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IIAR> Analyst Firm Webinar Highlights: Phil Fersht, Elena Christopher and Sia Ravari / HFS Research (5/24)

Check the highlights of our IIAR> Firms Webinar with HFS Research’s Phil Fersht / CEO & Chief Analyst (LinkedIn), Elena Christopher / Chief Strategy Officer (LinkedIn) and Sia Ravari / Chief Growth Officer & Global Head of Sales (LinkedIn) hosted by Alexia O’Sullivan / VP & Global Analyst Relations Leader at Capgemini / (LinkedIn), Ludovic Leforestier / IIAR> Board Member and Founder Starsight…

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The 2025 IIAR> Forum: AR Evolution + London Summer Party!

We’re dlighted to announce The 2025 IIAR> Summer London AR Forum: A half day event focused on the evolution of analyst relations, professional career development and growth. Sharpen the skills you need in the age of AI, learn about successful use cases and identify ways to ensure AR is core to your company’s business strategy The five panels feature analyst relations and GenAI, Sales, Sourcing…

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IIAR> Best Practices Webinar: Sales Enablement + 30/60/90 days AR Plan, 12th June

IIAR> members: Join us for a special session on June 12th during which we’ll share highlights and discuss takeaways from two IIAR> papers that are being published that day. A short presentation overviewing each report will be followed by an open discussion among the attendees. IIAR> Best Practice Paper: Sales Enablement: Strategies for identifying and engaging with analysts who influence…

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IIAR> Analyst Firm Webinar: Forrester, 21st May

A timely conversation with Forrester leadership to explore how the analyst landscape is evolving. This is a unique opportunity for our community to engage directly and gain valuable insights into Forrester’s current focus and priorities. We’ll cover: Forrester Overview and Update Business and Research Strategy What’s New and Next in the Product Experience Best Practices for Engaging with…

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Expanding AR’s Toolbox: Non-traditional AR Services, 08 May

The IIAR> is pleased to announce an exclusive webinar on the topic of unique analyst and advisory firm offerings that go beyond traditional research. Our featured guests from Horizon Seven, IDC, and ISG will share practical use cases and insights on services like bid support, contract intelligence, and price benchmarking — all designed to help AR professionals deliver greater business…

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IIAR> Café, 30th April: Navigating the RSA 2025 Analyst Landscape

Need a breather during the RSA Conference rush? The IIAR> is thrilled to invite you to an exclusive IIAR> Café sponsored by ARInsights and open to all AR pros! What to expect: Refreshing Happy Hour drinks (on us!) Quality networking with fellow AR practitioners A relaxed atmosphere to unwind after a day of conference sessions This is the perfect opportunity to connect with peers, share AR…

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IIAR>Analyst Firm Webinar : TBR - Highlights (03/25)

Check the highlights of our IIAR> Firms Webinar with TBR Dan Demers / Senior Vice President Sales and Marketing, TBR (LinkedIn) , Patrick Heffernan / Principal Analyst and Practice Manager, TBR  (LinkedIn) , Ludovic Leforestier / IIAR> Board Member and Founder Starsight Communications (@lludovic, LinkedIn) ,Aaron Cooper / IIAR> UK Chapter Co-Lead and Head of Analyst and Advisor Relations,…

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IIAR> Analyst Firm Webinar : TBR, 3 April

The IIAR> is pleased to announce an exclusive webinar featuring Technology Business Research (TBR), a leader in objective business performance analysis of the world’s top IT and professional services firms. This session will delve into TBR’s innovative Ecosystem Intelligence, offering insights into the revenue, headcount, and training trends of leading global systems integrators. We’ll also…

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IIAR> Interview with Clint and Tim Jennings

Post Webinar Interview with Clint and Tim Jennings on 25th May 2021. Continue reading IIAR> Interview with Clint and Tim Jennings

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Ovum Fireside Chat - IIAR version - Part 2

Ovum Fireside Chat with Gideon Gartner, Jonathan Yarmis and David Rossiter. The birth of Ovums new Collaborative Intelligence approach to IT analysis was delivered in both London and New York. With over 350 business analysts and 150 ICT analysts Ovum is in a unique position to offer insightful analysis that offers genuine value to businesses. Read this post on the IIAR blog for more…

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In our upcoming Independent Analyst Panel, the IIAR> brings together five leading independent analysts and six AR co-hosts to discuss the value they bring to organizations. Read more on our blog post and register to attend the Panel. [link to blogpost] Date> Thursday 13 March 2025 Time> 1600 GMT

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Around Virginie O’Shea from Firebrand Research in 10 questions

Join us for the IIAR>’s first-ever independent analyst panel, where we’ll explore fresh perspectives and new approaches to analyst relations. Hear from Virginie O'Shea and four other independent analysts who are redefining the landscape beyond traditional firms.

In our upcoming Independent Analyst Panel, the IIAR> brings together five leading independent analysts and six AR co-hosts to discuss the value they bring to organizations. Read more on our blog post and register to attend the Panel CLICK HERE. Date> Thursday 13 March 2025Time> 0800 PST / 1100 EST / 1600 GMT / 2130 IST Today’s IIAR> Around in 10 questions interview is with Virginie O’shea /…

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Around Dean Bubley from Disruptive Analysis in 10 questions

In our upcoming Independent Analyst Panel, the IIAR> brings together five leading independent analysts and six AR co-hosts to discuss the value they bring to organizations. Read more on our blog post and register to attend the Panel CLICK HERE. Date> Thursday 13 March 2025Time> 0800 PST / 1100 EST / 1600 GMT / 2130 IST Today’s IIAR> Around in 10 questions interview is with Dean Bubley Director…

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IIAR> Café, 6th March: Navigating the Mobile World Congress Analyst Landscape

Join us for the IIAR> Café networking breakfast in Barcelona during MWC on Thursday, March 6th, at 8.00 A.M. CET. This event is open to both IIAR> members and non-members, providing the best opportunity for AR professionals to connect and exchange insights at the MWC. Network and gain AR best practices over breakfast with fellow AR professionals, IIAR> Board members, and Chapter leads. This…

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IIAR> interview with Pete Tiliakos / GxT Advisors

In our upcoming Independent Analyst Panel, the IIAR> brings together five leading independent analysts and six analyst relations (AR) co-hosts to discuss the value they bring to organizations. IIAR> members will gain a deeper understanding of how independent analysts operate, their specialized expertise, and the strategic benefits they provide beyond traditional large research firms. Meet one of…

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IIAR> Independent Analysts Panel, 13 March

Independent analysts play a crucial role in shaping the technology landscape, offering unique insights and agility that larger firms often lack. In our upcoming Independent Analyst Panel, the IIAR> brings together five leading independent analysts and six analyst relations (AR) co-hosts to discuss the value they bring to organizations. IIAR> members will gain a deeper understanding of how…

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Ten truths on analyst relations for tech companies and startups

Ten truths on analyst relations for tech companies and startups by Ludovic Leforestier (LinkedIn), IIAR> Board Member at Digital4Europe 20th May 2021. Analyst relations is perceived either as obscure or the privilege of large, established, technology vendors who have ample people resources and large budgets to subscribe to the likes of Gartner, IDC, Forrester, Omdia, etc. Yet, the upside is…