#there's certainly a LOT more to be written regarding this. buuuut not today & not by me right now.

[decamarks]

I know people have stated many times before that Tumblr's presence as a social media site is distinct from others due to its sense of community—and this brand identity is definitely being encouraged by the site's staff/marketing team—but it genuinely does make me happy, and it makes the site itself feel worthwhile and worth caring about. I'm always intrigued by the little changes being made, regardless of if they're good or bad; it's not like other sites where every update is nigh incomprehensible to its users, and generally followed with nothing more than a sigh and a "Oh god what is it this time". I'm genuinely interested in the mechanics of all these new updates: what they serve to improve, the purpose behind their implementation, etc. That or I'm saying "Oh god what is it this time" with a bewildered, morbid sort of glee, which is equally good.

This interest is encouraged by staff blogs like changes and wip, and that's just a fun kind of relationship to have to a website. Rather than silently accepting whatever new nonsense a corporation has decided to do to their site (presumably in the interest of exploiting their users in terms of time & money), Tumblr's sense of community tends to encourage exploration of what exactly it is being changed—critically, analytically; it doesn't go unnoticed. And 'critical' and 'analytical' are two adjectives you don't find most other social media platforms encouraging in their user populace, LMAO.

It helps to see the silver linings in these types of things. The frequency at which features are added, removed, altered, broken or bugged, speaks to the humanity of the site's coders and staff—and, more likely, the occasional complete incompetency of their higher-ups, but let's not get into that LOL. Aside from a few particularly awful or unintuitive elements, these uncertainties and imperfections tend to be enjoyable and even valuable, in my eyes. They're quirks, but not in the sense of a 'quirky' fast food brand with a 'silly social media guy'—who is, in reality, the result of highly calculated marketing efforts. What differentiates Tumblr in this case is that these imperfections aren't really artificial. They're simply being embraced. And that's… kinda nice?

In a site that serves to foster expression through the digital medium in so many different ways, there are bound to be certain boundaries broken, for better or worse. Think of all the strange, inexplicable glitches Tumblr has experienced through the years. The relative lack of limitations—on file size, on media type, on character counts—naturally leads to all sorts of strangeness. A few months ago I made a post that displays as an image when viewed on a blog page, thanks to some HTML style elements I was strangely able to include. I don't know why that's possible, but it is! Even excluding silly exploits like that, users are free to play around with comically long, obtrusive posts whenever they please. The fact that "Do you love the color of the sky" is a site-wide staple speaks volumes about the kind of platform Tumblr is.

You're allowed to reblog a post 100 times in a row, and that post can be an obnoxiously long sequence of the sky. Rather than fight against pitifully low character counts, you're free to type up sprawling, rambling blocks of text, and it's up to you whether or not that goes under a read more. Your images aren't cropped or downsized, or crammed into neat, tiny aspect ratios. In terms of a clean, intuitive user experience, this is... objectively awful. And that's what makes it great. You're allowed to be obtrusive. In the near infinite space allowed, you're free to exist in any format you see fit.

It's easy to be cynical about this stuff; trust me, I'm well aware that this sense of 'humanity' is propagated primarily to create a likeable brand identity, also in the interest of generating profit from its users—but come on, that's just kind of a given, and severs aren't free. I don't think it's bad to embrace the community formed as a result of this, and I'd argue that having an interest in the site surrounding the community you enjoy is just genuinely good. I still highly encourage everyone to learn how to make their own websites (due to the plentiful easy to use resources and platforms available), but I recognize that this isn't a one-size-fits-all solution. There are many benefits a large social media platform has over an independent website, and you'd be ignorant to ignore them. And when so many websites are being sanitized, sterilized, and swallowed whole by an all-consuming interest in profit alone, it's nice to see Tumblr try to cultivate chaos instead. Basically, it's a cool social media website with a cool community, relative to the other options out there. And that's pretty cool!

Anyway all of this is to say that I still think the new 30 image limit is awesome. SERIOUSLY WHAT OTHER SOCIAL MEDIA SITE WOULD LET YOU DO THAT