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Self-Publishing & eBook Services – Start with ebooks2go Today
ebooks2go offers complete self-publishing solutions: children's book publishing, eBook publishing, editing, cover design, marketing, and author websites. Get published today!
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Canva vs. BookBrush: Which App Should You Use to Design Your Book Cover?
Your book cover is your first chance to grab a reader’s attention. Did you know most readers decide whether to buy a book in less than 10 seconds? That’s why a professional book cover design matters.
But how do you create one without hiring a designer? Apps like Canva and BookBrush promise easy solutions. In this guide, we’ll compare these tools side-by-side. If you’re a first-time author or a seasoned pro, you’ll learn which app fits your needs. Let’s find out!
What Makes a Great Book Cover Design Tool?
Before picking between Canva and BookBrush, know what to look for in a cover design tool. First, it should be easy to use. Not everyone has graphic design skills! Second, templates matter.
You want options that match your book’s genre, like romance, thriller, or nonfiction. Third, check if the tool offers stock photos or lets you upload your own. Pricing is key too—free plans are great, but paid features might save time.
Finally, think about extras: can you create 3D mockups or social media graphics? Keep these factors in mind as we compare Canva and BookBrush.
Canva for Book Covers: Features, Pros, and Cons
Canva is a favorite for beginners. Its drag-and-drop editor lets anyone design a book cover in minutes. With over 500,000 templates, you’ll find layouts for every genre.
The free plan includes basic stock photos, fonts, and graphics. Need more? Upgrade to Canva Pro ($12.99/month) for premium images and tools like background remover.
Pros:
Super easy to use.
Tons of free templates.
Affordable for tight budgets.
Cons:
Few tools specifically for authors.
Some templates look generic.
BookBrush for Book Covers: Features, Pros, and Cons
BookBrush is built for authors. Unlike Canva, it focuses on book cover design and marketing. You can create 3D mockups (think: your book on a shelf or in someone’s hand) and series covers that look consistent.
Templates here are genre-specific, like fantasy or mystery. BookBrush starts with a free trial, but full access costs ($7-$19/month).
Pros:
Perfect for series and 3D mockups.
Templates designed for authors.
Great for social media promo.
Cons:
Takes time to learn.
Fewer templates than Canva.
Canva vs. BookBrush: Side-by-Side Comparison
Let’s break down how Canva and BookBrush stack up:FeatureCanvaBookBrushEase of UseSimple drag-and-dropSteeper learning curveTemplates500K+ (mixed genres)Genre-specific, fewer options3D MockupsLimitedYes, high-qualityPricingFree plan; Pro at $12.99/monthFree trial;
7–19/monthBest ForBeginners, one-off coversSeries authors, marketing pros
If you need speed and simplicity, Canva wins. For polished mockups and series branding, pick BookBrush.
How to Design Covers with Each Tool
Let’s see how these tools work in real life.
Example 1: A Fantasy Novel CoverWith Canva, you might choose a mystical template, add dragons from the stock library, and tweak the text. It’s quick but may lack depth. BookBrush lets you place your cover on a 3D hardcover, add lighting effects, and create matching series art.
Example 2: A Business Book CoverCanva’s minimalist templates work well here—clean fonts, professional colors. BookBrush could show your book on a desk or podium, making it look authority-building.
Pricing: Which Tool Fits Your Budget?
Canva’s free plan covers basics, but Pro unlocks premium stock and resizing tools. BookBrush’s free trial is limited; paid plans start at $7/month. If you’re on a budget, Canva is cheaper. But if you need mockups for ads or social media, BookBrush offers better value.
Pro Tips for a Standout Book Cover Design
Readability is key: Make sure your title and name are clear, even as a thumbnail.
Match your genre: A romance cover shouldn’t look like a sci-fi novel.
Use Canva’s Brand Kit: Save your colors and fonts for consistency.
Try BookBrush’s mockups: They make Amazon ads pop!
Final Thoughts
Choose Canva if you want a quick, affordable cover design. Pick BookBrush for 3D mockups and series branding.
Still unsure? Try Canva’s free plan or BookBrush’s trial!
Need help formatting your eBook? Check out eBook2go for professional services!
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Can You Get Your Self-Published Books Into Your Local Library?
If you’re a self-published author, you might wonder if your book could ever sit on a library shelf. The good news is: yes! Libraries are always searching for fresh stories to share with their communities.
However, getting your self-published book into a library requires effort, strategy, and a solid understanding of book distribution and ebook distribution. Let’s explore how you can make this happen.
Libraries Are Goldmines for Self-Published Authors
Libraries are more than quiet reading spaces—they connect readers with stories they might never discover otherwise. When your self-published book lands in a library, it reaches people who borrow books instead of buying them.
This exposure can boost your credibility as an author. Libraries also offer ebook distribution options, letting readers access your work digitally. This means your book can reach even more people without taking up physical space.
How to Approach Libraries as a Self-Published Author
1. Start by Learning What Libraries Need
Every library has its own rules for adding books to their collection. Some focus on books from traditional publishers, but many are open to self-published titles—especially if they align with local interests.
Visit your library’s website or chat with a librarian to ask, “Do you accept self-published books?” If the answer is yes, ask for their submission guidelines.
2. Create a Submission That Stands Out
Librarians look for professional-quality books. Your submission should include a physical copy (if you’re aiming for the print section), an ebook version for ebook distribution, a brief author bio, a book summary, and any positive reviews you’ve received.
Avoid mentioning “self-publishing” upfront—focus on your book’s strengths. For example, highlight a local setting or unique theme that fits the library’s audience.
3. Build Relationships With Librarians
Don’t wait for libraries to find you. Introduce yourself in person or via email. Explain why your book would interest their readers. For example: “My children’s book teaches kindness through stories about animals native to our state.” Offer to donate a copy or host a free reading event. Librarians appreciate authors who engage with their community.
4. Make Ebook Distribution a Priority
Many libraries use digital platforms to lend ebooks. If your book is available for ebook distribution, mention this in your pitch. Libraries often prefer ebooks because they’re cost-effective and don’t require shelf space.
Apps like Libby or OverDrive make it easy for readers to borrow digital copies, so ensure your ebook meets their formatting standards.
5. Follow Up Without Being Pushy
Librarians are busy, so follow up politely if you don’t hear back. Send a friendly email after 2–3 weeks to check on your submission. If they decline, ask for feedback to improve your chances next time.
Common Challenges (and Simple Fixes)
Self-publishing gives you creative freedom, but book distribution can be tricky. Here’s how to tackle common roadblocks:
1. Libraries Prefer Books With Reviews
Many libraries hesitate to stock books without professional reviews. Fix this by asking bloggers, local newspapers, or book clubs to review your work. Even a handful of honest reviews can make your book more appealing.
2. Limited Library Budgets
Libraries often operate on tight budgets. Offer to donate a copy of your book. While you won’t earn money from the donation, it’s free marketing. Readers who enjoy your book might buy a copy or recommend it to friends.
3. Competing With Traditional Publishers
Traditional publishers have established relationships with libraries. To stand out, emphasize what makes your book unique. For example, if your thriller is set in a nearby town, highlight its local appeal.
Traditional Publishing vs. Self-Publishing: Distribution Compared
Here’s a quick look at how self-publishing differs from traditional publishing when it comes to book distribution and ebook distribution:AspectTraditional PublishingSelf-PublishingDistribution ControlPublishers handle distribution to stores and libraries.You manage book distribution yourself.Time to MarketSlow (often 1–2 years due to editing and printing).Fast (you can publish in weeks).CostsPublisher covers printing and distribution.You pay for editing, printing, and ebook distribution.Ebook AvailabilityUsually included in library digital catalogs.You must set up ebook distribution yourself.
Why Ebook Distribution Opens Doors for Self-Published Authors
Ebooks are a game-changer for libraries. They’re cheaper to stock than physical books, and readers can borrow them instantly from home.
If your book is available for ebook distribution, even small libraries with limited budgets can add it to their digital collection. Platforms like Kindle Direct Publishing or Draft2Digital let you distribute ebooks globally, including to library-friendly apps.
Practical Tips to Improve Your Chances
1. Get an ISBN for Your Book
Most libraries require an ISBN (International Standard Book Number) to catalog your book. You can buy one online through agencies like Bowker. An ISBN makes your book look professional and simplifies book distribution.
2. Focus on Local Connections
Libraries prioritize books with local relevance. If your story is set in your town, features regional history, or addresses community issues, mention this in your pitch. Attend library events to build relationships with staff and patrons.
3. Use High-Quality Printing
If submitting a physical book, avoid flimsy covers or blurry text. Libraries want durable books that survive repeated borrowing. Use a professional printing service, even if it costs a bit more.
4. Leverage Social Proof
Collect reviews from readers, bloggers, or local media. Add phrases like “Award-winning author” or “Featured in [Local Magazine]” to your bio. Social proof reassures librarians your book is worth their investment.
Final Thoughts
Getting your self-published book into libraries isn’t always easy, but it’s worth the effort. Start small by targeting local libraries, then expand to regional or digital collections. Remember, libraries want books that resonate with their readers—your story could be exactly what they’re looking for.
If ebook distribution feels overwhelming, tools like eBooks2go can help you format and distribute your work to libraries and online platforms. Stay patient, keep improving your craft, and celebrate every small victory!
Simplify your ebook distribution journey today with eBook2go—your story deserves to be read!
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Where to Get Book Reviews as a Self-Published Author
Can you sell a book if no one knows it? You have the book, but not the buzz. Each book needs to get seen, else it gets lost in the flood. But how do you show it to folks who care? You must push it, and that is what book marketing does.
The path is not hard, but you must know where to start. Book reviews help you do that. Each word said by fans, not bots, helps you sell more and grow your name. This guide helps you get real book reviews that work. It is plain, true, and made just for you.
Key Takeaways:
Book marketing needs book reviews to show proof and trust.
Pick spots that fit your book’s style and your own funds.
True fans give real words, not fake praise.
Where to Get Book Reviews as a Self-Published Author?
You wrote the book; now what? You must show folks it is real, not just in print, but in word. So, start with book marketing that fits the small press path. Book marketing is not just ads. It is your words, the words of your fans, and the words folks want to hear. For this, you must first find book reviews from real folks, not bots, not paid blurbs. This is key. Why? Book marketing with no book reviews is like a pie with no fill. And book promotion with no buzz has no bite.
Start with groups who read your kind of work. Try sites that let folks post book reviews for free. Or give books to folks in trade for a book review. Keep it fair. Let them speak the truth. Book marketing that works must be based on trust.
Did you know? Some top book blogs won’t charge a dime if your pitch is good.
Book Marketing: Free Places to Ask for Reviews
Now think of where you can go with no cash in hand. You want book reviews. You want truth. You want to win trust. These free spots can help with book promotion and book marketing both.Site NameNeed Sign UpFree PlanReach (Low/High)Time for ReviewGoodreadsYesYesHighSlowLibraryThingYesYesMidMidBookSirensYesYesHighFastReddit (r/books, r/selfpublish)NoYesHighVariesFacebook GroupsYesYesMidSlow
Each of these helps you start book marketing. Book promotion with no cost works best when you are new. But you must still plan. You must pick who you talk to and how. Ask them nice. Show you care for their time. That is how you get true book reviews, not fake ones. And you must not bribe or force. Just ask, wait, then say thanks.
Book Marketing Tips to Ask Right
For good book marketing, ask with heart. Your book is your word. So, pitch it right. Do not say “read it, love it.” Say what it’s on. Say who it’s for. Say why it’s not like the rest. Folks hate spam. You hate spam. So write each ask with care.
Start with the name. Then say you saw their past reads. Then tell them why your book fits their list. Do not lie. Do not fake a bond.
Then wait. If they say no, say thanks. If yes, send the book. Do not ask for five stars. Ask for truth. That is real book promotion. Book marketing means you must build your name. Not just sell one book.
How to Use Paid Spots for Book Promotion
Not all who pay get fame. But some do, if they plan. You can use paid blogs, paid spots, or paid fan lists. But still, your pitch must work. Some sites take cash to post your book in a list. Or send it to fans who might post book reviews.
Here’s how book marketing can work with paid tools:
BookSirens Pro – Sends books to folks who like your type.
NetGalley – Big reach, high trust. But it costs more.
Booksprout – Small fee, lots of ARC fans.
IndieReader – Paid book reviews, known name.
Kirkus Indie – Costly, but known in the press world.
Book marketing is a mix. Paid or free, both help if used wisely. Do not just spend. Pick what fits your goal. Book promotion is more than just a flash sale. It is a slow, true way to grow your reach.
How to Track Book Reviews and Thank Fans
Each time you see a book review pop up, note it. Use one page or app. Mark who said it, where, and what they felt. Thank them. It is small, but it means much. Fans want to feel seen. And when they do, they post more. Book reviews are not just text. They are gold for your book marketing.
Now, book promotion works best when it is not one time. Keep track, stay in touch, and ask them when your next book comes out.
Also, use parts of good book reviews in your own posts. But don’t change their words. Just cite them well.
Book Reviews That Build Book Promotion Buzz
When folks read and post, they help you sell. But not all book reviews are the same. Some help more than the rest.
Look for these signs:
Book reviews that are on top fan blogs.
Ones with pics or long thoughts.
Reviews that folks click and like.
Book reviews from known book clubs.
Posts that get shared on book forums.
Ones that say how the book made them feel.
All these boost your book marketing. They help book promotion grow. And best of all, they cost you no more once you have them. Just use them smart.
Book Promotion on Social with Reviews
One way to make your book known is to share what folks said. Book reviews work well on your page, in reels, or as blurbs. Use one quote per post. Tag the one who said it. That shows heart.
Book marketing with book reviews helps in many ways. Folks who see praise from a peer trust more. And book promotion grows fast on these sites when done right. So pick clips that show how your book feels. Not just “it was nice.” Go with “this book made me cry.” Or “I could not stop.”
Each word can spark more sales.
Reach Out to Micro Book Blogs for Book Promotion
Big names are nice. But small blogs read more. They post fast. And they care more. So do not skip them. Find folks with less than 5k fans. Check their past posts. Send a short ask. Not more than one short para.
Tell them your book’s name, what it is on, and who it fits. Share a link. Say you read their page and liked one post. Then wait.
Small book blogs are key to book marketing. They post book reviews with care. And their fans trust them more than big names.
Final Thoughts
We know that book marketing is hard when you start. But it gets good once you know the steps. Book reviews are not just for show. They build the base. They win trust. They help with book promotion, too. So start now. Reach out. Give thanks. And let folks know your book is worth their time.
We help self-made writers grow with ease. For your next step in book marketing, check eBooks2go. We help you find your place and show your words to the world.
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What Are ARCs, and Do You Need One?
Do you want your book to sell fast and wide? Do you want people to talk about your book and leave many kind words on web shops? You want word of mouth to spread far, but how do you make that work with no huge name? Book launches can feel like a race with no end. You want to win, but you don’t know how.
That’s where book marketing comes in. And yes, one way to boost that is with ARCs. You may ask, what are ARCs, and do you need one? Keep on. You’ll soon find out. But first, let’s talk so you won’t need to read twice. Each word here is short, clean, and clear. Long words? You won’t find them here.
Key Takeaways
ARCs help you get book buzz fast
They help boost book reviews on big sites
They push book sales with word-of-mouth
What Are ARCs and Why Are They a Big Part of Book Marketing?
Book marketing is not just ads or posts. It is much more. ARCs – short for advanced review copies – are books sent out first. They go to folks who read and post book reviews. You send out ARCs weeks or months ahead of your book drop. That way, you build book buzz. You need folks to see book reviews on day one. That helps boost rank.
Now, book marketing needs help to work. You don’t just talk of the book. You must show what folks think of it. That’s where ARCs help. ARCs help you reach book blogs, bookstagram, booktube, and more. Book reviews from ARCs shape how new fans feel.
When book reviews show up on day one, they give your book a good start. With book marketing, time is key. You don’t want to wait. ARCs work fast. Use them right and you will see more love for your book. In fact, ARCs have turned lots of books to bestsellers with just that early book promotion.
How Do You Use Advanced Review Copies to Boost Book Reviews?
If you want to use ARCs well, you need a plan. First, choose the right folks to send them to. Pick book fans who read books like yours. Book reviews from folks who love your type of book work best.
Next, make your ARC list. You send out books to fans who want to help. They post book reviews on big sites like Amazon or Goodreads. Or on blogs. Or book groups.
Let’s see how it plays out:StepWhat You DoWhen You Do ItWhy It HelpsBook Reviews Boost?Plan ARCMake your list2–3 months preTo get the right folksYesSend ARCShare with fans1–2 months preSo they read in timeYesCheck InAsk for book reviews2 weeks preTo give a kind nudgeYesTrack PostWatch book reviewsLaunch weekSee who posts whatYesSay ThanksSend note or giftPost launchTo build trustYes
This step-by-step plan makes your book marketing smooth and helps build trust. With book reviews in hand, your book looks more legit.
Book Promotion: When Is the Best Time to Share ARCs?
Book promotion can feel like a maze. You don’t know when to start. But with ARCs, time is not just key, it is king. Send your advanced review copies too late, and fans can’t read or post in time. That kills your launch buzz.
Best time? Two to three months pre-launch. That gives fans time to read and write. You can then use those book reviews in your book promotion push. They work well in posts, blurbs, or ads.
When you do book promotion with no reviews, fans feel lost. They want to know if your book is worth it. Book reviews act as proof. So, use ARCs to bring book reviews in. And yes, make sure you track all. Book marketing is a game of proof, not just hope.
Also, one ARC can give you five to six posts if used right. A quote here, a tweet there, one for a blog. You get more from one book than you think. With smart book promotion, your ARC goes far.
How Many ARCs Do You Need to Make Book Marketing Work?
This one’s a big ask. Folks think they must send out a ton. But you don’t need to go wild. Just smart. Start with 20–30 ARCs. Pick fans who love books like yours.
You don’t need to mail all of them. Use eBooks too. Sites like NetGalley help. And they help you find more fans.
If your ARC group is strong, you don’t need to send more. It’s not just the count. It’s the read rate. If 25 fans read and post, you win. Book reviews from those 25 mean much more than 100 who don’t read or post.
So, yes, you need ARCs. But no, you don’t need a huge count. Book marketing is not size. It’s a skill. Book promotion with heart wins more than book spam. Use ARCs the right way and book reviews will work for you.
ARCs or Not: What If You Skip Them in Book Marketing?
Now think. What if you skip ARCs? Will your book still sell? Maybe. But it will be hard. Book reviews don’t show up on day one. So, your page looks bare. Folks may not buy.
When you do book promotion with no help, you spend more. You pay for ads. You pray for clicks. But with ARCs, your book gets love for free. Fans post, talk, and hype your book.
Book marketing is a game. ARCs give you a head start. You don’t want to start last. You want to show up and win fast.
Yes, some folks think they don’t need ARCs. They think good books sell on their own. But books don’t walk. Book reviews push them. That’s the truth.
Book Reviews Boost Sales More Than You Think
Some folks think book reviews are just fluff. But no. Book reviews sell books. When fans post real views, new fans read and trust.
Book promotion with book reviews is like a snowball. It starts small, then grows. Each book review brings more eyes. And with more eyes, you get more clicks.
So yes, if you want to sell, don’t skip this. Use book reviews in all your book marketing. Post them in blurbs. Share in ads. Use them in your posts.
ARCs bring those book reviews. That’s why they help book marketing work.
Did you know? Books with 20+ book reviews in week one sell 50% more in month one?
Book Marketing Plan With ARCs
You can try this plan for your next book:
Pick 20–30 fans who love your type of book
Give them ARCs 2–3 months pre-launch
Set clear time for book reviews to post
Make a sheet to track book reviews
Use quotes from book reviews in your book promotion
Thank each fan with a note or swag
Did you know? Some fans love free books so much, they’ll post on ten sites if you just ask nicely?
Final Thoughts
If you want book marketing that works, you can’t skip ARCs. They give you book reviews. They help your book stand out. They boost trust, hype, and word of mouth. Book promotion with no ARCs feels like a road trip with no map.
We use ARCs in all our launches. And yes, we see the change. From no views to more book reviews. From no sales to good sales. That’s the power of a plan.
If you want help to use ARCs in your next launch, we can help. Go to eBooks2go and start your smart book marketing path. Let’s make your book fly.
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Should You Use a Subtitle for Your Book?

Have you ever held a book and paused to read the fine words just below the main title? That small set of words may tell you what the book holds. But do you need one for your book? The right set of words can help tell your book’s tale in a clear way.
If you sell books, it may also help push sales up. When folks see a book, they may not guess what it holds from the title alone.
This is where a short yet crisp set of words can help. A book must call the right crowd, and a clear set of words can do just that.
Key Takeaways
A book must have a clear aim, and a subtitle may help tell it fast.
The right choice of words helps pull in the right set of folks.
A strong set of words adds trust, makes the book stand out, and may help it sell.
Should You Add a Subtitle to Your Book?
A book title must be strong. But a short set of words can help it tell more. In a world full of books, a title alone may not be enough. A book must stand out. A short phrase can help tell the reader why the book is worth their time.
The choice of words must be wise. The words must not be long. Short, crisp words work best. If you pick the wrong words, they may make the book look bland. If you use the right mix, it may make folks pick the book up. This choice is key to how a book does in sales.
How a Subtitle Can Help a Book Rank High
If you want folks to find your book with ease, you must know how search tools work. A book must have words that match what folks search for. The right choice of words in a short phrase can help a book rank high.FactorWith SubtitleWithout SubtitleSearch RankHigh if it has key wordsLow if vagueBook SalesMore folks may buyMay not pull as muchTrustMore due to clear aimLess if unclearBook Finds Right CrowdYesHard to tellBook Stands OutHigh if crispMay get lost
Words That Work Well in a Book’s Subtitle
Some words may add trust. Some words may pull in the right crowd. Some words may not help at all. Pick words that tell the tale well.
Books that teach must have clear words like guide, steps, rules.
Books that tell true tales must use memoir, true, story.
Books that show how to grow must use grow, build, plan.
Books that deal with deep thoughts must use life, truth, path.
Books that sell must use words like win, boost, best.
Did you know? Most books that sell well have a set of short words below the main title.
How to Choose the Best Subtitle
A set of words must not be long. But it must be clear. A title may not say much. But a set of words must help it do just that. How can you pick the right words? Here’s how:
Know what the book holds – The words must tell what the book is about.
Keep it short – A long set of words may make folks skip it.
Pick strong words – Use words that fit what folks search for.
Test your choice – Ask folks which set of words makes sense.
When Not to Use a Subtitle
Not all books need a set of words below the title. Some books may not gain much from them. Here are cases where a book may not need one:
If the title alone tells what the book is about.
If the book’s aim is clear with just a name.
If the book is part of a set and has a theme.
If the book has a strong brand name that folks know well.
If a set of words does not add worth to the book’s look.
Did you know? Some best-sellers did not have a subtitle yet sold well.
Common Mistakes When Picking a Subtitle
A wrong set of words can make a book hard to find. Many folks make these errors:
Too vague – Words that do not tell much make the book hard to sell.
Too long – A long set of words makes folks skip it.
Too dull – Words that do not make an impact may not help sales.
No key words – Books that do not have words folks search for may get lost online.
Too hard to grasp – Words must be easy to read.
The Best Way to Add a Subtitle to Your Book
Once you pick the right set of words, you must place them well. The words must be just below the main title. They must match the font style but be smaller. They must not take up too much space.
The words must flow with the book’s aim. If they stand out too much, they may not look good. A book must not have words that feel forced. The words must feel like they fit well.
Final Thoughts
A book must stand out in a world full of books. A short set of words may help it do just that. A strong choice of words makes sure folks know what the book holds. The right words help the book rank high in search tools.
If done well, they pull the right crowd and help sales. If you plan to put out a book, you must think hard on this choice. A wise set of words can help your book find its place. Need help with your book’s publishing? Talk to eBooks2go now!
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3 Reasons Why Reviews Are So Important for Book Marketing

You push hard to make your book. You burn the night oil. You fix each line. You shed much sweat. But then, you pause. You look up and ask, “How do I make folks see this work of mine?” You try ads.
You post. You talk. But still, one thing stays key: the words from those who read. That word, their praise or their frown, can change your game.
Book marketing has no true path if no one speaks on your book. When they talk, folks hear. When they talk, folks buy. Their words push more eyes to look your way. Their words spark trust. So, think not just of ink and plot. Think of those who hold your book and what they say. That talk shapes your path in book sales.
Key Takeaways
Book marketing gets more trust when folks speak well of your book.
Book promotion grows fast with real book reviews from real folks.
Book reviews help more eyes find your book and push more buys.
How can book marketing help if no one talks on your book?
When you try book marketing, you must know how big talk helps. You can post, you can pay for book ads, but if folks don’t talk, your work may fade. Book marketing must make folks see, feel, and speak on your book. Why? ’Cause those words help build trust. When folks see ten or more book reviews, they stop, they read, they think. That one word — “Hmm” — can turn to a buy.
See, folks like to read what folks like them say. If book reviews show joy or wow, new folks feel sure. Book promotion with real words pulls real hearts. So, more book reviews mean more sales. When you want your book to shine, book marketing and book reviews must walk hand in hand.
Then, you get book sales. You get more book reads. And book marketing shows its worth. So, talk on your book, and have folks talk, too.
Book promotion with book reviews makes your reach grow big
When folks talk, more folks come. That’s how book promotion grows. You post your book, you pay for a plug, you may shout on big sites. But when a fan shares a book review, it hits home. It feels warm. It feels true. And that helps push your book far. Not one step, but five steps at a time.
Think on this. One post may reach ten. One good book review may reach a hundred. Book reviews turn cold clicks to real reads. And each book review brings a new road to you. That’s why book promotion must not skip this path. Each good book review is like a loud clap. It says, “This book is worth your time.”
Now think of this. Book marketing is not just a shout. It’s a web. And book reviews are key threads. With each book review, your book finds new homes. That’s book promotion at its best.
Book marketing works when trust builds fast and firm
Book marketing stands on trust. Folks don’t buy what they don’t trust. And trust is built with time, or with talk from those who tried it. Book reviews give you that fast trust. That quick win.
Think on this. One good word from a fan can pull ten buys. One post from a reader can hit more than your own posts. That’s why book reviews must be part of your book marketing. Trust grows with book reviews. Book reviews show that your work is real, read, and liked.
Also, book reviews show that you care. When you push for real book reviews, you show that you want true growth. And book promotion based on truth works best. Book marketing is not just a sell game. It’s a bond game. And book reviews make that bond strong.
Book reviews don’t just boost sales — they build a name
Each word in a book review paints your brand. Book reviews say who you are. Book reviews tell how your words feel. Book promotion that lacks this feels dry. But book reviews add soul to your book push.
Think of books you know. What made you look? A name? A post? Or a line from a friend who said, “This book made me cry”? That’s the true win. That’s book marketing done right.
Also, book reviews help you see what works. When ten book reviews say the same, you learn. That helps your next book. So book reviews are not just for this sell. They shape your next big move. Book marketing with book reviews means you grow — not just sell.
Why book reviews win hearts more than paid words
You may try book ads. You may throw coins on posts. But what makes folks stop, click, and read? Words from those who read and felt your book. Book reviews. Book reviews don’t feel fake. They don’t push. They speak.
Now, let’s talk clear. Book promotion with fake praise does harm. But book reviews from real folks bring true charm. It’s raw. It’s real. That’s why folks trust book reviews more than big blurbs.
Did you know? Did you know most book buyers trust a book review more than a star rank?
Let’s now list why book reviews beat ads:
Book reviews show real joy or grief.
Book reviews use real talk, not promo speak.
Book reviews can point out who the book fits.
Book reviews don’t cost you coin.
Book reviews stay on your book’s page for long.
Book reviews help new folks feel calm to try.
That’s why smart book promotion starts with smart book reviews.
Conclusion
We must say it plain. Book marketing works best when folks speak on your book. When they do, trust grows. Sales rise. Reach spreads. That’s why book reviews should not be an afterthought. They should stand at the front.
We must ask. We must thank. We must use book reviews as our loud drum. Book promotion with no book reviews is a shout to the void. But with them? It’s a warm call folks run to.
We must keep that link strong. For smart book marketing, we must blend truth with reach. Book reviews bring both.
We must push our books smart. We must build with trust. And we must do all this with pride.
Need help to push your book the right way? Try eBooks2go.
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How to Set Up a Pre-order Campaign for Your Book
Do you want your book to sell well before it is out? Do you want buzz and sales at the same time? Then you must plan your book marketing the right way. Pre-orders help you lock in sales. They help build talk around your book. They also help you rank on charts before the launch day.
Pre-orders let you make a name. They help you get seen by more people. They make sure your book has a strong start. But to get all this, you need a plan. You need a step-by-step way to do it. And that is what this guide will teach.
Key Takeaways
Book marketing needs pre-orders to boost sales and rank.
The right book promotion plan builds hype and trust.
Smart steps bring more pre orders before launch.
Why Does Book Marketing Need a Strong Pre-order Plan?
Book marketing works best when you start early. Many writers wait too long. They wait till the launch day to push their book. But by then, they have lost time. They have lost sales. They have lost reach.
A pre-order gives you an edge. It helps you set a sales goal. It helps you push your book to more eyes. And it helps you make sure your book stands out when it is out. Many top writers use this plan. It works for them. And it will work for you, too.
Think of your book as a product. No brand waits for the day of launch to sell. They sell before it is out. They make people want it. You must do the same.
Did you know? Books with pre-orders often hit top charts faster than books with no pre-orders.
How to Set Up Pre-Orders on Amazon, Apple Books, and Barnes & Noble
Now that you know why pre-orders matter, here’s how to set them up on major platforms.
Amazon (KDP)
Log in to KDP.
Click “Create a New Kindle eBook” or “Paperback.”
Fill out book details.
On the “Pre-order” section, choose “Make my book available for pre-order.”
Set a launch date (up to 12 months in advance for Kindle).
Upload your manuscript and cover (you can upload a draft).
Submit your book. Amazon reviews and lists it within 72 hours.
Note: Paperback pre-orders are not supported natively. Use workarounds like eBooks2go if you need to print pre-orders.
Apple Books
Use Apple Books for Authors.
Create an iTunes Connect account.
Upload your book using iTunes Producer or a preferred aggregator.
Set a release date in the future and check the pre-order box. This ensures your eBook will be made available for pre-order.
Upload your cover and placeholder file if the book is not ready.
Your pre-order link becomes live once processed.
Barnes & Noble Press
Sign in at press.barnesandnoble.com.
Choose eBook or print.
Fill out metadata and upload your file or placeholder.
Set your future release date and select “Enable pre-order.”
Once approved, your listing will show a “pre-order” button.
Best Ways to Use Book Promotion for Pre-orders
A smart book promotion plan helps you sell more. It also helps you keep readers excited. But how do you do that?
First, pick the right date. Give your book at least 6 weeks before launch. More time means more reach. Less time means less sales.
Then, make a plan. Use emails, ads, and posts to talk about your book. Share a sneak peek. Share your book cover. Share what makes your book special.
Here is a smart book promotion plan you can use:StepWhat to DoTime Before Launch1Share book title, cover, and theme8 weeks2Offer a free chapter to readers7 weeks3Set up ads and book blog posts6 weeks4Start pre-orders with special perks5 weeks5Run a giveaway and push last-call sales2 weeks
With this, you can push your book and keep sales going till launch.
How to Get More Pre Orders Without Paid Ads
Not all writers have a big budget. That is why you must use ways that cost less but work well.
One strong way is email. Start a list early. Send book updates. Give special deals to your readers. Make them feel part of your book.
Next, use book groups. Many book lovers look for books in book clubs. Share your pre-order link there. Ask them to spread the word.
Also, reach out to blogs. Many book blogs love new books. Ask them to write about your book. Give them a sneak peek. This helps you get seen by more people.
Did you know? Books with email sign-ups see 40% more pre-orders than books with no list.
Pro Tips to Boost Pre-orders with BookBub and Goodreads
Use BookBub Pre-order Alerts: If you have followers on BookBub, you can send an automated alert when your book is available for pre-order. You must be on their platform and distribute through retailers they support.
Ask ARC and beta readers to post reviews on Goodreads and BookBub: Goodreads lets users add your book to shelves and leave early impressions. BookBub allows early reviews for pre-release books. This builds social proof.
Reach out for blurbs: Don’t limit blurbs to just other authors. Reach out to:
Niche media outlets (e.g., City Book Review)
Past clients or public figures
Influencers in your genre boost your credibility and authority.
How to Use Social Media for Book Promotion
Social media is a gold mine for book sales. But you must use it the right way. You must make readers want your book.
First, share updates. But do not just post a link. Share a story. Share a fun fact about your book. Share why you wrote it. This makes people want to know more.
Then, go live. Readers love to hear from writers. A live Q&A helps you build trust. It makes your book feel real.
Also, team up with other writers. Cross-promote each other’s books. This helps you reach new people.
Try these:
Post book quotes with a link to pre-order.
Run a poll to ask readers what they love most in a book.
Share your book journey and behind-the-scenes shots.
Offer a signed book to one lucky reader.
Use book hashtags to reach more eyes.
The Right Time to Start Pre-Orders
Timing matters. If you start too soon, readers may lose interest, and if you start too late, you may lose sales.
The best time is 6 to 8 weeks before launch. This gives you time to push book promotion. It also helps you build strong hype.
Week 1-2: Share your book title and theme. Week 3-4: Open pre-orders and offer a free sneak peek. Week 5-6: Run ads and do book giveaways. Week 7-8: Push last-call pre-orders and tease launch plans.
A good plan keeps your book fresh in the reader’s mind.
How to Use Reviews to Boost Pre-Orders
A book with strong reviews gets more sales. People trust what others say, and if they hear good things about your book, they will want to buy it.
Ask beta readers to post early reviews. Give them a free copy. In return, they will write about it.
Also, ask for blurbs. A strong line from another writer adds trust. Share these lines in your book marketing posts.
Do not wait for the launch to get reviews. Get them early and push them into your book promotion plan.
Final Thoughts
A strong pre-order plan sets the stage for a big book launch. Book marketing is not just about ads. It is about trust. It is about reach. It is about timing.
Plan ahead. Use book promotion tricks that work. Keep pushing pre orders till launch day.
If you need help with your book marketing, reach out to eBooks2go. Get expert help and sell more!
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