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Professional Designers Vs Online Logo Maker Tools: Which is the Better Option?

Every business existing on earth in this era consists of a logo design. The brand can be big or small, famous, or not-so-famous. No matter what industry or niche it belongs to, getting a logo is a must.

A logo design makes the brand identity of the business noticeable and robust. It helps clients look at your brand’s persona just how you want them to look at it. For instance, Louis Vuitton or Nike. These brands are related to the fashion industry. When customers look at their logo design, they immediately connect with the brand's personality. Ever wonder why? It's because the logo is minimalistic and conveys the exact message that a fashion brand would deliver, which is, be simple but look graceful and suave.

Long story short, getting a logo design for your brand is not an option but a necessity. There are different sources that brands can opt for to get a unique and affordable logo design. For instance, hire a logo design agency, outsource designers, contact freelancers, or create your company's logo with online logo maker tools.

If you are struggling with which options you should go to get iconic logo design for your brand, we have something for you. Today we will discuss the pros and cons of hiring professional logo designers and opting for online logo maker tools. This will help you decide on the best option for your brand.

Logo Designing: What to Choose?

First, let's focus on hiring professional logo designers.

Professional Logo Designers

Hiring a professional logo designer does not come in handy for everyone. The process has its ups and downs. However, the result is worth the effort and the cost. Companies also have the option to look for firms that offer affordable iconic logo design packages on the internet. The web is full of agencies providing affordable packages for small-sized businesses and startups. Here is why you should go for professional designers.

Pros of getting professional designers

Some of the advantages of contracting with professional logo designers are:

· Since these designers are pro in the field, they are well aware of all the skills to make an attractive logo. With their experience, they can create the best logo design for your company.

· The logo designed by experts is more likely to attract more customers than the design created by you or some newbie. A logo that is designed by an expert captivates a massive audience.  

· Experts design logos that look professional, hence giving energetic and determinant vibes to the customers.

· You get a better return.

· The logo will help your brand stand out from competitors.

· There are least chances of getting trademark infringement.

Cons of professional designers

· You will have to spend a massive chunk to contract with the professionals.

· Some designing agencies claiming to offer affordable iconic logo design packages can turn out to be a scam.

· The process can be time-taking as it would require comprehensive research.

· The designers might struggle in comprehending the concept of your design.

Now let’s have an extensive look at designing a logo by logo maker tools available online.

Online Logo Maker Tools

Similar to professional designers, there is an abundance of online logo maker tools available on the web. Based on your budget, you can either choose paid and premium logo makers or free logo makers on the internet. Some common logo makers available online are: Wix, Canva, Adobe, etc.

The benefit of designing your own logo by logo maker tools include:

Pros of Online Logo Maker Tools

· You have the leverage to be as creative as you want.

· No one can understand your brand better than you. Hence, the logo designed by you would reflect the brand identity better.

· Online tools do not cost a lot.

Cons of Online Logo Maker Tools

· The process can be much more time consuming as compared to hiring professional designers.

· Being a newbie, your logo design can miss out on the brand’s persona. Hence, the logo could fail to attract customers.

· Your logo design will not have an expert’s touch.

·It can also be filed as trademark infringement.

Summing it up…

If we compare both of the possibilities, professional designers, and logo maker tools, the option that seems more reliable is hiring professional designers. A main reason is that designers already have the experience; therefore, there are fewer chances of getting messed up. Also, in case if the professional designer fails to deliver something exactly as you asked for, you always have the choice to get revisions.

Your logo is the most crucial marketing tool for your brand. Hence, never risk it. Hiring professional logo designers could be costly. But this one-time investment will be worth it.

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The Rise of E-commerce Web Design Demand around the Globe during COVID-19: Stats Revealed

The demand for e-commerce web designs has increased rapidly in the past few years. Several companies have shifted their business online, and the new small businesses are all based on e-commerce websites. Before the coronavirus outbreak, it was estimated that digital payment would reach US$4,769,370 million in the year 2020. However, a massive crisis of COVID-19 hit the world and by the end of 2019. And even though the disease has terrible outcomes, but it acted as a catalyst for e-payments and increased the need of e-commerce web designs in the world.

COVID-19 has made countries around the world to impose lockdown, forcing their citizens to stay at homes. Social distancing has become the norm now. Due to lock down all shopping malls, bars, etc. have also been closed. In a situation where no one has any idea when these crises are going to end, the demand for e-commerce web designs has got an enormous rise.

Those people who used to hesitate from online shopping, the novel coronavirus has converted into an online shopping expert. An e-commerce web design consists of a vast variety, customizations, and adding filters saves your time, and most importantly, there are zero percent chances of physical interactions, so no danger of getting infected. All these benefits have made people shift towards online shopping.

Since the users of online shopping have increased, the sellers have also started to adapt themselves with the need for time, and hence we see a huge rise in e-commerce web designs.

The stats show that the number of downloads for online grocery delivery apps has increased from 160 percent to 218 percent in the US. According to retail business holders, digital payment saves them from any sort of theft. Moreover, people nowadays also prefer cashless payments. Hence, concerting businesses to e-commerce is a win-win situation for both sellers and buyers.

Final lines

It has always been the best strategy for businesses to mold themselves according to the needs of the time. Since we have no clue regarding how long the corona crisis is going to stay with us. It is best for businesses to get e-commerce websites and continue working with better sales.

Indigo Logo design is the best website designing firm. They have expert web designers and provide a 100 percent customer satisfaction rate. For more details, visit their website now : https://www.indigologodesign.com/website-design/

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Is Corona Beer Going Down With Corona Virus?

Corona Virus has spread terror all around the globe. People are adopting every single safety measure in order to protect themselves from this virus. However, the question about how this virus has emerged is still unanswered.

While some say that this virus emerged because of Chinese eating bats, others claim it as some failed biological testing. Nevertheless, people are continually trying to keep themselves safe. Either by sanitizing and using disinfectants or by maintaining social distance. Another big thing that has come under observation due to this pandemic is that sales of corona beer have dropped considerably because of people misinterpreting it as the reason for the spread of coronavirus. Corona Extra is a top-selling beers worldwide. It is a pale lager that is produced by Cervecería Modelo in Mexico. The beer is commonly served with a slice of lime or lemon in the neck of the bottle to add tartness and flavor.

Most Americans are refusing to buy the brand under any circumstances, leading to a huge backlash on its sale. One important thing that can be noticed in this situation is that even having a similar name to a virus or any negative connotation can decrease sales of a brand drastically.

The negative impact branding can have on a logo design or a company can end up as a nightmare for the brand owners. However, good news is that many businesses can still save themselves even after the damage is done. The process will not be easy, but it sure will bring positive outcomes, and the companies can start progressing again. The simplest procedure is to rebrand and revamp logo designs. Iconic logos or professional logo designs are the best means to attract customers.

For the brand Corona Extra, the only thing they can do for now is to rebrand themselves or start campaigns to spread awareness about how their beer has nothing to do with the pandemic created by the virus. To rebrand your company or get the best logo design for your brand, visit Indigo Logo Design now.

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How Zoom Has Changed Its Privacy Game Amidst Outcries?

Have you ever heard of Zoom? A famous name that you must have heard of now and then, especially if you are a student or belong to a professional organization.

Zoom is a video calling application that is mostly used by companies for meetings or by organizations to arrange online classes and workshops. The app is easy to use, and it can be operated by laptops or mobile phones. It also allows the host to record meetings and download them. All you have to do to join the meeting is to send people link, and that's it, welcome to the zoom meeting.

However, everything that has benefits contains some drawbacks as well. As the use of Zoom increased amid COVID-19 and many organizations around the globe started using zoom for conducting meetings and online classes. The overnight glory of the app also turned into a backlash for the company as people began questioning their privacy policies.

The software was already banned in UAE and many other countries even before it got famous amid coronavirus. Moreover, because of its poor security issues, like data hacking problems, crashing and hijacking sessions, and most importantly, all information was routed through China, which created an alarming situation for countries, the software was banned by many other regions as well.

In the United States, a prosecuting attorney has started to investigate Zoom's security practices. Their FBI has also issued a warning about hijacked sessions. Furthermore, Google has also banned the use of the platform's desktop versions from its company laptops. Indian government declared the software as a not safe program. UK's ministry defense has also banned the application.

Not a detailed response was seen from the company, but having to face a huge backlash, they have updated their privacy game. The CEO of Zoom Eric S. Yuan said, 

"We sincerely apologize for the concern that has been caused, and remain firmly committed to the protection of our users' privacy."

Moreover, Zoom has now announced to provide paid account users the option to select the region from where their data is routed. So that they could assist the concerns of people about information passing China could lead to a transgression of privacy.

In one of its post, the company stated, "As a reminder, meeting servers in China have always been geo fenced to ensure that meeting data of users outside of China, stays outside of China."

Final thoughts

It seems like the company is making all efforts to regain the country’s trust. Fixing bugs and changing privacy policies appears to be a positive effect on the company's side. However, it is yet to be seen if countries will start trusting the app and remove their bans. Nevertheless, even after many concerns, the application is still helping many countries and organizations by providing them smooth video calling services.

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How To Get A Website Made During COVID-19 in The United States?

Since COVID-19 has trapped all of us in our homes, this is the right time to initiate the plan for your business that you have been planning for some time now. The best way of launching your dream is by building a website. You can create a web design for personal use, like to display your art and skills, or keep it restricted for professional purposes. Your website, you decide.

Here are some easy steps to guide you on how to get a website made.

Choosing a platform

The process starts with picking up the right platform for your website. A platform is like a home for a website. It is a place where your entire content will be displayed. You add a shopping cart, payment collection methods, and all things that a website requires. Mostly people prefer wordpress.com as they provide the best quality services and many discounts for customers.

Get a web host and domain name

Once you have picked up a platform for your website, now you have to choose a web hosting provider for your website. Getting a web host is necessary as it will make sure that your website is visible to the audience, and it also keeps the data of your website stored.

After getting a web host, you now need a domain name. A domain name is something that represents your business. For instance, yourbusinessname.com, .org, .blog, and so on.

Create a website

After you are done with the technicalities, now you can start with designing your website. You can choose several templates that the website builder provides. A paid version of these web builders gives you the flexibility to make changes according to your business needs.

There are multiple options that a website requires, for instance, adding services plan, payment options, shopping cart, review section, menu bar, and portfolio.

Testing website

The next step requires you to test your website before you launch it. Look for errors in the content. See if the site is optimized according to SEO techniques. Your website must match with your brand identity; therefore, you must choose colors and themes carefully based on your targeted audience.

Launch your creative website design

Now you are ready to step into the world of magic. Launch your website and promote it on different social media platforms so people could know that you are live and functioning. And hence, you are all done now.

Concluding lines

Your website design will show people your professionalism. So, you must make sure that your website design is interactive, attractive, and captivating. Still have questions on how to create a responsive web design? Visit Indigo Logo Design now to consult with web design experts.