#Animal Study Workflow Software Market Challenges
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Animal Study Workflow Software Market Sets the Table for Continued Growth
Global Animal Study Workflow Software Market Report from AMA Research highlights deep analysis on market characteristics, sizing, estimates and growth by segmentation, regional breakdowns & country along with competitive landscape, player’s market shares, and strategies that are key in the market. The exploration provides a 360° view and insights, highlighting major outcomes of the industry. These insights help the business decision-makers to formulate better business plans and make informed decisions to improved profitability. In addition, the study helps venture or private players in understanding the companies in more detail to make better informed decisions. Major Players in This Report Include, ThernoFisher Scientific (United States), Virtual Chemistry, Inc. (United States), Labcat (United States), Instem Group (United States), Biopticon (United States), IDBS (United Kingdom), PDS (United States), VEEVA (United States), Medrio (United States), Dotmatics (United Kingdom). Free Sample Report + All Related Graphs & Charts @: https://www.advancemarketanalytics.com/sample-report/187168-global-animal-study-workflow-software--market Animal Study Workflow Software is a software used for the animal behaviour and animal welfare analysis. It also includes complicated facility management and health record management processes. The software is the Key Solutions for animal research modules simplify and streamline these processes for investigators, LARS staff, and veterinarians, enabling better research at lower costs. Market Drivers
Rising Demand for Animal Study Workflow Software
Increases research study on Animals for animal welfare analysis
Market Trend
Technological Advancement Across the gloge
Opportunities
Increasing Spending on Animals and rapid research on animals
Challenges
Less awareness about animal workflow management
Enquire for customization in Report @: https://www.advancemarketanalytics.com/enquiry-before-buy/187168-global-animal-study-workflow-software--market In this research study, the prime factors that are impelling the growth of the Global Animal Study Workflow Software market report have been studied thoroughly in a bid to estimate the overall value and the size of this market by the end of the forecast period. The impact of the driving forces, limitations, challenges, and opportunities has been examined extensively. The key trends that manage the interest of the customers have also been interpreted accurately for the benefit of the readers. The Animal Study Workflow Software market study is being classified by Type (On-premise, Cloud based), Application (Pharmaceutical companies, Academic institutions, Clinical research organizations, Biotechnology companies) The report concludes with in-depth details on the business operations and financial structure of leading vendors in the Global Animal Study Workflow Software market report, Overview of Key trends in the past and present are in reports that are reported to be beneficial for companies looking for venture businesses in this market. Information about the various marketing channels and well-known distributors in this market was also provided here. This study serves as a rich guide for established players and new players in this market. Get Reasonable Discount on This Premium Report @ https://www.advancemarketanalytics.com/request-discount/187168-global-animal-study-workflow-software--market Extracts from Table of Contents Animal Study Workflow Software Market Research Report Chapter 1 Animal Study Workflow Software Market Overview Chapter 2 Global Economic Impact on Industry Chapter 3 Global Market Competition by Manufacturers Chapter 4 Global Revenue (Value, Volume*) by Region Chapter 5 Global Supplies (Production), Consumption, Export, Import by Regions Chapter 6 Global Revenue (Value, Volume*), Price* Trend by Type Chapter 7 Global Market Analysis by Application ………………….continued This report also analyzes the regulatory framework of the Global Markets Animal Study Workflow Software Market Report to inform stakeholders about the various norms, regulations, this can have an impact. It also collects in-depth information from the detailed primary and secondary research techniques analyzed using the most efficient analysis tools. Based on the statistics gained from this systematic study, market research provides estimates for market participants and readers. Contact US : Craig Francis (PR & Marketing Manager) AMA Research & Media LLP Unit No. 429, Parsonage Road Edison, NJ New Jersey USA – 08837 Phone: +1 201 565 3262, +44 161 818 8166 [email protected]
#Global Animal Study Workflow Software Market#Animal Study Workflow Software Market Demand#Animal Study Workflow Software Market Trends#Animal Study Workflow Software Market Analysis#Animal Study Workflow Software Market Growth#Animal Study Workflow Software Market Share#Animal Study Workflow Software Market Forecast#Animal Study Workflow Software Market Challenges
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A David vs. Goliath Battle: Can Mobile Devices Topple the 3D Mapping Giants
A recent report by Infinium Global Research dives deep into the global and regional 3D mapping and modeling market, meticulously analyzing its segments and sub-segments. The study sheds light on the short- and long-term impact of various drivers, restraints, and macro indicators that shape this dynamic market. It provides a comprehensive overview, outlining current trends, forecasts, and projected dollar values for the global 3D mapping and modeling landscape. Notably, the report predicts a promising future with a projected Compound Annual Growth Rate (CAGR) of 44.58% for the global 3D mapping and modeling market over the forecast period of 2024-2032.
To Get More Business Strategies for Request Sample Report @: https://www.infiniumglobalresearch.com/reports/sample-request/20718
The 3D mapping and modeling market is experiencing a surge, driven by the ever-increasing demand for visualizing and analyzing spatial data across various industries. This market encompasses powerful technologies like LiDAR, photogrammetry, and 3D scanning, all crucial for creating highly accurate 3D models of real-world spaces and objects. Industries from construction and architecture to urban planning and entertainment are embracing these technologies to improve decision-making, streamline design processes, and enhance user experiences. Furthermore, the market has seen significant adoption in the development of autonomous vehicles and augmented reality applications. The growing accessibility of 3D mapping and modeling, fueled by the proliferation of drones and advanced sensors, is a key factor propelling the market's expansion.
Market Dynamics
The 3D mapping and modeling market is flourishing due to its diverse applications across industries. From virtual prototyping in product design to intricate surgical planning in healthcare, 3D models are transforming workflows.
The construction sector is a prime example. Here, 3D mapping and modeling software allows visualization of construction models, buildings, and entire sites before any physical work begins. This facilitates informed decision-making, streamlines processes, and contributes to the development of smart cities. Similarly, the healthcare industry leverages 3D applications for cancer diagnosis and surgical planning, with software used to map human anatomy and model complex procedures.
However, market growth faces challenges. High initial investment costs can be a hurdle, and mobile device integration presents both opportunities and limitations. While mobile 3D mapping and modeling hold immense potential, most devices currently lack the processing power to render complex 3D models efficiently.
Market Segmentation Analysis
Type: This segment is divided into two primary categories: 3D modeling and 3D mapping. 3D modeling focuses on creating digital representations of objects, while 3D mapping involves generating 3D models of physical spaces and environments.
Application: This segment explores the diverse uses of 3D mapping and modeling technology. Common applications include:
Projection mapping: Used for creating immersive visual experiences by projecting images onto surfaces.
Maps and navigation: 3D models are incorporated into digital maps for improved user experience and spatial understanding.
Texture mapping: Adds realistic textures to 3D models for enhanced visual fidelity.
Other applications: This category encompasses a wide range of uses, including virtual reality simulations, product design visualization, and scientific modeling.
End-User: This segment identifies the various industries that utilize 3D mapping and modeling technology. Some key end-user industries include:
Construction & Engineering: 3D models are used for design, planning, and project management in construction and engineering projects.
Media & Entertainment: 3D technologies play a crucial role in creating visual effects, animation, and video games.
Healthcare: 3D applications are used for medical imaging, surgical planning, and patient education.
Other End-Users: This category includes diverse sectors such as manufacturing, education, and retail, all finding applications for 3D mapping and modeling.
Regional Analysis
North America: A Leader in 3D Innovation
North America currently reigns supreme as the leading revenue generator in the global 3D mapping and modeling market. This dominance can be attributed to several factors:
Concentration of Major Players: The region boasts a well-established ecosystem with prominent players like Esri leading the charge in 3D technology development.
Government Support: Government-backed initiatives like the United States Geological Survey (USGS) play a significant role in market growth. Programs such as the 3D Elevation Program (3DEP) provide crucial elevation data for creating highly accurate topographical maps. This readily available data fuels innovation and streamlines 3D modeling processes across various industries
Request full Report: https://www.infiniumglobalresearch.com/reports/global-3d-mapping-and-modeling-market
Competitive landscape
Airbus SE
Bentley Systems
Dassault Systèmes
Alphabet Inc
Trimble Inc.
Esri
Intermap Technologies
Vricon
Autodesk, Inc.
And Others
Future outlook and conclusion:
The 3D mapping and modeling market is experiencing explosive growth, driven by its diverse applications across numerous industries. From product design and surgical planning to creating immersive entertainment experiences, 3D models are transforming workflows. Key sectors like construction and healthcare are leveraging 3D technology for visualization, planning, and improved decision-making.
However, challenges remain. High initial investment costs can be a barrier for some, and while mobile device integration presents a significant growth opportunity, processing limitations currently hinder widespread adoption.
Looking ahead, overcoming these limitations and capitalizing on the potential of mobile 3D technology will be crucial for the market's continued expansion. Additionally, the report by Infinium Global Research provides a deep dive into market segments, trends, and key players, offering valuable insights for businesses and investors to navigate this dynamic landscape.
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Transforming Products Through Mesmerizing 3D Rendering
In the rapidly evolving landscape of product presentation, the influence of 3D rendering is pivotal. Defined as the process of crafting lifelike two-dimensional images or animations from three-dimensional models, 3D rendering offers an immersive and realistic visual experience, surpassing the capabilities of traditional photography.
Benefits of Using 3D Rendering for Product Images:
The advantages are manifold. Firstly, the meticulous attention to detail in 3D rendering results in unparalleled realism, instilling consumer trust through accurate product representation. Its versatility enables the showcasing of various product variations without the need for costly physical prototypes, meeting diverse customer preferences with ease. Additionally, Amazon 3d Rendering Services proves to be a cost-effective alternative, eliminating the expenses associated with elaborate photoshoot setups and reshoots.
Techniques and Tools in 3D Rendering for Product Visualization:
Employing advanced software such as Blender, 3ds Max, or Cinema 4D, coupled with plugins like V-Ray or OctaneRender, ensures a sophisticated approach to modeling and rendering. Material mapping techniques play a pivotal role, allowing for the accurate simulation of various surfaces and textures.
How 3D Rendering Enhances Product Presentation and Marketing:
The transformative impact on product presentation and marketing is noteworthy. 3D rendering captivates audiences with visually stunning and dynamic product images, enhancing online presence and consumer engagement. The flexibility it offers in creating a versatile library of marketing assets allows for customization tailored to specific campaigns and target audiences.
Case Studies Showcasing Successful Product Transformations Through 3D Rendering:
Examining real-world cases underscores the success of 3D rendering in various industries. In the furniture sector, interactive 3D renderings led to a significant increase in sales and a reduction in product returns. Similarly, the tech gadget industry experienced elevated product launch success and improved pre-order sales through the realistic depiction of product features.
Best Practices for Creating Mesmerizing 3D Rendered Product Images:
Detailed 3D modeling that prioritizes accuracy and attention to fine details, combined with optimal lighting techniques to achieve realistic shadows and highlights, constitutes best practices in creating mesmerizing 3D rendered product images.
Challenges and Limitations of 3D Rendering in Product Visualization:
While the benefits are substantial, challenges exist. The resource-intensive nature of high-quality rendering processes demands powerful hardware, and there is a learning curve for mastering 3D rendering software. Continuous skill development is necessary due to ongoing updates and advancements.
Future Trends and Advancements in 3D Rendering for Product Images:
Looking ahead, real-time rendering and AI-powered rendering are anticipated trends. Real-time rendering promises immediate feedback and faster iterations, while AI-driven rendering seeks to enhance automation and streamline the creative process.
Additional Topics:
Delving into additional aspects, the role of lighting and materials in creating realistic 3D rendered product images is crucial. Optimization of workflows for efficiency and quality, the selection of the right software and plugins, and the impact of 3D rendering on e-commerce and online shopping experiences are integral discussions. Moreover, strategies for seamlessly integrating 3D rendered product images into social media and digital marketing campaigns provide a holistic view of the transformative potential of 3D rendering.
In conclusion, the marriage of creativity and technological innovation through 3D rendering opens doors to unparalleled possibilities, elevating product presentation and driving success in the digital era. As businesses navigate this transformative landscape, embracing the latest trends and advancements will be instrumental in staying competitive and captivating audiences in the ever-evolving world of product visualization.
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INTERVIEW: Rajorshi Basu on Creating Studio Durga and the State of Anime in India

All images via Studio Durga
What constitutes “anime” is a topic of much debate. The general public associates the word “anime” with a particular visual style. Purists, on the other hand, believe that only animation made in Japan can be considered anime, regardless of whether the visuals are on the K-On! end of the spectrum or the Panty and Stocking with Garterbelt end of the spectrum. This is, to an extent, understandable. But can such a strict definition continue to hold weight in an era where anime is becoming increasingly global? Can a production from outside Japan that possesses all the traits we have come to associate with anime be called anime?
The members of Studio Durga — an independent animation studio based in New Delhi, India — certainly seem to think so. They proudly claim to be India’s first anime studio. While India has worked on anime in the past — in the form of co-productions with Japan (such as Ramayana: the Legend of Prince Rama) — what sets Studio Durga apart is the fact that they work without any foreign assistance, be it from Japan or elsewhere. Their debut work Karmachakra — an 80-minute Bengali-language film, the first in a series of films — is an entirely independent film, made by a core team of only seven members for animation production. Karmachakra is pending release, but the first 20 minutes of the film have been uploaded on YouTube as a “pilot episode” — which won awards at the Independent Shorts Awards 2020: the Platinum Award for Best Animation Short, and Honorable Mentions for Best Web Series/TV Pilot and Best Original Score. Karmachakra is a supernatural mystery-drama, aimed at an older audience — something that is rare in India, where animation has long been seen as a medium for younger audiences only. The Indian anime community has reacted very favorably to Karmachakra, with many heralding it as a step forward for animation in India.
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I reached out to Studio Durga founder and CEO Rajorshi Basu, who was kind enough to answer my questions. We had a great discussion, not only about Karmachakra, but about anime and 2D animation in general. Here’s what he had to say:
(The following questions and answers are lightly edited for clarity and content.)
How did you get into anime and manga?
Rajorshi: The first anime I recall watching was Ninja Robots on Cartoon Network — way back when I was three or four years old and didn’t really know it was called anime. There was Heidi, Girl of the Alps, also on Cartoon Network, a title from the World Masterpiece Theater collection of anime. It was my first exposure to the work of many old masters, including Hayao Miyazaki. Then they started showing anime on the Toonami programming block, with Cardcaptors and Dragon Ball and all that stuff.
Animax was also a huge factor. I used to check out a lot of stuff on Animax before it finally went away. And then of course streaming services happened. But yeah, it was tough to get your hands on anime and manga back then. I remember that you would just chance upon secondhand manga in shops. That was procurement back in the day. But now it’s a different ballgame; one can just open up Netflix and find all kinds of different shows. Throughout the years there have been a lot of different shows that have influenced me, and all of that comes into the stuff that we are doing. I think this idea of doing an Indian anime was something I’ve had since my early teens to late teens.
So you decided pretty early on that you wanted to make an Indian anime, is that right?
Rajorshi: Yeah, this idea has been with me for roughly half my life. It's just that I actually knew how to do it after a whole lot of experiences. Especially after visiting Japan in 2013. I went there for a pop culture research program where we were actually given access to facilities that make Japanese entertainment, including animation.

So did you face any opposition in pursuing this path?
Rajorshi: We faced nothing but opposition, actually. In 2017 we’d put out a trailer on YouTube and, you know, it was just a sort of demo. It's not there anymore; we took it off. This was way before we brought out the actual trailer that you see right now. It was only after we took it to the quality that we wanted that people started thinking about the possibility of, you know, Indian anime. Especially after 2019, when the two movies (Weathering With You and Dragon Ball Super: Broly) were released in India. The community started considering the possibility that Indian anime can happen.
I think there are two main challenges. One challenge (which we’ve kind of got past) was finding the right people for the production because hand-drawn animation is a lost art and it's very tough to find people who pursue that. It was tough finding people, which is also why we are a very small team. We somehow managed, over a number of years, to finish the movie production.
The other challenge (one we are facing right now) is distribution. I think that’s because India does not have a proper distributor for anime. Of course, we see some anime on Netflix, Amazon Prime Video, and Crunchyroll. Disney+ Hotstar, which actually has the biggest reach in India, don't showcase any anime. There is a solid market and demand for anime in India but there's hardly any supply, which is why we thought we’d fill that gap in the market. It depends on what kind of channels you go through when it comes to distribution. I mean, we are in talks with Netflix and Amazon Prime Video, and we want to be in talks with Crunchyroll. But it's very hard to find people, to find the correct approach or routes through which you take this product. I think that's what matters. In terms of distribution, routes matter more than the product itself because if you are talking about Netflix or Amazon Prime, they are going to look at it as an independent movie and they are also going to want to see examples of such production that has made it in the market and things like that.
Obviously, there's a huge demand but there needs to be a distributor that recognizes the demand and what it means when something like our product (or anyone who is doing an animated film that is not for kids) gets licensed. Distribution is the final roadblock we are facing right now because when it comes to quality and production values, all of the people that we have talked to have appreciated our work. But when it comes to actually slating on an acquisition session, there's always some kind of discrepancy there. There's no one to handle animated movies when it comes to India, unless you’re talking about the kids’ market. That's a totally different topic.

You raise an important point about 2D animation being something of a lost art. In particular, the whole Japanese anime workflow is totally different from what most people are used to doing. So, how did you learn it, and how did you find people with this skill?
Rajorshi: So the current core team is a team of four people, including myself. I personally handle everything other than the actual drawing, because although I’ve studied design and art and all of those things, music and film production is what I have primarily been trained in and what I have experience in (the former of which I'd been recognized with a scholarship for from Berklee College of Music). Compositing — the final “look” of anime — is something that I learnt entirely on my own through observation and software/workflow research. So I know the process of anime production. There is hardly anyone who makes animation through this process in India. So I would say it is something very unique to our studio.
The people that I have, they were actually making the transition to college back when I hired them. They had considerable skill when it came to illustration and making animation, but it was this project that got everybody up to a certain level. The core team that I started with are still working together — basically the four of us, but we extend sometimes to 10 people. And if you’re talking about the total number of people involved in this project, it’s over 30. But finding the core team took a long time. I’d actually thought of starting a business with this around four or five years back, and since then it’s been about finding people to execute and help out in the process.
When it comes to hand-drawn animation, there is talent out there. There just needs to be a product that makes use of those talents. I wanted to create a forum where talented artists could join in and showcase their capabilities. It’s not that 2D animation is completely not there, it’s just that it’s not focused on by people as a career option because there are no outlets for it that are monetizable. I think that’s more of the problem. When you look at some talented students from NIDs [National Institutes of Design, India], you will find that they are very much capable of doing everything that we do. It’s just that there’s no forum or platform to create a product like this which makes use of both the anime production process as well as the hand-drawn aspect of it.
So if you look at, say, Chinese animation studios, the way they started off was by doing subcontract work for Japanese anime studios. They slowly built up their own base, their own talent pool, and then started to make originals of their own. So, why did you decide to start off with an original rather than go through this process?
Rajorshi: Chinese animation actually has a much richer history. They’ve been doing their own intellectual properties for longer than they’ve been outsourcing. But with India that is actually not the case. When it comes to 2D animation we’ve had collaborations with Japan in the past, whether it’s Ramayana or Batu Gaiden. But our main aim was to do something that was completely Indian-produced. I think that’s the main draw, so that we could call it India’s first anime.

Let’s talk a bit about outsourcing outside our realm of animation: when it comes to 3D animation and VFX. India is actually a world player in the market when it comes to 3D assets and VFX being outsourced to us. But when it comes to intellectual properties, there’s pockets of brilliance that surface from time to time, especially in the non-3D space, because the 3D space is a framework in itself, a framework that I personally have also been very connected with in the past, in all the projects that I’ve freelanced for (when it comes to music, editing, and the post-production side of things). When it comes to hand-drawn animation, I would say that there are these pockets of independent production which do not find the correct outlet or distribution platform. But they’re there; they’ve been there for a very long time. They’re not necessarily practicing the anime art style like we’re doing, but they’re doing hand-drawn animation nonetheless. And the quality and execution is something that’s worth showing to the world, it’s just that there’s no proper distribution channel as I was saying. Why anime? That’s because there’s huge demand for this particular art style. Since there was already a demand for it, as well as respect in the community for something that is a product made by India for India, that is where we came in and thought “this is a niche we want to fill.”
And look, most of the artists who worked on this project have already worked on commissions for foreign clients all of their lives. We don’t look at outsourcing as a route that we necessarily have to do first before we make our own intellectual property. Because we do that anyway: when it comes to making small animations for brands, or working for clients that are primarily non-Indian. The whole idea about this project is that it’s by India and for India. I wouldn’t go so far as to call it a statement, but it is a specific niche that’s appealing to a lot of people, thankfully.
So let’s talk a bit more about Karmachakra itself. When I saw the trailer on YouTube, the art style stood out to me, and it reminded me of a couple of things. One was the works of Mamoru Hosoda, with his distinctive style of flat shading. The other was Shin Sekai Yori, which has sticker-like 2-dimensional character designs but with mood lighting and effects and appropriate color palettes to create an atmosphere. Were any of these your inspirations, or were there other influences?

Rajorshi: I mean, Mamoru Hosoda is an inspiration for any animation filmmaker. My personal inspiration, in terms of direction and in terms of storytelling, is Satoshi Kon. You know, works like Perfect Blue, Millennium Actress, Paranoia Agent: all these films and shows that are very loved, conceptually and thematically. My second influence would be the directorial signature of Tetsuro Araki (Death Note, Attack on Titan); I think that directorial signature is very alluring. In terms of how to tell a story through many characters, I’d say Durarara is an influence. I mainly chose to go with urban fantasy, inspired by the unique approach that light novels like Boogiepop or Nisio Isin's works take. Other than that, I think my all-time favorite director is Shinichiro Watanabe (Cowboy Bebop).
Some more important key influences that left a huge mark on my imagination of what the medium can be are:
Wolf's Rain, Black Lagoon, the Steins;Gate franchise, Terror in Resonance, Michiko and Hatchin, Barakamon, Mushi-Shi, Great Pretender
Spirit-world action-comedies like The Devil is a Part-Timer, Blood Lad, Hoozuki’s Coolheadedness, and Noragami
Mind Game from director Masaaki Yuasa
Any project involving character designer Yoshitoshi Abe, like Texhnolyze, Serial Experiments Lain, etc
There's also the noitaminA block stuff; short, offbeat 11-episode per cour series with a broader audience in mind. Brings to mind the makers of the noitaminA logo animation, Studio Rikka and their charming sci-fi works such as Time of Eve and the like.
In terms of manga:
The superlative, mind-game ridden works of Shinobu Kaitani
The out-of-this-world panelling in works by Keiichi Koike
The poignant interpersonal/social drama from folks like Shuzo Oshimi and Inio Asano
The artful, satirical guro manga from people like Shintaro Kago
The sprawling, epic series from the legendary Naoki Urasawa, such as Monster and the like
Brilliant food/drink manga such as Bartender and Sommeliere by Araki Joh, or even Oishinbo.
These are just names I can think of right now, but there’s actually plenty of influences for all of us here at Studio Durga.
Let’s talk about the OP. From Episode 0 of Karmachakra, what strikes me as its most "anime" element is its OP. From the song itself, with its “anime theme song” vibes, to the color palette reminiscent of the Psycho-Pass OP, to the character-focused cuts reminiscent of the Baccano and Durarara OPs, to the text on screen reminiscent of the Cowboy Bebop OP: this OP screams "anime." OPs usually are a studio's way of enticing viewers to watch an anime, so clearly, a lot of effort went into this OP. And it's a really attractive and alluring OP. What went into the making of this OP? How did you storyboard it, and how did you compose the opening song? How much more effort was it to animate, comparatively?
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Rajorshi: The OP song was composed, arranged, produced, and played by me more than six years ago. At the time, I was inspired to make a melody and instrumentation that sounds “classic anime.” It was a personal project back then, and I had no idea I was going to be using it for an anime production of my own in the future. So when it was time, my mom helped with the lyrics and I asked Tanisha (the singer who I've collaborated with on the ED as well) to sing out the lyrics composed for the song. It was a blast to make. Unlike the ED, which I composed much more recently, the OP arrangement is more busy than minimal, which was my style back then and which probably works better for the usual high-energy anime OP.
Unlike background scoring, which is set to edited bits of animation, the animation for the OP was set to the music instead. We were using a scratch track and timing every cut to whichever hit we wanted it to fall on. The choreography and transitions took more time than standard animation, as the entire thing was meant to seamlessly flow with non-stop fluid animation. The effort varies in anime production from shot to shot, but in the case of the OP, it was about tying together an entire string of money-shots. Apart from the animation, we had a lot of fun with the compositing as well. Doing MVs is the most enjoyable activity for us.
Let’s talk about the world of Karmachakra. What inspired it? Personal, lived experience or literature and other media?
Rajorshi: Karmachakra is a series of movies. The second and third are what we’re working on right now. The second is more of the action-thriller kind, and the third/finale is along the lines of philosophical sci-fi. But the first one is more of a mystery-drama. I’m a huge mystery buff; that’s a sort of personal favorite genre of mine. So thematically I think the first movie of Karmachakra is mostly a mystery-drama with certain supernatural elements and certain cultural elements to those supernatural elements. So there’s many different layers. I usually like to do something that is layered, something that is character-driven but layered not only in the histories of the characters but in the lore that ties it all together with a supernatural theme, and also the third layer that puts them in a cultural context. These are basically the three levels that we’re working on when it comes to Karmachakra.

When it comes to cultural influences, there’s me being a Bengali and hence making this in Bengali. That is something I had in mind from the beginning. Having connections to the Bengali film industry, getting some of the best names from there to do voice acting on this: that was definitely part of the plan.
For the script, I’ve had many, many different influences. My background is quite varied. Since I was a kid I’ve always been a music buff. I was very much into classic/prog rock and concept albums from the '70s and '80s, apart from my production and performance background in jazz, jazz fusion, RnB, soul, and funk. So storytelling is a huge part of music for me, whether it’s through film scoring or whether it’s through a concept album where you tell stories through music itself. Other than that, I graduated in English literature, which is a huge part of the general approach I take to things when it comes to layering and writing for film. For this production, between film, literary works, musical works, and anime, there’s a LOT of influences. I wanted to take all those influences and make something that was cohesive enough for someone who was watching, but at the same time wasn’t predictable or cookie-cutter like.
Are there any talented Indian animators you’d like to spotlight?
Rajorshi: I would like to talk about Ghost Animation. They’ve been working on little animated clips for Bollywood movies for a very long time, but recently they made a short film, Wade, set during a flood that happened in Bengal. They put it up on Kickstarter, promoted it, and successfully got it funded. I think it won an award at Annecy or something. And it’s all hand-drawn.
Apart from that, there’s a couple of guys who’ve been in the Indian anime community and illustrator community for a very long time. Their names are Krishna and Balram Bannerjee, but they’re informally called the Xong Bros. They’re primarily comic artists, so they don’t do a lot of animation, but they also work on animation for indie games made by foreign studios: they make some trailers and the like for them.
There was also this short film that was commissioned by Royal Stag Short Films, called Death of a Father. Entirely hand-drawn. Not the anime artstyle, but entirely hand-drawn.
Lastly, there’s Jazyl Homavazir. A long-time animator, illustrator, and coach in the Indian comics/animation scene in the art style of manga. Both him and the Xongs are dear friends of ours who support and appreciate our initiative.
Do you have any parting thoughts for our readers?
Rajorshi: I would say don’t make any compromises. If you know you’re capable of doing something, whether it is independently or whether you have backing or whatever it is, don’t make any compromises and do something that is only an approximation of what you actually want to do. If you have a vision, just go ahead and do it, and then see what happens. You might succeed, or you might fail, but that will be a learning experience. Just because something is tangentially related to whatever vision you might have, don’t settle for less.

Are you excited for Karmachakra? Let us know in the comments!
Do you love writing? Do you love anime? If you have an idea for a features story, pitch it to Crunchyroll Features!
By: Manas B. Sharma
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3D Animation Market Scope and Opportunities Analysis 2020 – 2030
Global 3D Animation Market: Snapshot
The latest business intelligence studies predict that the global 3D animation market will expand at a stellar growth rate of 11.9 % over the forecast period of 2017 to 2022. It dictates that the global 3D animation market was evaluated at US$ 12,010.0 million in the base year of the study i.e. 2017.
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The research report predicts that the global 3D animation market will cross the evaluation of US$ 21,050.0 million by the end of the forecast period in 2022.
Some of the leading technologies used by the designers, developers, and players in the global 3D animation market include 3D modelling, 3D rendering, visual effects or VFX, and motion graphics. The software and solutions in the global 3D animation market find diverse set of applications in a wide range of end use industries, including manufacturing, media and entertainment, and healthcare and life sciences.
The rising adoption of visual effects, most commonly known as ‘VFX’ in the media and entertainment industries is one of the most significant drivers for the growth within the global 3D animation market.
However, constant exposure to piracy as well as corruption, highly intense competitive landscape, ad rising price sensitivity may restrict the growth within the global 3D animation market over the forecast period.
Furthermore, low level of proficiency amongst professionals may also create severe challenges for the development of the global 3D animation market in coming years. On the other hand, increasing scope for application in a diverse set of industries, including healthcare, for both training as well as diagnostic purposes is likely to create increased demand for sophisticated and purpose specific tools in the global 3D animation market in coming years. The rising usage of 3D laser scanning as well as 3D mapping is also fuelling the demand within the global 3D animation market.
The evolution and introduction of three-dimensional (3D) animation has given the world of animation a new perspective. The process of creating 3D moving images in a digital space through objects or models has given these illusions depth. One of the most fundamental differences between 2D animation and 3D animation is the technique used for creating the images and the way they look. The global 3D animation market is filled with a wide range of software that are used for creating 3D animation results.
While creating 2D animation, techniques such as such as onion skimming, anime, rotoscopy, morphing, and twining are used. On the other hand, 3D animation uses techniques such as arena building, sketching, abating, appearance modeling, texturing, camera setup, rendering, and alteration and bond. A great deal of 3D animation is used for making TV shows, games, and other entertainment solutions. The global 3D animation market is also benefiting from its adoption in education and healthcare sector.
Though creation of 3D animation requires tremendous effort, art, and calculation, the global market offers several tool to match the needs of the animator. Some of the popularly used tools in the overall market are Maxon, Side FX, and NewTek. Companies are focused on developing software that are allow customization of the workflow and comes with built-in features for making lifelike characters. Players are also focusing on developing software that are easier and intuitive to learn, especially for artists who aren’t quite familiar with sophisticated tools. Development of various sectors is expected to offer lucrative opportunities to the 3D animation industry along with creating several jobs for animators.
Global 3D Animation Market: Overview
3D technology is rapidly gaining preference to traditional 2D technology owing to their better graphic quality and clarity and faster rendering of frames. As the benefits of 3D technology are being highly acknowledged worldwide, 3D animation is being increasingly adopted by contractors, game developers, automobile designers, and production houses. The global 3D animation market is experiencing a strong growth in end-user industries such as healthcare, aerospace, defense, automotive, and media and entertainment. The rising trend of smart classrooms is also augmenting the market in the education sector.
This research report serves as a repository of analysis and information regarding various aspects of the global 3D animation market. These aspects include market dynamics, geographical segmentation, trends, and technological developments. It includes a detailed overview of the competitive landscape of the market. It consists of a separate section of recommendations for both existing and new players in the market.
Global 3D Animation Market: Drivers and Restraints
The increasing interest in animated movies and games is working in favor of the global 3D animation market. Game developers worldwide are increasingly implementing 3D technology with their offerings in order to boost their sales. Moreover, the growing trend of outsourcing animated content is propelling the market. However, the eyesight issues associated with the prolonged usage of gadgets such as 3D viewing glasses are limiting the global 3D animation market from realizing its full potential. Nevertheless, this issue can be mitigated by the introduction of eye-friendly apparatuses. Furthermore, the development of 4D technology is creating immense growth opportunities for the market.
Global 3D Animation Market: Segmentation Analysis
The global 3D animation market can be broadly classified into software, hardware, and services. Hardware can be further segmented into motion capturing system, workstations, video card/GPU, and others. Similarly, the sub-segments of software are plug-in software, SDK, packaged software programs, and others. Services can be further divided into development, integration, training and certificate, support and maintenance, and consulting.
While hardware will account for the leading share in the market throughout the forecast period, the demand for 3D animation software will rise rapidly during the same period. Several websites are providing complimentary or free of charge software such as Autodesk 123D, Anima8or 3D Modeler, CloudCompare, DX Studio, and MeshLab. Solid Edge 3D Studio Max, NX, and Softimage are some of the commonly available software through subscription.
The key segments on the basis of geography are North America, Asia Pacific, Europe, and Rest of the World. North America is the dominant market for 3D animation owing to the increasing demand for animation content. The domicile of some of the leading mass media and entertainment companies such as Disney and DreamWorks is providing a significant boost to the growth of the region. Asia Pacific will rise at a noteworthy CAGR during the forecast period, with China, India, and Japan being the major contributor.
Global 3D Animation Market: Companies Mentioned in the Report
Some of the key players in the global 3D animation market are Autodesk, Adobe Systems, Intel Corporation, Advanced Micro Devices Inc., Maxon Computer GmbH, Corel Corporation, Side Effects Software, Lenovo Group Ltd., Nvidia Corporation, Microsoft Corporation, and Newtek Inc.
Key questions answered in this report
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Which regions will contribute largely to the growth of the market
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What are the emerging trends across the market?
How has COVID-19 affected the market?
What will be the post-pandemic scenario of the market?
What are the major threats that will dent the growth prospects of the market?
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The most advanced pro camera system ever on iPhone; Super Retina XDR display with ProMotion; a massive leap in battery life; A15 Bionic, the fastest chip in a smartphone; an advanced 5G experience; and so much more
CUPERTINO, CALIFORNIA - Apple today introduced iPhone 13 Pro and iPhone 13 Pro Max, pushing the boundaries of what’s possible in a smartphone. Redesigned inside and out, both models introduce an all-new Super Retina XDR display with ProMotion featuring an adaptive refresh rate up to 120Hz, making the touch experience faster and more responsive. The pro camera system gets its biggest advancement ever with new Ultra Wide, Wide, and Telephoto cameras that capture stunning photos and video, powered by the unmatched performance of A15 Bionic, more powerful than the leading competition. These technologies enable impressive new photo capabilities never before possible on iPhone, like macro photography on the new Ultra Wide camera and up to 2.2x improved low-light performance on the new Wide camera. New computational photography features like Photographic Styles personalize the look of images in the Camera app, and both models now include Night mode on all cameras. Video takes a huge leap forward with Cinematic mode for beautiful depth-of-field transitions, macro video, Time-lapse and Slo-mo, and even better low-light performance. Both models also offer end-to-end pro workflows in Dolby Vision, and for the first time, ProRes, only available on iPhone. iPhone 13 Pro and iPhone 13 Pro Max also include 5G with more bands for better coverage, big improvements to battery life for the best battery life ever on iPhone with iPhone 13 Pro Max, new storage capacity of 1TB, and the Ceramic Shield front cover, tougher than any smartphone glass.
iPhone 13 Pro and iPhone 13 Pro Max will be available in four stunning finishes, including graphite, gold, silver, and the all-new sierra blue. Pre-orders begin Friday, September 17, with availability beginning Friday, September 24.
“iPhone 13 Pro and iPhone 13 Pro Max make up our most pro iPhone lineup ever with the biggest advancement for our camera system, the best battery life ever in an iPhone, and the fastest performance of any smartphone, setting a new standard for iPhone and enabling incredible experiences never before possible,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. The new pro camera system offers even more pro photography capabilities like improved telephoto zoom, macro photography, Photographic Styles, Cinematic mode, as well as ProRes and Dolby Vision video. The Super Retina XDR display with ProMotion is our best display ever; it intelligently responds to the content on your screen, offers fantastic graphics performance, and is perfect for any viewing experience. The Most Advanced Cameras Ever on iPhone With new sensors and lenses for all three rear cameras, optimized to work seamlessly with iOS 15 and powered by the new image signal processor (ISP) in A15 Bionic for improved noise reduction and tone mapping, the iPhone 13 Pro lineup features the best camera system ever on iPhone. The all-new Wide camera has a larger sensor with 1.9 µm pixels, the largest ever on iPhone, for less noise and faster shutter speeds needed across lighting conditions, producing even more detailed photos. Coupled with the larger ƒ/1.5 aperture, the Wide camera on iPhone 13 Pro and iPhone 13 Pro Max offers a massive improvement in low-light situations, up to 2.2x when compared to iPhone 12 Pro, and nearly 1.5x when compared to iPhone 12 Pro Max. Sensor-shift optical image stabilization (OIS) — unique to iPhone — is available on both models, stabilizing the sensor instead of the lens, so images are smooth and video is steady, even when the user is not. The new Ultra Wide camera features a much wider ƒ/1.8 aperture and a new autofocus system, bringing a 92 percent improvement for low-light environments, producing images that are brighter and sharper. The new lens design, autofocus capability for the first time in the Ultra Wide on iPhone, and advanced software also unlock something never before possible on iPhone: macro photography. Users can capture sharp, stunning images where objects appear larger than life, magnifying subjects with a minimum focus distance of 2 centimeters. Macro also extends to video including Slo-mo and Time-lapse. iPhone 13 Pro and iPhone 13 Pro Max also boast a new 77 mm Telephoto camera, allowing users to get closer to their subjects while recording video and achieve even more classically framed portraits, offering 3x optical zoom for a total 6x optical zoom range on the camera system.

picture from apple newsroom
A faster Neural Engine in A15 Bionic, new ISP, and advancements in computational photography power the all-new camera features on iPhone 13 Pro and iPhone 13 Pro Max. Photographic Styles allows users to bring their personal photo preferences to every image while still benefitting from Apple’s multiframe image processing. Preset and customized preferences work across scenes and subjects, and unlike a simple filter, intelligently apply the right adjustments to different parts of the photo to ensure the important elements, like skin tones, are preserved. For the first time ever, Night mode comes to all cameras on iPhone 13 Pro and iPhone 13 Pro Max, including the Telephoto camera, and with Smart HDR 4, users can expect improved color, contrast, and lighting for subjects, even in group shots or challenging lighting situations, making images more true to life. iPhone 13 Pro and iPhone 13 Pro Max also offer popular features like Deep Fusion, Apple ProRAW, and Portrait mode with Portrait Lighting.
A Massive Leap in Smartphone Video
Following extensive study of cinematography and the powerful use of rack focus, Cinematic mode on iPhone records videos of people, pets, and objects with a beautiful depth effect with automatic focus changes, so anyone can capture cinema-style moments, even if they aren’t a professional filmmaker. For creative control, the focus can be changed during and after capture, and users can also adjust the level of bokeh in the Photos app and iMovie for iOS, and coming soon to iMovie for macOS and Final Cut Pro,1 making the lineup the only devices able to edit the depth-of-field effect in video even after recording. Enabled by A15 Bionic and advanced machine learning algorithms, Cinematic mode records in Dolby Vision HDR.
iPhone 13 Pro and iPhone 13 Pro Max also introduce ProRes,2 an advanced video codec used widely as the final delivery format for commercials, feature films, and broadcasts, to offer higher color fidelity and less compression. This powerful new pro workflow is enabled by the new camera hardware, advanced video encoders and decoders in A15 Bionic, and flash storage pipeline. iPhone is the only smartphone in the world to provide an end-to-end workflow — capture, edit, and share in Dolby Vision or ProRes.
A15 Bionic with 5-core GPU for Best-in-Class Performance
A15 Bionic in the iPhone 13 Pro lineup is even more advanced, offering impressive power and efficiency, and driving the incredible new display, camera, and video features never before possible on iPhone. With 5-nanometer technology, A15 Bionic — the fastest chip in a smartphone — features a new 5-core GPU in the Pro lineup that brings the fastest graphics performance in any smartphone, up to 50 percent faster than the leading competition, ideal for video apps, high-performance gaming, and the slate of new camera features. The new 6-core CPU with two new high-performance cores and four new high-efficiency cores, is up to 50 percent faster than the competition and handles demanding tasks smoothly and efficiently. A new 16-core Neural Engine capable of 15.8 trillion operations per second enables even faster machine learning computations for third-party app experiences, as well as features like Live Text in Camera with iOS 15. And major advancements to the next-generation ISP provide improved noise reduction and tone mapping.
Super Retina XDR with ProMotion: A Brighter, More Responsive Display
iPhone 13 Pro and iPhone 13 Pro Max introduce the most advanced display ever on iPhone, Super Retina XDR with ProMotion, supporting an adaptive refresh rate from 10Hz to 120Hz, for fast frame rates when users need it and preserving battery life when they don’t. Offered in both 6.1-inch and 6.7-inch sizes,4 the intelligent new display leverages a more efficient OLED panel, new display engine of A15 Bionic, faster GPU performance, always-on touch coprocessor, and is custom designed to operate with iOS 15, making gestures, animations, and activities like gameplay feel faster and more responsive. This is the brightest display ever on iPhone with up to 25 percent higher max outdoor brightness, at 1000 nits, so users will experience amazing resolution, color, and contrast whether casually scrolling through the web or watching HDR videos.
Redesigned Inside and Out, Durable Design, and a Huge Leap for Battery Life
The all-new Pro lineup features a premium flat-edge design, crafted with exceptional materials, including the surgical-grade stainless steel band, with an elegant finish that is resistant to abrasion and corrosion, and a textured matte glass back. Both models are available in four striking colors including the all-new sierra blue, created using multiple layers of nanometer-scale metallic ceramics applied across the surface for a stunning and durable finish. iPhone 13 Pro and iPhone 13 Pro Max are protected by the Ceramic Shield front cover, exclusive to iPhone and tougher than any smartphone glass, offering amazing durability and drop performance. With a 20 percent smaller area to house the TrueDepth camera system, both models feature more viewing area on the display, while still packing in innovative technologies like Face ID, the most secure facial authentication in a smartphone. The rear camera system introduces a new design with beautiful stainless steel trim surrounding each sapphire crystal lens, and the Pro lineup is designed to protect against spills from common liquids with an industry-leading IP68 rating for water resistance.5
On the inside, A15 Bionic, more power-efficient components, a larger battery, and power optimizations made possible by the tight integration of hardware and software enable amazing all-day battery life6 for both Pro models, with iPhone 13 Pro Max offering the longest battery life ever in an iPhone. iPhone 13 Pro will last up to one and a half hours longer in a day than iPhone 12 Pro, and iPhone 13 Pro Max will last up to two and a half hours longer in a day than iPhone 12 Pro Max.
5G Experiences in More Places
The world is quickly moving to 5G, and iPhone offers an advanced 5G experience, transforming the way users connect, share, and enjoy content. The customized hardware design in the iPhone 13 Pro lineup features more 5G bands, allowing it to work in more places on 5G for greater coverage and performance.7 By the end of 2021, support for 5G on iPhone will double around the globe, with over 200 carriers worldwide in 60 countries and regions. Users can experience higher-quality video streaming on their favorite platforms, more competitive gameplay in multiplayer games, faster download and upload speeds, and so much more. With iOS 15, SharePlay8 on 5G will unlock powerful shared experiences such as watching HDR movies or TV shows in sync with friends while on a FaceTime call. And Smart Data mode will intelligently conserve battery life by automatically shifting iPhone to LTE when 5G speeds aren’t needed.
Featuring iOS 15
iOS 15 enhances the iPhone experience with new ways to stay connected, and powerful features that help users focus, explore, and do more with on-device intelligence. FaceTime calls feel more natural with spatial audio and a new Portrait mode, new Focus features help users reduce distraction, notifications have been redesigned, and Live Text uses on-device intelligence to recognize text in a photo and allows users to take action. Apple Maps brings beautiful new ways to navigate and explore the world with a new three-dimensional city-driving experience and walking directions in augmented reality. Weather is redesigned with full-screen maps and more graphical displays of data, Wallet adds support for home keys, and new privacy controls in Siri, Mail, and more places across the system further protect user information.9
iPhone and the Environment
iPhone 13 Pro and iPhone 13 Pro Max are designed to minimize their impact on the environment, including the use of 100 percent recycled rare earth elements in magnets like those used in MagSafe, 100 percent recycled tin in the solder of the main logic board and, for the first time, in the solder of the battery management unit. Both models also introduce 100 percent recycled gold on the plating of the main logic board and the wire in the front camera and rear cameras. Redesigned packaging eliminates the outer plastic wrap, avoiding 600 metric tons of plastic and bringing Apple closer to its goal of completely removing plastic from all packaging by 2025.
Today, Apple is carbon neutral for global corporate operations, and by 2030, plans to have net zero climate impact across the entire business, which includes manufacturing supply chains and all product life cycles. This means that every Apple device sold, from component manufacturing, assembly, transport, customer use, charging, all the way through recycling and material recovery, will be 100 percent carbon neutral.
Pricing and Availability
iPhone 13 Pro and iPhone 13 Pro Max will be available in graphite, gold, silver, and sierra blue in 128GB, 256GB, 512GB, and all-new 1TB storage options.
Customers in Australia, Canada, China, Germany, India, Japan, the UK, the US, and more than 30 other countries and regions will be able to pre-order iPhone 13 Pro and iPhone 13 Pro Max beginning at 5 a.m. PDT on Friday, September 17, with availability beginning Friday, September 24.
Both models will be available in Turkey beginning Friday, October 1, and in Malaysia, Mexico, South Korea, Thailand, and nearly 10 other countries and regions beginning Friday, October 8.
Customers can get iPhone 13 Pro for $41.62 (US) a month for 24 months or $999 (US) before trade-in, and iPhone 13 Pro Max for $45.79 (US) a month for 24 months or $1,099 (US) before trade-in from apple.com/store, in the Apple Store app, and at Apple Store locations.10
iPhone 13 Pro and iPhone 13 Pro Max are also available through Apple Authorized Resellers and select carriers.
Customers in the US can get ready for iPhone 13 Pro and iPhone 13 Pro Max pre-orders until 9 p.m. PDT on Thursday, September 16, by visiting apple.com/store or using the Apple Store app. They can choose to pay monthly or in full, add a trade-in credit toward their new product, or upgrade through the iPhone Upgrade Program.
iOS 15 will be available as a free software update Monday, September 20.
The new iPhone Leather Wallet with MagSafe supports Find My, enabling users to be notified of its last known location if it becomes detached from iPhone. iPhone Leather Wallet with MagSafe joins new MagSafe cases in leather and silicone, as well as a clear case with MagSafe, that are available to order today.
Customers can save up to $1,000 (US) on iPhone 13 Pro and iPhone 13 Pro Max with trade-in directly from the Apple Store online or at an Apple Store when they activate it with select US carriers. Terms apply. For eligibility requirements and more details see apple.com/shop/buy-iphone/carrier-offers.
Apple provides customers with a number of services in store and online that make its retail experience uniquely Apple. With personalized support and advice from Apple Specialists, convenient delivery and pickup options, free engraving, and special ways to save with carrier offers and great trade-in values, Apple ensures the best way to buy Apple products is from Apple Store locations and apple.com/store.
ALL THE INFORMATION FROM APPLE NEWSROOM
Low-light photo of a woman taken on iPhone 13 Pro’s Wide camera
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Genomics Market Size, Share, Outlook, and Opportunity Analysis, 2019– 2027

Genomics Market by Product Type (Consumables, Software, and Others), by Technology (PCR, Microarray, Next Gene Sequencing, Nucleic Acid Extraction and Purification, and Others), by Application (Diagnostics, Drug Discovery and Development, Precision Medicine, Agriculture & Animal Research, and Others), by End Users (Academic and Research Institute, Pharmaceutical & Biotechnology Companies, Hospital and Clinics, and Others), and by Region (North America, Europe, Asia Pacific, Latin America, Middle East, and Africa) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2019 – 2026
Genomics is the study of human genes and chromosomes. It focuses on structure, function, evolution, mapping, and editing of genomes. Genome is the genetic material of organism, which includes the Deoxyribonucleic acid (DNA). DNA consists the information needed to build the whole human body. Human genome consists of 23 pairs of chromosomes and 24000 genes. This study is divided into various types such as structural genomics, functional genomics, and comparative genomics.
Global Genomics Market Drivers
Increasing new product launches is expected to drive the global genomics market growth. For instance, in January 2019, Contextual Genomics launched two molecular hotspot assays (Liquid Biopsy Test and updated Solid Tumor Panel) for the detection of genomic mutations in blood and solid tumors.
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Furthermore, in May 2015, Rosetta Genomics Ltd. launched OncoGxOne. It is Next Generation Sequencing (NGS) test that profiles tumors for targeted therapy selection and chemotherapeutic tolerance.
Moreover, in September 2018, Zenome launched the first decentralized genomic internet software, which is expected to increase possibilities of safe storage of large amount of genetic data. The main advantage of decentralized genomic internet software is that the degree of security is much higher.
Global Genomics Market Restraints
Lack of qualified and trained professionals in genomics study is a major challenge for the global genomics market growth. For instance, in January 2019, according to express healthcare report, genomics study needs highly qualified and trained professionals to optimize lab workflows and run it efficiently.
Global Genomics Market Regional Analysis
Europe is expected to gain significant share in the global genomics market over the forecast period, owing to increasing launches of new products by key players. For instance, in April 2017, Illumina, Inc. announced launch of its new product VeriSeq NIPT Solution, it is a CE-IVD marked next-generation sequencing (NGS)-based approach to non-invasive prenatal testing (NIPT).
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This approach includes the CE-IVD marked library preparation and analysis software. This software enables fast, highly accurate, cost-effective, and non-invasive parenteral testing (NIPT).
Furthermore, Asia Pacific is also projected to witness significant growth in the global genomics market during the forecast period, owing to increasing collaboration activities by key players. For instance, in January 2018, 10X Genomics, Inc. collaborated with the Berry Genomics Co. Ltd. Under this collaboration, 10x Genomics, Inc. focuses on development of approaches for next generation non-invasive prenatal testing (NIPT) and developing and offering new services for Berry Genomics Co. Ltd.
Key players operating in the global genomics market include Thermo Fisher Scientific, Inc., Agilent Technologies, Bio-Rad Laboratories, Inc., Illumina, Inc., Pacific Biosciences, Oxford Nanopore Technologies., 23andMe, Inc., Foundation Medicine, Inc. Hoffmann-La Roche Ltd., and Myriad Genetics, Inc.
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Small Animal Imaging Reagents Market Size and Share is Growing at a CAGR of 10.7% During 2021-2027 | BlueWeave
According to BlueWeave Consulting, the global small animal imaging reagents market is projected to reach USD 3.4 billion by 2027, growing at a CAGR of 10.7% during 2021-2027 (forecast period). Small animal imaging is identified as a process that has been employed using imaging devices and reagents for monitoring the molecular or cellular process for biochemical, biological, diagnostic, and therapeutic application in animals such as rats and mice for drug development and gene expression studies. Furthermore, the small imaging systems are a cost-effective way for regular validation and commercialization of new drugs as it includes the whole body scan of the animal
Technological innovations such as a combination of high-resolution MRI new opportunities in the small animal imaging reagents market
The most recent advances in magnetic resonance imaging technology have been on the software side, which enables faster contrast scans, greatly simplifies cardiac imaging workflows, and allowing MR scans of the lungs. Also, a few new MRI scanners have entered the market in the past year. The technological innovations such as a combination of high-resolution MRI with other modalities and the advancement of transgenic and gene knockout technologies will fuel the demand for the reagents in the market as small animals like rats and mice are most widely used for cardiovascular imaging studies.

Rise In the Pharmaceutical Industry and R&D Expenditures
For instance, global spending on R&D has reached a record high of almost US$ 1.7 trillion. About 10 countries account for 80% of spending. The pharmaceutical market across the globe is expected to grow in the upcoming years despite the recent slowdown in key markets. In addition, the aging and growing population, rising income levels, and emerging medical conditions and along with the emergence of new diseases are the major driver's factors. These would be directly benefiting the small animal imaging market growth.
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Optical Imaging Segment occupy the largest share of the small animal imaging reagents market
Based on the Modality, the small animal imaging reagents market is segmented into Optical Imaging, PET, SPECT, CT, MRI, ultrasound, Photoacoustic Imaging, Magnetic Particle Imaging. The recent advances in molecular and cell biology and the rising awareness regarding the human and mammalian genome, molecular and cellular mechanisms that control biological processes and underlie many diseases, including cancer are boosting the segment growth. In addition, compared with the other PET/SPECT and MRI, optical imaging is relatively inexpensive without the need for extensive infrastructure.
Global Small Animal Imaging Reagents Market: Regional insights
North America catering the largest share and expected to witness significant growth in the small animal imaging reagents market during the forecast period. The high industry growth rate, with the emergence of new technology, is the major reason. The key providers are continuously upgrading their offerings to differentiate them from other competitors. This is achieved by various organic and inorganic strategies. Suppliers operating in the industry are continuously working on new development, technical expertise, and in-house capabilities. High opportunity makes the small animal imaging reagents market more competitive and suppliers are trying hard to capture the clients. The market is highly acceptable to innovative products, however, considering the risks involved in business continuity implementers are still considering brand over new offerings in the market.
Global Small Animal Imaging Reagents Product Market: Competitive Landscape
The leading players for the global small animal imaging reagents product market include, ErkinElmer Inc. Bruker Corporation, FUJIFILM Holdings Corporation, Mediso Ltd., MILabs B.V., MR Solutions Ltd. Aspect Imaging, LI-COR Biosciences hermo Fisher Scientific, Perkinelmer, Bruker, Fujifilm Holdings, Trifoil, MiltenyiBiotec, Mediso, Aspect Imaging, Li-Cor Biosciences, Trifoil Imaging, and others, are expanding their presence in the market by implementing various business strategies. Major players are engaged in mergers and acquisitions, expansion of their manufacturing facilities, infrastructural growth, investment in R&D facilities, and the quest for opportunities to expand vertically through the value chain.
Don’t miss the business opportunity of the Small Animal Imaging Reagents market. Consult our analysts, gain crucial insights, and facilitate your business growth.
The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of global small animal imaging reagents market size & forecast. The report promises to provide recent technology trends of the small animal imaging reagents market and industry insights that help decision-makers to make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.
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GENOMICS MARKET ANALYSIS
Genomics Market by Product Type (Consumables, Software, and Others), by Technology (PCR, Microarray, Next Gene Sequencing, Nucleic Acid Extraction and Purification, and Others), by Application (Diagnostics, Drug Discovery and Development, Precision Medicine, Agriculture & Animal Research, and Others), by End Users (Academic and Research Institute, Pharmaceutical & Biotechnology Companies, Hospital and Clinics, and Others), and by Region (North America, Europe, Asia Pacific, Latin America, Middle East, and Africa) - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2019 –
Source
Genomics is the study of human genes and chromosomes. It focuses on structure, function, evolution, mapping, and editing of genomes. Genome is the genetic material of organism, which includes the Deoxyribonucleic acid (DNA). DNA consists the information needed to build the whole human body. Human genome consists of 23 pairs of chromosomes and 24000 genes. This study is divided into various types such as structural genomics, functional genomics, and comparative genomics.
Global Genomics Market Drivers
Increasing new product launches is expected to drive the global genomics market growth. For instance, in January 2019, Contextual Genomics launched two molecular hotspot assays (Liquid Biopsy Test and updated Solid Tumor Panel) for the detection of genomic mutations in blood and solid tumors.
Furthermore, in May 2015, Rosetta Genomics Ltd. launched OncoGxOne. It is Next Generation Sequencing (NGS) test that profiles tumors for targeted therapy selection and chemotherapeutic tolerance.
Moreover, in September 2018, Zenome launched the first decentralized genomic internet software, which is expected to increase possibilities of safe storage of large amount of genetic data. The main advantage of decentralized genomic internet software is that the degree of security is much higher.
Global Genomics Market Restraints
Lack of qualified and trained professionals in genomics study is a major challenge for the global genomics market growth. For instance, in January 2019, according to express healthcare report, genomics study needs highly qualified and trained professionals to optimize lab workflows and run it efficiently.
Global Genomics Market Regional Analysis
Europe is expected to gain significant share in the global genomics market over the forecast period, owing to increasing launches of new products by key players. For instance, in April 2017, Illumina, Inc. announced launch of its new product VeriSeq NIPT Solution, it is a CE-IVD marked next-generation sequencing (NGS)-based approach to non-invasive prenatal testing (NIPT).This approach includes the CE-IVD marked library preparation and analysis software. This software enables fast, highly accurate, cost-effective, and non-invasive parenteral testing (NIPT).
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Furthermore, Asia Pacific is also projected to witness significant growth in the global genomics market during the forecast period, owing to increasing collaboration activities by key players. For instance, in January 2018, 10X Genomics, Inc. collaborated with the Berry Genomics Co. Ltd. Under this collaboration, 10x Genomics, Inc. focuses on development of approaches for next generation non-invasive prenatal testing (NIPT) and developing and offering new services for Berry Genomics Co. Ltd.
Key players operating in the global genomics market include Thermo Fisher Scientific, Inc., Agilent Technologies, Bio-Rad Laboratories, Inc., Illumina, Inc., Pacific Biosciences, Oxford Nanopore Technologies., 23andMe, Inc., Foundation Medicine, Inc. Hoffmann-La Roche Ltd., and Myriad Genetics, Inc.
Global Genomics Market Taxonomy
By Product Type
Consumables
Software and Services
Others
By Technology
PCR
Microarray
Next Gene Sequencing
Nucleic Acid Extraction and Purification
Others
By Application
Diagnostics
Drug Discovery and Development
Precision Medicine
Agriculture & Animal Research
Others
By End Users
Academic and Research Institute
Pharmaceutical and Biotech Companies
Hospital and Clinics
Others
By Region
North America
Europe
Asia Pacific
Latin America
Middle East
Africa
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Online Donation Software Market 2020 Advanced Technology In- Depth Industry Overview Will Boost Considerable Development Prospects By -2030

Online Donation Software: Introduction
Online donation software is primarily used by non-profit organizations to manage and monitor the activities related to donations and numerous aspects of their relationship with their donors.
Online donation software helps non-profit organizations to supervise the whole process of donations in real time or from remote locations. Online donation software manages online fundraising, soliciting donations, gathering & managing donor information, analyzing donation-related data, boosts engagement, and accepting donations. It helps organizations to improve access and insight into the process.
The global online donation software market is projected to expand at a rapid pace during the forecast period, due to an increase in demand for online donation software among non-profit organizations.
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Global Online Donation Software Market: Dynamics
Global Online Donation Software Market: Key Drivers and Restraints
Growing demand to manage and improve the efficiency and capability of donor management teams is estimated to boost the demand for online donation software during the forecast period.
Rising demand to reduce the administrative costs of an organization is estimated to boost the demand for the software across the globe.
Rise in adoption of marketing automation features is estimated to boost the demand for online donation software across the globe. Online donation software reduces the time and effort required for repetitive tasks and automates the whole process of donation such as sending reminders to donors who have not donated for a long time.
Demand for online donation software from non-profit organizations to simplify and synchronize resources is estimated to propel the market during the forecast period
Increased demand for managing multichannel communications of the entire workflow in real-time across the globe is anticipated to boost the demand for online donation software during the forecast period.
Increasing need to strengthen relationships between the donors and organization, tracking and targeting key donors with segmented analytics, and raising awareness through email and newsletters are some of the major factors likely to propel the need for online donation software during the forecast period.
However, data security and privacy concerns are expected to hamper the online donation software market during the forecast period
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Impact of COVID-19 on the Global Online Donation Software Market
Increasing cases of COVID-19 across the globe is resulting in economic slowdown. Developed countries are strongly affected by this pandemic. Businesses have been adversely impacted in most countries due to partial or full lockdown. This in turn is projected to indirectly hamper the global online donation software market in the next few years. However, COVID-19 has a positive impact on the online donation software market due to increasing donations across the globe.
North America to Hold Major Share of the Global Online Donation Software Market
In terms of region, the global online donation software market can be divided into North America, Europe, Asia Pacific, Middle East & Africa, and South America
North America dominated the global online donation software market in 2019, due to the presence of financially strong, wealthy people in the region. The U.S. is the key country in the region because it has a strong economy.
The online donation software market in Asia Pacific is projected to expand at a rapid pace during the forecast period. This can be attributed to rapid adoption of cloud-based technology along with increased digitalization in the region.
Global Online Donation Software Market: Competition Landscape
Several local, regional, and international players are active in the online donation software market with strong presence. Rapid technological advancements have created significant opportunities in the global online donation software market. Market players are gradually focusing on mergers and acquisition with technology partners to develop innovative and advanced solutions in order to improve their offerings and market reach.
Key Players Operating in the Global Online Donation Software Market
Blackbaud, Inc.
Bonfire
Campus Management Corp.
CaseWorthy, Inc.
Donately
DonationForce
DonorDirect.com, Inc.
DonorsChoose
DonorSnap
Double the Donation
GiveGab Service
Little Green Light, LLC
MyPledger
Neon One, LLC
OneCause
Qgiv, Inc.
Salsa Labs, Inc.
SilkStart Technology Inc.
SofterWare, Inc.
Sylogist Ltd.
Global Online Donation Software Market: Research Scope
Global Online Donation Software Market, by Component
Software
Services
Global Online Donation Software Market, by Deployment
On-premise
Cloud
Global Online Donation Software Market, by End-user
Charities
Animal Charities
Environmental Charities
Health Charities
Educational Institution
Global Online Donation Software Market, by Region
North America
Europe
Asia Pacific
Middle East & Africa
South America
U.S.
Canada
Rest of North America
Germany
France
U.K.
Italy
Rest of Europe
China
Japan
India
South Korea
Rest of Asia Pacific
GCC
South Africa
Rest of Middle East & Africa
Brazil
Rest of South America
The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.
The study is a source of reliable data on:
Market segments and sub-segments
Market trends and dynamics
Supply and demand
Market size
Current trends/opportunities/challenges
Competitive landscape
Technological breakthroughs
Value chain and stakeholder analysis
The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.
A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.
Highlights of the report:
A complete backdrop analysis, which includes an assessment of the parent market
Important changes in market dynamics
Market segmentation up to the second or third level
Historical, current, and projected size of the market from the standpoint of both value and volume
Reporting and evaluation of recent industry developments
Market shares and strategies of key players
Emerging niche segments and regional markets
An objective assessment of the trajectory of the market
Recommendations to companies for strengthening their foothold in the market
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We’ve seen a precipitous decline in participation in civic organizations in recent years; membership numbers are down for religious groups, labor organizations and non-profits. A cynic could interpret these trends as a sign that we have all become digital hermits, with our noses buried in our highly personalized screens. The reality is that powerful communities are not just alive and well but also booming. They just look different than they did 50—even 20—years ago. They are organized around businesses and brands and providing profound opportunities for companies around the world.
Take Salesforce for example. While you might think its $140 billion valuation is due purely to its innovation of software delivered on demand through the cloud, it has also created a community of nearly 2 million members who support each other, organize events, produce content, and are a critical part of its global operations. This community is an international network of minds, talent, and time, all supporting the success of Salesforce. The company’s annual “Dreamforce” conference, which attracts nearly 200,000 acolytes to San Francisco each year, represents a mecca for its ecosystem to convene, build relationships, and advance its corporate agenda.
Other examples include Harley Davidson, which has created more than 1,400 local chapters around the world for enthusiasts to get together in person and discuss their bikes; Fitbit, which has a community of more than 25 million members, who share and refine their exercise regimes; and HITRECORD, which has brought more than 750,000 artists, writers, and filmmakers together to collaborate on productions, many of which have shown at Sundance. The list goes on.
While communities generate tangible value for businesses — such as content, events, online advocacy and marketing, technology production, customer support, and education — it is the intangible value that members derive from the experience that makes these environments truly “sticky.” Human beings are fundamentally social animals. Behavioral economics and psychological research have taught us that we fundamentally crave a sense of connectedness, belonging, mission, and meaning, particularly when performing our work. Theresa Amabile’s The Progress Principle and Daniel Pink’s Drive both demonstrated that making progress towards a shared mission is the most motivating force a professional can feel. Communities deliver these benefits, creating a sense of shared accountability and a set of values while preserving individual autonomy.
A Superior Business Model
If a company can transition from simply delivering a product to building a community, it can unlock extraordinary competitive advantages and both create and support a superior business model. Specifically:
Enthusiastic members help acquire new members, resulting in lower customer acquisition costs and a tight viral loop.
Members are loath to abandon the community, resulting in increased retention and therefore improved lifetime value.
Members support one another, resulting in high gross margins due to a lower cost of service.
The result of this are very real network effects: as engagement grows, the community gets smarter, faster to respond, more globally available, and generates more value.
Codecademy is another example of a company that has figured out how to use community to support its business model. Since the company was founded nine years ago, more than 50 million people have taken one of its courses. Beyond its rich catalog of interactive educational content, the secret to Codecademy’s success has been its ability to link learners who contribute to the catalog and collaborate to improve their skills. Users of Codecademy Pro (the company’s paid offering) have access to a Slack group so they can meet, mingle and share best practices with others and gain access to events with industry professionals and peers. More advanced learners mentor the novices. This rich learning environment generates a network effect in the business model for a company that might not inherently have one.
A Sea Change Is Happening
Why is this happening now? One key reason is that technology-based communication platforms are more commoditized and accessible than ever before, building a rapidly growing addressable audience. We now have multiple generations of people who have grown up with technology and especially mobile phones and social media as part of their day-to-day lives. Global smartphone penetration is estimated to reach 45% in 2020, thus nearly one out of every two humans on the planet has the capacity to engage socially with others online.
With the ground seeded, many cheap, scalable tools for building communities both digitally and locally have been developed. These include Discourse, Slack, GitHub, Meetup.com, and WordPress, all of which make it practically effortless to convene and engage like-minded individuals and, as a result, are increasingly popular.
Consumers today also expect different relationships with brands. They don’t just want a customer support email address and a newsletter; they want deeper interaction with the company and fellow buyers of the product or service. It should be no surprise that in a recent survey, nearly 80% of startup founders reported that building a community of users was important to their business, with 28% describing it as their competitive moat and critical to their success. The top five brands in 2019 — Apple, Google, Microsoft, Amazon, and Facebook — have all invested significantly in digital and in-person community engagement across their various product portfolios.
Seven Success Patterns in Community Building
Motivated by the allure of a superior business model, accessible tools, and an eager and available audience, any company can build a tribe. But this is both a technological and cultural challenge. It’s not enough to set up a platform. You also need to create an environment that incentivizes the behavior you want to see, exposes the value generated, and highlights and rewards great participation.
Successful communities have seven key elements:
1. A shared purpose and values. As former Instagram executive Bailey Richardson puts it, the community must be able to answer the question “Why are we coming together?” 2. Simple, easily accessible value consumption. Prospective and existing members can easily see what they’re getting: support, events, documentation, the ability to download and use technology, etc. This value is not hidden or buried, it is clearly organized and available. 3. Simple, easily navigable value creation. Members can easily create new value for others in the group to consume. This contribution process is (a) crisply defined, (b) simple and intuitive, and (c) provides almost-immediate gratification. 4. Clearly defined incentives and rewards. Quality contributions (e.g. content, support, technology, etc.) and community-centric behavior (e.g. mentoring, leadership, and growth) are acknowledged and applauded to build a sense of belonging, unity, and satisfaction. 5. Carefully crafted accountability. There is a clearly defined, objective peer review and workflow — for example, reviewing content, code, and events. This doesn’t just produce better, more diverse results, it also increases collaboration and skills development. 6. Healthy, diverse participation driven by good leadership. When you are intentional about diversity and good conduct and have leaders who embody and empower these important principles, you reduce toxicity and increase value. 7. Open, objective, governance and evolution. There is clear, objective governance, and community members can play an active role in reshaping its structure and operational dynamics together, giving them “skin in the game” and, thus, a sense of ownership and responsibility.
Chief is an interesting case study of an emerging community seeking to embody these patterns of success. The company is a private network designed to support exceptional professional women with a core set of services such as coaching, peer learning and network building. Since its launch in January 2019, the company has grown rapidly and has more than 5,000 names on its wait-list. Value consumption (advice to advance your career) and value creation (peer-to-peer coaching) are obvious and clear, as is the healthy, diverse participation of community members that feel a sense of mutual accountability for their individual and collective success. As the company scales to cities throughout the United States, its community presents a formidable competitive moat, organized around the mission of professional advancement and support for female executives who are members.
Measuring Success
While there is no silver bullet for building a community, success is delivered by tracking a crisp, focused set of metrics and regularly evaluating and making adjustments based on those evaluations. This process is an evolutionary one, where your cross-functional team should repeatedly ask questions about the results they see and hypothesize changes to drive improvements. These changes are then delivered as a series of small experiments that will both move the needle and build internal experience.
For companies building a community initiative, the areas you track should be:
1. Community Consumption and Creation. This means tracking active participation and the value that members consume and produce. For example, measuring community traffic, sign-ups, individual contributions (e.g. answering questions, running events, improving content), and other areas. 2. Delivery and Execution. This means looking at how well your company is building community strategy, estimating work, and executing effectively. This is important to ensure planning and execution are aligned and avoid spinning your wheels. 3. Organizational Experience. This involves following the incubation and evolution of community skills and expertise in your business (e.g. reading and reacting to data, mentoring, moderation, conflict resolution, building and delivering incentives, etc.). This is important to ensure the company is what it needs to foster and grow the community, especially as it scales up.
We are in the early stages of truly harnessing the potential of carefully crafted, productive communities. Done well, and when intentionally woven into the fabric of the business, communities can offer a sustainable competitive advantage and drive brand awareness, value production, and therefore overall commercial valuation (oh, and delivering a world-class, personal, gratifying member experience.)
The future of business is a more open, connected, engaging one, and communities are going to change the nature of how we interact with brands, products, and other people.
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Genomics Market Are Made : An Overview To The Future Opportunities Over The Globe

Genomics is the study of human genes and chromosomes. It focuses on structure, function, evolution, mapping, and editing of genomes. Genome is the genetic material of organism, which includes the Deoxyribonucleic acid (DNA). DNA consists the information needed to build the whole human body. Human genome consists of 23 pairs of chromosomes and 24000 genes. This study is divided into various types such as structural genomics, functional genomics, and comparative genomics.
Global Genomics Market Drivers
Increasing new product launches is expected to drive the global genomics market growth. For instance, in January 2019, Contextual Genomics launched two molecular hotspot assays (Liquid Biopsy Test and updated Solid Tumor Panel) for the detection of genomic mutations in blood and solid tumors.
Furthermore, in May 2015, Rosetta Genomics Ltd. launched OncoGxOne. It is Next Generation Sequencing (NGS) test that profiles tumors for targeted therapy selection and chemotherapeutic tolerance.
Moreover, in September 2018, Zenome launched the first decentralized genomic internet software, which is expected to increase possibilities of safe storage of large amount of genetic data. The main advantage of decentralized genomic internet software is that the degree of security is much higher.
Global Genomics Market Restraints
Lack of qualified and trained professionals in genomics study is a major challenge for the global genomics market growth. For instance, in January 2019, according to express healthcare report, genomics study needs highly qualified and trained professionals to optimize lab workflows and run it efficiently.
Global Genomics Market Regional Analysis
Europe is expected to gain significant share in the global genomics market over the forecast period, owing to increasing launches of new products by key players. For instance, in April 2017, Illumina, Inc. announced launch of its new product VeriSeq NIPT Solution, it is a CE-IVD marked next-generation sequencing (NGS)-based approach to non-invasive prenatal testing (NIPT).This approach includes the CE-IVD marked library preparation and analysis software. This software enables fast, highly accurate, cost-effective, and non-invasive parenteral testing (NIPT).
Furthermore, Asia Pacific is also projected to witness significant growth in the global genomics market during the forecast period, owing to increasing collaboration activities by key players. For instance, in January 2018, 10X Genomics, Inc. collaborated with the Berry Genomics Co. Ltd. Under this collaboration, 10x Genomics, Inc. focuses on development of approaches for next generation non-invasive prenatal testing (NIPT) and developing and offering new services for Berry Genomics Co. Ltd.
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Key players operating in the global genomics market include Thermo Fisher Scientific, Inc., Agilent Technologies, Bio-Rad Laboratories, Inc., Illumina, Inc., Pacific Biosciences, Oxford Nanopore Technologies., 23andMe, Inc., Foundation Medicine, Inc. Hoffmann-La Roche Ltd., and Myriad Genetics, Inc.
Global Genomics Market Taxonomy
By Product Type
Consumables
Software and Services
Others
By Technology
PCR
Microarray
Next Gene Sequencing
Nucleic Acid Extraction and Purification
Others
By Application
Diagnostics
Drug Discovery and Development
Precision Medicine
Agriculture & Animal Research
Others
By End Users
Academic and Research Institute
Pharmaceutical and Biotech Companies
Hospital and Clinics
Others
By Region
North America
Europe
Asia Pacific
Latin America
Middle East
Africa
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Coherent Market Insights is a prominent market research and consulting firm offering action-ready syndicated research reports, custom market analysis, consulting services, and competitive analysis through various recommendations related to emerging market trends, technologies, and potential absolute dollar opportunity.
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Breathe Life Into Your Data | Tell Compelling Stories Via Data Visualization
Time and attention, as ever, are at a premium. Especially when we must work within the limitations of speed and resources while information and markets move and change ever more rapidly. AI and machine learning make it possible to gather, analyze, and interpret data into actionable insights at inhuman speed. But this data must be understood, translated, and shared. Quick, clear, and compelling data visualization allows you to present large amounts of complex information as a powerful story for any audience.
Why does data visualization work so well and what are the best ways to visualize data and build your business?
Let’s start with visualization. Most people are visual learners. We learn and communicate visually because compared to written language our brains have been processing visual information for much longer and have evolved to do that work more quickly and efficiently, much of it unconsciously. Research has been cited showing the brain to process images and graphic information up to 60,000 times faster than text. So maybe a picture is worth several thousand words.
And data, in itself, even when it’s arranged in expansive tables of numbers, is on the opposite end of the spectrum in terms of our ability to quickly process, compute, recognize patterns, and find meaning.
That’s unfortunate because among all the data is a wealth of valuable and important insight. However, the speed of data analytics tools and visualization software more than make up for our relatively slow thinking. It’s a perfect example of humans and machines teaming up with their complementary strengths to transform how we see and understand the world. The dynamic partnership of art and science in data visualization can spark explosive growth in creativity and revenue across your entire business.
Digital tools enable human analysts to study and interpret patterns and trends to gain actionable insights for making adjustments and developing initiatives. With AI and machine learning, we can distill galactic amounts of seemingly random and chaotic data that means almost nothing to any human staring at a sea of numbers in a table or spreadsheet. However, arranged as visual models, these insights tell a story or many possible versions of a story, and data-driven strategies are developed using the best, most relevant information.
Data, data, everywhere…
Data is the digital residue of the world in motion, of people living, working, and playing. It drives and is produced by business, science, technology, sports, and so many other human activities we don’t immediately associate with data, including art.
Data is valuable because it tells billions of stories — stories within stories. Imagine Big Data as a massive human novel-in-progress, and we are all characters in it. If each word is one byte of data, then the world produces 2.5 quintillion words a day. That’s a word count equivalent to writing Tolstoy’s War and Peace about 1.7 trillion times a day, or 19,707,697 times per second. Let that sink in.
Everywhere, data flows and accumulates. But, of course, that’s not the end of it.
You’ve got data. Now what? It’s time to analyze, interpret, and translate.
Now you need to find the stories within the data. You’ve got the raw material, the words and maybe some sentences and paragraphs, but none of that makes any cohesive sense yet. No one could pick a scene out of that mountain range of verbiage.
Once you get that data, how do you make it work for you? While goals, audiences, and strategies vary by company, data visualization organizes information for quick and easy understanding across functions, industries, and even cultures.
In the same way that memes do so much work with an image and maybe a line or two of text, a graph can be worth a table of a million numbers.
Relationships between data sets become clear in seconds compared to hours of poring over the same information arranged in tables and spreadsheets, and still missing key trends, patterns, and connections.
Assemble the story before it’s too late
On January 28, 1986, the space shuttle Challenger exploded shortly after launch. During the investigation, it was discovered that colder temperatures compromised the integrity of the O-rings, which had become brittle and failed, leading to the explosion. Although engineers had gathered data and presented various data sets in several tables, key data sets of temperature and O-ring failure rates had not been shown in relation to each other. Experts had the data they needed but had not organized it visually, and missed the insight they needed when they needed it to make a decision that would have saved lives.
The power of data analytics and visual representation can give you real-time actionable insight to make data-driven decisions in the moment that impact every area of your business. Offer what your customers need and want. Build a stronger brand presence. Create better customer experiences. Fix problems early. And, depending on the context, even save lives.
Creative data visualization: Saving lives since 1854
Harmonize form and content to give your data life, and maybe even save lives
It’s not a revelation that representing data in a graph or chart or map can be a quick and effective way to understand and communicate information. Strong and compelling data made clear and understandable is approximately 43 percent more engaging and persuasive.
An early example of data visualization came from the work of John Snow, considered one of the founders of epidemiology, who tracked the cholera outbreak of 1854 in London by representing his data on a map. This helped him and others to see how the disease moved through the community. He figured out that the main point of transmission was a handle on a well pump, which was then removed, having an enormous impact on fighting the outbreak.
When interpreted and understood in a timely way, data visualization is a powerful guide for making informed decisions with confidence in their predictive power.
Flattening the curve with the help of data visualization
Examples of visual arrangements of data have been front and center since the beginning of the year.
Using three straight lines and two curves, the COVID “flatten the curve” graph has been successful in conveying two scenarios where, 1) we go about business as usual without practicing social distancing or any other measures to slow the spread of the coronavirus, or 2) we take measures to slow the spread of the virus, which is indicated by the shorter longer curve that stays below the horizontal line indicating the maximum number of patients the healthcare system can handle at once. The taller curve in scenario 1 rises above that line, meaning that the people represented by that area likely will not receive the care they need because the hospitals would not have the resources at that time.
That’s only a quick distillation of an explanation but is already far more cumbersome than the information quickly presented by a few lines and a couple of curves. Processing visual information 60,000 times faster than text sounds more believable. The data and the story are coded in the image of that graph, yet another image worth thousands of words as well as lives.
Another example includes heat maps showing areas hardest hit by COVID-19. The same data visualized differently as a bar or line graph shows the impact of various state or national efforts to control the spread of the coronavirus by comparing those who took varying stances on social distancing and shelter in place measures.
To show the possible speed and distance of spreading the coronavirus by ignoring social distancing measures, anonymized cell phone data tracking was visualized with a heat map to show how a small group of vacationers on the beach could impact the rest of the country by potentially carrying the virus back home with them.
Art and science come together
What form of visualization will bring the content of your data to life? That depends on what you’re trying to see in the data, what story you want to tell, who needs to see the story in your data, and other factors.
Watching data flows of all kinds is mesmerizing, satisfying, and incredibly informative all at the same time. An example of engaging and informative animated and interactive data visualization is Visual Capitalist. Take a look after you finish reading, though, because you’ll be there a while. Rabbit holes abound.
Eventually, you’ll be ready to put your own data on display. Sometimes a simple pie chart or a graph will do the job. But if you’re looking to do something more creative with your data visualization to engage your audience, Tableau is an example of the current state of data visualization tools.
Gather and analyze data with purpose. Amassing huge quantities of information without rhyme or reason can still end up costing a lot of time and money and get you nowhere.
Okay, so how can data visualization improve your business?
1. Locate processes and initiatives needing improvement or adjustment. Take the pulse of your people and your business to find sources of friction that can be smoothed out. Visualizing the right data gains faster buy-in and stronger alignment. Understanding the efficiency and effectiveness of workflows, hierarchies, and everyday business processes, as well as functions, such as marketing, production, sales, and service, can all be monitored by collecting data and then analyzing it in ways that reveal what otherwise goes unseen or unnoticed.
2. Understand your customers, partners, and other stakeholders. Take surveys. Monitor social media. Gather this important data with transparency and consent. The powerhouse team of AI, machine learning, Big Data, and the Internet of Things can collect, analyze, and help make sense of whatever amount of data you have and need. Knowing how stakeholders and customers are feeling, what they want, and how your efforts can be improved gives you the keys to respond with precision.
3. Predict marketing, sales, and other performance. One of the greatest values of Big Data, AI, and machine learning is the power to consult past and present trends and behaviors and then to predict what’s next, building an agile strategy based on the most probable models and scenarios.
4. Develop the most effective strategies for your situation. Data analysis enables your teams to see what’s working and what’s not, and, most importantly: why. Understanding the why can inform your problem solving, since data analysis is also finding problems as well as gaining insights to help solve those problems – whether it’s a quality issue, a situation or process causing churn, room to improve customer experience, getting ahead of shifting market trends, or pivoting operations to respond to major disruption. Seeing the data tell impossibly complex stories with a few visuals that replace the sea of data not only saves time and money getting to that point, but also in guiding your team to the right strategy.
5. Communicate and motivate using your data to tell a story. Customers, colleagues, and investors appreciate having complex information presented in a way that’s clear and easy to understand and use to make informed decisions. Conveying your knowledge, vision, and strategy often calls for strong data to back it up. Present your story with authority and confidence. Creativity inspires creativity.
6. Respond quickly, effectively, and creatively. Time is always in great demand and short supply. Speed remains essential to agility. Creativity is compelling. Gaining clear and current insights to inform swift, creative, and effective action is the advantage that data analytics and visualization grants companies who learn how to harness its cosmic scale of possibilities.
If you’re interested in the current state of data, privacy, and customer experience, check out our The New Data Deal survey insights that are based on the responses of more than 5,000 consumers and 2,000 businesses. You can also download your own copy of The Power of Data, our in-depth report packed with consumer research findings and key insights on how you can responsibly use data to build trust, increase value, and boost loyalty.
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Breathe Life Into Your Data | Tell Compelling Stories Via Data Visualization
Time and attention, as ever, are at a premium. Especially when we must work within the limitations of speed and resources while information and markets move and change ever more rapidly. AI and machine learning make it possible to gather, analyze, and interpret data into actionable insights at inhuman speed. But this data must be understood, translated, and shared. Quick, clear, and compelling data visualization allows you to present large amounts of complex information as a powerful story for any audience.
Why does data visualization work so well and what are the best ways to visualize data and build your business?
Let’s start with visualization. Most people are visual learners. We learn and communicate visually because compared to written language our brains have been processing visual information for much longer and have evolved to do that work more quickly and efficiently, much of it unconsciously. Research has been cited showing the brain to process images and graphic information up to 60,000 times faster than text. So maybe a picture is worth several thousand words.
And data, in itself, even when it’s arranged in expansive tables of numbers, is on the opposite end of the spectrum in terms of our ability to quickly process, compute, recognize patterns, and find meaning.
That’s unfortunate because among all the data is a wealth of valuable and important insight. However, the speed of data analytics tools and visualization software more than make up for our relatively slow thinking. It’s a perfect example of humans and machines teaming up with their complementary strengths to transform how we see and understand the world. The dynamic partnership of art and science in data visualization can spark explosive growth in creativity and revenue across your entire business.
Digital tools enable human analysts to study and interpret patterns and trends to gain actionable insights for making adjustments and developing initiatives. With AI and machine learning, we can distill galactic amounts of seemingly random and chaotic data that means almost nothing to any human staring at a sea of numbers in a table or spreadsheet. However, arranged as visual models, these insights tell a story or many possible versions of a story, and data-driven strategies are developed using the best, most relevant information.
Data, data, everywhere…
Data is the digital residue of the world in motion, of people living, working, and playing. It drives and is produced by business, science, technology, sports, and so many other human activities we don’t immediately associate with data, including art.
Data is valuable because it tells billions of stories — stories within stories. Imagine Big Data as a massive human novel-in-progress, and we are all characters in it. If each word is one byte of data, then the world produces 2.5 quintillion words a day. That’s a word count equivalent to writing Tolstoy’s War and Peace about 1.7 trillion times a day, or 19,707,697 times per second. Let that sink in.
Everywhere, data flows and accumulates. But, of course, that’s not the end of it.
You’ve got data. Now what? It’s time to analyze, interpret, and translate.
Now you need to find the stories within the data. You’ve got the raw material, the words and maybe some sentences and paragraphs, but none of that makes any cohesive sense yet. No one could pick a scene out of that mountain range of verbiage.
Once you get that data, how do you make it work for you? While goals, audiences, and strategies vary by company, data visualization organizes information for quick and easy understanding across functions, industries, and even cultures.
In the same way that memes do so much work with an image and maybe a line or two of text, a graph can be worth a table of a million numbers.
Relationships between data sets become clear in seconds compared to hours of poring over the same information arranged in tables and spreadsheets, and still missing key trends, patterns, and connections.
Assemble the story before it’s too late
On January 28, 1986, the space shuttle Challenger exploded shortly after launch. During the investigation, it was discovered that colder temperatures compromised the integrity of the O-rings, which had become brittle and failed, leading to the explosion. Although engineers had gathered data and presented various data sets in several tables, key data sets of temperature and O-ring failure rates had not been shown in relation to each other. Experts had the data they needed but had not organized it visually, and missed the insight they needed when they needed it to make a decision that would have saved lives.
The power of data analytics and visual representation can give you real-time actionable insight to make data-driven decisions in the moment that impact every area of your business. Offer what your customers need and want. Build a stronger brand presence. Create better customer experiences. Fix problems early. And, depending on the context, even save lives.
Creative data visualization: Saving lives since 1854
Harmonize form and content to give your data life, and maybe even save lives
It’s not a revelation that representing data in a graph or chart or map can be a quick and effective way to understand and communicate information. Strong and compelling data made clear and understandable is approximately 43 percent more engaging and persuasive.
An early example of data visualization came from the work of John Snow, considered one of the founders of epidemiology, who tracked the cholera outbreak of 1854 in London by representing his data on a map. This helped him and others to see how the disease moved through the community. He figured out that the main point of transmission was a handle on a well pump, which was then removed, having an enormous impact on fighting the outbreak.
When interpreted and understood in a timely way, data visualization is a powerful guide for making informed decisions with confidence in their predictive power.
Flattening the curve with the help of data visualization
Examples of visual arrangements of data have been front and center since the beginning of the year.
Using three straight lines and two curves, the COVID “flatten the curve” graph has been successful in conveying two scenarios where, 1) we go about business as usual without practicing social distancing or any other measures to slow the spread of the coronavirus, or 2) we take measures to slow the spread of the virus, which is indicated by the shorter longer curve that stays below the horizontal line indicating the maximum number of patients the healthcare system can handle at once. The taller curve in scenario 1 rises above that line, meaning that the people represented by that area likely will not receive the care they need because the hospitals would not have the resources at that time.
That’s only a quick distillation of an explanation but is already far more cumbersome than the information quickly presented by a few lines and a couple of curves. Processing visual information 60,000 times faster than text sounds more believable. The data and the story are coded in the image of that graph, yet another image worth thousands of words as well as lives.
Another example includes heat maps showing areas hardest hit by COVID-19. The same data visualized differently as a bar or line graph shows the impact of various state or national efforts to control the spread of the coronavirus by comparing those who took varying stances on social distancing and shelter in place measures.
To show the possible speed and distance of spreading the coronavirus by ignoring social distancing measures, anonymized cell phone data tracking was visualized with a heat map to show how a small group of vacationers on the beach could impact the rest of the country by potentially carrying the virus back home with them.
Art and science come together
What form of visualization will bring the content of your data to life? That depends on what you’re trying to see in the data, what story you want to tell, who needs to see the story in your data, and other factors.
Watching data flows of all kinds is mesmerizing, satisfying, and incredibly informative all at the same time. An example of engaging and informative animated and interactive data visualization is Visual Capitalist. Take a look after you finish reading, though, because you’ll be there a while. Rabbit holes abound.
Eventually, you’ll be ready to put your own data on display. Sometimes a simple pie chart or a graph will do the job. But if you’re looking to do something more creative with your data visualization to engage your audience, Tableau is an example of the current state of data visualization tools.
Gather and analyze data with purpose. Amassing huge quantities of information without rhyme or reason can still end up costing a lot of time and money and get you nowhere.
Okay, so how can data visualization improve your business?
1. Locate processes and initiatives needing improvement or adjustment. Take the pulse of your people and your business to find sources of friction that can be smoothed out. Visualizing the right data gains faster buy-in and stronger alignment. Understanding the efficiency and effectiveness of workflows, hierarchies, and everyday business processes, as well as functions, such as marketing, production, sales, and service, can all be monitored by collecting data and then analyzing it in ways that reveal what otherwise goes unseen or unnoticed.
2. Understand your customers, partners, and other stakeholders. Take surveys. Monitor social media. Gather this important data with transparency and consent. The powerhouse team of AI, machine learning, Big Data, and the Internet of Things can collect, analyze, and help make sense of whatever amount of data you have and need. Knowing how stakeholders and customers are feeling, what they want, and how your efforts can be improved gives you the keys to respond with precision.
3. Predict marketing, sales, and other performance. One of the greatest values of Big Data, AI, and machine learning is the power to consult past and present trends and behaviors and then to predict what’s next, building an agile strategy based on the most probable models and scenarios.
4. Develop the most effective strategies for your situation. Data analysis enables your teams to see what’s working and what’s not, and, most importantly: why. Understanding the why can inform your problem solving, since data analysis is also finding problems as well as gaining insights to help solve those problems – whether it’s a quality issue, a situation or process causing churn, room to improve customer experience, getting ahead of shifting market trends, or pivoting operations to respond to major disruption. Seeing the data tell impossibly complex stories with a few visuals that replace the sea of data not only saves time and money getting to that point, but also in guiding your team to the right strategy.
5. Communicate and motivate using your data to tell a story. Customers, colleagues, and investors appreciate having complex information presented in a way that’s clear and easy to understand and use to make informed decisions. Conveying your knowledge, vision, and strategy often calls for strong data to back it up. Present your story with authority and confidence. Creativity inspires creativity.
6. Respond quickly, effectively, and creatively. Time is always in great demand and short supply. Speed remains essential to agility. Creativity is compelling. Gaining clear and current insights to inform swift, creative, and effective action is the advantage that data analytics and visualization grants companies who learn how to harness its cosmic scale of possibilities.
If you’re interested in the current state of data, privacy, and customer experience, check out our The New Data Deal survey insights that are based on the responses of more than 5,000 consumers and 2,000 businesses. You can also download your own copy of The Power of Data, our in-depth report packed with consumer research findings and key insights on how you can responsibly use data to build trust, increase value, and boost loyalty.
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