#im going to the korean sauna today and i wanted to get this anger out before then

[copperbadge]

See, the thing is, I don't think Tumblr is A/B testing.

A/B testing is for shit like "Which subject line gets a better response to a mass email." It's meant to be invisible to the consumer or end-recipient. With a massive sweeping shift in UI of a social media site, there's no point in A/B testing if you aren't actively soliciting organized feedback; it's not like the change isn't highly visible. There's no reason not to institute this change and then pop up a window asking exactly what we think. There's no reason to do it on a Wednesday and then have Support direct everyone to a blog whose only meaningful way of gathering feedback isn't open until next Monday, and who has until now basically been a PR operation.

And frankly even if they were A/B testing, who fucking asked me if I wanted to be tested on? Did they think I'd welcome being told that I'm their guinea pig?

This isn't an A/B test. It's a tolerance test. Give half the site an untenably bad UI and tell them your hands are tied and see how long it takes them to acclimate. See how long it takes them to cobble some shit together to make it tolerable so you can keep your garbage new design when everyone else inevitably gets it too. How uncomfortable can you keep them and still keep them? That's the question they're answering.

Fine, you motherfuckers win. As long as this site is still 5% less garbage than the others, most of us will stay. Where are we going to go? So don't bother testing in future. Just push your fucking code. I'll be gone as soon as I can, but for all I know that's years away. I hope that makes you feel powerful, assholes. You're curating a site based on learned helplessness. I hope that makes you feel big.