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Event Information of Project Qatar 2019

Project Qatar is one of the grandest and comprehensive platforms meant for experts from the building and construction industry.  The real estate industry is growing really fast, and events like Project Qatar helps individuals to stay updated with the current trends, technologies, and development happening in the industry.

Project Qatar 2019 started on April 29 to May 1 and was successful in offering a platform for the global leaders to come together and explore various construction-related opportunities. It became a medium for construction companies to bid for large local as well as international construction projects.

This was the second year when Project Qatar organized an exhibition for companies and brands to showcase their products and services to the end-users. The theme of the expo was – Future eof Construction in Qatar. The keynote addresses were given by senior representatives of the Public Works Authority and Qatar Chamber of Commerce and Industry.

The three-day conference was power-packed with government speakers, market leaders, and industry specialists, who provided insights on trending themes like:

·  Building Today for the Future Qatar

·  Iconic Real Estate Developments Towards 2022 FIFA World Cup

·  Technology and Innovation for the Future of Energy in Qatar

·  Qatar Smart Cities Transforming the Future

The theme for day 1 was Building Today for the Future Qatar. Throughout the day there were numerous sessions that were theme-based. The sessions allowed participants to discuss and explore new business opportunities available in the local and foreign companies.

The theme for day 2 was Iconic Real Estate Development Towards 2022 FIFA World Cup. The day featured discussions on some important infrastructure projects including the Museum of Islamic Art, the 2022 FIFA World Cup Projects, and the National Museum of Qatar.

The theme for day 3 was Qatar Smart Cities Transforming the Future. The highlights throughout the day included discussions on how the cities in Qatar are being planned and built to create a bright future. The session then concluded with a panel discussion by representatives from Parsons International, Msheireb Properties, and Qatar Green Building Council.

Similar to 2019, this year Project Qatar has lined up some interesting sessions by industry experts, organized more than 500 exhibits, and expects more than 14000 visitors from more than 30 countries. This year, experts from Altius Technologies have also planned to attend the event and showcase their range of customizable B2B products and services. 

If you wish to interact with experts from Altius Technologies and attend exhibits and sessions of other industry leaders, register yourself for the upcoming Project Qatar Expo held from 7th to 9th April 2020. If you want to experience our products and services, book an appointment with us now.

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Glimpses of Biennial ‘Drives and Controls’ Exhibition

Drives and Controls is one of the leading expos showcasing the latest trends and technologies in the field of automation, power transmission, and motor engineering. It is a biennial expo and was lastly held in Birmingham NEC on 10-12 April 2018.        

Drives and Controls Expo 2018 was a grand success wherein hundreds of engineering professionals got hands-on experience of the latest products, technologies, and services. Drives and Controls Expo is the largest manufacturing and industrial exhibition in the UK, and in 2018, the expo was co-located with 5 other industrial expos – The Smart Industry Expo, Fluid Power Systems, Air-Tech, Plant and Asset Management, and Mach and What’s New in Electronics Live.

Compared to the expo in the year 2016, the Drives and Controls Expo in 2018 had more visitors, recording a total number to 13,000. Next year there is a launch of a live robotic demonstration area reflecting this dynamic and fast-growing sector representing robotic technology across the industrial landscape. In 2018, there was a full conference program that focused on automation and the trends that affect the manufacturing base.

Drives and Controls Expo 2018 gathered all the key suppliers together and displayed the latest state-of-the-art equipment including motors, drives, machine safety, sensors, programmable controllers, inverters, motion controls, repairs and maintenance, gear, brakes, clutches and couplings, displays and meters, and more.

The expo was packed with free technical seminars with top-class speakers offering expert insight and practical advice on the issues that affect you the most. The Drives and Controls 2020 expo will be held from 21-23 April at NEC Birmingham. This year, experts from Altius Technologies will be participating at the expo. You can meet our experts and experience our wide range of online B2B products and services. 

Altius Technologies offers specialized solutions such as Product Information Management solutions, Software solutions, Digital Marketing Solutions, Product Data Management solutions, and more. All of these products and services can be customized as per clients’ requirements.

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Glimpses of eTail Germany 2019 Conference

eTail is one of the largest eCommerce conferences held in Berlin that brings together eCommerce retailers and innovators from across the world.  The entire conference focuses on helping retailers from various industries build strategies and create a memorable online shopping experience to millions of customers.

Last year, eTail conference took place on 7th and 8th March at the Intercontinental Berlin.  Some of the key speakers at the conference included, Hendrik Blenken Blijdenstein, CEO Digitec Galaxus; Constance Stein, Head of eCommerce innovation Otto; Johan Lidenmark, CDO Intersport; Arnaud Jolif, CMO Deindeal; Thorsten Wilhelm, CCO Intertoys; and more. In total there were 80 top speakers and more than 400 eCommerce experts present at the conference.

The conference gathered eCommerce professionals, digital marketers, business developers, entrepreneurs, web designers, and experts from the digital community present around the world. The experts discussed, debated, and interacted over major topics like blockchain for eCommerce, voice search, social commerce, eCommerce trends of 2019, distributed commerce, omnichannel expectations, customer engagement, machine learning strategy, data science, AI, product strategy, B2B marketing, digital marketing, and so on.

The 2-day conference was a grand hit. Attendees shared some very positive feedback – “At the conference we learnt to create personalized strategy that will help us have a single customer perspective. This will eventually help us meet the rising customer expectations.” 

Katrin Huke, eCommerce Manager at the QVC, said, “With inspiring and varied presentations, meeting high class service providers on an international level was extremely beneficial to QVC as a worldwide eTail company”.

The eTail conference is held by Worldwide Business Research (WBR) that often organizes several eCommerce, retail, conversations, digital marketing, and social media events around the world.

The eTail Germany 2020 conference will be held from 9th to 11th March at the Intercontinental, Berlin. The conference will cover topics like online marketing, digital engagement, customer acquisition, retention strategies and more. This year, Altius Technologies will also participate at the conference. You can interact with our experts and experience our innovative eCommerce solutions at the conference. To know about the agenda visit the official website or check out social media sites of eTail Germany 2020.

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Glimpses of Seamless Southern Africa 2019

Seamless Africa is the continent’s leading payments, fintech, retail and eCommerce exhibition, and conference. The last event of Seamless Southern Africa took place on 11th and 12th March 2019. The event was a grand success and witnessed the presence of more than 3000 attendees from across the world. 

The audience consisted of 83% decision-makers and influencers from major banks in West Africa. The exhibition consisted of more than 40 exhibitors and startups. Some of the major exhibitors present at the event were Bloom Impact, CR2, Paymob, Liferay, Paywall, Famoco, Netcore, Future card, and more.

The exhibition had several stalls from a variety of fields like delivery and logistics, mobile-commerce solutions, payment processors, eCommerce platforms, payment platforms, merchandising solutions, banking technology, CRM, loyalty solutions, store design consultants, cash handling software, chip manufacturers and so on.

The 2-day event was sponsored by HPS – Enabling Innovative Payments, Union Pay International, and GTP. The event was power-packed with more than 90 influential speakers from across the banking and financial sectors. Several technology companies and solution providers got an opportunity to interact with their counterparts as well as a global audience.

Visitors witnessed a wide range of latest technologies, trending products, and services. The event and exhibition aim to offer the latest updates of the industry along with new business collaborations and networking chances. The conference facilitated brand promotion, generation and implementation of new ideas, new business opportunities, and collaboration with leading technology providers.

Similar to the 2019 conference, this year Seamless Southern Africa is expected to be a grand event in itself. The conference and exhibition will be held from 6-8 April 2020 at the Sandton Convention Center, Johannesburg. This is your chance to witness innovation in the field of digital and payment space. The event will cover all the latest trends and technologies from the payments, bank tech, fintech, and insuretech ecosystems.

This year, experts from Altius Technologies will be participating in the event and will also put up an exhibit to showcase their unique range of products and services. Altius Technologies offers specialized B2B products and services that can be fully customized based on your business needs. Some of our innovative offerings include Product Information Management services, Product Data Management services, eCommerce services, Software services, Digital Marketing services, and so on.

If you wish to experience our offerings and consult with our tech experts then book your calendar for the upcoming Seamless Southern Africa 2020. 

You can also book an appointment with us now to avail for immediate consultation and implementation services.

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B2B Marketing Expo 2020 is the best time to strategize your eCommerce

The London edition of the B2B Marketing Expo is around the corner and people in the industry are excited about it. There is a lot in store for everyone to test new ideas, meet new people, collaborate with marketing experts, etc. to revolutionize their businesses. 

Based on our years of experience in digital marketing solutions and alike, we present a comprehensive guide for attendees to make the most out of the two-day B2B Marketing Expo happening in ExCeL London on 25-26 March 2020.

1. Get your ideas tested

The B2B Marketing Expo 2020 is a great place for new entrepreneurs looking to start a business. It is a place where one should put their newer ideas to test among the various industry experts, business leaders, marketing gurus, etc. 

Such trade shows offer an excellent platform for improvement in business ideas and provide an excellent base for networking. 

2. Why be just good when you can be amazing!

A lot of small businesses have a strong customer base for their market size. Being in a very comfort zone, they eventually fail to realize their actual potential of tapping the larger market. 

Such Marketing expos have talks, masterclasses, exhibits from various industry experts all across the globe. It is the best platform to ask questions and get a tailor-made marketing strategy for one’s business to grow. 

3. There is one for everyone

Even well-established companies need to strategize their businesses according to the changing times. Such marketing expos are worthy to attend to assess the current market trend, analyze the market potential, witness innovative new-age marketing tools, solutions & much more. 

Altius Technologies has been in the industry for more than a decade to guide new as well as leading businesses in the digital marketing realm. Altius is making its presence at the London edition of B2B Marketing Expo 2020 and would love to interact with businesses and offer end-to-end solutions for their eCommerce.  

Tips to ease at the B2B Marketing Expo 2020

Now that the purpose of the B2B Marketing Expo 2020 has been dealt with, here are some tried & tested tips to ease at the marketing expo or at any conference, trade shows, corporate events for that matter. 

1 Define your goals & create an action plan 

Define your goals by answering such questions like why you are there and what do your ideal outcomes look like? Are they related to knowledge building, forming relationships or buying specific services or products? 

Reading more about the expo, the exhibitors, speakers scheduled for the expo and also, prioritizing exhibitors and preparing some questions relatable to your business should be the ideal beginning strategy.  

2 Get involved even before the trade show starts

Getting active on social media will help in this case. One can follow the official social media platforms representing the trade show in order to match one’s expectations. 

One can start following and connecting with other delegates, partners and speakers who are scheduled to grace the occasion at the trade show. It will work as the “ice-breaker” moment even before one meets them physically. 

3 Carry the essentials

Basic items like a pen, notepad, business cards (a lot), the phone are all one need at the business expos.  

4 Stay engaged during the trade show

One must not let go of this opportunity to build a base for future networking. Not spending too much time with the ones you already know and trying to engage with newer people is a good way, to begin with 

Dividing the time between the number of exhibitors you have chosen to visit whilst also including for impromptu networking will help one stay on course. Also, plan for regular breaks to not be drained out completely after the show. 

5 Ask to send information on email 

While it is often the practice of collecting every piece of literature and promotional gift that the exhibitors are offering, try not to follow it and ask the exhibitor to send you relevant information on email. It remains safe for future reference. 

The overwhelming success of the previous B2B expo has raised the expectations of the 2020 London edition of the B2B Marketing Expo. Meet Altius Technologies, a B2B eCommerce Data Processing expert & solutions provider on 25-26 March 2020, ExCeL London. 

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Glimpses of ISA Atlanta 2019

ISA Atlanta holds one of the largest conventions for educating manufacturers, distributors, and IMRs about various industry changes occurring with time. This is a large platform for networking with industry experts and learning new business strategies, trends, and techniques that will eventually help in business growth.

ISA Atlanta 2019 was a grand success, held on 6th to 8th April 2019 in Houston, Texas. The event hosted 6 networking receptions and 3 days filled with multiple educational sessions. Participants were found busy attending various business meetings and discussing issues and challenges faced by them.

The event had an energetic start with Duncan Wardle, Former Head of Innovation and Creativity – Walt Disney Company, who gave the opening keynote speech on Embedding a Culture of Creativity & Innovation into Everyone’s DNA. 

The 3-day convention was power-packed with thought-provoking discussions by industry experts like Ed Gerber, President & CEO – ISA, Chuck Delph, President – Vallen, Jim Fall, Vice President – 3M, Marisol Fernandez, Vice President Safety – Bunzl USA, and more.

The discussions were focused on important concepts like Leadership, Strategy, Transparency, Distributor Analytics, Manufacturers Analytics, Independent Rep and Manufacturer Relationship, Data Standardization, and more. 

Throughout the convention, there were multiple networking sessions scheduled at regular intervals. The closing keynote was delivered by Alan Beaulieu, President of ITR Economics on Shifting Gears and Looking Ahead – Discussing consumer behavior, policy pressures, labor market and more.

Like every year, this year too ISA awarded 7 scholarships to members and company employees encouraging and supporting them to continue education and/or professional developments. Two types of scholarships were given away by the ISA Foundation.

Gary L. Buffington Memorial Scholarship to Two (2) available up to $5,000 each and,

Allan W. Chartier Professional Development Scholarship to Five (5) up to $1,000 each

The ISA Foundation also gave away the John J. Buckley Lifetime Achievement Award to an individual from the MROP channel for their outstanding service in the industrial supply industry for a long span.

In addition, there was an Innovation Impact award given away to the most innovative leader. The award was sponsored by – 3M, Vallen, PipelineDeals, Rivet | MRO, Sales-i, Weiler Abrasives Group. The most innovative product was chosen from the range of products and services showcased in the new innovation hall.

With all of this and more, ISA Convention 2019 ended on a grand note leaving higher expectations for a grander convention in 2020. If you belong to the community of Distributors, Manufacturers, and IMRs, this is a convention that you must not miss out on. This year you will also get a chance to meet the experts from Altius Technologies and experience their innovative online B2B products and services. 

So, visit the official website and register yourself online for the upcoming ISA Convention 2020. 

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Glimpses of the Big Show 2019

The Big Show stands for Builders International Gathering show which is an annual exhibition organized for businesses from the building and construction industry in Oman, the Middle East, and the global markets. The exhibition showcases the latest products from various sectors of the industry like building materials, construction equipment, wood machinery, interior furnishings, and more.

The event was launched in the year 2002 as Interiors and Buildex and was later rebranded as the Big Show in 2010. It has managed to strengthen its image and market positioning over the years.

Similar to every year, the Big Show 2019 was a big hit. The event was held in Oman and proved to be a worthy opportunity for local as well as internal companies to learn about the key projects and developments in Oman. The exhibit became a medium for some valuable networking and sharing of business ideas.

The Big Show Oman 2019 was organized by Omanexpo LLC and this was the 16th International Exhibition of Building Materials, Construction Equipment, Ceramics & Bathroom Fittings, Wood Machinery and Interior Design.

The Big Show 2019 attracted 10,800 qualified visitors with serious buying interests. The visitors included architects, consultants, interior designers, property developers, manufacturers, retailers, suppliers, real estate agents, and more. Major organizations like Al Ansari Trading Enterprise LLC, Al Badri Group of Companies, Al Hashar & Co. LLC ,  Econtext Engineering Consultants, Galfar Engineering & Contracting SAOG, Ministry of Defense, Ministry of Information, Oman National Construction LLC, Royal Court Affairs - The Royal Estates, and more, were some of the numerous visitors at the expo.  

The Big Show 2019 was a grand success and how Muscat has geared up for the upcoming Big Show 2020. If you wish to be a part of the grand gathering of experts from across the building and construction industry, register yourself for the upcoming expo 2020 held from 30th March to 1st April 2020, at Oman Convention & Exhibition Centre, Muscat. This year, you will get a chance to interact with the experts from Altius Technologies, who will be showcasing their unique range of customizable B2B products and services. Discuss your business needs and get some innovative solutions in exchange. 

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Glimpses of Digital 1to1 Madrid 2019

Digital 1to1 is known to have helped create valuable human connections over the years. The platform gathers experts from the digital industry and top executives of leading brands and helps them network in the best possible professional environment. 

Digital 1to1 Madrid 2019 was a grand event filled with surprises. Thousands of retailers, eCommerce companies, and well-known brands were part of the event. Some popular brands included eBay, Sony Music, Nivea, LG, Douglas, Promod, Esade, Kia, Ubisoft, and more.

CEOs, CMOs, CFOs, and COOs from different organizations came together under a personalized agenda and discussed innovative digital solutions. The three-day event held from 22nd to 24th October 2019, proved to be a grand platform that helped in building numerous valuable networks. Businesses discussed their digital strategies with industry experts and went home with innovative ideas and solutions for their business.

It all started in the year 2011 when the first Digital 1to1 was organized. Ever since then, Digital 1to1 successfully conducts eCommerce shows and events that attract high-level professionals in the digital sector from all around the world.

Digital 1to1 is for everyone who belongs to the world of eCommerce. If you are one who does not want to miss out on an opportunity to engage, network, and grow with the industry, register yourself for the upcoming Digital 1to1 event which will be held on 4, 5, 6 March 2020 in Barcelona, Spain.

This year you will also be able to meet the experts from Altius Technologies at the event. Altius Technologies offers customizable innovative eCommerce and Digital Marketing services to the B2B companies based on their requirements. If you wish to experience our unique range of products and services, you can either book an appointment with us now, or meet us at the Digital 1to1 2020, Spain.

You can visit the official website to register for the event.

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Three & Half reasons to attend the Wai Operations Summit & Wire Expo 2020

Business expos, like the upcoming Wai Operations Summit & Wire Expo 2020 in early June, provide great opportunities to forge good business relationships and learn about the latest innovations in the industry. 

The following guide will help you in assessing the need to attend a business event if you’ve never attended any local business expo before. 

Range of business products & services

All major business expos like the Wai Operations Summit & Wire Expo will have a good number of exhibitors representing a variety of business sectors and industries. 

Such regional trade shows give an opportunity to interact with other business professionals in the same geographic area. This allows you to discuss topics of interest and relevance to people you can continue to interact within the near possible future. 

Interacting with the exhibitors will connect you to your potential new suppliers. Such businesses offer products that can improve your sales revenue as well as attract more customers. 

One such attraction in the Wai Operation Summit & Wire Expo 2020 is Altius Technologies. Altius offers up to a 20-40% increase in your sales conversion by optimizing your e-commerce website.  

Exhibitors even run exclusive subscription offers on their products & services that are only available at the event. They even give free hands-on experience before actually customizing it according to your business needs.  Hence, it’s worth attending just to see what’s available!

Quick tips on making the most out of any trade show would be to come prepared with the exhibitors you are interested to visit and prioritize it accordingly. It will save a lot of your time & energy at the show. 

Business Seminars

Trade shows, Business Expos, Corporate Events are also an excellent place for knowledge gaining & sharing, apart from developing business connections. One of the biggest attractions is the free seminars and workshops that are organized as part of business expos. It provides new businesses with an alternate perspective to improve their operations.   

The Wai Summit Operations & Wire Summit 2020 has an exclusive day for seminars & guest lectures on 02 June 2020. 

Networking 

In fact, Networking is the biggest purpose of organizing any business show. It is an excellent opportunity to network and learn from various entrepreneurs, business solutions providers present at the event. 

Quick tips on networking would be to carry your business cards, have an active social media profile to follow back the ones you are interested in. 

The Altius Technologies Team

And finally, the most outstanding reason to attend the Wai Operations Summit & Wire Expo 2020 is the presence of the Altius Team. 

Altius Technologies is one of the leading e-commerce solutions providers with an impeccable record of boosting sales revenue for our clients. Our rich experience with Manufacturing, Engineering, Cutting Tools, Plumbing, Electrical & Electronic, Safety supplies, etc. industries have made our methodologies accurate & proven. It has enabled our clients’ customers to have a recalling experience. We attract industries looking to optimize their e-store. 

Altius Technologies will have its premium B2B E-Commerce services like Product Catalog Management, Product Data Management, Product Content Services, Software Services, Digital Asset Management, Marketplace Product Listing, Product Information Management and much more on the display. 

The Wai Operations Summit & Wire Expo starts off with a business seminar on 02 June 2020 followed by a two-day exhibition on 03-04 June 2020 at Mohegan Sun Resort Casino - Uncasville, CT, USA.

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Ask for B2B E-Commerce Solutions at Fastener Fair USA

Fastener Fair USA is one of few reputed trade shows & conference events in the USA  for the fastener industry, including businesses engaged in fastener manufacturing, supply & distribution as well as end-users. 

Amongst the numerous interactions, discussions with industrial experts & exhibitors to solve various business needs is the impact of the B2B E-Commerce platform on Wholesalers, Distributors, Suppliers, Manufacturers of Fastener Industry.   

B2B digital sales are expected to outpace the B2C growth twice over in the very near future. This significant shift to online B2B channels is majorly driven by business buyers getting accustomed to the retail world of compare, consult and purchase with a single click. 

The following article throws light on the need to adopt a B2B E-Commerce platform in today’s time. 

Industrial Products Need Online Presence For Better Sales Revenue

Gone are the days where people would flip through a dense paper catalog or be interested in attending sales calls. They are increasingly leaning towards their own research, inquiries, and purchases online and all at their own convenience. 

Focusing on a simple and well-designed website is essential to succeed in the realm of B2B E-Commerce. Your competitive advantage is defined by the accuracy of displayed products, timely customer services & flexible policy. 

The most popular approach to maintain a simple website is to arrange by catalog for a variety of product types. By keeping every catalog fully accessible and easily searchable online through effective SEO techniques will enable the new age user to research, compare, consult and purchase with a single click. 

Various B2B E-Commerce solutions offered by Altius Technologies include Product Data Management, Product Catalog Management, Product Information Management, and much more that can help you build a simple and well-designed website. 

Practice Traditional Upselling via Digital content

Distributors, Suppliers, Wholesalers are masters at anticipating their clients' needs and upselling them through better services and product offerings. It can now be done more efficiently through digital content. It will not only bring in more sales revenue but also help businesses enter the untapped market. 

Digital tools like effective Email marketing, AI-assisted product recommendations, personalization of content, customer service chat-bot, etc. can help you practice traditional upselling of products via digital content. 

Get hands-on experience of the innovation B2B E-Commerce products, latest insights on digital marketing strategies from Altius Technologies at the upcoming Fasterner Fair USA.  

Enhance Customer Experience

A popular saying goes by that ‘Customer Experience is the new currency’ in today’s times. Learning from B2C customer experience businesses are equally expecting the same efficiency, intuitive online experience from its suppliers. 

Simple integration on your E-Commerce store like making bulk ordering simpler, getting an instant price quote for such bulk orders, dynamic pricing & discounts, responsive customer service, etc. is becoming essential. Make sure to meet Altius Technologies at the upcoming Fasterner Fair USA to know more.  

Why Not Start With Altius Technologies? 

You are most likely to lag behind your competitors if you haven’t already invested in a B2B e-commerce platform. The good news is that Altius Technologies specializes in B2B E-Commerce Solutions and shall be present at the upcoming Fastener Fair USA.

Altius Technologies is one of the leading e-commerce solutions providers with an impeccable record of boosting sales revenue for its clients. Methodologies followed are proven, accurate and enable clients’ customers to have a recalling experience. 

Altius Technologies have had rich experience in assisting its clients in the new market generation, increased customer satisfaction, streamlined operations & increased sales revenue through its robust & tailor-made E-Commerce solutions. 

Attend the Fastener Fair USA scheduled for 10:00 am to 06:00 pm on Tuesday 19 May 2020 & Wednesday 20 May 2020 at Charlotte Convention Centre, Charlotte, North Carolina, USA.

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5 reasons to attend The Midlands Woodworking Show

Nelton Exhibitions, UK’s leading publisher of wood processing publications is launching the Midlands Woodworking Show, a trade show focusing on the companies news, products and services of the Industrial Engineering industry. 

The particular Trade Show in focus is ideal for the suppliers & dealers of Woodart Products, Woodworking Supplies, Tools, Cutting Tools, Workwear, Lathes, Woodcraft Supplies, Machinery, Woodcraft, Wood Furniture, Power tools, Power equipment, etc. for demonstrations and business networking. 

Here are the top 5 reasons to attend any Trade Show, Business Exhibitions, and events alike & this case, it is The Midlands Woodworking Show 2020. 

#1 Industry Insights

Trade shows and events alike get insights into the new trends, products, as well as resources in your industry. You can access knowledge and exposure to your niche from such trade shows. 

Industrial experts believe the switch to eCommerce is the answer to improve more sales revenue and so do we at Altius Technologies. Meet Altius Technologies at the Trade Show for complete eCommerce solutions. 

#2 Tailor-made business solutions 

Trade shows, business exhibitions, corporate events are designed to serve you with a palette of new ideas and creative ways to run your business. 

Any supplier or a dealer of Woodart Products, Woodworking Supplies, Tools, Cutting Tools, Workwear, Lathes, Woodcraft Supplies, Machinery, Woodcraft, Wood Furniture, Power tools, Power equipment, etc., may find the Midlands Woodworking Show 2020 useful. Here you can learn about improving sales revenue and attracting new customers by making the best use of eCommerce. 

Altius Technologies will be at the Trade show to offer robust & tailor-made eCommerce data processing, digital marketing solutions for your business.  

#3 Get hands-on experience on innovative products

Trade shows are meant for exhibitors to give the attendee hands-on access & experience to their products. As an attendee, you can ask for a demo of your desired products and request the exhibitor to mail you the detailed information. It shall help you in making an informed decision to opt for the services, sitting the next day in your office. 

Mere advertising the benefits of having an optimized B2B eCommerce store will hardly help you realize its potential. Altius will offer hands-on demonstration and experience to its premium eCommerce products & services. 

If you are serious about attending a reputed show like the Midlands Woodworking Show, make sure to visit Altius and ask for a demo for your desired product. 

#4 Rectify your Business flaws

Trade shows are always accompanied by education seminars, guest lectures, talks from industry experts, surveys, etc. to forge more participation. It serves as an excellent opportunity to get instant answers to your questions. 

Alternatively, meeting your competitors, suppliers, and new businesses at the trade show will also help you find out your business strengths and weaknesses. It exposes what your business is missing and where you can grow. 

Altius Technologies can offer you a complete marketing solution for your eCommerce to grow. Make sure to visit us at the Trade Show. 

#5 Business Networking 

Networking is the end-sum purpose of any trade show, business expos, and events alike. Trade shows offer an ideal platform to meet new people and catch up with those you already know. You can also meet industry experts and leaders as well as professionals that face the same challenges as you.

The Midlands Woodworking Show is scheduled for 10:00 AM to 04:00 PM on 27-28 March 2020 at Newark Showground, Newark-on-Trent, UK.

About Altius Technologies

Altius Technologies is one of the leading e-commerce solutions providers with an impeccable record of boosting sales revenue for our clients. Our methodologies are proven, accurate and enable our clients’ customers to have a recalling experience. 

We attract industries looking to optimize their e-store with our valued services like Product Catalog Management, Product Data Management, Product Content Services, Digital Asset Management, Marketplace Product Listing, Product Information Management, etc.

Ask my team for any further assistance. 

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Glimpses from B2B Expo Melbourne 2019

B2B Expo Melbourne is known to be the biggest platform gathering numerous small business owners and innovative entrepreneurs to discuss and debate over the current and upcoming trends and developments in the market. It is an opportunity for SMEs to gather and converse over the issues that small businesses tend to face. 

Two dates 13th and 14th March 2019 hosted the fourth B2B Expo at Marvel Stadium, Docklands, Melbourne. The 2-day expo was powered with more than 100 exhibitions, 50 high profile speakers, and thousands of visitors.  The expo was supported by well-known global brands such as Dell, Yellow, Foxtel Business, Konica Minolta, and more.

Participants got an opportunity to attend free daily seminars that majorly focused on technical topics like:

·   Digital Marketing 102: Beyond the Basics, by Yellow

·   There is Nothing Small about Small Businesses, by Dell

·   Cyber Security and Microsoft Clouds, by Lake Analytics

·   Innovation Strategies for Small Business – AI or Robots, by CiGen

Small businesses tend to face challenges related to changing technologies and online competition. B2B Expo 2019 featured famous industry leaders, renowned entrepreneurs, and business management experts who delivered talks on key topics and discussed various real-life case studies. There were panel discussions conducted on both days to discuss the trending topics and understand the views of industry experts.

If you are a business owner who wishes to stay updated with the current trends and find solutions for the inevitable issues, then you must book your calendar for the upcoming B2B Expo Melbourne 2020. This year the added advantage of attending the expo is a chance to meet the experts from Altius Technologies and experiencing their innovative online B2B products and services. So visit the official website and register yourself online for the B2B Expo Melbourne 2020

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Glimpses of Elex Show 2019

Elex Show is the UK's dedicated event for electrical contractors. The event welcomes experts from the field of electronics and electrical industry. It is commonly known as the Electrician’s Exhibition and this is the third consecutive year of the event. Visitors get a chance to witness the latest products and solutions from the industry and get valuable insights from the experts.

Last year the exhibition was held on 30th and 31st January 2019 at Alexandra Palace, London. Similar to its schedule in 2018, the event was powered with the latest industry solutions such as fault detection devices and surge protection. A wide range of consumer units, wiring accessories, and commercial circuit protection from leading brands were at the display for the visitors. 

Participants and visitors got an opportunity to network and learn from industry experts and face-to-face discussions about the latest trends and technologies within the electronics and electrical industry. Visitors found this event beneficial from the prospects of marketing, communications, and strategy.

This year, the event is powered with some well-known brands offering more insights and learnings from the industry. Visit the official website to get the venue and schedule details.  

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How is eBusiness revolutionizing Energy Sector Services?

Companies are using e-business approaches to compete electronically, sell energy-efficient services and products to new and existing customers, strengthen relationships with suppliers, contractors, as well as customers.

e-business is a broader term for eCommerce.

eCommerce that is essentially the selling of commodities or products over the Internet is but one dimension of eBusiness.

Energy companies that seek to offer retail commodity products, such as electricity or natural gas, specialized commodity products, such as green electricity, or value-added products and services, such as home security, telecommunications, or energy efficiency are becoming the beneficiaries of e-business applications.

Here are some examples of e-business applications in the Energy Services Sector. Say, for Business to Business, Energy & News Portals, Green Energy Tariffs, Extranet Interface with suppliers, distributors & partners, Auctioning Services, Billing Options, Energy Data management & Outsourcing, Energy Commodity Trading are some notable applications.

For Business to Customer, Online account management, E-billing & pre-selected bill date, Internet & Application services, Payment options, Insurance & Warranties, Sign-on Rebates & Discounts, Multilingual services & Interactive FAQs are notable e-business applications.

Business to Internal applications includes Knowledge management & sharing, HR Services, Automated workflow processes, Service Routing requests, Document management, Extended teams, Supplier Procurement Chains.

Altius Technologies is the leading eCommerce solution provider. The company acts as a digital integrator that specializes in improving the discoverability, credibility & value of the product data.

Various real-time studies have shown that critical success factors for obtaining and retaining customers through technology include:

● target the right customers;

● own the customer’s total experience;

● Streamline business processes that impact the customer;

● provide a 360-degree view of the customer relationship;

● let customers help themselves;

● deliver personalized service; and

● foster community.

Meet Altius Technologies at the Power & Electricity World Africa 2020 show on 31-March, 1-April 2020 at Sandston Convention Centre, Johannesburg & be onboard to revolutionize your business.

 Note: This article is influenced by the research work conducted by Philip E. Mihimester, ICF Consulting & Michael McKelvey, ICF Consulting

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With B2C marketplaces setting a benchmark for seamless shopping online, B2B e-stores are in the journey of picking up a thing or two from their B2C counterparts. 

A flawless and highly enjoyable shopping experience leads to final sales and in some cases repeat sales as well.

The focus has always been on the purchase journey. B2B customers now expect a B2C shopping experience.

 Here are a few tips that could improve your online product content and lead to conversion.

High-quality images

Customers buy what they see. Without a touch and feel experience, customers rely on pictures to make the decision to buy.

High-quality images and videos of the product can help the customer visualize the product.

Sometimes even videos explaining how the product would look when a user uses it can be uploaded to give the customer an unfiltered experience of the product without touching it in real.

Competitive pricing

Pricing is everything in businesses. Online shopping is no exemption. If you are in the business of selling branded products, make sure you sell them at/below the average price to induce sales.

The quality of the product along with your marketing will heavily influence the customer into buying the product.

Well structured webpage

Make sure your e-store has a well-structured home and related pages. Structuring your products in a logical manner but easy to the eye design will keep your visitor hooked to your page.

Also, focussing on easy navigation through the site gives a richer shopping experience.

Detailer product descriptions

Product descriptions are everything in this business. It is important you display the required fields of any given product properly in order to induce sales.

You should know by now, the kind of people who visit your site. Keeping them in mind, make sure you add all fields that would answer their questions regarding the product.

Accept product reviews

When was the last time you did not look for product reviews before buying the said product?

I bet you did.

Reviews play an important role in the decision-making process of your customers.

Make sure you follow up with your past customers for the review regarding the sold product.

Always make “Add to cart” button visible

Sometimes as the visitor browses through the product specs, he may be inclined to buy the product right away.

For this, an “ADD TO CART” button needs to be placed in the right place.

Placing the button at the bottom of the page may not be of any use. The button needs to be placed right after the product specs.

Search Engine Optimized Content

The content you add to your page has to be SEO friendly. You must use words that your visitors would normally use to search the products they need.

Not having an SEO optimized page is as good as not being present at all.

Personalized content

Creating personalized content for your visitors will shorten the path of purchase. Understanding your customers is key to achieve this.

Speaking the language your customers speak highly influences them to make the purchase.

Be it product content within the e-store or even the central messaging of the e-store, when you speak their language and provide solutions for their problems, there are higher chances of conversion.

E-store messaging

What does your e-store stand for? Come up with a unique selling proposition that resonates with your brand.

Trustworthy, approachable, 24/7 service, discounted price, etc., could be a starting point.

You need to position yourself differently in comparison to your competitors. Why else will a visitor buy from you instead of somebody else?

Live chat and 24/7 support

Having a Live chat is like having a salesperson to go to at any given time during the purchase journey for the visitor. With the advent of chatbots, now you can be present to help a visitor in a different time zone.

When you have a B2B e-store, make sure the purchase journey is rich and articulated well. Speaking about your customer language is key.

Make sure you have what it takes to present yourself in a unique way and still be relatable to your customers.

Looking to start your very own e-store or give a facelift to your existing e-store?

Altius Technologies can help you with this.

Get in touch with us and let’s start talking.

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4 Product Content Solutions for Strategic Business - Altius Technologies

4 Product Content Solutions for Strategic Business

To demonstrate true ROI, Product Content Solution projects should be backed by a well-thought-out strategy that resonates with a company’s customers, 

personnel, and goals. In other words, any product content project that is going to be truly transformational will need to be aligned with greater business initiatives.

Here are four types of product content projects that support strategic business goals and that can help unite stakeholders from various different departments.

Product Taxonomy Development

Product content taxonomy creation is basically the process of determining how products will be categorized and organized.

Having a shared taxonomy is important because it gets everyone across an organization to use a common system to communicate about its products. 

This can help with accounting, operations, and sales — as well as coordinate between those functions.

To develop a taxonomy, a product content solutions provider will

• Audit the current database • Look at incoming manufacturer product data classifications • Review competitor, the marketplace, and industry taxonomies • Analyze how customers search for products

These findings will then inform a recommendation for a coherent taxonomy that will serve all the interested parties’ needs. 

Often, the hardest part of a taxonomy development product content project is making sure all these different stakeholder perspectives are represented — and getting them to ratify the final taxonomy.

Attribute and Content Modeling

Once a taxonomy has been created, a common schema for attribute and product information can be developed for products in each category. 

Essentially, this means deciding which bits of information need to be provided for each product as part of a standard product listing — e.g. name, photo, weight, dimensions, etc.

As with taxonomy development, attribute and content modeling needs to be done with the input and feedback from the various stakeholders at a company if the result is to reflect their viewpoints and garner team support for the enterprise-wide digital initiative.

Product Content Normalization & Cleansing

Creating lists of valid data values for each attribute, including abbreviations, 

symbols, fonts, and image and file naming conventions, helps standardize product content, making it much more useful for customers and internal reporting.

These sorts of details — such as where to put hyphens in an SKU, if pounds will be abbreviated “lbs.”, and whether or not prices should include a currency symbol — can make a huge difference when it comes to standardizing presentation and reporting.

Once decisions have been made regarding these approved product data values, all attributes associated with individual products in a database can be formatted (or “normalized”) to conform to the pre-ordained list of approved values.

The product content normalization process can include

• Merging data from various sources • Eliminating duplicate products listings • Removing discontinued products • “Cleansing” all the content so it is formatted consistently (e.g., changing “&” to “and”) • Identifying missing collateral information

Normalizing data in this way assures accuracy and supports basic online store functions such as filters and onsite search, as well as more advanced features such as suggested products and visual search.

Product Content Enrichment

If an online store is missing crucial pieces of product information — such as images, MSDS sheets, or user information — a product content enrichment project can improve the quality of individual product listings.

The benefits of product content enrichment are most tangible for customers and salespeople since studies show that customers are much more likely to buy from retailers that provide more product information.

Whereas taxonomy development and product data normalization involve making strategic decisions about how to group and arrange products among internal stakeholders, product content enrichment projects primarily comprise outbound detective work like:

• Going to manufacturers’ sites or other published sources of product information (e.g., PDF catalogs, spec sheets) to collect technical information about the products • Accessing other sources — such as industry databases — to secure any additional available assets • Creating enriched product titles and descriptions • Image sizing, cropping, and improvement • Video and graphics editing and enhancement • Renaming digital files with keywords for SEO • Adding product reviews and evaluations

Getting Started on Strategic Product Content Projects

Product content projects can — and should — be more than just tactical clean-up initiatives for the e-commerce or marketing teams.

 If handled correctly, they can benefit various departments at an organization and play a crucial role in forward-thinking business strategy.

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Benefits of Omni-Channel System

Availability of single repository of product information to various channels like marketing, store personnel, distribution partners and customers.  

High level of consistency and cost savings due to single source of creation and multiple automated channels of dissemination of product information.

Launching products become quicker across all channels.

Better customer experience and improved sales conversion due to accurate and consistent information.

Increased efficiency of internal and external sales teams due to availability of accurate information across all channels.

Cost reduction in Return Merchandise cost

Increase in brand value and loyalty.