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#long term rentals in cayman islands
remservicesltd · 1 year
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Exploring the Enchantment of Rental Properties in the Cayman Islands
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Captivated by Cayman Islands Rental Properties
Nestled in the heart of the Caribbean, the Cayman Islands have emerged as an alluring destination for those seeking a slice of tropical paradise. The archipelago's rental properties stand as a testament to this, offering a gateway to an unforgettable vacation experience. This guide delves into the charm of these rentals and the myriad of reasons why they're the preferred choice for modern travelers.
A Tropical Escape for Discerning Vacationers
The Cayman Islands, with their pristine beaches and crystal-clear waters, have long been a sanctuary for travelers in pursuit of relaxation and adventure. Among the plethora of accommodation options, rental properties have gained immense popularity. These properties aren't just places to stay; they're immersive havens where vacationers can unwind amidst breathtaking natural beauty.
Unveiling the Charisma of Exceptional Rental Properties
What sets Cayman Islands rental properties apart is their uniqueness. Each property possesses its own character, from upscale villas with panoramic ocean views to cozy cottages tucked away in lush greenery. The diversity ensures that every visitor finds their dream abode, tailored to their preferences and desires.
Diverse Range of Rental Properties in the Cayman Islands
Cayman Islands boast an array of distinctive rental properties, catering to various tastes and requirements. Whether you seek a tranquil retreat on the serene Cayman Brac or desire an intimate experience on Little Cayman, there's an ideal rental awaiting you. These rentals aren't just accommodations; they're gateways to authentic island living.
Unearthing Premier Destinations for Unique Rentals
Cayman Brac beckons with its rugged landscapes and inviting shores. It's a haven for hikers, divers, and those seeking solitude in nature's embrace. On the other hand, the charm of Little Cayman lies in its small-community appeal, offering seclusion and serenity that's hard to find elsewhere.
Choosing Distinctive Rentals over Conventional Lodgings
Opting for a unique rental in the Cayman Islands presents a host of advantages that elevate your vacation experience.
Exclusiveness and Seclusion: Unlike traditional lodgings, rental properties offer exclusivity and seclusion. Whether it's a private beachfront villa or a cozy cabin enveloped by foliage, you can revel in tranquility away from the crowds.
Immersed in Local Culture: These rentals are often nestled within local communities, allowing you to immerse yourself in the authentic culture of the Cayman Islands.
Space, Comfort, and Beyond: Enjoy ample space, comfortable amenities, and the freedom to tailor your stay according to your schedule.
Tailored Services to Suit You: Personalized services provided by property owners or managers ensure that your every need is met with care and attention.
Guidance for Locating and Reserving Your Ideal Rental
Ensuring a seamless rental experience involves a few key steps.
Embark on Your Search Ahead of Time: Begin your search well in advance to secure the perfect rental that aligns with your preferences.
Peruse Reviews and Seek Recommendations: Learn from the experiences of others by reading reviews and seeking recommendations.
Clarify Your Preferences and Needs: Define your priorities, whether it's proximity to attractions or specific amenities.
Factor in the All-Important Location: The location of your rental can significantly impact your overall experience.
Open Communication with Property Managers or Owners: Effective communication ensures that your stay lives up to expectations.
Making the Most of Your Unique Rental Experience
As you revel in the beauty of your rental property and the Cayman Islands, consider these tips to enhance your getaway.
Relaxation and Rejuvenation: Let the island's tranquility rejuvenate your mind and body.
Savor the Delights of Local Cuisine: Indulge in the vibrant flavors of the local culinary scene.
Immerse Yourself in Aquatic Activities: Explore the underwater wonders through diving or snorkeling.
Exploring the Island's Abundant Attractions: From Stingray City to Seven Mile Beach, the Cayman Islands offer an abundance of attractions to explore.
In Conclusion
Choosing a rental property in the Cayman Islands isn't just about finding a place to stay—it's about unlocking an extraordinary vacation. The diverse range of unique rentals, coupled with the island's natural beauty and vibrant culture, ensures an unforgettable experience that lingers in the hearts of travelers for years to come.
Read full article at Discover Unique & Luxurious Cayman Islands Properties
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denialbrian · 2 months
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Property Venture Areas of interest in the Cayman Islands
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The Cayman Islands, widely famous for their pristine beaches and vibrant culture, have increasingly become a sought-after destination for property investors seeking both luxury and returns on investment.
Here's a detailed look at some of the emerging hotspots on the Islands.
1. Grand Cayman's Seven Mile Beach
Seven Mile Beach, located on Grand Cayman, stands out as one of the premier investment areas in Cayman. Popular for its calming white shores and crystal-clear waters, this stretch offers a blend of luxury condominiums, beachfront estates, and upscale resorts.
Property values here have shown robust appreciation, making it a prime choice for investors wishing to capitalize on both rental income and property value growth.
2. East End's Peaceful Retreats
East End offers a more relaxed setting compared to bustling Seven Mile Beach. This area appeals to investors seeking exclusivity and natural beauty. 
Oceanfront properties and secluded estates are prominent here, providing a rejuvenating space away from the island's busier areas. With ongoing infrastructure developments enhancing accessibility, East End is expected to grab the interest from investors looking for privacy and appreciation potential.
3. South Sound: Premier Investment Locale
South Sound, positioned near George Town, is emerging as a favored location for property investment. With its beautiful coastline and proximity to amenities, South Sound attracts both local and international buyers. 
The area features a mix of waterfront homes and modern condominium complexes, offering a blend of residential charm and convenience. Investors eyeing steady rental income and long-term capital growth are increasingly drawn to South Sound's promising real estate market.
4. Cayman Brac's Nature Retreats
Cayman Brac, the lesser-known sister island, presents opportunities for investors seeking natural beauty and peace. This rugged island offers a variety of investment options, including ocean-view cottages, eco-friendly developments, and vacation rentals catering to adventure seekers and nature enthusiasts. 
As infrastructure improves and eco-tourism gains traction, Cayman Brac is becoming a niche market for property investors looking beyond Grand Cayman.
To Sum Up
Buying a property in the Cayman Islands' real estate market highlights a mix of luxury, natural beauty, and strong investment potential. Whether you prefer the vibrant Seven Mile Beach, the quiet East End, the scenic South Sound, or the peaceful Cayman Brac, each location presents unique opportunities for capital appreciation.
As the demand for Caribbean property investment grows, the Islands continue to stand out as a premier destination for discerning investors.
Frequently Asked Questions
1. Are there any restrictions on foreign ownership of property in the Cayman Islands?
Foreign investors can purchase property in the Cayman Islands without restrictions.
2. What is the process of buying a property in Cayman?
Here’s how you can purchase a property in Cayman - 
Choose a property
Make an offer
Sign the deal & create a purchase agreement
Conduct due diligence
Complete the transaction with the assistance of legal and real estate professionals
3. What types of property are available for investment in the Cayman Islands?
Investors can discover a wide range of properties, including luxury condos, beachfront villas, residential homes, commercial developments, and vacant land for development.
4. What are the steps involved in purchasing property in the Cayman Islands as a foreigner?
Foreign buyers need to collaborate with a local attorney and real estate agent to facilitate the transaction, conduct due diligence, and ensure compliance with local regulations.
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irg-cayman · 6 months
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Cayman Islands Real Estate – Smart Property Investment Strategies
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Embarking on a real estate investment journey in the Cayman Islands presents many opportunities for those seeking financial growth and stability. Renowned for its stable economy, favourable tax environment, and thriving tourism sector, the Cayman Islands Real Estate offers a diverse range of investment avenues for both local and international investors. In this comprehensive guide, we’ll explore detailed strategies for real estate investment in the Cayman Islands, providing you with the knowledge and insights needed to make informed investment decisions.
1.Buy Rental Property
Investing in rental properties is a tried-and-tested method for generating passive income and building long-term wealth. In the Cayman Islands, rental properties are in high demand, particularly in popular tourist destinations like Seven Mile Beach, George Town, and West Bay. Thorough research to identify lucrative investment opportunities and assess potential risks is essential before entering the market.
How to Execute:
Market Research: Analyse rental market trends, vacancy rates, and rental yields in different neighbourhoods across the Cayman Islands.
Property Selection: Choose properties with strong rental potential, considering location, amenities, and proximity to tourist attractions.
Financial Analysis: Calculate potential rental income, operating expenses, and return on investment (ROI) to determine the profitability of your investment.
Property Management: Partner with a reputable local property management company to handle tenant screening, rent collection, property maintenance, and other administrative tasks.
2.Invest in Real Estate Investment Trusts (REITs)
Real Estate Investment Trusts (REITs) offer investors an indirect way to invest in real estate without the responsibilities of property ownership. In the Cayman Islands, REITs provide exposure to a diversified portfolio of real estate assets, including commercial properties, residential developments, and hospitality ventures. Investing in REITs offers several advantages, including liquidity, diversification, and potentially attractive returns.
How to Execute:
Research: Explore different REITs operating in the Cayman Islands market, examining their investment strategies, asset allocation, and historical performance.
Due Diligence: Evaluate each REIT’s track record, management team, and financial health before making investment decisions.
Investment Platform: Invest in REITs through a reputable brokerage platform or investment fund that provides access to international markets and offers transparent fee structures.
To read a full blog, click on this link.
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Find Best Cayman Islands Long-Term Rentals By Grand Cayman
Cayman Islands long-term rental homes are ideal for families and couples, who want a no-hassle escape from the everyday hustle and bustle of life. Long-term rentals in the Cayman Islands are perfect for a few weeks or many months. They are also good for people who want to keep their rental home at least for short-term periods.
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jmccoy2203 · 5 years
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Strengths and Weakness
The initial strength that I have achieved is my “People Management” skills which I developed through my previous job as a Rental Manager in The Cayman Islands, where I managed forty four apartments from studios to three bedrooms as well as with my current existing job as a House Captain of three units housing a total of forty staff! This strength has helped me influence productivity and motivation, it has also helped me in situations of transition, uncertainties and change. I aspire to inspire people to change for the better and assuage fears when faced with organizational changes and uncertainties. Another strength that I have gained is “Financial Planning”  this I learned the hard way through life experiences and being broke so many times in the past, I’ve learned that in order to make a successful Financial Plan you have to log your current financial situation and long term goals in detail, make strategies to achieve them coupled with COMMITMENT AND DETERMINATION to follow through with the plan!
My weakness I would have to say is probably Sales/Negotiation and this usually happens when I have no interest in the product I’m selling or I have no knowledge of what I’m selling. In order for me to make my weakness a strength I have to be passionate about the business and its product, learn when to walk away, and be able to make a sales pitch talking about more than money. While negotiations can go in a seemingly infinite number of directions I feel that every sales person needs a certain type of negotiation skill to get the job done and once you have mastered your selling game your on your way to success :-)
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How To Avoid Real Estate Decision Paralysis?
To buy or not to buy - the typical real estate dilemma that torments countless individuals across the globe. Popularly known as real estate decision paralysis, the sheer hesitation in purchasing a property can mean letting go of a golden opportunity to land your dream home or investment property.
Of course, one should examine all the aspects before buying a property, but overthinking can do more harm than good. It’s no secret that most individuals with real estate paralysis syndrome are amateurs because experienced buyers have already passed that phase and are making newer investments as we speak.
The Cayman real estate market is like speed dating, where people shop around and look for many houses. The demand far exceeds the supply because the number of expatriates moving to the Cayman Islands and tourists has been increasing steadily. Be it commercial or residential properties for sale in the Cayman Islands, you need to be proactive and on top of things.
Nevertheless, the only difference between speed dating and Cayman real estate market is that you look to get married at the end of the day by buying a property. If done unwisely, it could result in a bitter divorce that will leave you with sour memories. This gives people jitters.
Is there a remedy for real estate decision paralysis? Let’s find out.
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8 Precious Tips to Beat Real Estate Decision Paralysis
(1) Goal-Oriented Approach
It is vital to make real estate decisions with a specific goal in mind. Don’t just rush into the battlefield without a strategy. You don’t want to lose your life saving and ruin your credit at the same time. What do you want to achieve by purchasing a property? Are you looking for your dream home? Do you want to invest in short-term rentals or long-term rentals? How much do you plan to borrow? Are you okay with decent amenities, or do you want the best when it comes to interiors and amenities? Write down your list of expectations and what you look for in a property.
(2) Look At The Grand Scheme Of Things
Lose the peripheral approach. Don’t just buy a house because it’s close to your workplace or your parent’s house. Consider all the other aspects like comfort, neighbourhood, amenities, construction before you take the plunge. Real estate agents often come across people who ask strange questions like how huge an apartment or condo can X amount of money buy. You need to be clear about how big a house you need, what kind of place you need and if you wish to accommodate relatives or more kids in the future.
(3) Think Long-Term
Many young couples or even single guys make the mistake of buying a house without considering the possibility of significant life changes occurring over time. Do you plan to get married? Do you plan to live here for the rest of your life or sell it after some years? Is there an exit strategy that you have in mind? Life is unpredictable, my friend; you may get a divorce, move to another country, or retire. You may want to upsize or downsize down the line, so it is better to plan wisely.
(4) Cayman Real Estate Market Is Volatile
Even if you are an informed real estate investor, it is impossible to predict when property rates will soar and when they will fall. You can speculate all you want but understand that there are factors beyond your control.
Amateur investors and those taking baby steps in the real estate market can learn from the experts and take calculated risks. Buy low and sell at a higher price - this formula has worked for many, and first-timers should utilise it. If you are in for the long haul for 5, 10, or 15 years, be prepared to experience market fluctuations, especially in the volatile Cayman real estate market.
(5) Sustained Rise
Over the past couple of years, the real estate market has displayed a steady rise; the same can be attributed to the extensive growth, global trends, inflation, and the luxurious Cayman Islands lifestyle. If you think you can wait out a few years and then make a grand entry into the real estate market when things are quiet, then you are badly mistaken.
Experts have predicted that the Cayman Islands real estate market will continue to experience a continual rise over the next few years. Buying a property was complicated 10 years ago; it still is and will remain that way. Observe the real estate market, understand the conditions, and decide based on your budget, neighbourhood, and overall market strength.
(6) Heed to Expert Advice Only
Be it your career, stock-market, politics, sports, or real estate; numerous people approach you with unsought advice. Listening to their advice is fine (or pretending to), but acting on it is unwise. When it comes to real estate, listen to advice from experts only. A real estate agent will provide you with advice at each stage of your purchasing/selling process. Thinking of saving a few dollars on brokerage or expert advice may prove costly in the long run.
(7) Quit Over-thinking
Once you have conducted thorough research and figured out your short-term and long-term goals, budget, property type, etc., it is time to invest. Don’t get cold feet or start dilly-dallying when you find the property of your dreams. Overlook minor issues like creaky door hinges or dull kitchen lights. There is nothing that a few dollars can’t fix. If you are satisfied with what the property has to offer, take the bull by the horns and seal the deal.
(8) Stop Chasing Perfection
Newbie real estate investors often make the mistake of waiting endlessly for the perfect, God-sent real estate deal. There is no such thing as the ideal real estate transaction. Even with million-dollar, high-end properties, there might be things you don’t like. Although this does not mean you should just jump into it blindly without considering the pros and cons.
Your first property deal may not be your best, but you will learn the tricks of the trade with time. As long as you are satisfied with your research and that the property meets your investment goals, go for it. Playing the wait-and-watch game for endless years will only make you lose out on great deals but also deprive you of precious real estate investment experience.
Focus on getting a firm footing in the real estate market, and you will make wiser decisions as your portfolio grows; it is a learning curve.
Bottomline
Like any other industry, real estate carries considerable risk, but that does not mean you should think incessantly while the opportunity slips out of your grasp. Your quest to find the ideal Cayman property for sale may give you real estate decision paralysis. With professional advice and calculated risk, you can achieve considerable success.
Waiting for the perfect deal may lead to you losing out on great deals. Follow the eight steps above to kickstart your investor journey.
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michaelandy101-blog · 4 years
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Journey search engine optimization Tendencies and Pivots from 2020 (and What to Carry into 2021)
New Post has been published on https://tiptopreview.com/travel-seo-trends-and-pivots-from-2020-and-what-to-carry-into-2021/
Journey search engine optimization Tendencies and Pivots from 2020 (and What to Carry into 2021)
If 2020 taught us something, it’s that you may’t predict the way forward for tourism. In contrast to practically another business, tourism is concurrently dictated by numerous elements together with client proclivity, climate and local weather, world economics, and authorities.
Journey was undoubtedly one of many hardest hit sectors within the 2020 shutdowns, which affected each enterprise area from the most important vacation spot marketing organizations (DMOs) to native small companies that thrive on the foot visitors tourism usually brings. US Journey’s year-end assessment decided there was a 48% drop in travel-related spending for December 2020 in comparison with 2019, and a year-long lack of $500 billion. Success in tourism in 2020 meant merely surviving for a lot of companies, accompanied by whole content material technique revamps, product pivots, native search engine optimization investments, and native marketing activations.
What labored in 2020
Locals-only tourism
With out-of-state quarantines in impact for many of the US, and particularly prevalent within the northeast, as soon as world locations and metros turned intensely native. Succeeding domestically meant celebrating native tradition and taking part in to the hometown benefit, and creating and activating hyper-local content material and search engine optimization to promote reimagined experiences and drive renewed curiosity at dwelling.
Go to Philadelphia, the DMO for the better Philadelphia area, revamped its 2020 marketing efforts to rollout “Our Turn To Tourist” by way of winter 2021, a “regional marketing initiative [that] encourages individuals to take staycations and close-to-home drive journeys.”
Go to Philadelphia’s foremost goal is to draw vacationers from everywhere in the nation to town of Philadelphia. With thousands and thousands of out-of-state guests every year, and big progress every year continuing 2020, Go to Philadelphia had the early foresight to create content material geared in the direction of each locals and guests, and adopted a local-first search engine optimization technique for issues to do, see, and eat close by.
The group went as far as to create local-centric mini itineraries based mostly off of present restrictions, optimizing for native tourism and attraction-related key phrases, and extensively distributing new COVID-19 content material. This marketing campaign supported not solely the accommodations and points of interest within the metropolis, but in addition the native eating places and small companies.
Whereas not completely divergent in its method, the long-term funding that Go to Philadelphia has made into successful at native search, snagging SERP options, and embracing new options like Uncover, helps guarantee it is going to proceed to be a profitable advocate for Philadelphia as “the greatest city in the USA to spend the weekend”.
Reinvented experiences
Tourism and experience-based corporations hadn’t extensively ventured into the digital house previous to 2020 — in any case, why plan to observe the motion from dwelling when you may board a aircraft and participate reside and in-person?
Philadelphia-based Past the Bell Excursions, the one LGBTQ+-owned-and-run tour operator within the metropolis, confronted a crucial resolution in Might 2020: Their hallmark Delight-themed “Drag Me Along” drag queen trolly bar crawl was unable to launch with bars closed indefinitely and social gatherings restricted. As searches continued to extend for digital occasions, digital gatherings, and digital issues to do, companies that rose to satisfy the demand discovered success. For Past the Bell, that meant turning the “Drag Me Along” idea into “Pride In A Box”: a collection of 5 totally different themed Delight containers that included merchandise and experiential parts to be used at dwelling.
Although their web site was initially constructed on a tour-booking engine, to execute a pivoted product technique, they restructured it to permit an e-commerce built-in operate, and optimized to promote merchandise and experiences for Delight.
Founder Rebecca Fisher stated, “We thought about how a box could embody a community. We highlighted queer people, businesses, and queer products, and held weekly events for Pride, all proceeds of which were donated to racial justice. A single ‘box’ purchased during Pride supported many queer businesses, and we wanted people to feel that impact.”
Finally, companies that tailored rapidly to modifications in client search conduct, and that performed and applied key phrase analysis for brand spanking new content material focusing on beforehand unranked/low-volume phrases, have been higher positioned to keep up client help and visibility though precise vacationers continued to drop.
Up-to-date data on increasing and altering rules
Home journey is never regulated within the US, so when cities throughout the nation responded to close down orders, scorching spots beloved by locals and vacationers alike emptied out and income started to drastically fall.
As an search engine optimization group (particularly native!) we’re at all times advocates of the worth of protecting native listings in Google My Business up-to-date, and it by no means mattered greater than in 2020. Popping out on prime have been those that up to date hours, COVID-19 insurance policies and procedures, and revealed supply or third-party partnerships. Unsurprisingly, AirBnB’s and VRBO’s new Covid content material “enhanced cleaning protocol” and “guidelines for owners” come out prime in searches for brief time period rental cleansing finest practices, and cleanliness associated to journey accomodations. Up to date native listings allowed exasperated customers to simply see what companies have been open, and allowed search-savvy companies to leverage their GMB to place themselves as safety-conscious, accessible, and prioritize addressing client issues (to not point out the features released to assist companies entry these instruments).
What to anticipate from tourism in 2021
It’s exhausting to recollect a time of better collective cabin fever. Although with border closings, pre-travel testing, and enterprise closures remaining a shifting goal, we are able to nonetheless anticipate majority of journey will occur nearer to dwelling in early 2021. Right here’s the place we are able to anticipate to see progress first.
Quick time period stays: highway journeys, workspace respites, and snow birds
What’s forward for short-term travels? Continued RV gross sales, for one, which have been up 4.5% annually in 2020. These progress indicators, in addition to public perceptions of journey security, proceed to slate hometown and close-by exploration because the early 2021 winners.
Out of doors and spaced-out actions present continued curiosity in search quantity and gross sales. Yellowstone Nationwide Park alone noticed a 21% enhance in year-over-year visitation in September 2020. Don’t anticipate this to decelerate any time quickly.
One other pattern we anticipate to see proceed in early 2021? Snow birding. As soon as reserved for the retired, heading south for the winter is particularly standard this yr for northerners leaving lockdowns at dwelling. Count on prolonged stays, fuller flights, and busier seashores than regular.
One closing place you’ll be able to anticipate to see vacationers? In a close-by lodge. Previously reserved for the luxurious staycations, native accommodations have turn into office respites for these totally distant employees who lack ample dwelling workplace house. Although not “technically” journey, many accommodations (Hyatt, Marriott, and Hilton, for starters) are providing single-day, day-time solely, “work from hotel” offers to assist relieve misplaced income and fried nerves of managing co-occurring zoom calls on the kitchen desk.
Prolonged visits: distant relocations
With many kids and households, to not point out previously distant staff, feeling the squeeze of their partitions at dwelling, many accommodations and villa properties are providing cost-effective prolonged stays (three weeks or extra). Mid-term relocations have gotten extremely frequent, with specific flight occurring from metro centers in New York City, Philadelphia, and Washington D.C. Particular person international locations are actively attempting to scoop up client demand for change of surroundings and tempo, with international locations like Dubai, Jamaica, and the Cayman Islands providing non permanent prolonged work visas to US residents as a technique to revive native tourism.
Quick time period rental properties similar to seaside home bookings, waterfront properties, mountain cabins, and southern getaways — or you already know, only a yard if you happen to’re a city-dweller — are booking in greater numbers in 2020 than practically any time in 2019. AirDNA notes, “Among those leading the rebound are beaches, mountain towns, lakeside getaways, and really anything within driving distance of a major urban hub.”
Longer-term distant stays, whether or not for your self or your loved ones, are more and more standard, as are distant work choices which, in accordance with Google pattern knowledge, have elevated by two-times the earlier ranges pre-pandemic. Searches for prolonged keep holidays peaked on the finish of December 2020, with earlier highs in October and April 2020. Shifting into 2021, we’ll doubtless see expanded tourism choices to match this client demand, and likewise to accommodate pre-quarantine necessities, which differ metropolis to metropolis.
In conclusion
Journey isn’t what it was once, and in the interim, we’re seeing more and more essential native search activations and have adoption. And as distant work and placement agnostic work turns into extra the norm, the teachings we realized from pandemic journey search will assist companies thrive on this new tourism local weather shifting ahead.
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epackingvietnam · 4 years
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Travel SEO Trends and Pivots from 2020 (and What to Carry into 2021)
Posted by Rachel.Vandernick
If 2020 taught us anything, it’s that you can’t predict the future of tourism. Unlike nearly any other industry, tourism is simultaneously dictated by a number of factors including consumer proclivity, weather and climate, global economics, and government.
Travel was undoubtedly one of the hardest hit sectors in the 2020 shutdowns, which affected every business domain from the largest destination marketing organizations (DMOs) to local small businesses that thrive on the foot traffic tourism normally brings. US Travel’s year-end assessment determined there was a 48% drop in travel-related spending for December 2020 compared to 2019, and a year-long loss of $500 billion. Success in tourism in 2020 meant simply surviving for many businesses, accompanied by total content strategy revamps, product pivots, local SEO investments, and local marketing activations.
What worked in 2020
Locals-only tourism
With out-of-state quarantines in effect for most of the US, and especially prevalent in the northeast, once global destinations and metros became intensely local. Succeeding locally meant celebrating local culture and playing to the hometown advantage, and creating and activating hyper-local content and SEO to sell reimagined experiences and drive renewed interest at home.
Visit Philadelphia, the DMO for the greater Philadelphia region, revamped its 2020 marketing efforts to rollout “Our Turn To Tourist” through winter 2021, a “regional marketing initiative [that] encourages people to take staycations and close-to-home drive trips.”
Visit Philadelphia’s main objective is to attract tourists from all over the country to the city of Philadelphia. With millions of out-of-state visitors each year, and huge growth each year proceeding 2020, Visit Philadelphia had the early foresight to create content geared towards both locals and visitors, and adopted a local-first SEO strategy for things to do, see, and eat nearby.
The organization went so far as to create local-centric mini itineraries based off of current restrictions, optimizing for local tourism and attraction-related keywords, and widely distributing new COVID-19 content. This campaign supported not only the hotels and attractions in the city, but also the local restaurants and small businesses.
While not totally divergent in its approach, the long-term investment that Visit Philadelphia has made into winning at local search, snagging SERP features, and embracing new features like Discover, helps ensure it will continue to be a successful advocate for Philadelphia as “the greatest city in the USA to spend the weekend”.
Reinvented experiences
Tourism and experience-based companies hadn’t extensively ventured into the virtual space prior to 2020 — after all, why plan to watch the action from home when you could board a plane and take part live and in-person?
Philadelphia-based Beyond the Bell Tours, the only LGBTQ+-owned-and-run tour operator in the city, faced a critical decision in May 2020: Their hallmark Pride-themed “Drag Me Along” drag queen trolly bar crawl was unable to launch with bars closed indefinitely and social gatherings restricted. As searches continued to increase for virtual events, virtual gatherings, and virtual things to do, businesses that rose to meet the demand found success. For Beyond the Bell, that meant turning the “Drag Me Along” concept into “Pride In A Box”: a series of five different themed Pride boxes that included products and experiential components for use at home.
Though their website was originally built on a tour-booking engine, to execute a pivoted product strategy, they restructured it to allow an e-commerce integrated function, and optimized to sell products and experiences for Pride.
Founder Rebecca Fisher said, “We thought about how a box could embody a community. We highlighted queer people, businesses, and queer products, and held weekly events for Pride, all proceeds of which were donated to racial justice. A single ‘box’ purchased during Pride supported many queer businesses, and we wanted people to feel that impact.”
Ultimately, businesses that adapted quickly to changes in consumer search behavior, and that conducted and implemented keyword research for new content targeting previously unranked/low-volume terms, were better positioned to maintain consumer support and visibility even though actual travelers continued to drop.
Up-to-date info on expanding and changing regulations
Domestic travel is rarely regulated in the US, so when cities across the country responded to shut down orders, hot spots beloved by locals and tourists alike emptied out and revenue began to drastically fall.
As an SEO community (especially local!) we’re always advocates of the value of keeping local listings in Google My Business up-to-date, and it never mattered more than in 2020. Coming out on top were those who updated hours, COVID-19 policies and procedures, and published delivery or third-party partnerships. Unsurprisingly, AirBnB’s and VRBO’s new Covid content “enhanced cleaning protocol” and “guidelines for owners” come out top in searches for short term rental cleaning best practices, and cleanliness related to travel accomodations. Updated local listings allowed exasperated consumers to easily see what businesses were open, and allowed search-savvy businesses to leverage their GMB to position themselves as safety-conscious, accessible, and prioritize addressing consumer concerns (not to mention the features released to help businesses access these tools).
What to expect from tourism in 2021
It’s hard to remember a time of greater collective cabin fever. Though with border closings, pre-travel testing, and business closures remaining a moving target, we can still expect that a majority of travel will happen closer to home in early 2021. Here’s where we can expect to see growth first.
Short term stays: road trips, workspace respites, and snow birds
What's ahead for short-term travels? Continued RV sales, for one, which were up 4.5% annually in 2020. These growth indicators, as well as public perceptions of travel safety, continue to slate hometown and close-by exploration as the early 2021 winners.
Outdoor and spaced-out activities show continued interest in search volume and sales. Yellowstone National Park alone saw a 21% increase in year-over-year visitation in September 2020. Don’t expect this to slow down any time soon.
Another trend we expect to see continue in early 2021? Snow birding. Once reserved for the retired, heading south for the winter is especially popular this year for northerners leaving lockdowns at home. Expect extended stays, fuller flights, and busier beaches than normal.
One final place you can expect to see travelers? In a nearby hotel. Formerly reserved for the luxurious staycations, local hotels have become workplace respites for those fully remote workers who lack adequate home office space. Though not “technically” travel, many hotels (Hyatt, Marriott, and Hilton, for starters) are offering single-day, day-time only, “work from hotel” deals to help relieve lost revenue and fried nerves of managing co-occurring zoom calls at the kitchen table.
Extended visits: remote relocations
With many children and families, not to mention formerly remote employees, feeling the squeeze of their walls at home, many hotels and villa properties are offering cost-effective extended stays (three weeks or more). Mid-term relocations are becoming incredibly common, with particular flight happening from metro centers in New York City, Philadelphia, and Washington D.C. Individual countries are actively trying to scoop up consumer demand for change of scenery and pace, with countries like Dubai, Jamaica, and the Cayman Islands offering temporary extended work visas to US citizens as a way to revive local tourism.
Short term rental properties such as beach house bookings, waterfront properties, mountain cabins, and southern getaways — or you know, just a yard if you’re a city-dweller — are booking in greater numbers in 2020 than nearly any time in 2019. AirDNA notes, “Among those leading the rebound are beaches, mountain towns, lakeside getaways, and really anything within driving distance of a major urban hub.”
Longer-term remote stays, whether for yourself or your family, are increasingly popular, as are remote work options which, according to Google trend data, have increased by two-times the previous levels pre-pandemic. Searches for extended stay vacations peaked at the end of December 2020, with previous highs in October and April 2020. Moving into 2021, we’ll likely see expanded tourism offerings to match this consumer demand, and also to accommodate pre-quarantine requirements, which vary city to city.
In conclusion
Travel isn’t what it used to be, and for the time being, we’re seeing increasingly important local search activations and feature adoption. And as remote work and location agnostic work becomes more the norm, the lessons we learned from pandemic travel search will help businesses thrive in this new tourism climate moving forward.
Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!
#túi_giấy_epacking_việt_nam #túi_giấy_epacking #in_túi_giấy_giá_rẻ #in_túi_giấy #epackingvietnam #tuigiayepacking
0 notes
bfxenon · 4 years
Text
Travel SEO Trends and Pivots from 2020 (and What to Carry into 2021)
Posted by Rachel.Vandernick
If 2020 taught us anything, it’s that you can’t predict the future of tourism. Unlike nearly any other industry, tourism is simultaneously dictated by a number of factors including consumer proclivity, weather and climate, global economics, and government.
Travel was undoubtedly one of the hardest hit sectors in the 2020 shutdowns, which affected every business domain from the largest destination marketing organizations (DMOs) to local small businesses that thrive on the foot traffic tourism normally brings. US Travel’s year-end assessment determined there was a 48% drop in travel-related spending for December 2020 compared to 2019, and a year-long loss of $500 billion. Success in tourism in 2020 meant simply surviving for many businesses, accompanied by total content strategy revamps, product pivots, local SEO investments, and local marketing activations.
What worked in 2020
Locals-only tourism
With out-of-state quarantines in effect for most of the US, and especially prevalent in the northeast, once global destinations and metros became intensely local. Succeeding locally meant celebrating local culture and playing to the hometown advantage, and creating and activating hyper-local content and SEO to sell reimagined experiences and drive renewed interest at home.
Visit Philadelphia, the DMO for the greater Philadelphia region, revamped its 2020 marketing efforts to rollout “Our Turn To Tourist” through winter 2021, a “regional marketing initiative [that] encourages people to take staycations and close-to-home drive trips.”
Visit Philadelphia’s main objective is to attract tourists from all over the country to the city of Philadelphia. With millions of out-of-state visitors each year, and huge growth each year proceeding 2020, Visit Philadelphia had the early foresight to create content geared towards both locals and visitors, and adopted a local-first SEO strategy for things to do, see, and eat nearby.
The organization went so far as to create local-centric mini itineraries based off of current restrictions, optimizing for local tourism and attraction-related keywords, and widely distributing new COVID-19 content. This campaign supported not only the hotels and attractions in the city, but also the local restaurants and small businesses.
While not totally divergent in its approach, the long-term investment that Visit Philadelphia has made into winning at local search, snagging SERP features, and embracing new features like Discover, helps ensure it will continue to be a successful advocate for Philadelphia as “the greatest city in the USA to spend the weekend”.
Reinvented experiences
Tourism and experience-based companies hadn’t extensively ventured into the virtual space prior to 2020 — after all, why plan to watch the action from home when you could board a plane and take part live and in-person?
Philadelphia-based Beyond the Bell Tours, the only LGBTQ+-owned-and-run tour operator in the city, faced a critical decision in May 2020: Their hallmark Pride-themed “Drag Me Along” drag queen trolly bar crawl was unable to launch with bars closed indefinitely and social gatherings restricted. As searches continued to increase for virtual events, virtual gatherings, and virtual things to do, businesses that rose to meet the demand found success. For Beyond the Bell, that meant turning the “Drag Me Along” concept into “Pride In A Box”: a series of five different themed Pride boxes that included products and experiential components for use at home.
Though their website was originally built on a tour-booking engine, to execute a pivoted product strategy, they restructured it to allow an e-commerce integrated function, and optimized to sell products and experiences for Pride.
Founder Rebecca Fisher said, “We thought about how a box could embody a community. We highlighted queer people, businesses, and queer products, and held weekly events for Pride, all proceeds of which were donated to racial justice. A single ‘box’ purchased during Pride supported many queer businesses, and we wanted people to feel that impact.”
Ultimately, businesses that adapted quickly to changes in consumer search behavior, and that conducted and implemented keyword research for new content targeting previously unranked/low-volume terms, were better positioned to maintain consumer support and visibility even though actual travelers continued to drop.
Up-to-date info on expanding and changing regulations
Domestic travel is rarely regulated in the US, so when cities across the country responded to shut down orders, hot spots beloved by locals and tourists alike emptied out and revenue began to drastically fall.
As an SEO community (especially local!) we’re always advocates of the value of keeping local listings in Google My Business up-to-date, and it never mattered more than in 2020. Coming out on top were those who updated hours, COVID-19 policies and procedures, and published delivery or third-party partnerships. Unsurprisingly, AirBnB’s and VRBO’s new Covid content “enhanced cleaning protocol” and “guidelines for owners” come out top in searches for short term rental cleaning best practices, and cleanliness related to travel accomodations. Updated local listings allowed exasperated consumers to easily see what businesses were open, and allowed search-savvy businesses to leverage their GMB to position themselves as safety-conscious, accessible, and prioritize addressing consumer concerns (not to mention the features released to help businesses access these tools).
What to expect from tourism in 2021
It’s hard to remember a time of greater collective cabin fever. Though with border closings, pre-travel testing, and business closures remaining a moving target, we can still expect that a majority of travel will happen closer to home in early 2021. Here’s where we can expect to see growth first.
Short term stays: road trips, workspace respites, and snow birds
What's ahead for short-term travels? Continued RV sales, for one, which were up 4.5% annually in 2020. These growth indicators, as well as public perceptions of travel safety, continue to slate hometown and close-by exploration as the early 2021 winners.
Outdoor and spaced-out activities show continued interest in search volume and sales. Yellowstone National Park alone saw a 21% increase in year-over-year visitation in September 2020. Don’t expect this to slow down any time soon.
Another trend we expect to see continue in early 2021? Snow birding. Once reserved for the retired, heading south for the winter is especially popular this year for northerners leaving lockdowns at home. Expect extended stays, fuller flights, and busier beaches than normal.
One final place you can expect to see travelers? In a nearby hotel. Formerly reserved for the luxurious staycations, local hotels have become workplace respites for those fully remote workers who lack adequate home office space. Though not “technically” travel, many hotels (Hyatt, Marriott, and Hilton, for starters) are offering single-day, day-time only, “work from hotel” deals to help relieve lost revenue and fried nerves of managing co-occurring zoom calls at the kitchen table.
Extended visits: remote relocations
With many children and families, not to mention formerly remote employees, feeling the squeeze of their walls at home, many hotels and villa properties are offering cost-effective extended stays (three weeks or more). Mid-term relocations are becoming incredibly common, with particular flight happening from metro centers in New York City, Philadelphia, and Washington D.C. Individual countries are actively trying to scoop up consumer demand for change of scenery and pace, with countries like Dubai, Jamaica, and the Cayman Islands offering temporary extended work visas to US citizens as a way to revive local tourism.
Short term rental properties such as beach house bookings, waterfront properties, mountain cabins, and southern getaways — or you know, just a yard if you’re a city-dweller — are booking in greater numbers in 2020 than nearly any time in 2019. AirDNA notes, “Among those leading the rebound are beaches, mountain towns, lakeside getaways, and really anything within driving distance of a major urban hub.”
Longer-term remote stays, whether for yourself or your family, are increasingly popular, as are remote work options which, according to Google trend data, have increased by two-times the previous levels pre-pandemic. Searches for extended stay vacations peaked at the end of December 2020, with previous highs in October and April 2020. Moving into 2021, we’ll likely see expanded tourism offerings to match this consumer demand, and also to accommodate pre-quarantine requirements, which vary city to city.
In conclusion
Travel isn’t what it used to be, and for the time being, we’re seeing increasingly important local search activations and feature adoption. And as remote work and location agnostic work becomes more the norm, the lessons we learned from pandemic travel search will help businesses thrive in this new tourism climate moving forward.
Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!
0 notes
remservicesltd · 1 year
Text
Explore the allure of luxurious long-term house rentals in the Cayman Islands. Discover a wide selection of stunning properties that offer the perfect blend of comfort, elegance, and convenience. Immerse yourself in a dreamy escape and indulge in the ultimate getaway experience in the breathtaking surroundings of the Cayman Islands.
0 notes
denialbrian · 3 months
Text
Reasons to Consider Luxury Homes as an Investment
Tumblr media
The land business has forever been a savvy monetary choice, yet of late, extravagance homes have taken over from conventional ones as the focal point of consideration. These are top of the line properties that render a spot to live as well as a lifestyle described by simplicity, selectiveness, and style.
Among different business sectors, the Cayman Islands is one of the most outstanding areas for extravagance apartment suites since it draws in tycoon financial backers from across the globe. Here are many justifications for why Cayman extravagance property ought to be the most ideal decision for your speculation.
Solidness Market Worth One of the essential reasons you ought to consider Cayman luxury property is its steady market esteem. Not at all like different properties that are inclined to showcase change, the worth of extravagance homes will in general increment consistently over the long haul. As a matter of fact, interest for these properties will in general increment or stay steady with time contrasted with their stock, hence expanding their costs.
For instance, Cayman extravagance property is arranged in probably the best region of the Caribbean, which are known for being normally lovely, safe, and selective. Therefore, it is viewed as a wise speculation.
High Rental Yields One more alluring part of putting resources into extravagance properties is that they offer a high possibility helping more returns through rentals. Affluent occupants pay premium rates for homes including preferable offices over any others inside range, including security and lofty addresses.
Extravagance houses generally get higher rental qualities than normal private properties, whether they're utilized for momentary excursion rentals or longer-term lettings.
In places like the Cayman Islands, there is a laid out the travel industry, which prompts a consistent inflow of guests searching for sumptuous spots to remain. Accordingly, one can utilize this chance to create significant rental pay. In any event, during monetary slumps, you will in any case have your cash turning because of solid interest for upscale rental units.
Enhancement of Portfolio Putting resources into top of the line land gives a financial backer enhancement amazing open doors inside his/her portfolio. Differentiating helps control gambles while ensuring unsurprising benefits.
Land, especially extravagance properties, may perform uniquely in contrast to other resource classes, like values and bonds. This suggests that while others might decline, extravagance land can remain stable to keep a portfolio solid.
For instance, Cayman extravagance property is an elective speculation vehicle that varies from conventional business sectors. The Cayman Islands housing market has shown strength and development potential, driven by its allure as a duty impartial purview and a shelter for global financial backers. At the point when possessed in your portfolio, this kind of area can balance dangers or lift the profits on ventures made somewhere else.
Tax reductions Be that as it may, there are a few duty benefits related with putting resources into extravagance land. Various wards give motivations intended to empower high-total assets people to put resources into property. These advantages range from exceptions on contract interest and property deterioration to specific sorts of property enhancements.
In particular, the Cayman Islands have alluring tax reductions. The Cayman Islands don't force pay, capital increases, or local charges. This makes for a wonderful property venture climate, as financial backers can boost their profit from speculation without being intensely burdened.
Also, the shortfall of local charges suggests that the proprietorship costs are for the most part low, further working on its productivity as a venture.
Distinction and Way of life Putting resources into extravagant homes isn't just about monetary returns yet in addition about distinction and way of life connected with the ownership of such properties. They are produced using the most costly materials, with cutting edge innovation incorporated into them and tender loving care that is remarkably difficult to see by the natural eye.
They frequently accompany conveniences like confidential pools, home theaters, extensive gardens, and dazzling perspectives, offering an unrivaled residing experience. Claiming an extravagance home on Cayman Island is an image of status. It bespeaks material accomplishment as well as refined preferences toward better things throughout everyday life.
The Cayman Islands have probably the best sea shores on the planet and clear blue waters with every one of the conveniences you could imagine readily available here on this small island.
Future-Confirmation Speculation The extravagance housing market is continually changing, with engineers ceaselessly endeavoring towards supportable plans and acquainting new advancements with make structures more astute than they were previously.
In addition to other things, extravagance homes today highlight shrewd house frameworks, harmless to the ecosystem development materials, and energy-proficient gadgets like central air apparatuses. Along these lines, these rich properties will stay advantageous tomorrow due to a limited extent to drawing in mechanically skilled eco-cognizant purchasers.
Designers know that individuals overall are presently moving towards supportability. Indeed, even inside the lodging area, a few networks would prefer to practice environmental safety with regards to building houses. There are fresher extravagance advancements that have been planned in view of the climate, like mixing great with nature, and which frequently give both solace and extravagance.
Thusly, getting involved with these forward-looking properties isn't just a sound monetary choice yet additionally adjusts to universally recognized manageable improvement objectives.
Restrictive Market Experiences Then again, putting resources into extravagance property normally gives you admittance to explicit market bits of knowledge and open doors that are not accessible on the open market. High-total assets financial backers frequently benefit from working with the best realtors or organizations who are know about the business and can give essential tips in regards to prime speculation areas.
These organizations practice just in top of the line land. They offer custom administrations so financial backers can get to the most alluring postings while getting full market investigation. This degree of amazing skill and aptitude essentially upgrades your experience of financial planning here since everything is finished by the best expectations, guaranteeing all out inward feeling of harmony for each arrangement made.
Security and Protection Extravagance homes are typically arranged in gated networks or regions with uplifted security, giving unrivaled degrees of protection and wellbeing. This is profoundly advantageous for people who need security or need insurance, consequently being celebrities like big names.
The Cayman Islands are known for their got local locations, which make them ideal locations for extravagance home ventures. What's more, guidelines in this immaculate region are severe, guaranteeing you're safeguarded both genuinely and lawfully; there is no chance to get out aside from keeping those standards. Hence, even adjacent to walls, my dear peruser, your speculation is protected here.
Cayman Islands: A Spot That Draws Your Consideration With regards to lavish land speculations, the Cayman Islands are on a whole other level. The islands have a flourishing economy, political soundness, and great ways of life that make them alluring to unfamiliar financial backers. For extravagance homes there, individuals will constantly need to reside since it is normally gorgeous and has current frameworks.
The Cayman Islands have encountered stable development in the housing market because of their standing as a global monetary focus and a location for lavish ways of life. Rich ocean front estates and exquisite penthouses, among different sorts of top of the line properties, are available to be purchased in the Caymans, and they can match each taste or inclination.
There are different motivations to find a luxury home for sale in the Cayman Islands in the Cayman Islands. They give steadiness, appreciation, high lease yields, portfolio expansion benefits, and significant assessment benefits. Also, they accompany an elite way of life that future-evidences your venture, offers interesting business sector bits of knowledge, and upgrades security and protection.
0 notes
nutrifami · 4 years
Text
Travel SEO Trends and Pivots from 2020 (and What to Carry into 2021)
Posted by Rachel.Vandernick
If 2020 taught us anything, it’s that you can’t predict the future of tourism. Unlike nearly any other industry, tourism is simultaneously dictated by a number of factors including consumer proclivity, weather and climate, global economics, and government.
Travel was undoubtedly one of the hardest hit sectors in the 2020 shutdowns, which affected every business domain from the largest destination marketing organizations (DMOs) to local small businesses that thrive on the foot traffic tourism normally brings. US Travel’s year-end assessment determined there was a 48% drop in travel-related spending for December 2020 compared to 2019, and a year-long loss of $500 billion. Success in tourism in 2020 meant simply surviving for many businesses, accompanied by total content strategy revamps, product pivots, local SEO investments, and local marketing activations.
What worked in 2020
Locals-only tourism
With out-of-state quarantines in effect for most of the US, and especially prevalent in the northeast, once global destinations and metros became intensely local. Succeeding locally meant celebrating local culture and playing to the hometown advantage, and creating and activating hyper-local content and SEO to sell reimagined experiences and drive renewed interest at home.
Visit Philadelphia, the DMO for the greater Philadelphia region, revamped its 2020 marketing efforts to rollout “Our Turn To Tourist” through winter 2021, a “regional marketing initiative [that] encourages people to take staycations and close-to-home drive trips.”
Visit Philadelphia’s main objective is to attract tourists from all over the country to the city of Philadelphia. With millions of out-of-state visitors each year, and huge growth each year proceeding 2020, Visit Philadelphia had the early foresight to create content geared towards both locals and visitors, and adopted a local-first SEO strategy for things to do, see, and eat nearby.
The organization went so far as to create local-centric mini itineraries based off of current restrictions, optimizing for local tourism and attraction-related keywords, and widely distributing new COVID-19 content. This campaign supported not only the hotels and attractions in the city, but also the local restaurants and small businesses.
While not totally divergent in its approach, the long-term investment that Visit Philadelphia has made into winning at local search, snagging SERP features, and embracing new features like Discover, helps ensure it will continue to be a successful advocate for Philadelphia as “the greatest city in the USA to spend the weekend”.
Reinvented experiences
Tourism and experience-based companies hadn’t extensively ventured into the virtual space prior to 2020 — after all, why plan to watch the action from home when you could board a plane and take part live and in-person?
Philadelphia-based Beyond the Bell Tours, the only LGBTQ+-owned-and-run tour operator in the city, faced a critical decision in May 2020: Their hallmark Pride-themed “Drag Me Along” drag queen trolly bar crawl was unable to launch with bars closed indefinitely and social gatherings restricted. As searches continued to increase for virtual events, virtual gatherings, and virtual things to do, businesses that rose to meet the demand found success. For Beyond the Bell, that meant turning the “Drag Me Along” concept into “Pride In A Box”: a series of five different themed Pride boxes that included products and experiential components for use at home.
Though their website was originally built on a tour-booking engine, to execute a pivoted product strategy, they restructured it to allow an e-commerce integrated function, and optimized to sell products and experiences for Pride.
Founder Rebecca Fisher said, “We thought about how a box could embody a community. We highlighted queer people, businesses, and queer products, and held weekly events for Pride, all proceeds of which were donated to racial justice. A single ‘box’ purchased during Pride supported many queer businesses, and we wanted people to feel that impact.”
Ultimately, businesses that adapted quickly to changes in consumer search behavior, and that conducted and implemented keyword research for new content targeting previously unranked/low-volume terms, were better positioned to maintain consumer support and visibility even though actual travelers continued to drop.
Up-to-date info on expanding and changing regulations
Domestic travel is rarely regulated in the US, so when cities across the country responded to shut down orders, hot spots beloved by locals and tourists alike emptied out and revenue began to drastically fall.
As an SEO community (especially local!) we’re always advocates of the value of keeping local listings in Google My Business up-to-date, and it never mattered more than in 2020. Coming out on top were those who updated hours, COVID-19 policies and procedures, and published delivery or third-party partnerships. Unsurprisingly, AirBnB’s and VRBO’s new Covid content “enhanced cleaning protocol” and “guidelines for owners” come out top in searches for short term rental cleaning best practices, and cleanliness related to travel accomodations. Updated local listings allowed exasperated consumers to easily see what businesses were open, and allowed search-savvy businesses to leverage their GMB to position themselves as safety-conscious, accessible, and prioritize addressing consumer concerns (not to mention the features released to help businesses access these tools).
What to expect from tourism in 2021
It’s hard to remember a time of greater collective cabin fever. Though with border closings, pre-travel testing, and business closures remaining a moving target, we can still expect that a majority of travel will happen closer to home in early 2021. Here’s where we can expect to see growth first.
Short term stays: road trips, workspace respites, and snow birds
What's ahead for short-term travels? Continued RV sales, for one, which were up 4.5% annually in 2020. These growth indicators, as well as public perceptions of travel safety, continue to slate hometown and close-by exploration as the early 2021 winners.
Outdoor and spaced-out activities show continued interest in search volume and sales. Yellowstone National Park alone saw a 21% increase in year-over-year visitation in September 2020. Don’t expect this to slow down any time soon.
Another trend we expect to see continue in early 2021? Snow birding. Once reserved for the retired, heading south for the winter is especially popular this year for northerners leaving lockdowns at home. Expect extended stays, fuller flights, and busier beaches than normal.
One final place you can expect to see travelers? In a nearby hotel. Formerly reserved for the luxurious staycations, local hotels have become workplace respites for those fully remote workers who lack adequate home office space. Though not “technically” travel, many hotels (Hyatt, Marriott, and Hilton, for starters) are offering single-day, day-time only, “work from hotel” deals to help relieve lost revenue and fried nerves of managing co-occurring zoom calls at the kitchen table.
Extended visits: remote relocations
With many children and families, not to mention formerly remote employees, feeling the squeeze of their walls at home, many hotels and villa properties are offering cost-effective extended stays (three weeks or more). Mid-term relocations are becoming incredibly common, with particular flight happening from metro centers in New York City, Philadelphia, and Washington D.C. Individual countries are actively trying to scoop up consumer demand for change of scenery and pace, with countries like Dubai, Jamaica, and the Cayman Islands offering temporary extended work visas to US citizens as a way to revive local tourism.
Short term rental properties such as beach house bookings, waterfront properties, mountain cabins, and southern getaways — or you know, just a yard if you’re a city-dweller — are booking in greater numbers in 2020 than nearly any time in 2019. AirDNA notes, “Among those leading the rebound are beaches, mountain towns, lakeside getaways, and really anything within driving distance of a major urban hub.”
Longer-term remote stays, whether for yourself or your family, are increasingly popular, as are remote work options which, according to Google trend data, have increased by two-times the previous levels pre-pandemic. Searches for extended stay vacations peaked at the end of December 2020, with previous highs in October and April 2020. Moving into 2021, we’ll likely see expanded tourism offerings to match this consumer demand, and also to accommodate pre-quarantine requirements, which vary city to city.
In conclusion
Travel isn’t what it used to be, and for the time being, we’re seeing increasingly important local search activations and feature adoption. And as remote work and location agnostic work becomes more the norm, the lessons we learned from pandemic travel search will help businesses thrive in this new tourism climate moving forward.
Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!
0 notes
Text
Find Best Cayman Islands Long Term Rentals By Grand Cayman
At Cayman Vacation Rentals, you will find an array of beautiful accommodations to fit any budget. We offer the best of the Caribbean in terms of activities and locations. Cayman Islands long term rentals has a huge variety of villas, condos, and homes to rent.
0 notes
xaydungtruonggia · 4 years
Text
Travel SEO Trends and Pivots from 2020 (and What to Carry into 2021)
Posted by Rachel.Vandernick
If 2020 taught us anything, it’s that you can’t predict the future of tourism. Unlike nearly any other industry, tourism is simultaneously dictated by a number of factors including consumer proclivity, weather and climate, global economics, and government.
Travel was undoubtedly one of the hardest hit sectors in the 2020 shutdowns, which affected every business domain from the largest destination marketing organizations (DMOs) to local small businesses that thrive on the foot traffic tourism normally brings. US Travel’s year-end assessment determined there was a 48% drop in travel-related spending for December 2020 compared to 2019, and a year-long loss of $500 billion. Success in tourism in 2020 meant simply surviving for many businesses, accompanied by total content strategy revamps, product pivots, local SEO investments, and local marketing activations.
What worked in 2020
Locals-only tourism
With out-of-state quarantines in effect for most of the US, and especially prevalent in the northeast, once global destinations and metros became intensely local. Succeeding locally meant celebrating local culture and playing to the hometown advantage, and creating and activating hyper-local content and SEO to sell reimagined experiences and drive renewed interest at home.
Visit Philadelphia, the DMO for the greater Philadelphia region, revamped its 2020 marketing efforts to rollout “Our Turn To Tourist” through winter 2021, a “regional marketing initiative [that] encourages people to take staycations and close-to-home drive trips.”
Visit Philadelphia’s main objective is to attract tourists from all over the country to the city of Philadelphia. With millions of out-of-state visitors each year, and huge growth each year proceeding 2020, Visit Philadelphia had the early foresight to create content geared towards both locals and visitors, and adopted a local-first SEO strategy for things to do, see, and eat nearby.
The organization went so far as to create local-centric mini itineraries based off of current restrictions, optimizing for local tourism and attraction-related keywords, and widely distributing new COVID-19 content. This campaign supported not only the hotels and attractions in the city, but also the local restaurants and small businesses.
While not totally divergent in its approach, the long-term investment that Visit Philadelphia has made into winning at local search, snagging SERP features, and embracing new features like Discover, helps ensure it will continue to be a successful advocate for Philadelphia as “the greatest city in the USA to spend the weekend”.
Reinvented experiences
Tourism and experience-based companies hadn’t extensively ventured into the virtual space prior to 2020 — after all, why plan to watch the action from home when you could board a plane and take part live and in-person?
Philadelphia-based Beyond the Bell Tours, the only LGBTQ+-owned-and-run tour operator in the city, faced a critical decision in May 2020: Their hallmark Pride-themed “Drag Me Along” drag queen trolly bar crawl was unable to launch with bars closed indefinitely and social gatherings restricted. As searches continued to increase for virtual events, virtual gatherings, and virtual things to do, businesses that rose to meet the demand found success. For Beyond the Bell, that meant turning the “Drag Me Along” concept into “Pride In A Box”: a series of five different themed Pride boxes that included products and experiential components for use at home.
Though their website was originally built on a tour-booking engine, to execute a pivoted product strategy, they restructured it to allow an e-commerce integrated function, and optimized to sell products and experiences for Pride.
Founder Rebecca Fisher said, “We thought about how a box could embody a community. We highlighted queer people, businesses, and queer products, and held weekly events for Pride, all proceeds of which were donated to racial justice. A single ‘box’ purchased during Pride supported many queer businesses, and we wanted people to feel that impact.”
Ultimately, businesses that adapted quickly to changes in consumer search behavior, and that conducted and implemented keyword research for new content targeting previously unranked/low-volume terms, were better positioned to maintain consumer support and visibility even though actual travelers continued to drop.
Up-to-date info on expanding and changing regulations
Domestic travel is rarely regulated in the US, so when cities across the country responded to shut down orders, hot spots beloved by locals and tourists alike emptied out and revenue began to drastically fall.
As an SEO community (especially local!) we’re always advocates of the value of keeping local listings in Google My Business up-to-date, and it never mattered more than in 2020. Coming out on top were those who updated hours, COVID-19 policies and procedures, and published delivery or third-party partnerships. Unsurprisingly, AirBnB’s and VRBO’s new Covid content “enhanced cleaning protocol” and “guidelines for owners” come out top in searches for short term rental cleaning best practices, and cleanliness related to travel accomodations. Updated local listings allowed exasperated consumers to easily see what businesses were open, and allowed search-savvy businesses to leverage their GMB to position themselves as safety-conscious, accessible, and prioritize addressing consumer concerns (not to mention the features released to help businesses access these tools).
What to expect from tourism in 2021
It’s hard to remember a time of greater collective cabin fever. Though with border closings, pre-travel testing, and business closures remaining a moving target, we can still expect that a majority of travel will happen closer to home in early 2021. Here’s where we can expect to see growth first.
Short term stays: road trips, workspace respites, and snow birds
What's ahead for short-term travels? Continued RV sales, for one, which were up 4.5% annually in 2020. These growth indicators, as well as public perceptions of travel safety, continue to slate hometown and close-by exploration as the early 2021 winners.
Outdoor and spaced-out activities show continued interest in search volume and sales. Yellowstone National Park alone saw a 21% increase in year-over-year visitation in September 2020. Don’t expect this to slow down any time soon.
Another trend we expect to see continue in early 2021? Snow birding. Once reserved for the retired, heading south for the winter is especially popular this year for northerners leaving lockdowns at home. Expect extended stays, fuller flights, and busier beaches than normal.
One final place you can expect to see travelers? In a nearby hotel. Formerly reserved for the luxurious staycations, local hotels have become workplace respites for those fully remote workers who lack adequate home office space. Though not “technically” travel, many hotels (Hyatt, Marriott, and Hilton, for starters) are offering single-day, day-time only, “work from hotel” deals to help relieve lost revenue and fried nerves of managing co-occurring zoom calls at the kitchen table.
Extended visits: remote relocations
With many children and families, not to mention formerly remote employees, feeling the squeeze of their walls at home, many hotels and villa properties are offering cost-effective extended stays (three weeks or more). Mid-term relocations are becoming incredibly common, with particular flight happening from metro centers in New York City, Philadelphia, and Washington D.C. Individual countries are actively trying to scoop up consumer demand for change of scenery and pace, with countries like Dubai, Jamaica, and the Cayman Islands offering temporary extended work visas to US citizens as a way to revive local tourism.
Short term rental properties such as beach house bookings, waterfront properties, mountain cabins, and southern getaways — or you know, just a yard if you’re a city-dweller — are booking in greater numbers in 2020 than nearly any time in 2019. AirDNA notes, “Among those leading the rebound are beaches, mountain towns, lakeside getaways, and really anything within driving distance of a major urban hub.”
Longer-term remote stays, whether for yourself or your family, are increasingly popular, as are remote work options which, according to Google trend data, have increased by two-times the previous levels pre-pandemic. Searches for extended stay vacations peaked at the end of December 2020, with previous highs in October and April 2020. Moving into 2021, we’ll likely see expanded tourism offerings to match this consumer demand, and also to accommodate pre-quarantine requirements, which vary city to city.
In conclusion
Travel isn’t what it used to be, and for the time being, we’re seeing increasingly important local search activations and feature adoption. And as remote work and location agnostic work becomes more the norm, the lessons we learned from pandemic travel search will help businesses thrive in this new tourism climate moving forward.
Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!
0 notes
ductrungnguyen87 · 4 years
Text
Travel SEO Trends and Pivots from 2020 (and What to Carry into 2021)
Posted by Rachel.Vandernick
If 2020 taught us anything, it’s that you can’t predict the future of tourism. Unlike nearly any other industry, tourism is simultaneously dictated by a number of factors including consumer proclivity, weather and climate, global economics, and government.
Travel was undoubtedly one of the hardest hit sectors in the 2020 shutdowns, which affected every business domain from the largest destination marketing organizations (DMOs) to local small businesses that thrive on the foot traffic tourism normally brings. US Travel’s year-end assessment determined there was a 48% drop in travel-related spending for December 2020 compared to 2019, and a year-long loss of $500 billion. Success in tourism in 2020 meant simply surviving for many businesses, accompanied by total content strategy revamps, product pivots, local SEO investments, and local marketing activations.
What worked in 2020
Locals-only tourism
With out-of-state quarantines in effect for most of the US, and especially prevalent in the northeast, once global destinations and metros became intensely local. Succeeding locally meant celebrating local culture and playing to the hometown advantage, and creating and activating hyper-local content and SEO to sell reimagined experiences and drive renewed interest at home.
Visit Philadelphia, the DMO for the greater Philadelphia region, revamped its 2020 marketing efforts to rollout “Our Turn To Tourist” through winter 2021, a “regional marketing initiative [that] encourages people to take staycations and close-to-home drive trips.”
Visit Philadelphia’s main objective is to attract tourists from all over the country to the city of Philadelphia. With millions of out-of-state visitors each year, and huge growth each year proceeding 2020, Visit Philadelphia had the early foresight to create content geared towards both locals and visitors, and adopted a local-first SEO strategy for things to do, see, and eat nearby.
The organization went so far as to create local-centric mini itineraries based off of current restrictions, optimizing for local tourism and attraction-related keywords, and widely distributing new COVID-19 content. This campaign supported not only the hotels and attractions in the city, but also the local restaurants and small businesses.
While not totally divergent in its approach, the long-term investment that Visit Philadelphia has made into winning at local search, snagging SERP features, and embracing new features like Discover, helps ensure it will continue to be a successful advocate for Philadelphia as “the greatest city in the USA to spend the weekend”.
Reinvented experiences
Tourism and experience-based companies hadn’t extensively ventured into the virtual space prior to 2020 — after all, why plan to watch the action from home when you could board a plane and take part live and in-person?
Philadelphia-based Beyond the Bell Tours, the only LGBTQ+-owned-and-run tour operator in the city, faced a critical decision in May 2020: Their hallmark Pride-themed “Drag Me Along” drag queen trolly bar crawl was unable to launch with bars closed indefinitely and social gatherings restricted. As searches continued to increase for virtual events, virtual gatherings, and virtual things to do, businesses that rose to meet the demand found success. For Beyond the Bell, that meant turning the “Drag Me Along” concept into “Pride In A Box”: a series of five different themed Pride boxes that included products and experiential components for use at home.
Though their website was originally built on a tour-booking engine, to execute a pivoted product strategy, they restructured it to allow an e-commerce integrated function, and optimized to sell products and experiences for Pride.
Founder Rebecca Fisher said, “We thought about how a box could embody a community. We highlighted queer people, businesses, and queer products, and held weekly events for Pride, all proceeds of which were donated to racial justice. A single ‘box’ purchased during Pride supported many queer businesses, and we wanted people to feel that impact.”
Ultimately, businesses that adapted quickly to changes in consumer search behavior, and that conducted and implemented keyword research for new content targeting previously unranked/low-volume terms, were better positioned to maintain consumer support and visibility even though actual travelers continued to drop.
Up-to-date info on expanding and changing regulations
Domestic travel is rarely regulated in the US, so when cities across the country responded to shut down orders, hot spots beloved by locals and tourists alike emptied out and revenue began to drastically fall.
As an SEO community (especially local!) we’re always advocates of the value of keeping local listings in Google My Business up-to-date, and it never mattered more than in 2020. Coming out on top were those who updated hours, COVID-19 policies and procedures, and published delivery or third-party partnerships. Unsurprisingly, AirBnB’s and VRBO’s new Covid content “enhanced cleaning protocol” and “guidelines for owners” come out top in searches for short term rental cleaning best practices, and cleanliness related to travel accomodations. Updated local listings allowed exasperated consumers to easily see what businesses were open, and allowed search-savvy businesses to leverage their GMB to position themselves as safety-conscious, accessible, and prioritize addressing consumer concerns (not to mention the features released to help businesses access these tools).
What to expect from tourism in 2021
It’s hard to remember a time of greater collective cabin fever. Though with border closings, pre-travel testing, and business closures remaining a moving target, we can still expect that a majority of travel will happen closer to home in early 2021. Here’s where we can expect to see growth first.
Short term stays: road trips, workspace respites, and snow birds
What's ahead for short-term travels? Continued RV sales, for one, which were up 4.5% annually in 2020. These growth indicators, as well as public perceptions of travel safety, continue to slate hometown and close-by exploration as the early 2021 winners.
Outdoor and spaced-out activities show continued interest in search volume and sales. Yellowstone National Park alone saw a 21% increase in year-over-year visitation in September 2020. Don’t expect this to slow down any time soon.
Another trend we expect to see continue in early 2021? Snow birding. Once reserved for the retired, heading south for the winter is especially popular this year for northerners leaving lockdowns at home. Expect extended stays, fuller flights, and busier beaches than normal.
One final place you can expect to see travelers? In a nearby hotel. Formerly reserved for the luxurious staycations, local hotels have become workplace respites for those fully remote workers who lack adequate home office space. Though not “technically” travel, many hotels (Hyatt, Marriott, and Hilton, for starters) are offering single-day, day-time only, “work from hotel” deals to help relieve lost revenue and fried nerves of managing co-occurring zoom calls at the kitchen table.
Extended visits: remote relocations
With many children and families, not to mention formerly remote employees, feeling the squeeze of their walls at home, many hotels and villa properties are offering cost-effective extended stays (three weeks or more). Mid-term relocations are becoming incredibly common, with particular flight happening from metro centers in New York City, Philadelphia, and Washington D.C. Individual countries are actively trying to scoop up consumer demand for change of scenery and pace, with countries like Dubai, Jamaica, and the Cayman Islands offering temporary extended work visas to US citizens as a way to revive local tourism.
Short term rental properties such as beach house bookings, waterfront properties, mountain cabins, and southern getaways — or you know, just a yard if you’re a city-dweller — are booking in greater numbers in 2020 than nearly any time in 2019. AirDNA notes, “Among those leading the rebound are beaches, mountain towns, lakeside getaways, and really anything within driving distance of a major urban hub.”
Longer-term remote stays, whether for yourself or your family, are increasingly popular, as are remote work options which, according to Google trend data, have increased by two-times the previous levels pre-pandemic. Searches for extended stay vacations peaked at the end of December 2020, with previous highs in October and April 2020. Moving into 2021, we’ll likely see expanded tourism offerings to match this consumer demand, and also to accommodate pre-quarantine requirements, which vary city to city.
In conclusion
Travel isn’t what it used to be, and for the time being, we’re seeing increasingly important local search activations and feature adoption. And as remote work and location agnostic work becomes more the norm, the lessons we learned from pandemic travel search will help businesses thrive in this new tourism climate moving forward.
Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!
0 notes
camerasieunhovn · 4 years
Text
Travel SEO Trends and Pivots from 2020 (and What to Carry into 2021)
Posted by Rachel.Vandernick
If 2020 taught us anything, it’s that you can’t predict the future of tourism. Unlike nearly any other industry, tourism is simultaneously dictated by a number of factors including consumer proclivity, weather and climate, global economics, and government.
Travel was undoubtedly one of the hardest hit sectors in the 2020 shutdowns, which affected every business domain from the largest destination marketing organizations (DMOs) to local small businesses that thrive on the foot traffic tourism normally brings. US Travel’s year-end assessment determined there was a 48% drop in travel-related spending for December 2020 compared to 2019, and a year-long loss of $500 billion. Success in tourism in 2020 meant simply surviving for many businesses, accompanied by total content strategy revamps, product pivots, local SEO investments, and local marketing activations.
What worked in 2020
Locals-only tourism
With out-of-state quarantines in effect for most of the US, and especially prevalent in the northeast, once global destinations and metros became intensely local. Succeeding locally meant celebrating local culture and playing to the hometown advantage, and creating and activating hyper-local content and SEO to sell reimagined experiences and drive renewed interest at home.
Visit Philadelphia, the DMO for the greater Philadelphia region, revamped its 2020 marketing efforts to rollout “Our Turn To Tourist” through winter 2021, a “regional marketing initiative [that] encourages people to take staycations and close-to-home drive trips.”
Visit Philadelphia’s main objective is to attract tourists from all over the country to the city of Philadelphia. With millions of out-of-state visitors each year, and huge growth each year proceeding 2020, Visit Philadelphia had the early foresight to create content geared towards both locals and visitors, and adopted a local-first SEO strategy for things to do, see, and eat nearby.
The organization went so far as to create local-centric mini itineraries based off of current restrictions, optimizing for local tourism and attraction-related keywords, and widely distributing new COVID-19 content. This campaign supported not only the hotels and attractions in the city, but also the local restaurants and small businesses.
While not totally divergent in its approach, the long-term investment that Visit Philadelphia has made into winning at local search, snagging SERP features, and embracing new features like Discover, helps ensure it will continue to be a successful advocate for Philadelphia as “the greatest city in the USA to spend the weekend”.
Reinvented experiences
Tourism and experience-based companies hadn’t extensively ventured into the virtual space prior to 2020 — after all, why plan to watch the action from home when you could board a plane and take part live and in-person?
Philadelphia-based Beyond the Bell Tours, the only LGBTQ+-owned-and-run tour operator in the city, faced a critical decision in May 2020: Their hallmark Pride-themed “Drag Me Along” drag queen trolly bar crawl was unable to launch with bars closed indefinitely and social gatherings restricted. As searches continued to increase for virtual events, virtual gatherings, and virtual things to do, businesses that rose to meet the demand found success. For Beyond the Bell, that meant turning the “Drag Me Along” concept into “Pride In A Box”: a series of five different themed Pride boxes that included products and experiential components for use at home.
Though their website was originally built on a tour-booking engine, to execute a pivoted product strategy, they restructured it to allow an e-commerce integrated function, and optimized to sell products and experiences for Pride.
Founder Rebecca Fisher said, “We thought about how a box could embody a community. We highlighted queer people, businesses, and queer products, and held weekly events for Pride, all proceeds of which were donated to racial justice. A single ‘box’ purchased during Pride supported many queer businesses, and we wanted people to feel that impact.”
Ultimately, businesses that adapted quickly to changes in consumer search behavior, and that conducted and implemented keyword research for new content targeting previously unranked/low-volume terms, were better positioned to maintain consumer support and visibility even though actual travelers continued to drop.
Up-to-date info on expanding and changing regulations
Domestic travel is rarely regulated in the US, so when cities across the country responded to shut down orders, hot spots beloved by locals and tourists alike emptied out and revenue began to drastically fall.
As an SEO community (especially local!) we’re always advocates of the value of keeping local listings in Google My Business up-to-date, and it never mattered more than in 2020. Coming out on top were those who updated hours, COVID-19 policies and procedures, and published delivery or third-party partnerships. Unsurprisingly, AirBnB’s and VRBO’s new Covid content “enhanced cleaning protocol” and “guidelines for owners” come out top in searches for short term rental cleaning best practices, and cleanliness related to travel accomodations. Updated local listings allowed exasperated consumers to easily see what businesses were open, and allowed search-savvy businesses to leverage their GMB to position themselves as safety-conscious, accessible, and prioritize addressing consumer concerns (not to mention the features released to help businesses access these tools).
What to expect from tourism in 2021
It’s hard to remember a time of greater collective cabin fever. Though with border closings, pre-travel testing, and business closures remaining a moving target, we can still expect that a majority of travel will happen closer to home in early 2021. Here’s where we can expect to see growth first.
Short term stays: road trips, workspace respites, and snow birds
What's ahead for short-term travels? Continued RV sales, for one, which were up 4.5% annually in 2020. These growth indicators, as well as public perceptions of travel safety, continue to slate hometown and close-by exploration as the early 2021 winners.
Outdoor and spaced-out activities show continued interest in search volume and sales. Yellowstone National Park alone saw a 21% increase in year-over-year visitation in September 2020. Don’t expect this to slow down any time soon.
Another trend we expect to see continue in early 2021? Snow birding. Once reserved for the retired, heading south for the winter is especially popular this year for northerners leaving lockdowns at home. Expect extended stays, fuller flights, and busier beaches than normal.
One final place you can expect to see travelers? In a nearby hotel. Formerly reserved for the luxurious staycations, local hotels have become workplace respites for those fully remote workers who lack adequate home office space. Though not “technically” travel, many hotels (Hyatt, Marriott, and Hilton, for starters) are offering single-day, day-time only, “work from hotel” deals to help relieve lost revenue and fried nerves of managing co-occurring zoom calls at the kitchen table.
Extended visits: remote relocations
With many children and families, not to mention formerly remote employees, feeling the squeeze of their walls at home, many hotels and villa properties are offering cost-effective extended stays (three weeks or more). Mid-term relocations are becoming incredibly common, with particular flight happening from metro centers in New York City, Philadelphia, and Washington D.C. Individual countries are actively trying to scoop up consumer demand for change of scenery and pace, with countries like Dubai, Jamaica, and the Cayman Islands offering temporary extended work visas to US citizens as a way to revive local tourism.
Short term rental properties such as beach house bookings, waterfront properties, mountain cabins, and southern getaways — or you know, just a yard if you’re a city-dweller — are booking in greater numbers in 2020 than nearly any time in 2019. AirDNA notes, “Among those leading the rebound are beaches, mountain towns, lakeside getaways, and really anything within driving distance of a major urban hub.”
Longer-term remote stays, whether for yourself or your family, are increasingly popular, as are remote work options which, according to Google trend data, have increased by two-times the previous levels pre-pandemic. Searches for extended stay vacations peaked at the end of December 2020, with previous highs in October and April 2020. Moving into 2021, we’ll likely see expanded tourism offerings to match this consumer demand, and also to accommodate pre-quarantine requirements, which vary city to city.
In conclusion
Travel isn’t what it used to be, and for the time being, we’re seeing increasingly important local search activations and feature adoption. And as remote work and location agnostic work becomes more the norm, the lessons we learned from pandemic travel search will help businesses thrive in this new tourism climate moving forward.
Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!
0 notes