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HOW TO GET ON THE FIRST PAGE OF GOOGLE: A GUIDE FOR SMALL BUSINESS

Did you know that the Google first page gets roughly 92 percent of web traffic from the average search?
Essentially, if you’re not on the first page, you don’t exist. Therefore, showing up on Google can make a huge difference in the success of your small business.
And yet, many small businesses are wondering how to get on the first page of Google.
Well, we’ve got the answers to help you rise up the results pages to the first page of Google. Let’s go!
1. LONG-TAIL KEYWORDS
Keywords are another term for the most popular search terms from users on Google.
If you include the use of keywords on your web pages, you’ll boost your ranking on the results pages.
However, the majority of searches are with so-called “long tail keywords.” For example, the common use of keywords may be: “Google First Page.”
Instead, you need to focus on long-tail keywords, such as: “how to show up on Google.”
The trend toward long-tail keywords can be expected to continue to rise. Voice search tools, such as Siri and Alexa make this even more likely.
2. PRODUCE GREAT CONTENT
There is simply no replacement for the production of outstanding content for your website. You just have to do it if you want to be on the first page of Google.
If you don’t already have a blog on your website, you need to set one up immediately. This is the best way to create content for your website.
Make sure your content is of high quality. But, you also need to concentrate on publishing consistent and regular blog posts which engage users.
3. IMPROVE WEB PAGE LOADING SPEED
Did you know that around 47 percent of users expect your web pages to load in under 2 seconds?
If you leave your audience waiting, they’ll probably become frustrated and go elsewhere.
That’s not the only reason to improve loading speed. Google penalizes websites with slow speeds, which could push you back to the down the rankings.
4. LINK BUILDING
Generating links to your web pages can significantly improve your ranking on Google.
You need to concentrate your efforts on building links with credible websites. It’s about the quality of links, not the number.
Persuade other websites to link back to you on social media and with outbound links to their web pages. And remember, broken links can seriously harm your SEO ranking as well.
5. MOBILE FRIENDLY EXPERIENCE
Did you know that over 60 percent of Google searches come from mobile devices?
You could be missing out a huge portion of your audience because you don’t provide a responsive website experience.
Google has a mobile-first policy, in which websites which provide a poor quality mobile device experience are penalized.
HOW TO GET ON THE FIRST PAGE OF GOOGLE
Now you know how to get on the first page of Google. However, this is just the start.
Remember, you barely get a look-in at the bottom of the first page. You need to climb to the top. But, how can you rise to the top spot on Google results pages?
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