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#also mentally preparing for this to probably get less than 50 notes lol
huangrenjuns · 1 month
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(000323) - HAPPY BIRTHDAY, HUANG RENJUN ♡
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cambrasine · 7 years
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Zine Organization Guide/Tips
There’s been a huuuugee influx of friends and friendly strangers asking me about how to run a zine -- so under the cut is my spiel! 
Wait, who are you? Hey! I’m Jennie. I’ve run a couple zines and am working on a couple more. I’ve participated in hmm let’s see one two three four (more?) others, too! Okay, now for the guide.. First off, though It’s incredibly rewarding, don’t underestimate how much time running a zine takes. Most projects I’ve been a part of have run over the course of 3 - 8 months. Admin stuff takes a lot of time day-to-day too - setting up a blog, forms, spreadsheets, store, answering questions you’ve answered 1000 times, assembling, packing, etc. etc. Don’t take this the wrong way - I am a zine enthusiast but just make sure you have enough time to take this on, or team up with a friend or two to multiply the fun and share the workload! :)  ORGANIZATION If you open for applications / submissions then I suggest using google forms. That way everything is in one place and organized in a spreadsheet. Similarly, I suggest google sheets for keeping track of things. For example, we made a google sheet to share with all participants. Next to their username they can fill out things like their e-mail address, how they wanted to be listed in the artist directory, what they will be drawing (to avoid excessive repeats), etc. plus a little box to check off when they complete their piece. You can also make multiple tabs which is fun (For YoI zine we had a cover sheet (explanations of each tab, announcements), participant info, templates, FAQ, timeline, wip share, and bundle sign ups). It’s all in one place makes it easy for the organizer as well as participants to keep track of! For your own sanity MAKE A TEMPLATE for your participants to make their art on — At the correct size (including bleed if you’re printing full bleed), resolution (300 dpi+), and color profile (CYMK) for printing. SOME PEOPLE WILL STILL NOT DO IT CORRECTLY. Mentally prepare yourself LOL  > Make sure to leave room for title page/credits/thank you - whatever!  > Printing goes in multiples of four so be prepared with a back up if someone drops out and screws up your page count! > Leave cushion room around your deadlines. Build in a week after your deadline for people who need extensions because people ALWAYS need extensions! > Making a WIP/check in deadline was really helpful I think > It’s a nice thing to do to offer participants a copy as long as you can afford it. Otherwise there’s not much motivation to participate;; If it’s for profit, give them a cut. DISTRIBUTION DIGITAL As far as distribution, gumroad is a classic for digital downloads, plus they have this nifty ‘pay what you want’ option. They do take some fees though, less if you pay $10 for a month but you have to balance an equation to see if it’s worth it. Since we didn’t know when to set the release date for, we skipped this and will just be emailing the file ourselves, but I have used gumroad in the past. PHYSICAL > I would try out bigcartel - it’s totally free to have 5 items or less. Haven’t tried it myself. > Storenvy is probably best option after that. There’s a 10% fee for purchases made through the marketplace, but you can turn it off and just sell from your custom storefront.  They introduced ‘’'Storenvy fees’'’ where they charge customer an extra fee now (usually .99 I think) which they withdraw from your accounts afterward > Etsy is fine, there’s the .20 listing fee but it’s not very customizable visually... I just don’t love it, ok? lmfao You can give it a go > Tictail is OK (can’t turn off marketplace / 10% fee from marketplace orders, doesn’t integrate with shipping easy easily, can’t make different item groups for shipping, etc.) PRINTING If you’ll be printing, check with local printers. Get quotes. GET A LOT OF QUOTES. Some people will not respond at all. Some will be crazy and not understand how to price books/booklets and try to price you for 1000 prints instead. You just have to look around.  Side note: Hard copy proofs are great! If it’s your first time assembling a zine, I’d highly recommend you get one. Some recommended printers: 
Smart Press US based. Love them!! Good quality, good customer service, usually one of the less expensive options. Solid A grade :) RA Comics Direct/Nations Print California based. Haven’t used them myself, but heard very good things. They'll mail ya a free paper sample booklet if you ask! Pixartprinting Based in Italy. Usually the cheapest option, print quality is good, but not /amazing/ No hard copy proofs.  Catprint NY Based. They only do saddle stitch binding, and I’ve never used them for books but their print quality was great. You can get a paper sample booklet from them too, and they have so many freaking paper options.  PrintNinja China Based. Everyone and their mother seems to love their quality. They have high minimums and very little flexibility on them (250, 500, 750, etc.) but they also have lots of cool options like foil, embossing, debossing, etc. if you’ve got the cashflow. SHIPPING (from US) USPS is pretty much always the cheapest option. Once you know the weight, you can easily calculate on the site how much it will cost to ship. For reference, a 20 page book I made weighed about 5 oz, a 60 page one weighed about 7 oz. Bubble mailers are your best friend! I like the poly ones vs the paper ones bc they’re waterproof. I like these ones a lot, the adhesive is strong!! For shipping the 20 page one, I included a piece of cardboard for rigidity. For the 60 page one, it wasn't necessary and only /one/ out of the 400+ shipped was damaged. The easiest to way to ship through USPS though is to use a service like ShippingEasy. You can do buy postage for 50 packages each month on their free plan but if you ship more than that and want to use them, you'll have to pay $x a month. With ShippingEasy you import your orders, can choose your standard shipping settings, etc. and buy postage online. That way you can do it any time of day, don't have to hand write labels, etc. I also bought these labels so that you just peel and stick them on the package - no tape necessary! If you use Etsy or Storenvy, you can set it up to automatically receive your orders. If you use Tictail, you're going to have to export them to a spreadsheet, then import them - which is a pain and is only available on paid ShippingEasy plans. There's a free month trial tho if you time it right! Also with USPS - if you can safely leave packages outside - you can schedule a pick up online and they'll come pick your packages up at your house! No lugging heavy boxes to the post office! END NOTES Every project is different. You’re bound to hit a few bumps in the road but hopefully the above will help keep those to a minimum!  It’s hard work, but it feels amazing once you have the book in your hands! I’ve met lots of my amazing artist peers this way. It’s great for making connections and even a few friendships! If you have any specific questions please feel free to ask!! Good luck with everything!! <3
OTHER GUIDES: By the lovely Jeanne who co-organized the ML fashion zine and Menons la Danse with me Another and another by artists I admire By May, who ran the Ladybug Charity Zine 
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