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Check out our wide range of digital displays for Retail! Boost your sales by captivating visitors with these displays. LED Displays and Digital Signage can help to display your content, whereas interactive wayfinding will help them reach their destinations without any hassle. Not to forget Crowd Analytics which can help you give out the right information to your visitors by triggering their gender, age and mood!

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Importance of Interactive Digital Signage Displays with Gesture Algorithms

Interactive Digital Signage Displays is one step ahead of digital signage displays by providing means of two way communications to brand and bringing more tangibility. Internationally, many brands are now creating impactful, and motion activated digitalized signage with gesture technology. These advertisements are now seen more in malls, stores, stadiums, transportation stations and in foyers.

In any public places, you will see the gesture motioned digitalized screens on display. These screens are a perfect mix of varied innovations like immersive technology and multi-touch interfaces.  It helps in putting a user’s image into advertisement and enrich global presence.

For any turnkey, portable and plug and play information, gesture controlled display is perfect. These screens are an important aspect of interactive advertisement display. At present, you have the liberty to compare between various screen sizes, and choose the apt option.

More on gesture recognition:

Gesture recognition or gesture technology is a significant topic in language technology and computer science. The primary goal is to interpret human gestures through mathematical algorithms. Gestures are available from bodily motion and mainly originated from face or hand.

At present, the main focus is on emotional recognition through hand and face gestures. Various approaches were made previously, using computer vision and camera algorithms to interpret sign languages. Some important subjects of gesture recognition are gait, posture, human behavior, and proxemics.

Gesture recognition is primarily used as a major way for the computer to begin understanding human sign languages and body language. It helps in building a proper bridge between human beings and machines. These gesture technologies are way important than GUIs and text user interfaces. It, however, limits the maximum usage of mouse and keyboard.

In various computer interfaces, gestures are available in two types. One is an online gesture, which is also defined as direct manipulations, like rotating and scaling. There is another example of offline gestures, which moves forward after the final interface is finished.

Incorporating gestures with digital signage:

Nowadays, Digital Signage Displays are incorporated with gesture technology. Digital signage is an attractive advertisement medium and used in open public areas. At present, AdaBoosting algorithm and Haar-like features are used to incorporate gesture technology with digitalized screens. 

Reputed companies like Xtreme Media , offer a complete set of gesture molded digital signage for the users. The main aim is to convert signs into gesture commands. It helps in controlling and manipulating digital signage displays. The demonstrative application is provided with the help of gesture recognition interface. However, the gesture recognition is asked to meet the accuracy requirements, with robustness and real-time performance.

Important use of hand gestures:

Recognition in any form of the cluttered environment is considered to be a necessity, as typical installations cannot always guarantee a complete environment. Some of the popular image features of gesture Digital Signage Displays are hand shape and skin color. However, sometimes, color-based algorithm faces the challenge of eliminating objects with similar colors as in human face and hands.

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Digital Signage Displays and Their Varied Applications

The term Digital Signage Displays can be defined as a sub-segment of digital out-of-home communications. Digital signage & large format LED displays are 2 major segments of digital out-of-home.  Digital signage displays various content formats, like video, text, digital images and streaming media. The primary aim of digital signage displays is to provide information in most effective & attractive manner. Digital signage way finding, marketing, exhibitions and outdoor advertising. At present, this market is said to grow the present USD $15 billion counts to $24 billion by the end of 2020 (mention source). Digital contents are further sub-divided into personalized digital contents and content management systems.

Previously, content designs were done through some chosen specialists firms. But these are considered to be expensive with uncertain ROI. At present, digital content is mainly created through content management systems. The control panel comprises of built-in tools, allowing advertisers to combine video, audio and images, interactively.

There are three important formats of Digital Signage Displays. The text is divided into scrolling text and dynamically updated one through newsfeed source. Images are defined as scrolling images in the form of advertisement posters and video is in the form of TV commercial ads.

Producing some software solutions:

At present, Digital Signage Companies in India provides a complete software solution. You will receive cloud-based digital signage, as an important characteristic. Moreover, digital signage provides you liberty to divide display screen into multiple zones. Digital signage comes with multi OS system and multi-screen support.

There are different integrated digital signage software solution like queue management system, interactive way finding, meeting room manager etc.  The revolutionizing technology by connecting users and help in creating an effective and personalized effect.  Touch kiosk solution is another web-based example with inbuilt animations. The touch kiosk solution is a template based solution. Xtreme Media Meeting Mate is another important example of such digitalized signage. This is a new approach, which helps in managing boardroom meetings in an efficient manner. You can even avail the help of digital brochures to showcase products through images, videos, and text.

Queue management system is another product and a part of digital signage. Manage long queues, by entertaining customers, through QMS integrated system. Important features to jot down:

There are significant features, associated with Digital Signage Displays. These displays offer content support with access levels. You will receive clustered form of load balancing, with proper content creation. Avail content pulls and push service, and control your screens through remote control.

Additionally, if you want, you will receive dashboard views, data transfer, downloads and dynamic data control, as some other important features. For featuring instant emergency messages, these signs are extremely important. Get grouping as another significant point.

Some applicable areas:

At present, Digital Signage Screens are used for various applications. Some examples are for governmental uses, in retail stores, in the entertainment field and also in banking. Similarly, these digitalized screens are also used in automotive industry, healthcare department and educational institution. Transport and hospitality are two other important places, where these screens are applicable.

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Benefits of Using Digital Signage Systems at Airports

Airports have been using digital signage displays for a long time now. The benefits of using the digital signage are far greater than the traditional flyers. They are attractive and are capable of engaging the passengers for a longer duration. They are also efficient in information delivery to the targeted passengers.

Easy and Quicker Information Sharing

Flight information can be displayed using digital signage systems with an easy to read format. Before digital signage displays, the signage used to display basic information related to the flights. With the digital signage, the content displayed can be both informative and interactive.

Often, the flight information does not reach the passengers in time, leading to long-waiting hours or missed flights. However, with the intervention of the latest technology of the digital signage system, it is easier to deliver the message, faster and in a pleasing manner. The timing of the delayed flight and the reason of the delay can now be clearly communicated to the passengers.

Staff Assistance

Often during the holiday seasons, the ground staff at the airports struggle with facilitating a smooth baggage check-ins, security checks, and other important jobs for a comfortable movement of passengers at the airport. But with the help of digital signage displays, the passengers can now be easily and effectively informed about the rules and regulations and instructions. With the right information the passengers would be able to cooperate with the airport staff to make their job easier.

Advertising

There is nothing better than digital signage advertising when it comes to advertising. The digital advertising displays is capable of handling multimedia very well, and this allows the airport management to display different types of content to encourage passengers to make purchases. With promising multimedia display, this new technology is capable of encouraging people to make the right buying decision, which otherwise they are reluctant to purchase.

Security

Security is essential to maintain peace and order at the airport, nevertheless it is time-consuming and an arduous task. Airport security finds it cumbersome to check the luggage and take out items that are not permitted on the journey. However, by installing the digital signage systems, the security team can inform the passengers on the air travel regulations. The passengers would follow the instructions and make it easier for the security personnel to do their job and drastically reduce the time consumed in the process.

Traditional signs outside the terminal are confusing to many travelers. By using digital signage displays outside the terminal, each passenger can be directed to their destination with clear animations on the display. Even information related to flight schedule and delay can be clearly communicated, so that the passengers are well informed about their flights and avoid any confusion.

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Business meetings and how to make them more fun and efficient

Traditionally, business Meetings in India have been confined within the four walls of a dull office conference or board room. They also usually involve someone presenting a power point presentation, which clearly most people are not interested in, for a majority of the time. This is followed by a discussion that probably defeats the purpose of the whole meeting. To top all that, you will have people interrupting the meeting with unrelated questions and some excusing themselves to answer a not-so-urgent call.

When compared to international standards, most business Meetings in India seem highly disorganised and often unprofessional, especially if two or more companies are involved. But it doesn’t matter if the meeting is an internal company meet or a business arrangement with your partners, nobody likes attending meetings that feel like a complete waste of time.

 To help make your business meetings more efficient, and at the same time interesting for people who are present, we’ve curated some of the best ideas on the net. They are as follows:

We cannot emphasize more the importance of setting an agenda for the meeting and sticking to it. Sure, other related issues might crop up. But if they seem non-urgent, does not involve everyone present and can be pushed to another session, it is best to make note of them and save them for another meeting.

Before you begin the meeting, engage everyone present in a small talk to set a comfortable and receptive atmosphere. Spend some time though not too much, and then dive directly into the agenda of the meeting. Don’t beat around the bush and do not entertain any talks that are not related to the meeting after this point.

A typical feature of Meetings in India is that they go on for hours at a stretch. So always set a time limit for your meeting, preferably half the duration you actually intend it to be.

Make sure you have only the people you really need attend the meeting.

Always have a ‘wing man’ present. This person will essentially be your assistant; will bring in the refreshments, make sure everyone has a copy of the relevant files, will operate the presentation for you, etc.

Make sure you have a designated record-keeper who will note down the minutes of the meetings accurately and take special notes about all issues to be discussed later. These notes are very helpful when you’re reviewing the meeting.

Establish rules of conduct, for example when can people speak and for how long. Make sure you have a strict no cellphone or laptop policy.

Say what you have to say quickly, use very little time with the presentation, and encourage people to ask questions and discuss the issues. But make sure you moderate this discussion carefully to avoid disruptions and deviating from the agenda. This is the most common occurrence during Meetings in India; people trying to one up each other and speaking simultaneously. 

Let someone else run the show. As a manager, if you think that one of your team members can explain a problem or a technical aspect better than you can, let them.

And lastly, if the routine of sitting in a cramped up meeting room is getting stale, step outside the office and arrange for a large banquet hall or an outdoor space. A meeting followed by a casual lunch buffet will give all your employees a chance to interact and perhaps continue discussions on topics from the meeting agenda. Also a change in venue is an effective way of changing a person’s mood, thought process, concentration, and level of enthusiasm.

If your team responds well to this kind of a setting, you can try more such venue based sessions and team building exercises.

Always ask your team to evaluate the meeting and ask for feedback; what went wrong, what was good, how can we improve, did the agenda make sense, were the right people involved in the process, should some other team be involved too etc.  And more importantly, be open to any kind of feedback and honestly try to work on them.