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Live your life! #tgif #supernovasociete

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Why not? #ANewSocieteAwaitsYou #SupernovaSociete

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June Johnson

[vc_row][vc_column][rs_banner_heading heading=”June Johnson” size=”75px” color=”#c18e80″][rs_tilt_image image=”3737″][rs_divider margin_top=”40px” margin_bottom=”40px”][rs_section_title title=”Hit Play” title_size=”25px”][vc_row_inner][vc_column_inner width=”1/3″][rs_section_title title=”#OnRepeat”][vc_column_text]Gold, Kiiara. I cannot put this song down. Thank you Chloë Sevigny Apple…

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Follow your own rules and you'll always live free... #SupernovaSociete

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A New Société Awaits You... #rebellious #SupernovaSociete

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Words // ideas // change the 🌍 #SupernovaSociete #DPS

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Rebel, Rebel. #SupernovaSociete

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We couldn't agree more! #SupernovaSociete

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A New Société Awaits You... #SupernovaSociete

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Check out our client @harperonmelrose's amazing promo video!! Voted one of the Top 10 Salons in LA, #HarperOnMelrose is THE definitive place to go for the chic trendsetters of Los Angeles. #BehindBlueDoors #Salons #LosAngeles #HarperSalon (at Harper Salon)

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Check out @harperonmelrose in @refinery29's review of "The Ultimate Guide to L.A. Hair Salons" @Supernova_PR is SO excited to be producing their flagship store grand opening party this Saturday!! #OutshineEverything #HarperOnMelrose

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A secret treat of something sweet for the #HarperBeautyEditorParty guests in their customized take-home gift boxes!! Thank you @compartes for making such perfect little sea salted caramel chocolate treats!! #HarperOnMelrose #HarperSalon #BehindBlueDoors (at Harper Salon)

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The #HarperBeautyEditorParty guests are being treated to this amazing food spread by locale favourite, @chefphuongtran of @croftalley!! #HarperOnMelrose #HarperSalon #BehindBlueDoors (at Harper Salon)

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#BehindBlueDoors: @harperonmelrose is treating a hand-select group of LA beauty editors and bloggers to "An Afternoon of Pampering at #HarperSalon" #HarperOnMelrose #HarperBeautyEditorParty (at Harper Salon)

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2015 Business NYE Resolutions for Supernova PR

My 3 company NY Resolution Goals for Supernova PR:

I think it’s the natural evolution of any business owner to create end of the year evaluations of their company to assess what plans of actions worked, and juxtaposingly, which ones did not yield favorable results. Each year I’ve done this, I’ve been able to come back even stronger the following year by avoiding costly mistakes or poor business decisions. My first goal next year is to properly identify and work with clients who fall under Supernova PR’s Ideal Client Profile only. A great deal of business time is wasted chasing clients who either don’t have the budget for events, or are not on par with the types of events and branding we’re looking to grow into. By creating an ideal client profile, you limit who you are targeting for business, in an effort to work smarter, not harder. Similar to dating in that we don’t tend to date anyone and everyone, but by slimming down what we’re looking for in the selection, we are more likely to find exactly what it is we want, which creates happy results.

My second goal would be to work with clients building events that effect positive social change. Gone are the days where the Gatsby-esque styled parties are all the rage. Studies have shown that people are putting greater emphasis and importance on “havingness" and “meaningness,” which means events that are enjoyable while also contributing to the betterment of the world are gaining traction, and I could not be happier. In an effort to pay it forward, creating events that raise funds and awareness for social issues is an important direction I’m putting my company in, full steam. 

Lastly, I am charging more for my company services. It seems counter-intuitive amidst the economic ebb and flow of the current market, especially in juxtaposition with most of my contemporaries who are charging less and less for said services, however, I stand behind what we do and we’re one of the best companies to create uniquely remarkable branded and social events. While other companies might be charging less than what they used to for event planning and branding services, Supernova PR’s work has gotten increasingly better and more elite. Competitive markets are driven by those who move forward and charge what they’re worth, which is exactly what Supernova PR will be doing in 2015. 

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THE OPTIMAL LENGTH FOR EVERY SOCIAL MEDIA POST

By Nicole Brown

Thursday, October 23rd, 2014

How long should your tweet be? Or your blogpost? Or your headline?

Along with all the best tips on optimal lengths for tweets, blogposts, headlines, and more, Kevan Lee of Buffershares a few additional lengths to the list, like SlideShare length, Pinterest length, and more.

Check it all out below.

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Insider Tip: The 6 Things You Need to Know to be Great in Business

By Mark Cuban

Posted on August 17, 2014

There are no shortcuts in business.  In order to be successful there are some things that you must know.  These are not all of them by a long shot, but IMHO they are 6 of the most important

  1. Know how to sell.

Selling means being able to convey why your product or service, which may be you if you are looking for a job,  will make things better. Selling is never about convincing. It is always about helping.

2. Put yourself in the shoes of your customer

If you know how to put the person you are dealing with in a position to succeed, you can be successful. In order to do this, you must be able to quickly understand the needs and demands of that person and those of the company(s) they work for or with.  Every person and industry is different.  This is something that comes from investing incredible amounts of time to understand different industries , businesses, roles, and what has made them work and not work.

It is a never ending process of learning about what companies need.  What people in those companies need and how they work. If you don’t understand what it takes to make the people and companies you work with better, you don’t understand how to be successful

3.  Know as much as you can about technology

The beautiful thing about technology is that it changes every day.  Look at any tech you can see today or have ever seen. Any tech you have read about. It was invented by someone(s). They know the product better than everyone.  On the day that it is released, you are as knowledgeable about that  technology as anyone else in the world.  From there its just about effort to keep learning.

If you are one of the few people that know the new technologies, you are in a unique position to put yourself in the shoes of your customer(s) and determine if the new technology can be of benefit.  New technologies enable change and where there is change there is opportunity.  Its up to you to figure out  what that opportunity is.

4.  Always ask how you would design a solution if no current solution existed.

99.99pct of the things we do in business are being done the way they have always been done. No one has re imagined how things should be done.  That is what successful people do.  Every situation they are in they take their knowledge of the business or situation they are visiting, whether its buying a deck of playing cards,  eating at a restaurant or trying to solve a problem and think about how to re invent it.  They dont ask people what they would want. They envision a complete reapplication . Then they decide what to do with what they just recreated.

5. Is it the path of least resistance to something better.

Lots of people come up with ways of doing things that they think are great/amazing. What they fail to ask is whether it will make anyone else’s life better or easier. The simple test of any imagineering of a process or situation is simple. Is this the path of resistance  to a better place for the user ? Yes or No.

6. Be nice. 

People hate dealing with people who are jerks.  It’s always easier to be nice than to be a jerk .  Don’t be a jerk

  Want [to] discuss this post with me? I will be taking questions on cyber dust under AskMark an account I use just for Ask Me Anythings  http://cyberdust.com/addme?askmark

If you want to have an AskMeAnything on Cyber Dust, hit me up there and we can tell you how.