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#I'm just sick of all these ppl wearing all this crazy tacky stuff and thinking they're the weirdos or the counter-culture or smthn
susansontag · 1 year
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overconsumption in rich countries is chronic and unsustainable but by that I mean if we keep going it'll kill us. with this in mind it's pretty unfortunate how fashion brands have bred a youth culture where personal expression (and even personhood as a whole?) is based primarily on how one dresses, but in this case it doesn't at all mean making or modifying or repurposing older clothes as many past protest subcultures did, it just means buying loads of stuff you don't need and calling it core to your sense of self. the whole seasonal collection changeovers the industry does is already terrible but the fact it doesn't seem like more young people are vocally calling out this manufactured identity making is pretty dire. like this is co-optation of self-expression by multiple industries... I'm almost anti-consumption at this point like we just don't need any of this stuff )):
like yes buying secondhand is good but even better would be to not base your self-expression on mix-and-match clothing items or aesthetics or whatever to begin with. free your mind, instead become known as the woman who can identify all the regional plants or rock climb or something
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