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[creatingmahad-blog]

There is some buzz on the internet that IG hashtags are dying or are already dead. Well, the answer is a big fat NO! These type of words comes from those people who are just making excuses because their hashtags are not working.

Hashtags play a really important role in your Instagram account's growth. They are a source of reaching to a new and wider audience. Creators who use it the right way have seen tremendous results.

WHY HASHTAGS WILL DIE OUT :

Although the user interest in hashtags is dropped a lot . This is mainly because all those new "wannabe" influencers who want to make money on Instagram. So they start using random irrelevant hashtags.

Such activities are scaring the users away from the hashtags. I mean no one comes to #onlinemarketing to see your candid selfies

. Right now, hashtags are working just fine. But if creators keep using irrelevant hashtags then I fear hashtags are gonna die out.

WHAT IF HASHTAGS REALLY DIE OUT, THEN WHAT :Hashtags are now on a trend these days. Every one out there claims to be an experts in hashtag research. They say that hashtags are the only way to grow your page.

Let me tell you one thing, Hashtags are not the only way to grow

Thse followers you will gain from hashtags are usually of low-quality. When the hashtags trend is over, chances are the hashtags will die out. So what's next? Surely the explore feed. If your content gets enough engagement, the algorithm will display your post on explore feed. The explore fees is more powerful than hashtags. It shows your posts only to those users who are interested in similar content.

Let me know your thoughts in the comment section.

[creatingmahad-blog]

Instagram Content Ideas for “Reels”

Instagram rolled out "REELS" in India ( the 4th country to get the feature ) to cover the market left by TikTok as it was banned in India recently. TikTok has suffered a lot from this act.

TikTok's Chinese owner ByteDance has said that India's ban on the video app is resulting in "financial losses" of up to ₹3.5 crores a day and has put over 250 jobs at risk. The company said it is losing nearly 1 million new users per day.

With such a huge market left behind TikTok, Instagram took the chance of this great opportunity and launched Reels in India. The features are a lot familiar to TikTok and users have really loved it.

Users that have used Reels have seen massive organic reach which means that Instagram is showing your Reels to more and more people to encourage users to make more Reels.

But Reels is still new. A lot of people are just understanding and experimenting to see what's working and whatnot. As for the TikTok dancers, it's pretty obvious that they will use Reels as same as TikTok.

But for the business side using Reels can be a little challenging because businesses don't exactly know what to post on IG Reels. Here 8 ideas that you can try out:

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1. How-to Videos :-  As a business on Instagram, you can easily make a lot of "how-to" videos. For e.g: If you are in the Instagram marketing niche, you can make a video on "How to find content ideas".

2. Tutorials :- Quick short tutorials can also be very impactful in Reels. For e.g: "A tutorial on hashtag research"

3. Answer FAQs :-  Reels is a very good content format for answering the questions you get asked most frequently. 

4. Explain your product (if any) :-  If you have your own product then explain it on Reels. Show the process from start to finish, from buying your product to using them. Explain it all.

5. Milestone post :-  Milestone posts on Instagram have always seen better engagement. With Reels, you can say thank you in a new and creative way.

6. A slide show of your related posts :-  A slide show of all your posts about for e.g hashtags can really work well in Reels. 

7. Behind the scenes :-  Get personal with your followers and show them exclusive behind the scenes stuff. Show them your office, Introduce your team and have fun.

8. Get on camera and explain :-  Get in front of your followers and just talk. Explain to them everything they want to know about a specific product. -----------------------------------------------------------------------------------------------------------

These are just some of the ideas to use Reels. Reels have a really big future on Instagram. If you catch on to this early you can have a big advantage over others.