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True advertising gives back to the community. It leaves an impact by giving valuable information to consumers. In short, strive to make your adverts something that people will remember even if you're no longer living.

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Be brave while you are young. Show the world your crazy ideas! Experiment with new marketing tactics, develop new products. Because being weird and adventurous when your old will cause your neighbor to think you've hit gone insane.

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You don't just make a product and expect customers to flock to you like crazy. In social media, it is important to nurture and engage with your audience, because doing nurturing is one key way to make them stay.

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Put your attention into your message and not on how you say it. The content of your adverts is what people remember and not how you published it to the world.

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Build trust and your customers will come back, tagging along with their referrals. Provide convenience, and you will reap good reviews. Be relevant, and you will be remembered.

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Being creative and being original is useless unless you put your words and thoughts into action. Who needs creativity if it can't sell?

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Small steps may not seem much, but its better than staying stagnant in whatever circumstances you are now. So, don't worry if the results are small, look forward and keep moving.

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If your goal as an entrepreneur is just close a sale, then don’t expect your customers to last. You should be focusing on connecting with people. Lending them a hand through what you offer. Build relationships with them. Relationships are the key to business success.

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In business, it doesn't matter how competitive you are, or how much of an edge you have. If you fail to build long-lasting customer relationships you'll end up crashing your company into a state of unsustainability. Choose relationships over competition because, in the end, that's the only thing that counts.

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When a marketing strategy fails, it is a commonplace to put the blame on the tools used or worst on the team working. But, the key to making a difference and becoming successful is not in blaming but in finding solutions. So, stop the blame game and start working on the solutions.

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In today's world where advertisers treat consumers like idiots, the great David Ogilvy has golden words of wisdom to wake us all up. After all our consumers are the bloodline of the industry, without them, we will cease to exist.

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Most of us, when we see our product not selling well, we immediately blame the marketing strategy. But, what if, the problem is our product? Maybe it's time to reassess what we are selling before we sack the marketing approach.

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Being too serious in life only gives you wrinkles. Smile more and bring smiles to your readers faces by injecting humour into your adverts, content and marketing ideas.

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"The best ideas come as jokes. Make your thinking as funny as possible." - David Ogilvy

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The answer is in the data. No matter how much anyone tries to hide the data from you, it will reveal itself in due time. If there's a saying you can't hide from the truth, there should also be you can't escape from the data.