#the fact that i logged on and submitted myself to this regularly for free is just. give that guy an intervention

[indi-glo-archive]

me still being on tumblr is like. i think i got so used to suffering that i just do it for no reason now

The kinds of things the Heartstopper and Young Royals fandoms put me through as a child were genuinely so fucked, and the only reason I didn't bat an eye was because I'd already developed dissociative disorders from my other child abuse (shoutout to the person who told me it was obvious I'd never been bullied bc I sympathized with a fictional fellow victim!).

People called me woke trash, racist, and repeatedly accused me of being an abuse/rape apologist for pointing out flaws and being able to put myself in characters' shoes (AKA write good analysis?). I got hate asks on a regular basis, people coming into my inbox just to tell me how much they hated characters I related to, trying to convince me that these characters, that people like me, are the scum of the earth because our trauma responses aren't palatable enough for them.

These are people who straight up do not give a fuck about child abuse if the child doesn't respond to it in a way they're comfortable with. These are people who will demonize abuse victims and make joking death threats about teenagers whose lives are implied to be in active danger. These are people who dismissed every one of my attempts to bring up racism and ableism in these shows because they were so fucking fragile and terrified of acknowledging their own imperfections. They attacked me for noticing and added to the racism and ableism I had to deal with instead of sucking it up and learning something.

And I know that this had a real impact on people who weren't me and didn't have my kind of armor because I also had people in my inbox who related to them like I did. I had adults agreeing that if they'd encountered these fandoms when they were younger, it would've made them suicidal. I had teenagers who related to the characters saying that they had been similarly abused. I'm really glad I was able to be a safe person for them, and I'm disappointed that I was one of the only ones there to do it when there are so many so-called "allies" here.

There is something seriously fucking wrong with these fandoms, and you all should be ashamed of yourself for cyberbullying teenagers off the internet. You need to reflect on that shit and fix it if you want to consider yourself any kind of ally or empath or cool gay teacher or any kind of positive influence in the spaces you’re in

(P.S. I swear to fucking god if people respond to this post with "but he sexually assaulted someone" and ignore literally every other personality trait/experience he had that could've been relatable to a child abuse survivor and the way people mistreated me, a real human being, which Charlie is not by the way, I will start doing the things you wanted to do to Ben)

[sojournlist]

If you’re a blogger or writer or aspiring writer and have low page views and a bit of flexibility in your time. Read this. It’s long but I also wanted to get my backstory in to describe why I’m doing this.

I started out adulthood pretty clueless. Like a lot of clueless 18 year olds, I figured I’d join the Army. I spent 5 years as a Photojournalist in the Army.

While in, I traveled the world, met famous journalists and celebrities, received a letter of commendation from the president. I was pretty confident things were going to turn out okay.

I got out and failed miserably at becoming a freelance writer, so miserably in fact, I lost my truck, my apartment, my girlfriend and became homeless for a short time.

A friends mom put me back on my feet, and I worked in a factory that produced pipelines for oil rigs making 6 dollars an hour. I was the only white guy and 6 months later I found out I outlasted the betting pool that all the immigrant workers had put together on how long I would last.

I never wanted to sleep on the streets again.

I eventually went to college, figuring if I couldn’t make a living in Journalism and English, I’d make a living in Math. I started out planning on majoring in finance, buying into the whole Gordon Gecko greed is good mentality. But wound up switching to accounting. There were ethics that appealed to me. We were protecting the investor and it paid good.

I had been diagnosed with ADHD years before and college was a struggle, not because I didn’t understand the material, but because I hated the length and work of it all. I graduated, became an auditor, I worked for large CPA firms and small ones, primarily in governmental accounting, but specializing in low income housing audits.

Bored yet? I was.

One day a recruiter came knocking and said that he had a CFO position at a small magazine publisher. I was excited. I took the job, and dove super deep into it. I learned as much as I could. I redesigned the books, I got involved in analytics projects regarding sales and projections and budgets, was introduced to how Advertising sales works, and all of that. I also learned I had high functioning autism. I kept that a secret. I also learned exactly why journalists get paid so low and who benefits.

I also had a pretty volatile boss. He would yell and scream and throw fits. We actually got along fine. But because I mostly towed the line.

Then he hired a new sales manager, felt he needed to impress her or something by flexing his power and in a meeting loudly demanded that I collect 50k in A/R or he would withhold my paycheck. He looked smug and asked “How do you feel about that.”

I replied, “I feel like that would be the last day I work here.”

He flipped the fuck out and disappeared for a few days. I usually let stuff fall of my back, but I was pretty angry. The next week, he had me talk to his consultant. It was a good meeting, It was supposed to be confidential. I told her about the autism diagnosis. She immediately told my boss.

The next day, we had a closed door meeting to go over our conversation. Then he got mad at something and the argument renewed and he brought up my diagnosis. I was a bit shocked that the consultant told him despite the promise of confidentiality.

He then told me, “I knew you had a low emotional intelligence when you brought donuts to work and didn’t clean up after everyone. When you bring stuff into the office, it’s your responsibility to clean up after yourself.”

I replied, “I didn’t eat any of the donuts. I brought them in for everyone else.”

“Yeah, and a person who has emotional intelligence would know that they need to clean up after them.”

I was also under the impression that at work you clean up after yourself. Plenty of signs at plenty of workplaces illuminated that for me.

He also got mad, that an IT project of setting up a better WiFi system that I was halfway through resulted in a box filled with half the stuff I hadn’t finished setting up the day prior on a table.

“I don’t need some fucking autistic guy fucking up my office,” he shouted. “You have two weeks to help me find your replacement.”

I told him I’m not helping find my replacement. Packed up my stuff and left. It was April 12, 2019.

Stewing over it for the next few days I devised a plan. I was going to mix the low income housing business model with publishing. A model where by separate entities sharing responsibilities risk is reduced, expenses are decreased and profit is maximized for everyone involved from the reader to the writer to the advertiser and to us.

Why? My boss had regularly mentioned that publishing has a low cost of entry. I also had shitty bosses at small firms in Public Accounting. I never understood why bosses in industries, where their employees could easily up and become competition would be cheap with their employees pay and treat them like shit. Especially since they could walk out the door and become competition.

My boss would often tell me that our magazine didn’t really have any competitors.

I wasn’t eager to go back to working for someone else and I really wasn’t eager to go back to accounting.

So I decided I would try and become a competitor. The business did have a low cost of entry, however, I had 18 dollars to my name on April 12th.

A few days later, I told my wife my plan, she was impressed and thought it was a good idea.

I told a buddy I was in the Army with my plan. He left Army Photojournalism and remained in communications. He thought it was genius. He’s now our editor.

I threw together a rough business plan, told a friend and he entered us into a University of Washington business plan competition.

We didn’t win, I had lots of positive feedback. A guy who informed me he was an angel investor and his wife was formerly a journalist loved the idea. A developer looked at me like I was an idiot and told me my idea was impossible.

I pushed ahead anyways. Another friend from high school who is a website developer offered to help, and the website started and went live on July 15th.

A month later, we had racked up 10k visits and 50 or so profiles, 15 writers submitted material.

The site was slow and it was bothering me. I had also been practicing building websites on the side.

So I hired a guy from Fiverr to optimize the site, he did, but he also destroyed our log in process, which is kind of necessary. I broke the site in an effort to fix it.

So I took it down. Spent a month rebuilding it by myself, and it returned live a month later.

I spent pretty much next to nothing on the site. Maybe a few thousand. But I wound up building a travel and tourism blog / social media site that does a 75 percent revenue share and profit share with content contributors. We have an ad server where advertisers can go in order, schedule, manage and track their ads.

We have close to thirty writers now, nearly 70 submissions from amateurs and professional writers, a unique bucket list feature, basically a system that is designed to help writers make a better living, keeps our costs low, allows us to charge less for advertising, and has the potential to get readers free stuff for simply being members and interacting and reading material.

The site is 95 percent complete. Just need to make a few more additions to the bucket list, update our achievement images and make them shareable and once again fix the speed issues. It’s an impressive piece of work and we’re proud of it.

This last month, we’ve cleared 12k page views and now have over 130 profiles.

I accomplished this with no website building experience, no marketing experience, no SEO, no backlinks, and I think our DA score is zero.

I did it by taking research on the effectiveness of micro influencers and reversing it and applying it to small Facebook groups and it’s been rather successful.

We’ve even gotten some interest in our first hosted ad sales. 3 1/2 months in.

So please, join the site. We are strictly geared and dedicated to helping writers.

http://sojournlist.com

[queerofcups]

why do u think tumblr is trash for fandom? not that i disagree lol, i've just never noticed u talking about it and would be interested in hearing your thoughts

 terrible for fanfic writers - i’m biased obviously but tumblr is a really terrible format for any kind of text based art. 

formatting - theme fonts are really variable and i’ve seen countless writers blogs (usually younger/newer writers who need the attention) with fics that I won’t read because I *can’t* read them. 

getting people to read your fic - Also, if you’re posting to tumblr only and not to the Ao3 (which I totally understand especially for drabbles) there’s a strong chance only your followers will see those as opposed to posting in a community where, if its a central fandom comm you’ll probably get decent traffic from folks who’ve never heard of you. and if you want more people to see something you have to keep reblogging it because it gets pushed down by your other blogging because you can’t have pinned posts (which is way easier than creating a separate masterlist page). also tags work like 60% of the time

feedback - if you get feedback on fic on tumblr its either a. a reply that you may or may not be able to reply to easily depending on if tumblr/xkit is freaking out or b. in a reblog that you then have to reblog to reply to cluttering your/your followers dash further

 terrible for building community

If I go to someone’s tumblr and they don’t have an intricate tagging system, chances are pretty good I don’t know shit about them other than their name/age/maybe pronouns. Y’all don’t know shit about me as an actual person unless you happen to catch the one post or hell, the one tag where I talk about being from the American southeast or the weirdness of planning a wedding while feminist, or how I’m working up to weightlifting. Meanwhile, I have a friend that I friended in 2007/8 when I was in bandom who just graduated with her PhD! She was just starting her program when we met. She also just proposed to her boyfriend whom she’d just met when I started following her. I know her, as a person, not just a fic producing machine.

Which brings me to my next point. Tumblr’s great for being a lil bitch without accountability. Don’t get me wrong. Wank is as old as fandom. Where there is fandom there will be wank, bet on that. And its not like the journal-based websites and forums didn’t often have an anonymous function. But anon hate on tumblr is so normalized and so easy-- you don’t even have to log out to ask a question on anonymous on my blog! And even if you aren’t leaving hate. I talk to 2.5 people regularly via tumblr chat regularly. I think of them as my friends. I know their names. They know mine. They call me by my name. You could be the same anon that’s asked me an anon question since I started this blog. We could be well on our way to fandom besties and I would have no idea. To be a lurker on tumblr is to be anonymous, whereas to be a lurker on your livejournals and dreamwidths still came with some name recognition. 

Also tumblr is great for BNFs. Which like. Whatever, I don’t think there’s any one unifying quality I can place on everyone who’s The Most Popular in a fandom (...and I’m not sharing my phandom bnf opinions with an anon) but I do think that tumblr makes it feel like you either have many thousand followers and a constant stream of anons or you’re Nothing and that’s some ol’ bullshit. 

Livejournal and Dreamwidth (the ones I’m most familiar with) had community functions where one person created a blog to which lots of people could submit fanworks. The bandom one I was most familiar with was called bandslashmania (go check it out!), there was minimal modding and it was on you to post your fic, post it with the correct formatting, tag it so people could find it later, etc. And it was a hub that everyone could go to. It could be your daily stop, congrats now you have a selection of the fic that got posted that day. And if you miss a day, or you read a fic and want to go back to it weeks (or even years) later, you can just go to the tag. I’m having very strong feelings about how much fic we’re going to lose because of fucking tumblr (seriously. post your shit to Ao3. Also if you have a favorite fic? C/p that shit and save it to your computer. That’s the only way to (sort of) guarentee you’ll always have it) and the fact that you can accidentally delete your blog.

You ever made friends in the replies or reblogs of a tumblr post? If you did you’re a rarity. That shit happened every day in forum/journal based 

And I love IDB, I think its a really cool space to have more extended conversations, but I still don’t think its a great place to get to know people unless you have time to be really active on there and pay a lot of attention to peoples usernames, lol.

This is. A delicate one. I’m not going to shit on the tumblr’s contributions to people’s growth in awareness of social justice and the experiences of marginalized folks. Its been a really integral piece to amplifying the voices and communities of people who, previously, would have been shut down and made to talk about their issues only on their blog. That’s a statement. And I think tumblr likes to get on a high horse. There’s some shit fandom does that I have real problems with (the fact that I have to block extreme underage on Ao3 is A Problem for me. The blatant racism of who fandom chooses to write about over and over again is A Problem for me. I could go on). But I do think that there’s a subset of fandom that’s like oh, I don’t like this thing, lets use social justice language to talk about why its Bad and Morally Wrong, rather than just not reading it. And that gets extra annoying because they then sound like people who are trying to point out some real ass problems and so people lump these groups together and I have to ask myself before I follow someone if they’re disagreeing with the idea that fandom’s collective love affair with whitecock is problematic, or if they just want to write their fucking otayuri fic.

This is probably way more than you were expecting! I don’t hate tumblr (...mostly). I just find it really frustrating that we’ve decided that this (and a little bit twitter and a little bit instagram which i’m just flummoxed by) is our fannish home when its actually The Worst for a hobby of which one of the main tenants is community building. Like we’ve glued and stapled shit together, we’ve adapted like fandom always does but like Dreamwidth is right there. We could have it all, we just don’t take it. 

Lol, other Fandom Olds that follow me, feel free to hop on this post, I’m sure you have other shit about fandom on tumblr that you hate.

[autopilotrecruiting]

New Post has been published on

New Post has been published on http://leadershipmentoring4free.info/steps-to-make-your-website-your-client-attraction-magnet/

Steps to Make Your Website Your Client Attraction Magnet

When I started my online business in 1999, I had a website, but did very little with it, as it seemed impossible to get noticed by the search engines. My website simply served as my online brochure and I had no plan in place to drive any traffic there. Fast forward to 2007, and now almost all of my clients come to me from my website. In fact, my website has brought 5 clients to my door in the past week.

My website and my Internet marketing strategies do such a good job of promoting my business that when clients contact me, it’s usually to say, “I’ve been to your site and I’ve been reading the great info you provide. I know you’re the one to help me. When can we get started?” Consequently, I’m rarely in the position of having to “sell” someone on the benefits they’ll gain by working with me, as my website takes care of most of that for me. I think that’s very cool, as I absolutely hate trying to sell myself.

What can you do to make your website your client attraction magnet? There’s so much information out there about online marketing and so many directions from which to choose that it’s easy to become overwhelmed and confused Whether you have a website and have been online for awhile or are just getting started on creating your Internet presence, here are the most important first 7 steps you can take to get more clients from Internet marketing and create your own client attraction magnet:

1. Domain that reflects your brand. The domain name from which you transact all of your online business should reflect your brand in some way. You can accomplish this by purchasing a .com version of a domain name that is the same as the name of your business or by buying a domain containing keywords relevant to your business. Before buying your business domain, make a list of keywords that someone might use to find you online. This list could include your industry, your target market or niche, a problem your target market has, or a solution that you can offer. If you’ve been in business for awhile, it may make most sense to simply stick with the business name you have been using rather than trying to rebrand your business online. I highly recommend GoDaddy.com for all domain name purchases.

2. Basic website. In order to have a website and email addresses from your chosen domain, you need to purchase a reliable hosting account for your website. At a minimum, the services that you’ll want in your hosting/design package include: hosting for 1 domain, 5 GB of space, 200 GB of monthly transfer volume (tied to how many visitors your site has), 10 email accounts, 10 MB storage per email account, 24/7 support, and basic website statistics. Resource: I highly recommend Aaces.com, HostMySite.com, and iPowerWeb.com for website hosting.

A very basic and attractive initial website of roughly 5 pages can be created by a web designer for as little as $350. Or, if you prefer to do it yourself, you can purchase Frontpage, Dreamweaver , or download a free HTML editor, Nvu, at Nvu.com and either build your site from scratch or customize a pre-made template. Another option is to use a hosting service that provides an online interface for website design, creation, and updates. This type of service enables anyone who’s familiar with Microsoft Word to log in and create content, add images, and add pages to their very own website. The major providers of this type of service include GoDaddy.com, Yahoo Small Business, and 1and1 Web Hosting.

As you think about your site design and navigation, determine the look and feel you want to convey on your site, and make your content persuasive. Remember, people visit websites because they have a problem to solve. Visitors to your website will decide to hang around and browse through your site based on how well you answer the following:

* Who am I and why am I qualified to do what I do?

* Who is my target market? What are their problems?

* Do I fully understand and offer solutions to those problems?

You’ve got less than 10 seconds to capture a visitor’s attention. So, it’s imperative that your site speaks directly to your target market and that they get a good sense of who you are and what you offer so that they can get to know, like, and trust you and eventually buy from you. If you’re not clear and confuse them, they’ll be leave, so don’t let them be distracted by pretty bells and whistles on your site. It’s the content, call to action, and ease of navigation that ultimately matters in site design.

3. Call to action. Present a clear call to action that is clearly shown on every page of your site. Your primary call to action should be getting the visitor’s name and primary email address by asking him subscribe to your ezine or by giving him access to a free information product like an ecourse, special report, audio/video recording, or ebook. In order to do this, you need to purchase and learn to use email marketing software that helps you capture visitor contact information. I highly recommend aWeber.com for this task, as it enables you to build, develop, and manage your online contact database.

4. Client-capturing device. The best way to obtain contact info from a visitor is to create an information product in which the content is so compelling that the visitor gladly parts with his/her name and primary email address to obtain the free giveaway. By giving you their contact information, they have become a warm lead and you can start to develop a relationship with them and begin to market to them.

The easiest way to create a client-capturing device is to simply make an electronic recording of you talking about a topic that helps your target market solve a problem, have the recording transcribed, edit it for readability and continuity, create a cover, save it as a PDF file, and you now have a client-capturing device you can give away.

5. Stay-in-touch mechanism. A regularly published ezine, or email newsletter, is one of the most effective ways you can keep in touch with your prospects. For the greatest success, publish your ezine consistently on a weekly basis.

Since you’re developing a relationship with your prospects, the best way for them to get to know you is to let your “voice” permeate your newsletter. Demonstrate your expertise in your ezine by writing articles addressing relevant issues of your target market and how they can resolve the issues. Keep your newsletter short and to the point and create 3 columns for each issue — a personal welcome and insight from you, a main article that provides useful information for your readers, and an invitation to buy a product, buy your services, or attend an event.

6. Your first product There are any number of types of information products you can sell online. The ones that are easiest to create and require little investment (other than your time to create them) are those sold as an electronic download. The quicker you can develop your first product, the closer you are developing both an effective marketing funnel and multiple streams of income for your business.

7. Traffic generating strategies. Once you’ve built it, will they come? Only if you start to implement some traffic generating strategies. My favorite traffic generating strategy is article marketing, in which I write a new article each week and submit it to online article directories through my article submission service, SubmitYourArticle.com. I’ve had my articles reprinted on blogs, in ezines, in professional association newsletters, and in print magazines. After reading my article from one of these sources, the reader goes to my website, signs up for my client-capturing device, and then receives my weekly ezine that I use to develop a relationship with that reader, who has now become a prospective client/customer.

Other effective traffic generating strategies include pay-per-click advertising, being a guest on someone’s teleseminar, submitting online press releases, or creating a blog or a podcast. You don’t have to do them all. Just pick one and implement it consistently.

Follow and work this 7-step plan and experience first-hand the joy of getting more clients online.

Enroll in a System designed to improve interpersonal skills and recruit one a day.  https://tinyurl.com/ya4j3hyp

Business Opportunity Get a 0ne minute presentation with Erving Croxen

[maxsearlblog]

PEP 160 Reflection Log

My initial response to the module is that I have enjoyed the design aspect, creating a layout and spread in InDesign. After this module, I have been inspired to start my own publication, which myself and a few friends are in the process of establishing. Furthermore, I like to see my work in print, and now I believe that I should start to push my work towards professional printed publications, to have it published.

This module has taught me that I am interested in portraits; I especially likes the studio shoot for the spread aimed towards Offscreen Magazine. I also enjoyed shooting the live gig, for the spread which echo’s the layout of Q Magazine. This module has taught me to explore different genres of photography that I hadn’t previously thought to explore. This is a crucial explorative step; if I am to become a freelance photographer, I will need to undertake varying assignments on a weekly basis.

Q Magazine

This is the spread that I had the most enjoyment shooting and designing; gig photography was something that I had never really tried before. Once coupled with my love of shooting film, photographing the gig on film was a great experience. For the spread I photographed School Disco, a small band from Plymouth, who are beginning to make a name for themselves online with the recent opening of their own Spotify. In terms of the design aspect, I aimed the spread towards Q magazine, a magazine that covers all aspects of music, from rock, pop, indie and music of previous decades. When looking at the magazine I particularly liked the design and the layout not just the content. I felt the style was unregimented, which is often personified on the music that they photograph. However, I noted that all of the acts that were being covered were signed and had record deals. Thus, photographing an unsigned band could arguably add more variety to the publication whilst further supporting the music industry. This is what the spread I have created aims to cover. It wouldn’t be hard for the magazine to allocate a double page spread each issue dedicated to unsigned talent.

The spread is probably my favourite that I have produced, due to the stark contrast between the black and white images, and the bold red that is present on both the first and the second spread. Q magazine don’t keep to a strict layout, which meant that I had the chance to experiment, and create a spread that let the photography do the talking. This is in direct contrast to some of the other spreads that I’d created for this project, which felt restrictive in terms of design.

Because I enjoy the music that the band, School Disco, produce, I decided to write the article which I again enjoyed, however found it relatively difficult to produce. From writing this article and two other articles, I have since found that I much prefer the photography and design aspect to the writing element of the publication. However, if it came down to it I would be able to write most articles, especially as it makes it more appealing to the publication, that I have produced, photographed and written the content.

Aesthetica Magazine

For the second spread that I produced, I used my Self Directed Assignment from PEP 140, which was a project documenting people’s scars. In the project I photographed nine different people with varying scars, from skiing accidents to self harm, which aimed to look at the relationship the people had in their scars. I directed the spread towards Aesthetica magazine, an arts and culture magazine that regularly promotes new artists and photographers whilst showcasing their recent projects. This is how I presented the images, writing a small profile about the project and myself as a photographer, before using the three other pages to dramatically showcase a selected of images from the project.

I like how the images look on the page; it is clean and minimal. However, as a creative, I found it quite dull, as I strictly kept to the layout that Aesthetica magazine use. Unlike Q Magazine which was free and liberal, the design of the Aesthetica magazine spread felt extremely regimented and restrictive. Despite this, I do like the final outcome; I am pleased with how the images look when on the page. Due to the fact that the images I used in the spread, were also part of my Self Directed Assignment, this is the spread that I have decided to submit. The four page spread was sent to Selina Oakes, the Digital Content Officer of Aesthetica magazine.

Offscreen Magazine

The third spread that I produced was directed towards Offscreen Magazine, a creative magazine that looks at current and contemporary artists, that work mainly in a digital space. However, to juxtapose the work that the creatives produce, the magazine is only available in print, and isn’t available in an online edition.

For this spread I produced a piece on a fellow student, Lou on the Games Art course here at Falmouth University. In the spread I discussed the rise of the gaming industry, and how it had grown from a closed community to a multi billion-pound industry. I then linked this to Lou’s own expectations for when he leaves university and how he wants to get into the industry. I am happy with the spread, and particularly happy with the opening portrait of Lou, as it is bold, gripping and makes you want to continue onto the article. Moreover, looking at the design, it almost combines the minimalistic tendencies of Aesthetica magazine with that freeness and unpredictability of Q magazine, making it an interesting spread to produce. I used influence from the magazine itself in order to guide me to make an informed decision on how it looked.

Cyclist Magazine

This is the spread that I am least happy with, due to the images. For the four pages, I decided to do an article on cycling café, Rockets and Rascals, in Plymouth. The café is different to most in the fact that it combines almost every need for a cyclist; it includes a shop, mechanics and also the café which produces healthy, homemade food and drink.

When conducting the shoot, I should have used flash to add more light into the room, to create a brighter image. This, coupled with the strict layout of Cyclist magazine, I personally don’t like the look of the spread, however when implemented into the structure of the magazine, I feel it would work. If I had more time, I would have conducted a second shoot, making sure that I used flash to add more light. For this creation, I decided to use fill text, as when undertaking the shoot, I hadn’t had an opportunity to talk to have an in-depth conversation with own of the shop, giving me no material to produce written work.

Submitting

The images that I submitted were from my Self Directed Assignment, and I sent them to Aesthetica magazine. I contacted Selina Oakes, the Digital Content Officer for the publication. I did receive an automatic reply stating that Selina will be out of the office until May 1st. Below is the email.

This module has not only sparked interest in design and creating a magazine, but has also help drastically improve my InDesign skills. Before this project I would have said that I had competent skills in InDesign; I had previously used it during my A-Levels, and to create a zine. However, when being tasked with much more complicated layouts, it push and advance my skills, giving me the confidence to direct my own photography towards an outcome in both print and a magazine forms. Not only that, but with the prospect of starting a publication with a couple of friends, it has given me the drive to learn specific elements of InDesign in my own time. The module has confirmed that I really like to perceive and present my work in a printed format, whether that be in a publication, magazine or zine.

[autopilotrecruiting]

New Post has been published on

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7 Steps to Make Your Website Your Client Attraction Magnet

When I started my online business in 1999, I had a website, but did very little with it, as it seemed impossible to get noticed by the search engines. My website simply served as my online brochure and I had no plan in place to drive any traffic there. Fast forward to 2007, and now almost all of my clients come to me from my website. In fact, my website has brought 5 clients to my door in the past week.

My website and my Internet marketing strategies do such a good job of promoting my business that when clients contact me, it’s usually to say, “I’ve been to your site and I’ve been reading the great info you provide. I know you’re the one to help me. When can we get started?” Consequently, I’m rarely in the position of having to “sell” someone on the benefits they’ll gain by working with me, as my website takes care of most of that for me. I think that’s very cool, as I absolutely hate trying to sell myself.

What can you do to make your website your client attraction magnet? There’s so much information out there about online marketing and so many directions from which to choose that it’s easy to become overwhelmed and confused Whether you have a website and have been online for awhile or are just getting started on creating your Internet presence, here are the most important first 7 steps you can take to get more clients from Internet marketing and create your own client attraction magnet:

1. Domain that reflects your brand. The domain name from which you transact all of your online business should reflect your brand in some way. You can accomplish this by purchasing a .com version of a domain name that is the same as the name of your business or by buying a domain containing keywords relevant to your business. Before buying your business domain, make a list of keywords that someone might use to find you online. This list could include your industry, your target market or niche, a problem your target market has, or a solution that you can offer. If you’ve been in business for awhile, it may make most sense to simply stick with the business name you have been using rather than trying to rebrand your business online. I highly recommend GoDaddy.com for all domain name purchases.

2. Basic website. In order to have a website and email addresses from your chosen domain, you need to purchase a reliable hosting account for your website. At a minimum, the services that you’ll want in your hosting/design package include: hosting for 1 domain, 5 GB of space, 200 GB of monthly transfer volume (tied to how many visitors your site has), 10 email accounts, 10 MB storage per email account, 24/7 support, and basic website statistics. Resource: I highly recommend Aaces.com, HostMySite.com, and iPowerWeb.com for website hosting.

A very basic and attractive initial website of roughly 5 pages can be created by a web designer for as little as $350. Or, if you prefer to do it yourself, you can purchase Frontpage, Dreamweaver , or download a free HTML editor, Nvu, at Nvu.com and either build your site from scratch or customize a pre-made template. Another option is to use a hosting service that provides an online interface for website design, creation, and updates. This type of service enables anyone who’s familiar with Microsoft Word to log in and create content, add images, and add pages to their very own website. The major providers of this type of service include GoDaddy.com, Yahoo Small Business, and 1and1 Web Hosting.

As you think about your site design and navigation, determine the look and feel you want to convey on your site, and make your content persuasive. Remember, people visit websites because they have a problem to solve. Visitors to your website will decide to hang around and browse through your site based on how well you answer the following:

* Who am I and why am I qualified to do what I do?

* Who is my target market? What are their problems?

* Do I fully understand and offer solutions to those problems?

You’ve got less than 10 seconds to capture a visitor’s attention. So, it’s imperative that your site speaks directly to your target market and that they get a good sense of who you are and what you offer so that they can get to know, like, and trust you and eventually buy from you. If you’re not clear and confuse them, they’ll be leave, so don’t let them be distracted by pretty bells and whistles on your site. It’s the content, call to action, and ease of navigation that ultimately matters in site design.

3. Call to action. Present a clear call to action that is clearly shown on every page of your site. Your primary call to action should be getting the visitor’s name and primary email address by asking him subscribe to your ezine or by giving him access to a free information product like an ecourse, special report, audio/video recording, or ebook. In order to do this, you need to purchase and learn to use email marketing software that helps you capture visitor contact information. I highly recommend aWeber.com for this task, as it enables you to build, develop, and manage your online contact database.

4. Client-capturing device. The best way to obtain contact info from a visitor is to create an information product in which the content is so compelling that the visitor gladly parts with his/her name and primary email address to obtain the free giveaway. By giving you their contact information, they have become a warm lead and you can start to develop a relationship with them and begin to market to them.

The easiest way to create a client-capturing device is to simply make an electronic recording of you talking about a topic that helps your target market solve a problem, have the recording transcribed, edit it for readability and continuity, create a cover, save it as a PDF file, and you now have a client-capturing device you can give away.

5. Stay-in-touch mechanism. A regularly published ezine, or email newsletter, is one of the most effective ways you can keep in touch with your prospects. For the greatest success, publish your ezine consistently on a weekly basis.

Since you’re developing a relationship with your prospects, the best way for them to get to know you is to let your “voice” permeate your newsletter. Demonstrate your expertise in your ezine by writing articles addressing relevant issues of your target market and how they can resolve the issues. Keep your newsletter short and to the point and create 3 columns for each issue — a personal welcome and insight from you, a main article that provides useful information for your readers, and an invitation to buy a product, buy your services, or attend an event.

6. Your first product There are any number of types of information products you can sell online. The ones that are easiest to create and require little investment (other than your time to create them) are those sold as an electronic download. The quicker you can develop your first product, the closer you are developing both an effective marketing funnel and multiple streams of income for your business.

7. Traffic generating strategies. Once you’ve built it, will they come? Only if you start to implement some traffic generating strategies. My favorite traffic generating strategy is article marketing, in which I write a new article each week and submit it to online article directories through my article submission service, SubmitYourArticle.com. I’ve had my articles reprinted on blogs, in ezines, in professional association newsletters, and in print magazines. After reading my article from one of these sources, the reader goes to my website, signs up for my client-capturing device, and then receives my weekly ezine that I use to develop a relationship with that reader, who has now become a prospective client/customer.

Other effective traffic generating strategies include pay-per-click advertising, being a guest on someone’s teleseminar, submitting online press releases, or creating a blog or a podcast. You don’t have to do them all. Just pick one and implement it consistently.

Follow and work this 7-step plan and experience first-hand the joy of getting more clients online.

Enroll in a System designed to improve interpersonal skills and recruit one a day.  https://tinyurl.com/n47wfwu

Business Opportunity Get a 0ne minute presentation with Erving Croxen Skype= network4seccess1

Or on Facebook https://www.facebook.com/groups/1497107700584907/

“Finally, An Easy Way To Recruit – Rejection FREE – Without Wasting Your Time & Money Chasing Dead Beat Prospects & Leads…” https://tinyurl.com/jwjzmxh

[autopilotrecruiting]

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7 Steps to Make Your Website Your Client Attraction Magnet

When I started my online business in 1999, I had a website, but did very little with it, as it seemed impossible to get noticed by the search engines. My website simply served as my online brochure and I had no plan in place to drive any traffic there. Fast forward to 2007, and now almost all of my clients come to me from my website. In fact, my website has brought 5 clients to my door in the past week.

My website and my Internet marketing strategies do such a good job of promoting my business that when clients contact me, it’s usually to say, “I’ve been to your site and I’ve been reading the great info you provide. I know you’re the one to help me. When can we get started?” Consequently, I’m rarely in the position of having to “sell” someone on the benefits they’ll gain by working with me, as my website takes care of most of that for me. I think that’s very cool, as I absolutely hate trying to sell myself.

What can you do to make your website your client attraction magnet? There’s so much information out there about online marketing and so many directions from which to choose that it’s easy to become overwhelmed and confused Whether you have a website and have been online for awhile or are just getting started on creating your Internet presence, here are the most important first 7 steps you can take to get more clients from Internet marketing and create your own client attraction magnet:

1. Domain that reflects your brand. The domain name from which you transact all of your online business should reflect your brand in some way. You can accomplish this by purchasing a .com version of a domain name that is the same as the name of your business or by buying a domain containing keywords relevant to your business. Before buying your business domain, make a list of keywords that someone might use to find you online. This list could include your industry, your target market or niche, a problem your target market has, or a solution that you can offer. If you’ve been in business for awhile, it may make most sense to simply stick with the business name you have been using rather than trying to rebrand your business online. I highly recommend GoDaddy.com for all domain name purchases.

2. Basic website. In order to have a website and email addresses from your chosen domain, you need to purchase a reliable hosting account for your website. At a minimum, the services that you’ll want in your hosting/design package include: hosting for 1 domain, 5 GB of space, 200 GB of monthly transfer volume (tied to how many visitors your site has), 10 email accounts, 10 MB storage per email account, 24/7 support, and basic website statistics. Resource: I highly recommend Aaces.com, HostMySite.com, and iPowerWeb.com for website hosting.

A very basic and attractive initial website of roughly 5 pages can be created by a web designer for as little as $350. Or, if you prefer to do it yourself, you can purchase Frontpage, Dreamweaver , or download a free HTML editor, Nvu, at Nvu.com and either build your site from scratch or customize a pre-made template. Another option is to use a hosting service that provides an online interface for website design, creation, and updates. This type of service enables anyone who’s familiar with Microsoft Word to log in and create content, add images, and add pages to their very own website. The major providers of this type of service include GoDaddy.com, Yahoo Small Business, and 1and1 Web Hosting.

As you think about your site design and navigation, determine the look and feel you want to convey on your site, and make your content persuasive. Remember, people visit websites because they have a problem to solve. Visitors to your website will decide to hang around and browse through your site based on how well you answer the following:

* Who am I and why am I qualified to do what I do?

* Who is my target market? What are their problems?

* Do I fully understand and offer solutions to those problems?

You’ve got less than 10 seconds to capture a visitor’s attention. So, it’s imperative that your site speaks directly to your target market and that they get a good sense of who you are and what you offer so that they can get to know, like, and trust you and eventually buy from you. If you’re not clear and confuse them, they’ll be leave, so don’t let them be distracted by pretty bells and whistles on your site. It’s the content, call to action, and ease of navigation that ultimately matters in site design.

3. Call to action. Present a clear call to action that is clearly shown on every page of your site. Your primary call to action should be getting the visitor’s name and primary email address by asking him subscribe to your ezine or by giving him access to a free information product like an ecourse, special report, audio/video recording, or ebook. In order to do this, you need to purchase and learn to use email marketing software that helps you capture visitor contact information. I highly recommend aWeber.com for this task, as it enables you to build, develop, and manage your online contact database.

4. Client-capturing device. The best way to obtain contact info from a visitor is to create an information product in which the content is so compelling that the visitor gladly parts with his/her name and primary email address to obtain the free giveaway. By giving you their contact information, they have become a warm lead and you can start to develop a relationship with them and begin to market to them.

The easiest way to create a client-capturing device is to simply make an electronic recording of you talking about a topic that helps your target market solve a problem, have the recording transcribed, edit it for readability and continuity, create a cover, save it as a PDF file, and you now have a client-capturing device you can give away.

5. Stay-in-touch mechanism. A regularly published ezine, or email newsletter, is one of the most effective ways you can keep in touch with your prospects. For the greatest success, publish your ezine consistently on a weekly basis.

Since you’re developing a relationship with your prospects, the best way for them to get to know you is to let your “voice” permeate your newsletter. Demonstrate your expertise in your ezine by writing articles addressing relevant issues of your target market and how they can resolve the issues. Keep your newsletter short and to the point and create 3 columns for each issue — a personal welcome and insight from you, a main article that provides useful information for your readers, and an invitation to buy a product, buy your services, or attend an event.

6. Your first product There are any number of types of information products you can sell online. The ones that are easiest to create and require little investment (other than your time to create them) are those sold as an electronic download. The quicker you can develop your first product, the closer you are developing both an effective marketing funnel and multiple streams of income for your business.

7. Traffic generating strategies. Once you’ve built it, will they come? Only if you start to implement some traffic generating strategies. My favorite traffic generating strategy is article marketing, in which I write a new article each week and submit it to online article directories through my article submission service, SubmitYourArticle.com. I’ve had my articles reprinted on blogs, in ezines, in professional association newsletters, and in print magazines. After reading my article from one of these sources, the reader goes to my website, signs up for my client-capturing device, and then receives my weekly ezine that I use to develop a relationship with that reader, who has now become a prospective client/customer.

Other effective traffic generating strategies include pay-per-click advertising, being a guest on someone’s teleseminar, submitting online press releases, or creating a blog or a podcast. You don’t have to do them all. Just pick one and implement it consistently.

Follow and work this 7-step plan and experience first-hand the joy of getting more clients online.

Enroll in a System designed to improve interpersonal skills and recruit one a day.  https://tinyurl.com/n47wfwu

Business Opportunity Get a 0ne minute presentation with Erving Croxen Skype= network4seccess1

Or on Facebook https://www.facebook.com/groups/1497107700584907/

“Finally, An Easy Way To Recruit – Rejection FREE – Without Wasting Your Time & Money Chasing Dead Beat Prospects & Leads…” https://tinyurl.com/jwjzmxh