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Latest Jewellery Designs and Trends 2018
Fashion-minded people will always like to wear Jewelries made with trendy designs. With growth of various trends in Jewellery, the person wants to be rest assured about availability of latest and most relevant information.
Latest Trend: From the later part of 2017, handmade jewelries are gaining increased popularity both for everyday outfits and special occasions. With such shift in the situation, trends have also started to emerge around these individual pieces. One of the principal reasons that these jewelries are gaining is their uniqueness. In the cases of jewelries, uniqueness is the best USP for a product.
Nature Motifs
In such form, various natural living elements like butterflies, turtles, trees, flowers and birds of all kinds are prominently depicted in the jewelry. Nature Motifs had been a continuous source of motivation for artists and thus have become the core idea of handmade jewelry. Nature-based ideas are thus become hallmarks for major jewelry trends.
Natural Materials
Usage of natural materials in the creation of jewelry had been an important trend since long back. There are a host of materials that are used in the creation of jewelry masterpieces. These include Seashell pendants, peacock feather earrings, dragon fruit rings, strawberry slice necklaces, birch bark hair clips and amber bracelets. All of these materials are real, gorgeous enough to be presented in jewelries and economical too. Besides, there are natural stones that are helpful in enhancing the aesthetics in jewelries.
Statement Jewelries
These include necklaces, big earrings, bracelets and rings. Popularity of these handmade jewelries has shown an upward trend since latest 2017. All the big and bold statement jewelries have made an addition of interest and personality to the outfit. Besides, these jewelries also enhance glamour of the wardrobe. Putting on any of these fashion statements is an assured mark of fashion awareness.
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4 Things To Be Considered Before Choosing A Diagnostic Centre
Nowadays, many people are affected by various diseases and the proper diagnosis is needed for proper treatment of diseases. To provide different pathological services, various diagnostic centres have come up everywhere. The question is that how can one know which diagnostic centre is the right one. The following are four important points which should be considered while choosing the best diagnostic centre:
1. How experienced is the medical practitioner?
The most important priority is this one. With intricate supervision and excellent skill, matters of health must be handled. While choosing a diagnostic laboratory, look for one which is run by experienced medical practitioners and skilled staff and has been established for a long period of time. Before you undergo any tests, you must first examine the accreditation of the medical lab. A renowned pathological lab validating body in India is The National Accreditation Board for Testing and Calibration Laboratories (NABL).
2. How updated is the technology used?
The machines are very important while deciding which diagnostic centre to choose. Preference must be given to those pathological labs which use the latest technologies and modern instruments. The data will be processed efficiently and precise data of high quality will be provided by the latest technologies. The risk of human errors will also be eliminated by good technical instruments. This is very important as minor technical glitches or man-made mistakes can prove very dangerous in health reports.
3. How accurate is the compiled report?
On the basis of the report provided by the diagnostic centre, doctors carry out their treatments. Therefore, one must select medical laboratories that provide accurate reports because the wrong diagnosis is very dangerous and deaths can also happen sometimes. There are precise details in diagnostic reports and the entire outcome of the treatment can get modified due to a single error. It is wise to carry out more than one test for the same diagnosis while choosing the best diagnostic centre. The credibility of the diagnostic centre is reflected in the consistency and precision of the reports.
4. The services and policies of the diagnostic centre
A lot of information about the standard of the diagnostic lab is received from the customer service and relationships. You must check various factors like whether a valid board has accredited the diagnostic centre, does the needful fee is covered in your insurance, how fast the results will be delivered by the lab and how well behaved and efficient is the staff. You can take better decisions regarding diagnostic labs after thoroughly considering these factors.
However, it is important to note that though these factors are crucial, the first priority is always the convenience of the patient. In search of the perfect diagnostic lab, a medical emergency should never be delayed.
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4 Common Myths about Hotel Management Institutes in India
In India, there are a number of career options, from which you can choose from for continuing education when you are an undergraduate. There is a typical mentality among many students that they want to be scientists, doctors or pursue conventional careers. The parents also have the same mentality. But the scenario is changing nowadays. More and more students are joining other industries like hotel and hospitality industry. There are a lot of myths regarding hotel management institutes which also misguide the aspiring students. The following are 4 common myths about hotel management institutes in India and the reality behind them:
1. Myth - It’s all about cooking and serving food and drinks
Reality – A part of the industry is cooking and serving food and drinks or beverages. This does not mean that it is all about that. There are also many other jobs in this industry. These include front office, house-keeping, etc.
2. Myth - Hotel management jobs have dissatisfying average pay
Reality – If anyone has a good foundation and is well trained, he or she will excel in any industry and hotel and hospitality industry is no exception. Normally, the average income starts from 15 to 20 thousand rupees for a hotel management graduate and can increase to several lakhs depending on the quality of work. You can make an attractive career in this field and can also earn a handsome salary.
3. Myth - Perfect for students who are not well in studies
Reality- To get a good job in the hotel and hospitality industry, one needs a good educational background. Various subjects are taught in any hotel management college in Kolkata. To get a strong knowledge of the subjects, one has to be good in studies.
4. Myth - Women are not suitable for hotel management industry
Reality-This is not the truth. A woman can fare well in the hotel and hospitality industry if she has qualities like impressive personality, good communication skills, good managerial and observational skills, calm temperament, etc.
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20 Best Web Fonts From Google Web Fonts And Font Face
In the present days, we are seeing great creativity in the use of web typography. Due to the open source nature of its fonts allowing both personal and commercial use, Google Fonts is no doubt one of the most valuable resources used by a website design company. In the latest trends, the use of typography is a principal design element. This has made Google Fonts a more valuable resource than ever. Its interface and download system is very intuitive and comfortable.
20 best Web Fonts from Google Web Fonts
Based on their aesthetic aspect and functionality, we have chosen 20 best Web Fonts from Google Web Fonts.
Karla
Lora
Playfair Display
Archivo
Spectral
Roboto
Montserrat
Rubik
Source Sans
Cardo
Cormorant
Work Sans
Concert One
Yatra One
Arvo
Lato
Abril FatFace
PT Serif
Old Standard TT
Oswald
How to implement web font
The following are the steps to implement web font:
1. At first, you have to choose a font. It can be added to your collection or “quick-use” can be used by you to generate the code and options for that font.
2. Into your <Head> copy and paste the code generated.
<head>
<link rel="stylesheet" type="text/css" href="http://fonts.googleapis.com/css?family=Tangerine">
</head>
3. In your CSS code the font is now accessible.
body {
font-family: 'Tangerine', serif;
font-size: 48px;
}
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What should Hotels Learn and Copy from AirBnB?
AirBnB has emerged as a nightmare for the hotel industry over the past few years. It has dared to challenge the old rules of the hotel industry and has been successful so far. The hotel industry is generally playing a victim in the entire AirBnB scenario. But if we look from another perspective, there’s a lot hotels can learn from AirBnB. So, let’s have a look at some of the most mind-blowing ideas that can hotels learn from AirBnB.
1. Use of experience as a major part of hospitality
· Hotels can improvise by coordinating with sharing economy platforms or with independent local tour guides and offering the guests a themed tour of the local area. You can look at the following websites:
www.withlocals.com
www.toursbylocals.com
www.showaround.com
www.globalgreeternetwork.com
www.likealocalguide.com
www.getyourguide.com
www.triple.co
www.tourguides.viator.com
www.meet-thelocals.com
· You can offer your guests a real local experience by asking them to join one of the local events. The following sites can help your cause:
www.EatWith.com
www.meetup.com
www.mealsharing.com
For more information on How to make career in the hotel industry, click here.
2. Provide your guests the home-feel while at your hotel
You can prepare a custom package involving the following services:
· You can gift comfortable slippers to your guests as a good-will gesture. Make sure they are of good build so that your guests can take them home as a souvenir.
· Keep an area of the hotel accessible to your guests 24/7 so that they will something to eat any time.
· Provide them free books that they can enjoy during the stay.
· Free laundry service upto a certain weight.
3. Use tech, but don’t remove the human touch
· Answer the questions of your potential customers through live chat. This creates a positive impression about your hotel on the customer’s mind. They know what to expect from you.
· Get in touch with your guests before they arrive. Tell them about ongoing local events and motivate them to join the same or just enquire about any special requirements.
· Do follow-up calls during your guest’s stay at the hotel. Ask them if there is anything else you can do to make them happy.
There can be no doubt in the fact that AirBnb has kicked in some disruptive product, but as hotel managers, all we can do is to adapt according to the needs of the customer and try to satisfy those needs.
To know more about the highest paying jobs in Hotel Management, click here.
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WHAT GUESTS REALLY WANT: CREATING THE PERFECT HOTEL ROOM
In hotel business, you cannot be perfect all the time. Due to diverse nature of guest’s expectations, there are occasions when you may not come up with the solution desired by the guest.
As an hotelier your duty is to provide the best place for your guests to stay. After going through various online forums like Reddit and Quora, we come up with an exhaustive list as to what people really want and expect from their hotel rooms.
A dedicated place for their luggage
Your guests will require a separate place to put their luggage. There can be nothing more frustrating than to step over your luggage every morning or constantly shifting the luggage between the bed, armchair and floor.
You can easily arrange for a dedicated space for your guest’s luggage even if it turns out to be a simple fold-out luggage rack. Your guests will surely remember and appreciate this gesture of yours.
Peaceful ambience
After a long and tiring journey, your guests would like a place where they can have a long and comfortable sleep without any disturbance from outdoor distractions or their neighbour's noisy habits. Making your room sound-proof won’t cost much and the quality of sleep is important for each and every guest. For example, the atmosphere of the rooms in the best hotel in Kalyani is very calm where the guests have peaceful sleep every night.
User-friendly technology
Technology is intended to make people’s lives easier. Employing cutting-edge technology and smart gadgets is a cool move but it should not leave your guests in distress. Make your essential controls as simple as possible.
According to a survey, 42 % of the guests have expressed their desire to operate their room’s lightning, air conditioning and Television via a display screen in place of using separate remote controls for each of those stuffs.
Lighting
The best way to make sure that guests find a comfortable lighting in their room is by providing multiple sources of light. Lighting can drastically change a room’s ambience. You must maintain enough lighting in the room to fill it completely which will make your room appear big, airy and inviting.
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5 Common Mistakes in Hotel Revenue Management
It doesn’t matter if you are a novice or an expert in revenue management, there is always room for further improvement. It’s time to test your strategy to make sure that you avoid these 5 common hotel revenue management mistakes.
1. Your strategy is too restrictive
Sometimes there is not just enough demand. Go with different strategies but do not forget to give yourself ample time to react. It is very important to be flexible with group sales and function space as they form the major source of revenue management for hotels.
2. You think what works for your competitor will work for you too
Following the revenue strategy of other successful hotels may seem a wise approach to you. But before blindly following your competitor’s revenue management strategy, ask yourself this, “Why”? If you have a proper reason to follow them, then it’s fine. I am saying this because the price of all these successful hotels is highly optimized and the problem with price optimizers is that they can have very volatile rates.
So, always think twice before following others. To know more about hotel management mistakes, click here.
3. Not willing to work with OTAs
Regardless of how successful your hotel is, there will always be a time when you’ll need to boost your hotel occupancy. At this point, there is no way you can’t be listed on major OTA channels. Work out the rates on Expedia, Booking.com and others to give yourself the much required flexibility that OTAs provide.
This becomes even more important if you are relying heavily on large group deals. In case your deal doesn’t go well, you always have the OTAs to make up for your losses.
4. Raising rates with just a few group deals in hand
It is very important to adopt market mix. There may be time when your hotel is showing 70% or 85% occupancy, you might be tempted to raise the rates at this point. But not if most of your bookings are group sales.
Occupancy alone is never enough to determine your rates. Rely on more accurate parameters like why your rooms were occupied and where did those sales came from.
5. Over-Pricing due to competition
It may look obvious to raise your rates during big events like festivities and occasions. Just make sure that your prices range does not look odd when compared to other around you.
During the busiest times of the year, it may be a no-brainer to raise the hotel rates but before you take such a step, analyze if it will help to optimize profitability or just push you closer to your competitors.
You can join one of the best hotel management college in Kolkata to learn the various aspects of hotel industry.
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Local SEO Checklists: How To Boost Your Business Locally in 2018
What is meant by Local SEO?
Local SEO is an excellent tool to advertise one’s business online. It helps businesses to provide their services and products to their local consumers at a time when they are looking for it. Everyday, lots of customers use local search to find the best rated businesses in their locale. With the increase in number of smartphone and voice enabled searches, the recognition for local search has spiralled over the years. Customers interact with their brands through local landing pages, local listings, and local search.
Get yourself in the Google business listings- The first thing to do is to create your Google My Business listing. It must be optimized according to the business information provided by you like contact details, address and opening and closing hours. Google listing is crucial if you want your business to rank in the local search results.
Use proper citation- Citations can be useful for local SEO if you make use of them wisely. Other than helping you with business rankings, they also raise your brand awareness, thereby increasing your chance to be located online by consumers.
Gather more reviews- Review websites offer the most accurate information to help the consumers in making right decisions regarding purchase of a particular product. As consumers provide more reviews, chances are that these review websites can attract more customers for you.
Optimize your website- Keywords are certain specific set of words that customers use most of the time while doing their search on search engines like best website design and development company in Kolkata, hotels near me, best tourist destination etc. Carefully plan the appropriate use of keywords on your website.
Create high-quality and relevant content- You can use Skyscraper technique to build authentic and relevant content which includes answers to the questions that people generally ask. Make it a habit to publish your content at least once every month to keep your website SEO friendly.
Apart from those mentioned above, there are several other tools and techniques to boost your local business. You can also employ traditional methods of marketing which are effective in local market. Other than this you can hire the services of some of the best web design company in Kolkata to boost your local business.
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The history of Western Architecture and the future of Web Designing
The history of Western Architecture and the future of Web Designing have a lot of things in common.
Both are platforms where other people visits.
Both are engineered to perform pragmatically.
Both has its own technological limitations
Both are forms of Art.
Within these constraints, both have developed itself significantly in its own path. The difference being website development is in its way of progress while architecture has already reached that level.
The comparison between the two is described below:
Simple structures in the Neolithic Age constructions resembles very much the clear, precise and simple design pattern of websites.
The Classical period architecture representing the clearly-demarcated sections that served different purposes.It is very similar to the 3D buttons used in website designing.
While softening the edges, the Romanesque period also thickened the walls and dividers of the then constructions, just as the menus and buttons in web designs in the form of more clickable buttons.
The CSS and Flash sites can trace its origin to the Gothic architecture, when ornamental designs were in vogue. Just as the website’s animations make it a little more decorative.
Renaissance architecture reverted the whole design structure. Again simple and clear designs were introduced. Similar with websites. Clearer, simpler designs with proper informations has a higher appeal to people visiting the sites.
For this type of architectural website designs you can visit the top web development company in Kolkata.
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5 of the best go-to podcasts for hotel managers
Podcasts can be very educational as they can cover almost any topic over a very restricted time-period. For hoteliers, podcasts can prove to very helpful as they can learn a lot about hospitality business and optimizing hotel revenue. So, to help you we have come up with 5 of the best go-to podcasts for hotel managers. You can also learn about hospitality management in one of the best hotel management college in Kolkata.
1. Hospitality Academy Podcast
Spearing ahead with an experience of 30+ years in the hospitality industry, Susan Pannozzo has come up with the Hospitality Academy podcasts. This podcast contains interviews with some of the top industry professionals who discuss topics like guest experience, profitability and training.
This podcast also mentions some useful tips on how hotel professionals can excel themselves and reach the top like memory tricks and handling difficult customers.
2. Lodging Leaders Podcast
Lodging Leaders manages to bring down some of the best minds in the hotel industry to share their experiences, insights, and valuable advice. Each week comes up with a new interview with professionals who share their thoughts and views as to how hoteliers can maximize profits, protect investments, and scale their portfolios.
3. BookGreener for Hotels Podcast
BookGreener podcast sets the benchmark on this list. This podcast is useful for those hoteliers who are striving to go green and become eco-friendly. According to a data published by Forbes, nearly 25% of Americans accepted that they look for more eco-friendly options when booking a hotel. So, this can be a good time to make eco-friendly business decisions.
4. Fuel Hotel marketing Podcast
Fuel are considered the masters when it comes to provide high-value and reliable insights into the various aspects of hotel industry. They deal with the topic in much detail unlike many other publications. Discussions are published on a weekly basis that throws light on topics like putting more heads on beds, reducing dependence on OTAs, and day-to-day hotel marketing operations.
5. StayNTouch Podcast
StayNTouch provides very relevant and quality podcasts on a wide range of topics for hoteliers. The various topics that they discuss include hotel technology trends, hotel PMSs, cloud technology, mobile, self-service, and more.
The most interesting fact about their podcasts is that each of their podcasts are less than ten minutes which means you can go through a lot of discussions in a relatively short amount of time.
Being an hotelier, even if you learn just one thing from each podcast, you can get a lot of fresh ideas which will help you to improve your hotel business.
To know about various hotel marketing strategies, click here.
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What is Nerve Conduction Velocity (NCV) Test?
The test which measures how fast an electrical impulse moves through your nerve is called a nerve conduction velocity (NCV) test, which is also known as nerve conduction study (NCS). If there is any nerve damage, it can be identified by NCV. It is done in pathology labs.
Outside of your brain and along your spinal cord, your peripheral nerves are located. To control your muscles and experience the senses, you get help from these nerves. Electric signals are sent more quickly and with greater strength by healthy nerves in comparison to damaged nerves. In differentiating between an injury to the nerve fibre and an injury to the myelin sheath, which is the protective covering surrounding the nerve, the doctor gets help from the NYC test. The difference between a nerve disorder and a condition where a nerve injury has affected the muscles can be found by your doctor with the help of it.
To find the difference between a nerve disorder and a muscle disorder, NCV is often used along with an EMG in a diagnostic centre. Any problem with the nerve is detected by NCV. Whether the muscle is working properly in response to the nerve’s stimulus is detected by EMG.
NCV can check various diseases or conditions, which include:
Guillain-Barre syndrome
Carpal tunnel syndrome
Charcot-Marie-Tooth disease
Herniated disk disease
Chronic inflammatory polyneuropathy and neuropathy
Sciatic nerve problems
To find the causes of symptoms such as numbness, tingling and continuous pain, nerve conduction studies may also be done. Your healthcare provider may recommend NCV for other conditions.
How to prepare during an NCV test?
You can ask questions to your healthcare provider who will explain the procedure.
There will be a consent form that gives you the permission to the procedure. Ask questions if something is not clear after reading the form and then sign it.
After the procedure, generally, you will not need to fast or get sedation.
Before and during the procedure, normal body temperature must be maintained as low body temperature slows nerve conduction.
Give the information of all medicines (prescription and over-the-counter) and herbal supplements taken by you to the healthcare provider.
You should be dressed in clothes that allow access to the testing area or those which can be easily removed.
For a few days before your procedure, stop using lotions or oils on your skin.
Your healthcare provider may request other preparation based on your medical condition.
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4 Reasons Why You Should Regularly Go for Blood Test?
In India, people hardly feel the necessity of regular blood tests. If they are healthy and going, they feel like they don’t need any blood tests and when they are unhealthy, prayers work the best. It is true that some stigmas seem to die hard.
Normally, diagnostics is required when minor health issues start appearing in the form of symptoms. People have begun to understand that routine diagnostic tests are need of the hour, even if they are healthy. The following reasons point out why you should regularly go for blood tests in Diagnostic centers in Uttarpara.
1. Don’t wait for symptoms to appear
You have to ask yourself what do you like the most- Stopping a preventable disease before it starts or going through the pain and suffering from symptoms and then going for the treatment?
The answer is a no-brainer. It is always better to stop the disease before it starts. Here, diagnostics come handy as proper tests can detect even the smallest hints of infection or pathogens that can be harmful for you.
2. Have a complete report of your health
Just looking healthy fails to give a full account of your actual health condition. Not all internal damages show their signs outside. We often associate signs like obesity and weight gain with an unhealthy living but, nearly 40% of all non-obese people still deal with issues like diabetes and cardiovascular disease.
These issues can be studied further by checking your blood sample for Triglycerides, HDL and LDL cholesterol, Blood sugar as well as a lot of other biomarkers.
3. Alertness is the key
Suppose you are gaining weight, what are the preliminary steps that you will take to prevent it? May be you would like to start with “eat less, move more” theory, but that won’t help you if you are gaining weight due to different reasons. Remember that high cortisol levels are also linked to gaining weight.
Without a blood test, you might not have discovered the increase in cortisol levels can be due to chronic stress and that low levels of cortisols are actually good as stress-relievers. Problem starts appearing when the body starts manufacturing a lot of them.
4. Maintain a proper balance
Routine blood testing gives you an idea whether your vitamins and mineral levels are optimum or not. Low level of essential minerals like magnesium can result in body odor, constipation, muscle cramps etc.
For more information on various diagnostic tests, click here.
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Advantages of advertising on Television
If you are doing business and you are not into tv advertising, you are losing business. It is the most dependable and traditional way of advertising. TV advertising in siti channel appeals to masses at large.
1. Scope for creativity
From print advertisements to digital promotions, there are various options to market your products or services. However, few offer the same scope for creativity as television advertisements. These commercials in the form of audio-visuals has a long-term impact on the audience. With the help of a competent and experienced production house, you should be able to create a commercial that is capable of reflecting the true characteristic of your business and penetrates into the imagination of target audiences. It should become the best media branding ad in Kolkata.
2. Capture the attention of consumer towards your product or service
TV ads are a highly effective way to get products or services noticed since audio-visuals has a better impact than anything else. While other forms of marketing, ranging from mobile marketing to social media campaigns, online banner ads and print advertising, can be an important part of promotional strategies, they are less effective than television commercials in terms of really getting people to pay attention.
3. A trusted strategy
Television is the electronic medium which has the greatest impact over audiences. So anything aired on television captures the mind of people at the earliest and leaves a lasting impression on their minds. The reason being , scientific researches show that audio-visual has a greater influence on human mind than anything else. Television is the medium which is available to the masses at the highest level.
4. Increasingly targeted and affordable
The rise in the number of satellite and cable channels has made tv advertising more affordable and accessible. You can put on your advertisement depending on the target audience and as per your affordability.The cable and satellite tv rates vary and fits into your budget accordingly
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Why Commercial breaks may benefit viewers?
At a time when viewers are impatiently and curiously waiting for their next favorite scene, the sudden chance to grab millions of eyes makes brands and marketers invest huge sums for just a few seconds of airtime. While it may be fetching huge bucks for broadcasting channels but to viewers, these commercials are nothing but irritating.
It is a common perception about TV commercial that they are distracting and viewers normally prefer non-disrupted viewing. While this may be true for today’s Netflix generation who want uninterrupted viewing but, the real question is whether removing commercials always good for viewers?
The answer seems pretty ambiguous. TV commercials can have an upside for viewers depending on what they are watching and when the commercial starts. They provide a much needed break in the action which is appreciated by many viewers.
While it may seem that nobody really likes a commercial, which is kind of true, but it has some obvious benefits from the viewer’s perspective. Let us see some of the benefits of advertising in Siti channel.
This sudden Ad changes give us a break from the monotony of a show. All this boils down to what you are watching and whether you like watching it or not? If you are watching something that has kept you bounded to the TV screen, then commercial break may be disturbing to you, but when the show is a boring one, the same commercials can be highly informative for you.
when a higher-rated channel is airing their ad at a time when their competitors are not, chances are good that viewer won’t move away from them or even if they do, they will return back to the channel when the ad-break ends. You can book an ad with Siti channel to get the most suitable timings for your ad.
Breaks are helpful in making customers aware about the new product launches or latest modifications in existing products. But if the break is long enough, consumers tend to lose interest in the channel and look for alternatives.
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Serum Creatinine Test
The level of creatinine in the blood is measured by a serum creatinine test. When creatine, which is found in your muscle, breaks down, a waste product called creatinine is formed. Your urologist can get information about how well your kidneys are working by measuring creatinine levels in the blood.
Along with several other laboratory tests, serum creatinine tests are usually performed. To help diagnose certain diseases and to check for any problems with your kidney function, during routine physical exams these tests are done.
Why is a serum creatinine test done?
If you show signs of kidney disease, your urologist may order a serum creatinine test to assess your creatinine level. The symptoms include the following:
· Fatigue and trouble sleeping
· A loss of appetite
· Swelling of the face, wrists, ankles or abdomen
· Lower back pain near the kidneys
· Changes in urine output and frequency
· High blood pressure
· Nausea
· Vomiting
With different diseases or conditions, kidney problems can be related. These include glomerulonephritis, pyelonephritis, prostate disease, urinary tract blockage, less blood flow to kidneys, the death of kidney cells and streptococcal infections.
In some people, gentamycin (Garamycin, Gentasol) and other aminoglycoside medications can cause kidney damage. Your kidney specialist may order regular serum creatinine tests to make sure your kidneys remain healthy if you are taking this type of medication.
How do you prepare for a serum creatinine test?
Much preparation isn’t required for a serum creatinine test. It isn’t necessary to do fasting. Normally you can eat and drink like you do regularly. You may be asked by your urologist to stop taking your medication or to adjust your dosage before the test.
What can you expect during a serum creatinine test?
A sample of blood is taken by inserting a needle into a vein of your arm during serum creatinine test.
What do your serum creatinine test results mean?
Although the normal range for creatinine may vary by gender and age, usually it may be 0.84 to 1.21 milligrams per deciliter (74.3 to 107 micromoles per liter). Generally, it means that your kidneys are not working well if your serum creatinine level is high. When kidney damage is a concern as your serum creatinine level is higher than normal, it is important to control the conditions contributing to the damage. Medication may be often used to manage your blood pressure which is very important.
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What are the advantages of advertising on TV?
Advertising on TV offers a lot of advantages to businesses by bringing together sound, pictures and movement to form the entire package which is attention-grabbing for consumers. Ads that capture the eye of the audience will make the consumers talking, effectively reaffirming the advertising message. Additionally, advertising in siti channel permits businesses to focus on highly specific geographic areas at a lower value than major network advertising.
Reach One of the advantages of TV advertising lies in its ability to engage with a massive audience. Normally, taken as a means of mass media, TV ads work well to draw the attention, create awareness and establish the preference for merchandise and services. Because of their connection to relatively large number of audiences--mainly through major TV networks--TV ads aim to supply general, rather than specific messages. Growing Ability to differentiate Despite the massive audience reach of TV, it is important to notice that the flexibility to focus on market segments has evolved considerably over the years. TV networks offer a good variety of programming choices wherever ads are presumably to be viewed by specific target consumer segments. With cable TV advertising, advertisers can remotely target specific market segments not solely by inserting their ads in particular programs but also opt for specific zip-code areas for broadcasting the ads.
Multi-Sensory charm TV always had that power to affect audiences with the perfect combination of text, pictures, sound and motion. For the development of effective TV spots, one requires a lot of planning and the use of experienced and highly skilled experts. Now, this process is pretty expensive but the value it will provide is significant as well. Through its multi-sensory appeal, TV advertising is still a more viable option for many advertisers.
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Uma is based on a true story Srijit Mukherji
The most exciting words for a cinema lover can be none other than ‘Based on a true story’. The exact same line of disclaimer is what separates Srijit Mukherji’s next, Uma, from the tag of ‘inspired story’. The story of Uma is the reason behind the latest buzz in the T-town.
This film is centered on a terminally ill eight-year-old. Feared for her fate, her father wants to gift his daughter an early Halloween and Christmas in the case she doesn’t make it through to the end of the year. On other hand, Uma focuses on a girl who is suffering from terminal illness but her dreams know no bounds. She dreams of organizing a Durga Puja at her house while her father works hard to make her dream come true. Sounds familiar, right? However, Srijit, the director of the movie denies any instance where he would have heard of November Christmas. According to him, his film is based on a true story, proof of which is readily available on internet and newspapers.
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