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marketresearchindia · 2 years
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India Ev Charging Equipment Market Growth Is Fostered By Surge In Government Initiatives: Ken Research
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Electric vehicle charging systems are utilized to link the plug-in electric vehicle and electric vehicle to an electricity outlet to charge the battery of the vehicle. In addition, several automobile giants and electric component companies are functioning toward the development of improved electric vehicle charging system to meet the augment in requirement for electric vehicles. 
According to the report analysis, ‘India EV Charging Equipment Market Outlook to FY'2026 – Driven by Increasing Adoption of Electric Vehicles along with Implementation of FAME II Policy by Government’ states that India, the world's 6th greatest economy by nominal GDP and the 3rd greatest by PPP, is characterized as a middle-income underdeveloped market economy. 2- and 3- Wheelers that register for close to 50% share register the Indian urban mobility modal share. EVs are slowly obtaining traction with less than 2% of vehicles positioned as EVs in India. The charging infrastructure in India is presently quite under-developed with as several as 26 EVs per charger available in the country, associated to only 8 in China and 17 in the US. There are ~300 community charging stations across India, of which 22 were fast-charging points in 202. However, India EV Charging Equipment Market attained significant momentum after the implementation of the FAME India scheme. The Department of Heavy Industry (DHI) also scheduled to incentivize 1,000+ charging stations with 6,000+ chargers, which is the foremost growth driver for the market. Shortage of Space, Infrastructure, and Manpower for Setting-Up along with High Initial Cost of Charging Equipment and Installation are the foremost challenges in India EV Charging Equipment Market.
The market is extremely fragmented with the existence of foremost private and public entities setting up charging infrastructure in several potential locations around India. Different types of EV Chargers are obtainable in the Indian Market entailing of Type 1, Type 2, AC and DC, unidirectional and bidirectional charging catering to e4W, e3W as well as e2W. While EESL stands out in the race, due to its bagging of all the foremost contracts under FAME I scheme and being a public entity, other companies such as ABB, Fortum, Aeidth, EESL, Ather Energy, Volttic, Charge+Zone are also the foremost players in the market. To be price competitive and decrease the risk that comes from the mere sale of energy, CPOs may require to explore partnerships and adjacent offerings.
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India EV Charging Equipment Market is projected to create the substantial revenues owing to augment in market penetration of EVs and increment in government initiatives for advancement of EV charging infrastructure. With the accurate government policies, a local supply chain, lower battery prices and extensive charging infrastructure, the EV market could contribute $6.4 Bn during next 5 years. eRickshaws, eAutos, and e2Ws are the most auspicious segments for electrification in India and are predicted to account for more than 4 million units by 2025. Further, restricted number of EV charging stations, shortage of standardization of EV charging, increment in demand for luxury and feature allowed vehicles, and wireless charging for EVs to have strong impact on the market.
For More Information, refer to below link:-
India Ev Charging Equipment Market Research Report
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marketresearchindia · 2 years
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India Electric Three Wheeler Market Growth Is Propelled By Growing Concern Over Air Pollution: Ken Research
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Electric three wheelers are electrically motorized vehicles that are equipped with high torque motors and lengthier durability batteries. Three wheelers with a mixture of one single wheel in front and two wheels at the back are well-known as tricycles whereas the one with two front wheels and a single back wheel is better-known as a tadpole. Electric three wheelers have a broader application in dissimilar industries such as passenger traveling within city as well as transportation of goods and services from one place to another. Moreover, with the augmented inclination toward electric vehicles, the three-wheeler manufacturing companies have introduced several electric fostered three wheelers, which generates a positive impact on the growth of the global electric three-wheeler market.
Report Analysis and Market Size
According to the report analysis, ‘India Electric Three Wheeler Market Outlook to 2025- By Wheeler Type (Passenger, Goods, Personal), By Vehicle Category (Transport and Non-Transport), Registration by Region (North, East, West, South) and Registration by State’ states that the continuous technological innovation, along with the development of innovative solutions to complement the deduction of damaging greenhouse gas emission, has meaningfully pushed the three-wheeler market to look into future modes of propulsion. Additionally, three wheelers demand low maintenance & have lower cost of ownership, underwriting to the augmented share of the three wheeler market in India. Moreover, newest electric three-wheeler vehicles comprise plug-in charging choices, while earlier, the battery of the three-wheel was charged after eradicating it from the vehicle. The augmenting concern over air pollution is pushing the automobile industry to decrease its carbon footprint, bolstering the requirement for electric three-wheelers in the market. Additionally, the market is commonly propelled by strict emission norms/regulations, government incentives, and growing environmental awareness. Presently, the e-3W market is registered by e-rickshaws as associated to e-autos.
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Competitive Landscape
The competition in the electric 3 wheeler market in India is extremely fragmented where leading 10-12 producers hold less than 50% share in the market. The foremost e-3 wheelers include YC Electric Vehicle, Mahindra & Mahindra Ltd, Saera Electric Auto Pvt Ltd, Mahindra Reva Electric Vehicles Pvt Ltd, Vani Electric Vehicles Pvt Ltd, Champion Poly Plast, Terra Motors India Pvt Ltd, Dilli Electric Auto Pvt Ltd, G.K. Rickshaw, Best Way Agencies Pvt Ltd and few others. However, the 3 wheelers market is extremely concentrated as the majority of the market share is collected by the topmost 2-3 players. Production Capacity, Pricing, Battery Type, Range, Speed, Technology, Maintenance Cost, Export Volume are the foremost competing parameters for the e-3 wheeler manufactures.
Future Outlook
E-3Ws are economically competitive particularly with greater vehicular utilization; this is contingent on a well-distributed charging infrastructure network that decreases the dead kilometers, and ground-breaking systems such as battery swapping which cuts down the time spent in battery charging. At the early phase of transition, when the sustenance infrastructure hasn’t matured enough, financial incentives as well as non-financial incentives can assist forge the transition to e-3Ws. Policy instruments such as scrappage incentives will further aid in hastening the acceptance of e-3Ws.
For More Information, refer to below link:-
India Electric Three Wheeler Market Research Report
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marketresearchindia · 2 years
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India Cold Chain Market Growth Is Propelled By Advancement Of Recent Technologies: Ken Research
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The cold chain market entails of sales of cold chains and connected services by entities (organizations, sole traders, and partnerships) that deliver the cold chain storage services. These services are utilized for the management and transportation of temperature-sensitive products through refrigeration, thermal packaging, and several other methods. This plays a critical role in temperature control for the perishable goods and guarantees the quality and health of the perishable goods to the final consumer around the distribution chain.
The major types in the cold chain market are refrigerated warehousing and refrigerated transport. Refrigerated warehousing or cold storage is a place where temperature-controlled goods are cooled or stored to safeguard them from decaying or not observing to laws and regulations that apply to that item. The several temperatures utilized in the cold chains include frozen and chilled. Cold chain storage is utilized in dissimilar sectors such as pharmaceutical, healthcare, food & beverages, chemical, other industrial verticals.
Report Analysis
According to the report analysis, ‘India Cold Chain Market Outlook to 2022 - by Cold Storage & Cold Transport, 3PL, End User Industry (Agro food, Fruits & Vegetables, Fruit pulp & Concentrates, Dairy Products, Ice Cream, Meat, Sea Food, Confectionery, Poultry, Ready to Cook, Pharmaceutical, Industrial Products)’ states that the cold chain industry in India remains underserved and presents massive potential in terms of enlargement. As of 2014, there prevails a requirement of 3.3 million MT of cold storage and 52.7 thousand reefer trucks. The market revenue augmented from INR ~ billion during 2012 to INR ~ billion during 2017 at a CAGR of ~%. The total cold storage capacity is predicted at ~ million MT with ~cold storages and ~ reefer trucks operating in the space as of 2017.
The market can be greatly segmented into cold storage and cold transportation. The cold storage segment held the foremost share of the market and was nearly ~% of the total cold chain market in terms of total market revenue during 2017. The cold transportation industry underwritten around ~% of the total revenue during 2017.
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Agricultural products such as fruits, vegetables, fruit pulp, concentrates, and several others have registered for the greatest share of ~% of the revenue share in India Cold Chain Market during 2017. This is followed by meat and poultry with ~%, dairy products market with ~%, ice cream market with ~%, and seafood industry with ~%. Confectionery and ready to cook products have together registered for ~% of the cold chain revenue and pharmaceutical and industrial products have seized a smaller share of ~% during 2017.
Competitive Scenario
India 3PL cold chain market augmented from INR ~ billion during 2012 to INR ~ billion during 2017 at a CAGR of ~%. India 3PL cold chain market is in the nascent stage majorly propelled by entry and enlargement of local and international QSR chains, supermarket chains such as Reliance Fresh, Safal, EasyDay, and several others. Further, the growth of online grocery stores such as BigBasket, Grofers, and several others has further enabled the 3PL cold chain market. With the continuous shift in client business, more customized and value-added services are demanded along with standardized services offerings. In order to broaden their network coverage, large cold chain companies have tied up with local 3PL service providers in order to improved serve the local markets.
Future Outlook
The market is projected to reach INR ~ billion by 2022 at a CAGR of ~% during 2017 to 2022. The market will be propelled by technological innovations and the growing share of organized players in the market. The growth of online grocery retail and food processing industry will further generate requirement for cold storage and transportation facilities as foremost players and QSR chains undertake expansion across several cities in the country. The government will launch a new scheme named SAMPADA for the development of small and medium-scale processing clusters close to the increasing areas of the specific farm produce. Cold chain companies further plan to advance their facilities to propose the multipurpose cold storage services.
For More Information, refer to below link:-
India Cold Chain Market Research Report
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marketresearchindia · 2 years
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India Test Preparation Market Growth Is Propelled By Growing Investor Intreset In Online Test Prep Startups: Ken Research
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A test preparation, or exam preparation, denotes to an educational training carried to improve the test-takers' performance on standardized tests. Numerous test developers have introduced countless solutions, comprising practice papers, crash courses, class curricula, mock tests, in-person or online tutoring packages, etc. These solutions focus to develop test-takers' skills and capabilities through practice and acquaintance to the problems that be similar to the actual test. As a result, test preparation is generally adopted for elementary exams, competitive exams, certification exams, high school exams, university exams, etc.
According to the report analysis, ‘India Test Preparation Outlook to 2025 By Type of Course (Under-Graduate, Post-Graduate and Job-Based), By Type of Undergraduate Test Prep (Medical, Engineering, Architecture, Cost Accounting and CA Foundation, SAT, Law and Other UG Entrances), By Type of Postgraduate Test Prep (Commerce, Engineering, Management and Others) and By Job-Based Test Prep (Banking & Insurance, Civil Services, SSC, Railways and Others)” states that the test preparation landscape in the complete industry sense is in a mature stage, while the online test preparation sector is in a growth stage. Growth in the online segment is strappingly outpacing growth in the complete test prep segment, with the former rising at a CAGR (Compounded Annual Growth Rate) of 57.4% with the latter rising at 9.1% over 2015-2020. Key aspects responsible for growth of the online segment is extensive access to internet and smartphones, the deficiency of quality coaching centers in Tier-2 and Tier-3 regions of the country, vigorous investment flow in the education technology space and advanced technologies agreeing increased reach of learning.
The test preparation category principal the Indian market is the Under-Graduate segment, primarily subjugated by Medical and Engineering entrance exams. The second major category in the space is the Job-Based segment which is mostly dominated by Banking, Insurance, Civil Services, SSC and Railways exams. A great section of these exams is specified by aspirants in Tier-2 and Tier-3 cities. Next comes the Post-Graduate segment which embraces Commerce, Finance and Accountancy exams along with Engineering (GATE exam) and Management entrance exams.  
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Competition landscape is separated amongst offline center-based players and online test preparation companies in the industry. While offline test preparation companies control in terms of market share due to their huge history and preference amongst students, online test preparation alternatives have been fast mounting into a viable solution, powered by increasing implementation from Tier-2, Tier-3 and Tier-4 towns. Online test preparation segment is undertaking a 5% share in the complete test preparation industry as of now, and is probable to grow rapidly to surge penetration country-wide in the years to come. Players in the space segregate across test preparation categories and product offerings, making the competition structure in the test preparation industry temperately fragmented.
The test preparation market in India is predictable to grow on the back of burgeoning investor interest in online test preparation companies, increasing internet penetration in Tier-2 and Tier-3 cities and advanced technologies permitting offline test preparation companies to launch online platforms. Test preparation market revenues are anticipated to rise at a CAGR of 9.3% over 2020-2025, led by the online test preparation segment which is anticipated to grow at a CAGR of 42.3% over the same period.
For More Information, refer to below link:-
India Test Preparation Market Research Report
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marketresearchindia · 2 years
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India Beer Market Is Driven Due To The Growing Popularity Of Beer Among Youngsters: Ken Research
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In India, the beer market is currently expanding. Due to the market's adoption of trends and technologies from markets like America and Europe, beer production has changed from producing standard beer goods like a strong lager to flavored beers. There are already more than 140 beer brands available in the Indian beer market, which may satisfy the tastes of any customer category. As a result of factors like Indian consumers switching from hard liquor to beer, rising disposable income, shifting societal perspectives, and others, the market may experience tremendous growth in the upcoming years. Compared to other nations in the Asia Pacific area, India still has very low per capita beer consumption.
Report Analysis
According to the research report, “India Beer Market Outlook to 2023- By Type (Strong, Mild, and Craft Beer), By Region (North, South, West, and East), By Gender (Male and Female), and By Distribution (State/ Government Corporations, Distributors and Retailers)” states that the main drivers of the rising consumption of beer are due to changes in consumer lifestyles, increased urbanization, rising disposable incomes, and the growing popularity of beer among younger people, which will definitely grow the India Beer Industry rapidly. India offers fantastic potential for the big companies in the beer sector because it is one of the countries with the fastest growth and the least amount of penetration.
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Segmentation
By Beer Type
Changes in consumer lives, increased urbanization, rising disposable incomes, and the growing craze for beer among young people are the key factors driving the increase in the consumption of alcoholic beverages like beer. India is one of the nations with the greatest development and least degree of penetration, making it a fantastic opportunity for large brewing businesses.
By Gender
Men are more likely than women to consume more beer per capita in India. Another factor is that, in many regions, men are the only breadwinners for their families, giving them significantly more financial independence and the ability to spend more money on their lifestyle preferences.
By Type of Distribution Channel
Due to stronger laws across different Indian states to better regulate prices, consumption, and excise duty, state/government firms continue to oversee the distribution of beer in India. Additionally, it was noted in the market that the development of contemporary retail stores and hypermarkets in several urban regions has improved the convenience of beer customers looking to buy beer for their own use.
Key Players
Some major key players in the India Beer Industry Market are:
UB Group
Carlsberg and Anheuser-Busch InBev
Molson Coors
Mohan Meakin
White Rhino
B9 Beverages Pvt. Ltd.
Arbor Brewing Company India
Gateway Brewing Company
Others
Future Projections
The Indian beer market will experience a number of acquisitions, the entry of new companies and brands, and tie-ups during the course of the anticipated period, all of which will contribute to the industry's continued expansion. The demand for premium beer is anticipated to expand in the coming years as personal discretionary income and living standards rise. Additionally, it is anticipated that most state governments would begin to delink beer taxation from IMFL soon based on alcohol level, opening the way for logical market expansion. Over the projection period, which runs from FY'2018 to FY'2023, the market is anticipated to experience strong growth in terms of both revenues and sales volume.
For More Information, refer to below link:-
India Beer Market Research Report
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marketresearchindia · 2 years
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India Online Meat Delivery Market Growth Is Driven By Increasing Demand Of Online Meat Products: Ken Research
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Market Overview
More than 70% Indians are Non-Vegetarians and the Meat Market in India is extremely Unorganized with only <1% registering for the organized meat market in FY’22P. The industry is presently positioned in a nascent stage accounting a triple-digit CAGR throughout the period FY’16 and FY’22P. Introduction of new and Innovative meat categories by the online players & augmented demand of online meat products in millennials as they become more cognizant about quality and hygiene of meat has led to the growth of online meat delivery market across India.
Report Analysis and Competitive Landscape
According to the report analysis, ‘India Online Meat Delivery Market outlook to FY2027F - Driven by the assurance of safety and hygiene by the online players, new innovative product categories and doorstep express service’ states that the industry is moderately concentrated with existence of 10-12 players functioning in the online meat delivery market. Excellence of meat, Price, Discounts & Offers, Return Policy, Ease of Payment have been major factors propelling customer behavior. The major players involve Licious, TenderCuts and FreshtoHome. Companies with great product assortment, assurance of freshness & quality of meat, wide regional existence and express delivery are recognised as clear leaders in the industry.
Market Segmentation
By Type of Meat (Chicken, Fish & Seafood, Mutton and Others):
Chicken underwrites the most in terms of revenue with respect to the other meat categories as it is relatively inexpensive than other forms of meat and it is effortlessly affordable, hence, most consumed. Hence, its % share is predicted to augment even more by the year FY’27. Licious, TenderCuts and FreshtoHome are foremost players in online meat delivery segment across India.
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By Type of Products (Ready to Eat & Ready to Cook and Do it Yourself):
The online meat delivery companies are focusing to become one stop solution for all the meat products. The companies are now aiming more on the Ready to Eat (RTE) and Ready to Cook (RTC) categories. Ready-to-Eat meat and poultry products are the products that are harmless to eat without additional preparation, although they may accomplish the additional preparation (for example, reheating) for a healthier taste or appearance. The fast-paced lifestyle changes and the evolving requirements of the customer have pushed the requirement for – RTC, RTE.
By Nature of Storage (Fresh and Frozen):
Fresh Meats are conveyed the hygienically through a unique end-to-end cold chain supply that confirms the consistent freshness from farm to consumer without freezing or revealing meats to any preservatives or water. Fresh Meat underwrites for about 95% of the complete online meat delivery market.
By Region (Metro & Tier I cities, Tier II and below):
Major Online Meat delivery companies prolongs to Metro & Tier I cities primarily as these cities have greater Internet Penetration, Working Population and Technology Awareness as associated to Tier II and below cities.
By Nature of Players (Meat Specialists and Generalists):
Meat experts capture >80% of the market. Meat delivery demands supply chains to be reshaped according to geography and category of products – which can only be done by Meat Specialists – the ones who especially deals in meat delivery. Hence, the generalists have a disadvantage that meat is not their aim point.
Covid-19 Impact
The requirement for online Meat is rising several folds after Covid-19 outbreak, as individuals have become more conscious about safety and hygiene of products, particularly for meat. Here, the online Meat delivery Players have a benefit that they have to stand by the stringent safety and hygiene Laws and Guidelines from FSSAI, hence, people are building the faith of excellence on the online players. In addition to that, the online players source the meat directly from farm and conducts 100-150 excellence checks to be assured that only the finest quality products are carried to the consumer.
Future Outlook
In the near future it is projected that the requirement will augment at a double digit CAGR on the basis of revenue between FY2022P and FY2027F. Drone Technology, Voice Ordering, Processing Centre Automation and Innovative Product Category is projected to drive the Online Meat Delivery Market during future. Requirement Prediction and Customer Behaviour Analysis is crucial to confirm the sufficient availability of meat products and to confirm the minimum spoilage of these products.
For More Information, refer to below link:-
India Online Meat Delivery Market
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marketresearchindia · 2 years
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India Corporate Training Market Growth Is Fostered By Introduction Of New Digital Technologies: Ken Research
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Corporate training is a method to advance the skill sets involving the work performance, productivity, efficiency, and several others of an employee. There are dissimilar training methods offered for the advancement of corporate employees, which involve virtual and face-to-face training method. It assists employees to improve their skill sets such as communications, negotiation skills, leadership skills, technical skills, and others. Usage of gamification, micro-learning and wearable devices are some of the foremost trends in the corporate training market.
Report Analysis
According to the report analysis, ‘India Corporate Training Market Outlook to 2025 driven by Introduction of Experimental Training, Greater Use of Artificial Intelligence and Increase in Government Initiatives to Boost Training’ states that the market for corporate training in India has been a niche market that has observed steady growth but is yet to be discovered in full potential and has an enormous scope for enlargement in the coming years. The training methodology has seen speedy digitization of content and migration towards the online training. The Corporate Training Market is in the growth stage with great number of players competing across the market. The market has been increasing at a double-digit growth rate throughout the period 2013-2018.
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Competition Scenario
Low cost of investment and shortage of entry barriers for incumbents has led to high fragmentation and hence competition in the market. Overall, the market can be classified into 3 sorts of players reliant on the employee size being 0-200, 200-500 and 500+ employees. The foremost players involve NIIT, Manipal Global Education, Centum Learning, Aptech Limited, Koenig Solutions and CADD Centre for Training.
Market Segmentation
India Corporate Training Market is categorized on the basis of following parameters which primarily involve industry verticals, type of training services, industry, mode of learning, training to level of employees, major cities, open and customized training programs, learning mode, demand from small, medium and large organizations and learning technologies and demand from MNCs and domestic organizations.
By Type of Training Services (Technical, Leadership, Managerial, Sales, Customer Management and Others)
Leadership trainings are majorly conducted for the greatest level of management in the organization. On the other hand, the technical trainings are conducted on the beginning level when the employee joins the organization. Organizations have been aiming on training the supervisors and managers instead of training the administrators which has got two-fold advantages.
By Designation of Employees (Non-Managerial Level, Managerial Level and Integrated)
Technical Trainings are the most informed at non-Managerial level and Fresher’s form the mainstream of the employees trained at non-Managerial level. The managerial trainings were on upbeat across India on account of innovative and business allowing courses being advanced by the training houses.
Future Market Size
Corporate Training Budgets are projected to augment in the future and corporate training in the hospitality sector is predicted to rise as it has observed higher levels of employee attrition across India. The Market is predicted to augment at a double-digit growth rate during the period FY’2019 and FY’2025. Increasing E Learning Market, Entry of New Players, Augment in Governmental Support and Increment in Mid-Size and Small Businesses.
For More Information, refer to below link:-
India Corporate Training Market Research Report
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marketresearchindia · 2 years
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India OOH Advertising Market Growth Is Fostered By Rise In Infrastructure: Ken Research
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Out of home (OOH) advertising is a form of rented medium for displaying and visibly delivering the commercial information on structures and arrangement adopted out of doors. It involved digital static panel and considered as a bulk-market medium primarily functioned for the broad messages, branding and assist campaigns around the urban outdoor surrounding.
According to the report analysis, ‘India OOH Advertising Industry Outlook to 2019 - Digital OOH and Transit Media to Steer the Growth’ states that the OOH advertising in India has been one of the fastest-increasing segments in the advertising space which represents a great potential for advertisers with a greatly young, working and knowledgeable population propelling the spending on OOH media by the brand owners. Spending on the OOH advertising industry in the region gained a mark of INR ~ million in FY’2014, showcasing at a CAGR of 4.8% throughout FY’2008-FY’2014. The growth has largely been propelled by augmented spending by sectors such as FMCG, media and entertainment and automotive. These segments have seen a significant high top of the mind recall among a large populace base of youngsters who spend a proficient proportion of their time outdoors and are the major audience for their advertisements.
The physical OOH advertising market is entailed of segments such as media vehicles utilized and locations (street furniture, transit displays, and streets) which are targeted by the advertisers. In the media vehicles for the physical OOH industry, the market share of billboards was accounted to be the greatest, commanding more than ~% of the market space in terms of revenue during FY’2014.
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Digital OOH ad space has a small share in the OOH market but this has been the fastest-increasing segment and has established a robust foothold as reflected by it increasing the market share witnessed over the last few years. The digital segment demanded the second position at a CAGR of ~%.
The India OOH industry is an extremely fragmented industry with an unorganized segment dominating the market while the organized players have strategically augmented their market share by delivering the advertisers with a wide variety of presonalized solutions. Some of the foremost organized players leading the market involve Selvel One Group, BIG Street, Times OOH, TDI and several others.
The complete OOH advertising industry would observe the remarkable growth in the coming years. However, the industry would continue to constitute a minor proportion of the complete media industry. An augmenting number of malls, growth in infrastructure, innovation and technological advancement and a growing number of individuals who spend time outdoor would propel the growth of India OOH advertising spending. The OOH advertising spending in India is projected to grow at a high CAGR and will reach a market size of INR~ million during 2019. 
Market key players are aiming on organic growth strategies likewise product approvals, product launches and several other such as events and patents. Inorganic growth strategies activities observed in the market were partnership & collaborations and acquisitions. Therefore, it is predicted that during the near future the market of OOH advertising will augment more proficiently around the globe over the review duration.
For More Information, refer to below link:-
India Ooh Advertising Market Research Report
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marketresearchindia · 2 years
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India Industrial Gases Market Is Propelled By Rising Industrialization And High Demand From The End – Users: Ken Research
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In India's industrial and economic development, industrial gases are important. They regularly analyze and update their procedures to cut costs and make them more sustainable in light of the growing harm done to the environment and ecosystem. They serve as the building blocks of the manufacturing and industrial sectors. Domestic players are investigating the dynamics that are offered by international markets in an effort to accelerate production since they have aspirations to go global. The demand for oxygen gas has increased as a result of COVID-19. The absence of standards and protocols for the provision of these gases is a significant bottleneck for the industry.
Report Analysis
According to the research report, “India Industrial Gases Outlook to 2026 – By Sales Mode (Industrial and Merchant Liquid), By End User, By Region (North, East, West, and South), by States and By Companies” emphasizes that the India Industrial Gases market would grow as a result of improved mechanization and escalating end-user sector demand. The need for industrial gases is being ignited by a variety of industries, including oil and gas, electronics, food and beverage, healthcare, and energy. The need for these gases will increase as packaging technologies such as quick surface freezing technology emerge for processing, packaging, and preservation uses.
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Segmentation
By Sales Mode
In India, there are two main sales channels for industrial gases: merchant selling liquid and on-site or industrial. The liquid mode outperforms the onsite sales mode in terms of capacity.
By Region and States
The India Industrial Gases market is categorized into North, East, West, and South in terms of Regions. The main portion of the industry's production capacity is produced in the east, a major region. Jharkhand is the top state in terms of production, followed by Gujarat, Andhra Pradesh, and Haryana.
By End-User
Industries like the steel industry and the automobile sector heavily rely on industrial oxygen. Therefore, the majority of facilities are placed in close proximity to end customers for simple pipeline transit, which results in significant cost savings. Manufacturers of steel, glass, and packaging are among the major end users.
Key Players
The market share held by the main manufacturers accounts for 80% of the competition in India's industrial gas industry. Some significant market players in India's industrial gases market include:
Air Water Inc.
Air Liquide
Linde
Praxir
Goyal Glasses
Universal Air & Gas Ltd.
Inox Air Products
Delux Gas Ltd.
Pavan Industrial Gas Ltd.
Premier Cyroger
HS Kanthi Industrial Gases Ltd.
Madhurai Industrial Gas Ltd.
Shri Sai Industrial Gases
Taiyo Nippon Sanaso Ltd.
Ultragases Pvt. Ltd.
Others
Future Projections
The Indian Industrial Gases Market is forecast to expand rapidly in the following years till 2026, as it has done in previous years. The primary motivator is the end-user demand, which will rise as Indian manufacturing expands. The pandemic temporarily rattled the sector, but things are now back on track to advance.
The National Steel Policy 2017 has been approved by the Indian government in an effort to boost domestic producers' visibility and provide the sector with a competitive edge. This policy will have a significant impact on the India Industrial Gases Market.
For More Information, refer to below link:-
India Industrial Gases Market Research Report
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India Video Games Market Growth Is Fostered By Growing Penetration Of Smart Phones: Ken Research
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The video gaming market is anticipated to grow at the speedily rate with the introduction of newer games and applications by dissimilar players of the video games market. The video game is one of the leading forms of entertainment that deliver the enormous gaming experience to the end users. The India video games industry is also predicted to augment with the growing media and entertainment industry. Growing internet penetration from mobile, laptop and tablets devices assist gaming culture among the individuals. Not only has this, growing innovations in the gaming featured generated by key players are also one of the foremost aspects influencing the growth of the market during the forthcoming period.
Report Analysis
According to the report analysis, ‘India Video Games Market Outlook to 2018 - Rising Popularity of Mobile and Online Games to Lead Growth’ states that Video game industry in India, which is majorly propelled by retail sales of software and hardware, had accounted revenues of INR ~ million during FY'2013. Each segment in the video game industry is subjected to a gamut of dissimilar factors such as price cuts and number of units sold that play an imperative role in determining their respective revenues. The video game industry in the India has augmented at a CAGR of 34.5% from INR ~ million in FY'2008 to INR ~ million in FY'2013.
Top Impacting Aspects
The revenues of the video game software market which is majorly propelled by the hardware installed base, has transformed enormously over the last decade. The requirement of video games for PCs has been majorly propelling the software market revenues in India since FY'2008. The percentage share of PC gamers across India was ~% in FY'2013, thus underwriting a noteworthy share to the complete video games software market in India.
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The increasing penetration of the smart phones has underwritten significantly to the growth of mobile games across India. The mobile games market was valued at INR ~ million for FY'2013, increasing from INR ~ million during FY'2008. This growth was assisted by a multitude of aspects such as increasing influence of tablets and escalating mobile subscriber base, which has given individuals an exposure to mobile games.
Market Players
The two foremost players in the video game hardware market in India are Sony and Microsoft. Sony's PlayStation registered the video games hardware market in terms of total installed base across India which stood at INR ~ million during FY'2013. Microsoft's Xbox 360 was the second largest selling seventh generation console across India video games hardware market with ~% market share and a complete installed base of 215 million in India during FY'2013.
Regional Insights
India dominated the market during the review period with a great percentage of revenue share. The increasing number of online games and the growing popularity of online gaming tournaments in India is encouraging the market players to launch platforms that can potentially enable the games to access video games.
For More Information, refer to below link:-
India Video Games Market Research Report
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India Online Advertising Market Growth Is Driven By Growing Adoption Of Internet: Ken Research
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India proposes the huge business potential for the online advertising industry with a growing population, increasing income level, and fluctuating lifestyle. With an augmenting number of educated individuals and migration to urban locations, growth adoption of the internet and online advertising is being observed. Despite the growth, several challenges continue to plague the industry such as underdeveloped infrastructure and shortage of faith of both advertisers and audiences.
According to the report analysis, ‘India Online Advertising Industry Growth and Forecast 2016’ states that online advertising is developing speedily in the country but a deducting in advertising revenues has been noticed during 2009 owing to the global economic slowdown. However, during 2010, a recovery in advertising spend was witnessed, owing to an advancement in market sentiments. Moreover, segments like finance, IT, and education, which are the greatest contributors to online advertising, decreased their advertising budget during 2009 and from the second quarter of 2010 onwards again started growing their advertising spending. During 2010, online advertising exceeded the growth rate of other advertising formats such as TV, print, and radio. The aspects that assisted the industry growth were, an augment in internet penetration, e-commerce, social networking, and population growth.
In addition, among the numerous online ad categories, display advertising has always been the leading sector. Sectors such as travel, Banking, Financial Services, and Insurance (BFSI), telecom, auto, and online publishers registered the display advertising segment. Sector-wise, text advertising is registered by BFSI, followed by travel and online publishers. Mobile advertising is a comparatively new concept in India and it involves banners, text, click to call, click to SMS, in-game amongst others. With the growing requirement for smartphones and 3G networks, mobile internet data usage is predicted to be the growth driver, thereby leading to growth in the mobile advertising. The role of social media is also growing due to rising internet access and also on account of social media becoming a standard element of web usage.
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Growth and new business opportunities prevail for the online advertising industry in India, owing to a large youth population, the admiration of social networking sites, increasing the e-commerce trade, augment in educated population and broadband connectivity, as well as deducting the internet and telecom costs. Moreover, the entry of foreign e-commerce companies is also projected to propel the market for online advertising. Mobile advertising is also anticipated to augment with the popularity of 3G services, which was presently introduced in the market, thereby propelling the requirement for online advertising services.
India is the major market, on account of growing adoption of technology extensive urbanization and industrialization, and motivating government initiatives. As a number of market players are welcoming terrains likewise food and beverages industry, the growth of the market in this region is further strengthened. Therefore, it is predicted that during the near future the market of online advertising will augment more proficiently around the region.
For More Information, refer to below link:-
India Online Advertising Market Research Report
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India Construction Chemical Market Growth Is Driven By Rapid Infrastructure Development: Ken Research
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Construction chemicals are specialty products that are essential for the sustainable infrastructure and energy conservation in the industry of construction to augment durability of buildings, and to deliver added fortification from the environmental hazards. Infrastructure is the most fascinating segment in the India construction chemicals market. It would be the foremost preference for the fresh entrants owing to surge in population and urbanization that propels the requirement for the sustainable infrastructure and environment friendly products. In addition, the chemical products likewise concrete admixtures similarly assist in decreasing the quantities of cement and water primarily demanded during the construction.
Report Analysis
According to the report analysis, ‘India Construction Chemicals Market Outlook to 2025 ( Second Edition ): Surging Construction Industry in India is leading to the Growth of Construction Chemicals Market’ states that India Construction Chemicals industry revenue stood at INR ~ Cr in FY’20 and recorded a CAGR of 8.5% throughout FY’15-FY’20. Growth in Urbanization and Development of Housing Projects, Augment in Smart Cities led to the growth for construction chemicals in India. Requirement for High Quality and Durable Products such as Admixtures for cements and waterproofing products have underwritten to the implementation of construction chemicals in the Country.
Comparative Landscape in India Construction Chemicals Market
The competition structure in India Construction Chemicals Industry is fragmented in nature, with the presence of a large number of small unorganized players providing low cost and low-quality products. The construction chemical companies were witnessed to compete on the basis of revenue, product specialization by application, end user industries served, construction chemical brands, product variety, product pricing and several others.
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India Construction Chemicals Market Segmentation
By Organized and Unorganized Construction Chemicals Market: Construction chemicals market is registered by organized players that have a wide-ranging product portfolio, around product segments. High Product Quality, International Certifications, Brand Image and Post purchase technical assistance are some of the causes why organized construction chemical companies are obtaining the preference. In the Organized sector, more than 50% of the companies have the annual revenues less than INR ~100 Cr.
By Type of Construction Chemicals (Concrete Additives, Waterproofing, Tile Adhesives, Flooring, Repair and Rehabilitation Chemicals, Sealants, Grouting chemicals and Coatings): Concrete admixtures registered the construction chemicals market of India, followed by Waterproofing, Tile adhesives and several others. Heaving Real Estate and Infrastructure construction market is important to the growth of the concrete admixtures market across India.
By Organized and Unorganized Concrete Additives: Concrete admixtures market of India is registered by the unorganized players (~60% by value), due to the large existence of small regional players in the market. The organized market is registered by foremost global players. High requirement for low cost products and greater commoditization of the segment has led to sustenance of the unorganized concrete additives players across India.
By Organized and Unorganized Waterproofing: The Indian waterproofing market is registered by the organized waterproofing players. Greater preference for superiority waterproofing product has led to the growth of the organized waterproofing market players in the country.
By Organized and Unorganized Tile Adhesives: Requirement for tile adhesives is majorly from the organized players in the Indian Market. Unorganized players deliver the comparatively lower superiority products.
Future Outlook
The construction chemicals market in India is projected to grow with the increasing Real Estate and Infrastructure Construction Industry. Over the forecast duration FY’20-FY’25, the India construction chemicals market revenue is further predicted to augment to INR ~ Cr by FY’25, thus presenting a CAGR of 10.0%. The Unorganized vs. Organized Market asymmetry will get more skewed, with the Organized Players slowly eating away the Unorganized Market’s share.
For More Information, refer to below link:-
India Construction Chemical Market Research Report
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India Complex Fertilizer Market Is Fostered By Predicted Manufacturing Capacity Expansion: Ken Research
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Individual fertilizers are uneconomical, and farmers endure massive labor costs for applying fertilizers on the soil. In addition, these individual fertilizers are homogenous and are made of inferior quality materials. They also comprise less quantity of essential nutrients likewise phosphorous, nitrogen. Complex fertilizers are categorized into two foremost categories, namely incomplete complex fertilizers and complete complex fertilizers. When the fertilizers comprise two primary nutrients, they are named incomplete complex fertilizers and if the fertilizers comprise 3 primary nutrients, they are named complete complex fertilizers.
Complex fertilizers are easier to apply and are economical. The application of complex fertilizers assists to confirm that the nutrients are allocated evenly on the ground. The usage of complex fertilizers with the other conventional methods also assists augment the fertilizers’ productivity when they are utilized in amalgamation with other elements likewise potassium, nitrogen and phosphorous.
To motivate farmers to utilized the complex fertilizers, governments of several governments are undertaking several policies to motivate farmers to adopt the usage of complex fertilizers instead of simple fertilizers. This has also added to the growing adoption of complex fertilizers and is a foremost aspect accountable for the positively affecting the growth of complex fertilizers in India.
Report Analysis 
According to the report analysis, ‘India Complex (NPK) Fertilizer Market Outlook to 2022 - Expected Manufacturing Capacity Expansion by Domestic Manufacturers in Next 5 Years’ states that the agriculture and fertilizer sector in India is extremely reliant on monsoons. India has restricted amount of rock phosphate of low grade which can only be optimized for production of SSP. The fertilizer industry is extremely regulated and analysed by the Government of India. The complex fertilizer market weakened at a CAGR of ~% during the period FY'2012-FY'2017 from USD ~ million during FY'2012 to USD ~ million in FY'2017. This was majorly owing to decontrol of fertilizer prices by the Indian government predict for Urea, which augment the demand for Urea and had a negative effect on the sale of complex fertilizers. 
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Competition Scenario
India complex fertilizer market is extremely competitive and concentrated with topmost 5 players entailing for over ~% of the market share, in terms of revenue in FY'2017. In terms of complex fertilizer production, the topmost 5 players registered for about ~% of market share as of FY'2017. There are about 13 market players (3 public, 1 cooperative and 9 private companies) employed in the production of complex fertilizer in India. Coromandel international was the market leader and entailed for ~% market share in FY'2017, in terms of revenue. The company produced nearly ~ million MT of complex fertilizers throughout FY'2017. IFFCO emerged as the second greatest player in this space and entailed for ~% market in 2017. Other prominent players involved Paradeep Phosphates, Rashtriya Chemicals and Fertilizers Limited, Fertilizers and Chemicals Travancore, Gujarat State Fertilizers & Chemicals Limited and Gujarat Narmada Valley Fertilizers & Chemicals Limited which entailed for market shares of ~%, ~%, ~%, ~% and ~%, respectively during FY'2017.
Future Outlook and Projections
The Direct Transfer Benefit will soon be deployed around the country from 2018 onwards, since the pilot projects have indicated an accomplishment. This will assist to bring soil health in aim and curb any pilferages and leakages in the subsidy reimbursement procedure as every sale made will be recorded in the POS machine. Numerous companies involving the likes of Coromandel International, Paradeep Phosphates and Fertilizers and Chemicals Travancore have proclaimed investments to augment their production capacity of complex fertilizers. Consumption of complex fertilizers in India is predicted to rise at a CAGR of ~% during the period FY'2017-FY'2022, growing from ~ million MT in FY'2017 to ~ million MT by FY'2022. Complex fertilizers market is predicted to augment at a CAGR of ~% during the period FY'2017-FY'2022.
For More Information, refer to below link:-
India Complex Fertilizer Market Research Report
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India Agricultural Implements Market Is Driven By Growing Farm Income: Ken Research
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Agricultural implements entail of a broad variety of manual and mechanical tools likewise threshers, cultivators, seed drills, over plows, chaff cutter machines, axes and many more. They assist in decreasing labor and advancing the proficiency of the agricultural activities. India has accomplished considerable advancement in the field of the agricultural implements over the past decades. At the duration of Independence, Indian farmers mostly utilized animal functioned implements and hand tools for compaction, pulverization and smoothening of the soil.
In India, the increasing incomes of the farmers have fostered the requirement for farm implements. In addition, acute shortage of skilled labor for agricultural activities has further led to the increasing requirement for the agricultural equipment. Furthermore, the attractive subsidies delivered by the Central and State governments has also motivated farmers to buy the modern agricultural implements.
REPORT ANALYSIS
According to the report analysis, ‘India Agricultural Implements Market Outlook to 2021 - Government Subsidies under SMAM (Sub-Mission on Agricultural Mechanization) and Increasing MSP (Minimum Support Price) to Foster Growth’ states that the revenue created from the sale of agricultural implements in the country persuaded to INR ~ crore during FY'2016 from INR ~ crore during FY'2011, accomplishing a CAGR of ~% during the period FY'2011-FY'2016. Government initiatives, subsidies and several other training programs have made agricultural implements more inexpensive to farmers. In addition, the increment in wage rate as a result of labour shortage has incentivized farmers to acquire the agricultural machinery and implements.
The complete sales of agricultural implements in the region were evaluated at ~ units during FY'2016. Rotavators, Cultivators and agricultural Sprayers have registered for approximately ~% of complete agricultural implement sales throughout FY'2016. In terms of revenue, rotavators and tillers have underwritten approximately ~% to complete agricultural implements market revenue throughout FY'2016.
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Competition Scenario
The tiller market in India is dominated by a few large players that have accounted for ~% of the market in terms of sales volume during FY'2016. Major companies operating in this space include VST Tiller Tractors Ltd., KAMCO, Greaves Cotton Ltd., Honda Siel Power Products Limited and ASPEE Group. VST is one of the largest players in the tiller market with a market share of approximately ~ during FY'2016, registering total sales of ~ tillers during the same year. The major players operating in the rotavator market include Tirth Agro Technology Pvt. Ltd (Shaktiman), Beri Udyog Pvt. Ltd. (Fieldking), Bull Agro, Shri Sai Agro Equipments, Krishi Yantra Laghu Udyog (Farmking), VST Tiller Tractor Ltd. and SAECO Agrotech. The top 4 players have accounted for approximately ~ of overall rotavator sales during FY'2016. Tirth Agro Technology Pvt. Ltd had accounted for approximately ~ of overall rotavator sales in the country during FY'2016, registering total sales of ~` rotavators during the same period. Fieldking has registered for nearly ~ of complete rotavator sales during FY'2016.
Future Outlook
The revenues created from the sale of agricultural implements in the country is predicated to incline to INR ~ crore throughout FY'2021 from INR ~ crore during FY'2016, accomplishing a CAGR of ~% during the period FY'2016-FY'2021. In order to boost the stagnant agricultural production, the government is predicted to shift aim towards farm income security rather than food security. The FY'2017 budget has made an apportionment of INR 1,000,000 crore towards agricultural credit. To confirm the crop failure does not unfavourably impact farmers' income, coverage under the Fasal Bima Yojana Scheme (crop insurance) will be raised to 40% of cropped area during 2017-2018 and 50% during 2018-2019.
For More Information, refer to below link:-
India Agricultural Implements Market Research Report
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Be thankful for customers who complain because you still have the opportunity to make them happy
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Do not be afraid when dealing with angry on unsatisfied customers!
 Understandably, these customers can be difficult to manage, but these are the ones that can also provide your company with useful insights and help you in determining exactly the areas where your product or customer service is lacking and needs to be worked upon.
 Actively listening and working with these customers can help your customer service team in identifying and solving the problem areas, thereby leaving a lasting positive impression on your customers.
 So, take them as a great opportunity to demonstrate how good your company’s customer service is by showcasing them how customer-centric your company is and how much you care about them.
 Remember always, a difficult customer when properly handled properly can be turned into a loyal customer while also being a brand ambassador providing free word-of-mouth marketing.
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marketresearchindia · 2 years
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What is the right price for a product or service?
This is the common question that quizzes most of the entrepreneurs.
The answer though is simple - the price that can help maximize your revenue coupled with attracting customers coming back. But the overlooked part that requires focus is - finding the optimum price point which appeal to your customers and making you a leader in your market.
Not to forget, if you set your price too high, you are tend to miss out on valuable sales, on the other hand if you set it too low then you miss on your revenue and damage your brand reputation.
#Hence, to find the right pricing for your product or service, you need to have the right pricing strategy
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4 crucial market expansion activities entrepreneurs must consider when expanding to a new market
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Many at times entrepreneurs underestimate how hard it is to break into a new market. There is actually quite a lot that goes into getting it right, as each market has its own unique set of challenges and peculiarities. Here is everything you need to know about the key activities involved during market expansion for achieving the desired success.
Expanding of business to new markets is the primary goal for any entrepreneur. And why not as when executed successfully, market expansion provides increased sales, better customer reach, and brand building which in turn drives the valuable revenue growth.  But, it is often seen that before taking this leap most of the entrepreneurs find themselves struggling and tangled with questions such as:
How should we expand our markets?
When should we expand?
How to determine that expansion into new market will be a success or not?
And, well we cannot say that they are wrong in having such apprehensions on their end. As after all expanding into a new market is an all-new territory, and so it can becomes a risky and a costly effort without the right insights and planning.
Consider eBay for example. They tried to expand into China but failed miserably as they relied too much on their strong brand name and not the offerings. But the good part was that when they tried again with a different approach, which was by partnering with a local Chinese company, they were able to achieve much more success.
 “The reasons for market expansion vary with the top-cited reason being capturing market share, followed by the desire to expand sales, diversifying investments, and acquiring of top talent.” - ‘Globalization Partners and CFO Research’
4 crucial market expansion activities to consider before taking the leap
Entrepreneurs need to understand and accept that market expansion is a learning process and there are many risks associated with it. And, so plenty of times it happens that everything will not go smoothly at the first go itself. To mitigate some of the risks associated with market expansion, we have identified four crucial activities that as an entrepreneur you should consider for achieving success in new market.
Assess the Market
You need to first undertake an extensive market-product research as it will provide you with the understanding of whether or not your product is suitable for the new market. Often entrepreneurs are seen to move too quickly into expanding into a new market and do not take the time to first understand the dynamic and unique complexities of a particular market they are entering, resultantly ‘Fail’.
As Ryan Holmes rightly said, “if you form a strategy without research, your brand will barely float and at the speed industries move at today brands sink fast”. So, it is better to examine the new market from the point of view of conducting business and product-market fit, while also recognizing and quantifying any trends in the new arena.
Pro Tip: Perform a thorough in-depth study to decide if the conditions of the new market you are looking for expansion are right to succeed.
2. Assess the Competition
There are high chances that there is already going to be established competition with whom you will have to compete when you expand into a new marketplace. So, it is wise that you undertake competitor analysis.
Start by identifying at least top three of your competitors & gather all the information you can about them especially focus on what they do well and what they don’t. Identify their vulnerabilities and strengths against your own, understand the needs and gaps that your competitors’ product/services are not able to meet. And, possibly you can come with and provide a better solution to your customers than them, thereby enabling you to build a competitive advantage in market, while also enabling you to identify the trends to assess future market opportunities.
Pro Tip: Get your competitive analysis done by an experienced market research consultancy firm than by your own in order to get the exact picture of where do you stand in comparison to your competitors.
3. Carry out Segmentation & Positioning
The better you understand who your targeted audience is and why your customers will use your product, the more customer-led positioning you can come up with, thereby making your place in the new market more prominent. Once you have selected your target customers, it is time for you to priorities their needs, desires and wants and validate this with your product that you plan to bring to this new market.
For example, consider there is a popular beauty brand that is into production and selling of hair oil products which are popular among people aged 28-35. Now, in an effort to capitalize on the brand’s popularity and loyalty with this demographic, they invest heavily in the production of a new line of hair care products such as shampoo, hoping that the existing target market will adopt it.
Pro Tip: Understand your targeted customers on an individual level and form customer cohorts based on shared traits, demographics, characteristics and requirements and. For this you need to evaluate market-specific data about industry, sub-market, and geography.
4. Choose Entry Option
Once you are confident about your target market and customers, then you need to decide your mode of channel or method which basically means as to how you want to get your products or services to market and to the targeted customers.
However, this is influenced by number of internal and external factors which includes of product offered, financials of the company, infrastructure, and government policies, to name a few. Depending upon your business, you can consider either one option or even can combine a number of options.
Are you ready to expand your business?
Knowing you want to expand your business into new markets is just the first step. But you need to contemplate on the overall impact of expanding your business. As Brian Cairns rightly said, “the first question you have to ask is, ‘If I’m going to expand, what makes the most logical sense for me from a cost standpoint, and from a profit standpoint and a revenue standpoint, as well?"
And, so before diving in, you need to plan well in terms of market, resources, research extensively coupled with understanding your targeted customers and routes to market, which will enable you to successfully expand your business through new market development.
How do you or plan to assess your market expansion of your business?
Share your thoughts by commenting below. 
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