#Virtual Reality Startup Near Me
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In a world that is quickly evolving, virtual reality (VR) stands out as one of the most transformative technologies. From enhancing education to revolutionizing training and even reshaping entertainment, VR holds the potential to change how we interact with both the digital and physical world. One company at the forefront of this revolution is Simulanis, a leading VR company that provides cutting-edge immersive solutions to businesses and individuals. If you're searching for a virtual reality company near me, Simulanis could be the key to unlocking your potential in this rapidly evolving digital space.
#virtualreality#simulanissolutions#Virtual Reality Near me#Local VR Development Company#Nearby VR Studios#Virtual Reality Services Near Me#VR Development Agencies#VR App Development Near Me#Virtual Reality Solutions Nearby#VR Experience Providers Near Me#Local VR Content Creation#Virtual Reality Consulting#VR Game Development Near Me#VR Training Solutions Nearby#AR/VR Companies Near Me#Immersive Technology Providers#Nearby Virtual Reality Experts#Custom VR Development Near Me#Virtual Reality Simulation Services#VR Animation Studios Near Me#Nearby VR Innovations#Virtual Reality Tech Providers#Virtual Reality Startup Near Me
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The Future of Digital Marketing in Chennai: Trends to Watch in 2024
1. AI-Driven Personalization
Crystal Ball: Imagine a world where every website, email, and ad speaks directly to you. AI (Artificial Intelligence) makes it possible. Chennaiâs digital marketers are harnessing AI to personalize user experiences.
Dynamic Content: Websites adapt based on user behavior. Recommendations, product suggestionsâââtheyâre all powered by AI algorithms.
Chatbots: Chennaiâs businesses are deploying chatbots for instant customer support. Cubic Designz knows that a friendly chatbot can turn a curious visitor into a loyal customer.
2. Voice Search Optimization
Whisper: âHey Siri, find me the best digital marketing agency in Chennai.â Voice search is booming, and Chennaiâs marketers are optimizing for it.
Long-Tail Keywords: Conversational queries mean long-tail keywords matter. Cubic Designz advises clients to think like their audienceâââwhat questions would they ask verbally?
Local Intent: Voice searches often have local intent. âNear meâ queries are gold. Cubic Designz ensures their clients pop up when someone asks, âWhereâs the nearest coffee shop?â
3. Immersive Experiences
VR Goggles: Virtual Reality (VR) and Augmented Reality (AR) arenât just for gamers. Chennaiâs marketers see them as engagement tools.
360-Degree Videos: Cubic Designz creates immersive video content. Imagine touring a Chennai heritage site from your couch!
AR Shopping: Try before you buy. Chennaiâs e-commerce stores are experimenting with AR product previews. Cubic Designz loves this blend of tech and shopping.
4. Hyper-Local Targeting
GPS: Location-based marketing is precise. Chennaiâs agencies use geofencing to target users near physical stores.
Localized Content: Cubic Designz encourages businesses to celebrate Chennaiâs uniqueness. Local events, festivals, and colloquial references resonate.
5. Influencer Collaborations
Rolodex: Influencers arenât just Instagram models. Theyâre trusted voices. Chennaiâs marketers forge partnerships.
Micro-Influencers: Cubic Designz believes in quality over quantity. Micro-influencers have niche audiences and authentic connections.
6. Data Privacy and Ethics
Moral Compass: Privacy matters. Chennaiâs agencies navigate GDPR, CCPA, and other acronyms.
Transparent Practices: Cubic Designz educates clients about data collection and consent. Trust is non-negotiable.
Conclusion
Chennaiâs digital marketing landscape is a canvas of innovation. Cubic Designz, algorithms, and human insights. So, whether youâre a startup dreaming big or an established brand reimagining your online presence, Cubic Designz invites you to ride the digital wave.
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The Future of Digital Marketing in Chennai: Trends to Watch in 2024
1. AI-Driven Personalization
Cubic Designzâs Crystal Ball: Imagine a world where every website, email, and ad speaks directly to you. AI (Artificial Intelligence) makes it possible. Chennaiâs digital marketers are harnessing AI to personalize user experiences.
Dynamic Content: Websites adapt based on user behavior. Recommendations, product suggestionsâtheyâre all powered by AI algorithms.
Chatbots: Chennaiâs businesses are deploying chatbots for instant customer support. Cubic Designz knows that a friendly chatbot can turn a curious visitor into a loyal customer.
2. Voice Search Optimization
Cubic Designzâs Whisper: âHey Siri, find me the best digital marketing agency in Chennai.â Voice search is booming, and Chennaiâs marketers are optimizing for it.
Long-Tail Keywords: Conversational queries mean long-tail keywords matter. Cubic Designz advises clients to think like their audienceâwhat questions would they ask verbally?
Local Intent: Voice searches often have local intent. âNear meâ queries are gold. Cubic Designz ensures their clients pop up when someone asks, âWhereâs the nearest coffee shop?â
3. Immersive Experiences
Cubic Designzâs VR Goggles: Virtual Reality (VR) and Augmented Reality (AR) arenât just for gamers. Chennaiâs marketers see them as engagement tools.
360-Degree Videos: Cubic Designz creates immersive video content. Imagine touring a Chennai heritage site from your couch!
AR Shopping: Try before you buy. Chennaiâs e-commerce stores are experimenting with AR product previews. Cubic Designz loves this blend of tech and shopping.
4. Hyper-Local Targeting
Cubic Designzâs GPS: Location-based marketing is precise. Chennaiâs agencies use geofencing to target users near physical stores.
Localized Content: Cubic Designz encourages businesses to celebrate Chennaiâs uniqueness. Local events, festivals, and colloquial references resonate.
5. Influencer Collaborations
Cubic Designzâs Rolodex: Influencers arenât just Instagram models. Theyâre trusted voices. Chennaiâs marketers forge partnerships.
Micro-Influencers: Cubic Designz believes in quality over quantity. Micro-influencers have niche audiences and authentic connections.
6. Data Privacy and Ethics
Cubic Designzâs Moral Compass: Privacy matters. Chennaiâs agencies navigate GDPR, CCPA, and other acronyms.
Transparent Practices: Cubic Designz educates clients about data collection and consent. Trust is non-negotiable.
Conclusion
Chennaiâs digital marketing landscape is a canvas of innovation. Cubic Designz paints with pixels, algorithms, and human insights. So, whether youâre a startup dreaming big or an established brand reimagining your online presence, Cubic Designz invites you to ride the digital wave. đđ
Remember, the future isnât a distant starâitâs right here, waiting for you to click that âSubscribeâ button. And when you do, Cubic Designz will be there, crafting your digital destiny. đ đ
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10 Startups That'll Change The Entrepreneurship Coaching Industry For The Better
Business Coaching Trends for 2024-
The landscape of business coaching is perpetually evolving, with new trends and methodologies emerging as the demands of the corporate world shift. As we approach 2024, it's evident that several factors--including technological advancements, generational changes in the workforce, and a heightened focus on sustainability--are shaping the future of business coaching.
The deep integration of technology in coaching practices is a significant trend for business coaching in 2024. Data-driven insights and artificial intelligence (AI), which is a combination of AI and machine learning, has enabled coaches to provide more personalized coaching experiences. Coaches can now use sophisticated tools to analyze an individual's performance and personality traits and even their emotional state to provide tailored guidance and recommendations. Additionally, virtual reality (VR) is expected to make training sessions more immersive by simulating real-life scenarios where executives can practice their responses to challenging situations.
10 Principles Of Psychology You Can Use To Improve Your Coach Firms Near Me

Another trend gaining traction is the emphasis on holistic development rather than just professional growth. Business coaches are recognizing that personal wellbeing is intricately linked to professional performance. Consequently, there's an increasing inclusion of mindfulness practices, stress management techniques, and work-life balance strategies into coaching programs. In 2024, coaches will likely place more emphasis on helping clients develop adaptability and resilience--skills that are critical to thriving in the fast-paced business world of today.
The gig economy also has a significant impact on business coaching. With more people engaging in freelance work or contract-based projects, there's a growing need for entrepreneurial skills among professionals. Business coaches are responding by tailoring their services to these independent workers who require different insights compared to those in traditional employment roles. This includes advice on branding yourself as a professional entity and navigating fluctuations in income streams and workload.
Diversity and inclusion are also becoming central themes in corporate governance structures professional services around the world. Business coaches are now more than ever incorporating diversity training in their offerings to respond to this shift toward more inclusive workplaces, and sometimes as catalysts. They equip leaders with the skills they need to foster inclusive cultures that embrace different perspectives, while combating unconscious prejudices that could stifle employee engagement and innovation.
Sustainability is another area that will have a significant impact on business coaching trends in the years leading up to 2024. As environmental issues have become more prominent, organizations are now looking for sustainable practices in their operations and at the leadership level. Coaches have been asked to help executives balance profitability and social responsibility while driving sustainable initiatives in their companies.
Peer-to-peer mentoring circles are becoming more popular due to their effectiveness in creating collaborative learning environments, where individuals can learn from each other under the guidance of a coach. This community-focused method leverages collective knowledge and fosters networking among like-minded professionals.
Globalization continues to shape the way business coaches operate. They must now be culturally savvy as they deal with an increasing number of international clients who have diverse backgrounds and customs. Coaches who want to navigate cross-cultural dynamics and assist global leaders in overcoming the unique challenges of international markets must have cultural competence.
As we look to the timeframes of 2022-24, it becomes apparent that successful business coaches must be tech-savvy empathizers, who champion holistic development along with professional acumen. They must also be advocates for sustainability and diversity, while embracing collaborative methods of learning suited for a Gig Economy. All this wrapped up in an acute understanding of culture nuances across border--a tall task indeed, but one that promises enormous value addition within a sphere of modern leadership development.
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Home Automation Companies Near Me

Exploring Home Automation Companies in Manhattan, New York: Revolutionizing Urban Living
Introduction: Welcome to the bustling heart of Manhattan, where the city never sleeps and innovation thrives. In a metropolis where time is of the essence and convenience is key, home automation has emerged as a beacon of modern living. With the rapid advancement of technology, the dream of controlling your home with a touch of a button or a simple voice command has become a reality. In this article, we will delve into the world of home automation companies in Manhattan, New York, exploring the options available to urban dwellers seeking to enhance their lifestyles.
Body: Home automation, also known as smart home technology, encompasses a wide range of devices and systems designed to automate and simplify tasks within the home. From lighting and climate control to security and entertainment, the possibilities are endless. In Manhattan, where space is limited and convenience is paramount, the demand for home automation solutions has skyrocketed.
One of the leading home automation companies in Manhattan is XYZ Smart Homes. With a focus on seamless integration and intuitive design, XYZ offers a comprehensive range of products and services tailored to the needs of urban dwellers. From smart thermostats and lighting controls to state-of-the-art security systems, XYZ delivers cutting-edge solutions that enhance comfort, convenience, and peace of mind.
Another prominent player in the Manhattan home automation scene is ABC Home Technologies. Known for their innovative approach and commitment to quality, ABC offers a wide selection of smart home products and services designed to transform any living space into a connected oasis. Whether you're looking to automate your lighting, control your home theater system, or monitor your property remotely, ABC has you covered.
In addition to these established players, Manhattan is also home to a vibrant community of startups and boutique home automation companies. These up-and-coming firms are pushing the boundaries of what's possible in the world of smart home technology, offering unique solutions tailored to the needs of modern urbanites. From AI-powered virtual assistants to customizable home automation platforms, these startups are revolutionizing the way we live, work, and play in the city that never sleeps.
When choosing a home automation company in Manhattan, it's important to consider factors such as reliability, scalability, and compatibility. With so many options to choose from, it can be overwhelming to navigate the landscape of smart home technology. That's why it's essential to do your research, read reviews, and seek recommendations from friends and family members who have experience with home automation systems. Conclusion: As we've explored in this article, home automation companies in Manhattan are transforming the way we live, work, and play in the urban jungle. From established industry leaders to innovative startups, the options are endless for those seeking to embrace the convenience and comfort of smart home technology. Whether you're looking to streamline your daily routine, enhance your home security, or create the ultimate entertainment experience, there's a home automation solution out there for you. So why wait? Embrace the future of urban living with home automation technology today!
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Hostinger Review 2020: Is "For all intents and purposes Free" Better than "Free" for Hosting?
https://lephuocloc.com/three-for-one-hosting-review/
On the off chance that you're getting this, you're probably pondering whether Hostinger is a web encouraging association that can be trusted â and whether there's a stunt about their strong advancement assessing.
In this extraordinary review, we will truly research Hostinger and answer the going with essential requests:
Around the completion of this study you can find a select advancement code which licenses you to save 15% from your Hostinger demand, on top of all as far as possible and excellent offers you would as of now have the option to find on their site. Appreciate!
Fortuitously, when Hostinger were picking their picture name, they no doubt didn't foresee the a wide scope of ways it might be mistakenly spelled.. so on the off chance that you're here a direct result of filtering for hostenger or hosinger or even hostiger â basically understand that surely, that is a comparable association we're talking about here, so you're in the right spot :)
The Story of Hostinger
To give you an idea of precisely how gigantic Hostinger is, here are a couple of figures: the association starting at now has practically 30 million customers not simply in the US, UK, India and Indonesia, yet what's more in 170+ various countries (this is essentially every single country of the world!).
In addition, there are no signs of moving down â according to their data, Hostinger is up 'til now stretching out at a pace of 1 client at normal spans.
Right now Hostinger has destinations high-performant gear arranged in a couple of datacenters around the world: specifically, in the United States, Brazil, the United Kingdom, the Netherlands, Singapore, and Indonesia. An extra datacenter focused on Eastern Europe is foreseen the not all that far off future.
In any case, as you may expect, Hostinger hasn't by and large been the general goliath it is today. It started in 2004 as unassuming "Encouraging Media" in the little anyway rapidly creating country of Lithuania, arranged in the north-eastern bit of the European Union.
The originators of Hostinger didn't intend to follow the gathering and make basically one all the more encouraging organization â they set up the new association as for an innovative idea:
People would favor not to pay for our displaying â basically the encouraging: direct, strong, and as unassuming as could sensibly be normal.
After various years, this standard in spite of everything remains at the focal point of what Hostinger centers around, to be explicit extraordinary organizations at a close to zero expense.
Nevertheless, how does Hostinger achieve such reality? â you may honestly solicit â toward the end from the day, how might it make sense of how to minimize its expenses while keeping the quality high? I will explain soon â most importantly, we should look at the thing itself:
Which Hosting Plan Is Right for You?
There are a couple of kinds of encouraging offered on the authority Hostinger site, each with various assessing plans. This makes it a test to pick just one, considering that there are moreover extraordinary additional organizations and features included to no end cash based dependent upon the course of action.
We should center in and endeavor to understand the fundamental portions of encouraging â this will enable us to constrain our choice and reach the last final product.
We'll assess all of the three kinds of Hostinger's encouraging organizations, overall, examine this little table. It summarizes the most critical differentiations between encouraging sorts and gives the most generally perceived use cases:
Performance Sufficient for little and medium websites High execution for greater destinations and online projects Medium to high dependent upon the plan
Space for growth Rigid â need to climb to another encouraging plan Flexible â can incorporate more resources "on the fly" Very versatile â granular authority over resources
Cost level Low Medium Flexible
I accept that even from this table, the qualification between the three encouraging sorts that are offered by Hostinger is extremely clear, anyway we will moreover give hardly logically low down explanations underneath.
Before we go into nuances, nonetheless, we need to appreciate one key thought: the server. Essentially, it's a specific PC that stores locales and demonstrates them to your online visitors:
Any encouraging is a grouping of servers, mind blowing PCs which are moved up to stay online each moment of consistently/365 and show your website to any person who types in its area into their program.
Thusly, servers are essentially the standard section of any encouraging organization, and they can be used in different habits depending upon the client's necessities and money related arrangement. This is the spot the three encouraging sorts come in:
Common encouraging is a crucial structure for the people who are essentially starting or need to test their online endeavors with least employments. It's assigned "shared" in light of the fact that each server holds hundreds or even an enormous number of locales from various clients.
This gathers a lone server's benefits are used at the same time by various areas â fine for destinations which have moderate traffic, anyway can impact execution for greater locales.
On the positive side, shared encouraging is unfathomably unassuming and easy to use. This makes it ideal for private individuals and little undertakings which are just starting their way into the online world.
Business encouraging is a further evolved sort, sensible for greater locales which are required to have medium to high step by step traffic (a large number of customers for consistently and anything is possible from that point).
Hostinger's business encouraging uses what's called cloud advancements â your handling resources are not connected to a specific physical server, anyway are spread over different machines, which guarantees better adequacy and flexibility.
This also infers your encouraging resources are detached from each and every other site for this circumstance, which prompts by and large better, appeared differently in relation to shared encouraging.
All of these favorable circumstances incorporate some significant detriments, clearly â business encouraging is in a general sense logically exorbitant, with the most affordable course of action ("Startup" at $15.90 consistently) costing twice as much as the most expensive shared game plan ("Business" at $7.95 consistently). Unexpectedly, the last naming is very perplexing from my perspective â yet at this point we understand what's in store :)
VPS encouraging is the most versatile and the least straightforward encouraging sort offered by Hostinger. It signifies "Virtual Private Server", considering the way that for this circumstance a lone physical server runs a couple of individual conditions which don't get with each other using any and all means. It takes after having your own server, on the other hand, really it's an alleged "virtual" machine.
Such course of action thinks about most prominent flexibility â you can do almost anything you need with your virtual server, since you have official level authority over the entire structure.
Which appears fun, until you comprehend that you won't increase a beneficial force board with a VPS encouraging arrangement. In a manner of speaking, it's needy upon you to set up all parts of your virtual server.
This is the explanation such an encouraging is at the same time supportive for specialists who know absolutely what they're accomplishing (for instance programming architects and website specialists) and near futile for some other individual.
Given the specific features of each encouraging kind, I can make a reasonable proposal that you should in all probability pick the common sort. Why? In such a case, that you were addressing a tremendous business or a web progression association, you would realize all that I referenced in the past fragments.
That case aside, we ought to expect you need the basic encouraging â and see which of the three Hostinger Shared plans is the most reasonable choice.
On Hostinger's shared encouraging page you can see three offers: the Single course of action, assessed at $0.88 consistently, the Premium game plan, esteemed at $3.49 consistently, and the Business plan, evaluated at $7.95 consistently. I trust understand that these are remarkable progressions:
You can get these expenses if you demand a multi year pack, tinier periods cost hardly more (in case you ask me, a year group is commonly all that might be expected to grasp if you genuinely need a website, and test your online errand).
Such expenses are significant for the term of the group you demand, after that your encouraging will get deferred at a conventional rate.
Simply taking everything into account â these are both fundamental practices among encouraging gives, so nothing dubious about Hostinger in such way.
Every one of the three shared plans are equipped with everything that is significant for a basic start, including updated programming and hardware, so we will basically focus on the qualifications:
The Single game plan has too relatively few features and figuring power that is adequate only for the most diminutive of destinations, while the Business plan includes not a lot of focal points diverged from the Premium game plan while being twice as expensive.
Toward the day's end, the Premium game plan is the most balanced similar to features, over all it is the most economical course of action with a free space included.
What's more, it is the most affordable course of action to offer customized fortifications â and you will feel the handiness of this part the primary go through something happens to your site :)
To close, for the vast majority and little prescription
https://lephuocloc.com/three-for-one-hosting-review/
https://lephuocloc.com/

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7 Factors Driving The Success Of Coworking Spaces In India

Allow us to introduce the 7 critical variables in the below mentioned manner.
1. Admittance to Workspaces As A Service (WaaS)
A large number of us are as of now acquainted with Software As A Service (SaaS), yet with the development of shared offices, Workspaces As A Service is a new and arising idea. Today, Coworking Spaces are taking care of a wide assortment of requests and their client driven approach drives them to be so well known. The adaptability, the various bundles of coworking to select from alongside a large group of other comfort highlights accessible promptly something will undoubtedly be acknowledged earnestly.
2. Moving plans that energize development and improvement
A startup office space Mumbai is where numerous youngsters' fantasies go into a reality. The plan of the office is significant to rousing innovativeness and a feeling of freedom that will urge individuals to keep hustling in the workplace. A cutting-edge shared office ought to incorporate conveniences that guarantee your representatives that yours is a place of refuge to develop and investigate. Also, for that, you really want to utilize advancement and creative mind to concoct a few astounding plans to tidy things up.
Looking for Spacious Coworking Space in Andheri East â Check out Flexo now!

3. An amiable work environment for youthful personalities to prosper
At the point when your representatives enter their common workspace Mumbai, they shouldn't feel like they are being exploited, or are being forced into conveying more than they pursued. Making a vivacious climate in the office can bring forth innovative reasoning, particularly in a collaborating space where thoughts can move uninhibitedly starting with one division then onto the next.
4. The best extents of networking
Whenever experts intend to lease a work area for coworking, they naturally pursue upgraded networking that is imperative for their business to develop. In the present times, creating and extending one's network is the most ideal way to develop one's own true capacity and develop as an expert. Also, FLEXO coworking spaces offer the best environment for joint effort and networking.
5. Simplicity of the board
The best thing about coworking spaces is that they typically accompany a group that deals with the overheads concerning a common office space. They work together with different organizations to guarantee that the administrations offered are first class leaving no space for client protests. The whole errand of dealing with a common workplace turns out to be simple and powerful, and clients get the exact thing they are searching for.

6. Utilization of most recent innovation
With regards to virtual office space, the best of the most recent advances should be utilized. Today, organizations like Flexo take on and offer the best offices of innovation to flawlessly engage somewhat working groups to continue with their errands.
7. Cost improvement
In India, coworking spaces are for the most part liked by new businesses for cost-viability. You just compensation for what you use and the lease; not all that much. There are no issues and spending on framework support and fix which regular offices incorporate. Since new companies work on restricted capital at first, lower expenses of working works in support of themselves.
Searching for âCoworking Space Near Meâ â Visit Flexo now! One stop destination for all your coworking needs!
#Coworking Spaces#Flexo#Coworking Space in Andheri East#Coworking Space in Malad#Coworking Space Near Me
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Penrose Studios nabs $10M as the startup continues to create some of VRâs most beautiful stories â TechCrunch
New Post has been published on https://idealz.cloud/2018/07/11/penrose-studios-nabs-10m-as-the-startup-continues-to-create-some-of-vrs-most-beautiful-stories-techcrunch/
Penrose Studios nabs $10M as the startup continues to create some of VRâs most beautiful stories â TechCrunch
Itâs been an interesting past few years for the virtual reality industry and while there is still plenty for insiders to pin their hopes on in 2018, itâs no secret that things have been progressing a bit slower than more bullish parties would have hoped for. Yet for all of what potential still remains unfulfilled, it seems fair to say that storytellers are still just as entranced (and occasionally bewildered) by the power of the fully immersive medium.
Penrose Studios has been one of the more shining stars in the narrative-based VR content space. Their work has drawn easy comparisons to Pixarâs and their efforts have seemed to influence other studios in the space as well.
The VR studio announced today that they have closed a $10 million round of Series A funding led by TransLink Capital. Also participating in the round were Marc Benioff, Will.i.am, Korea Telecom and Co-Made with returning investment from Sway Ventures, 8VC and Suffolk Equity.
While some competing venture-backed virtual reality content studios may be focusing their efforts on creating streamlined processes to build fast and cheap, Penrose seems to be more squarely focused on reaching its creative visions first and foremost.
The companyâs latest major project, Ardenâs Wake, is one of the more captivating VR short films Iâve seen to date. The ambitious half-hour animated feature pairs a tightly scoped storyline with a highly polished design that is whimsical and delightful in a way few other studios have managed to figure out. The startup began development of Ardenâs Wake 18 months ago, sharing the finished product, which features voice acting from Alicia Vikander, at the most recent Tribeca Film Festival.
The film certainly seems like an expensive endeavor, and while CEO Eugene Chung didnât talk numbers, he also didnât confirm whether the startup would be charging users to download the film and view on home VR devices. The companyâs previous releases, âAllumetteâ and âThe Rose and I,â are currently offered as free downloads on major VR platforms.
Overall headset numbers are still fairly low however, and for venture-backed startups in this space I would imagine that thereâs a strong desire to wait until thereâs a more sizable audience size before both cutting access off to the potential new fans who wouldnât pay to download anyway. While the unit economics of making money from individual downloads of narrative-based titles is still a bit of a Wild West in the VR world, itâs a critical issue that can probably only be punted for so long.
Chung, who previously worked on narrative storytelling at Oculus, seems optimistic about virtual reality hardwareâs near-term prospects and the rise of so-called standalone headsets which integrate the compute power, display and battery into a singular device that is untethered and more powerful than past phone-based options.
The next of four new projects that Penrose is currently developing is being built with these standalone devices as their central focus though Chung tells me the startup is also starting to look more seriously about what there is to be done with phone-based augmented reality systems based on the ARKit and ARCore platforms and what does and does not make sense to bring to them.
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Startups Weekly: Will the real unicorns please stand up?
Hello and welcome back to Startups Weekly, a newsletter published every Saturday that dives into the weekâs noteworthy venture capital deals, funds and trends. Before I dive into this weekâs topic, letâs catch up a bit. Last week, I wrote about the sudden uptick in beverage startup rounds. Before that, I noted an alternative to venture capital fundraising called revenue-based financing. Remember, you can send me tips, suggestions and feedback to [email protected] or on Twitter @KateClarkTweets.
Hereâs what Iâve been thinking about this week: Unicorn scarcity, or lack thereof. Iâve written about this concept before, as has my Equity co-host, Crunchbase News editor-in-chief Alex Wilhelm. I apologize if the two of us are broken records, but I think weâre equally perplexed by the pace at which companies are garnering $1 billion valuations.
Hereâs the latest data, according to Crunchbase: â2018 outstripped all previous years in terms of the number of unicorns created and venture dollars invested. Indeed, 151 new unicorns joined the list in 2018 (compared to 96 in 2017), and investors poured more than $135 billion into those companies, a 52% increase year-over-year and the biggest sum invested in unicorns in any one year since unicorns became a thing.â
2019 has already coined 42 new unicorns, like Glossier, Calm and Hims, a number that grows each and every week. For context, a total of 19 companies joined the unicorn club in 2013 when Aileen Lee, an established investor, coined the term. Today, there are some 450 companies around the globe that qualify as unicorns, representing a cumulative valuation of $1.6 trillion.
Weâve clung to this fantastical terminology for so many years because it helps us classify startups, singling out those that boast valuations so high, theyâve gained entry to a special, elite club. In 2019, however, $100 million-plus rounds are the norm and billion-dollar-plus funds are standard. Unicorns arenât rare anymore; itâs time to rethink the unicorn framework.
Petition to stop using the term "unicorn" unless the company is valued at more than $1 billion *and* profitable.
â Kate Clark (@KateClarkTweets) May 22, 2019
Last week, I suggested we only refer to profitable companies with a valuation larger than $1 billion as unicorns. Understandably, not everyone was too keen on that idea. Why? Because startups in different sectors face barriers of varying proportions. A SaaS company, for example, is likely to achieve profitability a lot quicker than a moonshot bet on autonomous vehicles or virtual reality. Refusing startups that arenât yet profitable access to the unicorn club would unfairly favor certain industries.
So what can we do? Perhaps we increase the valuation minimum necessary to be called a unicorn to $10 billion? Initialized Capitalâs Garry Tanâs idea was to require a startup have 50% annual growth to be considered a unicorn, though that would be near-impossible to get them to discloseâŠ
While Iâm here, let me share a few of the other eclectic responses I received following the above tweet. Joseph Flaherty said we should call profitable billion-dollar companies Pegasus âsince [theyâve] taken flight.â Reagan Pollack thinks profitable startups oughta be referred to as leprechauns. Hmmmm.
The suggestions didnât stop there. Though Iâm not so sure adopting monikers like Pegasus and leprechaun will really solve the unicorn overpopulation problem. Let me know what you think. Onto other news.
Image by Rafael Henrique/SOPA Images/LightRocket via Getty Images
IPO corner
CrowdStrike has set its IPO terms. The company has inked plans to sell 18 million shares at between $19 and $23 apiece. At a midpoint price, CrowdStrike will raise $378 million at a valuation north of $4 billion.
Slack inches closer to direct listing. The company released updated first-quarter financials on Friday, posting revenues of $134.8 million on losses of $31.8 million. That represents a 67% increase in revenues from the same period last year when the company lost $24.8 million on $80.9 million in revenue.
Startup Capital
Online lender SoFi has quietly raised $500M led by Qatar Groupon co-founder Eric Lefkofsky just-raised another $200M for his new company Tempus Less than 1 year after launching, Brex eyes $2B valuation Password manager Dashlane raises $110M Series D Enterprise cybersecurity startup BlueVoyant raises $82.5M at a $430M valuation Talkspace picks up $50M Series D TaniGroup raises $10M to help Indonesiaâs farmers grow Stripe and Precursor lead $4.5M seed into media CRM startup Pico
Funds
Maveron, a venture capital fund co-founded by Starbucks mastermind Howard Schultz, has closed on another $180 million to invest in early-stage consumer startups. The capital represents the firmâs seventh fundraise and largest since 2000. To keep the fund from reaching mammoth proportions, the firmâs general partners said they turned away more than $70 million amid high demand for the effort. Thereâs more where that came from, hereâs a quick look at the other VCs to announce funds this week:
EV Growth closes $200M fund to cover Southeast Asiaâs Series B funding gap
Northwestern Mutual has carved out another $150M for a fintech and insurtech fund
Future Positive Capital gets $57M to invest in European startups tackling the worldâs âmost pressing problemsâ
~Extra Crunch~
This week, I penned a deep dive on Slack, formerly known as Tiny Speck, for our premium subscription service Extra Crunch. The story kicks off in 2009 when Stewart Butterfield began building a startup called Tiny Speck that would later come out with Glitch, an online game that was neither fun nor successful. The story ends in 2019, weeks before Slack is set to begin trading on the NYSE. Come for the history lesson, stay for the investor drama. Here are the other standout EC pieces of the week.
Fundraising 101: How to trigger FOMO among VCs by Eric Peckham
Airbnbâs J Crowley on what makes a great product manager by Jordan Crook
The savage genius of SoftBank by Josh Constine
Equity
If you enjoy this newsletter, be sure to check out TechCrunchâs venture-focused podcast, Equity. In this weekâs episode, available here, Crunchbase News editor-in-chief Alex Wilhelm and I debate whether the tech press is too negative or too positive in its coverage of tech startups. Plus, we dive into Brexâs upcoming round, SoFiâs massive raise and CrowdStrikeâs imminent IPO.
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Inside Palmer Luckeys Bid to Build a Border Wall
Weâre standing on the edge of a cliff on a remote Texas ranch, a long patch of rocky desert stretching out below to the verdant banks of the Rio Grande, a silver ribbon 2 miles distant. On the horizon, a light haze shrouds the mountains of northern Mexico. The whistle of a stiff and constant wind cuts through a silence that gives no hint of the hostilities, both physical and political, that animate these borderlands.
Palmer Luckeyâyes, that Palmer Luckey, the 25-year-old entrepreneur who founded the virtual reality company Oculus, sold it to Facebook, and then left Facebook in a haze of political controversyâhands me a Samsung Gear VR headset. Slipping it over my eyes, I am instantly immersed in a digital world that simulates the exact view I had just been enjoying in real life. In the virtual valley below is a glowing green square with text that reads PERSON 98%. Luckey directs me to tilt my head downward, toward the box, and suddenly an image pops up over the VR rendering. A human is making his way through the rugged sagebrush, a scene captured by cameras on a tower behind me. To his right I see another green box, this one labeled ANIMAL 86%. Zooming in on it brings up a photo of a calf, grazing a bit outside its usual range.
The system Iâm trying out is Luckeyâs solution to how the US should detect unauthorized border crossings. It merges VR with surveillance tools to create a digital wall that is not a barrier so much as a web of all-seeing eyes, with intelligence to know what it sees. Luckeyâs company, Anduril Industries, is pitching its technology to the Department of Homeland Security as a complement toâor substitute forâmuch of President Trumpâs promised physical wall along the border with Mexico.
Anduril is barely a year old, and the trespassing Iâd witnessed was part of an informal test on a rancherâs private land. The company has installed three portable, 32-foot towers packed with radar, communications antennae, and a laser-Âenhanced cameraâthe first implementation of a system Anduril is calling Lattice. It can detect and identify motion within about a 2-mile radius. The person I saw in my headset was an Anduril technician dispatched to the valley via ATV to demonstrate how the system works; he was about a mile away.
As Luckey and his team see it, Lattice will become not just a system for securing the border but a general platform for geographic near-omniscience. With the aid of artificial intelligence, it aims to synthesize data from potentially thousands of sensors and local databases, displaying the most relevant data in phone apps, on laptop screens, and in mixed-reality headsets. Andurilâs goal is to become a major tech startup that builds hardware and software specifically for the defense industry, a venture-capital-infused outsider challenging the likes of Lockheed Martin and Northrop Grumman with their multibillion-dollar government contracts and strong establishment ties.
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The idea of the nimble maverick overthrowing lead-footed incumbents is, of course, the favorite startup narrative. But the people behind Anduril are not untested newbies; they have significant experience in tech and politics. Besides Luckey, who gave money to an alt-right group and donated to Trumpâs inaugural committee, the team includes former executives from the secretive data-crunching company Palantir, whose work for many government agencies has raised alarms about intrusive surveillance. And Andurilâs lead investor is Founders Fund, the VC firm headed by Peter Thiel, a prominent Trump supporter and the guy who shut down Gawker.
The politics of Andurilâs founders may not be popular in liberal Silicon Valley, but they need to please a different audience: members of Congress and government bureaucrats. To win big border contracts, Anduril must beat out other companies peddling visions of an electronic border wall, including an Israeli firm called Elbit Systems, as well as traditional defense giants. Its advantages are operating cheaply and moving quickly. In a little over a year the company not only built and deployed its prototype in Texas, it has also launched a government-funded evaluation project under way outside of San Diego. It promises a system that would cost a small fraction of a physical wall and is cheaper than its digital competitors.
Of course, Anduril still has to prove its technology works in a more extensive test. But early signs look good. According to US Customs and Border Protection, in a 10-week period, Latticeâs test in Texas helped customs agents catch 55 unauthorized border crossers, a notable figure for a system still in development. If Luckey has his way, the border wall of the future will be Andurilâs.
At Andurilâs headquarters in Orange County, Palmer Luckey has been hands-on in building the companyâs technology.
Benjamin Rasmussen
Luckey grew up in Long Beach, California; his dad was a car salesman, and his mother homeschooled him and his three sisters. âI was a PC gamer,â he told me in 2015, âand I was always upgrading my PC, getting the best monitors, the newest graphics cards.â He wanted to feel as if he were âactually in the game, like the game is actually real.â By collecting and sublimely tweaking the technology available, Luckey created a homegrown VR system. He called his system Oculus and described it on a Kickstarter page in August 2012 as âdesigned by gamers, for gamers.â But when Mark Zuckerberg tried it out in 2014, the Facebook CEO saw it as the social computing platform of the future. Facebook bought Luckeyâs company for $2 billion.
In June of that year, a newly enriched Luckey attended a retreat hosted by Founders Fund, which had been an early Oculus investor, on Sonora Island in British Columbia. There he met an employee at the fund named Trae Stephens, then age 30. Earlier in his career, Stephens had worked at a government intelligence agency that he will not publicly identify; in 2008, he joined Palantir. In 2014, Thiel convinced Stephens to join Founders Fund and specialize in investments involving the government. Stephens found it ridiculous that almost no venture-backed companies worked closely with the government, with its billions of dollars to spend. âAfter Palantir and SpaceX, thereâs nothing,â he says. Founders Fund also was an early SpaceX investor, and Stephensâ goal was to fund a company to join that duo. He was coming up empty. The Valley, it seemed, didnât do government.
Over meals at the Canadian eco-resort, Luckey and Stephens bonded over a shared passion for defense tech. Luckey had once worked on a program that used VR to treat PTSD, which led him to think about how military tech workedâand how it didnât. During his Oculus years, he had read up on projects like the troubled F-35 fighter, which had a problematic head-up display, and realized that applying lessons from the consumer world could improve its design and lower costs.
After the Sonora Island trip, Luckey and Stephens kept in touch, and in 2016 the pair began speculating about starting a company together. They threw around a lot of ideas, some of them straight out of comic booksâWhat if we built a force field? As that year ended, Stephens was making regular trips to Washington, DC, from San Francisco. Donald Trump was the president-elect, and Thiel, who was on the presidential transition team, brought Stephens on to focus on the Department of Defense. It was a useful post for someone thinking about a defense business.
Meanwhile, Luckeyâs political activities had made him the object of tech-press scorn. News reports claimed that Luckey was involved in an alt-right group called Nimble America, paying for billboards ripping Hillary Clinton as âToo Big to Jailâ and allegedly penning vicious Reddit posts for the group. On his public Facebook page, he denied many of the allegations but confirmed that he donated $10,000 to Nimble America because he âthought the organization had fresh ideas on how to communicate with young voters.â He apologized for ânegatively impacting the perception of Oculus and its partners.â When asked about this now, the normally buoyant Luckey drops his smile and chooses his words carefully, claiming that his politics are misunderstood. âThe alt-right, as it exists, as itâs defined, I do not support, never have,â he says. He describes himself as âfiscally conservative, pro-freedom, little-L libertarian, and big-R Republican.â
On the last day of March 2017, Luckey was ousted from Facebook. Neither party is sharing the details of his exit. (The issue even came up at Zuckerbergâs April 2018 Senate hearing, when Republican senator Ted Cruz, who has received $5,400 in political donations from Luckey, demanded, âWhy was Palmer Luckey fired?â Zuckerberg said only that it wasnât because of his politics.) And what did Luckey learn from his experience at Facebook and Oculus? âBe careful who you trust,â he says. âBe careful who has control.â
On his first day as a free agent, Luckey connected with Stephens, ready to start building the company theyâd discussed. Stephens didnât hesitate. Their guiding vision was something like Stark Industriesâthe mind-blowing font of matĂ©riel in the Iron Man movies. (Luckey is a voracious consumer of popcorn flicks; one of his favorites is Pacific Rim.) And it would probably involve VR.
A collector's version of Anduril, the enchanted blade from Lord of the Rings, hangs on Luckey's wall.
Benjamin Rasmussen
They began recruiting a team. Stephens suggested Matt Grimm, a former Palantir colleague. Luckey proposed a fourth cofounder, Joe Chen, an engineer who had worked at Oculus before joining a Hollywood VR startup. Chen had also served in the National Guard. Both men signed on. âIâd been an end user on some very, very bad VR military simulation systems,â Chen says. âOnce Palmer said âHey, we gotta fix this,â I was like, âAll right, cool.âââ
On April 7, exactly a week after Luckey left Facebook, the four invited around half a dozen potential recruits to Luckeyâs Orange County home. As the guests ate Chick-fil-A, the founders presented a pitch deck. By attracting âdisruptive talent with a Silicon Valley vision, Anduril will be the next great defense company,â it promised. They would need âcrazy mad scientists,â political connections, and lots of capital. âAlmost every single person that was at that initial dinner is here right now,â Stephens says.
Luckey secured warehouse space in an industrial area of Orange County. When the team approached Founders Fund, Brian Singerman, a partner who was also the first Oculus investor, agreed to lead the fundâs $17.5 million seed round. âPalmer is an insanely brilliant technologist,â he says. âA little bit ⊠out there. But most brilliant people are.â (This May, Founders Fund led a $41 million Series A round.)
Luckey, Stephens, and Grimm also made their pitch to Palantirâs directors. In attendance was Brian Schimpf, Palantirâs head of engineering. After the session, Schimpf told them he wanted in. He became the fifth cofounder and CEO, with Grimm as COO and Luckey as CTO. Stephens chairs the board (he never left Founders Fund).
The companyâs name also has a Palantir connection. Middle-earth buffs will recognize Anduril as the enchanted blade that was Aragornâs go-to lethal weapon; a palantir is a magical crystal ball from the same Tolkien universe. âAll of us are Lord of the Rings fans, so it was a pretty fun name,â Luckey says. âAlso, I have Anduril the sword hanging on my wall.â (Luckey procured a collectorâs version, not the original movie prop.)
They had a name and an executive team. But what was the product? âThe DOD has been asking for what some people describe as Call of Duty goggles,â Luckey says. âLike, you put on the glasses, and the headset display tells you where the good guys are, where the bad guys are, where your air support is, where youâre going, where you were.â (Pause to consider this Escher-esque scenario of soldiers clamoring for gear inspired by a game that mimics their combat experience.) But tiny Andurilâwith no experience or historyâcouldnât just barge into the Pentagon and demand to build battlefield tech. âWe needed a quick win,â Schimpf says.
Andurilâs pitch deck offered a sci-fi fantasia, including autonomous long-range bombers, attack-drone swarms, and something they called âperimeter security on a pole.â The team zeroed in on this last notion. They figured they could build a surveillance tower using off-the-shelf sensors and cameras, connect them in a network, and make something in the spirit of Google Maps and PokĂ©mon Go. By using AI, the system would identify what data was important. Stephens thought the Pentagon might see its value in securing forward operating basesâoutposts in hostile territory. But Luckey had another idea: border security. A system to monitor Americaâs southern perimeter would require components similar to those in a combat awareness platform. Whatâs more, it was clear Mexico wasnât paying for that big, beautiful wall that Trump had promised. The government, they realized, might be receptive to their budget-friendly pitch.
Silicon Valley, meet the US-Mexico border.
The border towers include radar, communications antennaeÂ, and a camera enhanced by a laser from a hair-removal device.
Benjamin Rasmussen
Screens show information about Andurilâs towers.
Benjamin Rasmussen
To find their way to the border, Anduril executives started by approaching a California office of the Department of Homeland Security in June 2017. âThey said they could provide broader border security for a lower cost. We were intrigued by that,â says Melissa Ho, managing director of Silicon Valleyâs DHS office. The DHS introduced Andurilâs executives to border patrol officials, and a border patrol team near San Diego was happy to brief them. âThey saw us as their own SpaceX,â Schimpf saysâthat is, a nimble private entity that could provide specialized technology. Later, when the San Diego office of Customs and Border Protection was setting up tests of new border systems, it selected Anduril for a pilot project.
Anduril is suggesting a new way to secure the border electronically, but it is far from the first. Hundreds of millions of dollars have been spent on comically ineffective systems (in one of them the radars would get activated by rain). In the mid-2000s, Homeland Security initiated a competition to create SBInet, a comprehensive virtual wall. In September 2006, Boeing won a contract to start building a system that was estimated to cost $7.6 billion. It began constructing 80-foot-high towers loaded with equipment. In January 2011, after a series of cost overruns, late deliveries, and a basic failure to catch people crossing the border, then Homeland Security chief Janet Napolitano pulled the plug. With massive understatement, a DHS report said that SBInet âdoes not meet current standards for viability and cost effectiveness.â
SBInet was a case of government contracting run amok. âYou learn lessons from failure,â says CBP commissioner Kevin McAleenan. Anduril, like both Palantir and SpaceX, seeks to avoid some common pitfalls. Instead of selling technology to the government for a huge up-front fee, it plans to own the system and lease it, with the data it collects belonging to whatever agency issues the contract. This arrangement, Stephens says, creates an incentive to keep development costs low.
Part of SBInetâs failure was that it came too early. Sensors that cost a few bucks today were thousands of dollars a decade ago. Artificial intelligence is no longer an aspiration but a tool that delivers results. But technological attempts to secure the border have also tended to rely on complicated technologies, such as Predator drones, that arenât cost-effective for long stretches of the border. A much simpler surveillance system could work fine, as long as agents received useful alerts from it. âThe key was just finding a way to get information in the hands of agents,â Schimpf says.
The camera mounted on Andurilâs surveillance towers takes still images in quick succession.
Benjamin Rasmussen
Its competitors in the smart-wall business were pitching taller towers with exotic microwave transmitters and other bespoke gadgetry. For Anduril, the key to making consumer tech work was to combine it with AI. The company taught its software to identify the patterns of a person on the move, allowing it to avoid the expensive zoom lenses and thermal sensors used in competing systems, Schimpf says. âThe sophistication of Nest-level technology isnât bad,â he says, referring to the smart thermostats and motion detectors designed to automate a home. âAnd no one has used AI for this purpose yet. If you can identify objects with AI, you donât need to see as far.â
Within a couple of months, Anduril had a prototype. Schimpf and his colleagues took it to a test range in Apple Valley, a two-hour drive from their Orange County office. âWe lived out of the trailer there,â Schimpf says. Using open source machine-Âlearning training data, they taught the software how to tell humans from animals or tumbleweeds, and unearthed some glitches. In a certain light, for example, the system can mistake the rear end of a horse for a person.
What they didnât find in affordable parts was a way to capture distant moving objects at night. Thermal cameras cost hundreds of thousands of dollars and fare poorly in the wind and dirt of the Texas border. But Luckey had an idea: Sync a laser beam to a virtual shutter, similar to flash photography. âWe shoot a flash beam way, way, way out to where you are,â Luckey says. âIt lights up you and the area around you, and then weâre able to pick that up with our electro-Âoptical sensor.â Anduril discovered it could cheaply repurpose the laser, which it bought in bulk, originally meant for a 600-watt cosmetic hair-removal device.
To test their prototype, Stephens called Will Hurd, a Republican congressperson whose district includes the nationâs longest stretch of land bordering Mexico. Hurd has long argued for a digital approach to border security, so when he heard Stephensâ pitch, he perked up. âA lot of contractors say âOh yeah, I can do this,â but the federal governmentâs going to have to pay for the prototypes and all that kind of stuff,â he says. âWhen Anduril representatives explained their approach, I was like, âThis is pretty cool.âââ Hurd introduced Stephens and Luckey to a rancher on the border who agreed to host three test towers.
A screenshot of an Anduril mobile notification.
Courtesy of Anduril
Anduril Mobile App screenshot of a person walking.
Courtesy of Anduril
In mid-April, Luckey, Stephens, Schimpf, and I are sailing down Highway 90 in southwest Texas in a rented SUV heading to that ranch, a road trip that started with a pit stop at an El Paso WhataÂburger (Luckeyâs choice). Itâs a long drive through the sagebrush-Âcovered desert, with Schimpf at the wheel. âThis is a place where machines are supposed to live,â Luckey says, ânot people.â Luckey has a cold, but he chatters between sniffles about movies and technology, and he tells a story about hanging out in VR with Ready Player One author Ernest Cline. Heâs wearing his trademark Tommy Bahama aloha shirt, shorts, and flip-flops; the others are in the Silicon Valley cool-weather uniform of puffy jackets and jeans.
Schimpf takes a right at an unmarked intersection. We travel over roughly 30 miles of an unpaved road populated mostly by rabbits to reach a gate with a faded sign that designates the ranch as a member of the Texas and Southwestern Cattle Raisers Association. Beyond it, inside a comfortable farmhouse, waits Ed, the fifth-Âgeneration owner of the property. (WIRED is changing his name to spare him the attention of drug cartels operating in his area.)
With a sagging mustache and a wide drawl, Ed has the air of a canny retired sheriff in a Sam Peckinpah movie. Over coffee, he explains that for decades his land has been an unpatrolled gateway to the United States. Past trials of new technologies hadnât worked out, but on Hurdâs urging he gave the Californians a chance. To his astonishment, their system seems to be performing well.
Take what happened on March 5. At 7:41 am local time, the system noticed activity in the valley. An alert popped up a thousand miles away, on Matt Grimmâs phone. âNew person track near tower e1,â it read. Grimm, who was at his home in Orange County, opened Andurilâs appâand saw a dozen people making their way across the gullies and hills of the Texas frontier.
In an official installation, such alerts would go straight to Customs and Border Protection agents. But in this case, Grimm notified Ed. Ed called the nearest patrol station and settled into his living room couch with his laptop. Launching Andurilâs software, a wide shot of his land filled the screen. Blinking green rectangles highlighted the trespassers; zooming in, he could make out the group of figures more clearly. Between sips of his morning coffee, he watched the boxes inch across the screen as the people traversed his ranchland. âI can hardly operate a cell phone,â he later recalls. âThis is beyond cool.â
Artificial intelligence identifies whether it has spotted a moving person, vehicle, animal, or tumbleweed.
Courtesy of Anduril
Later that morning, Grimm could see that a DHS helicopter was headed toward the scene. By then the visitors had traveled northeast of the towersâ range, so he couldnât watch as border agents apprehended 12 people. In a 10-week span since the towers were installed, Lattice helped agents catch 55 people and seize 982 pounds of marijuana. (For 39 of those individuals, drugs were not involved, suggesting they were just looking for a better life.) The official test outside San Diego, ongoing at press time, led to 10 interceptions in its first 12 days.
Last July, Hurd introduced the Secure Miles with All Resources and Technology (SMART) Act, which would direct DHS to deploy technologies for âsituational awareness and operational control of the border.â His nine cosponsors include two Democrats. The bill is awaiting a vote, but some of its key ideas found their way into the 2018 federal budget, which provides funds for border-security technology.
âNobody is disagreeing with the smart wall,â says Hurd, a former CIA agent who is one of the few members of Congress with a computer science degree. The economics are an obvious factor. âA concrete structure 30 feet high that takes four hours to penetrate costs $24.5 million a mile,â he says. âA smart wall, a system like what Anduril is proposing, is about a half a million a mile.â
The prototype towers on Edâs ranch are the epitome of cheapskate. A plain metal pole juts from the ground, propped up by a tripod and anchored by cinder blocks. Solar panels hang off its lower portion, and the top is a cobbled-together cluster of radar antennae, cameras, and more. The finished version will look more polished, but its bones will be the same. Unassembled, it can fit into a pickup truck and be installed in less than an hour. Anduril has since added small drones to the system. If the company wins a contract for the hundreds of miles of rural borderlands, where its tech is best suited, these towers will watch the movements of all who cross their line of sightâdrug smugglers, job seekers, families, as well as Americans going about their business.
Staring down from our bluff toward the Rio Grande, Schimpf reflects on Andurilâs long-term goals, which include protecting private sites like oil pipelines and monitoring the battlefield of the future. âLooking at this helps you conceptualize what it would be like in Afghanistan, if you had a forward-operating base on top of this hill. Itâs the same problem.â
Anduril is trying out small, cheap helicopter-Âstyle drones.
Benjamin Rasmussen
Anduril is unusual among todayâs startups for embracing the defense business. In the Valley, many believe that âif you do defense you must be an evil person,â says Joe Lonsdale, an Anduril investor and Palantir cofounder. But that wasnât always the case. Californiaâs tech sector was once a virtual branch of the military. âLiterally 100 percent of the early microchips went to defense use,â says Leslie Berlin, project historian for Stanfordâs Silicon Valley archives.
In the 1950s and â60s, âworking for the defense effort meant working for the good guys,â Berlin says. After Vietnam, that changed. âMany people in Silicon Valley today donât feel that way.â The most recent evidence came in April, when The New York Times reported that more than 3,100 Google employees had protested the companyâs work on a Pentagon-backed AI effort called Project Maven.
Lonsdale and Luckey argue that building cheaper, more efficient systems is a virtuous pursuit, saving taxpayer dollars. Andurilâs Palantir pedigree may have prepared it for criticism. As that company grew to a private valuation of $20 billion, its technology has been portrayed as Big Brotherâstyle surveillance tools. Andurilâs leaders tread lightly on the subject of deadly forceâtraditionally the purview of defense companiesâand have a ready answer when I ask whether the company will ever build systems that kill people.
âWeâre really focused on the intelligence and surveillance piece right now,â Schimpf says. But in the next beat: Not that thereâs anything wrong with building weapons. âI wouldnât say thatâs a line weâre drawing.â
Stephens jumps in to clarify. âPart of the unintended shiftiness of our answer is that no one even knows what that means. In 20 years, are we still going to be filling bullets with gunpowder? Or is this electronic warfare? Is it like sending a pulse out that takes drones out of the sky?â
Put that way, warfare sounds a bit like a videogame, an echo of the drone pilots who execute deadly missions from behind computer screens many miles away.
MythBusters cohost Jamie Hyneman is building an autonomous firefighting tank for Anduril.
Benjamin Rasmussen
In a steampunkish workshop in an industrial area of Oakland, California, Anduril houses a project called Sentry that brings this parallel to life. Sentry is a fleet of autonomous firefighting machines meant to battle blazes on Californiaâs hills, among other applications. The idea is to hollow out armored troop carriers to hold more than a thousand gallons of water. With crinkled aluminum skin, a Sentry vehicle looks something like a battlebot tank. Thatâs no coincidenceâAndurilâs subcontractor for the project is Jamie Hyneman, the special effects expert and former cohost of MythBusters who built one of the fiercest battleÂbots in Robot Wars history.
Luckey passes me an Oculus Rift headset and a handheld controller to try driving a simulation of a Sentry vehicle. On my headset I see a stand of burning trees. I set the tank on autonomous mode and use the index-finger trigger, familiar to anyone who has used an Xbox, to shoot its water cannons at the blazes. It is exactly like playing a videoÂgame. As the flames spread, I concentrate hard to rule over the conflagration, wanting to put in a strong performance for the Anduril team.
I leave the Oakland workshop pumped from the excitement of saving the homes of imaginary Californians. But as I steer my car through the battered chain-link gate, past graffiti-covered buildings, the lingering adrenaline from my digital immersion turns to a funny aftertaste. The California fires last summer were devastatingly real. So is warfare. Anduril is on a quest to build awesome tech, the stuff of comics and action films. But it will be deployed in situations of human desperation, a vast remove from the land of fun. Transforming consumer techâs plowshares into swords is ultimately a dark pursuit.
It struck me after Iâd wrapped up my visits with Anduril that, aside from the drug smugglers they helped intercept on the border, I had not heard the founders mention the people who might get caught in their omniscient zone. What is the right way to treat those individuals? What of the children and parents who are now being torn apart while crossing? Those are social and political questions, not technical specifications. But it is increasingly the case that the people who build new technologies trigger political consequences.
Though tech companies have been taking their knocks lately, even the ones now under the most scrutiny were launched in a glow of idealism. We once dreamed that an era of ultraconnected and infinitely empowering tech would solve the kinds of problems that lead people to flee their own countries or that propel terrorists or nations to attack. Those problems didnât end. It now seems obvious that tech was never going to make us better human beings; we are still our flawed selves. Instead, those same technologies that once seemed full of promise are finding their way into all-too-human clashesâled by a company named after an avenging sword.
Andurilâs founders come from Oculus, Founders Fund, and Palantir.
Benjamin Rasmussen
Steven Levy (@stevenlevy) wrote about cryptographic back doors in issue 26.05.
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PITCH DECK LIBRARY: Search through over 150 pitch decks that startups including Uber, Postmates, and Airbnb used to raise millions
Startups convince investors to fund their ideas using pitch decks â presentations that combine slideshows with storytelling.
Business Insider regularly seeks out and publishes these decks to give readers an inside look at how successful companies persuaded investors to fund them.
For the first time, these decks have been combined into a single, searchable library that you can explore below.
The more than 150 decks show companies at different stages in their quests for funding. Some are from companies looking for late-stage funding as they neared an IPO. Others show household names in their fledgling years.
Billions of dollars in venture capital flow every year to startups that can articulate their visions in a way that makes investors see dollar signs. Startups do this by creating pitch decks â slideshows that meld imagery, hard data, and storytelling to help investors see how their visions could come alive.
For some time, Business Insider has been publishing individual pitch decks to give readers an inside look at the business strategies of startups, and the particular ways that successful young companies showcased themselves to the investors who then decided to back them.Â
The complete collection has now been combined in a searchable database that you can access below. New pitch decks will continue to be added going forward.Â
This trove of more than 150 pitch decks, tracked down by Business Insider reporters over a period of years, covers startups at various stages of their quest for capital, from seed stage fundraisings to later growth stage funding rounds for pre-IPO companies. Some are from hot new companies that have just locked down millions. Some come from household names like Postmates when they were at the earliest stages of their existence.
You can browse the alphabetical listing, and just click the startupâs name to open its pitch deck and the Business Insider story about it. Or you can search the collection by startup name, or funding stage, or geographic region. Clear the search box to return to the full list.
Use these industry categories for the best search results: Cannabis; Cloud; Consumer app; Cybersecurity; Data management (includes analytics, AI); Ecommerce; Enterprise software (includes advertising, marketing, HR); Finance; Fintech (includes personal finance); Hardware; Healthcare; Hospitality; Media; Online learning; Real estate; Retail; Social media; Transportation; Travel; and Virtual reality.
To search by investment stage, type in: pre-Seed; Seed; SeriesA, SeriesB, etc; Growth; or post-IPO.
The searchable regions as we launch the library are: N. America, Europe, and Middle East.Â
Our searchable pitch deck database:
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Surviving the new normal: What to do when a customer asks to see your startupâs financials
It was 2008 Redwood City, and my startup Makara was riding the early cloud wave born of virtualization, trying to create what is now known as âcontainerized applications.â Early adopters for this technology were the typical early adopters: financial companies, technology companies, and the occasional retail company reinventing itself.
If your startup is doing it right, you have a website, brochures, videos, and all kinds of materials that make your company look bigger than it actually is. We were 15 people in a $1.25/sq ft office above a movie theater. During the week, our neighboring unit had karaoke blasting, making our conference room sound like we were in a bad movie. We held sales calls on my Nokia cellphone in a little room in the back near the restrooms. We tried to present ourselves as if we werenât next to the toilets but instead in a San Francisco highrise with the rest of the upper crust.
Startups use similar ploys today in order to present a better reality than really exists â we carefully select our Zoom backgrounds to cover up our kidâs toys and unmade beds. The tradition of putting your best foot forward while working with very limited resources is not an empty gesture; itâs an important test. In my current role as a venture capitalist, if an entrepreneur can convince me they are successful, then I believe they can convince the next person too, and so it goes until they actually are quite successful. If Iâm going to take a risk on a new technology that might not be around next year, it should be with someone who can make things look better than they are. I want to buy that dream.
These memories of first starting out and taking extreme caution on how we were perceived came rushing back to me recently when a founder I work with texted me, âHey, is it normal for a prospect to ask for financial statements?â Interestingly, an hour later a friend who is a VP at a startup called me and explained that while applying for a mortgage the bank had asked for financial statements from his startup. I asked around and this seems to be happening quite a bit more lately than normal. So my answer to the founder was, âYes itâs somewhat normal, especially right now, but the way to handle it is probably not to just send them over.â
How to handle the request
Hereâs how to deal with a request for financials if you get one:
Ask for a call to talk about it. Ask what their concerns are, and try to get a sense of what they really want. Do they want to know if youâll be around? How can you help them understand that? Who needs to make the judgment? What criteria will they use? A certain amount of runway? Is this requirement actually optional and they just ask everyone?
Propose alternatives. âWeâre a private company, we donât generally share financial information. Could I have you talk to my investor instead? Are you concerned about our financial sustainability? You know we have over 25 customers, five in the Fortune 500, and expect to close 10 more this year â and weâre backed by the same VCs that backed big company X and Y.â
If they insist on financials, compress/redact them to get just to the point of whatever theyâre looking for. If theyâre looking for sales volume, only show that. If they want to know runway, show cash vs burn. Can you compress income and expenses to one line? Do they need it broken out for some reason? Itâs really normal for financial folks to have long conversations about how much detail and what formats of information theyâre going to share with each other.
Enlist your investors to help you. They are often masterful at explaining your company to their investors who are not usually knowledgeable about the particular market. Even getting them on the phone with your customer to help them feel a financial personâs excitement for the business and how they would be excited to invest more money if the customer consummated their purchase.
Find social proof. Enlist your other customers if you can to help explain why they found your product essential. Point to news articles, analysts, and other companies they may have heard of to help explain the wave you are riding. In our case with Makara, we were able to point to EMCâs purchase of VMware as a trend that illustrated how our business was riding a wave that would be around for a long time.
Explain your productâs usefulness without jargon or technical terminology in a way that sounds plausible to this purchasing person. Explaining how we were âjust like Heroku but for enterprise Java appsâ was lost on our customersâ purchasing departments. But teaching them how the latest Turbotax was being delivered on the web instead of in a box and how we would help that effort to scale up was something they could relate to.
The bottom line
Unfortunately few startups are in positions such as Notion, Preset, or Lattice where they have tens of millions in the bank that they donât need and can just hand over their balance sheet and P&L statements without worrying how they might be perceived. Most are in situations where they have 6-18 months of cash in the bank, are losing money, and the income stream (in these times) is a bit unpredictable, as even stable longtime happy customers may suddenly go out of business.
The thing to realize is that by the time youâre in purchasing, the sponsor of this purchase wants to use your software. You donât need the purchasing folks to love you or buy your grand vision. They just need to feel the risk is acceptable. But getting them there when your financial statements donât look like that of a unicorn requires: more selling. Realize that youâre selling to the purchasing department and they probably donât understand your product or market. Youâre not selling them to use it for themselves, youâre selling the idea that other companies like them are going to need your product too, and therefore you will get more customers and receive more funding and stay in business for a very long time.
Issac Roth is a Partner at Shasta Ventures, an early-stage investor in enterprise, consumer, and emerging platform companies. He currently serves on the Board of Beautiful.ai and as an observer to Scalyr.Â
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Week 15- The Near Future
After 15 weeks of talking about design and its history, I see a new era of architecture, art, and design coming to the world since we are becoming a more advanced world. I see more use of typography is signs for marketing in the metropolitan areas, more symmetrical style designs in architecture so they can cut costs on new buildings and be more efficient, and more multi functional modernist designs to consumer products like phones that turn into computers so that they can be more efficient. The future to me is going to look more technological and different than it is now. Since global warming and emissions are becoming a problem, governments and private industries is the near future might start designing cities in the sky bringing all new architectural style and approach to the field. Since holograms and virtual reality are becoming more prevalent for future use, i believe they might start using it to help make building, marketing products, and testing cars easier and more efficient while being consumer oriented. Holograms and Virtual Reality will make everything easier to access wherever and whenever we need things. Some projects I believe will be used in the near future is the Tesla underground transportation highway with car elevators for entrance and exit. I believe this project will be used in almost all metropolitan areas that are congested with traffic because the project will severally make the above ground roadways less congested and easier to move around in. This project will also create less emissions for the areas as well. Another project I believe will also been seen in the future will be the hyperloop one. Hyperloop will probably replace all city subways and long-haul passenger trains such Amtrak. The hyperloop is high speed train propelled by compressed air inside a tunnel tube. The third and last project I believe we will be seeing in the near future will be fully autonomous cars. Since so many private startup companies such as Tesla and Polestar are trying to create them right now along with the regular car makers like Mercedes Benz and others. Autonomous cars are the future for cars because they are marketed as the safest cars that so technologically advanced that will also bring the percentage of car accidents and deaths down dramatically. Overall, I believe the future of design will be the biggest thing in the history of the world yet with everything that will be made in the near future. Â
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It brought me to write down this article, what if the future is not safe to roam around in the world. What are the possible changes, it might bring in. I love existing world and its practices, I also love to hangout with my friends and families. But due to recent developments, I thought these things will happen if things go wrong. World is beautiful place, people complaint about climatic change, eco warriors, green teams, wild life representatives already having their thoughts about existing world. Today I saw street dogs, which usually stay near to the roads, it came across all the hurdles, now living next to our streets. No one has fear if they bite us, they stood like, this is our boundary. What if the same scenario continues., Life is beautiful, no other living thing has its beauty like we own it., so in future births' will have so much complexities, also ensure healthy babies to this world. Schools will be cut down, students will go online and tests will be conducted in basis of their ability. Teachers will be online presenters, paid by online platforms. Platforms bring either Virtual Reality, 3D efforts to bring the live environment to students to enhance the materials. Here after BHK will be replaced with BHKGA, Bedroom Hall Kitchen Gym & Art room. So that people keep their health also Offices will be occupied by Art rooms. People start improve their soft skills through these art rooms, also convertable to the office rooms, where they can take care of day to day businesses. Social security and Aadhar will be connected with each and every citizens, their records will be in data. HR recruitments will take extra points, how the candidate managing the financial, family & facilities. So that he can manage office works at home. Many companies will start their startups or big companies change their strategy from working from company to work from home. Data will be arises that due to the school and office closures, green pasture lands were created. No Human couriers, parceling will be done by drones, which are self-sustain to clean themselves from external viruses and bacterias. People liked it very much, even cooking went with the help of AI and Robots started understanding the Un-classifed informations about their taste buds and keeping humans healthier. Surya Namaskara at morning will be mandatory so that, people will get Vitamin D from it. Home checker for cleaner environment will be installed, gives report to government about the molecules that home is in-taking. Social media platforms closed soon, also TV networks will fall down. People went more for games as they want to utilize the leisure period. Working from home, monitors, laptops, iPads, setup kit will be availed in induction. Login time will be captured in laptop login time, there will be no separate tool capturing it. Personal works detected at laptops and iPads employees will be warned. Employees were allowed to take the work which they are interested, Lot of collaboration with in companies, so that people use the synergy to work on other organizations with their favourite projects. Do you have more thoughts
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Give us a brief introduction to your company?
After a modest beginning in the year 2011, Solution Analysts has become a leading enterprise software solutions provider today. Our company has served over 350 corporate clients globally during our exhilarating journey of over eight years.
We provide enterprise-grade solutions across various industry sectors in the domains of mobile app, web, and eCommerce. I feel pride in mentioning that our team of experienced developers has quickly adopted technological advancements while making robust and futuristic software solutions.
What are the services you offer to your clients?
At Solution Analysts, we believe in providing end-to-end solutions in thriving domains of mobile apps, web and eCommerce domains. Therefore, our services are not limited to developing feature-rich mobile apps.
Our array of top-notch services includes
E-Commerce website development
Enterprise website development
Enterprise app development
Cross-platform app development
App store optimization
IoT application development
Consulting and Implementation
Maintenance and Support
In this intensely competitive era, what technologies, services and project model can give you an edge over your competitors?
When it comes to the software development domain, we never believe in competing with any developer company. Our focus remains on delivering client-centric and result-oriented solutions in a cost-effective way. We have supported many startups and SMEs to take their business to the next level. We feel that success lies in the clientâs happiness and satisfaction. But, as a leading IT solution provider, we like to stay updated with the latest technology trends. For example, we have recently forayed into Blockchain and IoT app development. We have also embraced emerging technologies like AR and AI in our high-end enterprise software solutions.
Again, I will mention that we are not integrating advancements to get an edge over our competitors, but we do so to give our clients a competitive edge over their peers!
After service is a necessary part of development. How do you provide customer support to your client?
We believe in long-term business relationships. And therefore, our after-sales services are simply the best as we take care of every important aspect after delivering the solution. This is one of the major reasons why we have got over 80% repeat business.
We offer maintenance and technical assistance to our global clients in both ways: online and on-site.
What latest technologies and tools youâre planning to implement for mobile app development?
As I mentioned, we have forayed into blockchain and IoT app development domains. In the coming years, we intend to use cutting-edge tools and advancements in futuristic technologies like AR, AI, VR, and ML. In line with our vision to bring automation to the clientâs business processes, we are going to use the latest techniques in developing custom-oriented software solutions.
Whatâs your approach to creating interactive and addictive UX/UI of mobile apps and websites?
Well, we always keep the end users in mind while developing mobile apps and websites. Apart from adopting an agile approach, our experienced designers take care of every aspect of UI/UX and the usability of our solutions. We do usability testing and ensure that our app and web solutions provide an engaging experience with visually appealing design patterns.
What are various technologies you used to make this app a reality?
We develop Android, iOS, and cross-platform apps that can meet the clientâs business requirements. We use cutting-edge tools and technologies to transform our clientâs creative idea into reality.
Here are technology stacks we use so far
For Android app development
Kotlin
Java
Android SDK
Photoshop
Android Material App Design
 For iOS app development
Swift
Objective-C
iOS SDK
Cocoa Touch
AppCode
Cocoa Touch
Apple Xcode
ARKit
Test Flight Beta
For Cross-platform/Hybrid app development
HTML5
CSS
JavaScript
Grunt, Gulp, Bower
AngularJS
Ionic
React Native
PhoneGap
Xamarin
Native Script
How has being an entrepreneur affected your family and social life?
Luckily my social life was not much affected because of my wifeâs proactive approach. Her cooperation has helped me to manage and improve the social relations in the initial years of establishment of Solution Analysts.
However, family life was somewhat affected as I could not spend much time at home at the beginning of Solution Analysts. Here also, I should mention that my wife has assisted me a lot. She handled all the administration-related activities so that I could focus on the project execution. After some years, everything has got settled and I could maintain the subtle balance between work and life.
Whom do you consider your idol or biggest motivator?
Well, to start with, my father has remained the biggest motivator throughout my life. His life lessons still guide and lead me toward achieving the goals. However, I do admire many people for various qualities like courage, innovative approach, and leadership.
 Share best 3 applications which your company created or used for business.
In our exciting journey of over eight years, we have developed over 350 apps for the global clientele. We have made many innovative and outstanding apps to date. I would like to mention WYA App and Threadshare App from the array of best apps.
âWay - #1 Best Parking App (Free, App Store) â
What are your hobbies? What do you do in your non-work time?
Playing Cricket and watching movies are my favorite pastimes. I am a family man and always prefer to keep the family members with me. For example, when I play cricket with my team, I like to keep my son with me as a player.
I spend the non-work time reading self-help books. I occasionally do meditation and other activities that keep me away from any sort of stress.
âThread: Share What You Wear (Free, App Store) â
Have you raised any funding? Or Have any plans for the funding?
No. We have not raised any funding yet. Also, there is no plan for the same in the near future.
Give your opinions on how far this app revolution can make a difference in the technology world?
One thing is certain, mobile apps are here to stay. The level of app complexity is going to increase amid growing competition and ever-changing business requirements. This app revolution is going to continue for a long time, and technological advancements will make an impact on the development process.
Thinking about the difference made by the app revolution in the technology world, I would mention that as we witness the paradigm shift from individual apps to an enterprise software solution, we will see the advent of more advanced and next-gen apps with futuristic features. Such apps will be capable of offering the benefits of IoT and AI to the users.
What are the challenges you see in the outsourcing industry?
The outsourcing industry is thriving, but unfortunately, many service providers still rely on traditional processes while working on the clientâs projects. The suppliers are confused about selecting the right outsourcing partner amid the growing number of stereotype outsourcing companies.
In coming years, as the suppliers are getting more concerned about their projects, the outsourcing companies need to address the challenges related to timezone difference, integration of advanced technology, use of cutting-edge tools, and the like to survive and thrive.
Whatâs more, though the virtual world can make the life easy when it comes to finding an outsourcing service provider, the in-person meetings are still preferable to get a clear picture and build the long-term business relationships. Though online validation is good, the physical validation has an upper hand.
Mention the ways you use to introduce new updates to your team.
Well, I never enforce any new thing directly on my team. Whenever I come across any technology update, I get into it before introducing it among my team of directors. At SA, we have no constraints of predefined processes because technology keeps on changing.
Whenever there is a need to implement technological advancements, I facilitate a healthy discussion between our directors of different departments. I also define the accountability and responsibility of all the directors and project managers to keep their respective teams updated.
Whatâs your step to enter into wearable tech and IOT revolution?
Weâve already entered in these futuristic technologies. We are working on providing end-to-end IoT solutions to the clients. Right now, we are actively present in the prototyping of the IoT app and providing consultancy to our esteemed clients to get the most of this revolutionary technology. We aim at offering enterprise-grade solutions from devices to app development to implementing the IoT network in the business system.
Anything, you would like to say to our readers, upcoming entrepreneurs or Startup companies?
Well, I find the posts of App Story interesting. I am sure that readers can stay informed by reading the App Story blogs.
For entrepreneurs and startups, I wish them all success. They should always remember that there is no secret sauce for success. If you follow ethical ways and focus on your goals, you can achieve success for sure. Also, never expect to make money overnight. When you focus on raising funds without establishing your business, you may end up making a mess.
More details Visit :  Solution Analyst  www.solutionanalysts.com
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