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hardlyinteresting · 8 months ago

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A thorough analysis of medals, ribbons, and awards in Top Gun: Maverick

Have you ever wanted to know what medals The Dagger Squad and company wear in TGM? I did, and then I just kept reading and then I started a google doc and now I have a list I can share with all of you! (I feel like my brain might actually be melting)

I have done my absolute best to identify as many of their medals/ribbons as possible based on the clearest images I could find, and I have tried my best to comment on how realistic they may be for these characters. The photos I referenced for this deep dive are included at the bottom of this post.

Analysis below the cut

LT. Jake “Hangman” Seresin He wears 9 ribbons on his uniform.

Air Medal (is awarded for single acts of heroism or meritorious achievement while participating in aerial flight.)

Navy / Marine Corps commendation medal (is awarded for sustained acts of of heroism or meritorious service) *Jake wears an additional device on his but it doesn’t look like a star. It is likely a bronze “V” for valour worn to denote that the award was given for combat heroism.

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.) *Jake wears 2 bronze stars on this ribbon indicating he has been given this award 3 times.

Navy Unit Commendation (awarded to members of a unit that displayed outstanding acts of heroism).

National Defense Service Ribbon (It was awarded to every member of the U.S. Armed Forces who served during any one of four specified periods of armed conflict or national emergency from June 27, 1950, through December 31, 2022.)

Afghanistan Campaign medal (The Afghanistan Campaign Medal is awarded to those who performed duty within the borders of Afghanistan (or its airspace) for a period of thirty consecutive days or sixty non-consecutive days.) * The pin Jake wears on his ribbon looks like a Fleet Marine Force combat operation insignia indicates that he may have been assigned to a unit that operated under a Marine Corps attachment and carried out duties under the Marine Corps operational control

Inherent Resolve Campaign Medal (medal may be awarded to members of the U.S. Army, Navy, Marine Corps, Air Force, and Coast Guard, for service in Iraq, Syria, or contiguous waters or airspace)

Global War on Terrorism Medal (Awarded to members of the United States military who have supported operations to counter-terrorism anywhere in the world any time after 2001)

Navy/ Marine Corps Sea Service Ribbon (Given to a member of the Navy and Marine Corps who is assigned to a deployable unit operating away from its home port for 90 days or two consecutive periods of at least 80 days within a 12-month period; or six months stationed overseas.) *Jake wears two stars on his ribbon. I can’t tell if they are silver or bronze. Bronze would indicate he has met this criteria 3 times during his service. Two silver stars would 10. Both are possible for his character.

From what I can tell, and the research I have done, Jake’s medals make sense for his age, rank, and experience level. They all seem to be displayed in the correct order of precedence.

LT. Natasha “Pheonix” Trace Natasha also wears 9 ribbons on her uniform.

Air Medal (is awarded for single acts of heroism or meritorious achievement while participating in aerial flight.)

Navy / Marine Corps commendation medal (is awarded for sustained acts of of heroism or meritorious service) *Natasha wears hers with 2 bronze stars which would indicate that she has received the commendation 3 times.

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.) *Natasha wears 2 bronze stars on this ribbon indicating she has been given this award 3 times.

Inherent Resolve Campaign Medal (medal may be awarded to members of the U.S. Army, Navy, Marine Corps, Air Force, and Coast Guard, for service in Iraq, Syria, or contiguous waters or airspace)

Global War on Terrorism Medal (Awarded to members of the United States military who have supported operations to counter-terrorism anywhere in the world any time after 2001)

Navy/ Marine Corps Sea Service Ribbon (Given to a member of the Navy and Marine Corps who is assigned to a deployable unit operating away from its home port for 90 days or two consecutive periods of at least 80 days within a 12-month period; or six months stationed overseas.) *Natasha wears a pin/device on her ribbon, though it’s significantly smaller than the stars she wears on her other ribbons. The only devices authorized to be worn with this ribbon are bronze or silver stars, so I’m unsure what it is.

NATO Medal (The NATO Medal is a decoration presented by the North Atlantic Treaty Organization (NATO) to recognize international NATO military members who have participated in various peacekeeping operations.) However, there are 10 different variations and versions of this medal and I can’t see in enough detail to confirm which one it is that Natasha wears.

Again, from the research I’ve done, the ribbons that Natasha wears seem to make sense for her age, rank, and experience level. I have not been able to confirm if her NATO ribbon is in the correct order of presence, but I do believe it is.

LT. Bradley “Rooster” Bradshaw

I can find only one image of him in his uniform and wearing his ribbons. However, I would have to assume that it’s an older photo and would have been taken long before the beginning of the beginning of the TGM film timeline and that he would have more by the time we see him on screen. I would also expect that having his papers pulled and being held back in his career timeline may have changed things for him as well. But, he’s wearing 8 ribbons in the photo. This could be a continuity error but I have no way of knowing for sure. Alas, I can only break down what I can see. (But if anyone can find me a still from the film where we can see his current ribbons I’d be over the moon).

Air Medal (is awarded for single acts of heroism or meritorious achievement while participating in aerial flight.)

Navy / Marine Corps commendation medal (is awarded for sustained acts of of heroism or meritorious service) *Bradley wears his with 2 bronze stars which would indicate that he has received the commendation 3 times.

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.) *Bradley wears 2 bronze stars on this ribbon indicating he has been given this award 3 times.

Inherent Resolve Campaign Medal (medal may be awarded to members of the U.S. Army, Navy, Marine Corps, Air Force, and Coast Guard, for service in Iraq, Syria, or contiguous waters or airspace)

Global War on Terrorism Medal (Awarded to members of the United States military who have supported operations to counter-terrorism anywhere in the world any time after 2001)

Navy/ Marine Corps Sea Service Ribbon (Given to a member of the Navy and Marine Corps who is assigned to a deployable unit operating away from its home port for 90 days or two consecutive periods of at least 80 days within a 12-month period; or six months stationed overseas.) *Bradley wears two silver stars on his ribbon which would indicate that he has met this criteria 10 times.

Beyond the question of timeline, I would say that these ribbons all make sense for his level of experience, his rank, and his age. The ribbons all seem to be displayed in the correct order of precedence.

LT. Mickey “Fanboy” Garcia Mickey wears eight ribbons on his uniform.

Air Medal (is awarded for single acts of heroism or meritorious achievement while participating in aerial flight.)

Navy / Marine Corps commendation medal (is awarded for sustained acts of of heroism or meritorious service) *Mickey wears his with 2 bronze stars which would indicate that he has received the commendation 3 times.

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.) *Mickey wears 1 bronze star on this ribbon indicating he has been given this award 2 times.

Inherent Resolve Campaign Medal (medal may be awarded to members of the U.S. Army, Navy, Marine Corps, Air Force, and Coast Guard, for service in Iraq, Syria, or contiguous waters or airspace)

Global War on Terrorism Medal (Awarded to members of the United States military who have supported operations to counter-terrorism anywhere in the world any time after 2001)

Navy/ Marine Corps Sea Service Ribbon (Given to a member of the Navy and Marine Corps who is assigned to a deployable unit operating away from its home port for 90 days or two consecutive periods of at least 80 days within a 12-month period; or six months stationed overseas.) *Mickey wears two bronze stars on his ribbon which would indicate that he has met this criteria 3 times.

From what I can tell, and the research I have done, all of these medals make sense for his age, rank, and experience level. They all seem to be displayed in the correct order of precedence.

LT. Reuben “Payback” Fitch Reuben wears 9 ribbons on his uniform

Air Medal (is awarded for single acts of heroism or meritorious achievement while participating in aerial flight.)

Navy / Marine Corps commendation medal (is awarded for sustained acts of of heroism or meritorious service) *Reuben wears his with 1 star, but I can’t quite tell for sure if it’s bronze or silver. One bronze star would indicate that he has received the commendation 2times. One Silver star would indicate 5 times. Both would be possible.

Armed Forces Expeditionary Medal (Awarded to members of the U.S. Armed Forces who, after July 1, 1958, participated in U.S. military operations, U.S. operations in direct support of the United Nations, or U.S. operations of assistance for friendly foreign nations). It is hard to tell from the photos I have if this is for sure the correct medal, but it’s the only one that fits the colour order I can see.

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.) *Reuben wears his with 2 bronze stars indicating he’s been given this award 3 times.

Inherent Resolve Campaign Medal (medal may be awarded to members of the U.S. Army, Navy, Marine Corps, Air Force, and Coast Guard, for service in Iraq, Syria, or contiguous waters or airspace)

Global War on Terrorism Medal (Awarded to members of the United States military who have supported operations to counter-terrorism anywhere in the world any time after 2001)

Navy/ Marine Corps Sea Service Ribbon (Given to a member of the Navy and Marine Corps who is assigned to a deployable unit operating away from its home port for 90 days or two consecutive periods of at least 80 days within a 12-month period; or six months stationed overseas.) *Rueben wears one star on his ribbon. I cannot confirm whether it is a bronze star or a silver star. A bronze star would indicate that he has met this criteria 3 times. A silver star would indicate he met this criteria 10 times.

If the third ribbon Rueben wears is the Armed Forces Expeditionary Medal I am 95% sure it would be in the wrong order. I believe it should come after his Afghanistan Campaign medal and before his Inherent Resolve Campaign medal for them to be displayed in the correct order of precedence.

LT. Robert “BOB” Floyd Robert wears seven ribbons on his uniform.

Navy / Marine Corps commendation medal (is awarded for sustained acts of of heroism or meritorious service) *Bob wears his with 2 bronze stars which would indicate that he has received the commendation 3 times.

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.) *Bob wears 2 bronze stars on this ribbon indicating he has been given this award 3 times.

Navy Unit Commendation (awarded to members of a unit that displayed outstanding acts of heroism).

Inherent Resolve Campaign Medal (medal may be awarded to members of the U.S. Army, Navy, Marine Corps, Air Force, and Coast Guard, for service in Iraq, Syria, or contiguous waters or airspace)

Global War on Terrorism Medal (Awarded to members of the United States military who have supported operations to counter-terrorism anywhere in the world any time after 2001)

Navy/ Marine Corps Sea Service Ribbon (Given to a member of the Navy and Marine Corps who is assigned to a deployable unit operating away from its home port for 90 days or two consecutive periods of at least 80 days within a 12-month period; or six months stationed overseas.) *Bob wears a pin/device on this ribbon, though it’s significantly smaller than the stars he wears on his other ribbons. The only devices authorized to be worn with this ribbon are bronze or silver stars, so I’m unsure what it is.

From what I can tell, and the research I have done, all of these medals make sense for his age, rank, and experience level. They all seem to be displayed in the correct order of precedence.

LT. Javy “Coyote” Machado Javy wears nine ribbons.

Air Medal (is awarded for single acts of heroism or meritorious achievement while participating in aerial flight.)

Navy / Marine Corps commendation medal (is awarded for sustained acts of of heroism or meritorious service) *Javy wears his with 2 star bronze stars so he has been given this commendation 3 times.

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.) *Javy wears 1 bronze star on this ribbon indicating he has been given this award 2 times.

Navy Unit Commendation (awarded to members of a unit that displayed outstanding acts of heroism).

Inherent Resolve Campaign Medal (medal may be awarded to members of the U.S. Army, Navy, Marine Corps, Air Force, and Coast Guard, for service in Iraq, Syria, or contiguous waters or airspace)

Global War on Terrorism Medal (Awarded to members of the United States military who have supported operations to counter-terrorism anywhere in the world any time after 2001)

Navy/ Marine Corps Sea Service Ribbon (Given to a member of the Navy and Marine Corps who is assigned to a deployable unit operating away from its home port for 90 days or two consecutive periods of at least 80 days within a 12-month period; or six months stationed overseas.) *Javy wears what looks like one bronze star on this ribbon which would indicate he has met this criteria twice. But I haven’t been able to find a clear enough image to confirm.

From what I can tell, and the research I have done, all of these medals make sense for his age, rank, and experience level. They all seem to be displayed in the correct order of precedence.

CWO Bernie “Hondo” Coleman Hondo wears 15 ribbons on his uniform

Purple Heart (Given to members of the US Military who have been wounded or killed in any action against an enemy of the United States or as a result of an act of any such enemy or opposing armed forces)

Meritorious Service Medal (presented to members of the United States Armed Forces who distinguish themselves with outstanding meritorious achievement or service to the United States.)

Navy / Marine Corps commendation medal (is awarded for sustained acts of of heroism or meritorious service) *Hondo wears his with 1 bronze star so he has been given this commendation twice.

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.) *Hondo wears 1 bronze star on this ribbon indicating he has been given this award 2 times.

Meritorious Unit Commendation (awarded to members of a unit who have shown Valorous or meritorious achievement or service, or exceptionally meritorious conduct and outstanding achievement or service, in combat or non-combat.)

Navy E Ribbon (Awarded to service members who were on permanent duty aboard a U.S. Navy ship or in a unit that won a battle efficiency competition after July 1, 1974.)* Hondo wears a silver wreathed E pin on his ribbon showing he has received this award 5 or more times.

Good Conduct Medal (awarded to any active duty enlisted member of the United States military who completes three consecutive years of "honorable and faithful service," without any non-judicial punishment, disciplinary infractions, or court martial offenses.)

Global War on Terrorism Expeditionary Medal (For military service members who have deployed overseas in direct service to the War on Terror starting from 2001 to a date to be determined.)

Global War on Terrorism Medal (Awarded to members of the United States military who have supported operations to counter-terrorism anywhere in the world any time after 2001)

Armed Forces Service Medal (Awarded to Service members who have participated in “significant action” for which no other service or campaign medal is authorized, ie. military operation that did not encounter foreign armed opposition or imminent hostile action)

Humanitarian Service Medal (Awarded to service members who partake in military acts or operations which are deemed to be humanitarian in nature)

His Global War on Terrorism Expeditionary Medal from what I understand would have later been replaced with the Afghanistan and Iraq Campaign Medals which he has also received and wears. He would not have received all three, so this is odd. Regardless, the ribbons he wears are in the correct order of precedence and make sense for his age and rank. However, I have less direct context and understanding of his role as a Chief Warrant Officer and what his career path may have looked like compared to the Dager Squad members and cannot comment on whether or not he is missing any that you may expect to see on a CWO.

CAPT. Pete “Maverick” Mitchell Maverick wears 22 ribbons on his uniform

Silver Star Medal (awarded primarily to members of the United States Armed Forces for gallantry in action against an enemy of the United States. It is the third-highest decoration for valour in combat)

Legion of Merit (for exceptionally meritorious conduct in the performance of outstanding services and achievements.)

Defense Meritorious Service Medal (For members of the armed forces who while serving in a joint activity showed outstanding achievement or meritorious service in non-combat situations, but not of a degree to warrant award of the Defense Superior Service Medal.)

Meritorious Service Medal (awarded to those who have shown meritorious achievement or service to the United States.)

Air Medal (is awarded for single acts of heroism or meritorious achievement while participating in aerial flight.) *Mav wears a bronze pin device on his ribbon on the second yellow stripe. This is usually a strike/flight numerals device. I cannot make out the number, but this would serve to indicate the number of Strike/Flight awards given for operations in hostile territory and count the total number of Strikes (operations that faced enemy opposition) and Flights (operations that did not encounter enemy opposition) added together.

Navy / Marine Corps commendation medal (is awarded for sustained acts of of heroism or meritorious service) *Mav wears his with 3 silver stars implying he has received this award a total of 15 times

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.)

Combat Action Ribbon (Given to United States Sea Service Members who have actively participated in ground or surface combat)

Joint Meritorious Unit Award (given to joint units or units tasked with a joint mission where they have displayed meritorious achievement or service beyond what is normally expected, or for actions in combat with an armed enemy of the, a declared national emergency, or under extraordinary circumstances of national interest)

Navy E Ribbon (Awarded to service members who were on permanent duty aboard a U.S. Navy ship or in a unit that won a battle efficiency competition after July 1, 1974.)* Mav wears a silver E pin on his ribbon showing he has received this award 2 times.

South West Asia Service Medal (Awarded to those who participated in operations in South West Asia between 1990 and 1995. Including participation in operations Desert Shield and Desert Storm. Operations and support may have been carried out in any of the following nations and/or areas: Iraq, Kuwait, Saudi Arabia, Oman, Bahrain, Qatar, United Arab Emirates, Israel, Eygpt, Türkiye, Syria, Jordan, Persian Gulf, Red Sea, Gulf of Oman, Gulf of Aden) *Mav wears 2 bronze stars indicating he served in 2 of 3 major campaigns. His bronze stars are pinned in the incorrect positions however, they should not be centred side by side, but rather one on each of the inside yellow stripes.

Afghanistan Campaign Medal (The Afghanistan Campaign Medal is awarded to those who performed duty within the borders of Afghanistan (or its airspace) for a period of thirty consecutive days or sixty non-consecutive days.) *Maverick wears two bronze stars on this ribbon indicating he served during 2 of the 6 campaign phases. Once again his stars are in the incorrect positions. Instead of being centred side by side, they should each be on each of the inner black stripes.

Iraq Campaign Medal (The Iraq Campaign Medal is awarded to those who performed duty within the borders of Iraq (or its territorial waters) for a period of thirty consecutive days or sixty non-consecutive days.) *Maverick wears two bronze stars on this ribbon indicating he served during 2 of the 7 campaign phases. Once again his stars are in the incorrect positions. Instead of being centred side by side, they should each be on each of the inner black stripes.

Global War on Terrorism Expeditionary Medal (For military service members who have deployed overseas in direct service to the War on Terror starting from 2001 to a date to be determined.)

Global War on Terrorism Medal (Awarded to members of the United States military who have supported operations to counter-terrorism anywhere in the world any time after 2001)

United Nations Medal (award for any action in which a member of the military participated in a joint UN activity)

Kuwait Liberation Medal (Awarded by the government of Kuwait to regional and foreign military personnel who served during the Gulf War’s “Liberation of Kuwait” campaign phase between 1990 and 1993.

Navy Rifle Marksmanship Ribbon (Issued to members of the Navy, Air Force, and Coast Guard who pass their weapons qualification course with an above-average score) *Mav wears an E on his ribbon indicating that he has achieved an “expert” qualification.

Navy Pistol Marksmanship Ribbon (Issued to members of the Navy, Air Force, and Coast Guard who pass their weapons qualification course with an above-average score) *Mav wears an E on his ribbon indicating that he has achieved an “expert” qualification.

His Global War on Terrorism Expeditionary Medal from what I understand would have later been replaced with the Afghanistan and Iraq Campaign Medals which he has also received and wears. He would not have received all three, so this is odd. Regardless, the ribbons he wears are in the correct order of precedence and make sense for his age and rank. I do have questions about how many years he’s been serving and only making it to the rank of Captain but he also has not received, or at least does not wear any ribbons for good conduct, and he is known to rock the boat so I will suspend my disbelief.

VADM. Beau “Cyclone” Simpson Cyclone wears 19 ribbons on his uniform

Bronze Star Medal (heroic achievement, heroic service, meritorious achievement, or meritorious service in a combat zone.)

Meritorious Service Medal (awarded to those who have shown meritorious achievement or service to the United States.)

Joint Service Commendation Medal (meritorious achievement or service in a joint duty capacity.)

Navy / Marine Corps commendation medal (is awarded for sustained acts of heroism or meritorious service) *Beau wears his with 2 silver stars so he has been given this commendation 10 times.

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.) *Cyclone wears 2 bronze stars on this ribbon indicating he has been given this award 3 times.

Navy Unit Commendation (awarded to members of a unit that displayed outstanding acts of heroism). *Cyclone wears a device on this ribbon, it’s not a star, but from what I’ve read there are no other devices authorized to wear with this ribbon.

Navy Meritorious Unit Commendation ( for valorous or meritorious achievement or service in combat or non-combat situations)

Navy E Ribbon (Awarded to service members who were on permanent duty aboard a U.S. Navy ship or in a unit that won a battle efficiency competition after July 1, 1974.)* Cyclone wears a silver E pin with a wreath on his ribbon showing he has received this award 5 times.

Good Conduct Medal (awarded to any active duty enlisted member of the United States military who completes three consecutive years of "honourable and faithful service," without any non-judicial punishment, disciplinary infractions, or court martial offences.) *Beau wears what looks to be 2 stars on this ribbon. I cannot tell what colour they are. 2 bronze would me he’s received this award 3 times for 9 consecutive years of honorable service. 2 silver would mean he’s received this award 10 times for 30 consecutive years of honorable service. However, before 1996 they were awarded every 4 years. So I think we’re likely looking at between 20-25 years of service, which makes sense for his rank.

Navy Expeditionary Medal ( Awarded to enlisted Navy service members who were confirmed to have landed on foreign territory and engaged in operations against armed opposition)

Global War on Terrorism Medal (Awarded to members of the United States military who have deployed in support of the War on Terror to locations beyond Iraq and Afghanistan.)

Global War on Terrorism Service Medal (Awarded to members of the United States military who have supported operations to counter-terrorism anywhere in the world any time after 2001)

UNIDENTIFIED SERVICE MEDAL

Navy/ Marine Corps Sea Service Ribbon (Given to a member of the Navy and Marine Corps who is assigned to a deployable unit operating away from its home port for 90 days or two consecutive periods of at least 80 days within a 12-month period; or six months stationed overseas.) *Beau wears what looks like one bronze star on this ribbon which would indicate he has met this criteria twice. But I haven’t been able to find a clear enough image to confirm.

Navy Rifle Marksmanship Ribbon (Issued to members of the Navy, Air Force, and Coast Guard who pass their weapons qualification course with an above-average score) *Beau wears an E on his ribbon indicating that he has achieved an “expert” qualification.

Navy Pistol Marksmanship Ribbon (Issued to members of the Navy, Air Force, and Coast Guard who pass their weapons qualification course with an above-average score) *Cyclone wears an E on his ribbon indicating that he has achieved an “expert” qualification.

His Global War on Terrorism Expeditionary Medal, from what I understand, would have later been replaced with his Iraq Campaign Medal which he has also received and wears. He would not have received both, so this is odd. Regardless, the ribbons he wears are in the correct order of precedence and make sense for his age and rank. However, I have less direct context and understanding of his role as a Vice Admiral and what his career path may have looked like compared to the Dager Squad members, and cannot comment on whether or not he is missing any that you may expect to see on a VADM.

RADM. Solomon “Warlock” Bates Warlock wears 22 ribbons on his uniform

Legion of Merit (for exceptionally meritorious conduct in the performance of outstanding services and achievements.)

Bronze Star Medal (heroic achievement, heroic service, meritorious achievement, or meritorious service in a combat zone.)

Meritorious Service Medal (awarded to those who have shown meritorious achievement or service to the United States.)

Joint Service Commendation Medal (meritorious achievement or service in a joint duty capacity.)

Navy / Marine Corps commendation medal (is awarded for sustained acts of heroism or meritorious service)

Navy / Marine Corps Achievement Medal (awarded to those who have performed commendably in routine duties or exceptional achievements, that a higher award has not recognised.)

Navy Unit Commendation (awarded to members of a unit that displayed outstanding acts of heroism).

UNIDENTIFIED SERVICE MEDAL

Navy E Ribbon (Awarded to service members who were on permanent duty aboard a U.S. Navy ship or in a unit that won a battle efficiency competition after July 1, 1974.)* Warlock wears 3 silver E pins on his ribbon showing he has received this award 4 times.

Good Conduct Medal (awarded to any active duty enlisted member of the United States military who completes three consecutive years of "honourable and faithful service," without any non-judicial punishment, disciplinary infractions, or court martial offences.) *Solomon wears what looks to be 2 stars on this ribbon. I cannot tell what colour they are. 2 bronze would me he’s received this award 3 times for 9 consecutive years of honorable service. 2 silver would mean he’s received this award 10 times for 30 consecutive years of honorable service. However, before 1996 they were awarded every 4 years. So I think we’re likely looking at between 20-25 years of service, which makes sense for his rank.

Navy Expeditionary Medal ( Awarded to enlisted Navy service members who were confirmed to have landed on foreign territory and engaged in operations against armed opposition)

Iraq Campaign Medal (The IraqCampaign Medal is awarded to those who performed duty within the borders of Iraq (or its territorial waters) for a period of thirty consecutive days or sixty non-consecutive days.) *Warlock wears two bronze stars on this ribbon indicating he served during 2 of the 7 campaign phases. Once again his stars are in the incorrect positions. Instead of being centred side by side, they should each be on each of the inner black stripes.

Global War on Terrorism Expeditionary Medal (For military service members who have deployed overseas in direct service to the War on Terror starting from 2001 to a date to be determined.)

Global War on Terrorism Medal (Awarded to members of the United States military who have deployed in support of the War on Terror to locations beyond Iraq and Afghanistan.)

Humanitarian Service Medal (Awarded to service members who partake in military acts or operations which are deemed to be humanitarian in nature)

Navy/ Marine Corps Sea Service Ribbon (Given to a member of the Navy and Marine Corps who is assigned to a deployable unit operating away from its home port for 90 days or two consecutive periods of at least 80 days within a 12-month period; or six months stationed overseas.) *Warlock wears what looks like 3 bronze star on this ribbon which would indicate he has met this criteria 4 times. But I haven’t been able to find a clear enough image to confirm.

Navy Overseas Service Ribbon (recognizes those service members who have performed military tours outside the borders of the United States of America. 12 months of consecutive or accumulated duty at an overseas shore-based duty station)

United Nations Medal (award for any action in which a member of the military participated in a joint UN activity)

Navy Rifle Marksmanship Ribbon (Issued to members of the Navy, Air Force, and Coast Guard who pass their weapons qualification course with an above-average score) *Solomon wears an E on his ribbon indicating that he has achieved an “expert” qualification.

Navy Pistol Marksmanship Ribbon (Issued to members of the Navy, Air Force, and Coast Guard who pass their weapons qualification course with an above-average score) *Warlock wears an E on his ribbon indicating that he has achieved an “expert” qualification.

His Global War on Terrorism Expeditionary Medal, from what I understand, would have later been replaced with his Iraq Campaign Medal which he has also received and wears. He would not have received both, so this is odd. Regardless, the ribbons he wears are in the correct order of precedence and make sense for his age and rank. However, I have less direct context and understanding of his role as a Rear Admiral and what his career path may have looked like compared to the Dager Squad members, and cannot comment on whether or not he is missing any that you may expect to see on a RADM.

#top gun maverick #jake seresin #beau simpson #bradley bradshaw #jake seresin x reader #bradley bradsaw x reader #pete maverick mitchell #natasha phoenix trace #payback #fanboy #bob #robert floyd #warlock #hondo

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summerlinenss · 1 year ago

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out of curiosity, if Max doesn’t release its metrics, then what metrics are you actually using to make these statements about the show’s popularity? what does “it’s currently in the 99.7th percentile of the comedy genre, meaning it’s in higher demand than 99.7% of all comedy series in the u.s.” even mean? How are you measuring what’s “in demand” - by who? Where? It’s bold to claim that this show was wildly popular (despite the fact that I never hear about it outside of tumblr, tho that’s a personal anecdote) but cancelled just for being queer, so I would be really interested to know where you’re getting all these numbers from. Thanks!

hey anon! first of all i am so sorry for the delayed response. i started typing something up and then i got distracted with something else and totally forgot about this in my drafts.

sure, i have no problem citing sources. i probably should’ve linked some in my original post, that’s absolutely fair.

this ended up way longer than i planned so bear with me, but a quick overview of what i’ll be going over:

1) what are the stats/where did they come from?

2) how is the show so popular?

3) was it really cancelled for being queer?

(also just a disclaimer that this will contain spoilers for the show)

1) first, the numbers

you’re right that hbo doesn’t release metrics to the public. in fact, ceo casey bloys tried to justify the cancellation to the hollywood reporter by saying “the numbers weren’t there,” despite refusing to say what exactly those numbers were or where they came from.

however, there are websites dedicated to researching/analyzing the data of different media. one of those is parrot analytics, who focus on industry insights like audience demand, competitive analysis, and content valuations. they’re trusted as a reliable source by forbes, the new york times, reuters, the wall street journal, and more.

this is what we can learn from them about our flag means death from a basic google search (note that all of this data is relevant to the last 30 days as of january 26 2024):

audience demand for our flag means death is now 33.6x greater than the average tv series in the united states. as explained in the “about demand distribution” section, this means it’s one of only 0.2% of all u.s. shows to fall in the “exceptional” performance range compared to the “average” demand benchmark of 64.1%.

the change in demand for ofmd in the u.s. has increased by 7.5% compared to the average tv series.

ofmd now actually ranks at the 99.8th percentile in the comedy genre in the u.s. i’m not a math person, but in basic terms, this is like a scale of measuring and comparing performances to create an average score. essentially, ofmd is performing at the very top of all comedy series in the u.s.

ofmd has 100% home market travelability. as it says above, the market of origin is always 100%, so in fairness i included the graph of international markets for comparison. some of these aren't super high, however (as explained by parrot analytics themselves) one of the key issues with the international market is accessibility to content, which has been an ongoing struggle for international fans. many people (i guess fittingly) have resorted to pirating ofmd because they don’t have access to max or affiliate streaming services in their country.

there are more stats i could have and wanted to go more in-depth into but it would make this even longer than it already is, so i’ll just leave some links you can check out if you’re interested and move on:

• comparison of ofmd's success to shows like ted lasso, euphoria, and peacemaker

• ofmd's placement as #1 most in-demand breakout series in the u.s. for 8 weeks

• ofmd's impressive 94% critics score and 95% audience score on rotten tomatoes

• how ofmd evolved from sleeper hit to a flagship series at max

• a list of ofmd's past and present award nominations/wins

• praise and recognition from news/entertainment sites: the atlantic (2022); the new york times (2023); tv guide (2023); vulture (2023); forbes (2023); the los angeles times (2022); vanity fair (2023)

2) so why haven’t you (or others) really heard of the show outside of tumblr despite all this success? likely because max did a terrible job marketing it.

ofmd first aired on hbo max (pre-merger before it was “max”) in march 2022. the entire season aired over one month, every thursday at 12am pst. season 2 followed a similar release schedule in october 2023.

season 1’s marketing was almost non-existent, pretty much relying on taika waititi’s name being attached. there was one teaser and one full-length trailer, as well as a few clips on youtube of taika and rhys darby answering pirate-themed trivia, all painting the show as a “silly pirate workplace/buddy comedy.” but hbo max didn’t put any real effort in because they didn’t care. david zaslav and the other higher-ups had no faith in the show and expected it to fail.

most people weren’t aware it was actually a romance due to the poor marketing, and although there were many romantically charged scenes between them, many were still wary to believe it wasn’t queerbaiting until ed & stede confessed their feelings and kissed.

showrunner david jenkins has said in interviews that he had no idea how deeply queerbaiting had hurt audiences and impacted their ability to trust what’s on screen without feeling like they’re being ridiculed, despite the fact that he was calling it a love story the whole time. it wasn’t until people realized they weren’t being queerbaited and that it was a funny, sincere show with a compelling plot that word-of-mouth began to spread. by the time the season 1 finale aired, there was a decent-sized fandom that continued to grow as it received more praise.

it was a fight to even get the show renewed for season 2, and david jenkins and the cast have majorly credited that renewal to the unexpected and massive fan response to the show, which basically forced hbo’s hand.

max didn’t bother trying to properly promote the series until season 2, when they begrudgingly accepted that it was one of their most profitable and successful shows. ofmd had huge billboards in times square, downtown los angeles, and on the side of hbo headquarters. they started accurately marketing the show as not just a workplace comedy at sea, but a heartfelt romcom. max began selling long-demanded merch (which became best sellers) and spent money on an FYC campaign.

i will emphasize, whether they liked it or not, they knew ofmd was their new moneymaker (especially with the recent end of succession, which was obviously a cash cow for hbo).

photo credit: @/bookishtheo

3) now if it was that successful, was it really cancelled just for being queer?

i mean, i can’t say that definitively. no one can. there are several potential factors at play that we may never know, and there have been a lot of rumours and speculation (many of which i don’t feel comfortable discussing in case they aren’t true) since the cancellation.

but do i believe the fact that it’s a queer romcom was one of those factors, especially since max has a history of cancelling and scrapping its most diverse projects? absolutely.

first and foremost, i can’t stress enough that this isn’t just a show with a few characters thrown in for token representation. ofmd is built on a diverse, intersectional cast and narratives, including:

• lgbtq+ representation: 5 main couples are explicitly queer (including mlm, wlw, nblm, and nblw relationships). multiple characters are implied to be poly, and there’s a polycule forming in season 2 that was hinted to be developed more in season 3. beyond relationships, it’s confirmed that (similarly to the way wwdits depicts all vampires as being pansexual) all of the pirates are somewhere on the queer spectrum.

• bipoc representation: the majority of the main cast are people of colour. this includes david fane, joel fry, leslie jones, samson kayo, vico ortiz, anapela polataivao, madeleine sami, samba schutte, ruibo qian, and taika waititi, as well as many guest actors (like rachel house, simone kessell, and maaka pohatu) and extras.

• disability representation: multiple characters have physical disabilities, most notably amputated/prosthetic limbs and visual impairment. a lot (actually most) of the characters also deal with mental health issues, particularly coping with severe trauma and suicidal ideation/behaviour.

• the show has been praised for addressing difficult and serious themes like toxic masculinity, colonialism, and self-discovery, all while still managing to be a witty comedy and not come across as “preachy.”

• the diversity also extends off-screen, with a team of directors, writers, and additional crew comprised of numerous bipoc, women, queer people, and trans/non-binary people.

my point isn’t just the quantity of representation, but the quality. they take great care and respect into every marginalized group depicted on-screen. the actors would often be consulted about their characters’ costumes, hair, tattoos, and the kind of language they use. it’s not a world where discrimination magically doesn’t exist, they just have zero tolerance for it. if a character does something homophobic or racist, you can guarantee they’ll quickly (and often violently) be punished.

so okay, sure, it’s got great representation. what does that have to do max cancelling it?

because they’ve been interfering with production from the start.

i already mentioned the marketing issues so i won’t get into that. it was also revealed in interviews with david jenkins after season 2 that hbo cut their budget by 40%, which is why they had to do everything they could to save money. this included letting go of some of the original cast (and even still having episodes where some of them don’t appear at all) and moving the entire production to AoNZ. the budget cuts also meant two less episodes, so they had to rush to fit an entire season’s worth of plot into eight half-hour long episodes.

but one of the biggest frustrations is hbo’s (alleged) censorship of the show. samba schutte revealed that the entire plot of episode 2x06 was completely different in the original script. before it was rewritten as “calypso’s birthday,” the episode took place during lucius & pete’s wedding and focused on the crew getting sick of the sexual tension between ed & stede and trying to get them to hook up (this aligned with lucius & pete getting engaged and ed & stede deciding to take things slow in the previous episode).

vico ortiz and writer jes tom have also commented that many scenes between jim, oluwande, and archie establishing them as a polycule were cut, including one of the three of them emerging from a bedroom in their underwear. jes has mentioned other elements of season 2 that had to be cut out or rewritten, like the implication of other poly dynamics between the crew and more sexually explicit scenarios and jokes.

considering that ofmd is an extremely sex-positive show that isn’t afraid to be raunchy or taboo, it’s clear that either higher-ups at hbo forced them to cut these things out or they had no choice but to cut them out due to tight budget/time restraints.

in addition to this, a recent article citing an “anonymous insider” has alleged that hbo was uncomfortable with and was unsure how to market the “shock violence” in the show (the same network that aired game of thrones), which david jenkins outright called out as being bullshit. ofmd is rated TV-MA and the posters and trailers all show the audience that it contains violent content. there is literally nothing more graphic in ofmd than any other pirate show — it’s probably a lot tamer than most of them, actually.

violence on the show is most frequently used in a comedic context, in the sense that it’s not meant to be seen as scary or taken seriously. the few instances of serious graphic imagery on the show are meant to invoke a mood shift, like ed’s transformation into the kraken or ned low’s murder. it should also be noted that some of the most graphic deaths are reserved for bigots, like ed snapping the neck of a colonizer who was ridiculing stede’s love letter.

it’s also most often used in a sexual context — not sexual violence, but violence as a sexual metaphor. more specifically the act of stabbing as a metaphor for penetration, as seen with both ed & stede and anne & mary. bearing all this in mind, it seems like the real issue here isn’t executives struggling to market explicit violence to a mainstream audience, but rather explicit gay content.

as much as we joke and affectionately call it the “gay pirate show,” ofmd has always been nothing more than an opportunity for rainbow capitalism for hbo (e.g. the fact that they waited three months to announce season 2 just so they could do it on the first day of pride month). like other cancelled queer media, ofmd was a way for hbo executives to show how “inclusive” and “accepting” they are when it was convenient (aka profitable) for them, but they never actually respected the show or us as a community.

it’s impossible to be certain of what the exact reasoning for cancellation was, especially when they won’t give us a clear answer themselves. and maybe it had nothing to do with ofmd being a queer romcom at all. maybe that’s all a horrible coincidence. but for hbo/max to axe a critically acclaimed and beautifully inclusive show that’s successful by every metric, with an extremely devoted fanbase, especially after casey bloys just had the nerve to ask “gay twitter” to hype up the gilded age? it doesn’t exactly put them in the best light regardless.

in summary, i’ll leave you with this editorial, which details how the campaign to save ofmd isn’t just about one show, but a fight to save the future of all queer art.

#asks #anon #ofmd #our flag means death #save ofmd #renew as a crew #fuck david zaslav #queer media

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journalsouppe · 2 years ago

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Picross... my beloved who I replay over and over to beat my previous times. I played this before I even played twilight princess so it was so confusing having no idea what half of the images were fdhfkdsj. But it's a lot of fun (although you can't get it on the 3DS anymore).

Stickers are from the official legend of zelda sticker book and the picross images are printed from google.

Writing typed below!

Rating: 8.5 * see below Played: Fa 2022 Port: 3DS, My Nintendo Reward

Comments:

really good scaled difficulty

All TP themes

resetting is the WORST

*this won't be rated against other zelda/video games but rather as a logic puzzle game

a logic puzzle game that builds a pixel picture

love the drawings!!

horrible eyestrain

super addicting, i will be really sad when I complete everything

it's funny trying to figure out the drawing bc I haven't played twilight princess yet, oops!

definitely shouldn't do extremely tired, keep messing up

micross wasn't 80x80 but one 8x8 and the outcome of that determined how many 10x10s (57)

I wish mega picross wasn't exactly the same pictures as picross

omg little ribbons for completion

the link drawings were all so cute

a lot of repetition but was fun

is there sumo in TP???

took almost exactly 24 hours total (I have since replayed the levels and my puzzles are at like 9-10 hours total lol)

I wish there were more zeldas

46 unique, 91 puzzles total

Summary I've always been a big fan of logic puzzles so I knew I had to get this game when browsing the Nintendo rewards. I absolutely had a blast playing and it was obsessive. Some puzzles were a lot harder than others but that just added to the game since one difficulty wouldn't make it as fun. This definitely ranks as one of my favorite logic puzzle games. If there were more diversity between picross and mega picross I would've ranked this higher. Or if micross was 80x80 and not a race of how fast you can complete 57 10x10s. I absolutely recommend to anyone who loves zelda and games like Sudoku. I especially recommend to twilight princess fans bc I have no idea what I completed. A great game and hope there's more fun rewards like this when tears of the kingdom releases.

#journalsouppe #bullet journal #journal #tloz #legend of zelda #loz #the legend of zelda #Zelda journal #picross #Zelda picross #twilight princess

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salmantravoblog1 · 1 year ago

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● What is seo ? & seo Techniques.

SEO stands for "search engine optimization". In simple, it is a process of improving your webpage to increase its visibility in search engines like Google, Bing, etc. You would get more chances to gain attention when your webpage is more visible in search engine results pages (SERPs).

How does SEO work?

Search engines such as Google and Bing use their crawling bots to crawl webpages on the web, they crawl sites to sites, collect information and put them in an index. Index is like a library of webpages where search engines help you to find most suitable results for your query.

After indexing, algorithms rank webpages according to the search engine's ranking factors, to make sure what would be the order of webpages in SERPs for a given query.

Most important ranking factor is "user experience". Bots try to deliver the best webpage for what a user is searching for.

SEO is a organic way to increase the visibility and you don't pay anything to search engines to get higher ranking but you should have a SEO experts for this.

FOR MORE INFORMATION

https://www.salmantravoblog.xyz/2022/01/best-seo-techniques-of-2022.html?m=1

#Seo #seo techniques #What is seo #Salmantravoblog

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pankajfuturecept · 4 days ago

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What Is EEAT in SEO and Why It Matters in 2025

Search engine optimization (SEO) has evolved significantly over the years. With Google’s ever-changing algorithm updates, it’s no longer just about keywords and backlinks. In 2025, one of the most crucial elements of SEO success is EEAT—an acronym for Expertise, Experience, Authoritativeness, and Trustworthiness. Understanding and implementing EEAT principles has become essential for ranking well and building sustainable online visibility.

Understanding EEAT in SEO

Introduced through Google’s Search Quality Rater Guidelines, EEAT reflects the criteria used by human quality raters to assess the credibility and value of web content. These factors are used to determine if a page delivers reliable, accurate, and helpful information to users.

To dive deeper into how this impacts search performance, it’s important to understand the nuances of EEAT in SEO. This approach emphasizes high-quality content produced by genuine experts, with real-world experience, a strong online presence, and demonstrated trustworthiness.

The Four Pillars of EEAT

1. Expertise

Google wants to know whether the content creator has deep knowledge in their niche. This is especially critical for “Your Money or Your Life” (YMYL) topics like finance, health, or legal advice, where incorrect information could negatively impact the reader.

To demonstrate expertise:

Highlight author qualifications or professional backgrounds.

Use accurate data and sources.

Avoid fluff or surface-level content.

2. Experience

In 2022, Google added “Experience” as the first “E” in EEAT. This means content must not only be accurate but also come from someone who has personally experienced the topic. For example, a travel blogger writing about a destination they’ve visited holds more EEAT value than someone summarizing information from other sources.

Ways to showcase experience:

Share first-person narratives and use case studies.

Include photos or video evidence.

Write from personal or hands-on knowledge.

3. Authoritativeness

Authoritativeness reflects how well-known and respected the content creator or website is in a specific industry. The more recognition a brand or author receives from other trustworthy sources, the higher their authority.

Tips to build authoritativeness:

Get mentioned or cited by reputable websites.

Publish guest posts on authoritative platforms.

Garner press features or professional awards.

4. Trustworthiness

Trust is the foundation of all content success. If a user doesn’t trust your content, they won’t engage with it or convert. Google looks for signals that indicate your site is secure, transparent, and honest.

Build trust by:

Securing your website with HTTPS.

Displaying privacy policies and contact information.

Earning positive customer reviews and testimonials.

Why EEAT Is Vital in 2025

Google’s AI-driven algorithms have become more advanced, with a greater focus on context, user behavior, and content credibility. EEAT plays a pivotal role in how Google evaluates page quality—especially with the rise of AI-generated content. While AI can help scale production, it’s EEAT that assures the quality and reliability of that content.

In 2025, content that lacks EEAT signals is more likely to suffer in rankings, even if it’s technically optimized. That’s why brands and creators must prioritize building a reputation, showcasing real expertise, and being transparent.

How to Improve Your Website’s EEAT

1. Enhance Author Bios

Every blog post or article should feature an author bio with credentials, experience, and links to relevant publications. For example, a healthcare article written by a certified doctor will naturally carry more EEAT value.

2. Use High-Quality External Links

Cite reputable sources like government websites, research papers, and recognized industry authorities. Avoid linking to low-quality or spammy pages.

3. Build Topical Authority

Cover a subject in depth instead of spreading across unrelated niches. By publishing a cluster of interlinked, high-value content on one subject, you can establish topical relevance and expertise.

4. Display Reviews and Testimonials

User-generated feedback signals trust. Embed real reviews, customer ratings, and case studies across your website.

5. Secure Your Website

Use SSL certificates, clean UI design, and fast-loading pages. This reassures users and Google that your site is safe and trustworthy.

EEAT for Different Industries

Healthcare

EEAT is mandatory in the medical field. Google prefers information reviewed or written by certified professionals and will penalize misleading or harmful content.

Finance

Finance blogs must include expert authorship and trustworthy data sources. Factual errors or lack of credentials can severely affect rankings.

E-commerce

Trust indicators like return policies, real reviews, and product guarantees help boost EEAT for e-commerce websites.

Final Thoughts

In an SEO world flooded with AI-generated content, low-quality blogs, and keyword stuffing, EEAT emerges as a beacon of authenticity. For content creators, marketers, and brands alike, focusing on expertise, experience, authoritativeness, and trustworthiness is no longer optional—it’s critical for long-term growth.

To stay competitive, businesses should audit their content, optimize for EEAT principles, and consistently deliver valuable, credible information. This approach not only pleases Google but also builds lasting trust with readers.

Explore more about content excellence and SEO strategies with Wordsmithh—your partner in meaningful digital growth.

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pbnlinksnew · 5 days ago

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Is It Too Late? Using PBNs After Google’s 2022 Spam Update

If you’ve spent any time in the SEO world over the past few years, you’ve likely heard whispers—or outright warnings—about the death of PBNs. And after Google rolled out its 2022 Spam Update, those whispers turned into full-blown alarm bells. Many site owners who had relied on Private Blog Networks to boost their rankings woke up to plummeting traffic, manual actions, or sites completely deindexed.

So, here’s the question that’s still echoing across SEO forums and agency Slack channels: Is it too late to Buy PBN Backlinks in 2025? Has the ship sailed?

The answer isn’t a simple yes or no. PBNs haven’t died—but how they’re built, used, and maintained has had to evolve dramatically. If you’re still approaching them the same way you did pre-2022, you’re likely walking into a trap. But if you understand the new rules of the game, PBNs can still be a powerful, stealthy tool in your ranking arsenal.

Let’s take a closer look at what the 2022 Spam Update changed, what still works, what doesn’t, and how to safely use PBNs in today’s much stricter SEO environment.

What the 2022 Spam Update Actually Did

First, some context. The 2022 Spam Update wasn’t just another algorithm tweak. It was a strong signal from Google that it’s cracking down harder on manipulative practices—and it came with smarter link pattern detection, deeper content evaluation, and expanded use of machine learning to assess site behavior over time.

While Google didn’t say “PBNs” explicitly in their announcement, the changes hit link networks hard. Many users saw the following:

Previously well-ranking pages suddenly drop in visibility

Entire sites deindexed with no prior warning

Surge in manual actions for unnatural links

Decline in effectiveness of once-trusted PBN links

More importantly, this update didn’t just penalize the money sites benefiting from PBNs—it started targeting the networks themselves. Domains that were part of low-effort PBNs (thin content, repeated themes, same hosting, no real user engagement) were flagged and penalized. Some SEOs reported losing entire networks overnight.

Does That Mean PBNs Are Dead? Not Exactly

While the update did cause chaos, it didn’t eliminate PBNs altogether. What it did was kill the lazy, obvious, and outdated approach to private blog networks.

The PBNs that survived—and still work—share a few key traits:

They look and behave like real websites

They have original, niche-relevant content

They have no detectable footprints (same IPs, themes, or WHOIS data)

They link naturally, both internally and externally—not just to money sites

They generate some level of real user engagement (traffic, comments, etc.)

So, if you're asking "is it too late to use PBNs?" the real answer is this: it's too late to use them badly. But smart, well-executed networks still deliver results.

How to Build PBNs That Survive Post-2022

If you’re planning to run or invest in PBNs in 2025, the bar is much higher now. Here's how to build networks that won’t get you burned:

1. Use clean, trusted aged domains No more expired domains with shady backlink histories. You need domains with genuine authority, clean link profiles, and a consistent past. That means going beyond just metrics like DA or TF. Look into the site's former use via Wayback Machine. Avoid domains that were ever part of other link schemes or repurposed in unrelated niches.

2. Host each site on a unique IP and registrar IP diversity is non-negotiable. Google can easily detect patterns in shared hosting or class-C IP blocks. Use different hosting providers, avoid cheap SEO hosts that specialize in “PBN packages,” and never group your PBNs in the same Google Search Console account.

3. Make each site unique and valuable This is where most people fail. Your PBN sites need to pass as real websites. That means:

Original, well-written content

Custom logos and branding

Contact pages, privacy policies, terms

Social media signals (even if light)

Consistent publishing activity

Think of it this way: would you trust this site if you landed on it via Google? If the answer is no, it’s probably not a safe link source.

4. Avoid linking patterns Don’t link every site to your main site. Don’t always use exact-match anchors. Vary the content formats. Link out to other authority sites. Treat your PBNs like regular blogs. Some posts shouldn’t link to anything. Some should link only to Wikipedia or news sites. The goal is randomness with strategy.

5. Drip links slowly and naturally If you buy five PBN domains and drop five backlinks to your money site all in one week, that’s a footprint. Instead, let your PBNs build content first. Then, slowly and strategically add backlinks over time. Ideally, link to inner pages, not just your homepage, and use contextual anchors.

What Not to Do in 2025 PBN Strategy

If you're still doing any of the following, you’re asking for a penalty:

Using spun or AI-generated content without human editing

Reusing the same WordPress theme or plugins across sites

Linking only to your own projects

Skipping outbound links to real authority sites

Hosting multiple PBNs on the same server

Buying cheap expired domains without vetting their backlink history

In 2025, Google’s detection models don’t just look for link spam—they look for behavioral patterns. Any sign that a group of sites is working together inorganically? That’s a red flag.

Are There Safer Alternatives to PBNs?

If all this sounds like too much risk or effort, you’re not alone. Many SEOs have moved to other tactics for safer long-term strategies, such as:

High-quality guest posting

Digital PR and HARO backlinks

Link insertions on aged content

Niche-specific editorial outreach

Content syndication on trusted platforms

These white-hat and gray-hat methods don’t give you the same level of control as PBNs—but they’re often safer and more sustainable. Plus, they help you build real relationships and improve brand presence.

The Hybrid Approach: Mixing Safety with Speed

One of the most effective models we’re seeing post-2022 is the hybrid strategy. In this setup, you use PBNs carefully and conservatively—to give your site a ranking push in its early months. Then, you phase into more traditional link-building as your domain gains traction.

For example:

Months 1–3: Controlled PBN links from clean, niche-relevant domains

Months 4–6: Guest posts, content upgrades, social outreach

Months 6–12: Natural link earning through high-quality content and PR

This strategy leverages the speed of PBNs while building long-term resilience through legitimate links.

So, Is It Too Late? Final Thoughts

PBNs aren’t dead—but the old way of doing them is.

After Google’s 2022 Spam Update, the margin for error shrunk dramatically. What used to be a quick-and-dirty shortcut is now a carefully engineered operation. If you're not willing to put in the work to make your PBNs indistinguishable from real websites, you’re better off not using them at all.

But if you're strategic, cautious, and focused on quality over quantity, PBNs still offer a level of ranking power that few other tactics can match—especially in competitive niches where every backlink counts. Just remember: PBNs are no longer a hack. They’re a system. And in 2025, only the cleanest, most well-executed systems will survive.

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kennislearningroutes · 7 days ago

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Ways to Write Evergreen Content: Strategies for Long-Term SEO Success

In the “Humpty Sharma Ki Dulhaniya” world, people still prioritise “Dilwale Dulhaniya Le Jayenge.” Why? All because of its evergreen simplicity and storyline, which are exciting to all generations. The same goes for SEO ranking. Google’s algorithm changes and gets updated periodically. When updated in August 2022, the guidelines were more straightforward to apply. However, chaos arose when it was updated again in March 2024. Companies altered their content ideas, formatting, and strategies to improve their rankings.

Writing content that could always be on top of Google’s search results could be gruelling. However, once you know how to write evergreen content, you won’t ever need to go through the complexities of changing content as per Google’s algorithms. This blog focuses on strategies for creating evergreen content. You will learn practical strategies for achieving long-term SEO success. Discover how to write SEO-friendly content irrespective of the changes made over time. Let’s get started.

What is Evergreen Content? Top 3 Characteristics

Evergreen content is information that remains relevant for an extended period after publication. It is the opposite of the content created based on current events, as it becomes outdated. Evergreen content focuses on specific niches that people usually need. Writing evergreen content helps you ensure its credibility for the long term. Besides, writing evergreen content for long-term SEO success is a good practice. It makes your time, money, and effort invested in a specific content worthwhile for a more extended period. Here are the top 3 characteristics of evergreen content. Understand what evergreen content looks like.

✅ Everlasting: The topic chosen for publishing must be timeless. They are likely to stay in demand for longer. For instance, how to make pizzas is a topic that has always been in high demand and is unlikely to become outdated.

✅ Effectiveness: Your content must emphasise relevant information, irrespective of when users access it. Simply put, the content must contain pertinent information that is helpful at all times.

✅ Wider Focus: Content highlighting common interests or issues, often considered evergreen. It is relatable to the interests or issues of a broader audience.

Understand Evergreen SEO Content: 4 Best Examples

Here are several examples of evergreen content. Let's understand:

🔹 Lessons & Tutorials: Content that focuses on educating or guiding you on specific topics. Tutorials on common topics remain relevant and valuable for a more extended period, such as a Java programming tutorial for beginners.

🔹 How-to Guides: These are similar to tutorial guides. It contains step-by-step instructions, assisting the audience to complete their tasks efficiently. For instance, how to store leftover food.

🔹 List-in Guides of Resources: It provides users with specific resources, such as tools, famous bridges, and books, for instance, the top horror-comedy novels of all time.

🔹 FAQs: Frequently asked questions that focus on shared interests and issues stay relevant for a long time. They are often short, helpful, and informative.

Why Does SEO Matter? A Glimpse at SEO Importance

An organisation has two kinds of content. One that focuses on current events tends to remain relevant for only a short time. Others include evergreen content, focusing on timeless topics. Having evergreen content balances out your content strategy for SEO. By incorporating best SEO practices, you can write evergreen content that is easily discoverable at any time.

Prioritising relevance, clarity, information, and quality helps make the content evergreen. With the help of SEO, your content is not underrated and ranks at the top, within reach of your audience. Furthermore, SEO-friendly content helps your website rank higher and is more accessible to a wider range of users. This results in improved credibility, popularity, and ultimately beneficial investment returns.

Also Read: How SEO Has Shaped Modern Article Writing?

How to Write Evergreen Content: Best Strategies for Long-term SEO Success

Since writing evergreen content is essential to balance your content strategy as an individual or an organisation, it's crucial to learn how to write it. Discover the optimal strategy for achieving long-term SEO success. Here they are:

1. Select Timeless Topics

Begin by choosing topics that have timeless relevance. Focus on the issues that are relevant to your target audience. It could include how-to guides, tutorials on everyday issues, study-related guides, and content. To do this, research the keywords most frequently searched by your targeted audience. Refine the problems to ensure they retain timeless relevance and longer utility.

2. Emphasise Quality and Prioritise Information

High-quality content with relevant and timeless information is likely to be evergreen. After selecting the topics, you must thoroughly research the content. Structure your content well with detailed information. It helps improve the quality of content and enables you to rank higher on your chosen search engines. Ensure that your content addresses the potential questions of your target audience.

3. Avoid Mentioning Sensitive Times & Dates

Ensure that you avoid writing specific dates and times in your content. It may affect the credibility of content in the future, especially for those that are not reliable. For instance, you could use “often,” “frequently,” or “regularly” instead of writing “this year.”. This way, your content would remain relevant and invaluable for longer. Use it as one of the best ways to write evergreen content.

4. Foster the Evergreen Keywords

To write evergreen content, you must use consistently searched keywords over time. Use keyword search tools such as Ubersuggest or Google Trends. It would help you learn about the keyword search and volume over time. Leverage these keywords to write evergreen content.

5. Use Simple and Understandable Language

Another excellent way to write evergreen content is to use clear and simple language. Use straightforward language to avoid unnecessary jargon in your content. Prioritise simplicity of language that a wider audience could understand. Write your content for various types of audiences, taking into account their age and level of understanding. The use of simple language makes the content easier to understand. Additionally, when the language trends change, simple language never goes out of date.

6. Ensure Writing Clear Headings to Structure the Content Well

Headings and subheadings are integral parts of quality content. It ensures your excellent SEO and higher rankings. You must use clear-cut or question-based headings so that users can easily search for their concerns. Besides, it provides a well-organised structure to the content. With headings, you could separate the content based on priority, quality, information, and importance. Additionally, it enhances user experience. As a result, more audience members are drawn to your content, leading to improved SEO.

7. Updating Content: Key to Refresh SEO Success

Update plays a crucial role in creating evergreen content. You should regularly review your content to assess its relevance and user experience. Over time, depending on trends, you can add new and more relevant information to make the content relatable and helpful in response to users’ demands. Here are some of the valuable techniques to maintain SEO for evergreen content over time:

✅ Adding new or up-to-date information.

✅ Enhancing visuals through graphics.

✅ Updating sections with old or outdated content.

Updating your content regularly helps search engines recognise that your content is current and valuable to your audience. This boosts their rankings and audience reach.

👉 With these simple yet useful strategies 👍, you could write evergreen content ✅. These strategies for long-term SEO success 🏆 are widely used within organisations and businesses. It helps them make their content SEO friendly and evergreen 🌳, leading to long-term SEO success 💯.

Also Read: Google Bard and SEO: Optimising Content with AI Insights

Why is Evergreen Content Essential? Uncovering 5 Benefits

Creating evergreen content is beneficial for developing long-term content strategies. It offers various advantages for SEO success and user engagement. Let's explore why you must write evergreen content. Discover the compelling benefits of evergreen content.

⭐ Drives Traffic and Enhances User Engagement: Evergreen content attracts a broader range of audience. It ensures driving consistent traffic for your domains. This differs from topical content that gains a surge for a short term and then faces immediate downfall. It strengthens audience loyalty and improves user engagement.

⭐ Long-term SEO Success: Evergreen content is a highly effective tool for achieving long-term SEO success. Search engines prioritise evergreen content due to its all-time relevancy. Therefore, it ensures attracting continued traffic over time. With effective SEO strategies, you can consistently rank your evergreen content higher on search engines.

⭐ Increased ROI: Investing in evergreen content provides better returns than trends or event-based content. Evergreen content remains relevant for years. Therefore, you can ensure a significant return on investment (ROI) by maintaining good SEO in the long term. In short, your initial research, writing, editing, and publishing investments pay off well. It also improves the success rate of your website.

⭐ Consistent Content Sharing: The most valuable benefit of evergreen content is its ability to facilitate social sharing. Evergreen content addresses everyday needs. Therefore, people frequently search for it, and depending on its efficiency, they share it on social media. This drives more traffic to the content and enhances its value and SEO in the long term.

⭐ Builds Trust and Encourages Brand Recognition: Evergreen content remains relevant to the audience over time. Due to its long-term relevancy, it drives frequent traffic to your site over time. This contributes to developing a brand image and recognition among the audience. It also fosters loyalty among the audience, as the content is informative and trustworthy.

Must Read: Top 10 Front Page Design Templates for Academic Assignments

Logging Out

Creating evergreen content is beneficial for driving long-term SEO success. It attracts a broader audience with its emphasis on everyday needs. Applying the best SEO strategies helps you enhance the quality of your content. It maintains its credibility over time and ranks your content higher on search engines. This is not only for SEO success but also because writing evergreen content benefits organisations in numerous ways.

They attract a wider audience, enhance the brand’s name, build audience trust, and, most importantly, provide profitable returns on your investments. Focus on timeless topics, search the most relevant keywords of all time and filter them by volume: Prioritise quality, simple language, and clarity. Do not forget to update your blogs frequently, depending on trends and necessities, for long-term SEO success.

#online education #learning routes #online mba

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holyconnoisseurfun · 2 months ago

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The Future of SEO is E-E-A-T: How to Rank in Google’s Ever-Changing Algorithm

Search Engine Optimization (SEO) is evolving rapidly, and if you want your website to survive and thrive, you need to understand E-E-A-T — Experience, Expertise, Authoritativeness, and Trustworthiness. This is no longer just a ranking factor; it’s the backbone of Google’s algorithm.

As the BEST DIGITAL MARKETING AGENCY IN VARANASI, we break down what E-E-A-T really means and how businesses can align their content strategy to stay visible, credible, and competitive.

What is E-E-A-T and Why Should You Care?

Originally introduced as E-A-T, Google updated its Search Quality Rater Guidelines in December 2022 to include “Experience.” Now, E-E-A-T stands for:

Experience – Does the content show first-hand, real-world use or understanding?

Expertise – Is the author or brand clearly knowledgeable about the subject?

Authoritativeness – Is the site a go-to source within its niche or industry?

Trustworthiness – Can the information be relied upon? Is the source secure and transparent?

These factors influence how Google evaluates Page Quality — and that affects your rankings.

How E-E-A-T Impacts Your Rankings

Google’s algorithms use E-E-A-T as part of evaluating content quality, especially for YMYL (Your Money or Your Life) topics such as health, finance, and legal advice. But now, E-E-A-T applies across nearly all industries, including e-commerce, SaaS, education, and more.

A high E-E-A-T score leads to:

Better visibility in SERPs

Improved click-through rates (CTR)

Increased consumer trust

Higher conversion rates

How to Build E-E-A-T to Boost Your SEO

Whether you're a startup or an established business, following these strategies will give your brand the SEO edge:

1. Showcase Real-World Experience

Use case studies, client testimonials, and behind-the-scenes content. If you’re a SOCIAL MEDIA MARKETING AGENCY IN VARANASI, showcase how you’ve helped local brands grow.

2. Create Authoritative Content

Google loves high-quality blogs, long-form articles, and expert opinions. Collaborate with industry leaders and highlight author bios.

3. Use Real Names and Credentials

Add detailed About pages, author profiles, and certifications to build trust.

4. Get Cited, Get Recognized

When other websites link back to your content, Google sees you as an authority. It’s time to focus on digital PR and backlink strategies.

5. Build a Secure, Fast, and User-Friendly Website

SSL certificates, clean UI, and mobile optimization are basic but essential for trust.

The E-E-A-T + Content Marketing Connection

This isn’t just an SEO game. E-E-A-T is deeply tied to your entire digital marketing ecosystem:

Content Marketing: Write long-form, in-depth, and helpful content backed by real-life data and expert voices.

Influencer Marketing: Partner with credible influencers who enhance your brand’s perceived expertise.

Social Media Strategy: Showcase thought leadership and user interactions that reflect experience and trust.

Email Campaigns: Offer value, build trust over time, and use newsletters to reinforce expertise.

As algorithms become smarter, SEO becomes more human. People want trustworthy content and Google is delivering exactly that. Whether you’re a local business, startup, or SOCIAL MEDIA MARKETING AGENCY IN VARANASI, aligning your digital strategy with E-E-A-T is non-negotiable.

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hirechandrani · 3 months ago

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How Google's Algorithm Updates Are Changing SEO Strategies

Introduction

Google constantly updates its search algorithm to enhance user experience and deliver the most relevant content. While these updates aim to improve search accuracy, they significantly impact SEO strategies, forcing marketers to adapt. In this article, we'll explore major algorithm updates, their effects, and how SEO strategies have evolved in response.

Understanding Google's Algorithm Updates

Google's algorithm is a complex system that retrieves data from its search index to provide the best possible results for a query. Updates range from minor tweaks to major changes that reshape search engine rankings. Some updates focus on spam reduction, while others emphasize user experience.

Major Google Algorithm Updates and Their Impact

1. Panda Update (2011) – Quality Content Matters

Google's Panda update aimed to penalize low-quality, thin, and duplicate content while rewarding high-quality, original material.

Impact on SEO:

Sites with keyword stuffing, duplicate content, and excessive ads saw ranking drops.

SEO strategies shifted toward high-quality, engaging, and informative content creation.

2. Penguin Update (2012) – Combatting Unethical Link Building

Penguin targeted manipulative link-building tactics like link farms, paid links, and over-optimized anchor texts.

Impact on SEO:

Websites using black-hat link-building tactics were penalized.

SEO efforts became more focused on natural, high-quality backlinks.

3. Hummingbird Update (2013) – Understanding User Intent

Hummingbird emphasized semantic search and understanding user intent rather than just matching keywords.

Impact on SEO:

Keyword stuffing became ineffective.

Content strategies shifted towards answering user queries more naturally.

4. Mobile-Friendly Update (2015) – Mobile Optimization

This update, known as "Mobilegeddon," prioritized mobile-friendly websites.

Impact on SEO:

Websites without responsive design lost visibility on mobile searches.

Mobile-first indexing became crucial for SEO strategies.

5. RankBrain (2015) – Machine Learning in Search

RankBrain introduced AI and machine learning to process search queries more effectively.

Impact on SEO:

Search intent became more important than exact-match keywords.

SEO tactics started focusing on user engagement metrics like dwell time and CTR.

6. BERT Update (2019) – Natural Language Processing (NLP)

BERT enhanced Google's understanding of natural language in queries.

Impact on SEO:

Content had to be more conversational and intent-driven.

Long-tail keywords and question-based content gained prominence.

7. Core Web Vitals (2021) – Page Experience Signals

Core Web Vitals became a ranking factor, emphasizing page speed, interactivity, and visual stability.

Impact on SEO:

Slow-loading websites saw ranking drops.

Technical SEO and user experience improvements became essential.

8. Helpful Content Update (2022) – Prioritizing People-First Content

This update demoted content created solely for SEO and boosted content genuinely helpful to users.

Impact on SEO:

AI-generated and overly optimized content lost rankings.

Brands focused on user experience and authoritative content creation.

How SEO Strategies Are Evolving

Google’s continuous updates require marketers to stay agile. Here’s how SEO strategies have changed:

1. Focus on High-Quality, Relevant Content

Long-form, well-researched, and authoritative content ranks higher.

Structured data and content hierarchy improve readability.

2. Emphasis on Search Intent and User Experience

Content is now tailored to meet searcher intent rather than just including keywords.

Interactive elements and multimedia improve engagement.

3. Ethical and Natural Link-Building Strategies

Earning backlinks through guest posts, digital PR, and influencer collaborations is key.

Toxic backlinks are regularly disavowed to maintain a healthy backlink profile.

4. Mobile-First and Technical SEO Optimization

Responsive design ensures a seamless mobile experience.

Faster page loading speeds enhance rankings and user satisfaction.

5. AI and Voice Search Optimization

Conversational content is optimized for voice search queries.

FAQs and long-tail keyword targeting improve voice search visibility.

6. Local SEO for Better Visibility

Google My Business optimization enhances local search presence.

Positive reviews and local citations improve trust and credibility.

The Future of SEO: What’s Next?

As Google’s algorithms continue to evolve, future SEO strategies will focus on:

AI-driven content personalization.

Greater emphasis on user signals like engagement and dwell time.

Evolving search interfaces, including AR/VR search experiences.

Conclusion

Google's algorithm updates continuously reshape SEO practices, making adaptability crucial for digital marketers. By focusing on high-quality content, user experience, and ethical SEO techniques, businesses can maintain strong search rankings despite algorithmic changes. Staying updated with Google's guidelines is essential for long-term SEO success.

#digital marketing #seo

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makemywebsite1 · 3 months ago

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E-E-A-T and SEO: Why Expertise and Authority Matter More Than

Search Engine Optimization (SEO) has evolved dramatically over the years. Google continually fine-tunes its algorithms, striving to deliver optimal search results. A pivotal update in this journey is E-E-A-T—short for Experience, Expertise, Authoritativeness, and Trustworthiness.

This essential framework plays a starring role in ranking websites. In fields like health, finance, and law, where accuracy reigns supreme, trust is non-negotiable. Mastering E-E-A-T can dramatically enhance your website’s credibility. By fine-tuning for Experience, Expertise, Authoritativeness, and Trust, you’ll earn both prestige and prime rankings.

In this article, we’ll explore the beating heart of E-E-A-T. Discover why it matters and uncover secrets to boost your site’s reputation. Elevating your E-E-A-T is your golden ticket to supercharging your SEO!

What is E-E-A-T?

E-E-A-T builds on Google’s original E-A-T concept, which stands for Expertise, Authoritativeness, and Trustworthiness. And in December 2022, Experience was added to the mix. Each part is key in assessing the credibility of content. This credibility affects how well content ranks in search results.

1. Experience

Google now considers the firsthand experience of the content creator. This matters a lot in places like product reviews, travel blogs, and medical advice, where personal experience brings value. A review from someone who has used a product is more valuable than a generic summary.

2. Expertise

Expertise refers to the depth of knowledge demonstrated in the content. It applies heavily to Your Money or Your Life (YMYL) topics, such as finance and healthcare. Google evaluates whether the content creator has legitimate expertise on the subject matter.

3. Authoritativeness

Authoritativeness dances on the reputation of both the content creator and the site. When a website shines as a trusted beacon in its niche, it climbs higher in rankings. Quality backlinks from esteemed websites and citations from industry experts can elevate this trust.

4. Trustworthiness

Trust is the foundation of E-E-A-T. Factors that influence trust include accurate information, transparency, security (SSL certificates), and positive user reviews. Google prioritizes websites that provide reliable and well-researched content.

Why does E-E-A-T matter for SEO?

1. Improves Rankings for YMYL Topics

Google casts a keen eye on YMYL pages. Misleading info in finance, law, or health can ripple into real life. With real stakes involved, accuracy is non-negotiable. Websites that flaunt strong E-E-A-T signals will soar in rankings, proving their worth in the digital cosmos. Authenticity and expertise shine bright, guiding users safely through the vast information landscape.

2. Enhances Content Credibility

When it comes to content, expertise is the golden ticket. Users gravitate towards insight from trusted authorities. This trust leads to deeper engagement—think longer visits and fewer exits. Greater engagement sends a clear message to Google: your content is a treasure trove. This boosts your rankings.

3. Protects Against Algorithm Updates

Websites boasting robust E-E-A-T stand strong against Google’s algorithmic storms. When updates roll in, many sites tumble due to fragile E-E-A-T signals. Conversely, those with credible, trustworthy content weather the chaos and maintain their rankings.

4. Builds Brand Authority

Elevating your E-E-A-T is a win-win for SEO and brand trust. When users see your website as a beacon of reliability, they’ll keep coming back. Plus, they’ll share it with friends, spreading your credibility like wildfire.

How to Improve E-E-A-T for Better SEO

1. Demonstrate Firsthand Experience

Advise content creators to share bona fide experiences and subjective reflections.

Leverage case studies, recommendations, and cases to increase credibility.

Offer author profiles that emphasise work history in the industry.

2. Establish Expertise

Hire industry experts to write or review content.

Display author credentials (certifications, degrees, awards, and experience).

Continuously renew content to represent the newest facts and trends.

3. Build Authoritativeness

Earn high-quality backlinks from authoritative websites in your industry.

Get featured in reputable publications to boost your brand’s credibility.

Participate in industry discussions, webinars, and guest posts.

4. Strengthen Trustworthiness

Make sure your site possesses an SSL certificate (HTTPS).

Present contact data, confidentiality policies, and service conditions.

Encourage positive customer reviews and respond to negative ones professionally.

Fact-check all content and cite credible sources.

5. Optimize Your About Page

Clearly outline your business’s mission, history, and expertise.

List any industry awards, affiliations, or media mentions.

Provide transparent information about your team and contributors.

6. Use Structured Data Markup

Implement Schema markup to help Google understand your content better.

Use author and organization markup to signal credibility.

Markup reviews, FAQs, and other essential data to enhance visibility in search results.

7. Improve Content Quality

Avoid thin content that lacks depth and value.

Produce meticulously-researched, lengthy pieces that broadly discuss issues.

Incorporate clean presentation, bullet points, and imagery to augment clarity.

8. Get Positive Reviews & Mentions

Actively seek Google My Business and Trustpilot reviews.

Get mentioned in news articles, blogs, and directories.

Monitor your online reputation and address any misinformation.

Real-World Examples of E-E-A-T in Action

Healthline – This health website ranks well because it cites medical professionals, provides author bios, and references authoritative sources like the WHO and CDC.

Investopedia – Covers financial topics with expert contributors, structured content, and transparency about its review process.

Moz – Moz is a leader in the SEO field. They offer well-researched articles from industry experts. These articles are supported by data and case studies.

Ready to Optimise Your SEO Strategy?

To soar to the top of search rankings, prioritise high-quality, well-researched content. Invest in expert contributors who build credibility and maintain transparency. As Google sharpens its ranking factors, sites showcasing strong E-E-A-T signals will enjoy lasting SEO triumph.

Contact Make My Website—the best SEO company in Melbourne—to begin optimising your SEO strategy.

#seo melbourne #seo geelong

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gloriousfestgentlemen02 · 3 months ago

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Google Voice Search Optimization: The Key to Future SEO Success

In today's fast-paced digital world, voice search is rapidly becoming a dominant trend. With the increasing use of smart speakers and virtual assistants like Siri, Alexa, and Google Assistant, optimizing for voice search has become an essential part of any comprehensive SEO strategy. This article will delve into the importance of voice search optimization and provide actionable tips to help you stay ahead of the curve.

Why Voice Search Matters

Voice search is not just a passing fad; it's a fundamental shift in how users interact with the internet. According to recent studies, over 55% of households are expected to own a smart speaker by 2022, making it crucial for businesses to adapt their strategies accordingly. Unlike traditional text-based searches, voice queries tend to be more conversational and natural. This means that your content needs to reflect this shift in user behavior.

Tips for Optimizing Your Content for Voice Search

1. Focus on Long-Tail Keywords: Voice searches often involve longer, more specific phrases. Incorporate long-tail keywords into your content to better match these types of queries.

2. Create Conversational Content: Since voice searches mimic natural speech patterns, ensure your content sounds natural and conversational. Use question-and-answer formats and include common questions your audience might ask.

3. Optimize for Featured Snippets: Google often uses featured snippets to provide quick answers to voice queries. By optimizing your content for featured snippets, you increase the likelihood of appearing as the top result for voice searches.

4. Improve Mobile Experience: A significant portion of voice searches are conducted on mobile devices. Ensure your website is mobile-friendly and loads quickly to provide a seamless experience for users.

The Future of Voice Search

As technology continues to evolve, so too will the capabilities of voice assistants. Businesses that invest in voice search optimization now will be better positioned to capitalize on this growing trend in the future. It's not just about ranking higher in search results; it's about providing valuable, relevant information that meets the needs of your audience.

What Does This Mean for You?

The rise of voice search presents both challenges and opportunities. By staying informed and adapting your SEO strategy to include voice search optimization, you can ensure your business remains competitive in the digital landscape.

Final Thoughts

What are your thoughts on the future of voice search? How have you adapted your SEO strategy to accommodate this growing trend? Share your insights and experiences in the comments below!

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加飞机@yuantou2048

ETPU Machine

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reversedout-blog · 4 months ago

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SEO Trends & Improvements To Look For In The Following 5 Years

SEO (search engine optimization) is a dynamic field, with Google’s algorithms changing 500 to 600 times a year, according to some estimates. Just keeping up with the constant stream of changes may be hard when running an eCommerce business. Getting your work out there is the greatest strategy to be on the top page of Google. That aim necessitates SEO updates. Because the internet is always increasing, it can be difficult to stay on top of SEO trends.

That’s why we’ve put together this handy guide. Here are a few tips to get you ready for the future of search engine optimization. We’ll be leveraging today’s technology, and we have big plans for the future. When it comes to SEO, data and technology are critical to its growth.

Check Out The Trends & Improvements In SEO

This is where you see today’s trends, and SEO updates will keep your business alive with current trends in mind.

Artificial Intelligence Will Play a Bigger Role in SEO

Because of the growing influence of AI on online user behavior, search engine optimization (SEO) will increasingly incorporate AI tactics. Search engine results pages (SERPS) will likely be heavily weighted in 2022 by Google’s AI system RankBrain, which is particularly remarkable. Many companies have been curious about the impact of RankBrain on SEO since it was first announced by Google. When it comes to content strategy, how can you tailor it to an AI algorithm?

Experts think that RankBrain’s key ranking criteria are user experience, despite the fact that Google has not revealed the inner workings of RankBrain. In order to prioritize content, RankBrain will take into account the number of clicks and the length of time spent on a page. Your content must be well-organized and informative to entice and interest readers while reevaluating your SEO trends approach.

Long-Form Content Is Getting More Popular

Long-form content is the only way to ensure that visitors to your website are captivated and enthralled. To gain higher attention and more shares, long-form content of 3,000 words or more has been proven. Your search engine rankings will rise dramatically if you put more effort into developing high-quality long-form content. To be effective, long-form material must be able to hold the attention of its readers.

Your material should be broken up into various sections using H2 and H3 subheadings in order to make it easier to read. Many readers find large blocks of text scary and might overwhelm a small screen, so the idea is to make your material as accessible as possible, especially on mobile devices. In order to boost your SEO trends even further, make sure that your content is easy to share. Make it easy for your visitors to share your material by placing prominent sharing buttons at the beginning and conclusion of your posts.

Mobile-Friendliness is Critical for Google Rankings

It wasn’t long until Google implemented mobile-friendliness as a ranking criterion in 2015. As a result, it is now more important than ever to ensure that your content is optimized for mobile devices. Because mobile is now the “main” version of a website for search engines, the material on that site will be prioritized above that on a desktop. It was not a surprise to many people that the majority of internet users would access the web through their mobile devices by 2025, according to a recent report.

Fortunately, Google’s free mobile-friendly test makes it simple to see how effective your mobile site is. For more information on how to improve your mobile website’s usability, check out Google’s Mobile Usability Report. In order to detect and address any issues with your website’s mobile usability, it’s important to use these tools. In the end, you’ll need to make sure that your material is suited for mobile devices as more people utilize the internet via these devices.

Google’s EAT Principle should be adhered to while creating content.

Google has consistently underlined the importance of high-quality content when it comes to search engine rankings. However, this often leaves businesses unsure of what Google means by “excellent content”. The EAT principle, which stands for experience, authority, and trustworthiness, may be used to increase the quality of your content for SEO trends. The quality of a website’s content is evaluated by Google using these characteristics, thus businesses should keep this in mind while creating new material for their website.

Creating buyer personas may help you better understand the types of content your target audience appreciates, which is essential if you want to provide high-quality content. Buyer personas have become an essential part of a company’s SEO strategy since they allow them to develop content that their target audience finds engaging and compelling. When creating your material, don’t forget to keep EAT in mind. Make careful to back up your statements with data and facts, and to link to credible sources, and ensure that the information you provide is accurate. The EAT principle may be fulfilled by including authoritative links in your content.

Video is an Important Part of Effective SEO

If you haven’t done so previously, you need to incorporate video into your SEO approach. In recent years, the number of online video platforms has skyrocketed, and you may have noticed how many businesses are turning to sites like YouTube and TikTok to interact with their consumers and broaden their reach already.

As a result, video content optimization is now an essential aspect of your SEO updates strategy. Despite this, how can video material be optimized? To achieve this, make sure that your video channel description includes a user-friendly summary of what your channel is all about. When it comes to optimizing your video material, keywords are a must. In order to get your videos in front of the right people, you need to include a few relevant keywords in your video descriptions.

Making Your Website Load More Efficiently

In addition to having a mobile-friendly design, enhancing your website’s loading speed can help you establish a loyal user base that returns to your site frequently. Customers say that page speed has a significant influence on their propensity to purchase from an online shop. When it comes to running a business, you can’t allow anything like this to hurt your bottom line. The internet is a place where everyone is continuously trying to be the best and the quickest, and as a result, customers have become conditioned to be impatient with the length of time it takes for a website to load.

The speed at which a website load is sometimes disregarded when making SEO changes, yet it is an important factor that should not be ignored. There is no substitute for a user-friendly, fast-loading website when it comes to converting visitors into paying customers.

Investigate Resources You Can Rely On to Keep You Updated

Your website may be affected by any changes in Google’s algorithm. Even if you don’t plan on changing your SEO strategy in the near future, these upgrades will keep you up at night. When it comes to successfully running an eCommerce business, one individual can only do so much.

With the help of the best SEO company in Cincinnati, you’ll always know what’s going on in the world of politics and current events. It’s more important than ever to get ahead of the curve when it comes to search engine optimization (SEO). There’s plenty of time to fix the problem and maintain your SEO strategy like many successful firms have done in the past. The new adjustments will allow you to preserve your trademark design while improving your site. Existing material will still be in accordance with these new changes.

Voice Activated Search

Mobile SEO and voice search work hand in hand, with the primary application of voice search occurring when a person is unable to type in a query into a search engine. When someone asks a question to Siri, for example, the algorithm learns to analyze their natural speech and respond with an answer.

Understanding how people use search engines now and how we might make SEO update changes in the future is critical for the work we do moving forward. Natural, conversational language (combined with specificity) are the key to boosting your website’s search engine results.

Conclusion

SEO is still an important factor in how your content gets rated, but it is always developing and becoming more difficult. It’s no longer enough to just cram your content with keywords to stay on top of the game; you need to be strategic about your content creation in order to get higher rankings in Google’s algorithms. If you find it difficult to keep up with the current SEO trends, don’t hesitate to get in touch with the best SEO company in Cincinnati for help.

At Reversed Out Creative, we understand the challenges and opportunities presented by AI disruption. Our team of experts specializes in web design, SEO, graphic design, and digital marketing services. Reach out to us through our contact form to learn more about navigating the evolving job market and embracing the potential of AI. Together, let’s shape a future that combines human ingenuity with the power of AI.

Content source: https://reversedout.com/seo-trends-to-look-for-in-coming-5-years/

#Future of SEO #Voice search optimization #Search Engine Optimization Cincinnati #SEO Company Cincinnati #SEO Services Cincinnati

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digitalmore · 5 months ago

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#IFTTT #DigitalMore.co

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dcpwebdesigners-blog · 5 months ago

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Understanding Google’s E-E-A-T and How It Impacts Your SEO Strategy in 2025

Search engine optimisation (SEO) is constantly evolving, and staying ahead means understanding how Google’s algorithms and guidelines shape search engine results. One of the most significant concepts in SEO is E-E-A-T, which stands for Experience, Expertise, Authoritativeness, and Trustworthiness. These principles guide Google in evaluating the quality of content and its relevance to users, ultimately influencing rankings.

In this article, we’ll explore what E-E-A-T means, how it has evolved, and why it’s crucial for your SEO strategy in 2025. We’ll also provide actionable steps to help you align your website with Google’s guidelines and boost your rankings.

1. What is Google’s E-E-A-T?

E-E-A-T is a framework that Google uses to assess the quality of content on a website. Originally introduced as E-A-T (Expertise, Authoritativeness, and Trustworthiness), the addition of Experience in 2022 further refined Google’s evaluation process.

The Four Pillars of E-E-A-T:

Experience: Demonstrates first-hand knowledge or interaction with the subject. For example, product reviews written by someone who has used the product carry more weight.

Expertise: Refers to the creator’s knowledge of the topic, especially for technical, professional, or niche content.

Authoritativeness: Highlights the content creator or website’s authority within a specific field or industry.

Trustworthiness: Focuses on the accuracy, transparency, and reliability of the content and the website hosting it.

Why It Matters: Google’s ultimate goal is to deliver content that satisfies users’ needs while ensuring it comes from credible, reliable sources. Websites that demonstrate strong E-E-A-T are more likely to rank higher.

2. Why E-E-A-T Matters for SEO in 2025

In 2025, search engines continue to prioritise high-quality, user-centric content. E-E-A-T is at the core of this evolution, influencing rankings by assessing the relevance and trustworthiness of content.

Key Reasons E-E-A-T Impacts SEO:

Google’s Focus on User Safety: Industries like health, finance, and law—known as Your Money or Your Life (YMYL) niches—require higher levels of E-E-A-T to prevent misinformation.

Combatting Misinformation: The rise of generative AI and fake content makes Google’s focus on trustworthy sources even more critical.

Improved User Experience: E-E-A-T ensures that users find reliable, actionable, and accurate information, enhancing satisfaction and engagement.

Pro Tip: Regardless of your industry, demonstrating strong E-E-A-T can help your business website stand out in competitive SERPs.

3. How Google Evaluates E-E-A-T

Google relies on a combination of automated algorithms and human evaluators—known as Search Quality Raters—to assess E-E-A-T. While algorithms measure objective signals like backlinks and metadata, quality raters provide subjective assessments of content quality.

Signals Google Looks For:

Experience: First-hand examples, such as photos, videos, or detailed descriptions from someone with direct interaction with the topic.

Expertise: Author bios, credentials, or evidence of qualifications in the subject area.

Authoritativeness: Backlinks from reputable sources, mentions in the media, and recognised industry awards.

Trustworthiness: Secure websites (HTTPS), clear privacy policies, accurate information, and transparent ownership details.

Pro Tip: Regularly review Google’s Search Quality Rater Guidelines to stay updated on the latest evaluation criteria.

4. How to Build Experience in Your Content

Adding the “Experience” pillar to E-E-A-T means content creators must demonstrate first-hand knowledge. This is particularly important for review-based or how-to content.

Ways to Showcase Experience:

Share personal stories or examples.

Include original photos, videos, or screenshots from real-world interactions.

Publish case studies or user testimonials.

Write reviews based on actual use of a product or service.

Example: A travel blogger writing about a destination should include personal anecdotes, original images, and practical tips gained from their trip.

Pro Tip: Authenticity is key. Ensure your claims and experiences are genuine to build trust with your audience.

5. Demonstrating Expertise

Google values content created by individuals with verifiable expertise, especially for YMYL topics where accuracy is critical.

How to Demonstrate Expertise:

Showcase the qualifications, certifications, or experience of your content creators.

Use data, statistics, and references from credible sources to support your content.

Publish niche-specific content that demonstrates deep knowledge.

Example: A healthcare website should feature content written by licensed medical professionals with detailed author bios and citations from reputable sources.

Pro Tip: If you don’t have in-house experts, consider partnering with professionals to create or review your content.

6. Building Authoritativeness

Authority stems from recognition within your industry. Google looks for signals that show your website or brand is a trusted leader in its field.

How to Establish Authority:

Earn backlinks from reputable and high-authority websites.

Guest blog or contribute articles to trusted industry publications.

Gain mentions or coverage in the media.

Actively engage in industry forums, events, and social media platforms.

Example: A tech company can build authority by publishing whitepapers, speaking at industry events, and collaborating with thought leaders in the field.

Pro Tip: Consistently create high-quality content to position yourself as a go-to resource for your audience.

7. Strengthening Trustworthiness

Trustworthiness is the foundation of E-E-A-T. A website must demonstrate transparency, accuracy, and reliability to gain user confidence and improve rankings.

How to Build Trustworthiness:

Secure Your Website: Use HTTPS to protect user data and signal security.

Provide Transparent Information: Include clear contact details, author bios, and a detailed “About Us” page.

Ensure Accuracy: Regularly fact-check your content and cite reliable sources.

Encourage Reviews: Positive reviews on platforms like Google, Trustpilot, TurstIndex, or industry-specific directories boost trust.

Pro Tip: Respond promptly to customer feedback or complaints to show your commitment to transparency and user satisfaction.

8. Implementing E-E-A-T in Content Creation

When creating content, aligning with E-E-A-T principles can significantly improve your rankings. Here’s how to incorporate these principles:

Content Checklist:

Experience: Include real-life examples, testimonials, or case studies.

Expertise: Highlight the author’s credentials or relevant experience.

Authority: Reference authoritative sources and link to trusted websites.

Trustworthiness: Ensure your content is accurate, transparent, and up-to-date.

Example: A financial blog discussing investment strategies can include data from reputable institutions, author bios with financial qualifications, and links to trusted resources like government websites.

9. The Role of Backlinks in E-E-A-T

Backlinks remain a critical factor in demonstrating authority and trustworthiness. However, the focus should be on quality, not quantity.

How to Build High-Quality Backlinks:

Create original, link-worthy content like research studies or infographics.

Collaborate with industry influencers or thought leaders.

Guest post on authoritative websites in your niche.

Leverage broken link building by offering your content as a replacement.

Pro Tip: Use tools like Ahrefs or SEMrush to monitor your backlink profile and identify opportunities for improvement.

10. Monitoring and Improving Your E-E-A-T

SEO is an ongoing process, and maintaining strong E-E-A-T requires regular monitoring and updates.

Steps to Monitor E-E-A-T:

Audit Your Content: Use tools like Google Search Console or Screaming Frog to identify underperforming pages.

Update Content Regularly: Refresh outdated content with new information, updated statistics, and relevant links.

Track Reviews and Mentions: Monitor what users are saying about your brand on review platforms and social media.

Analyse Competitors: Study top-ranking competitors to identify areas where you can improve your E-E-A-T.

Pro Tip: Use sentiment analysis tools to gauge how your brand is perceived and address any negative feedback.

11. Tools to Help Improve E-E-A-T

Several tools can assist in evaluating and improving your website’s E-E-A-T:

Google Analytics: Monitor traffic, user behaviour, and engagement metrics.

Google Search Console: Identify indexing issues and track keyword rankings.

Ahrefs / SEMrush: Analyse backlinks and domain authority.

Trustpilot / Yelp: Manage and respond to customer reviews.

Grammarly / Hemingway Editor: Ensure your content is clear, concise, and error-free.

Conclusion

In 2025, Google’s E-E-A-T framework is more critical than ever for achieving high search engine rankings. By focusing on Experience, Expertise, Authoritativeness, and Trustworthiness, you can build a strong online presence, gain user trust, and improve your website’s performance.

Align your content with these principles by showcasing expertise, building authority, and prioritising transparency. Regularly update your strategies to stay ahead of the ever-changing SEO landscape.

With a strong focus on E-E-A-T, your website will be well-positioned to dominate Google rankings and provide exceptional value to your audience.

Article first published: https://dcpweb.co.uk/blog/understanding-googles-e-e-a-t-and-how-it-impacts-your-seo-strategy-in-2025

#SEO #seo tips #search engine optimisation #dcpweb #dcpwebdesigners #wordpress #webdevelopment

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