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Thanks to The Hoya for the great write-up of the event.
http://www.thehoya.com/initiative-encourages-youth-serve-government/
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That's a wrap! #YouShouldRun was a success...thank you all for being a part of it.
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You don't need to have a title in order to become an effective leader.
Patrick Paschall at #YouShouldRun
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#YouShouldRun participant Brianna Buch on what distinguishes her as a (hypothetical) politician. Part of our #FlashFive interview workshop.
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"You want to be creating the story, not reacting to it."
Patrick Paschall
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"You have to really think about how good you are at scheduling your time. Because saying no to things is how you get things done." --Patrick Paschall
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Lessons Learned from Local Government
Some pieces of advice from our local government panel:
"It's about your constituents first. The politics are second." --Markus Batchelor
"Know what you know. Own your brand. That's who you are." --Regina Monge
"Stay true to your inspiration." -- Craig Cassey
"Question someone's judgment, not who they are as a person." --Rory Slatko
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"How do you make it a salient issue and engage students outside the ballot box?" -- Rory Slatko
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“Could one of these attendees at @YouthVoicesUSA #YouShouldRun conference be the nation's next young elected official?”
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"People will put you in a box because you're young. But in my community, regardless of your age, people will value you if you're knowledgeable and consistent." --Markus Batchelor, Advisory Neighborhood Commissioner for DC's Ward8. #YouShouldRun
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Our amazing panel of young politicians, moderated by John Celock(!)
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"The first reaction was 'How old are you?'"
--ANC member Markus Batchelor.
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Social Media Guidelines from Alexandria City Council Member John Taylor Chapman
Do not connect your Facebook and Twitter
Post to Facebook 2-3 times a day, max
Use the “Grandma Rule” —> scrub anything she wouldn’t approve of.
Have about 10-15 people who push out everything you do, host events for local office
Facebook should not substitute for your campaign website
When you are attached to a campaign, you have to watch what you say (case in point: woman who criticized the Obama daughters)
Make sure you have enough photos. Because as a first time candidate, if you don't, voters will think you have something to hide.
Educate yourself on social media and educate the team around you.
Twitter can be used as a campaign vehicle: show voters what event you will be at. Constantly update it, whereas target your Facebook posts.
If you can show your youthful energy through Twitter, it shows a lot about you as a candidate.
Clearly differentiate your personal and political Twitter accounts.
See who is engaging with you on Twitter.
Don't go hashtag crazy. Because you don't want that taken over and used against you.
When making a video, make sure it's professional.
LinkedIn works for you. Folks want to know who you are as a professional.
Landing pages: about.me has great visual message, but it links you to other platforms
And most importantly:
No matter what medium you use or what you talk about, stay on message. Who are you as a candidate? What do you want to talk about?
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Stay on message.
John Taylor Chapman's overarching social media advice for people running for office.
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“Scrub your social media - follow the #GrandmaRule when running for office! Simple, but necessary. #YouShouldRun”
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"If you can be responsive to twitter, that means a whole lot. Especially on a local level. That opens eyes and gets you votes."
John Taylor Chapman, Alexandria City Council member
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