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#Global B2B Survey
promilo · 1 year
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Utilizing Social Media for B2B Lead Generation: Exploring the Who, What, and Where
Maximize B2B lead gen with social media. Learn who your audience is, create engaging content, and choose the right platforms
Social media has become an essential part of business-to-business (B2B) lead generation. With more than 3.96 billion people using social media globally, it provides an excellent opportunity for B2B businesses to reach their target audience and generate leads. However, to maximize the potential of social media for B2B lead generation, it's essential to understand the who, what, and where of social media.
Who: Identifying Your Target Audience
Before you start using social media for B2B lead generation, it's crucial to identify your target audience. Who are you trying to reach, and what are their pain points? By understanding your target audience, you can create content that resonates with them and drives engagement.
To identify your target audience, start by creating buyer personas. These are fictional representations of your ideal customers based on demographic and psychographic data. Conducting surveys, analyzing website analytics, and interviewing existing customers can provide valuable insights into your target audience.
What: Creating Engaging Content
Once you've identified your target audience, it's time to create content that engages them. Social media is all about creating and sharing content that resonates with your audience and encourages them to take action.
To create engaging content, focus on providing value to your audience. Share industry insights, helpful tips, and informative articles that address your target audience's pain points. Use visuals like images, infographics, and videos to make your content more engaging and shareable.
It's also essential to maintain a consistent posting schedule to keep your audience engaged. Posting regularly on social media platforms like LinkedIn, Twitter, and Facebook can help build brand awareness, increase website traffic, and generate leads.
Where: Choosing the Right Social Media Platforms
Finally, choosing the right social media platforms is crucial for B2B lead generation. While Facebook and Twitter are popular social media platforms, they may not be the best choice for B2B lead generation. LinkedIn, on the other hand, is a social media platform designed specifically for professionals and businesses.
LinkedIn provides an excellent opportunity for B2B businesses to connect with their target audience, share industry insights, and generate leads. By creating a company page on LinkedIn and sharing valuable content, B2B businesses can build brand awareness and attract new leads.
In addition to LinkedIn, other social media platforms like Twitter, Facebook, and Instagram can be used for B2B lead generation, depending on the industry and target audience.
Conclusion
Utilizing social media for B2B lead generation requires a strategic approach. By identifying your target audience, creating engaging content, and choosing the right social media platforms, B2B businesses can generate leads and build brand awareness. Remember, social media is a long-term strategy that requires consistent effort and a willingness to adapt to changing trends and algorithms. By staying up-to-date on the latest social media trends and best practices, B2B businesses can stay ahead of the competition and generate leads effectively.
#promilo #b2b #b2bmarketing #b2bleadgeneration #b2bleads #b2bleads #b2bsaas #b2bsales #b2bgrowth #b2bcontent #b2bcontentmarketing #b2bmarketingstrategy #b2bdata #b2bstrategy
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spadesurvey · 2 days
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Top Five Online Survey Companies in India
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Working with a survey company is a cost-effective way to collect data. Phone survey companies can reach respondents from all around the country or around the world, broadening access to diverse opinions.
To help you find a partner, we’ve created a list of India’s best survey services. Browse information, feedback, and awards to see which is ideal for your company’s needs.
Nowadays, everything is data-driven, and most organizations, businesses, and researchers depend on online surveys to get actionable insights, understand consumer behaviour, and make informed decisions. With a sudden rise of digitalization, India has become a centre for online survey companies that offer reliable services. If you are performing market research, looking for customer feedback, or academic research, extracting valuable data can be easier with online survey platforms.
Here is the list of top 5 online survey companies in India:
Top Five Online Survey Companies in India
1.Spade Survey:
Being one of the best survey companies in India, Spade Survey has been trusted by many customers for their several requirements for many years. Well-known for its online survey service in India, this company has extensive experience across multiple industries in providing end-to-end research services for businesses, academic institutions, and NGOs. With this company, you are guaranteed to get customized survey solutions as per your specific business needs, advanced data analytics & real-time reporting, and multilingual support to reach diverse audiences.
2.Survey Monkey India:
SurveyMonkey is another online survey company that is popular globally for its versatile and easy-to-use interface to create and distribute surveys. Because of its scalable features, this company is considered one of the top-rated online survey companies in India which is ideal for both small and large enterprises. It has unique features like a drag-and-drop survey builder, pre-designed templates, and automated data analysis & reporting.
3.Qualtrics India:
Qualtrics is an online survey platform which is ideal for those businesses that are looking for deep insights into customer and employee experiences. Many large enterprises rely on this company to get highly detailed and complex survey tools with comprehensive solutions. The prime features of this online platform are AI-driven insights for advanced data interpretation, real-time feedback loops & analytics, and integration with CRM, ERP, and HRM systems.
4.Ipsos India:
Recognized globally for its market research, Ipsos India is known for its best survey solutions for businesses and organizations in India. With the utilization of its services, businesses can get both online and offline survey solutions, especially consumer behaviour and market positioning. The main features of this company are expert-driven survey design and question framing, analysis through artificial intelligence, industry-specific insights for different sectors including FMCG, healthcare, IT, etc. and global expertise with local insights.
5.Streetbees:
Streetbees is a crowd-sourced data-collecting platform which helps in performing simple, effective surveys in India to deliver actionable insights into consumer behaviour and trends in real-time. Known for its online survey service in India, this platform is perfect for small businesses, startups, and individual researchers who need a simple way to gather data. The key features of this platform that make it perfect are that it brings together human expertise, the latest technology, and the global community.
Spade survey team have 20 years of combined experience in the market research and survey industry. We offer a broad array of experienced survey services in such areas as consumer market research, b2b market research, business customer satisfaction surveys, industry market research, company surveys, patient surveys, alumni surveys, and job satisfaction measurement.
How Spade Survey Works:
Our survey company provides a wide range of services, including study design, questionnaire development, survey administration, internet research, mail surveys, telephone surveys, statistical consultation, complete data analysis, and report writing. We are one of the top survey businesses for full-service projects, providing great expertise and highly competitive pricing to help our clients maximize their return on research investment.
Spade Survey specializes in all phases of questionnaire design, survey data analysis, and report writing, and tailors its services to each client’s specific requirements and budget. If you want to learn more about why we are one of the top market research organizations or get more information about our services, please email us.
These market research organizations provide survey participants with incentives as a token of appreciation for their time and honest comments about the product or service.This allows survey takers to earn some quick cash while the company receives honest feedback on their product. As a result, you can simply earn money by participating in online surveys.
Working with a survey company is a cost-effective way to collect data. Phone survey businesses can reach respondents from all around the country or around the world, broadening access to diverse opinions. To help you find a partner, we have produced a list of the best survey services in India. Browse descriptions, feedback, and awards to see which is ideal for your company’s needs.
These are the Best online survey companies in India, and you can select the one that best meets your needs. Use data to make informed business decisions.
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foodandbeverages · 19 days
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CBD Oil Market Size: Competitive Landscape and Recent Industry Development Analysis 2023 to 2033
As per the latest market research conducted by FMI, the global CBD oil market is expected to record a CAGR of 31% from 2023 to 2033. In 2023, the market size is projected to reach a valuation of US$ 389 million. By 2033, the valuation is anticipated to reach US$ 5,980.6 million.
The primary reasons propelling the market’s growth include rising demand and expanding legalization of cannabis, emerging applications of cannabis in cancer treatment, and the health advantages provided by products infused with cannabis. In the upcoming years, there are likely to be considerable development prospects for market participants due to the inclusion of cannabis in pet food and the rising demand for beverages with cannabis flavoring.
Cannabis is also the illicit substance that is grown, transported, and misused the most extensively worldwide. Broad cannabis use, both for recreational and therapeutic purposes, has received increasing acceptability across the United States, as indicated by legislative actions, ballot measures, and public opinion polls. In particular, a recent Quinnipiac University poll found that 55% of the United States people surveyed supported cannabis legalization without any new restrictions. Comparatively, 82% of survey participants supported the decriminalization of cannabis for medical use. Demand will progressively rise as legalization continues to spread globally, boosting the expansion of the CBD-infused products market as a whole.
Information Source: https://www.futuremarketinsights.com/reports/cbd-oil-market
Competitive Background:
The key players operating in the CBD oil market are investing in mergers and acquisitions in order to gain a significant market share. The manufacturers are also investing in research and development, and are introducing innovative methods to boost production capacity. Product development and market expansion are significant aspects of the CBD oil market. As a result, market participants are likely to have a better overall revenue share in the global CBD oil market.
Key Takeaways:
The CBD oil market is anticipated to reach a valuation of US$ 389 million in 2023.
The high efficacy of CBD produced from hemp for various medical uses, including developing a therapy for Parkinson’s disease, is what drives demand for this market.
The CBD oil market is predicted to record a CAGR of 31% through 2033.
The CBD oil market is expected to surpass US$ 5,980.6 million by 2033.
The CBD oil for pets market is being driven by entrepreneurs who are focusing on developing lotions, skin care, pet care, and textile products using cannabidiol.
Significant Players in the Market Include:
CV Sciences
Medical Marijuana
Aurora Cannabis
Canopy Growth Corporation
Canntrust
Tilray
Kazmira LLC
As the CBD oil market is in a nascent stage, market players are focusing on gaining maximum share by expanding their product portfolio through new product launches.
Recent Developments:
CV Sciences Inc. launched “Plus CBD Gummies” at Natural Product Expo East 2018. These gummies are available in citrus punch and cherry mango flavors. These products comply with strict regulatory standards and are gluten-free and vegan-friendly.
One Leaf, one of the top face mask manufacturers in China, has started executing social media and online marketplace promotional efforts for its CBD products.
Key Segments Covered in CBD oil Market Study
Product Type:
Hemp Oil
Marijuana Oil
Application:
Pharmaceuticals
Food & Beverages
Gummies
Chewing Gums
Chocolate bars
Candies
Beverages
Dairy Products
Bakery Products
Snacks
Cosmetics
Others
Distribution Channel:
Direct/B2B
Indirect/B2C
Hospital Pharmacy
Retail Pharmacy
Hypermarkets/Supermarkets
Convenience Store
Online Retail
Others
Region:
North America
Latin America
Europe
South Asia
East Asia
Oceania
Middle East and Africa
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amtmarketresearch56 · 4 months
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top research company  in Myanmar
top research company  in Myanmar
top research company  in Myanmar scene is powerful and different, with a few driving organizations offering thorough types of assistance to organizations looking to comprehend and enter the neighborhood market. Here are a portion of the top exploration firms in Myanmar:
Myanmar Study Exploration (MSR):
Laid out as the main free exploration organization in Myanmar, MSR brags north of 25 years experience. The organization offers an expansive scope of administrations including quantitative and subjective exploration, web-based entertainment research, and CATI (PC Helped Phone Talking) research. MSR is known for its profound comprehension of the nearby market and its capacity to convey experiences across different areas like farming, medical care, and customer products (Statistical surveying Organizations) .
STP Exploration Myanmar:
STP Exploration Myanmar (Single Touch Point Co., Ltd.) works in both market and social examination. With a rich history of leading north of 150 examination projects, STP has shown skill in areas like wellbeing, farming, schooling, and monetary effect evaluations. Their accomplished group offers subjective and quantitative examination administrations, custom fitted to meet the particular necessities and spending plans of their clients (STP Myanmar) .
Aventura Exploration Myanmar (ARM):
ARM gives a far reaching set-up of statistical surveying administrations including brand following, client experience, secret shopping, and B2B research. ARM is especially noted for its imaginative methodology and the utilization of a delegate portable exploration board of more than 85,000 shoppers spread across Myanmar. This permits them to catch continuous bits of knowledge and convey significant outcomes to their clients (ARM) .
Statistical surveying Myanmar by YCP Solidiance:
Under the umbrella of YCP Solidiance, Statistical surveying Myanmar assists organizations with growing in the Burmese market by giving proof based statistical surveying and methodology suggestions. Their administrations incorporate market section and development technique, cutthroat benchmarking, channel model distinguishing proof, and M&A warning. They have major areas of strength for a record of helping global organizations in exploring the neighborhood monetary scene and recognizing manageable learning experiences (Exploration in Myanmar) .
Xavey Exploration Arrangements:
Xavey Exploration Arrangements is known for its tech-driven statistical surveying arrangements. They have practical experience in catching "in-the-occasion" bits of knowledge through portable and advanced stages, which is essential for grasping powerful purchaser ways of behaving in Myanmar. Their inventive methodology considers proficient information assortment and examination, settling on them a favored decision for educated clients seeking influence computerized instruments for top research company  in Myanmar
These organizations feature the top research company  in Myanmar
, offering a scope of administrations that take care of different business needs from top to bottom area examinations to constant shopper bits of knowledge. Each firm brings its exceptional assets and procedures, guaranteeing that organizations can track down the right accomplice to assist them with prevailing in the Burmese market. Whether it's through customary subjective techniques or high level advanced procedures, these organizations are exceptional to give the experiences important to informed direction and key preparation.
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naviganttechnologies · 5 months
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🌍 Elevate Your Research with Navigant's Global Data Management Solutions 🌍
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Simplify your research with Navigant's streamlined approach. Provide a brief and let our experts handle the rest - from questionnaire localization to online survey hosting. Our high-quality panels, built over 14 years, ensure accurate results.
With a strong network of partnerships with online panel firms worldwide, we have the capability to conduct B2C and B2B surveys in various locations based on client preferences.
Partner with us to drive impactful research outcomes and propel your organization forward!
🔗 Book A Meeting: https://meetings.hubspot.com/sonal-arora
Contact Us: 📞 +91 93547 39641 📧 [email protected] 🌐 Web: http://www.navigant.in
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The Power of Content Marketing: A Look at the Latest Trends and Statistics
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Understanding the Impact and Potential of Content Marketing in the Digital Age
Content marketing has become an indispensable component of modern marketing strategies. In today's digital landscape, where the web and social media reign supreme, content serves as the lifeblood that drives engagement, attracts customers, and builds brand loyalty. From informative blog posts to captivating videos and interactive experiences, businesses of all sizes are leveraging various content formats to connect with their target audience and drive profitable customer action.
In this article, we will delve into the latest trends and statistics surrounding content marketing, exploring its usage, strategies, types, creation, distribution, consumption, performance, budgets, and challenges. By understanding the power of content marketing and staying updated on industry best practices, businesses can unlock its full potential and achieve marketing success in the digital age.
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Content Marketing Usage
According to the Content Marketing Institute (CMI), a significant majority of both B2B (73%) and B2C (70%) marketers incorporate content marketing into their overall marketing strategy. This highlights the widespread recognition of content marketing's importance in driving business success. Additionally, a survey conducted by Semrush revealed that an impressive 97% of marketers achieved success with their content marketing efforts in 2023.
However, it is worth noting that while 40% of B2B marketers have a documented content marketing strategy, 27% have no strategy in place. Outsourcing content marketing activities is also common, with half of the surveyed marketers relying on external assistance.
Content Marketing Strategy
When it comes to content marketing strategy, marketers are increasingly focusing on creating higher quality content less frequently. This shift is driven by the belief that quality content has a more significant impact on audience engagement and conversion. In addition, being "always on" for customers is seen as crucial, with 62% of marketers emphasizing the importance of continuous content-led communications.
B2B marketers are also adapting their strategies to align with AI-generated search engine results, with a focus on user intent, thought leadership content, and conversational content.
Types of Content
Content marketing has evolved beyond traditional blog posts, encompassing a wide range of formats such as short-form videos, original graphics, and interactive experiences. Short-form video content, popularized by platforms like TikTok and Instagram Reels, has emerged as the most effective format, offering a high return on investment. Original graphics, including infographics and illustrations, are also highly regarded by marketers, with 43% reporting their effectiveness.
Furthermore, the State of Content Marketing: 2023 Global Report by Semrush revealed that articles containing at least one video tend to attract 70% more organic traffic than those without. Interactive content, in particular, generates 52.6% more engagement compared to static content, highlighting the growing demand for immersive experiences.
Content Creation
Creating compelling content is a constant challenge for marketers. However, the emergence of generative AI has revolutionized the content creation process, offering tools to ideate, create, edit, and analyze content more efficiently and cost-effectively. Generative AI has already gained significant traction, reaching over 100 million users just two months after the launch of ChatGPT.
Marketers are leveraging AI tools for various content-related tasks, including brainstorming new topics, researching headlines and keywords, and writing drafts. The adoption of AI has resulted in significant time savings, with marketers reporting an average of 2.5 hours saved per day.
Content Distribution
Creating and publishing content is only the first step; successful content marketing also requires effective distribution. While Facebook remains the dominant social channel for content distribution, video-centric platforms like YouTube, TikTok, and Instagram are experiencing rapid growth. LinkedIn has emerged as the most common and top-performing organic social media distribution channel for B2B marketers, with 84% utilizing the platform.
Paid social media advertising is also prevalent, with 80% of B2B marketers using paid distribution.
Content Consumption
Understanding how audiences consume content is crucial for optimizing content marketing strategies. B2B buyers prefer practical content like case studies to inform their purchasing decisions, relying on valid sources. Content consumption tends to increase during the research phase, with buyers relying heavily on demos and user reviews for valuable insights.
On average, readers spend 37 seconds reading a blog post, highlighting the importance of capturing attention quickly and delivering valuable information.
Content Marketing Performance
Content marketing's effectiveness can be measured, optimized, and tied to a return on investment. B2C marketers report that content marketing helps them achieve goals such as creating brand awareness, building trust, and educating their target audience. B2B marketers successfully generate leads through content marketing, with 87% reporting its effectiveness.
Blogging remains a popular tactic, with 56% of marketers finding it effective and 10% stating it generates the highest return on investment. Personalization is also a key driver of sales, with 94% of marketers acknowledging its impact.
Content Marketing Budgets
Marketers are recognizing the value of content marketing, reflected in budget changes and increased investments. A majority of B2C marketers expect their 2022 content marketing budget to exceed the previous year. Additionally, 22% of B2B marketers allocate 50% or more of their total marketing budget to content marketing.
Budget growth is expected to continue, with 43% of marketers experiencing an increase in content marketing budgets from 2020 to 2021, and 66% anticipating further growth in 2022.
Content Challenges
Like any marketing strategy, content marketing comes with its own set of challenges. Attracting quality leads, creating content at a faster pace, and generating content ideas are among the top challenges faced by marketers. Changes to SEO and social media algorithms, as well as data management and analytics, are also areas of concern.
Digital fatigue and the fear that generative AI may replace human marketers pose additional challenges. While AI tools offer benefits, organizations must establish guidelines and training to ensure appropriate and legal use.
Content marketing continues to be a powerful and cost-efficient strategy for generating leads, building brand awareness, and driving sales. The demand for high-quality, customer-centric content remains strong, and businesses that develop a documented content strategy and execute it effectively can reap significant rewards. The emergence of generative AI has further accelerated the content creation process, enabling marketers to overcome time and resource challenges.
However, it is essential to stay updated on the latest trends and best practices in content marketing to maximize its potential. By harnessing the power of content marketing and leveraging AI tools responsibly, businesses can thrive in the digital age and connect with their target audience in meaningful ways.
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sangamswami · 5 months
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Navigating the Growth Trajectory: Insights into the Commercial Drone Market
The Commercial Drone Marketis poised for robust growth, projected to escalate from USD 5.3 billion in 2024 to USD 9.3 billion by 2029, exhibiting a commendable CAGR of 11.2%. This surge in market value can be attributed to the escalating adoption of Unmanned Aerial Systems (UAS) in commercial applications worldwide, driven by their cost-effectiveness and technological advancements.
Advancements in drone technology have led to their potential use in diverse applications such as inspection & monitoring, surveying & mapping, and cargo delivery. These advancements are fueling the demand for commercial drones, driving market growth.
Download PDF Brochure: https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=66171414
The logistics & transportation segment is expected to witness the highest growth rate during the forecast period. With the global e-commerce sector booming, postal companies are exploring innovative delivery methods, including the use of commercial drones for faster and more efficient deliveries.
The acceptance of drones in commercial applications is witnessing a steady rise globally. These drones are in high demand due to their ability to enhance operational efficiency, safety, and cost-effectiveness across various industries such as agriculture, delivery services, and infrastructure inspection.
Passenger drones are anticipated to register significant growth, offering convenient aerial transportation solutions. With the emergence of drone taxis, the passenger drone segment is expected to witness substantial expansion, catering to the growing demand for high-speed aerial transportation.
The Asia Pacific region is identified as a high-growth potential market for the Commercial Drone industry. China and India, in particular, are witnessing a surge in drone manufacturers and increased procurement of military drones, driving market growth in the region. China leads the Asia Pacific Commercial Drone Market, fueled by the surge in e-commerce demand and the need for innovative logistics solutions.
Major players in the Commercial Drone Market include DJI (China), Parrot Drone SAS (France), EHANG Holdings Limited (China), Aerovironment, Inc. (US), and The Boeing Company (US). These companies are at the forefront of driving innovation and shaping the future of the commercial drone industry.
Inquiry Before Buying: https://www.marketsandmarkets.com/Enquiry_Before_BuyingNew.asp?id=66171414
The Commercial Drone Market is poised for remarkable growth With increasing adoption across industries, advancements in functionality, and a shift towards autonomous operations. The surge in demand for commercial drones, coupled with the emergence of new applications and technological advancements, underscores the promising future of this dynamic industry.
About MarketsandMarkets™
MarketsandMarkets™ has been recognized as one of America's best management consulting firms by Forbes, as per their recent report.
MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.
Contact: Mr. Aashish Mehra MarketsandMarkets™ INC. 630 Dundee Road Suite 430 Northbrook, IL 60062 USA: +1-888-600-6441 Email: [email protected]
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esgagile · 6 months
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The advantages of a corporation tracking its carbon emissions
As a Carbon footprint consultancy, A corporation should endeavor to understand its existing condition and begin tracking its carbon emissions as a first step toward becoming more sustainable. The business sector is frequently implicated when pointing fingers at climate change blame. It isn't easy to measure carbon emissions. Large corporations without carbon measurement and reduction initiatives are now the exception rather than the rule. Apple, Facebook, and even major oil companies like BP and Shell all disclose their carbon footprints. This is due to more than simply the CEOs' environmental concerns. They measured and identified CO2 emissions, which aids in locating inefficiencies or overuse of energy. Reducing greenhouse gas emissions correlates with enhancing a business's process efficiency and cost-effectiveness.
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We are renowned Carbon footprint consultancy In Dubai, Walmart found that it uses a lot of energy for heating and cooling its facilities based on its greenhouse gas emissions. As a result, about 10,000 highly efficient rooftop air conditioning and heating units were built. In addition to cutting internal costs, increasing businesses must pay a fee for each tonne of CO2 emissions. This is the so-called system for trading carbon emissions. A carbon tax is an alternative that imposes a fixed cost on each unit of carbon emissions. Both carbon pricing schemes require you to track your emissions. Many claim that these systems are THE way to bring about significant change. Prices for greenhouse gas emissions are rising, there are increasing efforts aimed at pricing carbon, and the private sector is putting in place its internal carbon pricing schemes.
Being a Carbon footprint consultancy In UAE, Tracking and reducing your carbon emissions is becoming mandatory, but it's also a business opportunity to outperform rivals. All of this information is only accessible, though, if your business tracks its carbon emissions—the first step in surviving the change to a sustainable market. Your brand image is another compelling argument for tracking and lowering carbon footprints. Customers are picky about who they do business with, whether they are people or corporations. There is a growing awareness of sustainability, as seen by the polls, business circles, and streets. In the most recent sustainability survey by Euromonitor International, 54% of global consumers said they felt that making ethical purchases had an impact. Customers are searching for methods to reduce their own and their group's carbon footprint, reduce waste, purchase eco-friendly goods, and use services from green businesses.
In our opinion as Carbon footprint consultancy, Emissions transparency has become so fundamental that even the most polluting sectors now reveal their (huge) carbon footprint. Major airlines such as Easyjet and Delta have revealed comprehensive strategies to assess, decrease, and offset their respective carbon footprints to become the most sustainable carriers. Knowledge of sustainability will likely continue to increase. In commercial terms, the sustainable product sales graph in the United States (see below) shows a rising demand for sustainable consumer goods and services. The demand for more sustainable options will increase along the entire B2B supply chain due to these end users' pull. By measuring and lowering your carbon emissions, you can make realistic and scientifically backed claims about your company's sustainability performance.
We believe as a Carbon footprint consultancy In Dubai, Customers are not just stakeholders who care about a company's reputation. Employees not only care deeply about the environment but they are also drawn to organizations that practice environmental responsibility, according to Deloitte's Millennial studies. The company's sustainability has emerged as a preferred tool in the current talent battle. Workers who are motivated and more likely to stick around are those who share the company's ideals. This implies that by including environmental indicators in their business strategy, startups will have a better chance of obtaining funding. As a well-established business, gathering ecological data would offer an additional perspective to enhance market, product, and productivity performance comprehension.
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sutrala · 6 months
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As the resident social media and content creation expert for the HubSpot blog, I know a thing or two about social media marketing. And one of those things is that the social media marketing landscape is constantly evolving.
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madhumadishetty · 7 months
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Advantages of Utilizing an Online B2B Panel for Survey Research
Benefits of Using an Online B2B Panel for Surveys
In the rapidly evolving landscape of modern business, market research has emerged as a critical tool for companies seeking a competitive edge. Surveys have long been a valuable method for gathering insights, but they historically involved substantial time, effort, and resources. However, the advent of technology has ushered in a new era of survey research with online B2B panels, offering a wide range of benefits for businesses. This article explores the benefits of employing online B2B panels for survey research and how they empower companies with valuable data for informed decision-making.
Precise Survey Audience Targeting:
One of the primary advantages of utilizing online B2B panels for survey research lies in the ability to reach a highly targeted audience. Unlike generic online surveys, B2B panels consist of pre-screened and verified business professionals who are directly relevant to your industry. This ensures that your surveys are completed by the right respondents, leading to more accurate and insightful data.
Enhanced Data Quality in Online Surveys:
Online B2B panels are renowned for delivering high-quality data. Respondents within these panels are typically more engaged and committed to providing thoughtful responses, leading to improved data accuracy. Furthermore, advanced survey tools and question validation features work to further enhance data quality by reducing the likelihood of incomplete or erroneous submissions.
Rapid Survey Deployment:
In the current rapid-paced business landscape, swiftness is crucial. Online B2B panels empower businesses to deploy surveys swiftly, potentially reaching thousands of respondents within a short timeframe. This agility allows companies to collect timely feedback and stay ahead of market trends.
Cost-Efficient Research Method:
Traditional survey methods often incur significant expenses related to printing, mailing, and manual data entry. Online B2B panels substantially reduce these costs, making them a cost-efficient research method suitable for businesses of all sizes. This cost-effectiveness allows companies to allocate their resources with greater efficiency.
Real-Time Survey Results:
The days of waiting weeks for survey results are long gone. Online B2B panels provide real-time access to survey data, allowing businesses to analyze responses as they are received. This real-time feature empowers companies to make data-driven decisions promptly and with confidence.
Direct Access to Decision-Makers:
Through B2B panels, businesses can establish direct access to key decision-makers within their target industries. This direct connection to top-level professionals enables companies to gather insights from those who influence critical business decisions.
Industry-Specific Insights:
Online B2B panels are tailored to specific industries and sectors. This specialisation ensures that survey questions and topics are relevant to the target audience, resulting in industry-specific insights that hold immense value for businesses.
Higher Response Rates:
The focused nature of B2B panels often results in higher response rates compared to generic online surveys. Respondents are more likely to participate in surveys aligned with their interests and expertise, leading to a more engaged and willing participant pool.
Survey Customization Options:
With online B2B panels, businesses have the flexibility to customise surveys according to their specific requirements. From designing unique questionnaires to tailoring the survey format, the customization options are extensive, enabling companies to gather precise data.
Global Reach for Surveys:
Online B2B panels offer a global reach, enabling businesses to conduct surveys across geographical boundaries. This international exposure provides companies with valuable insights into diverse markets and customer preferences.
Efficient Data Collection:
The automated nature of online surveys streamlines the data collection process. Responses are collected directly into a centralized database, eliminating the need for manual data entry. This efficiency saves time and resources while ensuring data accuracy.
Data Security in B2B Surveys:
Data security is a paramount concern for businesses when conducting surveys. Reputable online B2B panels prioritize data privacy and employ robust security measures to protect sensitive information, ensuring that respondents’ data remains confidential.
Streamlined Survey Analysis:
The digital nature of online B2B panel surveys simplifies data analysis. Advanced survey tools often include built-in analytics features that help businesses gain deeper insights and identify patterns and trends within the data.
Longitudinal Survey Capabilities:
B2B online panels enable businesses to conduct surveys over an extended period, permitting longitudinal studies with data collection at various intervals. This longitudinal approach provides valuable information on trends and changes within the industry.
Enhanced Survey Targeting:
B2B panels provide comprehensive respondent profiling, allowing businesses to focus on specific demographics or professional attributes. This enhanced targeting ensures that survey questions are tailored to the preferences and experiences of the respondents.
Flexible Survey Formats:
Online B2B panels support a wide range of survey formats, whether it’s a traditional questionnaire, a multimedia-rich survey, or interactive elements. This flexibility enhances respondent engagement and ensures a more enjoyable survey experience.
Conclusion
Harnessing the capabilities of an online B2B panel for survey research offers numerous advantages over traditional survey methods. From precise audience targeting and enhanced data quality to rapid deployment and cost-effectiveness, businesses can easily access valuable insights and make informed decisions. Additionally, real-time access to survey results, direct access to decision-makers, and industry-specific insights further contribute to the success of market research efforts. By embracing online B2B panels, companies can unlock the full potential of surveys in today’s competitive business environment and stay at the forefront of their respective industries.
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dencyemily · 7 months
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Insights Unveiled: Global Survey Explores How Blockchain is Reshaping Payment Systems Worldwide
The collaborative survey by Ripple and the US Faster Payments Council (FPC) has unveiled crucial insights into the evolving dynamics of the payment industry, specifically highlighting the transformative role of blockchain technology. In its second annual edition in 2023, the survey gathers perspectives from over a hundred industry leaders, shedding light on the adoption and implications of blockchain in payment systems.
A key revelation from the survey is the overwhelming consensus among payment leaders on the substantial benefits of blockchain technology. A staggering 77% of respondents acknowledge the positive impact of blockchain on payments, emphasizing its role in cost savings, enhanced security, quicker settlement times, and improved transparency. Importantly, these advantages are not limited to specific transaction types but extend across various payment formats, including domestic and cross-border transactions such as peer-to-peer (P2P), consumer-to-business (C2B), and business-to-business (B2B) transactions.
The survey underscores a notable emphasis on B2B transactions, aligning with the industry's broader trend of leveraging technology for efficiency and innovation in business transactions. Beyond B2B, the interest in applying blockchain to other payment areas like P2P and account-to-account (A2A) transactions signifies the technology's growing recognition for its versatility and adaptability.
While the survey reflects a positive sentiment towards blockchain and cryptocurrency in payments, it doesn't overlook existing challenges. Regulatory uncertainties, price volatility, and a lack of widespread adoption are recognized as significant barriers. However, a noteworthy shift is observed as more organizations accept cryptocurrencies for payments, indicating a gradual overcoming of aversion and risk concerns associated with digital currencies.
Sustainability and efficiency take center stage as crucial considerations in the adoption of blockchain technology. The survey reveals that over 81% of respondents express concerns about the environmental impact of blockchain's energy consumption. This places a spotlight on the industry's responsibility to address environmental considerations in the ongoing development and adoption of blockchain technologies.
Yet, the survey also reveals a persistent lack of awareness among respondents. Only 53% were familiar with the difference between Proof-of-Stake and Proof-of-Work, emphasizing the need for increased education and awareness initiatives to promote a broader understanding of blockchain technology.
In summary, the survey paints a dynamic picture of the payment industry, where blockchain emerges as a transformative force. As payment leaders grapple with challenges and seize opportunities, blockchain's role is set to grow, fostering innovation, efficiency, and transparency in the ever-evolving landscape of global payments.
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wolfable · 8 months
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Website Development Strategies for Manufacturers: Enhancing Online Presence
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Introduction
In an era where digital interactions have become the norm, a manufacturing company's website plays a pivotal role in shaping its success. No longer just a digital business card, a well-optimized website serves as a virtual storefront, open 24/7, inviting potential buyers from around the world.
The question arises: What sets apart the manufacturing companies that are thriving and rapidly expanding their market share from those that are struggling to keep up?The answer lies in their ability to adapt to the changing consumer behavior and capitalize on the shift towards online interactions. In an era where B2B and B2C buyers are increasingly comfortable with conducting their research and making purchasing decisions online, a well-optimized website becomes the gateway to success.
To emphasize the significance of a strong online presence, recent industry surveys have shown that over 85% of B2B buyers conduct online research before making purchase decisions. Furthermore, nearly 90% of consumers believe that a well-designed website positively influences their perception of a brand's credibility and reliability.
Join us as we unravel the secrets of enhancing your online presence and thriving in the digital landscape. Remember, "The only limit is your imagination," so let's unlock the full potential of a compelling website and navigate the ever-evolving world of manufacturing in the digital age.
Are you ready to revolutionize your business? Let's get started!
Manufacturing Website Challenges
A. Traditional Approach vs. Modern Digital Landscape:
Manufacturers are shifting from conventional marketing methods to digital strategies in today's globalized and digitally-driven world.
B. Competitive Landscape in the Manufacturing Industry:
The manufacturing industry faces intense competition, requiring innovation and unique value propositions to differentiate products and build a strong brand identity.
To Read Full Blog : Website Development Strategies
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govindhtech · 8 months
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IDC MarketScape Cloud Globally Microsoft Execution Services
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IDC MarketScape Cloud Marketplaces are positioned as the way that B2B commerce will develop going forward, as budgets for cloud services continue to grow and infrastructure complexity continues to rise. The most recent IDC MarketScape Cloud: Global Cloud and Applications-Centric Marketplaces 2023 Vendor Assessment is attracting the attention of industry experts. The survey ranked the Microsoft commercial marketplace as a Leader.
Buyers and sellers desire digital channels for interaction that are as simple and provide a feeling of community as conventional markets, according to the IDC MarketScape Cloud. As digital technologies progress, it becomes advantageous to expand to foster innovation and provide the necessary controls to oversee the enterprise. Customers of Microsoft that match their company’s Azure cloud strategy with market demands are reaping enormous rewards. Customers may purchase third-party solutions via Microsoft Azure and balance costs and optimize investments with quick, click-to-deploy solutions that are verified to work with Microsoft apps in almost any cloud scenario.
Pre-committed cloud funds are what drive client uptake According to the IDC MarketScape Cloud, businesses want to receive greater return on their investments as cloud budgets rise. The majority of major cloud providers provide contracts with consumption obligations that, after a client reaches a certain expenditure level, result in savings on cloud infrastructure. “One of the most well-liked features of the marketplace is that 100% of eligible purchases count toward buyers’ Microsoft Azure Consumption Commitment (MACC), which greatly streamlines procurement and spend management for organizations,” according to IDC MarketScape.
To easily access savings on Azure infrastructure, customers may explore thousands of qualifying solutions that contribute toward their commitment by fast filtering via the marketplace. To get the most out of their investments, over 85% of clients who have made commitments are already purchasing partner solutions via the marketplace.
Weighing personalization against “one-size-fits-all” The complexity of business procurement is acknowledged in the IDC MarketScape Cloud analysis as well. Cloud markets are digitally first, but clients who are investing big money need to be able to bargain with flexibility and yet have the chance to have partner ties. Although cloud marketplaces may provide highly customized solutions that significantly streamline the procurement process, they are occasionally mistaken for a storefront that only offers “off-the-shelf” products.
In order to maintain cloud portfolio consolidation and meet the specific demands of partners and clients, the marketplace has improved its private offer capability. With the use of private offers, clients can:
Haggle over the price. Personalize the terms and conditions. Proof-of-concept trials “Marketplaces accelerate growth in ecosystem partnerships through network effects that lead to co-innovation and new value creation,” according to the IDC MarketScape Cloud. The Microsoft commercial marketplace, which has a network of more than 400K dependable partners, facilitates their joint sales via multiparty private offers. Multiparty private offers provide channel partners the authority to acquire solutions on behalf of clients, allowing them to keep their channel connections intact while taking advantage of the benefits of marketplace purchasing.
The ability for marketplace sellers to include a third party, like a reseller or a services partner, in the transaction was recently added to private offers, which, according to IDC MarketScape Cloud, “expands the marketplace’s reach and makes it possible to collaborate on more complex, higher-value deals.”
What is an IDC MarketScape? IDC MarketScape is a tool used to assess and compare vendors in specific technology markets. It’s essentially a vendor assessment service offered by research firm IDC, designed to help businesses make informed decisions when choosing technology solutions.
How does Microsoft’s recognition in IDC MarketScape benefit businesses? Microsoft’s recognition as a leader in cloud and applications-centric marketplaces by IDC MarketScape signifies its commitment to innovation, customer satisfaction, and industry leadership. For businesses, this validation instills confidence in Microsoft’s offerings, assuring them of best-in-class solutions backed by industry expertise and market recognition.
Paving the way for B2B trade in the future Microsoft, the most reputable cloud provider, keeps making investments in its marketplace, which serves as the main route for clients to engage with the extensive partner network to address almost any technological or commercial obstacle.
According to the IDC MarketScape Cloud, today’s cloud markets are distinguished by their ongoing innovation. The goal of Microsoft’s commercial marketplace plan is to make cloud administration easier. Microsoft, for instance, is developing a new AI-discovery tool to assist clients in quickly identifying the solutions they want. Inspired by ChatGPT, the experience automatically presents solutions and reinforces recommendations with links to reliable sources. “A generative AI-based solution finder, currently in preview, is likely to make the already excellent user experience on the marketplace even better,” claims the IDC MarketScape Cloud. Select clients may presently preview this tool.
The Microsoft commercial marketplace provides a control and agility balance for clients. Cloud marketplaces will keep assuming a central role in B2B commerce as cloud budgets rise and innovation needs quicken.
Read more on Govindhtech.com
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solutionlab · 11 months
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B2B Market Research - Track Opinion Research
Track Opinion Research is a global market research and outsourcing firm that provides end-to-end custom research services. We have a team of experienced researchers who can help you with your qualitative and quantitative research needs. We offer a wide range of services, including data collection, survey programming, translations, business research, data processing, and report writing
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foodandbeverages · 1 year
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Dry Yeast Market – Detailed Survey On Key Trends, Leading Players & Revolutionary Opportunities 2030
According to Future Market Insights, the dry yeast market will expand at 6.9% CAGR from 2020 to 2030. Dry yeast is an essential ingredient widely used in the baking industry, and its popularity continues to surge in the global market. The growth of the dry yeast market can be attributed to various factors, including the increasing demand for convenience foods, the expansion of the bakery sector, and the growing popularity of homemade bread-making.
Growth is underpinned by rising awareness about the importance of nutrition-enhanced animal foods. As pet ownership rises, consumers are looking for healthier food options. Dry yeast helps achieve this objective. They assist in improving digestion and reduce the risk of diseases.
More recently, veganism has dictated dietary preferences, owing to growing environmental degradation concerns posed due to production of animal-based foods. Additionally, vegan feeds are richer in nutritional content and improve feed quality. This shifting consumer trend is compelling manufacturers to incorporate dry yeast in animal feed production.
Palatability is an important factor while selecting animal feeds. Dry yeast helps in this regard by imparting an umami taste, thereby indulging the sensory experience of animals. Based on these trend, the dry yeast market will experience a major uptick across the aforementioned forecast period.
Stay ahead of the curve with our in-depth sample report on the Dry Yeast Market. Access key market insights and stay informed about emerging trends! https://www.futuremarketinsights.com/reports/sample/rep-gb-12013
Key Takeaways from FMI’s Dry Yeast Market Report
Active dry yeast shall be the most extensively used culture to enhance pet feeds in the forecast period
Rising veganism trends are accelerating organic dry yeast usage
Global dry yeast market shall surpass US$ 40 Mn by 2020-end
Dry yeast market has transitioned from being a niche market to a mainstream market
Europe shall emerge as a revenue powerhouse of the dry yeast market, attributed to surging awareness about healthy foods
Dry Yeast Market- Key Trends
Rising preference for clean label ingredients by consumers shall underpin dry yeast market growth in the forecast period
Humanization of pets is bolstering appetite for high quality and premium pet food options, providing traction to the dry yeast market
Blanket ban on antibiotics usage in animal feeds is auguring demand for dry yeast as an effective substitute
High prices of yeast-based feeds renders them unaffordable to low and middle-income consumers, restricting growth prospects
Dry Yeast Market- Regional-wise Analysis
Europe to spearhead the global growth, with France & Germany being primary revenue generators
Rising demand for clean label foods is stimulating the European dry yeast market growth
North America accounts for over 1/5th revenue share, exhibiting a CAGR of 6.1% from 2020-2030
India accounts for 13% of the total dry yeast usage in animal feeds in the Asia-Pacific market
Dry Yeast Market- Competitive Landscape
Prominent players in the dry yeast market include Bellarise, SAF Instant Yeast, ADY, Kerry Group, ADM, Sensient Technologies Corporation, Associated British Foods, Red Star Active Dry Yeast and Titan Biotech Ltd., to name a few. These players are concentrating on introducing new products to enhance their product portfolio.
Titan Biotech, for instance, manufactures the Yeast Extract Powder Type 1 for usage in non-alcohol based foodstuffs. Likewise, ADM Animal Nutrition introduced yeast protein for animals in 2018. Recently, in 2020, it also launched the NutriPass L encapsulated lysine supplement for bovine animals, especially for lactating cows and growing cattle.
Dry Yeast Market Taxonomy
Product Type
Active Dry Yeast
Inactive Dry Yeast
Form
Powder
Flakes
Tablet Capsule
Base
Fortified
Unfortified
Nature
Organic
Conventional
Sales Channel
B2B
B2C
Modern Trade
Specialty Stores
Convenience Store
Online Retail
Other Sales Channel
Region/Country
North America
U.S
Canada
Latin America
Brazil
Mexico
Argentina
Rest of Latin America
Europe
EU-5
BENELUX
Russia
Poland
Rest of Europe
South Asia
India
Pakistan
Sri Lanka
East Asia
China
Japan
South Korea
Oceania
Australia
New Zealand
Middle East & Africa
GCC
Turkey
South Africa
Rest of MEA
Get Valuable Insights into the Dry Yeast Market
Future Market Insights, in its new offering, provides an unbiased analysis of the global dry yeast Market, presenting historical demand data (2015-2019) and forecast statistics for the period from 2020-2030. The study divulges compelling insights on the dry yeast market, allowing readers to glean qualitative and quantitative information which will enable them to take informed market decisions in the upcoming forecast period.
Dry Yeast Market Outlook & Key Findings
Dry yeast market is estimated to be grow at a CAGR of 6.9% during the forecast period 2020-2030
Pet owners have become increasingly conscious about health & well-being of pets captivating towards organic formulations, unfolding growth opportunities for dry yeast market
Increasing demand for vegetarian and vegan pet food in European countries
From being product belonging to a niche segment, dry yeast has transitioned to one of the top performing category in the animal feed industry.
Information Source: https://www.futuremarketinsights.com/reports/dry-yeast-market
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