#MashupAssignment

[brandbynush]

MeloMap – Where Music Meets Maps

For a recent college design assignment called "Mashup", we were asked to combine a profession and an object into a fictional brand with a visual identity. My group was given the words:

Profession: Musician Object: Location

We created MeloMap – a mobile app concept similar to Google Maps, but specifically for music lovers. It helps users discover live music concerts, festivals, and gigs happening around them, complete with real-time directions and schedules.

Our brand name "MeloMap" is a blend of "Melody" and "Map", representing how the app bridges the world of music and navigation.

Here's a preview of our logo and design work for MeloMap:

About the Logo:

The logo for MeloMap reflects the fusion of sound and space. We combined visual elements inspired by:

A location pin, representing direction and discovery

A musical note, symbolizing sound, rhythm, and concerts

The design is clean and modern, using curves and minimalist shapes to keep the logo versatile across app icons, banners, and marketing. We chose a harmonious color palette that reflects creativity and movement, mirroring the dynamic experience of live music exploration.

What We Learned:

This assignment taught us the power of creative thinking and collaboration. We learned how to:

Combine two unrelated ideas into one cohesive brand concept

Develop a visual identity that communicates a clear message

Think like brand creators and not just designers

Pitch and present an idea with both logic and imagination

It was a fun and insightful experience that showed how design can turn abstract ideas into something that feels real and usable.

Let us know what you think in the comments! Would you use an app like MeloMap?