#SmartTargeting

[channeltechnologies]

A packed event isn’t a successful event—unless the right people are in the room.

Whether it’s 50 or 500, what matters is who shows up. Decision-makers. Influencers. Buyers—not browsers.

At Channel Technologies, we specialize in acquiring high-intent, high-value audiences through precision targeting and proven multichannel strategies.

Want the right audience at your next event? Learn more Audience Acquisition Strategies!

[leadmindspro]

🎯 Not all B2B leads are created equal. Want to grow faster? Start segmenting smarter.

📊 According to HubSpot, companies that use segmented campaigns see a 760% increase in revenue. And yet, over 50% of B2B companies still blast the same message to everyone. 😬

The truth? Precision > Volume.

💡 Smart B2B segmentation helps you: ✅ Target high-value accounts based on firmographics & intent ✅ Personalize content by industry, funnel stage, or deal size ✅ Align sales & marketing to close faster with less waste ✅ Boost conversions by speaking directly to pain points

🚀 At LeadMindsPro.io, we help growth-focused B2B brands unlock hidden revenue using advanced segmentation, automated journeys & smart data strategies.

Our tools are built to: ✔️ Identify your most profitable segments ✔️ Deliver tailored messaging at scale ✔️ Convert more leads with less ad spend

📩 Ready to stop guessing and start segmenting?

🎯 Book a free strategy session today: https://calendly.com/hironmoyghosh/30min 🌐 Learn more: www.LeadMindsPro.io

[eternalelevator]

Target Smarter, Not Harder: Mastering Google Ads Audience Segmentation in 2025

In today’s competitive digital landscape, spray-and-pray ad strategies just don’t cut it anymore. If you're not segmenting your Google Ads audiences properly, you're likely wasting ad spend and missing out on high-quality leads.

The good news? Google Ads audience segmentation is easier—and more powerful—than ever in 2025.

Whether you’re running eCommerce ads, generating leads for a service business, or promoting a SaaS product, learning how to properly segment your audience can dramatically increase your conversions and lower your cost per click (CPC).

Let’s break it down.

🧠 What Is Audience Segmentation in Google Ads?

Audience segmentation is the process of dividing your potential customers into specific groups based on shared characteristics—like demographics, interests, purchase behavior, or how they’ve interacted with your website or ads.

The goal? Show relevant ads to the right people at the right time. And when your ads feel more relevant, your performance metrics skyrocket.

🔍 Why Segmentation Matters in 2025

With increasing automation and AI in Google Ads, segmentation allows you to take back control. Google's AI is powerful, but it still needs direction. Segmentation gives your campaigns:

Higher CTRs (click-through rates)

Lower CPAs (cost per acquisition)

Better Quality Scores

Improved ROI

In short, you spend less to make more.

🎯 Key Audience Segments You Should Be Using

1. In-Market Audiences

These users are actively researching products or services like yours. They’re ready to buy.

✅ Example: If you sell fitness gear, target users in the “Health & Fitness Equipment” in-market segment.

2. Affinity Audiences

These are based on long-term interests and habits. Perfect for brand awareness and top-of-funnel campaigns.

✅ Example: Target “Outdoor Enthusiasts” if you're selling hiking gear or sportswear.

3. Custom Segments (Custom Intent + Custom Affinity)

Build your own audience based on:

Keywords they’ve searched

URLs they’ve visited

Apps they use

✅ Pro Tip: Create a custom segment for users searching your competitors’ brand names—great for conquesting.

4. Remarketing Audiences

Reach users who’ve already:

Visited your website

Added to cart but didn’t purchase

Interacted with your YouTube videos

✅ This is low-hanging fruit. Always run retargeting campaigns—they convert at much higher rates.

5. Customer Match

Upload your first-party email lists to Google Ads and serve ads directly to past customers or leads.

✅ Great for upselling, cross-selling, or launching new products to existing users.

💡 How to Set Up Audience Segments in Google Ads (Quick Steps)

Go to your Google Ads dashboard

Choose the campaign or ad group

Click on Audiences > Edit Audience Segments

Select from predefined audiences or create custom ones

Apply and start collecting data!

📈 Pro Tips for Better Results

🔁 Layer Segments with Keywords

For example, pair a custom intent audience with a targeted keyword group. This refines intent and boosts quality.

📊 Monitor Audience Performance

Use the "Audience" tab in Google Ads to compare performance by segment. Double down on what works, and pause what doesn’t.

🧪 Test A/B Campaigns by Audience Type

Run identical campaigns to two different audience segments to compare performance. You’ll often find a few segments that massively outperform others.

🔚 Final Thoughts

Google Ads in 2025 isn’t just about the keywords anymore—it’s about understanding who your audience is and delivering ads that speak to their needs.

With the right audience segmentation: ✅ Your ads feel more personal ✅ Your ROI improves ✅ Your business scales faster

So stop wasting budget on generic targeting. Segment smarter. Sell faster.

[gainerdigital]

Not everyone browsing is ready to buy.

🎯 But what if your ads only showed to actual buyers? We help you target by: ✔️ Age ✔️ Income ✔️ Location ✔️ Behavior

More focus = less waste = more sales 💍

📩 DM or comment “TARGET” to learn how we do it.

[sayeedxp]

𝐓𝐡𝐢𝐧𝐤 𝐦𝐨𝐫𝐞 𝐤𝐞𝐲𝐰𝐨𝐫𝐝𝐬 𝐚𝐫𝐞 𝐛𝐞𝐭𝐭𝐞𝐫? 𝐍𝐨... 𝐢𝐭’𝐬 𝐭𝐡𝐞 𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐨𝐟 𝐲𝐨𝐮𝐫 𝐜𝐨𝐧𝐭𝐞𝐧𝐭. In an increasingly digitized world, where SEO and algorithms often dictate visibility, it's easy to believe that more keywords equal greater success. But here’s something I’ve learned: 🔑 𝐈𝐭'𝐬 𝐧𝐨𝐭 𝐚𝐛𝐨𝐮𝐭 𝐪𝐮𝐚𝐧𝐭𝐢𝐭𝐲; 𝐢𝐭'𝐬 𝐚𝐛𝐨𝐮𝐭 𝐪𝐮𝐚𝐥𝐢𝐭𝐲! Sure, keywords can help your content be found, but they will never replace valuable and genuine engagement. Your audience should always come first - not an algorithm. Filling posts with keywords at the expense of meaningful discourse serves no one: it can make reading a chore and dilute your message. 𝐓𝐡𝐞 𝐤𝐞𝐲 𝐢𝐬 𝐭𝐨 𝐬𝐭𝐫𝐢𝐤𝐞 𝐚 𝐛𝐚𝐥𝐚𝐧𝐜𝐞 👌: Use relevant keywords mindfully without compromising on the authenticity of your voice or the flow of your narrative. 𝐒𝐨 𝐫𝐞𝐦𝐞𝐦𝐛𝐞𝐫: 📍 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐌𝐚𝐭𝐭𝐞𝐫𝐬: High-quality content that resonates with your audience has lasting impact and organically boosts visibility. 📍 𝐄𝐧𝐠𝐚𝐠𝐞 𝐀𝐮𝐭𝐡𝐞𝐧𝐭𝐢𝐜𝐚𝐥𝐥𝐲: Promote genuine conversations that reflect you or your brand well - this fosters engagement better than any keyword strategy. 📍 𝐓𝐚𝐫𝐠𝐞𝐭 𝐖𝐢𝐬𝐞𝐥𝐲: Instead of using EVERY keyword, use those directly related to what you offer; smart targeting is crucial for reaching the right audience. Thoughts? Any other ways businesses can maintain authenticity while optimizing reach in today’s digital landscape? #DigitalMarketing #SEO #ContentStrategy #Authenticity #SEOMyth Feel free to share insights below or privately message me – let’s navigate this digital maze together!

[brendanamos]

How Brendan Amos Doubles Sales with Smart Targeting

In digital marketing, casting a wide net often leads to wasted ad spend and low conversions. Brendan Amos knows that smart targeting is the key to unlocking real sales growth.Instead of marketing to everyone, Brendan starts by building detailed customer personas — understanding who the ideal buyer is, what they want, and where they spend their time online. He uses tools like Google Analytics, Facebook Insights, and CRM data to identify specific demographics, interests, and behaviors.With this insight, Brendan crafts personalized ad campaigns that speak directly to the audience’s needs and pain points. Whether it’s through Facebook Ads, Google Ads, or email segmentation, every message feels relevant, increasing engagement and trust.He also leverages retargeting strategies — reaching back out to website visitors who didn’t convert the first time. These warm leads often require just one extra nudge to make a purchase.The result? Higher conversion rates, lower customer acquisition costs, and sales that keep doubling.

👉 Smart targeting isn’t about selling harder — it’s about knowing exactly who you’re selling to.

#DigitalMarketing #BrendanAmos #SalesGrowth #SmartTargeting #MarketingTips

[henningweigand]

Creating sustainable packaging is not just a goal-Henning Weigand

“Creating sustainable packaging is not just a goal, it’s a necessity! And we are thrilled to take on the challenge of defining SMART targets and KPIs to measure our progress. Let’s make a positive impact on our planet, one packaging at a time! 🌍🌿 #SustainabilityInPackaging #SMARTtargets #KPIs” Click here to read the article…

[lauraedminsonbcu]

Target Markets For Re Smart

Target markets for any trend or brand are so significant is are important to identify your audience before doing continued research and essential for a successful outcome. Trend forecasters will always want to consider their target market before as they need to pinpoint the consumers of this trend in order to create and evaluate a colour palette, narrative, silhouettes etc. Target markets are defined by topics such as demographics, lifestyles, buying habits, values and beliefs. Majority of brands and companies with use methods such as surveys to help identify the consumer. 

The target market for the trends set out in WGSN are all somehow related to current affairs and politics that are affecting the world of fashion in such an impactful way that it is reshaping the way people dress. The affects that the pandemic has had on the way people dress is expressed within each aspect of the trends formed in ‘Supercharged Simplicity’. As discussed before, the route of the Re-smart trend is situated in the transition of moving back into the office after a long time dressing for comfort and leisure as working from home became the normal for a while. 

Whilst working for the brand ‘Reiss’ over the Christmas period, I studied their target market and saw that a very influential member of the royal family was one of their consumers, Kate Middleton. The royal has been seen in a number of the brands garments for public appearances, the influence this has on the brands target market is immense. During my time working for the brand, I found a document that the companies head office had produced with the royal sporting the ‘Nanette’ dress in her official engagement photograph with Prince William back in 2010. (see image below) Reiss is another company that has introduced the mixx of style and comfort for decades now and is one that perfectly represents the narrative of Re-smart within its designs.

[celestinehall]

Constellation Real Estate acquires SmartZip Analytics assets

The aquisition includes SmartZip Analytics' SmartTargeting platform, patent-pending predictive analytics, data solutions, and its automated referral-building content system. Constellation Real Estate acquires SmartZip Analytics assets posted first on https://www.inman.com/

[margartspencer]

Constellation Real Estate acquires SmartZip Analytics assets

The aquisition includes SmartZip Analytics' SmartTargeting platform, patent-pending predictive analytics, data solutions, and its automated referral-building content system. Constellation Real Estate acquires SmartZip Analytics assets posted first on https://www.inman.com/

[ahila-blog1]

Biopsy Devices Market 2018 to Boom $ 2.98 Billion Value by 2025 at a CAGR of 6.70%

 A Global Study On Biopsy Devices Market With Industrial Insights And Market Analysis

 A biopsy is a surgical procedure to remove the tissue from the body. It tissue sample is used for determination of signs and symptoms of cancer or inflammatory conditions. A biopsy is carried out for majority of organs in the body with specific biopsy devices. It is carried by surgeons, radiologists and interventional cardiologists to confirm the presence of disease. The different types of biopsy devices include skin biopsy, fine needle aspiration, excision and biopsy, shave biopsy, and vacuum-assisted biopsy among others.

 Request Sample Report: https://bit.ly/2RUeiVK

Biopsy Devices Market | Pbigp

Factors such as increased cases of various cancer diseases such as prostate, breast, and lung cancers, technological development, increased adoption of integrated biopsy technologies, rise in global geriatric population, increase in the preference for minimally invasive procedures, and growing importance of disease screening for early treatment expected to propel the global biopsy devices market. However, a high cost of the biopsy devices, unfavorable reimbursement policies, stringent regulatory guidelines, and lack of skilled technicians might hamper the growth of prostate biopsy devices market.

The global Biopsy devices market is divided into following categories-

1.      Device type

·         Core biopsy devices

o    Core biopsy needles

o    Core biopsy guns

·         Needle-based biopsy devices

·         Vacuum-assisted biopsy devices

o    Needles

o    Guns

·         Aspiration biopsy needles

·         Others

2.     Applications

·         Gastrointestinal biopsy

·         Lung

·         Liver

·         Breast biopsy

·         Gynecological

·         Kidney

·         Others

3.     Imaging technologies

·         Ultrasound-guided biopsy

·         Stereotactic guided biopsy

·         CT scan

·         MRI guided biopsy

·         Others

4.     End-users

Hospitals, clinics and diagnostic centers.

And lastly, on the basis of geographical regions, the global biopsy devices market have five major regions- Europe, North America, Asia Pacific, Latin America, and the Middle East and Africa. North American biopsy devices market is attributed to grow due to increase in R&D activities, increase in the prevalence of cancer disease, and availability of skilled professionals are fueling the prostate biopsy devices market and breast biopsy devices market. Europe holds a major share owing to increase in the prevalence of cancer, rise in the healthcare expenditure, and rise in adoption of minimally invasive procedures are anticipated to drive the needle-based biopsy devices market. Asia Pacific region is expected to exhibit significant growth due to increase in the geriatric population especially in Japan, China, and India, increase in the prevalence of various types of cancers, and rise in the medical tourism. 

Some of the players in global biopsy devices market are Becton, Dickinson and Company (U.S.), Argon Medical Devices (U.S.), Boston Scientific Corporation (U.S.), Medtronic plc (Ireland), B. Braun Melsungen AG (Germany), Olympus Corporation (Japan), Hologic, Inc. (U.S.), SmartTarget Ltd. (U.K.), MDxHealth (Belgium), and Intact Medical Corporation (U.S.) to name a few. Some of the market innovations in breast biopsy devices market include Hologic launched Bravera a breast biopsy system used for real-time breast biopsy and verification in 2017.

Technological advancements of biopsy devices and increase in the demand for biopsy devices in disease screening for early treatment propel the biopsy devices market. Acquisitions and mergers, collaborations, product and patent approvals, and product launches are key strategies followed by the players for increasing market revenue growth. For instance, in 2014, Argon Medical Devices, Inc. acquired Promex Technologies, LLC for diversification of business segment into the soft-tissue biopsy devices.

  For More Information: https://www.precisionbusinessinsights.com/market-reports/global-biopsy-devices-market/

[cathrynstreich]

Constellation Real Estate Group Acquires Assets of SmartZip

The Constellation Real Estate Group (“CREG”) has announced that it has acquired certain assets of SmartZip Analytics Inc. (“SmartZip”), a pioneer in predictive analytics and award-winning provider of data-driven marketing automation and lead generation products for the real estate industry.

The acquisition includes SmartZip’s SmartTargeting platform, patent-pending predictive analytics, data solutions and automated referral-building content system, Reach150.

The addition of SmartZip, which closely follows the recent acquisition of the Offrs.com business in July, marks CREG’s second predictive analytics company and fourth new portfolio business in 2019, and aligns with CREG’s strategy of investing in forward-thinking technology companies with a focus on strong solutions and its commitment to being a long-term, stable technology partner for the real estate industry.

“We are excited to have both Offrs.com and SmartZip in the Constellation portfolio of real estate and mortgage software companies,” says Scott Smith, president of the Constellation Real Estate Group. “We recognize the value of predictive analytics and big data and the importance of making it accessible to agents in a way that allows them to make smart business decisions. With these two companies, we can deliver unprecedented value and insights to our customers.”

“The Constellation Real Estate Group has a proven track record of delivering long-term value and stability to the companies it invests in, with a demonstrated commitment to their customers, products and people,” says Avi Gupta, CEO of SmartZip, “As demand for our pioneering work in predictive analytics and data-driven marketing continues to grow, this union presents a powerful opportunity to leverage decades of expertise to advance our products, ultimately benefiting SmartZip customers.”

Founded in 2009 in Silicon Valley, Calif., SmartZip has spent over a decade developing predictive analytics and data-driven marketing automation solutions for the real estate industry and has consistently been recognized as a leading innovator in both the technology and real estate industries.

The acquisitions of Offrs.com and SmartZip strengthen the Constellation Real Estate Group’s position as one of the largest technology providers in the fragmented real estate industry, providing innovative lead generation, automated sales and marketing solutions, back-office software, and mortgage loan origination and servicing solutions for over half of a million real estate agents, brokerages, MLSs and banks across the U.S. and Canada.

“I am very excited to combine the value propositions of Offrs.com and SmartZip and continue to deliver a best-in-class lead generation solution to real estate agents and brokers nationwide. Predicting future real estate transactions and driving high-value leads to our customers is our No. 1 priority, and this acquisition demonstrates our commitment at the Constellation Real Estate Group,” confirms Rich Swier, co-founder of Offrs.com.

The Constellation Real Estate Group welcomes SmartZip customers and partners and looks forward to enhancing and growing these relationships for the long-term.

The post Constellation Real Estate Group Acquires Assets of SmartZip appeared first on RISMedia.

Constellation Real Estate Group Acquires Assets of SmartZip published first on https://thegardenresidences.tumblr.com/

[lenakrruger]

Constellation Real Estate acquires SmartZip Analytics assets

The aquisition includes SmartZip Analytics' SmartTargeting platform, patent-pending predictive analytics, data solutions, and its automated referral-building content system. Constellation Real Estate acquires SmartZip Analytics assets published first on https://grandeurparkcondo.tumblr.com/

[brettseaton]

Constellation Real Estate acquires SmartZip Analytics assets

The aquisition includes SmartZip Analytics’ SmartTargeting platform, patent-pending predictive analytics, data solutions, and its automated referral-building content system. Constellation Real Estate acquires SmartZip Analytics assets syndicated from https://oicrealestate.wordpress.com/

[felishasheats]

Constellation Real Estate acquires SmartZip Analytics assets

The aquisition includes SmartZip Analytics' SmartTargeting platform, patent-pending predictive analytics, data solutions, and its automated referral-building content system. Constellation Real Estate acquires SmartZip Analytics assets published first on https://oicrealestate.tumblr.com/

[henningweigand]

Creating sustainable packaging is not just a goal-Henning Weigand

"Creating sustainable packaging is not just a goal, it's a necessity! And we are thrilled to take on the challenge of defining SMART targets and KPIs to measure our progress. Let's make a positive impact on our planet, one packaging at a time! 🌍🌿 #SustainabilityInPackaging #SMARTtargets #KPIs"

Click here to read the article https://henning-weigand-yahoo.blogspot.com/2021/01/how-plastics-waste-could-become-such.html