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josephgsanchez · 7 years
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St. Ives Unveils First Mixing Bar in New York City
St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City
St. Ives has launched its first retail store in New York City. The mixing bar invites guests to choose from over 50 ingredient combinations.
St. Ives has opened its inaugural retail store. Situated in New York City, the mixing bar invites guests to explore custom body scrubs and lotions made using natural extracts, exfoliants, and moisturisers. Shoppers can choose from over 50 ingredient combinations.
The shop will also offer the opportunity to experience more than 20 new skincare ingredients including pink lychee, kale, ginger, and volcanic sand. An educational wall and sink stations for sampling are part of the mix. Running for six weeks, the store will remain until 30 July.
“We are thrilled to unveil the Mixing Bar this summer, where guests can create their own unique face scrubs and body lotions, while learning about the benefits our ingredient-led products provide,” said Suzanne Palentchar, Marketing Director at St. Ives.
The article St. Ives Unveils First Mixing Bar in New York City appeared first on World Branding Forum.
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josephgsanchez · 7 years
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St. Ives Unveils First Mixing Bar in New York City
St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City
St. Ives has launched its first retail store in New York City. The mixing bar invites guests to choose from over 50 ingredient combinations.
St. Ives has opened its inaugural retail store. Situated in New York City, the mixing bar invites guests to explore custom body scrubs and lotions made using natural extracts, exfoliants, and moisturisers. Shoppers can choose from over 50 ingredient combinations.
The shop will also offer the opportunity to experience more than 20 new skincare ingredients including pink lychee, kale, ginger, and volcanic sand. An educational wall and sink stations for sampling are part of the mix. Running for six weeks, the store will remain until 30 July.
“We are thrilled to unveil the Mixing Bar this summer, where guests can create their own unique face scrubs and body lotions, while learning about the benefits our ingredient-led products provide,” said Suzanne Palentchar, Marketing Director at St. Ives.
The article St. Ives Unveils First Mixing Bar in New York City appeared first on World Branding Forum.
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josephgsanchez · 7 years
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Bebe Elevates Experience for the Savvy Female Shopper
Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper
Global Brands Group and bebe have relaunched its transformed e-commerce platform to enhance the fashion experience for consumers.
Apparel, footwear, and fashion accessories group, Global Brands, is partnering with bebe to relaunch the label’s transformed e-commerce platform and brick-and-mortar stores, which are designed to meet the heightened shopping expectations of the savvy female consumer.
“Bebe is an iconic brand with a loyal global following. We see a tremendous opportunity to relaunch an e-commerce platform that best reflects who our global customer is, and how she shops,” said Sandra Campos, President of the bebe division at Global Brands Group.
The move marks the first initiative under the group’s direction of said label’s direct-to-consumer divisions and international operations. The company has appointed designer, Nathan Jenden, as Creative Director to lead the effort. Meanwhile, Bluestar Alliance will continue managing the brand.
The article Bebe Elevates Experience for the Savvy Female Shopper appeared first on World Branding Forum.
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josephgsanchez · 7 years
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Amazon Goes Shopping, Buys Whole Foods Market for $13.7B
Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B
In a week where it was rumored to be eyeing workplace productivity app Slack, Amazon surprised everyone on Friday by announcing that is in fact acquiring America’s upmarket grocer Whole Foods Market for a whopping $13.7 billion.
It’s a massive deal that provides huge parts of the answers to two of the most interesting questions in retailing: How can Whole Foods save itself? And how will Amazon deepen its flirtation with the brick-and-mortar retail business, which it’s been pushing with its Amazon Books locations and some physical retail tests in its hometown of Seattle—while deepening its strength in the e-commerce grocery trade?
Amazon will pay $42 a share to acquire $WFM, a 27 percent premium to the closing price on Thursday of Whole Foods lagging stock, making the transaction by far the largest in Amazon’s history.
“Millions of people love Whole Foods Market because they offer the best natural and organic foods, and they make it fun to eat healthy,” stated Jeff Bezos, Amazon founder and CEO. “Whole Foods Market has been satisfying, delighting and nourishing customers for nearly four decades—they’re doing an amazing job and we want that to continue.”
“This partnership presents an opportunity to maximize value for Whole Foods Market’s shareholders, while at the same time extending our mission and bringing the highest quality, experience, convenience and innovation to our customers,” added Whole Foods Market co-founder and CEO John Mackey, who’s been pressured lately by the activist investors at Jana Partners.
In selling to Bezos, he gets to keep his job, protect his company (no longer solely independent but nested with Amazon) and acquire deep pockets to grow and scale his brand.
My take: Whole Foods' sale to Amazon is classic John Mackey @FortuneMagazine https://t.co/r6lRNvWzFz
— Beth Kowitt (@bethkowitt) June 16, 2017
Mackey will stay on to run the Whole Foods business, which will continue to operate under its brand and maintain its suppliers, the companies said. Whole Foods has about 450 stores spread out among 42 US states and is experimenting with a private-label, lower-priced chain, 365 by Whole Foods Market, and a standalone restaurant concept that just opened in Atlanta.
For Whole Foods, being acquired by Amazon is the perfect response to its growing difficulties over the last few years with shopper attrition due to its infamously high prices and increasingly stiff competition from organic and natural fare, usually at lower prices, being expanded by Walmart, Kroger and foreign entrants such as Lidl (which just launched in the US this week) and Aldi, both from Germany.
For Amazon, the move proves that its flirtation with brick-and-mortar grocery concepts—including Amazon Fresh Pick Up locations and the Amazon Go concept, a test store of the future in Seattle—has been no mere infatuation. The online giant wants to get a bigger piece of the more than $600 billion edible-food consumer-spending category, especially spending by the ascendant millennials and Generation Z.
And there likely is no better way to do that quickly than to acquire an operation such as Whole Foods, whose products and ethos (such as the Values Matter campaign) are very much on trend with younger consumers, and where there’s presumably considerable overlap between Whole Foods customers and members of Amazon’s Prime free-delivery subscription service as well as the Amazon  marketplace in general.
“This could mean that Amazon plans to integrate its Prime service into the Whole Foods ecosystem,” Tom Caporaso, CEO of Clarus Commerce, a loyalty-technology firm, told brandchannel. “Whole Foods stores could soon become distribution centers for Prime Now or Amazon Fresh, increasing [Amazon’s] reach.”
Amazon’s move also effectively acknowledged the difficulty that the online pioneer has seen ahead in cracking the code on making the e-commerce experience similar enough to bricks-and-mortar grocery retailing, where the experience of shopping—ranging from feeling the firmness of produce to making impulse purchases—is very important to many Americans of all generations.
There’s also increasing competition for physical supermarket shoppers, including by two major German retailers that are notable not only for discounted prices but also healthy fare: Aldi, which is undertaking a huge expansion in its already-formidable US presence, and Lidl, which this week began opening stores in the East. Kroger provided another indication of the increasingly brutal environment in grocery retailing this week by lowering its earnings forecast for the year.
“This is the most difficult time I’ve seen for the industry, and I’ve been in it for 47 years,” David Cianco, a senior customer strategist for Dunnhumby and former Kroger executive, told the Wall Street Journal.
Meanwhile on Friday, major Amazon competitor in Walmart made another move to shore up its e-commerce offering (in the wake of acquiring Jet.com last year) by buying the hot men’s clothing company Bonobos for $310 million in cash.
Bonobos started online in 2007, has expanded its assortment over the years, and also has opened 35 brick-and-mortar stores, Chain Store Age said.
The move is in keeping with Walmart’s recent efforts to compete with Amazon by beefing up its online fashion offerings and widen its appeal by buying digitally native brands that target millennials and younger consumers.
Founded in 2007, Bonobos has expanded its assortment over the years and has also opened 35 brick-and-mortar stores (“Guideshops”). It also has a partnership with Nordstrom.
Upon completion of the deal, Andy Dunn, founder and CEO of Bonobos will report to Marc Lore, president and CEO of Walmart U.S. eCommerce. Lore is being given a major role at Walmart: He will oversee the company’s collection of digitally-native vertical brands, which, in addition to Bonobos, now includes Moosejaw, ShoeBuy and ModCloth.
“Adding innovators like Andy will continue to help us shape the future of Walmart, and the future of retail,” stated Lore. ���I’m thrilled to welcome Andy and the entire Bonobos team. They’ve created an amazing product and customer experience, and that will not change. In fact, Andy will be a great influence on the company, especially in leading our collection of exclusive brands offered online.”
The acquisition, which is subject to regulatory approval, is expected to close toward the end of the second quarter or the beginning of the third quarter of this fiscal year.
The post Amazon Goes Shopping, Buys Whole Foods Market for $13.7B appeared first on brandchannel:.
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josephgsanchez · 7 years
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Amazon Goes Shopping, Buys Whole Foods Market for $13.7B
Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B
In a week where it was rumored to be eyeing workplace productivity app Slack, Amazon surprised everyone on Friday by announcing that is in fact acquiring America’s upmarket grocer Whole Foods Market for a whopping $13.7 billion.
It’s a massive deal that provides huge parts of the answers to two of the most interesting questions in retailing: How can Whole Foods save itself? And how will Amazon deepen its flirtation with the brick-and-mortar retail business, which it’s been pushing with its Amazon Books locations and some physical retail tests in its hometown of Seattle—while deepening its strength in the e-commerce grocery trade?
Amazon will pay $42 a share to acquire $WFM, a 27 percent premium to the closing price on Thursday of Whole Foods lagging stock, making the transaction by far the largest in Amazon’s history.
“Millions of people love Whole Foods Market because they offer the best natural and organic foods, and they make it fun to eat healthy,” stated Jeff Bezos, Amazon founder and CEO. “Whole Foods Market has been satisfying, delighting and nourishing customers for nearly four decades—they’re doing an amazing job and we want that to continue.”
“This partnership presents an opportunity to maximize value for Whole Foods Market’s shareholders, while at the same time extending our mission and bringing the highest quality, experience, convenience and innovation to our customers,” added Whole Foods Market co-founder and CEO John Mackey, who’s been pressured lately by the activist investors at Jana Partners.
In selling to Bezos, he gets to keep his job, protect his company (no longer solely independent but nested with Amazon) and acquire deep pockets to grow and scale his brand.
My take: Whole Foods' sale to Amazon is classic John Mackey @FortuneMagazine https://t.co/r6lRNvWzFz
— Beth Kowitt (@bethkowitt) June 16, 2017
Mackey will stay on to run the Whole Foods business, which will continue to operate under its brand and maintain its suppliers, the companies said. Whole Foods has about 450 stores spread out among 42 US states and is experimenting with a private-label, lower-priced chain, 365 by Whole Foods Market, and a standalone restaurant concept that just opened in Atlanta.
For Whole Foods, being acquired by Amazon is the perfect response to its growing difficulties over the last few years with shopper attrition due to its infamously high prices and increasingly stiff competition from organic and natural fare, usually at lower prices, being expanded by Walmart, Kroger and foreign entrants such as Lidl (which just launched in the US this week) and Aldi, both from Germany.
For Amazon, the move proves that its flirtation with brick-and-mortar grocery concepts—including Amazon Fresh Pick Up locations and the Amazon Go concept, a test store of the future in Seattle—has been no mere infatuation. The online giant wants to get a bigger piece of the more than $600 billion edible-food consumer-spending category, especially spending by the ascendant millennials and Generation Z.
And there likely is no better way to do that quickly than to acquire an operation such as Whole Foods, whose products and ethos (such as the Values Matter campaign) are very much on trend with younger consumers, and where there’s presumably considerable overlap between Whole Foods customers and members of Amazon’s Prime free-delivery subscription service as well as the Amazon  marketplace in general.
“This could mean that Amazon plans to integrate its Prime service into the Whole Foods ecosystem,” Tom Caporaso, CEO of Clarus Commerce, a loyalty-technology firm, told brandchannel. “Whole Foods stores could soon become distribution centers for Prime Now or Amazon Fresh, increasing [Amazon’s] reach.”
Amazon’s move also effectively acknowledged the difficulty that the online pioneer has seen ahead in cracking the code on making the e-commerce experience similar enough to bricks-and-mortar grocery retailing, where the experience of shopping—ranging from feeling the firmness of produce to making impulse purchases—is very important to many Americans of all generations.
There’s also increasing competition for physical supermarket shoppers, including by two major German retailers that are notable not only for discounted prices but also healthy fare: Aldi, which is undertaking a huge expansion in its already-formidable US presence, and Lidl, which this week began opening stores in the East. Kroger provided another indication of the increasingly brutal environment in grocery retailing this week by lowering its earnings forecast for the year.
“This is the most difficult time I’ve seen for the industry, and I’ve been in it for 47 years,” David Cianco, a senior customer strategist for Dunnhumby and former Kroger executive, told the Wall Street Journal.
Meanwhile on Friday, major Amazon competitor in Walmart made another move to shore up its e-commerce offering (in the wake of acquiring Jet.com last year) by buying the hot men’s clothing company Bonobos for $310 million in cash.
Bonobos started online in 2007, has expanded its assortment over the years, and also has opened 35 brick-and-mortar stores, Chain Store Age said.
The move is in keeping with Walmart’s recent efforts to compete with Amazon by beefing up its online fashion offerings and widen its appeal by buying digitally native brands that target millennials and younger consumers.
Founded in 2007, Bonobos has expanded its assortment over the years and has also opened 35 brick-and-mortar stores (“Guideshops”). It also has a partnership with Nordstrom.
Upon completion of the deal, Andy Dunn, founder and CEO of Bonobos will report to Marc Lore, president and CEO of Walmart U.S. eCommerce. Lore is being given a major role at Walmart: He will oversee the company’s collection of digitally-native vertical brands, which, in addition to Bonobos, now includes Moosejaw, ShoeBuy and ModCloth.
“Adding innovators like Andy will continue to help us shape the future of Walmart, and the future of retail,” stated Lore. “I’m thrilled to welcome Andy and the entire Bonobos team. They’ve created an amazing product and customer experience, and that will not change. In fact, Andy will be a great influence on the company, especially in leading our collection of exclusive brands offered online.”
The acquisition, which is subject to regulatory approval, is expected to close toward the end of the second quarter or the beginning of the third quarter of this fiscal year.
The post Amazon Goes Shopping, Buys Whole Foods Market for $13.7B appeared first on brandchannel:.
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josephgsanchez · 7 years
Text
Brand News: 10 Things You Need to Know For Friday, June 16
Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16
Amazon receives patent for tech blocking in-store price checks as CEO Jeff Bezos crowdsources philanthropy ideas and reportedly eyes Slack as an acquisition. IKEA is now selling thousands of items via Amazon, which opens another bookstore, in New Jersey.
A new #AmazonBooks store just opened in Paramus, NJ, at @GSPlaza Discover great books & devices! Visit https://t.co/pfvdguWSXO http://pic.twitter.com/g0NkiEg63s
— Amazon (@amazon) June 15, 2017
Bloomberg Businessweek introduces a paywall.
Cannes Lions releases a snapshot ahead of kick-off.
Disney celebrates as China theme park turns one.
Facebook deploys AI in fight against terrorism.
Harman adds “A Samsung Company” to its logo.
Microsoft drops the cloud in Skype‘s logo.
Nike announces a bigger focus on direct to consumer sales.
Salesforce releases 2017 State of Marketing report.
Spotify passes 140 million active users.
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The post Brand News: 10 Things You Need to Know For Friday, June 16 appeared first on brandchannel:.
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josephgsanchez · 7 years
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Brand News: 10 Things You Need to Know For Friday, June 16
Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16
Amazon receives patent for tech blocking in-store price checks as CEO Jeff Bezos crowdsources philanthropy ideas and reportedly eyes Slack as an acquisition. IKEA is now selling thousands of items via Amazon, which opens another bookstore, in New Jersey.
A new #AmazonBooks store just opened in Paramus, NJ, at @GSPlaza Discover great books & devices! Visit https://t.co/pfvdguWSXO http://pic.twitter.com/g0NkiEg63s
— Amazon (@amazon) June 15, 2017
Bloomberg Businessweek introduces a paywall.
Cannes Lions releases a snapshot ahead of kick-off.
Disney celebrates as China theme park turns one.
Facebook deploys AI in fight against terrorism.
Harman adds “A Samsung Company” to its logo.
Microsoft drops the cloud in Skype‘s logo.
Nike announces a bigger focus on direct to consumer sales.
Salesforce releases 2017 State of Marketing report.
Spotify passes 140 million active users.
Click here for previous headline roundups … sign up for our free daily newsletter … and send brand news and tips to [email protected] or ping us on Twitter, Facebook or LinkedIn.
The post Brand News: 10 Things You Need to Know For Friday, June 16 appeared first on brandchannel:.
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josephgsanchez · 7 years
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What’s In Store as Amazon Joins Forces With Whole Foods Market
What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market
The following is co-authored by: Ryan Brazelton, Executive Creative Director, Interbrand; and Jorge Narvaez, Executive Creative Director, Consumer & Retail Brand Experience, Interbrand NA.
Amazon’s surprise acquisition today of Whole Foods Market just shows that Amazon is ahead of the curve. Yet again.
It’s also a proof point that brick-and-mortar isn’t dead; it’s growing. The retail brands that have been struggling are not surprising. The brands that are closing their doors are the ones you would expect, because no one has loved them in a long time.
Instead, retailers today must have a very clear digital strategy to survive, which places brick and mortar as a secondary adjunct to a well-designed experience ecosystem.
Adding Whole Foods Market to Amazon’s family of brands not only expands its physical footprint—it also addresses Whole Foods’ core problems: how to do what they do and deliver value.
As times got tougher, Whole Foods couldn’t deliver the additional value that consumers are seeking. The core of Amazon’s business is value and convenience.
youtube
Whole Foods will likely evolve into the checkout-free Amazon Go model. Whole Foods’ experience and reach within retail is what Amazon didn’t have before, and now they can integrate their technology into physical retail.
Think of the Dash Buttons, among Amazon’s other innovations, and how all of these innovations can also be tied to your Whole Foods account. Think of how your Amazon Prime membership ties into your local grocery store. Think about what role Alexa could play at checkout.
youtube
Retail used to be based around the brick and mortar store, with a digital strategy added after the fact. Now digital is the pillar, and brick and mortar is one of the strategies. Digital-first is the way of the future. The new retail experience is this ecosystem, and only focusing on one channel will lead you down the wrong path.
The post What’s In Store as Amazon Joins Forces With Whole Foods Market appeared first on brandchannel:.
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josephgsanchez · 7 years
Text
What’s In Store as Amazon Joins Forces With Whole Foods Market
What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market What’s In Store as Amazon Joins Forces With Whole Foods Market
The following is co-authored by: Ryan Brazelton, Executive Creative Director, Interbrand; and Jorge Narvaez, Executive Creative Director, Consumer & Retail Brand Experience, Interbrand NA.
Amazon’s surprise acquisition today of Whole Foods Market just shows that Amazon is ahead of the curve. Yet again.
It’s also a proof point that brick-and-mortar isn’t dead; it’s growing. The retail brands that have been struggling are not surprising. The brands that are closing their doors are the ones you would expect, because no one has loved them in a long time.
Instead, retailers today must have a very clear digital strategy to survive, which places brick and mortar as a secondary adjunct to a well-designed experience ecosystem.
Adding Whole Foods Market to Amazon’s family of brands not only expands its physical footprint—it also addresses Whole Foods’ core problems: how to do what they do and deliver value.
As times got tougher, Whole Foods couldn’t deliver the additional value that consumers are seeking. The core of Amazon’s business is value and convenience.
youtube
Whole Foods will likely evolve into the checkout-free Amazon Go model. Whole Foods’ experience and reach within retail is what Amazon didn’t have before, and now they can integrate their technology into physical retail.
Think of the Dash Buttons, among Amazon’s other innovations, and how all of these innovations can also be tied to your Whole Foods account. Think of how your Amazon Prime membership ties into your local grocery store. Think about what role Alexa could play at checkout.
youtube
Retail used to be based around the brick and mortar store, with a digital strategy added after the fact. Now digital is the pillar, and brick and mortar is one of the strategies. Digital-first is the way of the future. The new retail experience is this ecosystem, and only focusing on one channel will lead you down the wrong path.
The post What’s In Store as Amazon Joins Forces With Whole Foods Market appeared first on brandchannel:.
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josephgsanchez · 7 years
Text
How Interacting in Professional Groups Can Help Your Brand Grow
How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow How Interacting in Professional Groups Can Help Your Brand Grow
Facebook groups have been a a long-standing place where people meet, which is good news for brands. Pages have seen a decline in reach since the latest algorithm changes, but still remain a place for promoting your brand with the use of advertising. By engaging in niche groups you can build your fan base and create more visibility.
Is it possible to still have an organic reach on Facebook? The answer is yes, and the influence from groups for your personal brand is a tremendous benefit to that strategy.
When you become active in groups on Facebook you are building relationships for the long term. It’s important to first know how to make this successful for your business without using this tool as a place for direct selling.
Groups and Their Influence on Facebook
Here are several key strategies to a successful networking strategy that will drive more people to your Page:
Approach a group with its community in mind – Brands should save their sales message for their Page and email marketing campaigns. Engagement is the key to attracting a fan base along with sharing valuable information — eventually members will want to know more about your Fan Page and company.
Discover what your target market is interested in – As your brand shares information, answers questions, and engages with members you can use this information to gather new content ideas that are specifically geared to your audience.
Cross promote events – Not only can you share your next event on your Facebook Page, but this can be announced to your fellow group members as long as it offers something of value for them. This could be a free webinar on a topic they are interested in her an offline event where you can personally meet people in your area.
Share your blog content – An article that is written about the main pain points of your community should also be showcased in your group. What better way to help solve problems than offering free advice? Members will appreciate the information and your website will benefit from more subscribers.
While a Facebook Page is about branded content, images, video, and promotions a group is more about creating meaningful relationships that build a strong community. Over time members will naturally be drawn to your personal brand’s Page, and this can cross over into your other social networks as well.
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josephgsanchez · 7 years
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Bebe Elevates Experience for the Savvy Female Shopper
Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper Bebe Elevates Experience for the Savvy Female Shopper
Global Brands Group and bebe have relaunched its transformed e-commerce platform to enhance the fashion experience for consumers.
Apparel, footwear, and fashion accessories group, Global Brands, is partnering with bebe to relaunch the label’s transformed e-commerce platform and brick-and-mortar stores, which are designed to meet the heightened shopping expectations of the savvy female consumer.
“Bebe is an iconic brand with a loyal global following. We see a tremendous opportunity to relaunch an e-commerce platform that best reflects who our global customer is, and how she shops,” said Sandra Campos, President of the bebe division at Global Brands Group.
The move marks the first initiative under the group’s direction of said label’s direct-to-consumer divisions and international operations. The company has appointed designer, Nathan Jenden, as Creative Director to lead the effort. Meanwhile, Bluestar Alliance will continue managing the brand.
The article Bebe Elevates Experience for the Savvy Female Shopper appeared first on World Branding Forum.
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josephgsanchez · 7 years
Text
Amazon Goes Shopping, Buys Whole Foods Market for $13.7B
Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B
In a week where it was rumored to be eyeing workplace productivity app Slack, Amazon surprised everyone on Friday by announcing that is in fact acquiring America’s upmarket grocer Whole Foods Market for a whopping $13.7 billion.
It’s a massive deal that provides huge parts of the answers to two of the most interesting questions in retailing: How can Whole Foods save itself? And how will Amazon deepen its flirtation with the brick-and-mortar retail business, which it’s been pushing with its Amazon Books locations and some physical retail tests in its hometown of Seattle—while deepening its strength in the e-commerce grocery trade?
Amazon will pay $42 a share to acquire $WFM, a 27 percent premium to the closing price on Thursday of Whole Foods lagging stock, making the transaction by far the largest in Amazon’s history.
“Millions of people love Whole Foods Market because they offer the best natural and organic foods, and they make it fun to eat healthy,” stated Jeff Bezos, Amazon founder and CEO. “Whole Foods Market has been satisfying, delighting and nourishing customers for nearly four decades—they’re doing an amazing job and we want that to continue.”
“This partnership presents an opportunity to maximize value for Whole Foods Market’s shareholders, while at the same time extending our mission and bringing the highest quality, experience, convenience and innovation to our customers,” added Whole Foods Market co-founder and CEO John Mackey, who’s been pressured lately by the activist investors at Jana Partners.
In selling to Bezos, he gets to keep his job, protect his company (no longer solely independent but nested with Amazon) and acquire deep pockets to grow and scale his brand.
My take: Whole Foods' sale to Amazon is classic John Mackey @FortuneMagazine https://t.co/r6lRNvWzFz
— Beth Kowitt (@bethkowitt) June 16, 2017
Mackey will stay on to run the Whole Foods business, which will continue to operate under its brand and maintain its suppliers, the companies said. Whole Foods has about 450 stores spread out among 42 US states and is experimenting with a private-label, lower-priced chain, 365 by Whole Foods Market, and a standalone restaurant concept that just opened in Atlanta.
For Whole Foods, being acquired by Amazon is the perfect response to its growing difficulties over the last few years with shopper attrition due to its infamously high prices and increasingly stiff competition from organic and natural fare, usually at lower prices, being expanded by Walmart, Kroger and foreign entrants such as Lidl (which just launched in the US this week) and Aldi, both from Germany.
For Amazon, the move proves that its flirtation with brick-and-mortar grocery concepts—including Amazon Fresh Pick Up locations and the Amazon Go concept, a test store of the future in Seattle—has been no mere infatuation. The online giant wants to get a bigger piece of the more than $600 billion edible-food consumer-spending category, especially spending by the ascendant millennials and Generation Z.
And there likely is no better way to do that quickly than to acquire an operation such as Whole Foods, whose products and ethos (such as the Values Matter campaign) are very much on trend with younger consumers, and where there’s presumably considerable overlap between Whole Foods customers and members of Amazon’s Prime free-delivery subscription service as well as the Amazon  marketplace in general.
“This could mean that Amazon plans to integrate its Prime service into the Whole Foods ecosystem,” Tom Caporaso, CEO of Clarus Commerce, a loyalty-technology firm, told brandchannel. “Whole Foods stores could soon become distribution centers for Prime Now or Amazon Fresh, increasing [Amazon’s] reach.”
Amazon’s move also effectively acknowledged the difficulty that the online pioneer has seen ahead in cracking the code on making the e-commerce experience similar enough to bricks-and-mortar grocery retailing, where the experience of shopping—ranging from feeling the firmness of produce to making impulse purchases—is very important to many Americans of all generations.
There’s also increasing competition for physical supermarket shoppers, including by two major German retailers that are notable not only for discounted prices but also healthy fare: Aldi, which is undertaking a huge expansion in its already-formidable US presence, and Lidl, which this week began opening stores in the East. Kroger provided another indication of the increasingly brutal environment in grocery retailing this week by lowering its earnings forecast for the year.
“This is the most difficult time I’ve seen for the industry, and I’ve been in it for 47 years,” David Cianco, a senior customer strategist for Dunnhumby and former Kroger executive, told the Wall Street Journal.
Meanwhile on Friday, major Amazon competitor in Walmart made another move to shore up its e-commerce offering (in the wake of acquiring Jet.com last year) by buying the hot men’s clothing company Bonobos for $310 million in cash.
Bonobos started online in 2007, has expanded its assortment over the years, and also has opened 35 brick-and-mortar stores, Chain Store Age said.
The move is in keeping with Walmart’s recent efforts to compete with Amazon by beefing up its online fashion offerings and widen its appeal by buying digitally native brands that target millennials and younger consumers.
Founded in 2007, Bonobos has expanded its assortment over the years and has also opened 35 brick-and-mortar stores (“Guideshops”). It also has a partnership with Nordstrom.
Upon completion of the deal, Andy Dunn, founder and CEO of Bonobos will report to Marc Lore, president and CEO of Walmart U.S. eCommerce. Lore is being given a major role at Walmart: He will oversee the company’s collection of digitally-native vertical brands, which, in addition to Bonobos, now includes Moosejaw, ShoeBuy and ModCloth.
“Adding innovators like Andy will continue to help us shape the future of Walmart, and the future of retail,” stated Lore. “I’m thrilled to welcome Andy and the entire Bonobos team. They’ve created an amazing product and customer experience, and that will not change. In fact, Andy will be a great influence on the company, especially in leading our collection of exclusive brands offered online.”
The acquisition, which is subject to regulatory approval, is expected to close toward the end of the second quarter or the beginning of the third quarter of this fiscal year.
The post Amazon Goes Shopping, Buys Whole Foods Market for $13.7B appeared first on brandchannel:.
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Amazon Goes Shopping, Buys Whole Foods Market for $13.7B
Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B Amazon Goes Shopping, Buys Whole Foods Market for $13.7B
In a week where it was rumored to be eyeing workplace productivity app Slack, Amazon surprised everyone on Friday by announcing that is in fact acquiring America’s upmarket grocer Whole Foods Market for a whopping $13.7 billion.
It’s a massive deal that provides huge parts of the answers to two of the most interesting questions in retailing: How can Whole Foods save itself? And how will Amazon deepen its flirtation with the brick-and-mortar retail business, which it’s been pushing with its Amazon Books locations and some physical retail tests in its hometown of Seattle—while deepening its strength in the e-commerce grocery trade?
Amazon will pay $42 a share to acquire $WFM, a 27 percent premium to the closing price on Thursday of Whole Foods lagging stock, making the transaction by far the largest in Amazon’s history.
“Millions of people love Whole Foods Market because they offer the best natural and organic foods, and they make it fun to eat healthy,” stated Jeff Bezos, Amazon founder and CEO. “Whole Foods Market has been satisfying, delighting and nourishing customers for nearly four decades—they’re doing an amazing job and we want that to continue.”
“This partnership presents an opportunity to maximize value for Whole Foods Market’s shareholders, while at the same time extending our mission and bringing the highest quality, experience, convenience and innovation to our customers,” added Whole Foods Market co-founder and CEO John Mackey, who’s been pressured lately by the activist investors at Jana Partners.
In selling to Bezos, he gets to keep his job, protect his company (no longer solely independent but nested with Amazon) and acquire deep pockets to grow and scale his brand.
My take: Whole Foods' sale to Amazon is classic John Mackey @FortuneMagazine https://t.co/r6lRNvWzFz
— Beth Kowitt (@bethkowitt) June 16, 2017
Mackey will stay on to run the Whole Foods business, which will continue to operate under its brand and maintain its suppliers, the companies said. Whole Foods has about 450 stores spread out among 42 US states and is experimenting with a private-label, lower-priced chain, 365 by Whole Foods Market, and a standalone restaurant concept that just opened in Atlanta.
For Whole Foods, being acquired by Amazon is the perfect response to its growing difficulties over the last few years with shopper attrition due to its infamously high prices and increasingly stiff competition from organic and natural fare, usually at lower prices, being expanded by Walmart, Kroger and foreign entrants such as Lidl (which just launched in the US this week) and Aldi, both from Germany.
For Amazon, the move proves that its flirtation with brick-and-mortar grocery concepts—including Amazon Fresh Pick Up locations and the Amazon Go concept, a test store of the future in Seattle—has been no mere infatuation. The online giant wants to get a bigger piece of the more than $600 billion edible-food consumer-spending category, especially spending by the ascendant millennials and Generation Z.
And there likely is no better way to do that quickly than to acquire an operation such as Whole Foods, whose products and ethos (such as the Values Matter campaign) are very much on trend with younger consumers, and where there’s presumably considerable overlap between Whole Foods customers and members of Amazon’s Prime free-delivery subscription service as well as the Amazon  marketplace in general.
“This could mean that Amazon plans to integrate its Prime service into the Whole Foods ecosystem,” Tom Caporaso, CEO of Clarus Commerce, a loyalty-technology firm, told brandchannel. “Whole Foods stores could soon become distribution centers for Prime Now or Amazon Fresh, increasing [Amazon’s] reach.”
Amazon’s move also effectively acknowledged the difficulty that the online pioneer has seen ahead in cracking the code on making the e-commerce experience similar enough to bricks-and-mortar grocery retailing, where the experience of shopping—ranging from feeling the firmness of produce to making impulse purchases—is very important to many Americans of all generations.
There’s also increasing competition for physical supermarket shoppers, including by two major German retailers that are notable not only for discounted prices but also healthy fare: Aldi, which is undertaking a huge expansion in its already-formidable US presence, and Lidl, which this week began opening stores in the East. Kroger provided another indication of the increasingly brutal environment in grocery retailing this week by lowering its earnings forecast for the year.
“This is the most difficult time I’ve seen for the industry, and I’ve been in it for 47 years,” David Cianco, a senior customer strategist for Dunnhumby and former Kroger executive, told the Wall Street Journal.
Meanwhile on Friday, major Amazon competitor in Walmart made another move to shore up its e-commerce offering (in the wake of acquiring Jet.com last year) by buying the hot men’s clothing company Bonobos for $310 million in cash.
Bonobos started online in 2007, has expanded its assortment over the years, and also has opened 35 brick-and-mortar stores, Chain Store Age said.
The move is in keeping with Walmart’s recent efforts to compete with Amazon by beefing up its online fashion offerings and widen its appeal by buying digitally native brands that target millennials and younger consumers.
Founded in 2007, Bonobos has expanded its assortment over the years and has also opened 35 brick-and-mortar stores (“Guideshops”). It also has a partnership with Nordstrom.
Upon completion of the deal, Andy Dunn, founder and CEO of Bonobos will report to Marc Lore, president and CEO of Walmart U.S. eCommerce. Lore is being given a major role at Walmart: He will oversee the company’s collection of digitally-native vertical brands, which, in addition to Bonobos, now includes Moosejaw, ShoeBuy and ModCloth.
“Adding innovators like Andy will continue to help us shape the future of Walmart, and the future of retail,” stated Lore. “I’m thrilled to welcome Andy and the entire Bonobos team. They’ve created an amazing product and customer experience, and that will not change. In fact, Andy will be a great influence on the company, especially in leading our collection of exclusive brands offered online.”
The acquisition, which is subject to regulatory approval, is expected to close toward the end of the second quarter or the beginning of the third quarter of this fiscal year.
The post Amazon Goes Shopping, Buys Whole Foods Market for $13.7B appeared first on brandchannel:.
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josephgsanchez · 7 years
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St. Ives Unveils First Mixing Bar in New York City
St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City
St. Ives has launched its first retail store in New York City. The mixing bar invites guests to choose from over 50 ingredient combinations.
St. Ives has opened its inaugural retail store. Situated in New York City, the mixing bar invites guests to explore custom body scrubs and lotions made using natural extracts, exfoliants, and moisturisers. Shoppers can choose from over 50 ingredient combinations.
The shop will also offer the opportunity to experience more than 20 new skincare ingredients including pink lychee, kale, ginger, and volcanic sand. An educational wall and sink stations for sampling are part of the mix. Running for six weeks, the store will remain until 30 July.
“We are thrilled to unveil the Mixing Bar this summer, where guests can create their own unique face scrubs and body lotions, while learning about the benefits our ingredient-led products provide,” said Suzanne Palentchar, Marketing Director at St. Ives.
The article St. Ives Unveils First Mixing Bar in New York City appeared first on World Branding Forum.
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josephgsanchez · 7 years
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St. Ives Unveils First Mixing Bar in New York City
St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City St. Ives Unveils First Mixing Bar in New York City
St. Ives has launched its first retail store in New York City. The mixing bar invites guests to choose from over 50 ingredient combinations.
St. Ives has opened its inaugural retail store. Situated in New York City, the mixing bar invites guests to explore custom body scrubs and lotions made using natural extracts, exfoliants, and moisturisers. Shoppers can choose from over 50 ingredient combinations.
The shop will also offer the opportunity to experience more than 20 new skincare ingredients including pink lychee, kale, ginger, and volcanic sand. An educational wall and sink stations for sampling are part of the mix. Running for six weeks, the store will remain until 30 July.
“We are thrilled to unveil the Mixing Bar this summer, where guests can create their own unique face scrubs and body lotions, while learning about the benefits our ingredient-led products provide,” said Suzanne Palentchar, Marketing Director at St. Ives.
The article St. Ives Unveils First Mixing Bar in New York City appeared first on World Branding Forum.
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josephgsanchez · 7 years
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Brand News: 10 Things You Need to Know For Friday, June 16
Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16
Amazon receives patent for tech blocking in-store price checks as CEO Jeff Bezos crowdsources philanthropy ideas and reportedly eyes Slack as an acquisition. IKEA is now selling thousands of items via Amazon, which opens another bookstore, in New Jersey.
A new #AmazonBooks store just opened in Paramus, NJ, at @GSPlaza Discover great books & devices! Visit https://t.co/pfvdguWSXO http://pic.twitter.com/g0NkiEg63s
— Amazon (@amazon) June 15, 2017
Bloomberg Businessweek introduces a paywall.
Cannes Lions releases a snapshot ahead of kick-off.
Disney celebrates as China theme park turns one.
Facebook deploys AI in fight against terrorism.
Harman adds “A Samsung Company” to its logo.
Microsoft drops the cloud in Skype‘s logo.
Nike announces a bigger focus on direct to consumer sales.
Salesforce releases 2017 State of Marketing report.
Spotify passes 140 million active users.
Click here for previous headline roundups … sign up for our free daily newsletter … and send brand news and tips to [email protected] or ping us on Twitter, Facebook or LinkedIn.
The post Brand News: 10 Things You Need to Know For Friday, June 16 appeared first on brandchannel:.
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josephgsanchez · 7 years
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Brand News: 10 Things You Need to Know For Friday, June 16
Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16 Brand News: 10 Things You Need to Know For Friday, June 16
Amazon receives patent for tech blocking in-store price checks as CEO Jeff Bezos crowdsources philanthropy ideas and reportedly eyes Slack as an acquisition. IKEA is now selling thousands of items via Amazon, which opens another bookstore, in New Jersey.
A new #AmazonBooks store just opened in Paramus, NJ, at @GSPlaza Discover great books & devices! Visit https://t.co/pfvdguWSXO http://pic.twitter.com/g0NkiEg63s
— Amazon (@amazon) June 15, 2017
Bloomberg Businessweek introduces a paywall.
Cannes Lions releases a snapshot ahead of kick-off.
Disney celebrates as China theme park turns one.
Facebook deploys AI in fight against terrorism.
Harman adds “A Samsung Company” to its logo.
Microsoft drops the cloud in Skype‘s logo.
Nike announces a bigger focus on direct to consumer sales.
Salesforce releases 2017 State of Marketing report.
Spotify passes 140 million active users.
Click here for previous headline roundups … sign up for our free daily newsletter … and send brand news and tips to [email protected] or ping us on Twitter, Facebook or LinkedIn.
The post Brand News: 10 Things You Need to Know For Friday, June 16 appeared first on brandchannel:.
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