#tezza theme

[louandmarks-blog]

Art & Soul

Our Art & Soul Preset are bright and vibrant with soft neutral undertones. Our presets provide an amazing base for creating a beautiful, cohesive aesthetic in your images. Every photo has different lighting & composed differently these presets will vary depending on the photo.

Don’t worry! With little adjusting goes a long way. With your download you will receive a PDF that goes over the complete install and provides links to my YouTube videos to walk you through adjusting your presets.

YOU CAN SHOP THIS PACK HERE



[anotherworldofoni]

Theme: no light, please.

Another photo sesh with those free times cause why not? Enjoying the rain with my lense📸 & here are the results.

#black #tezza #lightroom #freetimes

[mariapilarstudio]

Relating My Aesthetic Research Back to My Campaign

Now that I’ve explored further into what Gen Z aesthetics really look like, I want to find a way to make it relevant to my campaign. A lot of those bedrooms that I looked into were just printed at home, using pretty images found online, which would be hard to collate to my campaign - I feel like I can’t just upload images to the Rescue Special Website and have people print them out from there. It just wouldn’t be effective. 

However, the solution to this, is 

Collage Kit

What is a collage kit?

Let’s be real - not everybody has time to meticulously curate aesthetic images from Pinterest, print them out, cut them out, assemble them, and stick them to their walls. This is where collage kits come in. Collage kits are on the rise with Gen Z - pre-cut, selected, and packaged images that you can order online and decorate your walls with however you like. The best thing about collage packs is that you can pick the theme you want. 

Here are some examples from Amazon:

Here are some pre-selected themes by Tezza https://www.shoptezza.com/collections/collage-kit

I feel like a dog-themed Collage Pack would be an incredibly effective collateral for Rescue Special: 

Once again, it uses my strengths as an illustrator, thereby fitting in with the rest of the campaign. 

It’s a tactile collateral that’s still somewhat experiential - by purchasing a Rescue Special™  Collage Pack, all proceeds go to the campaign and their allocated shelters 

It’s a collateral for everyone - just like the pet portraits, this outcome is not limited to people who are looking to adopt a dog. Anybody who wants to support the campaign and get something pretty in return can participate. GenZers who have dogs that aren’t necessarily rescues, or aren’t in places to adopt just yet, but want to support rescue dogs and helping NZ’s dogs in needs can easily buy a collage pack and still make a contribution!

Some would argue that collage packs may be convenient but they take the fun out of personalising your room - and Rescue Special, after all, is a campaign that celebrates the individuality of your dog and your relationship with them. So why not have personalised collage kits, where you upload your own pictures/files and have them printed, cut, and sent to you, ready to put up?

PersnicketyPrints is a great example of this. I’m so happy I stumbled upon their site, otherwise I wouldn’t have known whether or not personalised collage kits were feasible. 

https://www.persnicketyprints.com/products/collage-kit/

The way that PersnicketyPrints works is that you upload 100 (or more) photos to their collage building software that fits into a preset size (8.5x11) and they will send you the photos printed out in a loose bundle. 

As well as that, it offers free word art and affirmations in their software category - this could be a cool idea for the Rescue Special Collage Kit - a mix of personalised and preset papers?

[louandmarks-blog]

Wonderland Instagram Blogger Filters

Wonderland Instagram Filters are my best selling Preset for Lightroom Mobile. They are used by so many Instagram Influencers and bloggers. These presets were designed after the look of @tezza and @jacimariesmith they are insanely bright & warm.

I use them on just about everything. They look amazing indoor and outdoor and on bright images or low light images. This pack comes with 4 Presets to cover all lighting situations. You can view the full product description in our SHOP

Wonderland Mobile Instagram Filters:

[louandmarks-blog]

Orange Theme LIGHTROOM MOBILE PRESETS

I am in love with warm/orange themed Instagram Feeds. I created our Orange Theme Lightroom Mobile Presets to create a rich, warm, vibrant orange theme for mobile image editing in Lightroom Mobile.

This pack comes with three different presets with variations of warmth and tones. Perfect for summer adventures, travel bloggers, fashion bloggers and sunlit selfies. This preset pack will help you product a consistent instagram feed.

You can view the entire product listing with in our SHOP

Edited with our Orange Theme Mobile Blogger Presets: