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batmanisagatewaydrug · 7 months ago

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2025 book bingo time 📚

want a completely arbitrary set of reading goals for 2025? want to try something new in your literary diet but don't know where to start? just like a challenge for the sake of a challenge? just love a good game of bingo?

boy do I have something for you!

for anyone planning to participate, please know that I LOVE attention and talking about books, so I would be STOKED to be tagged on any and all updates about what you're reading or planning to read. I'm so, so excited to see all the different ways these prompts get filled, especially if and when they bring people away from the kinds of things they normally read. not to mention snag some new reading recs myself, hopefully!

and of course, I want to know whenever somebody gets a bingo - and ESPECIALLY if somebody fills the whole board! I don't have any prizes for you, but I can offer a sense of accomplishment :)

note that this is designed to be played as 1 book = 1 space, so even if you read, say, a fantasy graphic novel published in 1923 from an indie publisher that has a bat on the cover, you'd only cross off one space. I'm not a cop and I'm not in charge of what you read, so if it sparks more joy to check off multiple spaces per book then go nuts, but I am throwing that disclaimer out there.

EDIT: the 2025 book bingo challenge is now also on storygraph, thanks to @obi-wann-cannoli!

DOUBLE EDIT: there is also now a discord server for the book bingo, thanks to @drivingmebonkas! you can join it here!

wondering what some of these spaces mean? seeking a couple recommendations to get you started? no idea what a zine even is, let alone how to make one? worry not! I have a guide to all 25 prompts, including recommendations + an example of what I'll be reading throughout the year to fulfill each space. read on beneath the cut!

Literary Fiction: I find that a lot of people are reluctant to check out literary fiction, as it’s often written off as not being about anything but adultery and divorce. If this is you, I implore you to take a chance, acknowledge that adultery and divorce are compelling sometimes, and also remember that lit fic has a lot more to offer than that. At Writer’s Digest, Michael Woodson describes literary fiction as “less of a genre than a category,” which “focuses on style, character, and theme over plot.” My recommendations include Raven Leilani’s Luster, Ocean Vuong’s On Earth We’re Briefly Gorgeous, and Melissa Broder’s Milk Fed.

I’ll be reading: Martyr! by Kaveh Akbar

2. Short Story Collection: You know, a bunch of short stories together in one book? It doesn’t get much more self-explanatory than that. Could be a collection of stories by a single author or an anthology—it’s up to you! I recommend checking out Mariana Enríquez’s The Dangers of Smoking in Bed (translated by Megan McDowell), Nalo Hopkinson’s Falling in Love With Hominids, and Kim Fu’s Lesser Known Monsters of the 21st Century.

I’ll be reading: Your Utopia by Bora Chung and translated by Anton Hur

3. A Sequel: It could be one that you’ve been meaning to get around to, one that’s not releasing until 2025, or the sequel to something you read to cross off another space on this very bingo sheet!

I’ll be reading: Heavenly Tyrant by Xiran Jay Zhao, sequel to 2021’s Iron Widow

4. Childhood Favorite: Go back and read a book you loved as a child, tween, or teen! There’s no wrong answer here; anything from a YA novel to a picture book would be just lovely, and I can’t wait to see what people pick for this option! I’m not sure which of my old favorites I’ll be revisiting yet—should I go for the warm and fuzzy Casson Family series, or straight towards the mindfucky sci-fi of Interstellar Piggy? Or maybe I’ll go see how Artemis Fowl holds up...

5. 20th Century Speculative Fiction: For those not familiar with the term, speculative fiction can encapsulate science fiction, fantasy, and anything else that falls into the unreal. You’re spoiled for iconic choices here: the 20th century gave us Le Guin’s Left Hand of Darkness, Atwood’s Handmaid’s Tale, Butler’s Parable of the Sower and Kindred, L’Engle’s A Wrinkle in Time, the beginning of Pratchett’s Discworld series, Diana Wynne Jones’ Howls’ Moving Castle, and countless others.

I’ll be reading: Dawn by Octavia E. Butler, love of my literary life 💜

6. Fantasy: Fantasy comes in a thousand different shades, from contemporary urban wizards with day jobs at the office to high fantasy spellslingers chasing dragons away from castles. Some examples I’ve adored are N.K. Jemisin’s The Killing Moon, C.L. Polk’s Witchmark, Fonda Lee’s Jade City, and Nghi Vo’s Empress of Salt and Fortune.

I’ll be reading: The Adventures of Amina al-Sirafi by Shannon Chakraborty

7. Published Before 1950: This one could not be more straightforward if I tried. You have all of human history (or at least, all the parts that have surviving literature), just not the last 75 years. Dig deep!

I’ll be reading: Rebecca by Daphne du Maurier, published in 1938

8. Independent Publisher: Did you guys know that just five publishing companies (Penguin Random House, HarperCollins Publishers, Macmillan Publishers, Simon & Schuster, and Hachette Book Group) are responsible for 80% of books published in the US each year, and 25% of books globally? Break away from the big five and see what some small presses are putting out! If you need some ideas about where to start, check out this list of nearly 300 independent publishers with notes on what kind of books they put out!

I’ll be reading: Taiwan Travelogue by Yáng Shuāng-zǐ and translated by Lin King, from Graywolf Press

9. Graphic Novel/Comic Book/Manga: Despite my personal obsession with Batman, the world of comic books is sooo much wider than Gotham City—or anything else that DC and Marvel have to offer. If superheroes aren’t your speed, check out the Southern gothic of Carmen Maria Machado and Dani Strips’ comic The Low, Low Woods, splash around in Kat Leyh’s graphic novel Thirsty Mermaids, or stop waiting for a new season of Dungeon Meshi and go read Ryoko Kui’s manga, translated to English by Taylor Engel.

I’ll be reading: The Fade, by Aabria Iyengar and Mari Costa

10. Animal on the Cover: Yes, yes, don’t judge a book by its cover—but do go find one with a critter on the cover and give it a read! Absolutely no other requirements here, get silly with it.

I’ll be reading: Shark Heart by Emily Habeck

11. Set in a Country You Have Never Visited: Fiction or nonfiction, doesn’t matter so long as it gives you a little glimpse of a country you’ve never visited in real life. If you’ve somehow visited every country currently recognized in the world, then I guess you get to go read something set in space.

I’ll be reading: A Magical Girl Retires by Park Seolyeon and Kim Sanho, translated by Anton Hur

12. Science Fiction: A genre just as diverse as fantasy, with a little something for everybody! I recommend Becky Chambers’ Long Way to a Small, Angry Planet for those who want to kiss an alien in the stars and Jessamine Chan’s The School for Good Mothers for those who want a surveillance state dystopia that hits much closer to home.

I’ll be reading: Womb City by Tlotlo Tsamaase

13. 2025 Debut Author: Read a book by someone who’s releasing their first book in 2025. Fic or nonfic, any genre, no further requirements. Not quite a free space, but pretty close!

I’ll be reading: Liquid: A Love Story by Mariam Rahmani, coming out March 11

14. Memoir: Per Wikipedia, a memoir is “any nonfiction narrative writing based on the author’s personal memories.” Some are funny, some are heartbreaking, some are both! I recommend Carman Maria Machado’s In the Dream House and Roxane Gay’s Hunger, because I tend to lean heartbreaking!

I’ll be reading: Crying in H Mart by Michelle Zauner. Again, I like heartbreaking!

15. Read a Zine, Make a Zine: Not familiar with zines? No problem! Check out some of these digital archives for inspiration, and then craft your own zine with this simple guide (or do it your own way, I’m not in charge of you).

Internet Archives: https://archive.org/details/zines

Gay Zine Archive Project: https://gittings.qzap.org/

POC Zine Project: https://poczineproject.tumblr.com/

Library of Congress: https://www.loc.gov/collections/zine-web-archive/

16. Essay Collection: Like a short story collection, but it’s nonfiction now. Some of my favorites include Samantha Irby’s We Are Never Meeting in Real Life, Elaine Castillo’s How to Read Now, Aimee Nezhukhumatathil’s World of Wonders, and Cathy Park Hong’s Minor Feelings.

I’ll be reading: A Little Devil in America: In Praise of Black Performance by Hanif Abdurraqib

17. 2024 Award Winner: What award? Any award you like! And boy, there are tons to pick from. Any book that won any award in the year 2024 is free game. If you need some places to start looking, check out some of these:

Lambda Literary Awards, for excellence in LGBT literature: https://lambdaliterary.org/awards__trashed/2024-winners/

The Alex Awards, for adult books with crossover appeal for teen readers: https://www.ala.org/yalsa/alex-awards

Ignyte Awards, celebrating diversity in speculative fiction: https://ignyteawards.fiyahlitmag.com/2024-results/

Women's Prize for Fiction (self explanatory) https://womensprize.com/prizes/womens-prize-for-fiction/

Others: https://www.bookbrowse.com/awards/

I’ll be reading: Biography of X by Catherine Lacey, winner of the 2024 Lambda Literary Award for Lesbian Fiction

18. Nonfiction: Learn Something New: I know very little about archaeology, anthropology, or any other fields that involve studying ancient cities, but Annalee Newitz’s Four Lost Cities: A Secret History of the Urban Age was some of the most fun I had with nonfiction in 2024, because every page brought a brand new discovery. For 2025, find a nonfiction book about a topic you don’t know ANYTHING about, and learn something new!

I’ll be reading: Cooling the Tropics: Ice, Indigeneity, and Hawaiian Refreshment by Hi’ilei Julia Kawehipuaakahaopulani Hobart

19. Social Justice & Activism: Read a book about a social issue, the history of an activist movement, or brush up on a guiding philosophy or ideology. Arm yourself with knowledge, besties, because I have a feeling we’re going to need it! if you need a good place to start, why not try Angela Davis' Race, Women & Class, Mariame Kaba's We Do This 'Til We Free Us, or Molly Smith and Juno Mac's Revolting Prostitutes?

I’ll be reading: White Feminism: From Suffragettes to Influencers and Who They Leave Behind by Koa Beck

20. Romance Novel: Listen to me. Fucking listen to me. I mean a ROMANCE. NOVEL. Not a novel that incidentally has a romance in it. Romance novel, motherfucker. Go check out the romance section and have some whimsy as two people fall in love through the most contrived series of events ever conceived. If you really need a romance that makes you feel smart (that’s still sexy and messy as hell), try Akwaeke Emezi’s You Made a Fool of Death with Your Beauty.

I’ll be reading: Go Luck Yourself by Sara Raasche

21. Read and Make a Recipe: Could be a cookbook, could be a recipe you yoinked from the New York Times, could be something your grandparents lovingly wrote down by hand. Could be as complex or as simple as you like, just make something tasty! Some cookbooks I’ve enjoyed are Sohla El-Waylly’s Start Here, Dan Pashman’s Mission Impastable, and John Wang and Storm Garner’s The World Eats Here.

22. Horror: Slashers, zombies, haunted houses, creeping paranoia, you name it! It’s time to get spooky and scary with all kinds of things going bump in the night. Maybe this is the year to finally keep up with Dracula Daily? Not for me, I'm not doing that, but you could!

I’ll be reading: I Was A Teenage Slasher by Stephen Graham Jones

23. Published in the Aughts: A throwback, but not too far back. Read something published between 2000 and 2009. Maybe it’s time to finally get into Twilight? (For legal reasons, that’s a joke.)

I’ll be reading: The Sluts by Dennis Cooper, published in 2004

24. Historical Fiction: You know, fiction that takes place in a bygone era! Please remember, this isn’t just about reading a book that’s old; we have a separate prompt for that! This is about reading something that takes place in the past relative to the time it was written. Pride and Prejudice is historical to us, but was contemporary when Austen wrote it. Think of Brit Bennett's The Vanishing Half, Markus Zusak's The Book Thief, or history + a bit of fantasy in book's like R.F. Kuang's Babel.

I’ll be reading: The Yiddish Policemen's Union by Michael Chabon

Bookseller or Librarian Recommendation: This one is fun, and something I always like to do when I’m travelling and visiting a new bookstore. Ask a bookseller or librarian to recommend something they’ve liked, and check it out! If going in person isn’t feasible, many bookstores and libraries have staff picks on their websites, and the Indie Next List is a monthly list of independent booksellers’ favorite new releases.

I’ll be reading: The Last Report on the Miracles at Little No Horse by Louise Erdrich, which I bought at Erdrich’s bookstore, Birchbark Books, this summer :)

lastly: tagging people who asked to be tagged to make sure they didn't miss this! @thebisexualwreckoning @perfunctoryperfusions @reallyinkyhands come get your bingo sheet!

#bookblr #2025 book bingo

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omgthatdress · 1 year ago

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An Analysis of the Ubiquity of Mall Brands in the late 1990s to early 2000s, or

I Fucking Hate These Guys

by OMG!thatdress

If you were a tween to teenager from roughly 1997 to 2004, chances are, you were left with profound life-long trauma caused by someone wearing Tommy Hilfiger, Abercrombie & Fitch, Ralph Lauren, Nautica, American Eagle, The Gap, Old Navy, or, if you were came along a little later, Hollister or Aeropoastale.

I cannot overstate to my young followers how over-saturated these brand names were in teen culture at the turn of the millennium, the extend to which EVERYONE was wearing them, and yet, in a weird way, how light the imprint they actually left on fashion history was.

Watching iconic teen shows of the era, you don't see any of them because a.) TV teenagers tend to be way cooler and more stylish than awkward and desperate real teenagers actually are, and b.) these brands were all copyright protected, which kept their names and logos off the airwaves.

Look in a middle school yearbook, however, you'll see it. Look at your aunt and uncle's high school photo albums, you'll see it. Ask any late Gen X or early Millennial. It was real and it was fucking awful.

The big question is why? Why? WHY, GOD WHY?! There's a lot of answers to that question.

First of all, I'm going to cite this absolutely wonderful article from Collector's Weekly about why everyone's grandma had a hideous orange couch in the 70s, and give the most simple and straightforward answer: it's what was available.

This is when the concept of online shopping is still very much in its infancy, and the hub of American consumer culture was still your local mall. If you needed new clothes, you went to the mall. And guess what stores were at every local mall? You guessed it.

For the second answer, I'm going to dig up this utter relic from the early days of internet meme-ing, that has nonetheless stuck with me and had a profound impact of my understanding of how popular fashion works:

I'm pretty sure that the reason Abercrombie & Fitch manages to survive as a brand today rests solely increasingly middle-aged Millennial men whose sense of style has refused to evolve past the shit their mom bought them in high school.

And why the hell would they? Nobody wore Abercrombie because it made them stand out or feel special. I'm still pretty convinced that nobody actually *liked* the aesthetic or thought the clothes actually looked good. You need not look past the basic color palette to understand these were not brands meant for uniqueness or self-expression.

While Britney Spears pranced around stage in her iconic neon colors and body glitter, American teenagers existed in a never-ending hellscape of washed-out neutrals, faded denim, and American flag primary colors.

All of which served its exact purpose: it was safety. It was a way to appear cool if you didn't want to go through the ordeal of actually having a personality or a sense of style. Which, of course, goes back to point number one: it was just shit you bought at the mall because you needed clothes.

It wasn't enough to save you once the school bully caught that whiff of autism and/or queerness on you, but it was enough that you could blend into the herd and pray no one ever noticed you.

Underneath it all was a very subtle undercurrent of class and classism: to wear mall brands was to declare to the world that you could indeed afford to shop at the mall. It meant you weren't, god forbid, poor.

Status symbol clothing goes back to the invention of clothing itself. The concept of brands as status symbols is still very much alive and well, its just more limited to actual luxury brands nowadays. One need look no further than your favorite high-end children's clothing website to see that rich parents still very much think it important that you know their five-year-old is wiping its boogers on Versace.

None of these brands were actual high-end luxury brands, but they still advertised and presented themselves as such. Their ads featured signifiers of "all-american" (read: White) wealth: yachts, skiing, horses, beaches, shirtless dudes with chiseled abs playing verious sportsballs.

The color palettes and cuts mimicked the preppy "Ivy" style of the New England old-money elite, along with their hobbies and lifestyle. You may not actually own a horse, but you can wear a polo shirt. You may not be able to run without breaking your ankle, but you wear the same shirt as the dude holding a football in the ad.

It was an elitist, White and skinny image that didn't age well into the diversity and body-positivity of the 2010s.

In 2003, a lawsuit was filed against Abercrombie & Fitch alleging systematic racial discrimination. People of color were rarely hired, and if they were, they were given jobs in the back, away from customer view. In 2005, the U.S. district court approved a settlement of $50,000. A few years ago, Netflix released the documentary White Hot: The Rise and Fall of Abercrombie & Fitch which admittedly I haven't watched yet because my hatred runs too deep to remind myself of its existence.

youtube

It was a hatred of Abercrombie & the (white, thin, neurotypical, heterosexual) conformity that it represented that drove me screaming into the loving arms of Hot Topic and Linkin Park. Jordan Calhoun wrote an excellent article for the Atlantic about his experience growing up poor and Black and not fitting in to the Abercrombie aesthetic.

I would be very remiss if I didn't bring up the "urban" mall brands of the early 2000s: Fubu, Sean Jean, Ecko, Baby Phat, among others. They were favored by Black teenagers and White teenagers who wanted to be Black. I know there's a lot to be said about these brands, but I'm too Caucasian to really be able to talk about them with nuance. Maybe someone else will, and I will be very happy to listen.

As much as I hate Tommy Hilfiger, I really do have to give him credit for recognizing the incredibly lucrative "street wear" market and selling power of hip-hop. While most of these mall brands kept their image sparkling White, Tommy made Aaliyah his brand ambassador and regularly appeared in the wardrobes of popular rap and R&B artists of the time.

It'd be very easy and very reductive to say that the changing ideology of the 2010s was the downfall of preppy mall brands, but really, the thing that truly killed them was the downfall of the mall itself. Shopping habits changed, and logos and brand names no longer held the power they once had.

The moral of the story is that being a teenager is fucking hell, and these popular brands both offered the safety of conformity and a status symbol to hold over the heads of the poor and uncool. The irony is that everyone who hated them as teenagers (read: ME) and the freaks who grew up to truly love the power of self-expression through personal style (read: ME) became the truly cool people. If you wore Abercrombie you grew up to vote for Donald Trump.

GO GOTH. PREPS SUCK. THE END.

#1990s #2000s #Tommy Hilfiger #Abercrombie & Fitch #Ralph Lauren

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