and reliability.

ML-Based Data Quality Management: By utilizing machine learning, Quantzig's solution proactively identified and rectified data anomalies, reducing manual efforts and improving data integrity.

Visual Workflow Management Apps: These apps streamlined the client's operations by automating task allocation and real-time progress tracking, leading to improved operational efficiency and accountability.

Impact Delivered:

80% reduction in time to resolve data issues.

10x decrease in manual intervention.

25% improvement in ROI.

Benefits of an Effective Data Governance Strategy:

Enable Enterprise Scale-Up and Deployment: Provides a structured framework for managing data assets, ensuring data accuracy, consistency, and security, thus enhancing operational efficiency and fostering a data-driven culture.

Reduced Manual Dependency: Streamlines data processes, reduces the need for manual verification, and enhances resource allocation and productivity.

Faster Issue Resolution: Self-healing systems and standardized data formats lead to quicker identification and resolution of data issues, improving operational agility and customer satisfaction.

Importance of an Effective Data Governance Strategy: An effective strategy ensures data integrity, accuracy, and consistency while protecting sensitive information and complying with regulatory policies. It fosters data literacy, enhances the use of AI models, and supports sustainable data practices.

Challenges of Data Governance:

Organizational Alignment: Achieving consensus on critical data assets and their definitions can be challenging across different organizational stakeholders.

Lack of Appropriate Sponsorship: Effective data governance requires strong support from both individual contributors and executive leaders.

Relevant Data Architecture and Processes: The right tools and architectures are essential for integrating and managing data effectively across the organization.

Conclusion: In today’s data-driven world, an effective data governance strategy is indispensable. It enhances operational efficiency, reduces manual interventions, and accelerates issue resolution. By ensuring seamless data integration and minimizing IT maintenance resources, this strategy drives significant cost savings and boosts productivity. Embracing a robust data governance framework unlocks data-driven success and positions organizations for sustained growth in a rapidly evolving business landscape.

For more information connect with us.

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Quantzig Aids Food and Beverage Manufacturer: Enhancing Inventory Control

Originally published on Quantzig: Quantzig Assists F&B Manufacturer: Improving Inventory Management

Quantzig, a prominent analytics and advisory firm, plays a pivotal role in transforming Inventory Management Practices for food and beverage manufacturers. In the dynamic landscape of the food and beverage industry, efficient operational procedures are essential for success. Challenges such as managing excessive inventory levels, order accuracy, compliance with food safety regulations, and the complexity of supply chain management demand a sophisticated approach. Our expertise extends to implementing innovative solutions like Finale and lightning-fast inventory management systems to tackle these challenges head-on.

In an industry where perishable products and imported foods are prevalent, we utilize robust warehouse inventory software to ensure compliance with regulations such as the Food Safety Modernization Act (FSMA). The First In, First Out (FIFO) method is rigorously applied to preserve the quality of goods, while precise demand forecasting minimizes inventory levels and ensures timely availability.

Our team excels in fostering strong supplier relationships, improving delivery schedules, and implementing continuous improvement strategies. By monitoring Key Performance Indicators (KPIs) and evaluating inventory turnover ratios like gross margin return on inventory investment (GMROI), we equip food and beverage businesses with valuable insights for data-driven decision-making. Regular inventory audits further enhance accuracy, leading to enhanced customer satisfaction.

With a focus on adaptability and staying abreast of industry best practices, regulatory changes, and emerging technologies, our experts provide a competitive edge. Their robust logistics support ensures efficient coordination with suppliers, facilitating company growth. In essence, our holistic approach enables food and beverage manufacturers to thrive in an ever-evolving market, establishing them as leaders in profitability and operational efficiency.

For more information please contact.

[quantzigblogs]

How we assisted a retail client in unlocking segmentation and matching of customer activity

Originally Published on: Quantzig | How we helped a retail client unlocked customer activity segmentation and matching

Throughout their customer interactions, the client struggled with the difficult chore of reconciling web data, CRM data, and customer segment mapping data. Their efforts to provide a completely integrated client experience were significantly hampered by this lack of synchronization, necessitating the development of an enhanced solution to guarantee accurate matching of user actions. Building probabilistic fingerprinting models was the Quantzig solution the client received for precisely identifying customer IDs based on device and transactional information. This made it possible to map customer transactions across several devices, improving customer segmentation and providing precise customer behavior tracking. Our client witnessed a customer fingerprinting revolution after unleashing the powerful combo of AWS SageMaker and Python, which transformed data into unique experiences and established new norms for the industry.

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[quantzig]

Building Powerful Marketing Strategy for Business

Businesses are proven to sustain longer if the marketing strategy implementation focuses on the right product mix in line with the marketing goals. Converting people into customers with the company’s value proposition needs a good marketing strategy plan that is measurable.  

Drive 3x conversions with Quantzig's solutions. Request for a proposal today.  

Clearly defined actionable strategies:  

Consider end-to-end customer journey, market opportunities to devise clear strategies that is line vision and mission of the organization and that helps with leveraging the right opportunities. The plan should ultimately point towards the end goal that is the customers and connect the business with its potential clients.  

Analysis of Industry Positioning  

Once the organization’s vision and mission are in place, it is important to understand the situation of the company against the overall industry and how it’s positioned with the current customers. This is done by the SWOT analysis methods which means the strengths, weaknesses, opportunities, and threats are analyzed from a customer point-of-view in comparison to its counterparts.  

Marketing Analytics solutions are just one click away!! Speak with our analytics experts  

Formulation of the best Marketing Strategies:  

Make a list of the various strategies devised based on the target audience, channels, budget, and timing to achieve the marketing goals. Hold informal discussions, brainstorming sessions and ask for feedback. Teams help in understanding and evaluating the right opportunities and narrow down the strategies to the best ones that are tailored to the needs of the company.  

Leveraging Marketing Analytics Benefits:  

Companies need to understand that formulating strategies and marketing plans are an ongoing process that requires expertise. It is best to make use of advanced marketing analytics to improve and enhance the plan with modern technology. Large amounts of data will be analyzed and understood with effective suggestions by experts that are guaranteed to show results. The benefits of the Marketing analytics service are evidently growing across the globe and are crucial in gauging the overall success of the company with respect to their objectives and goals.