profoundevolution

[profoundevolution]

/*! elementor - v3.9.2 - 21-12-2022 */ .elementor-heading-titlepadding:0;margin:0;line-height:1.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>acolor:inherit;font-size:inherit;line-height:inherit.elementor-widget-heading .elementor-heading-title.elementor-size-smallfont-size:15px.elementor-widget-heading .elementor-heading-title.elementor-size-mediumfont-size:19px.elementor-widget-heading .elementor-heading-title.elementor-size-largefont-size:29px.elementor-widget-heading .elementor-heading-title.elementor-size-xlfont-size:39px.elementor-widget-heading .elementor-heading-title.elementor-size-xxlfont-size:59px What Is Human Design? Let's take a step back and make sure we are both on the same page here! Human Design is a system of self-discovery and personal development that combines ancient and modern sciences, including astrology, the Kabbalah, and the Chinese I Ching. ^^^Basically, all the woo woo magic stuff! But stay with me... It is based on the concept that each person is unique and has a specific, individual design or blueprint that is revealed through their birth chart, also known as the Human Design Chart or a BodyGraph. Table of Contents Add a header to begin generating the table of contents Scroll to Top What's A HD Chart / BodyGraph /*! elementor - v3.9.2 - 21-12-2022 */ .elementor-widget-imagetext-align:center.elementor-widget-image adisplay:inline-block.elementor-widget-image a img[src$=".svg"]width:48px.elementor-widget-image imgvertical-align:middle;display:inline-block This is an example of my Human Design Chart / BodyGraph.... If you know how to read this... then you now literally know everything about me! If you haven't seen these before... it's going to look very confusing. It's basically a visual representation of your unique design and consists of nine Centers (the triangles and squares). Which are associated with different aspects of a person's physical, mental, and emotional makeup. The Centers are connected by Gates and Lines, which provide additional information about a person's characteristics and tendencies depending on how coloured in, which colour and where they link/don't link. It can get very complicated and you can analyze every single aspect of this... or we can break it down to the basics. Get Your Free Chart / Body Graph Here This blog post will make 100x more sense if you can look at your own Human Design Chart / Body Graph at the same time. You can grab yours completely free from here, it takes 2 minutes :) Get Your Free Chart / Body Graph Here... Click Here To Generate Your Chart! FREE CHART! Once your done, come back here and we can run through how it works together (so it actually makes sense!) HD Chart / Body Graph Basics Rather than saying "Human Design" over and over again, it's more commonly simply referred to as HD. So from now on, that's what I will call it! ^^^Your now officially in the HD club too if you call it HD! As you saw, the image form of your graph is overwhelming. Every colour, every symbol, every number, even the direction of the arrows all means something. BUT! Fortunately for us, when you get your chart... you also get a text version which breaks down the basics. Start with this... then as you begin to both believe and are ready to understand more, you can either book a reading with someone or do what I spent many many months doing and google the sh** out of everything and pestering other people in the HD community. Here's what my "text version" looks like.... The most important parts of this are.... My profile - 3/5 Martyr / Heretic Strategy - Wait For Recognition & Invitation Themes - Success / Bitterness This gives me a complete overview of who I am as a person, how I function best (in business too) and how to acknowledge when I am following my HD path. Your's may be the same, it may be completely different... If you haven't already, You can get a your HD chart / body graph completely for free here! (click here)

I Didn't Believe In This Hocus Pocus Woo Woo! Before we move on, I really don't want to lose you with all the woo woo! You may already be a believer... in which case skip this section and move on. I just want to tell you a little story! Once upon a time..... Only kidding! Let's take step back to about 3 or 4 years ago now, my best friend actually tried to introduce me to HD and wouldn't stop talking about it. Me being a 3/5 (unknowingly at the time), dismissed it as of course... "I know everything" and so chose not to really listen and dismiss it as some crazy woo woo stuff that you would find being flogged by the same people selling any of the crazy MLM stuff that's sold as "life-changing" and "work around your lifestyle"... you know the BS! Anyway... She kept going on about it, over and over again and slowly... I began to listen and do a bit of research. That turned into a lot of research... and all of a sudden my life was consumed by Human Design, Chakras, Crystals, Manifestation, Intention Setting.... you name the woo woo and I was looking into it. It even took me back to History and looking at the Egyptians, Architecture and Tartaria. Yep! I had got completely side-tracked but again... that's also hidden in my HD where I want to know and understand everything.  Until it came to crunch time... Over a few glasses of rose wine (my preferred drink of choice if you ever need to buy me a gift btw... the really fruity ones), I finally asked her to PROVE IT WAS REAL! So she looked at my chart, and all of a sudden told me ALL of my sexual preferences! I was shocked! ...how on earth from a stupid drawing could she work that out? It was like those moments when hypnotists ask someone if they think they can be hypnotised, they, of course, say no and then 2 seconds later they are fast asleep and the next minute they are dancing around like a chicken. It finally clicked!  There was no way she could have known any of that information unless Human Design was real! (....and now if you know how to read a HD chart, then you also know that too 🫣🤣) And that's the moment I believed and got hooked! For you... you may not know someone who can read your chart, but you can either book a reading (their are 100's of people out their who do it) or... just sit their and google each part of the text bit and see what it says. Hopefully, it won't take you about a year to finally get your "I Believe Moment", but if it does take that long... then that's still better than never! How Will This Help You? With Human Design, you can learn more about yourself and how you naturally make decisions and take action. This can help you avoid burnout and frustration, and can also help you make decisions that are authentic and aligned with who you are. It will also help you attract people and opportunities that are a good fit for you, leading to more fulfilment and success in your personal and professional life. What have you got to lose? If you're reading this blog post, and have got this far then you are already keen to understand it a bit more... be it just to get your chart (click here) and then file that away until you're ready to come back. Or, go full research crazy and try to understand every single part of who you are and how you can hack that live your best life. /*! elementor - v3.9.2 - 21-12-2022 */ .elementor-alertpadding:15px;border-left:5px solid transparent;position:relative;text-align:left.elementor-alert .elementor-alert-titledisplay:block;font-weight:700.elementor-alert .elementor-alert-descriptionfont-size:13px.elementor-alert button.elementor-alert-dismissposition:absolute;right:var(--dismiss-icon-horizontal-position,10px);top:var(--dismiss-icon-vertical-position,10px);padding:3px;font-size:var(--dismiss-icon-size,20px);line-height:1;background:transparent;color:var(--dismiss-icon-normal-color,inherit);border:none;cursor:pointer;transition-duration:var(--dismiss-icon-hover-transition-duration,.3s).elementor-alert button.elementor-alert-dismiss:hovercolor:var(--dismiss-

icon-hover-color,inherit).elementor-alert button.elementor-alert-dismiss svgwidth:var(--dismiss-icon-size,20px);height:var(--dismiss-icon-size,20px);fill:var(--dismiss-icon-normal-color,currentColor);transition-duration:var(--dismiss-icon-hover-transition-duration,.3s).elementor-alert button.elementor-alert-dismiss svg:hoverfill:var(--dismiss-icon-hover-color,currentColor).elementor-alert.elementor-alert-infocolor:#31708f;background-color:#d9edf7;border-color:#bcdff1.elementor-alert.elementor-alert-successcolor:#3c763d;background-color:#dff0d8;border-color:#cae6be.elementor-alert.elementor-alert-warningcolor:#8a6d3b;background-color:#fcf8e3;border-color:#f9f0c3.elementor-alert.elementor-alert-dangercolor:#a94442;background-color:#f2dede;border-color:#e8c4c4@media (max-width:767px).elementor-alertpadding:10px.elementor-alert button.elementor-alert-dismissright:7px;top:7px Funny Example So right now, it's 4am as I'm writing this post.... not an unusual time for me to be awake and working as I work best when I am inspired. Today that's at 4am! Very annoying as I also get burnt out quickly and so have to prioritize and focus on the MOST important things. × Dismiss alert Human Design Types Let's get back to the facts and actual useful information for you now! There are four main Types in Human Design: Manifestor Generator Manifesting Generator Projector (my type) Each Type has its own unique set of characteristics and tendencies, and understanding one's Type can provide insight into how they are most likely to behave and respond in different situations. *(If you have children, a partner or even staff... this can also help you work better with them by understand who they are as a person too. You can also use it for dating too... no more wasting time on people who are never going to be compatible 😆!) Each type, also has a different strategy and authority, and understanding and utilizing these can help improve decision-making and problem-solving in both everyday life and business too. You can get this info from the top of the text side of your HD chart. Aligning Your Business With Your HD In Human Design, strategy and authority are two key concepts that can guide your actions and choices in your business. Your strategy is the way in which you naturally make decisions and take action, based on your unique design. Your authority is the decision-making process that is most effective for you, and it is determined by your birth chart. For example... Manifesting Generator - your strategy is to respond to opportunities and invitations, and your authority is the gut feeling. Listen to that inner feeling and voice.. It's probably right! Projector - your strategy is to wait for invitations and then consider whether or not to take action, and your authority is the inner voice or the "knowing." This is what my type is, but it doesn't mean to wait forever... make your own opportunities and create that space for invitations. Generator with an undefined aura - your strategy is to try things out and experiment, and your authority is the physical response or the "sensation." A Generator with a defined aura has a similar strategy to a Manifesting Generator, in that they respond to opportunities and invitations. However, their authority is slightly different. Instead of relying on gut feelings, a Generator with a defined aura uses their defined channels and centers in their birth chart to make decisions. This can involve relying on the mind (head center), emotions (emotional center), or self-expression (throat center), depending on the specific design of the individual. Manifestor - your strategy is to initiate action and make things happen, and your authority is the inner clarity or the "command." Reflector - your strategy is to observe and wait before making decisions, and your authority is the consensus of those around you or the "reflection." Who you surround yourself with is either empowering or weakening to

you! ..... If you align your business with your HD, it will allow you to make decisions and take action in a way that is natural and authentic to you. This can help you avoid burnout and stay energized and motivated. Secondly, it can help you attract clients and customers who are a good fit for your business, because you are offering a service or product that is in alignment with who you are. Finally, aligning your business with your Human Design can help you create a successful and fulfilling business that truly reflects your unique gifts and talents. Great Proof Example... Have a look at your favourite Celebrities or successful business person and their HD (google them and their HD chart) and then compare it with how they act, live and what they do... 99% of the time it aligns perfectly! They are living in perfect harmony with their HD and as such, have achieved success too! Your Type VS Your Business In Human Design, strategy and authority are two key concepts that can guide your actions and choices in your business. Your strategy is the way in which you naturally make decisions and take action, based on your unique design. Your authority is the decision-making process that is most effective for you, and it is determined by your birth chart. For example... Manifesting Generator - your strategy is to respond to opportunities and invitations, and your authority is the gut feeling. Listen to that inner feeling and voice.. It's probably right! Projector - your strategy is to wait for invitations and then consider whether or not to take action, and your authority is the inner voice or the "knowing." This is what my type is, but it doesn't mean to wait forever... make your own opportunities and create that space for invitations. Generator with an undefined aura - your strategy is to try things out and experiment, and your authority is the physical response or the "sensation." A Generator with a defined aura has a similar strategy to a Manifesting Generator, in that they respond to opportunities and invitations. However, their authority is slightly different. Instead of relying on gut feelings, a Generator with a defined aura uses their defined channels and centers in their birth chart to make decisions. This can involve relying on the mind (head center), emotions (emotional center), or self-expression (throat center), depending on the specific design of the individual. Manifestor - your strategy is to initiate action and make things happen, and your authority is the inner clarity or the "command." Reflector - your strategy is to observe and wait before making decisions, and your authority is the consensus of those around you or the "reflection." Who you surround yourself with is either empowering or weakening to you! ..... If you align your business with your HD, it will allow you to make decisions and take action in a way that is natural and authentic to you. This can help you avoid burnout and stay energized and motivated. Secondly, it can help you attract clients and customers who are a good fit for your business, because you are offering a service or product that is in alignment with who you are. Finally, aligning your business with your Human Design can help you create a successful and fulfilling business that truly reflects your unique gifts and talents. Great Proof Example... Have a look at your favourite Celebrities or successful business person and their HD (google them and their HD chart) and then compare it with how they act, live and what they do... 99% of the time it aligns perfectly! They are living in perfect harmony with their HD and as such, have achieved success too! Your Next Steps... So by now, you should have a overview understanding of what Human Design is. As I said before, it really depends on where your at on your journey of discovery, to what you do with this information. Your first step is of course.... if you haven't already is to get your Human Design Chart / BodyGraph. Not

all of them are accurate though, but I can recommend this one... Get Your Free Chart / Body Graph Here... Click Here To Generate Your Chart! FREE CHART! This one gives you a really pretty report which gives you a load more information about your chart AND the HD chart / Body Graph for free too! You can upgrade and get the advanced versions of your report which go into more detail on all of the other symbols too. Saves you a tonne of time googling everything 😆 and will guarantee the information is actually correct (Unfortunately, too much miss information online with people's personal opinions mixed in)!   Struggling With The Info For Your Chart? I got you! If you don't know your time of birth (I had to dig that information out) then you will unfortunately have to generate a different chart for each 2 hour time slot. Start with 12:01am, 2:01am, 4:01am etc..... Take a look at each one at their generic overview and see which one fits you best. Place of birth, this is just to get your timezone... so if you can't find the exact town/city then just choose the next nearest bigger city/town. /*! elementor - v3.9.2 - 21-12-2022 */ .elementor-widget-divider--divider-border-style:none;--divider-border-width:1px;--divider-color:#2c2c2c;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x.elementor-widget-divider .elementor-dividerdisplay:flex.elementor-widget-divider .elementor-divider__textfont-size:15px;line-height:1;max-width:95%.elementor-widget-divider .elementor-divider__elementmargin:0 var(--divider-element-spacing);flex-shrink:0.elementor-widget-divider .elementor-iconfont-size:var(--divider-icon-size).elementor-widget-divider .elementor-divider-separatordisplay:flex;margin:0;direction:ltr.elementor-widget-divider--view-line_icon .elementor-divider-separator,.elementor-widget-divider--view-line_text .elementor-divider-separatoralign-items:center.elementor-widget-divider--view-line_icon .elementor-divider-separator:after,.elementor-widget-divider--view-line_icon .elementor-divider-separator:before,.elementor-widget-divider--view-line_text .elementor-divider-separator:after,.elementor-widget-divider--view-line_text .elementor-divider-separator:beforedisplay:block;content:"";border-bottom:0;flex-grow:1;border-top:var(--divider-border-width) var(--divider-border-style) var(--divider-color).elementor-widget-divider--element-align-left .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-typeflex-grow:0;flex-shrink:100.elementor-widget-divider--element-align-left .elementor-divider-separator:beforecontent:none.elementor-widget-divider--element-align-left .elementor-divider__elementmargin-left:0.elementor-widget-divider--element-align-right .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-typeflex-grow:0;flex-shrink:100.elementor-widget-divider--element-align-right .elementor-divider-separator:aftercontent:none.elementor-widget-divider--element-align-right .elementor-divider__elementmargin-right:0.elementor-widget-divider:not(.elementor-widget-divider--view-line_text):not(.elementor-widget-divider--view-line_icon) .elementor-divider-separatorborder-top:var(--divider-border-width) var(--divider-border-style) var(--divider-color).elementor-widget-divider--separator-type-pattern--divider-border-style:none.elementor-widget-divider--separator-type-pattern.elementor-widget-divider--view-line .elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separatorwidth:100%;min-height:var(--divider-pattern-height);-webkit-mas

k-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url).elementor-widget-divider--no-spacing--divider-pattern-size:auto.elementor-widget-divider--bg-round--divider-pattern-repeat:round.rtl .elementor-widget-divider .elementor-divider__textdirection:rtl.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-dividerwidth:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow) Hopefully reading even the basics of your chart gives you the "ah ha" moment and starts your journey of self-discovery.... Amazing things are on their way once you truly understand who you are

[profoundevolution]

Solo Ads – The Ultimate Guide To Buying Solo Ad Traffic

Let’s take a deep dive into Solo Ads and show you exactly how you can make solo ads work for your business.

Fun Fact: Solo Ads is what I used to make over $250,000 in a single year and is responsible for my first $100 a day online business which took me just 6 weeks to build up from 0.

Table of Contents

What Are Solo Ads And How Do They Work

The Benefits Of Using Solo Ads

Solo Ad Terminology

Solo Ads For Affiliate Marketing / Crypto / Weight Loss

Solo Ads / Ezines For Other Niches + Premium Solo Ads

How To Find A Good Solo Ad Vendor

Exactly How I Would Use Solo Ads Today

Conclusion

What Are Solo Ads And How Do They Work

Fortunately, I know this industry inside out (the good and bad parts)

So let’s dive in and take a look at what exactly are solo ads?

Simply put, solo ads are emails that are sent to an advertiser’s targeted email list. The advertiser (you) pays the owner of the email list to send out an email to their list, usually in the form of a sales pitch or promotion.

Usually, this email is written by the seller, usually generic and designed to get a click to your website, which then means your website is where you convert them into a subscriber.

Solo ads can be highly effective in reaching potential customers quickly, but it’s essential to make sure you’re working with a reputable email list owner. Otherwise, your solo ad might just end up being fake traffic, giving you fake subscribers and just wasting money. So let’s run through how you can avoid that and instead watch your conversions and $$$ take off.

The Benefits Of Using Solo Ads

It’s all about tapping into a pre-made traffic source that you can get FAST!

Plus, you know exactly how much you are going to pay per click / visitor, which countries your subscribers will be from and that you can quickly test, improve and scale up a profitable campaign.

Plus it’s an extremely cheap way with minimal technical skills to build up an email list, that you can continue to email and market to whenever you like…. i.e. long-term money

Example: I build out a simple funnel (squeeze page -> offer) and then order 100 clicks at $0.40 each… this converts at 40% and I get 40 new subscribers on my list.

I then improve the squeeze page and run a 2nd offer and jump to a 50% conversion rate.

(^^^^Split testing is key to profitable solo ads)

This now gives me 50 subscribers for every 100 clicks (most solo ad vendors actually send you extra clicks too).

Now I’m building my list for just $1 per subscriber!

Then comes the offer, which is shown immediately to the people who optin (submit their email) and from this it converts at 10%. So for every 50 subscribers, we get 2 to 3 sales immediately!

Use a monthly recurring offer and this will pay you for months or years to come.

Plus! We haven’t even mentioned adding in a follow-up sequence to re-market to these people over and over again, overcome any of their objections to not buying the offer immediately and encourage them to purchase.

As soon as you have cracked the funnel side (the same with most businesses, you have a business you can infinitely scale, improve and an email list which you control the traffic for too!

Solo Ad Terminology

CPC — Cost Per Click (How much you pay for the traffic)

CPS — Cost Per Sale (How much your subscriber’s cost / cost per sale)

Tier1 — This is traffic from the US, UK, AU, NZ, CA (the countries with the most spending power and English as their first language)

Squeeze Page / Landing Page — The page with your optin form to send people to who then submit their email address.

Optin — This is the form / action of someone submitting their email on your squeeze / landing page.

Funnel — The squeeze/landing page to offer

Follow-up Sequence — The emails you send automatically to your new subscribers / email list.

Solo Ads For Affiliate Marketing / Crypto / Weight Loss

These are the GO TO niches for solo ads.

The ones where you will find the MOST vendors and be able to get the most traffic too (other niches are still possible and we go through those in a second).

The BEST place to get these solo ads is from Udimi!

We Recommend Udimi

Use this special link to get $5 off your first order AND $5 off your second order too!

Solo Ads / Ezines For Other Niches + Premium Solo Ads

Originally solo ads were actually called Ezines / Ezine ads! Then somehow the terminology changed as the Industry and marketplace adapted.

They are essentially the same thing, just the traditional way of getting solo ads / ezines is a lot HARDER (not impossible though!)

– The Old School Method

It all stemmed from approaching websites with email lists in your industry and contacting them and asking for a price to send out an email to their list.

Normally based on a cost per email VS per click and with your own email swipe (copy) sent out to their list and with their sellers help to improve it to fit with their audience.

You can still do this today!

Find websites in your niche, drop them a message and ask.

Side Note: Recently, a guy I know shared how he took his content writing service from 0 to 6 figures and actually sold the business for just over $250,000 in 2 years and ALL he did to generate sales was purchase solo ads from Industry websites where his service would fit with their clients/email lists.

Some websites will actually list this as an option in their “advertising” pages as an option.

If you own the offer you’re looking to make sales for, then you can also use this method to recruit affiliates and instead of paying them a fixed amount per email, you can instead set them up as an affiliate to promote you that way.

Obviously, advantages and disadvantages of both and you could be shooting yourself in the foot in terms of income if you just let them signup as an affiliate though.

These solo ads are of a much higher quality in terms of sales, the value of the subscribers VS buying from people selling “solo ads” because of their relationship they have with their list and the fact that they will also be super selective on what they promote to their lists too.

^^^This does also mean it’s more risky as they will in 90% of cases cost much more (unless you get lucky and find a website owner who doesn’t know their lists value) and the fact you pay a fixed cost per email VS a specific cost per visitor/click.

How To Find A Good Solo Ad Vendor

This doesn’t have to be difficult and we can easily avoid the scammers by doing 2 things….

1). Buy from a GOOD Solo Ad Marketplace

I personally recommend Udimi for this, they have a fantastic review system and a basic tracking system built in for solo ad buyers too.

You can use this link (click here) to get $5 off your first order PLUS! get another $5 off your 2nd order too ($10 off in total just by using this link!)

Solo Ad Marketplace

We Recommend Udimi!

Click Here To Get $5 Off Your First & Second Udimi Order

2). Track Your Solo Ads

Udimi does have a basic tracking system included when you buy solo ads, just make sure you set it up.

But check out the next section to really track them properly AND make the most out of the traffic too (even if you only implement the changes later on, as you can get and store the data)

Click / Traffic Tracking

We recommend ClickMagick for this!

Click Here For A 14 Day Free ClickMagick Free Trial

Exactly How I Would Use Solo Ads Today

This is exactly what I would do with solo ads today!

Run a simple funnel like mentioned earlier.

Use Kartra for this to improve the conversion rates based on design, speed and the pre-populated email form.

Split test both the offer AND squeeze page

Use clickmagick to do this AND hold the data on the visitors to show them varying offers and squeeze pages depending on if they are a new or old visitor.1st). Focus on the subscriber conversion rate:

Buy 100 clicks per squeeze page from Udimi (start with 3 variations so 300 clicks total) then optimize and improve until it’s at 50%+

(I’ve had squeeze pages at 60%+)2nd).Then work on the offer

Tweak the headline on the squeeze page, follow-up sequence to improve the conversion rates there.3rd). Build It Up

a). Once the list was up to 1000 people I would either a). start a solo ad business selling traffic too

or

b). Setup a 365-day sequence in Kartra promoting as many different offers as possible to the same list.

*(You could easily do both of these too!)

The 3rd step then means the conversion rates of your funnel doesn’t HAVE to be perfect, you can fast-track the process by generating money outside of the funnel by using your new email list.

So your funnel could make a loss initially based on cost BUT because your offer is recurring, or now and again someone buys an upsell it is close to breaking even AND then with your email list you continue to make pure profit afterwards too by just sending out emails to sold solo ads and/or other offers/products.

Conclusion

Solo Ads work amazingly BUT make sure you are doing it right to make the most money, don’t get scammed and have leveraged your newfound knowledge to fast track getting a highly converting funnel!

[profoundevolution]

GMAIL PROFILE PICTURE IMAGE – FOR BUSINESS EMAILS

It’s time to upgrade your email marketing game!

Stand out from your competitors and keep your brand game strong through all of the platform touch points with your audiences.

In this short tutorial I’m going to run through how you can turn this….

Plus some extra tips to get even more attention on your emails too!

Why Do You Need This?

I’ve already shown you the quick example above, but really that’s only the tip of it!

If your audience uses mobile of which: 47% of consumers use a mobile application for checking their email. (- Campaign Monitor, Litmus)

Then you NEED to be using tactics to stand out from the rest of the crowd and improving your open rates and keeping your audience engaged.

Let’s take a look at my inbox right now (I know it’s messy)…

Images = Better Reminders

People remember images, so if your giving your audience value, positive experiences and they are excited to hear from you, then it’s only right that they should be able to easily find you again!

90% of information transmitted to the brain is visual. Visuals are processed 60,000X faster in the brain than text. (- MIS Research Center) This alone will mean they can quickly scroll their inbox and pick out your emails to open and read VS not realizing you have even sent them something :/ Life does get busy after all and especially in the inbox, we need all the tactics possible to fight for their attention!

Personal Account - Step By Step Instructions

This is the same process for both Google Workspace (formerly G Suite) and a personal Gmail account too.

Business Email Setup

Things are a little bit different if your trying to do this from a non gmail account (i.e. your business email address like support@yourdomain.com)

Or likewise if you don’t seem to have the option to select “use another email”

Step 1). Log out of Gmail Step 2). Open this link…

Link: https://accounts.google.com/signup/v2/webcreateaccount?continue=https%3A%2F%2Fmyaccount.google.com%3Futm_source%3Daccount-marketing-page%26utm_medium%3Dcreate-account-button&flowName=GlifWebSignIn&flowEntry=SignUp

Then follow these steps…

Click on Use my current email address instead

Now Type Your Non-gmail Address ( business email )

Fill out other details

Click on next and Agree

Now We Created Google Profile for Our Business Email

Then go ahead and follow the previous instructions listed above to edit your profile image.

GIF As Your Gmail Profile Image

Want even more attention on your emails and to stand out even more…

You need a Gmail GIF! I’m not talking about the silly ones you send to your friends on Facebook of a cat or a the spitting out water lol one.

Pretty cool right…

– How do we create our own GIF?

Simple!

Head over to Canva (you can use a free account for this) and follow these instructions:

Link: https://www.canva.com/learn/how-to-make-gifs/ Or you can use an image or video to GIF converter site such as… https://ezgif.com/maker

Conclusion

This is the EASIEST way to make you stand out in the gmail inbox that still many people aren’t using it. Set this up once and never have to worry about it again! Simple 🙂

Lewis Turner - www.profoundevolution.com

[profoundevolution]

MCDONALD’S BRAND CONNECTION STORY… WHAT’S YOURS?

It’s funny, without even realizing it, it’s actually YOU that people are buying from!

Even with the big brands, it’s the marketing, the colours and today even how they reply on social media that continues those values beyond the owners.

Take McDonald's…

They introduced Ronald McDonald back in 1963, a friendly clown (although the photos don’t look too friendly) to be the face of the brand to bring in more children and families.

Then there are the celebrity endorsements… i.e. leveraging the personality of a celebrity to pivot those same values onto their brand.

Remember the Travis Scott meal in the US?

That wasn’t even anything unique and yet he was paid $5 milion for the endorsement and made another $15 million on merchandise as a result too.

Or Justin Timberlake's “I’m lovin it” song, he was paid $6million for that! + they helped sponsor his European tour too back in 2003.

Then more recently….

They are currently offering free football sessions for kids as part of their “fun football” campaign.

^^^Kinda ironic that unhealthy fast food is pushing to keep kids active… but again, all part of how they want to be perceived.

Now your brand story is obviously a lot different to Mcdonald's and your probably not going to be shelling out $5+ million for a celebrity endorsement just yet….

But…

The words you write, the videos you shoot and the parts of your life that you share are what people will connect with!

My last big product had people connecting with me who resonated with the fact that I was an ex-pat living in France…

Without even realizing it at the time, that was what a large % of the customers connected with as they shared similar stories.

So what’s your brand connection story?

And how can you tailor specific parts of your life to resonate with the people you want as your customers to keep your message congruent? www.profoundevolution.com