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E-commerce is evolving at an exponential rate. Customer service and buying experience are improving a lot. Every day new features are coming into the market. To survive in this highly competitive market, we must keep up with all the latest trends and strategies to survive in this market. Here we have shown some of the top trends to be followed to get higher success in the year 2020.
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Without a doubt, e-commerce is one of the highly competitive industries. Every e-commerce store owner is trying hard to grab the attention of a user and get the ultimate conversion. But, there are few trends in the industry that are gonna boom in 2020. Here, we have described the top e-commerce trends to follow in 2020 to achieve the best business goals, and achieve ultimate sales figures.
#ShopifyExperts#ShopifyPlusExperts#ShopifyPartners#ShopifyPlusPartners#WebDesignToronto#WebDevelopmentToronto#WebDesign#TorontoWebDesigner#WebDesigningCompany#WebsiteDesigner#WebDesignCompanies#WebDevelopersinToronto#WebDesigning#WebAgencyToronto#BestWebDeveloperToronto#webdesigner
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We all have heard about Shopify's simplicity and user-friendliness. It has emerged as the best platform to start an e-commerce store. As a Shopify e-commerce store owner or an enthusiast, you must have heard about Shopify experts and Shopify partners. Have a look at this document we have covered all the queries regarding Shopify partners and experts.
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E-commerce has changed remarkably from the past few years. Every day a new trend or new features are coming in the market. Hence, to survive in the market you need to have a solid strategy. Here we have described the top 5 ultimate e-commerce marketing strategies to increase online sales. Implement these strategies on your website, and give your sales a much-needed boost.
#shopifyexperts#ShopifyPlusExperts#shopifypartners#ShopifyPlusPartners#webdesigntoronto#webdevelopmenttoronto#webdesign#Torontowebdesigner#webdesigningcompany#websitedesigner#webdesigncompanies#webdevelopersintoronto#webdesigning#webagencytoronto#bestwebdeveloperToronto#Webdesigner
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5 Ultimate Ecommerce Marketing Strategies to Increase your Online Sales

Platforms like Shopify e-commerce are making it very easy to start an e-commerce store. Starting your e-commerce store is not a big deal. If you own an eCommerce store, then you need a solid marketing strategy to gain new customers, and attract your old customers to keep coming back on your website.
Luckily, there are several ways to attract more customers and ultimately increase your online sales. Here we have presented five online marketing key strategies to boost your online sales. These strategies are proven to work in the future.
Upgrade your website with new design
If you are operating your website form a long time, and haven't upgraded it. Then, your website will suffer from low sales figures. The e-commerce market is changing every day. New features are coming out every day. Your store must be updated with all the latest features and mandatory design modifications. Try to use bright colors to highlight your call to action buttons, your paid subscription plan list, and your tag line. A professional web designer can help you a lot in upgrading your website. The upgraded design will help you attract more customers, ultimately increasing your sales figures.
Mobile optimized website
Mobile internet users have surpassed the number of desktop internet users. Brands like Amazon and Facebook invest a lot in optimizing their mobile application to work smooth and lightly. Make sure that your website is performing well on mobile and tablet devices. Keep in mind that your customers don't like buggy user experience.
The navigation through your website on mobile should be smooth. Every page should load immediately. It should not be difficult for mobile users to find any product or page. The harder it gets, the more likely they are to leave your website.
The optimized and easy checkout process
The complicated checkout process is one of the main reasons behind cart abandonment. The checkout process should be quick and easy. Make sure every button is easy to find. The more time it takes for a user to look for the next button, the more likely they are to abandon the cart.
Eliminate unnecessary steps in the checkout process. Do not put a checkout time limit. Don't make them start over from the beginning. Show the breakdown of the total amount, so the user knows what are taxation and shipping charges. The checkout process will be the deciding factor for every sale that occurs on your website.
Use of social media
Social media can leave a very high impact on the minds of users. It has emerged as one of the most powerful ways of promoting the brand. If you do it right, then it can show you surprisingly good results. Social media makes it easy to create brand awareness. By posting interactive and engaging content on social media, you can earn a loyal customer base.
One additional advantage of using social media is targeted promotions. You can target the users who are particularly interested in the kind of products that you are selling. If you are into businesses like clothing or fashion, then Instagram, Pinterest, and Facebook can show you good results. If you are a service provider or B2B business holder, then Linkedin helps you a lot in targeting your customers.
User reviews and testimonials
Studies have shown that 77% of users to look for reviews of the product before buying anything online, and 84% of users take online reviews as personal suggestions. Reviews and testimonials work as social proof of your products. Try to showcase the star rating and real user reviews of each product on your website. Try to engage with your users by responding to the reviews and comments. Thank them for good reviews and reply bad reviews with genuine reasoning or an apology.
Conclusion
This was the key e-commerce marketing strategies to increase online sales. Try to implement each trick on your website. Try and experiment with every technique, and surely you will have positive results for your website. I hope you have got your answers. All of your difficulties should be solved by now.
If you need help with any problems regarding e-commerce stores we are here to help. Softpulse Infotech is one of the renowned e-commerce design and development company and Shopify experts. Over the past 7+ years, we have completed 500+ custom eCommerce design and development projects. Get in touch with us now!!
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As we all know Shopify has emerged as one the best platform to start an e-commerce store. Shopify has made it very easy to instantly start an e-commerce store. And all this easiness comes at very reasonable rates. The cheapest plan for Shopify starts at only 9$/month. Hare, we have explained all the different plans of Shopify with their price and the features they provide.
#shopifypricing#shopifyexperts#shopifypartners#webdesigntoronto#webdevelopmenttoronto#webdesign#Torontowebdesigner#webdesigningcompany#websitedesigner#webdesigncompanies#webdevelopersintoronto#webdesigning#webagencytoronto#bestwebdeveloperToronto#Webdesigner
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Shopify Pricing: The Ultimate Guide for 2019
Shopify is one of the best platforms to start an eCommerce store. Due to the simplicity and flexibility, Shopify provides easy to build an e-commerce store using the Shopify platform. A Shopify e-commerce store has been easy to start without worrying about all the hassles of website coding and hosting. Currently, Shopify is powering 700,000+ e-commerce stores around the globe, and the number is increasing rapidly day by day.
Shopify provides the whole package with the hosted website, domain name, simple dashboard, highly customizable product pages, plug and plays payment gateway options, and all this functionality at very reasonable pricing.
Shopify has five different plans. The most lite plan of Shopify starts at just $9 per month, and the Shopify pricing goes up with more options & tools suitable for different types and the sizes of business. Here, we have explained all the different types of Shopify plans in detail with included features, functionalities, and pricing. Pick the right one and the most suitable for your business.
Shopify Lite: USD 9/mo
This one is the cheapest plan from Shopify. Using this plan, you can add a BUY button on your website or facebook page. There will not be a shopping cart. But, credit card payments can be accepted using this plan. The invoice option also includes you can create only one staff account using this plan.
It's not a store it just provides you with capabilities to buy from your page. Keep in mind that your website and the domain name aren't add in this plan. It's not a bad deal for young or new entrepreneurs. Small business people can easily start their online venture using this plan.
Basic Shopify: USD 29/mo
Shopify's basic plan provides all the features you need for starting a new business. You will get a complete e-commerce store. You can add unlimited products to your store. You will get blog functionality on your website. Features like free SSL certificate, 24/7 top-notch customer support, manual order creation, discount codes, and abandoned cart recovery are add in this plan. Two staff accounts can be created using this plan.
This plan is the most suitable for startups who want instantly start their online store. If you have many products to sell and you don't own a web site, then you should go with this plan. Remember that, advanced features like gift cards, professional reports, advanced report builders, and Third-party calculated shipping rates are not add in this plan.
Shopify: USD 79/mo
It is the Shopify plan that costs $79/mo plus 2.6% + 30¢ transaction fees. It provides everything you need for growing your business. All the features from Shopify's basic plan are add in this plan. A few additional features like a gift card and professional reporters are add in this plan. Gift cards can be effectively used to promote your business. Professional reports can help you monitor the performance of your website in the most efficient way. Five staff accounts can be created using this plan.
This plan is the most suitable plan for business owners who are just growing and want to scale their business by adding new functionality to their website. And as the business grows, there should be reports and states using which the performance of the website can observe. Using professional reports, feature it can do effectively. More advanced features like Advanced report builder and third-party calculated shipping rates are not available with this plan.
Advanced Shopify: USD 299/mo
Shopify pricing for this plan costs $299/month with 2.4% + 30¢ transaction fees. This plan provides all the advanced features for scaling your business. More advanced features like an advanced report builder and third-party calculated, shipping rates are included in this plan. Third-party calculated shipping rates can show you the calculated shipping rates with your account or third-party apps at checkout. Using this plan 15 staff accounts can be created, hence 15 users will have access to your admin dashboard.
If you are a large e-commerce business holder, then you should join this plan. This plan will help you monitor your business with its advanced business analytics tools.
Shopify Plus
Shopify plus is design for the enterprise-level organization. The rates of this plan do not fix it can customize by Shopify according to your business requirements. And there are no transaction fees for this plan A dedicated account manager will provide to every Shopify plus customers.
For using this plan, the whole process of order management can automate. And, instead of order management, you and your team can focus on marketing and design.
The cost of domain and hosting for Shopify store
No plan has included the cost of the domain. You need to buy the domain additionally. With Shopify, you have the chance to buy the domain for just $9/year.
Free unlimited hosting can provide with each plan. The fast servers of Shopify have around 99.94% uptime. Every person in your organization can have a custom email id with your domain name using unlimited email forwarding.
Shopify themes and applications
Shopify themes and app stores have a variety of themes and applications. You may notice that your website is lacking some features or it need a UI & UX improvements. For that, Shopify provides apps and themes. Many of them are free. But if you want more powerful apps or the most attractive themes that it costs money. But it's a one-time investment. You can attract many customers with an attractive and feature-rich website.
Conclusion
Still confused about what plan choices for your Shopify store? Try Shopify's 14-day free trial program. Shopify has made it very easy to start any e-commerce store.
If you need any help with starting your Shopify store feel free to contact us. We are one of the most renowned Shopify experts in the market. We have developed almost 150+ Shopify websites. Check out our impressive portfolio. Get in touch with us and let us help you grow your business.
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What are the Shopify Partners and How does the Shopify Partners Program Work?
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The only way to acquire success in online business is to increase sales and conversion rates. There are so many methods to improve conversion rates. By implementing many on-page conversion rate optimization techniques you can boost your sales figures to skyrocket heights. Please go through this document by Softpulse Infotech to increase your conversion rates. Implement these techniques on your website and grow your business.
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