#valuable content
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techsavvy-agcy ¡ 2 months ago
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How to create content people save and revisit
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How to create content people save and revisit
Within the immense ocean of online material, where millions of articles, videos, and social media posts struggle for visibility, how can you guarantee that yours stands out? The key is not in demanding engagement, but in earning it. This means moving from a "needy" mentality, always pursuing likes and shares, to a "needed" mindset, offering real value that people actively seek.
This goes beyond crafting "good" content; it focuses on developing essential content. To comprehend how to do this, we can look to Abraham Maslow's hierarchy of needs, applying its key principles to the online environment. By addressing core human wants and fears, your content can become crucial.
Physiological Needs: Addressing the Immediate and Tangible
At the foundation of Maslow's hierarchy are physiological needs – the essential building blocks for human survival, like food, water, and shelter. When it comes to content, this translates to addressing pressing, tangible problems and delivering practical solutions.
Example: Think of your content as a lifeline, helping people navigate everyday hurdles and find instant gratification. Picture it as a form of "digital nourishment" – something that instantly quenches a thirst for knowledge or eases a pressing worry.
Let's say someone's searching for "how to fix a leaky tap." What they're after is a straightforward guide, a list of tools they'll need, and a short, simple video showing them how it's done - not a deep dive into the philosophy of plumbing!
Needy Content: What we don't need is a blog post called "The Art of Plumbing: A Journey of Discovery" that's big on abstract concepts but short on practical advice.
Needed Content: We need a "DIY Leaky Faucet Repair: A Step-by-Step Guide for Beginners." This guide should include a clear visual tutorial, a printable list of materials, and troubleshooting tips. This kind of content addresses an immediate problem, saving the user time, cash, and headaches.
Safety Needs: Building Trust and Providing Security
When physiological needs are addressed, safety becomes a major focus. This includes aspects such as physical security, financial safety, health, and a sense of order. In the digital environment, content that responds to safety needs enhances trust, reduces anxiety, and delivers trustworthy, verified information.
Your writing should act as a reliable manual, providing consolation and clarity in a world that is often overtaken by uncertainty and false information.  It positions you as an authority figure that people can trust to protect them from potential threats.
Example: Reflect on the vast quantity of health information accessible on the internet, much of which is contradictory or misleading. Individuals looking for guidance on a specific health issue require reliable, evidence-based information rather than anecdotal assertions.
Needy Content: A social media update claiming a "miracle cure" for a chronic condition, lacking any scientific validation or credible references.
Needed Content: A comprehensive article titled "Understanding [Health Condition]: Symptoms, Diagnosis, and Evidence-Based Treatment Options" – thoroughly researched, referencing medical journals, and developed in collaboration with healthcare experts. This type of content instils a sense of trust and dependability, enabling individuals to make well-informed choices regarding their health. Likewise, an article titled "How to Identify Phishing Scams: Safeguarding Your Digital Identity" directly tackles a safety issue by offering practical measures to evade online threats.
Social Needs: Fostering Connection and Belonging
People are fundamentally social beings, driven by the need for connection, belonging, and love. In the context of content, this means developing experiences that cultivate community, enable interaction, and allow individuals to feel acknowledged and part of something bigger than themselves.
Your content should act as a trigger for connection, fostering conversation, shared experiences, and a sense of collective identity. It goes beyond a simple one-way message and actively invites engagement and empathy.
Example: Reflect on the isolation that numerous people encounter in niche hobbies or tough life situations. They seek connections with others who have similar experiences.
Needy Content: A dedicated forum or Facebook group titled "First-Time 
Needed Content: Sharing Your Journey and Tips," where new parents can pose questions, express their worries, celebrate achievements, and provide support to each other. This type of content fosters a feeling of belonging and community, addressing a basic human desire for connection. Likewise, a content series that highlights interviews with community members, sharing their stories and experiences, can cultivate a profound sense of shared identity and mutual understanding.
You can transform your material into something people can't live without if you can understand and meet these fundamental human wants. Give up pleading for attention and concentrate on becoming truly indispensable. People will naturally want to interact with you when you provide actual value, solve their problems, establish connections, and foster trust. This will ensure that your material is not just seen but also truly appreciated.
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raffaellopalandri ¡ 6 months ago
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Purposeful Communication in the Digital Age
In a world where online communication is increasingly dominated by noise, superficial exchanges, and algorithm-driven agendas, I strive to bring intention and meaning to my digital interactions. Photo by Magda Ehlers on Pexels.com My approach to online communication is rooted in the same principles that guide my offline communication: purpose, value, and seriousness. Blogging as My Primary…
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smbmatters ¡ 1 year ago
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Affordable Customer Acquisition: Budget-Friendly Strategies for Success
Acquiring new customers is crucial for the growth of any business. However, for small businesses or startups, budget constraints can make customer acquisition seem like a daunting task. Fortunately, there are numerous affordable strategies that can help you grow your customer base without breaking the bank. In this article, we will explore various budget-friendly customer acquisition strategies that you can implement to achieve success.
1. Understanding Your Target Audience
Before you start any customer acquisition efforts, it's essential to understand your target audience. Knowing who your potential customers are, their preferences, and their pain points can help you tailor your strategies effectively. Use tools like Google Analytics, surveys, and social media insights to gather data about your audience.
2. Leveraging Social Media
Social media platforms are powerful tools for customer acquisition, and they can be incredibly cost-effective. Create engaging content that resonates with your audience and encourages them to share it. Use platforms like Facebook, Instagram, Twitter, and LinkedIn to reach a broader audience. Additionally, consider using social media advertising, which allows you to target specific demographics and interests.
3. Content Marketing
Content marketing is a long-term strategy that involves creating valuable, relevant content to attract and engage your target audience. Start a blog on your website and regularly publish articles that address your customers' needs and interests. High-quality content can improve your search engine ranking, drive traffic to your site, and establish your business as an authority in your industry.
4. Email Marketing
Email marketing remains one of the most cost-effective customer acquisition strategies. Build an email list by offering something of value, such as a free e-book or a discount, in exchange for email addresses. Send regular newsletters with updates, promotions, and valuable content to keep your audience engaged and encourage them to make a purchase.
5. Referral Programs
Referral programs can be a highly effective way to acquire new customers. Encourage your existing customers to refer their friends and family by offering incentives such as discounts, freebies, or cashback. Word-of-mouth referrals are powerful because they come from trusted sources.
6. Collaborations and Partnerships
Partnering with other businesses can help you reach a wider audience without spending a lot of money. Look for businesses that complement yours and propose a collaboration. This could involve co-hosting an event, cross-promoting each other's products or services, or offering bundled deals.
7. Search Engine Optimization (SEO)
Optimizing your website for search engines is essential for attracting organic traffic. Conduct keyword research to identify the terms your potential customers are searching for and incorporate these keywords into your website content. Ensure your site is mobile-friendly, loads quickly, and provides a good user experience.
8. Influencer Marketing
Influencer marketing can be a cost-effective way to reach new customers, especially if you work with micro-influencers. Micro-influencers have smaller but highly engaged followings and can often be more affordable than celebrities or major influencers. Identify influencers in your niche and propose a collaboration to promote your products or services.
9. Hosting Webinars and Workshops
Hosting webinars and workshops can help you showcase your expertise and attract potential customers. Choose topics that are relevant to your audience and provide valuable information. Promote your events through social media, email marketing, and partnerships to reach a larger audience.
10. Utilizing Online Reviews and Testimonials
Positive online reviews and testimonials can significantly influence potential customers' decisions. Encourage satisfied customers to leave reviews on platforms like Google, Yelp, and social media. Display these testimonials prominently on your website to build trust and credibility.
Conclusion
Acquiring new customers doesn't have to be expensive. By implementing these budget-friendly customer acquisition strategies, you can effectively grow your customer base and drive business success. Focus on understanding your audience, leveraging digital marketing tools, and building strong relationships with your customers. With a strategic approach and consistent effort, you can achieve impressive results without breaking the bank.
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designedbyced ¡ 1 year ago
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The Ultimate Guide to Content Marketing: Creating Valuable Content that Converts
Content Marketing: Creating Valuable Content that Converts Welcome to the wonderful world of content marketing! In this blog post, we’ll explore the art of creating valuable content that not only engages your audience but also converts them into loyal customers. So grab your favorite beverage and let’s dive in! The Power of Content Marketing Content marketing has become an essential strategy…
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smsgatewayindia ¡ 2 years ago
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WhatsApp Business API: How to Boost Customer Engagement and Drive Business Growth
WhatsApp Business API provides a priceless platform for companies to interact directly with their clients, enabling effective and timely communication. However, this convenience entails a duty to follow WhatsApp's rules and regulations.
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wn11ow ¡ 1 month ago
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love the implications in this vod that the lifesteal world is alive. Zam, around the three hour mark and ahead, goes on a tangent about the server after talking about the heart she found in the ground.
"I- i feel like everyone takes the server for granted, cuz like.. why has spawn been blown up so many times? Don't we know that hurts the server. It makes it sad."
I love that. Im taking that as canon. I am going to tie that into why Zam is the heart of so many conflicts in lifesteal. Because, he's been patching up spawn for the entirety of the season, basically the heart of the server.
The rain, the heart in the ground, the continuous torture nexus. yeah, girl, I think you're just the servers favorite soldier.
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thegreatyin ¡ 6 months ago
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important lore most non-FL people who follow me probably don't know is that music is downright intoxicating to curators. like. for them, going to an opera is equivalent to a bar crawl. what i'm saying is you could totally lock the scoundrel in a room with nothing but a record player and classical music playing on loop and then come back five hours later to find her laying on the floor blitzed out of her goddamn mind
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volitioncheck ¡ 2 years ago
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does near every single post-canon DE fic out there need to be tagged ‘Sober Harry Du Bois’? i’m getting so tired of it.
do i expect every single piece of fan content to have to fully delve into the often-depressing always-complex topic of addiction? not really. sometimes you just want to write/read a silly fluffy romance one-shot, whatever. i get it. but i think my issue is specifically with the fact that for nearly every sillyfluffy au out there, there almost must be a ‘sober harry du bois’ tag. and it does feel very slapped-on more often than not.
i think to me it is an unconscious statement that nothing *good* can ever happen to harry du bois until he is completely and permanently sober. before solving the next big case, he has to be sober. before quitting the force, he has to be sober. before falling in love with kim, he has to be sober. before accomplishing anything, starting any sort of recovery, making any life improvement, he must first be sober.
sobriety as a goal, as a journey, and honestly as a concept in of itself is not as cut and dry as so many people think it is. and i think it would serve a lot of people well if they did some introspection on the implications of how nearly every single post-canon fic that isn’t dealing directly with harry’s addiction have him as completely sober instead.
if the plot of the fic isn’t going to touch directly on harry’s substance use (and again, i’m not demanding that every single fic should), why does that mean that sober!harry must be the default?
i think i am just tired of reading a casefic, a smutty one-shot, a fantasy au, whatever, where it almost seems that before getting on with the plot, the author feels obligated to first assure us that the harry we’re reading about is a Sober Harry. it’s established with a couple lines in the exposition, probably about his improved appearance, a tag up top, and then never brought up again; a checkmarked box. like the societal image of An Addict has completely prevented people from being able to imagine a person just, continuing to live life, while still struggling with addiction.
life happens, with all of its backslides and achievements, mundanity and changes, to people with drug addictions just as much as people who don’t. is a post-canon harry who isn’t sober not worth writing about?
i think so. i think the game we all played thinks so too. in fact i think that sentiment is woven into the game’s very core. i just wish i saw that reflected in our fan content more.
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lunationflux ¡ 2 years ago
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learning after effects by. doing whatever this is, apparently
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itslavenduh ¡ 10 months ago
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I pulled my first ever illustration rare last night <3
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smbmatters ¡ 1 year ago
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Why Customer Acquisition is the Key to Business Growth
Customer acquisition is undeniably the cornerstone of business growth. The ability to consistently attract and convert new customers is what drives a company's expansion and long-term success. This article explores the importance of customer acquisition, the strategies to enhance it, and how it ultimately fuels business growth.
Understanding Customer Acquisition
Customer acquisition refers to the process of bringing new customers into your business. It encompasses all the strategies and tactics a company uses to attract potential customers and convert them into paying clients. This process is crucial for businesses of all sizes because without new customers, growth stagnates.
The Role of Customer Acquisition in Business Growth
Customer acquisition is not just about increasing sales; it is about building a sustainable customer base. A growing customer base leads to higher revenue, which can be reinvested into the business for further growth. Additionally, new customers often bring fresh perspectives and insights that can drive innovation and improvements.
Effective Customer Acquisition Strategies
1. Identifying Target Audience
To acquire customers effectively, it is essential to know who your target audience is. Conduct market research to understand their needs, preferences, and behaviors. Creating detailed buyer personas helps in tailoring your marketing efforts to attract the right audience.
2. Leveraging Digital Marketing
Digital marketing is a powerful tool for customer acquisition. Utilizing channels such as SEO, social media, email marketing, and content marketing can significantly boost your reach and engagement. Each channel offers unique ways to attract and convert potential customers.
3. Creating Compelling Content
Content is king when it comes to customer acquisition. By producing high-quality, valuable content, businesses can attract and engage their target audience. Blog posts, videos, infographics, and whitepapers that address customer pain points and offer solutions can drive traffic and conversions.
4. Utilizing Social Media Platforms
Social media platforms are invaluable for customer acquisition. They allow businesses to connect with their audience on a personal level. Regularly posting engaging content, interacting with followers, and running targeted ads on platforms like Facebook, Instagram, and LinkedIn can increase visibility and attract new customers.
5. Implementing SEO Best Practices
Search Engine Optimization (SEO) is crucial for driving organic traffic to your website. By optimizing your site for relevant keywords, you can improve your search engine rankings and attract potential customers who are actively searching for your products or services.
6. Offering Free Trials and Demos
Free trials and demos can be highly effective in converting potential customers. They provide an opportunity for prospects to experience your product or service firsthand, which can significantly increase their likelihood of making a purchase.
7. Building Strategic Partnerships
Collaborating with other businesses can enhance your customer acquisition efforts. Strategic partnerships allow you to reach new audiences and benefit from the established trust and credibility of your partners.
8. Utilizing Referral Programs
Referral programs leverage the power of word-of-mouth marketing. Encouraging your existing customers to refer new clients by offering incentives can expand your customer base rapidly.
9. Investing in Paid Advertising
Paid advertising can provide a quick boost to your customer acquisition efforts. Platforms like Google Ads and Facebook Ads offer targeted advertising options that can help you reach a broader audience and drive conversions.
Measuring Customer Acquisition Success
To ensure the effectiveness of your customer acquisition strategies, it is important to measure and analyze your performance. Key metrics to track include:
Customer Acquisition Cost (CAC): The total cost of acquiring a new customer.
Customer Lifetime Value (CLV): The total revenue a business can expect from a customer over their lifetime.
Conversion Rate: The percentage of visitors who become paying customers.
Churn Rate: The percentage of customers who stop doing business with you over a given period.
By regularly analyzing these metrics, businesses can identify what is working and what needs improvement.
The Long-Term Benefits of Effective Customer Acquisition
Successful customer acquisition has long-term benefits that go beyond immediate revenue increases. It helps in building a loyal customer base, which is crucial for sustained growth. Loyal customers not only provide repeat business but also become advocates for your brand, further driving acquisition through referrals and positive word-of-mouth.
Conclusion
Customer acquisition is the key to business growth. By understanding its importance and implementing effective strategies, businesses can continuously attract and convert new customers. This not only boosts revenue but also builds a loyal customer base that supports long-term success.
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aphantimes ¡ 2 months ago
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so many things are like. i can't tell if everyone around me is acting and exaggerating or if they're serious. i just don't experience any of what they're describing. every description of "love" just ends up confusing me, i never had "dreams" for the future, i don't reminisce on happy memories. am i just an outlier empty husk of a human or am i taking people too literally and they're being metaphorical or something???
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burnoutsyndrometheseries ¡ 3 months ago
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not this video coming in a clutch to save my sanity amidst an off drought 😭🙏
youtube
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hivemuthur ¡ 3 months ago
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I just found out about that audio and lord… it was SPICY. *chef’s kiss* What a beautiful way to start a Friday morning ❤️
HAPPY FREAKY FREAKTOR FRIDAY FOR THOSE WHO CELEBRATES 🎉🎊🕺🏻🥂
Hi Dannie! I had no idea that there was so many people who haven't heard the audio yet :v also bless OG for making 3 versions, so v cool of them.
And yup, happy Freakday, fic soon!
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myloveforhergoeson ¡ 4 months ago
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i need to block the james maslow tag jesus christ it’s a jumpscare literally every time…
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