fromzerotomillions-blog

[fromzerotomillions-blog]

The ‘ghost’ question  I have an annoying question for you.It’s annoying because, if you’re honest, your answer will bug you.It’s not profound. It’s not magic. I’m no counselor or sage. It doesn’t even matter if you tell me your answer or not. Or whether you realize the answer later today, next week, or in a month from now. The key is–if you want it to bug you–to let it sink in for a few seconds before skipping to your next email. Ready? What would you do if you were not afraid? I dare you to answer it. If you ever want to give me the privilege of hearing your answer…

[fromzerotomillions-blog]

The dark side of leadership

In their book, Overcoming the Dark Side of Leadership, Dr. Gary McIntosh and Dr. Samuel Rima present their research on why leaders burn out.

Fascinatingly, they’ve whittled it down to one main factor: job integrity.

Not moral failure, not too high a volume of work, not too much travel, not little enough pay…

http://bit.ly/2qAmZVq

They just never fit their job quite well enough to begin with.

It doesn’t help that lots of jobs have vague, underspecified lists of qualifications. Companies aren’t quite sure how to put into words just what kind of candidate they’re looking for.

Once they make a hire, the candidate is sometimes underqualified, sometimes overqualified, but often not satisfied.

So how on earth can we tell you, ‘We think you’d be a good fit for MTTB?’

Here’s how.

Unlike most jobs, we’re not going to stick you at a desk with a list of responsibilities. We know better than that.

It is our full-time job to take you from nervous noob-ness to completely confident competence as an online marketer.

We’re going to build your job with you, for you, and right alongside you.

We don’t need you—so we won’t breathe down your neck—but we’d love to share what we have with you.

If you want work that is designed to fit you, that will keep you from burning out, we need to talk.

http://bit.ly/2qAmZVq

[fromzerotomillions-blog]

In “too hungry to eat” mode? (Try this…)

Getting leads or sales, but not seeing your bank balance where you want it to be? http://bit.ly/2pLrZb8

“If you could have a billboard anywhere, what would it say?”

Marc Andreessen was recently asked this question… Marc’s cranked out nearly as many successful businesses as the Beatles have crooned out #1 HITS.

His response, which brings pure delight and bliss to my soul??

“RAISE PRICES”

(Sorry for the larger font, billboards are big.)

Yep…

After billions and billions made.

After consulting company after company.

He said he’d plaster those words front and center in the heart of San Francisco.

There’s one teeny-weeny thing Marky Marc said which I want you to tune-in to today.

Conventional wisdom says, price cheap. More people can buy. You’ll get volume and can grow.

Time and time again… this is proven WRONG.

Because… This puts YOU into “too hungry to eat” mode.

If you don’t charge enough? Can you afford the SALES and MARKETING required to get anyone to buy from you?

THAT is the point! YES! Boom! This is how you scale, correct?

We’ve talked about this before… Traffic, Conversions, and Economics. You need traffic to send to your offer. You need a mechanism to CONVERT that offer to sales. And perhaps… the most important piece of the puzzle 98% are missing? The ECONOMICS MUST work out so you make a tidy profit and can keep the lights on!

So…

If you’re selling a product for $47. And it’s costing you $75 to get to a sale? You’re not going to be in business too long, right? If you’re earning $1000 per sale, and you’re spending $300 in ads spend… Sure, you’re spending more on Ads, but isn’t that better?

Much better?

Because now you’re not losing money, you’re making money…

And when you have this all dialed-in?

Your biggest problem may be finding enough money to invest into your business!

Which is a GOOD problem, BTW…

This is how peeps go from $1k months, to $10k months, to $100k months…

They’re just increasing their Ad Spend because it’s churning out profits that allows them to do so.

Simple enough, right?

Let’s get you rolling ASAP?

 Step 1 begins here…

PS Millions in big ticket commissions are being paid out month after month… How long are you willing to wait before you start getting your share of the profits?? http://bit.ly/2pLrZb8

[fromzerotomillions-blog]

I’m sorry about that Quick note for you today…

I know I toss around big numbers here from time to time.

That’s because I know what’s possible for you. And I only want the best for ya.

At the same time…

I hope I haven’t overwhelmed you?

Because sure…

Big numbers are awesome.

Folks bringing in the big bucks is great.

But I just wanted to say this… And it’s coming straight from my heart…

Pleeeaaasssseeee…

Don’t Overestimate The People On Pedestals! (Or their big numbers)

If we could get inside their heads, if we could look at their fears, doubts, how they got their early starts?

We’d realize most of these folks are just. like. us.

And NOTHING is stopping US or YOU from getting the same types of results for yourself!

You feeling me here?!

Check out this quote from an old Steve Jobs interview: Life can be much broader, once you discover one simple fact, and that is that everything around you that you call ‘life’ was made up by people that were no smarter than you. And you can change it, you can influence it, you can build your own things that other people can use. Once you learn that, you’ll never be the same again. I’d say that Bill is on to something there, you?

The KEY?

It’s to start.

Start… start… START!

That’s it.

That, and believe in yourself.

And don’t give up.

I certainly believe in you and what’s possible in this exciting era we’re in right now! Are you ready to begin, my friend? This may be right up your alley?  Yes! Tell me more!

PS The MASSES? They will not START. They will hold the folks at where they want to be up on a pedestal and label them as “special.” …I know that’s not you though, right? Here’s to us, the movers and shakers and misfits of the world! I’m a starter, and I’m ready to START!