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[beingjustbeing]

Why Email Marketing?

Email marketing is the practice of using email in the marketing communications. It covers every email sent to customer, a potential customer or a public venue.to be more precise it includes:

* Sending direct promotional emails to try and acquire new customers or persuade existing customers to buy again. * Sending emails designed to encourage customer loyalty and enhance the customer relationship. * Placing your marketing messages or advertisements in emails sent by other people.

It is somewhat similar to sending mails, a newsletter or e-zine or placing advertisements on a magazine or newspaper.

But now a question strikes our mind, why do email marketing? What is so good that it has to offer? Let us start with the answers of these questions.

Email marketing is in rage these days because of the following features:

* sending email is much cheaper than most other forms of communication. * email lets you deliver your message to the people (unlike a website, where the people have to come to your message) . * email marketing has proven very successful for those who do it right .

Nonetheless, we can not overlook the Benefits of mail marketing which are mentioned below:

* It allows targeting. * It is data driven. * It drives direct sales. * It builds relationships, loyalty and trust. * It supports sales through other channels. * Email marketing is an extremely cost-effective marketing tool. * It increase Your Sales Conversion. * It generate Repeat Sales. * It up-sell and Cross-sell Products and Services. * It gain Valuable Feedback from your Visitors. * It drive Web Users to Make Offline Purchases.

Click here to get access to these high converting email templates.