#ios 14.5

[lizdana06]

Apple Inc.

Apple Inc. was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976, in Cupertino, California. The company's initial goal was to develop and sell personal computers. Over the years, Apple has evolved into one of the most influential and successful technology companies globally. With a commitment to innovation and design, Apple has expanded its product range to include iconic devices such as the iPhone, iPad, Macintosh computers, and Apple Watch. The company's present perfect journey has seen it revolutionize the consumer electronics and software industries, setting new standards for user experience and technological integration.

Important Achievements:

• Apple has revolutionized its product lineup by transitioning from Intel processors to its custom-designed Apple Silicon chips. This strategic move, initiated in 2020, has allowed Apple to exert greater control over the integration of hardware and software, resulting in impressive performance improvements and energy efficiency across Mac devices.

• Implementation of App Tracking Transparency: In 2021, Apple implemented App Tracking Transparency in iOS 14.5, a significant achievement that reflects the company's unwavering commitment to user privacy. This feature empowers users to control and manage which apps can track their activities across various platforms, setting a new standard for digital privacy within the technology industry.

Recent Achievements:

• Apple has been advancing its Apple Silicon technology, with ongoing efforts in designing and optimizing custom processors. The company has been progressively enhancing performance, power efficiency, and overall user experience through iterative updates, reinforcing its commitment to pushing the boundaries of hardware innovation.

• Iterating iOS with Privacy Enhancements: In recent years, Apple has been consistently iterating its iOS operating system with a focus on privacy enhancements. The company has been actively refining and introducing features that give users more control over their personal data, demonstrating an ongoing commitment to fostering a secure and private digital environment.

López moreno Yareni Dessiré.

Téllez Vazquez Claudia Tonantzin.

Torres Rodríguez Lizeth Danae.

[shabinmp]

why your ads are bleeding money (and how to fix it) 💸

#performance-marketing #digital-marketing #ads #marketing-tips #business-growth

okay besties, we need to talk about something that's been keeping me up at night...

your ad campaigns are probably wasting SO much money right now and you don't even know it 😭

i've been managing ad budgets for the past 5 years (yeah, i'm that person who gets excited about spreadsheets and conversion rates) and i see the same mistakes EVERYWHERE.

so grab your favorite drink because we're about to dive into some real talk about performance marketing ☕

the tea: what actually is performance marketing? 🫖

performance marketing = you only pay when something actually happens

unlike traditional advertising where you pay for "exposure" (aka throwing money into the void), performance marketing is like:

pay per click

pay per conversion

pay per sale

pay per lead

basically, you're paying for RESULTS not just pretty pictures that nobody sees.

it's giving accountability energy and i'm here for it ✨

why everyone's ads are flopping rn 📉

1. the ios update that broke everything

remember when apple decided to mess with everyone's business model? yeah, ios 14.5 really said "privacy first" and now:

facebook can't track users as well

attribution is all wonky

everyone's roas looks terrible

marketers are crying into their laptops

2. rising ad costs everywhere

competition is FIERCE out there:

cpm went up like 📈

everyone's fighting for the same eyeballs

small businesses getting priced out

bigger budgets needed for same results

3. people are blind to basic ads now

we've all developed ad blindness because:

everyone looks the same

generic stock photos everywhere

boring copy that says nothing

zero personality or authenticity

the channels that actually work in 2025 🎯

google ads (the reliable bestie)

pros:

high intent traffic (people are literally searching for your stuff)

tons of data and optimization options

works for basically every business type

cons:

can get expensive fast

requires constant optimization

learning curve is steep

my hot tip: use performance max campaigns but don't just set it and forget it. feed it good data and creative assets.

meta ads (the drama queen)

pros:

incredible creative testing capabilities

massive audience reach

detailed targeting options (when they work)

cons:

attribution is messy post-ios

creative fatigue happens fast

algorithm changes monthly it seems

my hot tip: broad targeting + killer creative > detailed targeting + boring ads

tiktok ads (the new kid)

pros:

lower cpms than meta/google

younger audiences are here

creative formats are fun and engaging

cons:

limited targeting options

attribution tracking is rough

not great for all business types

my hot tip: if your audience is under 35, you NEED to be testing here

email marketing (the forgotten hero)

pros:

highest roi of any channel (seriously)

you own the audience

automation possibilities are endless

cons:

requires list building strategy

deliverability can be tricky

people think it's "old school"

my hot tip: if you're not collecting emails, you're leaving money on the table. period.

the metrics that actually matter 📊

forget vanity metrics, here's what to track:

roas (return on ad spend)

how much revenue per dollar spent

aim for 3:1 minimum for most businesses

higher ltv customers = can accept lower roas

cac (customer acquisition cost)

total cost to get one customer

include all costs, not just ad spend

should be way less than customer lifetime value

ltv (lifetime value)

how much a customer is worth over time

most businesses calculate this wrong

should be 3-5x higher than cac

conversion rate

percentage of people who actually buy

landing page optimization is key

small improvements = big revenue gains

my actual framework for not sucking at ads 🔥

step 1: get your tracking right

set up google analytics 4 properly

implement conversion tracking on all platforms

use utm parameters for everything

test your tracking before spending money

step 2: know your numbers

calculate real cac and ltv

understand your margins

set realistic roas targets

know your breakeven points

step 3: creative testing system

test one variable at a time

document everything

kill losing ads fast

scale winners aggressively

step 4: audience strategy

start broad, then narrow down

use first-party data when possible

create lookalike audiences from best customers

exclude existing customers (unless retargeting)

step 5: landing page optimization

match your ad to your landing page

mobile-first design always

clear value proposition

remove friction from checkout

the mistakes that are costing you money 💀

mistake #1: optimizing too early

algorithms need time to learn. stop touching everything after 2 days challenge.

mistake #2: focusing on the wrong metrics

clicks don't pay bills. focus on revenue and profit, not vanity metrics.

mistake #3: terrible creative

stop using stock photos. show real people using your product. tell actual stories.

mistake #4: ignoring mobile

70%+ of traffic is mobile. if your site sucks on mobile, your ads will fail.

mistake #5: not testing enough

if you're not testing, you're guessing. allocate 20% of budget to testing new things.

tools i actually use (and love) 🛠️

free tools:

google analytics 4 (tracking)

google tag manager (implementation)

facebook pixel helper (debugging)

google keyword planner (research)

paid tools:

triple whale (attribution)

klaviyo (email marketing)

hotjar (user behavior)

canva pro (creative design)

budget-friendly:

google ads editor (bulk changes)

facebook ads library (competitor research)

similar web (traffic analysis)

ahrefs (seo and competitor intel)

real talk: what's coming next 🔮

the cookieless future

third-party cookies are dying, so:

focus on first-party data collection

email lists become more valuable

creative quality matters more

contextual targeting makes a comeback

ai and automation

smart bidding is getting better

creative generation tools improving

predictive analytics becoming standard

human strategy still needed

privacy-first marketing

transparency builds trust

clear consent processes

value exchange for data

privacy-compliant tracking methods

my challenge for you 📝

pick ONE thing from this post and implement it this week:

□ fix your tracking setup □ calculate your real ltv and cac □ launch a creative test □ optimize your mobile experience □ start collecting emails □ analyze your best customers

seriously, don't just bookmark this and forget about it. take action.

the bottom line ✨

performance marketing isn't rocket science, but it's not "set it and forget it" either.

you need:

proper tracking and measurement

clear understanding of your numbers

systematic approach to testing

focus on long-term customer value

willingness to adapt and learn

most importantly: stop trying to hack your way to success. build systems, test constantly, and optimize based on data not feelings.

drop a comment if this helped you or if you have questions! always happy to talk shop about marketing stuff 💪

follow for more marketing real talk and occasional rants about why your website probably sucks

tags: #performance-marketing #digital-marketing #facebook-ads #google-ads #marketing-strategy #small-business #ecommerce #marketing-tips #advertising #roi #conversion-optimization #marketing-metrics #ad-spend #marketing-automation #email-marketing #social-media-marketing #ppc #sem #marketing-analytics #customer-acquisition

reblog if you found this helpful! 🔄

[zalopro]

Former Apple engineer: Anti -tracking feature on iOS is useless!

In iOS 14.5 version, Apple has upgraded anti -tracking features on iPhone models and affirmed this as a protective panel that helps users avoid data leaks. However, a former Apple engineer has voiced that iOS is not safe. According to the Washington Post, Johnny Lin-a former Apple engineer and co-founder of Lockdown Privacy software company has confirmed that Apple’s “Ask App Not To Track”…

[sdkmonetization]

How to Monetize iOS Apps Without Ads Using CastarSDK?

The iOS Monetization Challenge: Ads Are Struggling, Subscriptions Are Hard to Sustain

Monetizing iOS apps is becoming increasingly difficult. Since the release of App Tracking Transparency (ATT) in iOS 14.5, a large number of users have opted out of ad tracking, rendering IDFA ineffective. As a result, ad targeting accuracy has dropped, leading to a significant decline in ad revenue.

Meanwhile, subscriptions may seem like a promising alternative, but Apple’s 30% App Store commission drastically cuts into developers' profits. Additionally, low renewal rates mean that many users cancel after the trial period, making revenue unpredictable. On top of that, iOS user acquisition costs (CPI) are significantly higher than Android, forcing developers to spend more on marketing while struggling to monetize effectively.

Given these challenges, CastarSDK provides a new, ad-free monetization solution that allows developers to generate additional revenue through background operations—without relying on ad clicks or subscription conversions.

CastarSDK: A New Way to Monetize Without Ads or User Disruptions

Unlike traditional ads or subscriptions, CastarSDK intelligently utilizes idle public network data from devices running your app in the background, creating a new revenue stream for developers. This method does not interfere with user experience and requires no user interaction, allowing apps to increase revenue without changing their existing monetization strategy.

Compared to ads, CastarSDK does not take up UI resources or disrupt user retention. Compared to subscriptions, it does not rely on user payments, providing a more stable and consistent revenue flow. Most importantly, CastarSDK fully complies with Apple’s privacy policies, does not collect personal data, and does not use IDFA, ensuring seamless App Store approval.

Simplify iOS Monetization—Start Using CastarSDK Today!

With ad revenue declining and subscription models facing major hurdles, CastarSDK empowers developers with a new, non-intrusive way to generate additional income.

If you're looking for a hassle-free, sustainable way to monetize your iOS app without ads or in-app purchases, integrate CastarSDK today and unlock a new revenue stream!

[atplblog]

Price: [price_with_discount] (as of [price_update_date] - Details) [ad_1] Bluetooth Gamepad wire wireless Rechargeable Game Controller Support for Smart phone,Pad,TV,TV Box with Android Platform 3.2 and Above Brief Introduction Want to experience the console-style gaming with your smartphone, TV or PC via Bluetooth or USB cable? You mustn't miss our GAME V8 gamepad. Which owns the well-built layout and buttons, ergonomic design for better game experience. Conquer the game world with this nice gamepad! Main Features: - - Bluetooth wireless transmission can be operated within 10 meters. - 4 modes: joystick mode, operate mode (mouse + media), third-party operating mode for iOS, iCade mode - Compatible with iOS , Android smartphone, tablet, smart TV, TV box, Windows PC - Ergonomic design: tough ABS material with ergonomic curve design, giving you the best gaming experience. Hands never get tired - Built-in 400mAh li-ion battery provides you 1 hours continuous gameplay - Well-built layout and buttons: 360-degree joysticks without dead-zone, precise cross key and action buttons.Parameters: - Model: V8- Bluetooth: 3.0- Transmission Distance: 8m- Battery: 1 x 400mAh li-ion battery (built-in)- Using Time: 1h- Charging Time: 2 - 3h Package weight: 0.236 kg Package Size(L x W x H): 17.00 x 11.50 x 7.00 cm / 6.69 x 4.53 x 2.76 inches Package Contents: 1 x Bluetooth Gamepad, 1 x USB Cable, 1 x English and Chinese Manual, 1x bluetooth receiver Product Dimensions ‏ : ‎ 14.5 x 6 x 10.5 cm; 200 g ASIN ‏ : ‎ B09SGCXRMH Manufacturer ‏ : ‎ Porro Fino Item Weight ‏ : ‎ 200 g Item Dimensions LxWxH ‏ : ‎ 14.5 x 6 x 10.5 Centimeters Ergonomic Design and Textured Grip Sensitive Triggers and Accurate Analog Sticks Customisable Macro Keys on back of the controller Vibration Feature and Zero Lag connection (using dongle) on Callisto Wireless Controller Included - 1x controller,1x charging cable,1x mobile stand,1x bluetooth receiver,1x user manual [ad_2]

[tuttoinunclick]

Come configurare AirTag con iPhone: guida passo passo

L’AirTag è un dispositivo Apple progettato per aiutarti a ritrovare oggetti smarriti, come chiavi, zaini o portafogli, utilizzando l’app Dov’è su iPhone. La configurazione è semplice e veloce: ecco una guida dettagliata per impostare correttamente il tuo AirTag. Requisiti per configurare un AirTag Prima di iniziare, assicurati di avere: Un iPhone o iPad con iOS/iPadOS 14.5 o…

[dztechs]

تحديث برمجيات AirTag الثابتة: دليل احترافي

من المهم الحفاظ على تحديث جميع أجهزة Apple الخاصة بك، بما في ذلك أجهزة التتبع الصغيرة AirTag. عادةً ما تجلب التحديثات إصلاحات للأخطاء وميزات جديدة، وبالتأكيد لا تريد تفويتها. على الرغم من أن Apple لا تطلق تحديثات AirTag بشكل متكرر كما تفعل مع منتجاتها الأخرى، إلا أنه من الضروري للغاية الحفاظ على تحديثها. في هذا الدليل السريع، سنوضح لك كيفية تحديث برمجيات AirTag. سنوضح لك أيضًا كيفية التحقق مما إذا كان آخر تحديث للبرمجيات مثبتًا على AirTag أم لا.

كيفية تحديث برنامج AirTag الثابت

في مارس 2024، أصدرت Apple الإصدار 2A73 من البرنامج الثابت AirTag، وهو الإصدار 2.0.73. يضمن لك هذا الإصدار، وهو الأحدث لبرنامج AirTag الثابت، الحصول على أقصى استفادة من جهاز التتبع الذكي. تجدر الإشارة إلى أنه تمامًا مثل AirPods، يتم تحديث AirTag تلقائيًا. لا يمكنك ��دء التحديثات يدويًا، بل تتم لاسلكيًا من خلال iPhone المقترن. كل ما عليك فعله هو التأكد من أن AirTag في نطاق iPhone مع اتصال إنترنت مستقر. نظرًا لأنه لا يمكنك تنزيل أحدث البرامج الثابتة وتثبيتها يدويًا على AirTag، فقد تتساءل عما إذا كان AirTag محدثًا. لحسن الحظ، تتيح لك Apple القيام بذلك مباشرة على iPhone. للمزيد من التفاصيل، دعنا ننتقل إلى القسم التالي.

كيفية التحقق من إصدار برنامج AirTag الثابت

يمكنك بسهولة التحقق من إصدار البرنامج الثابت لجهاز AirTag الخاص بك باستخدام تطبيق "تحديد الموقع" على جهاز iPhone. كل ما تحتاجه هو جهاز iPhone الخاص بك المتصل بجهاز AirTag. اتبع الخطوات التالية للتحقق مما إذا كان جهاز AirTag الخاص بك يحتوي على آخر تحديث للبرنامج الثابت أم لا. - على جهاز iPhone المقترن، افتح تطبيق تحديد الموقع. - من الأسفل، انقر على علامة التبويب الأشياء واختر AirTag الخاص بك. - الآن، انقر على "معك"، الموجود أسفل اسم AirTag مباشرة. - سيؤدي هذا إلى إظهار الرقم التسلسلي وإصدار البرنامج الثابت الحالي لجهاز AirTag.

أحدث إصدار من البرنامج الثابت لـ AirTag هو 2.0.73. إذا كان هذا هو إصدار البرنامج الثابت لـ AirTag، فهذا يعني أن جهاز التتبع الذكي محدث. هذا كل ما تحتاج لمعرفته حول تحديثات البرنامج الثابت لـ AirTag. على الرغم من أنه لا يمكنك تحديث AirTag يدويًا، يمكنك دائمًا التحقق من إصدار البرنامج الثابت في تطبيق تحديد الموقع لمعرفة ما إذا كان جهاز التتبع محدثًا. في حالة وجود أي استفسارات، لا تتردد في طرحها في التعليقات أدناه. يتم تحديث البرنامج الثابت لـ AirTag تلقائيًا عندما يكون AirTag الخاص بك في نطاق Bluetooth لجهاز iPhone المقترن. كل ما عليك التأكد منه هو أن جهاز iPhone الخاص بك يعمل بنظام iOS 14.5 أو أحدث. Read the full article

[alanpereira-com]

Contratar um Gestor de Tráfego Pago para seu Negócio Será Que Vale a Pena?

Antes de aprofundarmos neste tema, é importante entender que o gestor de tráfego pago é apenas uma peça na engrenagem de um sistema mais amplo. Para pequenas empresas que buscam resultados consistentes, ter um processo de venda estruturado na internet é fundamental. O tráfego pago, por mais eficaz que seja, só gera resultados duradouros quando integrado a estratégias de captação, nutrição e conversão de leads.

1. O Papel do Gestor de Tráfego Pago Hoje

O gestor de tráfego pago é o profissional responsável por planejar, executar, monitorar e otimizar campanhas publicitárias online em plataformas como Google Ads, Facebook Ads, Instagram Ads, TikTok Ads e outras. O objetivo é atrair leads qualificados, aumentar as vendas e melhorar o retorno sobre o investimento (ROI).

No entanto, o papel desse profissional evoluiu significativamente nos últimos anos. Antes, bastava criar campanhas básicas com segmentações amplas para gerar resultados. Hoje, o trabalho exige:

Análises Avançadas de Dados: Interpretar métricas complexas e ajustar campanhas com base em dados em tempo real.

Entendimento Profundo do Público-Alvo: Criar anúncios personalizados que atendam às expectativas do público em diferentes etapas da jornada de compra.

Adaptação Constante: Lidar com mudanças frequentes nos algoritmos das plataformas, novas regras de privacidade e concorrência crescente.

Esse aumento na complexidade faz com que o trabalho de um gestor de tráfego pago seja mais estratégico do que nunca.

2. O Cenário Atual do Tráfego Pago

O ambiente de tráfego pago tornou-se mais competitivo e caro. Isso se deve a diversos fatores, incluindo:

Aumento do Custo por Clique (CPC): Com mais empresas investindo em anúncios online, o custo para atingir o público-alvo subiu significativamente. Setores altamente competitivos, como tecnologia e e-commerce, enfrentam os maiores aumentos.

Regras de Privacidade Mais Rígidas: Com mudanças como a implementação do iOS 14.5 da Apple, que restringiu o rastreamento de dados, medir o desempenho das campanhas tornou-se mais desafiador.

Maior Sofisticação dos Algoritmos: Plataformas como Google Ads e Meta Ads (antigo Facebook Ads) estão cada vez mais dependentes de aprendizado de máquina para otimizar campanhas. Embora isso ofereça vantagens, também aumenta a necessidade de especialistas que entendam como trabalhar com essas ferramentas.

Nesse contexto, as empresas precisam decidir se possuem a capacidade interna para lidar com esses desafios ou se devem contar com a expertise de um gestor de tráfego pago.

3. As Vantagens de Contratar um Gestor de Tráfego Pago

Contratar um gestor de tráfego pago pode trazer benefícios significativos para empresas que desejam obter melhores resultados em suas campanhas publicitárias:

a) Foco em Resultados

Gestores especializados sabem como criar estratégias voltadas para o ROI. Eles entendem como alinhar os objetivos das campanhas com as metas de negócios, seja para gerar leads, aumentar vendas ou promover a marca.

b) Redução de Erros

Erros em campanhas de tráfego pago, como segmentação incorreta ou palavras-chave mal escolhidas, podem custar caro. Um gestor experiente minimiza esses riscos, garantindo que o orçamento seja usado de forma eficiente.

c) Acompanhamento Contínuo

As campanhas exigem ajustes constantes. Um gestor monitora o desempenho diariamente e realiza otimizações para melhorar os resultados ao longo do tempo.

d) Adaptabilidade às Tendências

Os profissionais de tráfego pago estão sempre atualizados com as últimas mudanças nas plataformas e nas tendências de consumo, o que garante que sua empresa esteja à frente da concorrência.

4. Quando Não Contratar um Gestor de Tráfego Pago?

Embora os benefícios sejam claros, contratar um gestor de tráfego pago pode não ser a melhor opção em alguns cenários:

a) Orçamento Limitado

Se a empresa possui um orçamento muito restrito, o custo de um gestor pode representar uma parcela significativa dos recursos destinados às campanhas. Nesse caso, investir em treinamentos internos ou em ferramentas de automação pode ser uma alternativa.

b) Projetos Pequenos ou Pontuais

Para campanhas de curta duração ou com objetivos muito específicos, contratar um gestor pode não ser necessário, especialmente se a equipe interna conseguir gerenciar as demandas.

c) Baixa Competitividade no Nicho

Em segmentos menos concorridos, onde o CPC é baixo e as campanhas são mais simples, a necessidade de um gestor especializado pode ser menor.

5. Como Escolher o Gestor Certo?

Caso decida contratar um gestor de tráfego pago, é importante considerar alguns critérios para garantir que você esteja trabalhando com o profissional certo:

Experiência Comprovada: Procure saber quais sãos seus clientes no momento, quantos clientes já atendeu e os resultados alcançados.

Habilidade Analítica: Um bom gestor precisa saber interpretar dados e tomar decisões baseadas em métricas de desempenho.

Comunicação Clara e Simples: Certifique-se de que o profissional consegue explicar estratégias e resultados de forma compreensível.

6. O Futuro dos Gestores de Tráfego Pago

Com o avanço da inteligência artificial (IA) e das ferramentas de automação, algumas tarefas operacionais dos gestores de tráfego estão sendo simplificadas. No entanto, isso não significa que o papel do profissional esteja perdendo relevância. Pelo contrário, a automação aumenta a necessidade de especialistas capazes de interpretar dados complexos e tomar decisões estratégicas.

Além disso, plataformas emergentes como TikTok Ads e a expansão de mercados digitais em regiões como América Latina e Ásia oferecem novas oportunidades, mas também exigem adaptações rápidas – algo que gestores experientes conseguem fazer com mais eficiência.

7. Então, Ainda Vale a Pena Contratar um Gestor de Tráfego Pago?

A resposta depende das necessidades e recursos da sua empresa(assista ao vídeo). Se você busca escalar rapidamente, atuar em mercados competitivos e aproveitar ao máximo cada real investido em anúncios, um gestor de tráfego pago pode ser uma peça indispensável. Por outro lado, empresas com orçamentos menores ou campanhas pontuais podem optar por gerenciar internamente, desde que estejam dispostas a investir tempo e esforço no aprendizado.

Tenha em mente

Contratar um gestor de tráfego pago continua sendo uma estratégia válida e, em muitos casos, essencial para empresas que desejam se destacar no mercado digital atual. No entanto, é fundamental lembrar que ele é apenas uma peça na engrenagem. Para pequenas empresas, os melhores resultados só aparecem quando o tráfego pago está integrado a um processo de venda completo e eficiente na internet, que englobe captação, nutrição e conversão de leads. Planejar estrategicamente e modularmente cada etapa é o que realmente impulsionará o crescimento do seu negócio.

[globewick]

Running Clothing Ads for a Brand on Facebook - A Step By Step Guide

1. Understand the Brand and Goals

Identify Target Audience: Define demographics, interests, and behaviors. Example: Women aged 18-35 interested in sustainable fashion.

Set Campaign Goals: Choose between brand awareness, traffic, engagement, or conversions (e.g., driving sales to the website).

Define Budget: Determine daily or lifetime spending limits.

Understanding the brand and goals.

2. Prepare Your Facebook Business Account

Create/Access Business Manager: Ensure the brand has a Facebook Business Manager account.

Add Ad Account: Link or create a Facebook Ad Account.

Verify Domain: Authenticate the brand's website in Business Manager.

Set Up Pixel/Conversions API:

Install the Facebook Pixel to track events like page views, add-to-cart, and purchases.

Use the Conversions API for better data accuracy post-iOS 14.5 update.

3. Conduct Audience Research

Analyze Existing Customers: Use insights from past purchases or CRM tools to identify patterns.

Use Facebook Audience Insights: Explore demographics, interests, and online behavior.

Define Audience Segments:

Lookalike audiences (based on past buyers or website visitors).

Retargeting audiences (users who viewed products but didn’t purchase).

Interest-based audiences (fashion, style influencers, competitors).

4. Develop Creative Assets

Visual Content: Use high-quality images or videos showcasing clothing in appealing scenarios.

Ad Formats:

Carousel Ads: Perfect for showcasing multiple products.

Collection Ads: Ideal for mobile-first shopping experiences.

Dynamic Ads: Automatically show personalized products to users based on browsing behavior.

Copywriting Tips:

Hook the audience with catchy headlines.

Highlight USPs (e.g., “Eco-Friendly Fabrics,” “Limited Edition”).

Add CTAs like “Shop Now” or “Limited Offer.”

5. Launch the Campaign

Go to Ads Manager: Select “Create” and pick a campaign objective (e.g., “Conversions” or “Traffic”).

Set Up Ad Sets:

Define audience targeting.

Select ad placements (automatic placements recommended for beginners).

Set budget and schedule.

Design Ads: Upload visuals, write compelling copy, and add the URL to the website or product page.

6. Test and Optimize

A/B Testing:

Test different ad creatives, headlines, and audiences.

Experiment with placements like Stories, Feed, and Reels.

Monitor Key Metrics:

CTR (Click-Through Rate): Measures ad relevance.

CPA (Cost Per Acquisition): Tracks cost-efficiency.

ROAS (Return on Ad Spend): Evaluates profitability.

Adjust Parameters: Pause underperforming ads and allocate the budget to high-performing ones.

7. Retarget and Scale

Retargeting Campaigns: Re-engage users who interacted with your website or ads but didn’t convert.

Upsell and Cross-sell: Show complementary products (e.g., “Match this dress with these shoes”).

Scale Winning Ads: Gradually increase the budget for high-performing campaigns to maintain ROAS.

8. Reporting and Analysis

Analyze Performance Weekly: Use Facebook Ads Manager and tools like Google Analytics for deeper insights.

Create Reports: Share data-driven results with the brand, showcasing successes and areas for improvement.

Adapt Strategy: Refine targeting, creatives, or budget based on findings.

[differenttheoristwombat]

https://mangocityit.com/service/setup-facebook-pixel/

Setup Facebook Pixel Fix or Setup Facebook Pixel, Conversion API, Ecommerce & Server Side Tracking via GTM Google Analytics, GA4, GTM, Facebook Pixel, Facebook CAPI, Google Ads Conversion Tracking Expert:

We are Web Analytics and Tracking Expert For Google Analytics, Facebook Pixel and Facebook CAPI and Also a Google AdWords certified professional with a passion for helping businesses achieve their goals. With 4+ years of experience, we specialize in Enhanced Google Ads conversion tracking, Setup Google Analytics (GA4), GA4 Ecommerce Tracking, server-side tracking, and Social Media Pixel Tracking with Google Tag Manager. We will help you to optimize your campaigns, track your Website Visitor’s Behavior, Different Conversion Events, Lead Form Submit, and sales Revenue For increased conversions and ultimately drive more revenue.

What is Facebook Pixel? FB Pixel is code that you place on your website. It collects data that helps you track conversions from ads, optimize ads, build targeted audiences for future ads, to people who have already taken some kind of action on your website.

What is Facebook CAPI Or What is Server Side Tracking? The Facebook CAPI Means as the Facebook Conversions API or CAPI, is a tool that allows businesses to send customer event data directly to Facebook’s servers. It is an alternative to using the Facebook Pixel, which is a piece of code placed on a website to track user behavior and events. The Conversion API allows businesses to track and report various customer actions and events, such as purchases, registrations, leads, or custom events, without relying solely on browser-based tracking methods like the Facebook Pixel. It operates on a server-to-server connection, meaning that the data is sent from the business’s server directly to Facebook’s servers, bypassing the need for user interaction on a website.

Key Features/Service Details: Fix or Setup Facebook Pixel Facebook Conversion API With Server Side Tracking Google Analytics 4(GA4) Google Tag Manager (GTM) GA4 Ecommerce Server Side Tracking Ecommerce Events Tracking (Page View, View Content, Add To Cart, Initiate Checkout, Purchase, Phone No. Click & Email Link Click, etc) Setup Lead, Donate, Contact, Subscribe, Popup or Form Submission Events Any Custom Events Automatic Advanced Matching Automatic Dynamic Product Catalog Event Deduplication Increase Event Match Quality Advanced Matching Parameters iOS 14.5 Update Issues Domain Verify Cross Domain Setup Aggregated Event Measurement Google Ads Conversion Tracking Platform:

Shopify WordPress WooCommerce Wix Instructions To Buyers/What do you need to set up the Facebook Conversion API?

Website Login access (ADMIN)

Business manager access (ADMIN)

Google Tag manager access (ADMIN)

Google Analytics 4 access (ADMIN)

Cloud Server Access (Stape or Google)

Setup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook PixelSetup Facebook Pixel

FAQs: 1) What is Conversion API or Server Side Tracking?

FB collects data with its pixel cookies from the browser side. Due to iOS 14/14.5 update & other web browsers (Safari, Firefox, Mozilla) ITP algorithm FB Pixel tracking gets less effective. Conversion API is a FB Business Tool that lets you share customer actions, directly from your server to FB.

2) Facebook pixel?

FB Pixel is code that you place on your website. It collects data that helps you track conversions from ads, optimize ads, build targeted audiences for future ads, to people who have already taken some kind of action on your website.

3) What do you need to set up the Facebook Conversion API?

Website Login access (ADMIN) 2. Business manager access (ADMIN) 3. Google Tag manager access (ADMIN) 4. Google Analytics 4 access (ADMIN) 5. Cloud Server Access (Stape or Google)

4) How can I give you all the access which you need?

Don’t worry about that, my friend. When you purchase our service, we will share our e-mail address and send you the instructions & guidelines. Hopefully, it will help you to give us all the access. If not, we will join the zoom call and then we can help you to send us invitations to get access.

5) Why is Google Analytics important?

Conversion and traffic measuring are a great way to see how your website is performing. It’s also a great way to gain insight about your target audience, so you can learn how to reach them more efficiently. We can improve your customer experience and your marketing strategy with a few clicks!

6) Why do I have to set up GA4 now, if Universal Analytics will expire in July 2023?

GA4 is a platform designed in a completely different way than Universal Analytics. Setup GA4 now will help you understand all the data the next year, having a full comparison between 2022 and 2023.

7) Why Enhanced Ecommerce and conversion tracking is Important via google analytics?

By using Enhanced Ecommerce tracking you will observe product view, purchase performance, overview of your business and revenue, product conversion rate and reporting that will help you to make right decisions.

8) If I don’t need some features like google ads conversion then what’s the price?

If you don’t need any features that I mentioned in my gig , then please text me what exactly you need , and the price will be changed as per your requirements.

[digitalanalystteam]

In the ever-evolving digital advertising landscape, staying ahead of the curve is not just a competitive advantage—it's a necessity. Apple's recent iOS updates, particularly the introduction of the AppTrackingTransparency framework, have significantly impacted PPC campaigns. These updates require explicit user consent for data tracking, posing challenges for advertisers.

Understanding the Impact of iOS Updates on PPC Campaigns

The introduction of iOS updates, particularly iOS 14.5 and beyond, has prioritized user privacy through stringent data tracking policies. The AppTrackingTransparency framework mandates that apps seek permission before tracking data, limiting advertisers' ability to track and attribute conversions accurately.

Advantages and Disadvantages of iOS Updates on PPC Campaigns

Advantages:

Enhanced Privacy: Users gain control over their data, fostering trust and compliance with privacy norms.

Trust and Transparency: Brands respecting user privacy stand to build stronger customer loyalty.

Focus on First-Party Data: Encourages reliance on direct consumer insights rather than third-party data.

Disadvantages:

Impact on Targeting and Tracking: Reduced visibility into user behavior complicates targeting strategies.

Effect on Ad Performance: Less precise tracking may lead to decreased conversion rates and ROI.

Challenges for Small Businesses: Smaller advertisers may struggle without robust data-driven approaches.

AI-Powered Solutions for Adapting to iOS Updates

Predictive Analytics: AI algorithms analyze data to forecast trends and consumer behavior.

Enhanced Targeting: Leveraging first-party data, AI refines audience targeting without third-party tracking.

Dynamic Creative Optimization: AI platforms test and optimize ad creatives in real-time to enhance engagement.

Campaign Automation: AI-driven tools streamline bid optimization and ad placement.

Cross-Channel Integration: AI facilitates cohesive marketing across various platforms despite data fragmentation.

How White Label PPC Management Outsourcing Companies Can Help

Compliance Expertise: Specialized in regulatory changes, ensuring campaign optimization within new privacy guidelines.

Access to Advanced AI Tools: Integration of sophisticated AI enhances targeting precision and campaign effectiveness.

Scalability and Efficiency: Enables agencies to meet client demands without expanding internal overhead.

Focus on Core Competencies: Agencies can concentrate on client relations and strategy development while leveraging external expertise.

Adaptability: Swift adaptation to evolving digital landscapes ensures campaign agility and performance optimization.

Conclusion

While iOS updates present challenges in PPC strategies, AI-driven solutions provide a clear path forward. By harnessing predictive analytics, refined targeting capabilities, and streamlined automation, businesses can navigate these changes effectively. Choosing the right AI-powered white-label solutions tailored to post-iOS update challenges is pivotal for sustainable success in digital advertising. Collaborating with white-label PPC management firms ensures agencies can thrive in a privacy-centric digital advertising environment.

[daveg65]

306 - The Three iPad Pros - With Marty Jencius, Eric Erickson, and Jeff Gamet

The latest In Touch With iOS with Dave is joined by guests, Marty Jencius, Eric Erickson, and Jeff Gamet.iOS 17.5 was released to the public with some very important security updates. Dave, Marty and Eric all have new iPad Pro 13”  they give their impressions since receiving them as well as what features they find to stand out. Big news on accessibility Apple announced for the upcoming iOS 18 including eye tracking, music trackers, and more. 

The show notes are at InTouchwithiOS.com


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We welcome our first time guest Eric to the show. He tells us about what Apple gear he uses as we always ask first time guests. 

Beta this week. iOS 17.5 was released to the public. 

iOS 17.5 Features: What's New in iOS 17.5 - MacRumors

About the security content of iOS 17.5 and iPadOS 17.5 - Apple Support

iOS 17.5: Your iPhone Just Got the New Puzzle Game Quartiles and More

iOS 17.5 includes these 15 security patches for iPhone users 

iOS 17.5 is out now with tracker detection, News updates, and lots of security fixes

Troubling iOS 17.5 Bug Reportedly Resurfacing Old Deleted Photos

Apple Releases watchOS 10.5 With New Pride Watch Face 

Apple Releases tvOS 17.5

Apple Seeds visionOS 1.2 Beta 5 to Developers 

Apple Releases macOS Sonoma 14.5 With Apple News+ Improvements

Dave, Marty and Eric both have new iPad Pros they give their impressions since receiving them.

Reference Mode Use Reference Mode on your iPad Pro - Apple Support

The redesigned iPad Air and new iPad Pro are available today

Apple Pencil Pro: All the New Featur

Extend M4 iPad Pro Battery Lifespan With This New Feature 

M4 iPad Pro Bend Tests: Durability Equal to M2 Model Despite Thinness

News

Big news on accessibility Apple announced for the upcoming iOS 18. 

Apple announces new accessibility features, including Eye Tracking

Apple Previews iOS 18's Upgraded Magnifier App With New Reader Mode

iPhone Plus going the way of the iPhone mini after final update this fall

Announcements

Macstock 8 is Here! July 12-14, 2024 Macstock Conference & Expo come join Dave along with Jeff Gamet, Chuck Joiner, Brian Flanogan-Arthurs, Jill McKinley, Marty Jencius, and many more.MacVoices #24126: Kicking Off 'The Road to Macstock' 2024 with Mike Potter

As an In Touch with iOS viewer / Listener, you can score $30 off by using the coupon code INTOUCHWITHIOS as shown below at checkout for either the 3 day Weekend Pass with Workshops or the 2 day Weekend Pass. The code is valid until July 11, 2024.

We hope to see you at Macstock! 

Register Here

Our Host

Dave Ginsburg is an IT professional supporting Mac, iOS and Windows users and shares his wealth of knowledge of iPhone, iPad, Apple Watch, Apple TV and related technologies. Visit the YouTube channel https://youtube.com/intouchwithios follow him on Mastadon @daveg65, and the show @intouchwithios

  Our Regular Contributors

Jeff Gamet is a podcaster, technology blogger, artist, and author. Previously, he was The Mac Observer’s managing editor, and Smile’s TextExpander Evangelist. You can find him on Mastadon @jgamet as well as Twitter and Instagram as @jgamet  His YouTube channel https://youtube.com/jgamet

Ben Roethig Former Associate Editor of GeekBeat.TV and host of the Tech Hangout and Deconstruct with Patrice  Mac user since the mid 90s. Tech support specialist. Twitter @benroethig  Website: https://roethigtech.blogspot.com

About our Guest

Marty Jencius, Ph.D., is a professor of counselor education at Kent State University, where he researches, writes, and trains about using technology in teaching and mental health practice. His podcasts include The Tech Savvy Professor and Circular Firing Squad Podcast. Find him at jencius@mastodon.social

Eric Ericson He is the co-host of the ForMacEyesOnly Podcast with Mike Potter. You can contact him at eric@formaceyesonly.com

Here is our latest Episode!

[market-news-24]

If you are experiencing issues sending messages through iMessage, you are not alone. Some users are reporting that the popular messaging platform is currently down. Stay tuned for updates on when the issue will be resolved. Click to Claim Latest Airdrop for FREE Claim in 15 seconds Scroll Down to End of This Post const downloadBtn = document.getElementById('download-btn'); const timerBtn = document.getElementById('timer-btn'); const downloadLinkBtn = document.getElementById('download-link-btn'); downloadBtn.addEventListener('click', () => downloadBtn.style.display = 'none'; timerBtn.style.display = 'block'; let timeLeft = 15; const timerInterval = setInterval(() => if (timeLeft === 0) clearInterval(timerInterval); timerBtn.style.display = 'none'; downloadLinkBtn.style.display = 'inline-block'; // Add your download functionality here console.log('Download started!'); else timerBtn.textContent = `Claim in $timeLeft seconds`; timeLeft--; , 1000); ); Win Up To 93% Of Your Trades With The World's #1 Most Profitable Trading Indicators [ad_1] The iMessage service used by Apple customers to send messages seems to be experiencing issues for some users. Messages are either failing to send or are taking an unusually long time to go through. There have been numerous complaints on social media platforms, with a noticeable increase in outage reports on Down Detector. Surprisingly, Apple's System Status page has not yet acknowledged any ongoing outage. In other news, there are reports circulating on Reddit about a troubling bug related to Apple's latest iOS 17.5 update. Some users claim that old photos, previously deleted – in some cases, years ago – have reappeared in their photo libraries after updating their iPhones. These rediscovered photos include potentially sensitive content that was deleted in 2021 but mysteriously resurfaced after the software update. Meanwhile, OpenAI has made an exciting announcement at its Spring Update event. The organization is set to release a desktop app for Mac users, specifically for ChatGPT Plus subscribers. The app will allow users to interact with ChatGPT by simply pressing a keyboard shortcut. Additionally, OpenAI revealed plans to offer GPT-4 for free in the near future, among other developments. Apple has also teased three new accessibility features coming with iOS 18, with a focus on enhancing the CarPlay experience. These features include Voice Control, which enables hands-free navigation and app control, as well as Color Filters to improve visual accessibility within the CarPlay interface. Lastly, Apple has rolled out tvOS 17.5, the latest update to its tvOS 17 operating system. This update follows the release of tvOS 17.4 and can be downloaded via the Settings app on Apple TV. Users with automatic software updates enabled will receive the new software automatically. Additionally, macOS Sonoma 14.5 has been launched, bringing improvements to Apple News+ and other enhancements to the macOS Sonoma operating system. Win Up To 93% Of Your Trades With The World's #1 Most Profitable Trading Indicators [ad_2] 1. Is iMessage currently down for some users? Yes, it seems that iMessage is experiencing issues for some users at the moment. 2. When will iMessage be back up and running? Unfortunately, we do not have an exact timeline for when iMessage will be fully functional again. 3. Are there any troubleshooting steps I can try to fix iMessage on my device? You can try restarting your device, checking your internet connection, and making sure you have the latest software updates installed. 4. Is there a way to check the status of iMessage outage? You can check for updates on the official Apple Support website or on social media platforms for any announcements regarding the ongoing outage. 5. Will my messages be lost during this downtime? Your messages should not be lost

during the temporary outage, but it's always a good idea to regularly back up your important data to avoid any potential loss. Win Up To 93% Of Your Trades With The World's #1 Most Profitable Trading Indicators [ad_1] Win Up To 93% Of Your Trades With The World's #1 Most Profitable Trading Indicators Claim Airdrop now Searching FREE Airdrops 20 seconds Sorry There is No FREE Airdrops Available now. Please visit Later function claimAirdrop() document.getElementById('claim-button').style.display = 'none'; document.getElementById('timer-container').style.display = 'block'; let countdownTimer = 20; const countdownInterval = setInterval(function() document.getElementById('countdown').textContent = countdownTimer; countdownTimer--; if (countdownTimer < 0) clearInterval(countdownInterval); document.getElementById('timer-container').style.display = 'none'; document.getElementById('sorry-button').style.display = 'block'; , 1000);

[ericvanderburg]

iOS 17.5 and macOS Sonoma 14.5 update adds anti-tracking feature, offline support for News+

http://i.securitythinkingcap.com/T6rQty

[dr-iphone]

Apple 蘋果釋出 macOS Sonoma‌ 14.5、watchOS 10.5、tvOS 17.5、HomePod 17.5 作業系統更新

[laurentgiret]

iOS 17.5 is out with cross-platform tracking detection, Apple News updates, and the ability for EU users to download apps from the web.