thedigitalmuseum

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Who is it for, and why should they care? The Balanced Value Impact Model Professor Simon Tanner, KCL | Museums + Tech 2024

Simon Tanner, Professor of Digital Cultural Heritage, Kings Collage London In this talk Professor Simon Tanner talks about inclusive heritage and appealing to more people.

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Connecting With New Audiences - Lou Barton, manifesto | Museums + Tech 2024

Lou Barton, Digital Strategist at manifesto, the award-winning digital experience agency is bringing a wealth of expertise in marketing and digital strategy to this practical session. Lou will explore how museums and galleries can not only identify but truly understand and connect with both existing and untapped audiences.

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Keynote Address: Innovating at the Edge - 40 Years of Digital Discovery - Dave Patten | NDF25

Dave Patten from the Science Museum Group presents his keynote address at NDF25. Abstract: Join Dave Patten, a pioneering digital innovator with nearly 40 years of experience at Science Museum Group, UK, where he was responsible for developing and commissioning digital experiences in over 170 exhibitions. This talk traces a remarkable journey—from early experiments to cutting-edge interactive exhibits—offering insights for creators, technologists, and curious minds alike.

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Building a ‘200 Creators’ Network For The National Gallery - Ellie Wyant | Museums + Tech 2024

Full title: Building a ‘200 Creators’ network for the National Gallery’s Bicentenary – and beyond. Ellie Wyant, Social Media and Community Manager, National Gallery Ellie talks influencer marketing, and its value and impact on the cultural sector.

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Who Is Our Digital Storytelling Really For, And Why? - Anra Kennedy | Museums + Tech 2024

The Audience Agency's Anra Kennedy discusses methods for enhancing and optimising digital storytelling in the cultural sector.

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Getting To Know The Digital Audience - Jennifer Thomas, Art UK | Museums + Tech 2024

Jennifer Thomas discusses audience analytics and learning what makes people tick in this talk for Museums + Tech 2024.

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Hong Kong International Cultural Summit 2024 1) Panel Discussion (I) – Promise of Digital 2) Panel Discussion (II) – Decentring Digital

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We Built It They Came - Jo Duggan, Victoria & Albert Museum | Museums + Tech 2024

Jo Duggan, Senior Content Producer, Victoria & Albert Museum, walks us through the V&A's innovative teen-friendly digital offerings.

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10 tips for how a digital project run by a small team can lead to a big organisational shift - Eva Liparova, Freelance Product Leader | Museums & Tech 2024

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Science In The Making: Inspiring The Next Generation - Lou Carroll, CogApp | Museums + Tech 2024

CogApp's Lou Carrol discusses maximising impact and getting people thinking.

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The Museum & The Creator Economy - Nik Wyness, The Tank Museum | Museums + Tech 2024

Nik Wyness, Head of Marketing and Engagement, The Tank Museum, explores their marketing strategy and how to stand out online.

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Welcome Address - Georgina Brooke & Opening Keynote - Rich Prowse | Museums + Tech 2024

Museums+Tech 2024 came off to a flying start with a Welcome Address from our President, Georgina Brooke (Content Strategist, One Further) and the Opening Keynote from Content Design London's Rich Prowse.

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AI Ambassadors: Learning through Practical Experimentation

Watch the recording of our webinar with Jeff Williams, ACMI’s Head of Technology, to learn how their innovative AI Ambassadors program enhances staff understanding of AI through practical experimentation. Jeff outlines the program, delving into the topics discussed, hands-on experiments conducted, measures of effectiveness, and the lessons learned along the way.

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What's Next for Technology, Culture, and Museums

A talk with MIT Museum Director Michael John Gorman, and Director and CEO of the Australian Center for the Moving Image (ACMI), Seb Chan.

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Beks Leary (National Gallery) on the challenges & opportunities of working in larger vs smaller teams, different ways of thinking about audiences, and the value of building meaningful relationships with creators

A chat with Beks Leary, Senior Social Media and Content Lead at the National Gallery in London.

We talked about Beks's career, which has encompassed working at a diverse range of organisations including the Bush Theatre, BBC, and National Theatre before Beks's current role at the National Gallery. 

Beks explained the opportunities and challenges that come with working in smaller vs larger organisations, the different ways that broadcasters, performing arts, and collections-based organisations think about audiences. 

We spent most of our conversation discussing the recent 200 Creators initiative which saw the National Gallery build relationships with creators across social media platforms to reach new audiences. 200 Creators is supported by Bloomberg Philanthropies.

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NEMO Webinar | How do we measure audiences holistically in the digital age? | Casey Scott-Songin

How can museums measure success, foster engagement, and seamlessly blend physical and digital experiences? In this NEMO Webinar, Casey Scott-Songin (The Creative Researcher) introduces NEMO’s publication ‘Connected journeys: Holistic audience measurement in the age of digital’. In the one-hour webinar, Casey Scott-Songin explores key concepts, including defining a museum audience that spans both onsite and online visitors, understanding online and onsite experiences as interconnected journeys, and identifying opportunities for growth. She also shares how museums can build an audience measurement practice that supports data-informed decision-making at all levels. Authored by Casey Scott-Songin and published by the NEMO Working Group Digital Transformation, the publication guides museums as they are adapting to a dynamic, diverse, and digital society, navigating rapid advancements in AI, digital technologies, and born-digital heritage.

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Emerging Technology at The Met with Brett Renfer

​What does it look like to embrace new technology at a 155-year-old museum? How does a large organization stay nimble and iterative? Brett will discuss The Met museum's emerging technology strategy, and share the what, why, and how for their most recent project: the blockchain-powered casual game, Art Links. ​Brett Renfer is an experience designer and maker, with a focus on narrative-rich, novel uses of new technologies in the cultural sector. As Senior Project Manager, Emerging Technologies in the Audience Engagement Group at The Metropolitan Museum of Art, Brett is helping the institution collaboratively explore and define the future of the museum experience, and technology’s role within it.