#Pass Medium algorithm wisely

[mehmetyildizmelbourne-blog]

Rise Above Mediocrity to Win as a Creator or Freelancer

Inspiration for Skeptical Creators and Freelancers on Medium Stop Thinking Small and Manufacturing Excuses Congratulations, Aiden, the instructor of From Zero to Substack Hero, for becoming a Bestseller on Substack, gaining 99,000 subscribers in a short time. There are more success stories in this post that can inspire you. Do not stop writing about your Substack experience — just because…

[annalisacotton]

App store optimizations strategies 2022

App store optimization is an essential step that should never be ignored for the growth of your mobile app and games. The latest strategies launched in 2022 are one of the best ways to make your apps a bigger hit and an effective medium to earn more money. Before we get started on the ASO strategies, let's have a clear understanding of what ASO is all about?

App store optimization– the process of optimizing mobile apps with the objective of improving and boosting their rankings in the apps store's search results can be rightly defined as the App Store Optimization. The higher the app ranks in the store's search results, the better are your chances of being visible to potential customers.

The importance of ASO remains unquestionable as it is one of the most determining factors for the success of your app. By following the right set of strategies and update on your ASO, you are sure to come out with flying colors with the success of your app. Some areas where you must always focus when it comes to app store optimization are :

· App name and title

· Use of keywords

· Description

· Titles

· No. of downloads

· Ratings and reviews

Whether you are someone who's looking for the top strategies to improve their existing website or someone who's getting started from scratch, these ASO strategies are sure to play a significant role in ensuring the overall growth of your app.

1. Right keywords :

There is no hiding the fact that the app store is overflowing with thousands of apps, and there is fierce competition in the market. Always remember that research is the key to finding success in the app industry. It doesn't matter how much time and money you have invested in your app. If you do not have an effective marketing strategy, your chances of making it big out there are dense.

Using a keyword research tool is one of the best ways through which you can discover keywords that are doing well on your competitor's apps. Make a list of all the keywords that are primarily used and include them in your meta data in accordance with the search traffic as per the relevance of your app. This is an effective strategy that is sure to boost your rankings and open the doors for conversions.

2. The difference between the app store and google play store

As a developer, it is incredibly essential that you understand the difference between the app store and the google play store. In both app stores, your app title will be used in the search algorithms. This does not mean that you can throw hundreds of keywords but to wisely use an app title that meets the search trends and will be helpful for your app.

The iOS stores also include a subtitle under the title. These 30 characters limit automatically enables the developer to place their keyword there, creating better visibility. The apps tore allows you to use 100 characters for your app store connect account. Make sure that this description has all the relevant keywords that not just improve your rankings but also make you visible to your target audiences out there.

3. Focusing on conversions:

as a developer, it is crucial that you understand that there are several steps related to making your app a big one. Now that you have made a list of the most viable keywords that have marked the difference between the app store and google play store, you have all the strategies that are required to pull the audiences to your app. But will that be enough? Clearly not ! with increasing visibility, you definitely have more users coming your way, but your job is not finished unless you have convinced the users to click on your app and download it.

In order to convince the user to download your app, your app must have the vitals to make them understand what you and your app are all about.

4. Maintaining the apps organic health :

needless to say, the apps stores are extremely dynamic where keywords are changing with every passing day. By keeping yourself ahead with the changes, you are building a constructive strategy towards not just staying ahead in the market but also building a competitive edge over your competitors. By following these strategies, you are sure to improve your visibility to the users leading to significant growth in your volume of downloads.

This is where it becomes essential that you are taking all the steps that are required to ensure the organic health and maintenance of your app. With the help of several tools, one can stay connected with the changes taking place and also stay in sync with their own progress with the help of reports, etc. this strategy is a positive step towards not just keyword optimization but also to improve the performance of your app.

As one of the leading iOS app development company, we at Mtoag Technologies are not unaware of the fact that app developers today are struggling with a lot of factors to survive in this market of cut-throat coemption. From battling with their competitors to trying their utmost to grab the attention of the users to their apps, a lot of effort is dedicated from the developers to make their apps stand out. We at Mtoag Technologies have been in the IT sector for many years now and are well versed with the many aspects of creating an exceptional and robust iOS 15 impact.

Our team researches effectively to find the correct answers for the many questions that determine the success of the iOS 15 app. Some of these questions are :

· How to adopt a strategy that avoids the most common mistakes people make with app store optimizations?

· Which points should be expressly kept in mind before the construction of the apple app store and google play store?

· Which keywords should be selected for keywords and metadata?

· What strategies should be adopted to create premium app store assets such as icons, images, videos, etc.?

There has been a significant change in the way apple started the ASO from then to now. We at Mtoag Technologies focus consistently on adopting all the right strategies that are vital to enhancing performance marketing. By dividing equal attention on everything from design to graphics to communication to marketing, we aim to curate tailor-made solutions for our clients.

Our primary purpose is to create an app for our clients that are perfect and completely in sync with the app store requirements. To create a better version of the iOS app that you have in mind, get in touch with us at Mtoag Technologies today.

[studyglassesblog]

Comm 10: Media Content and Representations

Media representations

ways in which the media portrays particular groups, communities, experiences, ideas, or topics from a particular ideological or value perspective.

Low and high-context cultures

refers to the differences in verbal and nonverbal communication.

High-context cultures

use communication that focuses on underlying context, meaning, and tone in the message, and not just the words themselves.

Low-context cultures

expect communications to be explicitly stated

there’s no risk of confusion, that will slow down the process of communication or misinterpretation

Evolution of Communication Models  Traditional Media

include radio, broadcast television, cable and satellite, print, and billboards

forms of advertising that have been around for years

New Media

Technology reach

Time-space

Computer technology

Electronic media

Digital

Convergence

Combination of traditional and new media Characteristics:

Blurring of time and space

Decrease content

Changed viewing experience

Became available in one

TV and film industry evolved

Free and premium content

Freelance content providers intermediary

There is also change in content

Algorithm, standards (regulation platform)

Example: Print – newspaper or online  1.     Create your own version of a timeline of the evolution of communication. You may focus on either the communication process, medium, or technology.  2.     Orality and Literacy  a.     Define Orality.  Orality is the use of speech rather than writing as a means of communication, especially in communities where the tools of literacy are unfamiliar to the majority of the population.  b.     Define Literacy.  Literacy is defined as being able to read and write, or to having knowledge about a specific subject.  c.     Differentiate oral vs Literate culture.  Oral Culture  Literal Culture  Spoken Written Additive Subordinate   Independent of grammar  Written discourse develops more elaborate and fixed grammar  Aggregative Load of epithets – reliance on formula to implement memory  Example: “not the soldier, but the brave soldier; not the princess, but the beautiful princess; not the oak, but the sturdy oak”  Analytic Redundant or “copious”  Writing establishes in the text a ‘line’ of continuity outside the mind  Conservative or traditionalist Society regards highly the wise men and women who specialize in conserving it  Less conservative; allows experimentation  Close to the human lifeworld  May be far from reality  Empathetic and participatory  Objectively distanced  The meaning of each word is controlled by ‘direct semantic ratification’, that is, by the real-life situations in which the word is used here and now.   Words are known to have layers of meaning, many of them quite irrelevant to ordinary.  (Print cultures have invented dictionaries in which the various meanings of a word as it occurs in datable texts can be recorded in formal definitions.)  Situational Abstract d.     What are the implications of differentiating orality vs literacy?  The main difference between orality and literacy is that orality is spoken and literacy is in written form. Differentiating orality and literacy gives a glimpse of the history of communication of man. In the olden times, when no form of writing such as symbols were created and paper was not yet invented, people expressed their ideas, educated people especially the young ones, and passed down their culture to the next generation through oral communication. Later on, written form of communication that is more efficient to use and lasts longer compared to oral communication emerged. Knowing the difference of the two can help generate ideas for other possible modes of communication in the future or improve the existing ways of communicating.  3.     Traditional and New Media  a.     Define traditional media.  Traditional media or old media is the media in existence before the arrival of the internet, such as newspapers, books, television, and cinema.  b.     Define new media.  New media is used to describe content made available using different forms of electronic communication made possible through the use of computer technology. Generally, the phrase new media describes content available on-demand through the Internet.  Examples: websites and blogs, streaming audio and video, chat rooms, email, online communities, social media and sharing platforms, mobile apps, web advertising, DVD and CD-ROM media, virtual reality environments, integration of digital data with the telephone, such as Internet telephony, digital cameras  c.     Define media convergence.  Media convergence is a term that can refer to either: 1) the merging of previously distinct media technologies and media forms due to digitization and computer networking; or 2) an economic strategy in which the media properties owned by communications companies employ digitization and computer networking to work together  d.     What is ‘new’ in new media? Is there really something ‘new’? Explain your answer.  There are many things that are ‘new’ in new media compared to traditional or old media. First is the presence of electronic communication made possible through computers. Content or information can now be available through the Internet specifically in

websites or blogs, and in social media. Second, new media has a wider reach compared to old media. People from all over the world can be informed just after clicking the post or upload button. Third, it is mobile. Compared to television or radio sets, one can take his/her mobile devices such as a smartphone or laptop anywhere and can be informed anytime. As time goes by, new media gets newer and newer.  4.     Write a reflection about... (Choose one).  Orality, Literacy, and Technology.  The world truly evolved in terms of how it communicates. From storytelling and chanting, petroglyphs in clay tablets, and smoke signals, we finally reached the age of technology where the use of computers, mobile devices, the internet, and various social networking sites become prevalent. Our predecessors would have never imagined that people from all over the world could communicate by just clicking a button.   No matter how ancient or modern the form of communication is, communication is a vital part of humanity for the history, cultures, and traditions of people were passed on through this. It allowed people to develop new ideas and build new civilizations.  The human mind is truly commendable for its innovativeness in creating different means of which people can communicate. Storytelling and chanting were not only simple means of relaying information but an art as well. People are also resourceful because they thought of using what is around them to make communication more efficient. This is exemplified by smoke signals and the petroglyphs on the walls of caves. Many years later, people were not satisfied with the creation of printing machines and the telegraph but moved on to the use of mobile devices that makes communication faster and more efficient. Who knows what will come next to computers, smartphones, and social media?  Communication is an essential component in life like food. We keep on adding ingredients to it to make it more delicious. It is like fashion that keeps on getting trendier. People evolves communication in style.  5. Choose one:  Think and write about the current drive to bring back the Baybayin. One of the things that show a nation's identity is its mode of writing. The Koreans have Hangul, the Chinese have Hanzi, and the Arabs have Abjad. How about Filipinos? Before we used the English alphabet, the Filipinos are already literate.  Different traders, especially other Asians like the Chinese, often came in and out of the Philippines to barter goods. Later on, our country has been under the rule of different colonizers for more than four hundred years. The Spaniards, the Americans, and the Japanese, no matter how long or short their stay is in the country, have greatly influenced our way of living. These caused the Filipinos to be a heterogeneous race. With this, there is much diversity in culture among the Filipino people which may have also led to regionalism and forgetting nationalism. The Philippines needs a unifying factor for us to have a sense of national identity, that could be, to have our own form of writing.  Baybayin is an ancient pre-colonial script that dates back to about 13th century CE. However, Baybayin did not survive into modern times because the colonizers imposed the use of the Western alphabet (Ortuoste, 2018).  There have been recent efforts to bring back our old way of writing. House Bill  1022, the proposed “National Writing System Act,” filed by Representative Leopoldo Bataoil, promotes greater awareness and appreciation of Baybayin. The bill has the support of the Department of Education, the National Commission for Culture and the Arts, and the advocacy group Baybayin, Buhayin.  I believe that Baybayin is also a carrier of our history. It contains the story of the way our predecessors lived and how our country came to be. The script is a legacy of our ancestors. Being Filipinos, it is something that we must learn.  On the other hand, there are people who are against the enactment of the “National Writing System Act” because they say that its implementation will require

a huge amount from the national budget. They believe that the changing of street signs and signs on public buildings, changing the names of newspapers, magazines, and labels of Filipino products, and educating the people especially the children will be expensive and will require a lot of work.  Baybayin is something that can constitute our authentic identity. It is a legacy that is not only for this generation but for the next as well. Hence, it has to be respected, promoted, protected, preserved, and conserved.  Reference:  A. (2017, July 04). The Evolution of Communication (Infographic). Retrieved from https://www.technology.org/2017/07/04/the-evolution-of-communication-infographic/ Beal, V. (n.d.). New media. Retrieved from https://www.webopedia.com/TERM/N/new_media.html  Gasher, M. (n.d.). Media Convergence. Retrieved from https://www.thecanadianencyclopedia.ca/en/article/media-convergence/  Literacy. (n.d.). Retrieved from http://www.yourdictionary.com/literacy  Nordquist, R. (n.d.). Orality and the Distinctive Characteristics of Primary Oral Cultures.  Retrieved from https://www.thoughtco.com/orality-communication-term-1691455  Old media. (n.d.). Retrieved from https://www.dictionary.com/browse/old-media  Ong on the Differences between Orality and Literacy  |  Chapter 1: Literacies on a Human Scale  |  Literacies  |  New Learning. (n.d.). Retrieved from http://newlearningonline.com/literacies/chapter-1/ong-on-the-differences-betweenorality-and-literacy Ortuoste, J. (n.d.). Trying to make ‘baybayin’ happen. Retrieved April 25, 2018, from http://manilastandard.net/opinion/columns/pop-goes-the-world-by-jennyortuoste/264046/trying-to-make-baybayin-happen.html

[echannelhub]

E-Commerce Fraud: How to Protect Your Business

With the increase in online sales and the growth of the e-commerce industry comes opportunities as well as threats. With online sales forecasted to reach a total of $630 billion dollars by the end of the year, store owners should not only focus on curating strategies to scale their product procurement, order processing, shipping, and delivery; they should also implement precautionary measures against e-commerce fraud, which has, sadly, become more prevalent in the recent years.

Fraud Statistics and Key Takeaways

According to Retail Dive, in 2018, U.S. small businesses have reported an average loss of $28,313.33 due to online fraud. Data on econsumer.gov shows that there were 8,573 reported online shopping fraud incidents in the US in the third quarter of this year alone, and a whopping 21,900 total reported cases to date. From the e-commerce store side, medium to large-scale online retailers are said to experience roughly 206,000 web attacks per month. Cybercriminals are not only persistent, but they’re also innovative, finding new ways to defraud online shoppers, retailers, and e-commerce websites.

Let’s take a look at the key trends to better work on effective e-commerce fraud detection and protection campaigns:

As the transaction volume spikes, so does the number of attacks against e-commerce retailers.

Trends show an increase in attacks every weekend, as well as every 15th and 30th of every month due to weekend and payday shopping consumer trends.

Among the most common forms of attacks are chargebacks, account takeovers, and cross-site scripting.

Most Common E-Commerce Fraud TrendsChargebacks

Because this fraudulent activity entails the loss of inventory and revenue and leads to additional fees, chargebacks are among the costliest attacks. This may also lead to disabling the retailer’s capacity to accept payments from a specific credit card type. Chargebacks cost the company $3.94 for every $1 disputed. They are usually filed within 7 days from the date of the transaction.

According to statistics, 40% of these customers are likely to repeat filing within 2 months. Furthermore, 50% of them tend to do it again within 3 months.

Not all chargebacks are criminal in nature, though, which is why this is also coined as “friendly fraud.” Even if the charges are valid, some customers fail to recognize the charges and directly contact their banks to dispute them instead of allowing the merchant to investigate first. The bank issues a refund and charges the company these chargeback fees.

Here are some ways that you can protect your business from chargebacks:

Use Fraud Analysis Machine Learning Technology

To combat chargeback fraud, online stores can utilize fraud analysis machine learning algorithms that help detect suspicious orders. Due diligence is needed in investigating the flagged transactions so they don’t result in chargebacks. Some platforms have built-in fraud filters that detect and block possible fraudulent transactions.

Keep Your Customers Informed

Make your contact information always visible and ensure all channels are available. Open communication is key and responding to your customers in a timely fashion is critical. Providing real-time data on the transaction prevents 60% of chargebacks. Keep your customers informed about your shipping processes and timelines, and offer them an online tracking system that they can use themselves. It also helps to make them aware of your store policies.

Help Your Customers Recognize Those Charges on Their Bill

Send your customers real-time transaction receipts and use your store name when you bill them. This will help them recognize the transaction on their billing statement and thus not report this as an unauthorized purchase.

Process Refunds and Cancellations Right Away

Stay ahead of your customers and process refunds for duplicate charges and cancellations before they reflect the charges on their billing statements. Confirm the refund and/or cancellation.

Accurate Product Descriptions and Photos

Set the right expectations by posting clear pictures and accurate product descriptions. Include details, dimensions, color, etc. Make sure they are packed properly so that these don’t get damaged while in transit. If the customer complains of damaged goods, replace the items as soon as possible.

Account Takeovers

This type of fraud happens when an attacker obtains your customers’ credentials via methods like phishing and uses them to pass website authentication. The victims’ password and recovery details are altered, which consequently locks them out of their accounts. With the attacker now in full control of the victims’ accounts, they then make unauthorized purchases billed to your customers.

Because most people use the same passwords across different sites and apps, fraudsters utilize automated credential stuffing tools that test stolen usernames and passwords across varied platforms. These tests are conducted rapidly and simultaneously. These tools employ scripts that tell these platforms that the logins are coming from various IP addresses, allowing them to bypass protections. This is just one of the many methods that hackers use.

From the merchant’s side, you will see an increased frequency in the user’s chargeback requests. You might also see a spike in the user’s login access or attempt, password resets, expensive purchases, change in address, and unusual user behavior. Aside from chargeback costs, ATO may impair your business relationship with your customers.

The best way to prevent your customers from becoming victims is by educating them about securing their accounts and about password hygiene. Introduce them to password manager tools and tell them to avoid unsafe passwords. Unsafe passwords, such as “1234” or “qwerty”, are easy to guess, and bots that are programmed to generate all possible combinations are able to guess easy passwords in an instant. As a precautionary measure, you can integrate tools that prevent your users from using passwords that were already found and listed in a database breach.

Cross-Site Scripting

Cross-site scripting (XSS) targets both online shoppers and store administrators. Hackers inject a script tag that makes websites that don’t sanitize user input vulnerable. This injected script then enables fraudsters to steal credentials, log in as the victim, make fraudulent transactions, and ship them to a different address. This can be tracked by investigating the address change versus the user’s usual shipping address. This is also evident when you see the user’s logins coming from another state or country.

When hackers get a hold of a store administrator’s access, they acquire control over a number of things. They are able to process large volumes of fraudulent orders, delete your store data, alter your receipt processing, and gain access to your customers’ contact details and other information.

To resolve this, we need to secure those that are vulnerable to XSS attacks, such as websites, third-party systems, apps, and plugins.

Use Open-Source Systems

Because open-source systems usually fix security problems as soon as these security threats are detected, using them is a good preventative measure. The developers regularly update the systems to their new and more secure versions. Always make sure to update your site and online store to the newest version.

Use Hosted Platforms

Hosted platforms are just as quick to fix XSS attacks and security problems, so this is another good option to consider. They upgrade their system as soon as a fix is rolled out; merchants won’t even know that an attack has happened.

Choose Your Tools Wisely

Most merchants integrate third-party apps, such as Amazon repricer tools or Shopify’s Exchange, for efficiency. The best ones are likely to immediately address any XSS attacks or security threats, so invest in a good and reliable third-party tool. They regularly update the app or system, granting your tools and your business better protection.

Conclusion

Unfortunately, these fraudulent activities are not going to end anytime soon. The growing volume of online transactions is attracting hackers and fraudsters. Take precautionary measures to prevent these attacks. Invest in supervised machine learning algorithms that send fraud signals and help stop or mitigate damages caused. Strive to always be in the know regarding fraud trends and the latest protection available in the market. E customers and make sure that you’re easy to contact in case they neetion or any help. Use strategic approaches not just in scaling but also in protecting your business so that you not only boost company revenue but you also build customer trust and loyalty by providing them a secure place to shop online.

[michael321479]

SEO Services in Los Angeles

i7ech.com company the best company for SEO Services. We provide the best package of Search Engine Optimization. Our SEO team of experts has the latest techniques of SEO. We will encourage rapid and powerful results.

How do you affect your customers?

Optimizing your website rank or cultivation in the major search engines like Google, Bing & Yahoo. If you are considering a team that gets the value you've come to the right place. So you have a website (possibly made by our web design team), but despite the fact that your site looks incredible, it almost certainly does not rank in the search engines. That's where we come in!

Why do you need SEO Services in Los Angeles?

Search Engine Optimization is mandatory for your website to achieve a position in the search engines and the return on investment is out-of-the-road in the distance that pay per click marketing. SEO techniques cannot agree and some approaches work better than others for a period of difficulty origin squat and then further down the line. I7ech.com was angry and experienced methods which ensure cheap victory in search engines and we provide transparent services to explain and educate clients along the way. So we provide personalized service SEO with everything necessary for your business to succeed with an established trail achievements.

Best SEO Company

I7ech.com is # 1 SEO Company in Modern Region. We are experts in helping small, medium and large affect the power of digital marketing. While our clients are around the Globe with the wishes of local SEO services to nationwide and International built SEO campaign and we offer success in all areas of online marketing. Most of the companies that we work with have thrown their businesses effectively use the old marketing methods such as print, radio or TV. They do not think about how to take the next step with the digital tools like Search Engine Optimization, Social Media, Video, and Mobile. Our business with best-in-class allies, such as Google, and offers many exclusive services including a powerful reporting and real time campaign optimization. Over the years we have helped businesses like yours put the power of Digital Marketing works. In fact, for many of our customers have experienced us that after implementing our online marketing campaigns they have seen a rise in the percentage of income. Our experienced search specialist will spend your time wisely business, the type of customers you want to flowers, your competitors and what ideas your overall campaign. From here, we develop a strategy tailored to exceed the target and provide the best return for your investment

SEO Services in Los Angeles

Keyword Analysis

Competitor analysis

Audit redemption

Audit backlink

Blogger Outreach

Content development

Google Penalty Remover

We believe in the simple method when it comes to Search Engine Optimization. Our results of ambition; works with both short-term and large enterprises around the world, in both population and land campaign.

Nationwide SEO Services

While discussing the National SEO optimization system aims to draw in traffic and leads from a complete nation or region. We've driven the bilingual campaign to various different countries / regions everywhere Globe. The method used to search for national traffic and conversions were slightly different from that used locally nationally. Some businesses require a mix of both national and local SEO; we will mention this if we think it will be the best explanation efficacious and beneficial for your business.

Local SEO Services

Local SEO Services is a set of methods for the advancement of a website traffic, principals, and the conversion of targeting their area, and suitable for businesses that give to the local market by targeting the demand as "SEO Services in Los Angeles, Local SEO Services" etc. Examples consist coiffeurs, service providers and trade, local vendors aiming for growth of in-store visitors, and more. Some businesses require national and local SEO settings, for example, many businesses can national goals for renovations will begin locally, because it is often a good way to get in or swell in the bazaar. We can estimate the requirements of your business, financial plans, and objectives, and support the best solution for you.

Traffic Referral:

Referral traffic from sites approach further. When a different website links to web pages on your site, for the case on or after the directory listing you find, it is the Referral. Traffic from social media account is a type of referral traffic, although it exhibited individually in Google Analytics.

Direct Traffic:

This is the direct traffic you are getting when your users the URL (for example, http://i7ech.com/) directly into the browser.

Organic Traffic:

Derived from the organic traffic directly from search engine results voluntarily. When the user passes in a search term into Google, for example, they will be exposed to the Search Engine Results Page (SERP). This illustration page sites that Google algorithm adopts most associated with the user's request. To set this up, they use a large number of factors!

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#SmartSEOServicesCompany

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[xranker]

11 Intelligent Ways to Boost Online Marketing with Explainer Videos (2019)

11 Intelligent Ways to Boost Online Marketing with Explainer Videos (2019) July 26, 2019 Pin 0 shares Believe it or not, but EXPLAINER VIDEOS is presently one of the best ways of boosting the online presence of your brand or business and creating impressive brand engagement With each passing day, digital marketing strategies and techniques are evolving at a rapid speed With more and more changes being introduced in the search engine algorithms, the traditional SEO techniques are losing their importance. In such a scenario when businesses are constantly looking for ways to promote their content online, explainer videos turn out to be the next big thing in online marketing So, without further delay, let’s get into the different effective ways you can tailor your internet marketing into the most effective way of communicating your brand message to your target audience with different forms of animation You may like : 11 Dominant Use of Animated Explainer Videos in 2019 & Beyond 🔸Here are 11 Intelligent ways to boost Online Marketing through Explainer Videos ( detailed explanation below ) : Liven Up Your Site with Animation Utilize More of Motion Graphic Combine Animation with Email Marketing Pay Attention to Whiteboard Animations Boost Internet Marketing Strategy With Animated GIFs Grab Maximum Attention With Explainer Videos Opt for 3D Animation Ads & Videos Include Explainer Videos in your Websites Landing Page Don’t ignore Animated Ecards Give the Brand Logo an Animated Finish 1 Liven Up Your Site with Animation: The first and best way of using animation for internet marketing is by animating your website Be it GIFs or animated videos, interactive animated imagery or animated brand logo, make it a point to include them on your website in some way to enliven it as well as boost the website’s conversion rate 2 Utilize More of Motion Graphic: Taking your brand or its products to a whole new level, motion graphics can do wonder to your internet marketing when utilized wisely Motion graphics are nothing but pieces of animation that creates an illusion of constant rotation or motion Communicating with the audience, this animation form helps your products or brand message reach the target audience or potential customers 3 Combine Animation with Email Marketing: Do you know that including animated GIFs in your marketing emails can be a great way of using animation in marketing? If not, then know that the presence of animated GIFs in your email helps in reinforcing your brand message to the audience better while highlighting the significant part of the email more prominently. 4 Pay Attention to Whiteboard Animations: If you want to give your internet marketing approach a more creative and unique look, then whiteboard animation is your thing Helping your brand to stand out in the crowd, this particular form of animation works great in explaining a service or product in a more understandable manner, even when you’re on a tight marketing budget 5 Boost Internet Marketing Strategy with Animated GIFs: GIFs are precise and clever And with animation is combined with these GIFs, it’s possible to boost your business image Animated GIFs also help in adding a more humoristic tone to your internet marketing approach 6 Grab Maximum Attention with Explainer Videos: As an indispensable promotional tool, quality and engaging animated explainer videos play a crucial role in effective digital marketing Combining eye-catching cartoons with active animated characters, these videos explain the services or how a product works to the viewers in the most entertaining way possible 7 Opt for 3D Animation Ads and Videos: Animation videos are always a great way to advertise your brand and explain their services and products But with 3D animation, the whole animation thing reaches a new level Such videos and ads help to bolster your brand image online in a cost-effective way Even with 2D animation videos and ads, attracting more traffic online becomes easily possible. 8 Include Animated Explainer Videos on Your Website’s Landing Page: Last but not least, placing animated videos on your website’s landing page can be a great way of boosting your website’s conversion rate But make sure to make the video an engaging one, so that it can swiftly influence certain emotions in the viewers 9 Don’t Ignore Animated E-Cards: E-cards have always been great as a medium of making personal communication online But when you add animation to it, it becomes an effective way of engaging the customers and promoting your brand online Animated e-cards are colorful, humorous, entertaining and also brilliant marketing tools at the same time 10 Give the Brand Logo an Animated Finish: Your brand logo being one of the most significant assets of your brand, it’s high time that you give it an animated look With motion designs becoming one of the leading trends presently, why keep your brand logo still? Give it a 2D animation or 3D animation look or any simple animated look and watch it boosting your brand recognition 11 Promote the Products with Stop-Motion Video: Stop-motion is one such animation technique where static objects are brought to life on screen And when it comes to telling the audience or your clients how your products exactly work, just like animated explainer videos, stop-motion work perfectly Considered to work really well in the public sector, stop-motion delivers a real-life depiction of products Now that you’ve known about the numerous ways of boosting your online brand marketing with animation, go ahead and grab the attention of more and more audience In case you’re not sure about how to utilize this innovative and super effective marketing tool in the best way possible for online marketing, TwinToons Animations Studio is here to help you out Connect with us today and enjoy the use of animation in marketing as effective as it can get! Subscribe for Offers/Discounts & New Blog/Video Release Update Email* Read the full article

[sfjbs-blog]

5 Steps will Guide You to Start A Career in Artificial Intelligence In 2019

Introduction

Artificial Intelligence can launch your career to the highest heights. In 2019, If you’re seeking for anything successful, then this one is worth a try, as well as counteracting your love towards the science of Artificial Intelligence Future. If you have the capability of adding information to the machines, just like humans, then you must look after choosing it as your career option. Scope of Artificial Intelligence has a huge role to play in the field of Computer Science. It advances the technology and also can ease up a lot of work as per the demand of human beings.

What trends in the year 2019 is the scope of Artificial Intelligence in Mechanical, as well as in the Automobile Industries. You can put AI in the place of essential building blocks, while moving forward in your career, along with the jump start.

5 Step Guide for Artificial Intelligence Career1. Try to understand the background of Artificial Intelligence career.

If you want to choose Artificial Intelligence over anything else, then you must check upon its background and the essential ideas before getting into its career.

Statistics show that this industry keeps on growing as the years pass by and plays a critical factor in enhancing the economy. You can explore through many types of viable opportunities in this field, which ensures growth even if it is in small amounts. No doubt that an optimistic enthusiast can scratch the best out of the Career in Artificial Intelligence.

2. Learn about the excellent jobs in the field of Artificial Intelligence.

Plenty of job platforms combine to form the sector of Artificial Intelligence. The most popular ones include — Data scientist, Robotic scientist, Research Scientist, Machine Learning Engineer, and Business Intelligence Developer.

The scientists in this field require specific educational expertise, which will lead them towards a variety of developmental studies. A BI Developer’s job is to plan the solutions for the company and its data regarding the business. Whereas, a Machine Learning Engineer is someone who has proficiency in handling all the software skills and implementation of knowledge on them.

3. You must be wise about the knowledge as the prerequisites.

Before going into the profound insights of Artificial Intelligence, you must know about the subjects required for building a strong base of conceptual knowledge. The topics are that need proficiency are –

Engineering physics and Robotics

Mathematics (including all the calculus, probability, algorithms, algebra, statistics and probability)

Cognitive theory of science

Computer Science (including expertise in the widely used programming languages)

Apart from proficiency in these subjects, one requires some excellent communication skills to enter in the field of Artificial Intelligence. Excellent communication will help you in working in different industries.

4. Use online resources to learn more about Artificial Intelligence.

Staying updated regarding your career choice is more important than learning and collecting knowledge about it. Online resources are the fastest mediums that can keep you updated about the latest technologies and more about other platforms in Artificial Intelligence.

Finding topics with the help of search engines like Google, Bing, etc. can be very useful in learning the best out of social media. SFJ Business Training provide Artificial Intelligence Certification Online courses available online that can help you in chasing your betterment in the field.

5. Search for jobs with the help of Online job searching platforms.

After you develop all your skills and achieve a complete knowledge along with research about Artificial Intelligence, then you are all set for working in this sector.

Start searching for appropriate and desired jobs of your choice with the help of online job searching platforms and extract the best out of them. You should deal with patience at this step, as you’re still a newbie and need proficiency in your job. Try to learn more in every step further, and stay aware of fraud websites and stuff that employ you. Extensive research is highly essential.

Conclusion

A robust knowledge is a key to success if you choose your Artificial Intelligence Career Path. Having good hold in the required subjects and lead you towards strong conceptual understanding and research along with self-induced practice will lead you towards vast practical knowledge. There is no shortage of highly recognized jobs in AI. It is undoubtedly one among the plenty of career options that can give you immense growth and success in 2019.

It’s right time to start career in Artificial Intelligence Training — SFJ Business Solutions provides Advanced Training with Python & Machine Learning.

[marthaburke-blog]

An Insight On Food Processing Plants In India

Honey and other natural derivatives have a very complex chemical structure. Almost all required elements in honey are present in the form of complex organic compounds. Pure honey recovered from a bee farm is not fit for consumption directly.

The process of purification is therefore quite complicated and is dependent on the moisture content of the sample of honey in question. Honey that has more than 20% moisture content in it is thin and watery.

The ideal honey is viscous and thick. It is impossible to generalise a basic process for honey processing plants. Also, honey is hygroscopic in nature and absorbs water from the atmosphere.

There exist different algorithms and different purification processes used by different industries.

However, for a layman, the first step is dissolving the raw honey in a suitable medium so that the honey can be liquefied.

The second step involves heating, straining and micro-filtration to get rid of any and all impurities.

Honey processing plants then take steps to ensure good quality of honey by deactivating all the yeast cells present in the honey without compromising its taste.

Then the honey undergoes vacuum evaporation and cooling. It is finally ready for packaging and shipping. Storage must be done wisely, or the honey will spoil.

Non-Dairy Beverages Plants

Also available are non-dairy creamer plants that manufacture non-dairy creamers for people who want to cream coffee or tea but cannot take milk. It is widely available worldwide and is quite simple to manufacture.

The final product is an instantly soluble, free-flowing white powder that functions as a milk-substitute in coffee or tea.

It generally consists of maltose syrup, corn syrup, and an emulsifying agent. Non-dairy beverages plant makes the entire process of manufacturing these very easy.

Vacuum Salt Refinery

Vacuum salt refinery is a state-of-the-art salt refining process. A saturated solution of the salt is made which is then passed through a series of tanks so that the insoluble sediments settle down at the bottom.

The clear brine solution is then taken to a continuous evaporation tank in the vacuum salt plant where crystallization occurs. These crystals are collected, dried and packaged according to requirements. The brine is stored in silos.

If you want the best food processing plants available in India, then contact SSP Industries today at info@sspindia.com.

[midnight-writing]

ᴛ ᴇ ᴍ ᴘ ʟ ᴀ ᴛ ᴇ

ʙ ʏ

dog dad

ㅤ

ㅤ

╭──────────────────╮

s ᴛ ᴀ ᴛ ᴜ s • Completed

ᴛ ʀ ɪ ɢ ɢ ᴇ ʀ s • Death, light amount of blood within images, mention of bullying, and mental disorders.

ғ ᴀ ᴄ ᴇ ᴄ ʟ ᴀ ɪ ᴍ • Maddie Hasson

╰──────────────────╯

ㅤ

ㅤ

ㅤ

───────

ᴄ ᴏ ɴ ᴛ ᴇ ɴ ᴛ s ˎˊ˗

i Teaser

ii Name iii General

iv Appearance v Personality

vi Health vii Combat

viii Stats ix Background

x Relations xi Roleplay Info

xii Author’s Notes

───────

❝I’m not great at the advice can I interest you in a sarcastic comment?❞

—Chandler Bing, Friends

ㅤ

──────────────

ᴏ ᴄ ᴛ ᴇ ᴀ s ᴇ ʀ ˎˊ-

──────────────

Girl On Fire

“There is a girl

She is wise

and wary of flames

but still, she knows

she will survive the fire

life scorches sometimes.

she has been a phoenix before

and every time

she burns to ashes

she knows

exactly how to rise

again.

She carries

destruction grief

carved river deep in her bones

specializes in

wrecking ball

knows how to bring

the whole thing down

surveys the broken

claims it as wholeness

and names it all good

she knows well

the holy necessity

of beginning again.”

-Jeanette LeBlanc

──────────────

ɢ ᴇ ɴ ᴇ ʀ ᴀ ʟ ˎˊ-

──────────────

—full name

Kallel Hope Hartman

People don’t bug her too much about her name, besides about it being a rarer name.

—meanings

[Kallel] Laurel, Keeper of the Keys.

[Hope] The feeling that a desire will be fulfilled.

[Hartman] Strong man.

—aliases

Kallie. This is what she goes by since she’s not a huge fan of her full first name, everyone calls her this except her step mom.

Kal. Something her best friend Caleb calls her and sometimes her dad does too, there’s no reasoning behind it and she doesn’t mind it.

—age

16. She can be a bit immature at times, but most of the time she acts about her age.

—gender

Female. She was born this gender and has never really thought about changing it.

She/Her

—birth

June 6th in Minneapolis Minnesota. Gemini.

—species

Demi-god

—Godly-Parent

Nike. The Greek Goddess of Victory

—attraction

Bisexual and Biromantic

❝Even the darkest night will end and the sun will rise.❞

—Victor Hugo, Les Misérables

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ᴀ ᴘ ᴘ ᴇ ᴀ ʀ ᴀ ɴ ᴄ ᴇ ˎˊ-

──────────────

Kallie is only a little smaller than average height for her age, she is 5’ 3”. She is on the thinner side weighing 110 lbs. She may be a bit thin but she’s fit and has a bit of strong muscle. She doesn’t eat a ton of junk and keeps active since she is on track team.

Her Hair is a light blonde and her eyes are hazel with a strong brown hue. Her hair is straight and soft, usually up in a messy bun or a ponytail. Her eyes are darker in color and she has under eye bags due to not getting enough sleep every night. Her eyelashes are of a medium thickness and length. She has 20/20 vision and has never needed visual assistance. Her eyebrows are thinner, slightly arched and about the same color as her hair.

Her skin doesn’t really have any freckles, or birthmarks, but she has a tiny dot near the left corner of her lips. She gets blemishes ever once in a while due to being a teenager, but does not use makeup to cover it up and normally doesn’t wear makeup at all. She has a thin scar of a line going from the bottom of her left ear towards her nose. Her hands and feet are smaller and thin due to being small boned. Her hands are in between soft and rough since she plays sports and sometimes works on cars, outdoor equipment, etc…

Kallie tends to wear shorts until it becomes way too cold to. She wears a lot of t-shirts, hoodies, flannels and ripped jeans. She mainly wears darker colors and more neutral tones, a lot of black, white, and gray. She rarely wears dresses, during formal occasions there’s a stronger chance of her wearing a feminine styled suit. She doesn’t care too much about her appearance and mainly focuses on comfort.

❝She wasn't looking for a knight, she was looking for a sword.❞

—Atticus

ㅤ

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ᴘ ᴇ ʀ s ᴏ ɴ ᴀ ʟ ɪ ᴛ ʏ ˎˊ-

──────────────

P E R S O N A L I T Y T Y P E

ENFP-T

ᴍ ᴀ ɪ ɴ ᴛ ʀ ᴀ ɪ ᴛ s

Stubborn | Sarcastic | Independent | Altruistic

Strong-willed | Outgoing | Curious | Absent Minded

Kallie can be very stubborn at times, if she does doesn’t want to do something she will or won’t, she doesn’t let peer pressure affect her too much unless it’s over something not serious that would affect her in the long run. Being strong-willed can connect to her stubbornness since when she wants to do something she will do it no matter how difficult a task or how long it takes her. She’s friendly and outgoing to most people as long as they don’t do anything to offend her, she tries to be friends with as many people as she can. Although she likes having friends, she can be by herself for a while and do things herself since she is independent and may not feel the need of another person to be present all of the time. Due to her being both curious and absent minded she can get distracted easily. Her mind will lead to something else and may throw her off task from time to time. She also tends to ask a lot of questions about unknown things due to her curiousness. Being altruistic or selfless leads her to put others before herself, if someone else needs help she is likely to put herself in danger to help them without being in ti to benefit herself.

She tends to tap on tables or her leg without realizing it along with picking at loose threads on her clothes, peeling paint on objects, or loose stickers. Picking at things tends to happen more often when she is nervous or in a stress inducing situation. When she is happy she tends to have energy and be talkative, which becomes stronger when she is excited, she’ll be more willing to socialize with someone who she may not like as much. The opposite will usually happen when she is sad or angry, she will become less energetic and less talkative, although she tries not to let a lot of negative emotions show since she doesn’t like bothering people with them or talking about her feelings. When in social situations like parties she tends to try and initiate conversation with people she doesn’t know well as long as they don’t seem to be in a sour mood or bothered by her. If it’s her friends she’ll speak to them no matter their mood and try to make them feel better.

Kallie is claustrophobic and does not like to be within small spaces that have no area to escape from, it isn’t as bad as some people have it since she is okay as long as there is a way to get out of the small space when she begins to panic. She has a slight fear of needles but it has dwindled as she has gotten older, she can’t look whenever they are used and sometimes needs a stress reliever, she won’t pass out but she will be quite anxious during the process. There’s no real cause for these fears within her past, she just has never liked small spaces or needles.

F A T A L - F L A W

ㅤOver confidence.

ㅤ

❝She never looked nice. She looked like art, and art wasn't supposed to look nice; it was supposed to make you feel something.❞

—Rainbow Rowell, Eleanor and park

ㅤ

ㅤ ──────────────

ʜ ᴇ ᴀ ʟ ᴛ ʜ ˎˊ-

──────────────

Kallie has only some visible muscles on her biceps, but she is fit and healthy. She has a flat stomach although with slightly defined abs. Overall her body is thinner since she is smaller boned and has a faster metabolism than most people. She also stays fit due to going to the gym at least once a week depending on her schedule, playing sports helps her stay fit too. She is also naturally more athletically bit due to her godly-parent. She tends to eat more snacks, but works them off.

Overall her skin is pretty clear of scarring, there are random small ones from working on things and playing outside when she was younger but she does have a thin scar of a line going from the bottom of her left ear towards her nose. She has no need for visual hearing assistance since both her eyes and ears function well.

Her immune system is pretty well and works as well as the average person, she gets sick every once in a while but due to her lifestyle being a bit healthier she tends to not catch the cold when it’s going around.

She has both Hyperactive-impulsive ADHD and Dyslexia due to being a Demi-god.ㅤ

ㅤ

ㅤ

❝Normality is a paved road: It's comfortable to walk, but no flowers grow on it.❞

—Vincent van Gogh

ㅤ

──────────────

ᴄ ᴏ ᴍ ʙ ᴀ ᴛ ˎˊ-

──────────────

Kallie is pretty agile but her hits don’t do as much damage as she wished they did. She doesn’t really have an algorithm with how she fights someone yet, she just does whatever seems right at the moment and doesn’t really plan her hits. She usually only fights in self defense and usually is pretty lucky about how much damage she takes in a fight. She knows the basics of self defense since she has taken a couple classes in the past.

Kallie’s main weapons are her fists, pepper spray or anything else she can grab, but she rarely uses anything lethal. Once she is taken to Camp, her main weapon will become a celestial bronze sword, which she would find she has the most confidence in using.

ㅤ

ㅤ

ㅤ

❝It doesn’t matter what you are, it only matters what you do. It’s your choice.❞

—Sam Winchester, Supernatural

ㅤ

──────────────

s ᴛ ᴀ ᴛ s ˎˊ-

──────────────

sᴛʀᴇɴɢᴛʜ

8/10

She is on the stronger side due to the influence of her mot. She is a bit stronger than an average person her height and weight naturally would be. She wants to gain strength so she can feel more confident in defending herself when needed.

ᴘᴇʀᴄᴇᴘᴛɪᴏɴ

6/10

She is aware of what’s happening around her most of the time and has natural battle instincts, although since she becomes distracted easily she can lose track of events that are happening and what she is doing. She is okay at reading people’s emotions, most of the time she can interpret how they feel, but sometimes she may be oblivious.

ᴇɴᴅᴜʀᴀɴᴄᴇ

9/10

Her endurance is pretty high since she was always taught to be tough and keep going even when it gets difficult. She’ll get right back up after being down, both emotionally and physically. She can run for a while longer than the average person, especially in the case of meeting a goal.She can endure quite a bit of pain, though she’s also stubborn enough to keep going even if its a lot. Emotionally her endurance is pretty good also.

ᴄʜᴀʀɪsᴍᴀ

7/10

She does very well in social situations since she is an outgoing and friendly person. She’s also pretty good at fooling people when telling a lie. Most of the time people believe what she says since she’s not one to lie about anything that would hurt anyone. She’s not much of a flirt and can be slightly awkward when it comes to romance since she doesn’t think about romance often.

ɪɴᴛᴇʟʟɪɢᴇɴᴄᴇ

6/10

She is more street smart than book smart, her lowest grade being a C in math due to the trouble she has understanding the subject. She has mainly Bs in her other classes, she tends to get As in the more hands on classes that she has as electives. Though it’s difficult to keep her grades consistent since she has moved schools quite a few times.

ᴀɢɪʟɪᴛʏ

9/10

She is very quick and flexible and has always been. She participated in gymnastics when she was younger, leading her to be quite a bit more flexible than the average person. She is quicker too since she runs a lot and focuses on being faster when participating in track practice or a meet.

ʟᴜᴄᴋ

6/10

Her luck tends to be pretty good, it’s better than the average person due to her mother’s influence. When guessing she is more right than wrong most of the time, especially when guessing who’s going to win something. She does believe in luck and that 13 is her lucky number.

ㅤ

ㅤ

❝Being underestimated is one of the biggest competitive advantages you can have. Embrace it.❞

—Unknown

ㅤ

ㅤ

ㅤ

──────────────

ʙ ᴀ ᴄ ᴋ s ᴛ ᴏ ʀ ʏ ˎˊ-

──────────────

Kallie was born into a good environment, her family loved her and they had enough money to be comfortable. At a young age she learned about hard work since her parents didn’t give her an allowance unless she did her chores and didn’t misbehave too much, the same went for her siblings. She was a very active child, she had a lot of energy, and was always wanting to play inside or outside. She would often try and help her dad fix things around the house or in the garage. She could often be found taking clocks or random electronics apart to try and put them back together again, this led her to discover her hobby of tinkering.

In 1st grade when Kallie was 6 she was diagnosed with ADHD. She had been falling behind the other kids a little since she seemed to have attention problems. This caused her teacher to call her mother and talk about it. Soon Kallie was taken to a pediatrician and was diagnosed. Around the age of 6 she also discovered her love of videogames when she began playing games with her brothers when they let her.

She also learned the lesson of grieving and strength when she lost her mother at 8 years old. Carolina had died in a car crash due to a drunk driver, both drivers had died. It was difficult for her to lose her mother since she was very close to her and didn’t quite understand what had happened since she was younger,, but together as a family they supported each other.

Kallie joined a small dance team when she was 9 and managed to make quite a few friends on the team and school but eventually grew apart from a few as she moved on to middle school. During middle school she joined the track team and the lacrosse team. She quickly figured out she was pretty good at sports and was naturally athletic. Although she had found joy in the teams at school, she found a bit of struggle in academics due to her ADHD, especially within her math classes. She had also become a target for a few girls that would pick on her weight and grades, but her friends helped her cope with it.

Once she moved onto high school Kallie had lost a few more friends but still had multiple that she enjoyed spending time with. She also met Caleb freshman year when he moved to Minnesota from England. They quickly bonded and over the years became best friends. She had a boyfriend her sophomore year that ended in a bad breakup at the beginning of that summer. During her high school years she participated in track, swim, and lacrosse, along with the dance company she had been in for years. Being on that many teams kept her busy and also added to her struggles in school, but she didn’t really mind. The bullying continued throughout high school but gradually diminished.

After highschool Kallie moved into her own apartment and began college. She picked an engineering degree and worked at a local restaurant as a waitress. Her wage and tips were the main source of her income but sometimes she would work as a handyman within her apartment complex if the landlord didn’t come to fix something quick enough or she’d help fix people’s cars if she could.

ㅤ ❝She needed a hero so that’s what she became.❞

—Unknown

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ʀ ᴇ ʟ ᴀ ᴛ ɪ ᴏ ɴ s ˎˊ-

──────────────

m o t h e r

❝N/A.❞

status: [Unknown]

Nike left Steven (her father) as soon as she was born so she never knew her mother or knew that she was a goddess. Her father knew but had made the agreement to never tell.

f a t h e r

❝He may be forgetful sometimes, but he always has good intentions.❞

status: [alive]

Steve(n) and her were really close but they’ve gradually separated. He cares a lot about Kallie but sometimes work gets in the way of spending time with her. When Nike and him were together, he was apart of a city level hockey team, though now he is a business manager.

s t e p - m o t h e r

status: [alive]

❝Her and I don’t exactly see eye to eye.❞

s t e p - b r o t h e r s

❝Sometimes he’s a bit too serious, but I still love him.❞

status: [alive]

Alex(ander) and her were closer when she was younger but they grew apart once he moved out and went off to college.They had separate mothers and he and Jason are from Diana’s previous relationship.

❝We are two peas in a pod.❞

status: [alive]

Jason and her are and always have been very close, especially since they are only a year apart. They may get in simple fights but they get along again afterwards.

B e s t f r i e n d

❝We know each other so well we can almost read each other’s minds.❞

status: [alive]

Caleb/Abe and her are really close even though they only met freshman year. ㅤ

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❝The shoe that fits one person pinches another; there is no recipe for living that suits all cases.❞

—Carl Jung

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ʀ ᴏ ʟ ᴇ ᴘ ʟ ᴀ ʏ ɪ ɴ ғ ᴏ ˎˊ-

──────────────

Find my rules [here] (WIP)

ᴀᴠᴀɪʟᴀʙɪʟɪᴛʏ

ㅤ

ㅤ

❝I won't sit still, look pretty.❞

—Daya, Sit Still, Look Pretty

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ᴀ ᴜ ᴛ ʜ ᴏ ʀ s ɴ ᴏ ᴛ ᴇ ˎˊ-

[krisggordon]

How to Create, Measure and Optimize High-Quality Content – Google-Friendly

Everybody is talking about high-quality content but what does it even mean these days? That’s what we are going to find out today. There’s no content marketing inception. The truth is that high-quality content is contextual and for maximum results, it requires three steps: keyword research, good content writing, and on-page search engine optimization.

  Let’s find out how to perform top-notch keyword research, how to measure results and optimize pages up front for astonishing on-page SEO, respecting Google’s quality guidelines. It might sound sophisticated but as long as you write unique content, provide valuable content to the user compared to other pages, offer insightful analysis, Google will reward you.

    We have to admit that there is a noisy environment due to the high amount of content on the web. So let’s try to shed some light within the “high-quality content”; what does it mean, how to create it and how to measure it. 

  What is High-Quality Content

How to Create High-Quality Content

Monitor Topics

Perform Keyword Research

Gather Keyword Data From Previous Paid Search Campaigns (optional)

Spy on Your Competitors

How to Optimize Your Content Following the Google-Approved Way

Make a Content Plan

Follow Successful Content Stories for Insights

Use the Terminology You Collected in Keyword Research Phase

Three Methods to Measure High-Quality Content

Google Search Console

Rank Tracking

Google Analytics

  I have a saying that I go by in the whole process of creating high-quality content: don’t be a dwarf against giants, but rather the peak they are trying to reach.

  1. What is High-Quality Content

  Google explains very well what is high-quality content and how you can achieve it:

  If your pages contain useful information, their content will attract many visitors and entice webmasters to link to your site. In creating a helpful, information-rich site, write pages that clearly and accurately describe your topic. Google  

  Google Panda algorithm was designed to distinguish and reward the high-quality content from all the worthless one. In order to have good results, content should first answer some questions regarding its quality, such as:

  Would you trust the information presented in this article?

Does the site have duplicate, overlapping, or redundant articles on the same or similar topics with slightly different keyword variations?

Are the topics driven by genuine interests of readers of the site, or does the site generate content by attempting to guess what might rank well in search engines?

Does the article provide original content or information, original reporting, original research, or original analysis?

Does this article have spelling, stylistic, or factual errors?

Does this article provide a complete or comprehensive description of the topic?

Does this article contain insightful analysis or interesting information that is beyond obvious?

  You can find lots of other questions you should ask yourself on Google Webmaster Central Blog. 

  After all the algorithm updates that passed by us, being witness to tons of (sometimes useless) content written every day, we got to the point where we can easily spot the quality of the ordinary in the web. As you can see, everybody is talking about quality and not quantity, but few of them really know what makes a piece of content qualitative.

  If you’re starting to use the quality content terminology for everything that you think “it is a great idea”, then you might not distinguish the good from the bad. 

Quality content is defined by success. It is defined by a goal and it must bring good metrics/results.

Performance is what really matters. Avoid tricks intended to improve your search rankings and “get you on the first page in one week”.

  It does matter how much time you spend creating the content or if you think it might be a good idea. You must understand that your audience has the final say.

  Your content must be lovable.

  That’s right. You must attract the audience. Context is a great help for getting lovable content. We can define quality content by that type of content that fulfills the needs of the user. Especially now, when personalized content is on the rise and native advertising is a content marketing trend.

  But what exactly does context mean?

  Google developed patents for discovering the contextual content through topical searches to offer valuable information and increase the user experience. Actually, through context Google wants to recognize the user intent.

  If you want to have contextual content you must think very well at your topic and point out all the answers. 

  If you’re searching for “Batman” in October, most likely you’ll be shown websites selling Halloween costumes. If you’re searching for “Batman” while you are in Turkey, you will probably be redirected to info related to the city of Batman.

  Contextual content relates to the location as well. You have to know your niche very well in order to provide value through your content and appeal to them.

  Your audience gives value to your content.

  You’ve heard it before: if your audience loves the content, Google will definitely love it too. No more shenanigans, no more shortcuts or shitty content. Talk from your heart, in your own words, from your experience. And give wisdom and pieces of advice.

  Lots of SEO specialists say that the era of “content is king” has ended, and made room for the saying “context is king”.

  Evergreen content can be an example of quality content. Is that type of content that will always be “available”, accurate. It will teach your audience. It passes the test of time, being relevant at every hour of the day. It won’t bring you spikes in traffic, it will sustain it.

  Imagine if you can offer a quality answer to a question that is timeless. You’ll be sitting on a gold mine. Original content is considered to have quality. Zach Bulygo agrees.

Original also means originality. Your ideas should be original! Rehashing the same concepts or other posts over and over again is not original. If your content is played out, no one will link to it – and that defeats the purpose of writing content in the first place.  Zach Bulygo Content writer at Kissmetrics / @zachcb1

  2. How to Create High-Quality Content

  Quality content doesn’t come very often and it is not something you can achieve fast. Nobody can predict with accuracy if your articles will be successful, but there are some things you could do to influence the outcome.

  Step 1: Monitor Topics

  You could find yourself in one of these two situations: either you have already written some articles or you are starting fresh. In case you are finding yourself in the first situation, you have the advantage of testing the market and having a clue about your audience. In case you are on the second situation, then it’s our time to shine, see what your competitors are doing, know your product, and start to write content, test and write again until you find what is working for you. 

  If you are already on the “content market”, first you need to check the data of your previously published articles to see which articles worked best (with high numbers in traffic and higher rankings).

  Larry Kim explains it better:

  You need the quantity to find the quality. Larry Kim Founder of WordStream

  Step 2: Perform Keyword Research

  Once you know what topic works for you, you can search for keywords and try to find out the lexical field to know all the terminology. Keyword research is mandatory in this phase. There are lots of tools that can easily do the job for you. Keyword Tool is an example that is very easy and fast to use. In a quick search, it reveals thousands of related topics & keywords opportunities.

    There are some things you should know once you get here. Look at the volume and keyword difficulty. Look for keywords with high search volume. If the difficulty score is around 50, that means the competition for that keyword is medium. 

  In the screenshot above you can see what search results for “protein shakes”. You can find new topic ideas, search for specific keywords depending on which user intent you are tracking.  

    You search for questions in case the user wants to learn how to do something (for “how-tos” articles); for focus keywords in case you want to cover a more comprehensive blog post; phrase match for specific situations and so on.

  Keyword research will never be out of style. It will always be in trend. It’s a must. But another must is knowing to be selective and wise.

  Keyword Tool can work very well with other tricks I am following myself. Google is a bundle of information. You can search for the specific query in the search bar and see what other people are searching for with the autocomplete feature.

    Since Google becomes more contextual, it is best if you try and use this practice. Results might differ from one location to another. Also, on Google’s bottom of the page, you can see searches related to your query.

      Performing these quick searches might help you get a better understanding of what do people are looking for, and also what type of information you can find on the first page. Do you differentiate yourself from the competition? Are you providing added value? Will your piece of content be unique? If your answer is yes to all thse questions, then you’re on the right track.

  There are also free tools that can strengthen your keyword research:

Google Adwords (there is a free option);

Kparser;

KWFinder;

Answer The Public.

  Step 3: Gather Keyword Data From Previous Paid Search Campaigns (optional)

  Google Adwords offers historical information of your data you can use for driving SEO traffic. For example, you can see the time frame when your campaigns are performing best, which keywords work best, and how much traffic you’re bringing to your website, and you can optimize those metrics.

    You can receive information for monthly searches and see exactly which month has more or lower searches. That is influenced if you are searching for a query for seasonal content. The available data for the free account are average monthly searches, competition level, lowest and highest bid. 

  When you finished with the keyword research, you should focus your attention on the competition. We mentioned it before and it is a step you shouldn’t skip. Look at the first 10 positions in Google or Bing to see what topics were debated, what is already written, what’s missing with the purpose of highlighting your added value.

  Step 4: Spy on Your Competitors

  In terms of content, there are a lot of things to take into consideration and that’s why tools have high benefits in the content creation process. For example, Keyword Tool will show a list of all the pages with some extra information that is hard to collect by hand.

  In the screenshot bellow, it is highlighted the data gathered for each page:

(1) the content score, which is calculated based on the keyword pattern form all the pages that rank for the specific search queries.

(2) the number of focus keywords used out of the total of keywords used to calculate the content score.

(3) the readability score calculated using the Flesch – Kincaid readability scale which indicates how complicated a piece of text is to understand. 

(4) the number of keywords on the page.

(5) the list of keywords used to calculate the Content Performance score for that particular web page.

    Having an idea of your competition is a good insight for you to cover-up what’s missing and improve search engine content discovery offering the best piece of content. With such a rich handful of data, you’re prepared to go to the next step: optimization.

  3. How to Optimize Your Content Following the Google-Approved Way

  If we are talking about optimization you must understand that natural language paired with traditional on-site SEO techniques are the key to success. Highly readable pages are the winner in the whole content-discovery adventure.

  Step 1: Make a Content Plan

  Google is evaluating multiples factors using various quality signals to see if your content is relevant to a specific query. At this point, there is nothing tricky, just a lot of math and natural language processing. To save time and effort, Content Assistant will help you identify the exact keywords your content is missing to rank higher.

    The mechanism is simple and fast:

paste all the content in the Content Assistant to start analyzing it;

add keyword suggestion to increase your content performance score;

rewrite the underperforming content and add new content, if needed, to make the keywords inclusion more logical and natural.

  Of course, the content performance score is not the only factor that matters when Google ranks a webpage but, it can give you an idea of the position you can achieve. Link metrics are important as well.

  Step 2: Follow Successful Optimization Stories for Insights

  I’ve written about content optimization before, even cited a few success stories, from Jason Acidre, co-founder at Xight Interactive, Greenlane Agency, and lots of others, and they all had one thing in common: knowing their market and adding content naturally – in context, I might add. No spamming. No duplicate content.  

  The story and the idea remain the most interesting part.

  Getting the public to like you isn’t an easy job. First, you get into their sight, and then make them fall in love with your content. Even if these two seem to be two separated steps, their work together. Here’s the content strategy I follow and try to stick to each article:

  Find a topic: usually from Social Media comments on your page, from our customers on support, from blog comments, different talks, news, newsletter, trends and so on.

Start pulling out some notes so you have the whole idea.

Organize the notes into a structure.

Start documenting and writing: Make sure you have a catchy introduction to appeal to your audience.

Craft an eye-candy headline that offers benefits to the audience and has a strong call to action.

Perform on-site optimization: Make sure you have optimized title tags, meta descriptions, images, URLs with the keywords you had chosen.

Optimize the content using the Content Assistant tool for 2-3 keywords (max).

Promote the content: newsletter, social media, content syndication and so on.

  Step 3: Use the Terminology You Collected in Keyword Research Phase

  In the optimization phase, you must follow a natural path to use focus keywords. As I mentioned before, you must think at the context, and that translates into adding keywords that are relevant to your focus keyword in the article.

  If you use a keyword research tool you’ll get a full list of recommendations, that is very good to add them in your content. If you are using Content Assistant, then it will be easier for you to select from auto-generated keywords list, getting insights into how well you will rank in Google.

    Start with “keywords you should use” and focus on the ones that have a bold font and a dot in front of them, then circle around the rest from that list. Once you finished adding all the relevant keywords, move the “keywords you should use more often” by following the same procedure.

  Once you finished this step, you can promote your blog post and keep track of the outcome.

  4. Three Methods to Measure the Effects of Your Article

  Measuring the results is a step that can’t be avoided. You should keep track of the keyword you optimized the content to see the evolution.

  Method 1: Google Search Console

  GSC or Google Webmaster tools is a good support for this. Go to your account » Search Traffic » Search Analytics and track individual pages.

    As you can see in the next screenshot, you have data on the number of impressions, average CTR, and average position. Search for your page to see how well is ranking: Pages » Filter Pages and paste the URL.

    Method 2: Rank Tracking

  You can also use the Rank Tracking tool to see the whole list of keywords at once and follow the historical trending line. You have to add the keywords and after that, you’ll have to wait to see how it is evolving day by day.

    For a massive content optimization, you should look at the search visibility to see if you’re on an ascendant line or not. The search visibility shows you how your websites ranks overall for all the possible keyword combination that you might be or might not be aware of. Below you can see an example:

    Method 3: Google Analytics

  Google Analytics is another provider that can offer qualitative data, most of the times. I’ve conducted an informative guide some time ago on how to improve search engines rankings using Google Analytics data which I recommend you reading it. It is a good starter for understanding your audience: likes, interests, behavior, demographics. You’ll find out how to improve your conversion rates and see which type of content brings more traffic, from what sources and other technical information.

  All the data you get will help you have a better content management.

  Conclusion

  Writing high-quality content isn’t so hard, but it isn’t piece of cake either. It requires knowledge, desire, strategical thinking and tools to ease up the work. If you understand what quality content and relevant content means, then you’re two steps forward.

  You need an idea and then craft unique content around it to differentiate yourself from the audience. On-site optimization is the next step. Use the right keyword to create context and highlight the quality of your content. In the end, promote it and track the results.

  Analytical data offers valuable insights into your content, audience, and business in general. It can bring a lot of benefits to start mushrooming your inbound marketing strategies and outperform your actual content marketing campaign. All these steps will help you fulfill your goals so best of luck in using them!

  The post How to Create, Measure and Optimize High-Quality Content – Google-Friendly appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

from Marketing https://cognitiveseo.com/blog/19285/high-quality-content/ via http://www.rssmix.com/

[philipfloyd]

How to Create, Measure and Optimize High-Quality Content – Google-Friendly

Everybody is talking about high-quality content but what does it even mean these days? That’s what we are going to find out today. There’s no content marketing inception. The truth is that high-quality content is contextual and for maximum results, it requires three steps: keyword research, good content writing, and on-page search engine optimization.

  Let’s find out how to perform top-notch keyword research, how to measure results and optimize pages up front for astonishing on-page SEO, respecting Google’s quality guidelines. It might sound sophisticated but as long as you write unique content, provide valuable content to the user compared to other pages, offer insightful analysis, Google will reward you.

    We have to admit that there is a noisy environment due to the high amount of content on the web. So let’s try to shed some light within the “high-quality content”; what does it mean, how to create it and how to measure it. 

  What is High-Quality Content

How to Create High-Quality Content

Monitor Topics

Perform Keyword Research

Gather Keyword Data From Previous Paid Search Campaigns (optional)

Spy on Your Competitors

How to Optimize Your Content Following the Google-Approved Way

Make a Content Plan

Follow Successful Content Stories for Insights

Use the Terminology You Collected in Keyword Research Phase

Three Methods to Measure High-Quality Content

Google Search Console

Rank Tracking

Google Analytics

  I have a saying that I go by in the whole process of creating high-quality content: don’t be a dwarf against giants, but rather the peak they are trying to reach.

  1. What is High-Quality Content

  Google explains very well what is high-quality content and how you can achieve it:

  If your pages contain useful information, their content will attract many visitors and entice webmasters to link to your site. In creating a helpful, information-rich site, write pages that clearly and accurately describe your topic. Google  

  Google Panda algorithm was designed to distinguish and reward the high-quality content from all the worthless one. In order to have good results, content should first answer some questions regarding its quality, such as:

  Would you trust the information presented in this article?

Does the site have duplicate, overlapping, or redundant articles on the same or similar topics with slightly different keyword variations?

Are the topics driven by genuine interests of readers of the site, or does the site generate content by attempting to guess what might rank well in search engines?

Does the article provide original content or information, original reporting, original research, or original analysis?

Does this article have spelling, stylistic, or factual errors?

Does this article provide a complete or comprehensive description of the topic?

Does this article contain insightful analysis or interesting information that is beyond obvious?

  You can find lots of other questions you should ask yourself on Google Webmaster Central Blog. 

  After all the algorithm updates that passed by us, being witness to tons of (sometimes useless) content written every day, we got to the point where we can easily spot the quality of the ordinary in the web. As you can see, everybody is talking about quality and not quantity, but few of them really know what makes a piece of content qualitative.

  If you’re starting to use the quality content terminology for everything that you think “it is a great idea”, then you might not distinguish the good from the bad. 

Quality content is defined by success. It is defined by a goal and it must bring good metrics/results.

Performance is what really matters. Avoid tricks intended to improve your search rankings and “get you on the first page in one week”.

  It does matter how much time you spend creating the content or if you think it might be a good idea. You must understand that your audience has the final say.

  Your content must be lovable.

  That’s right. You must attract the audience. Context is a great help for getting lovable content. We can define quality content by that type of content that fulfills the needs of the user. Especially now, when personalized content is on the rise and native advertising is a content marketing trend.

  But what exactly does context mean?

  Google developed patents for discovering the contextual content through topical searches to offer valuable information and increase the user experience. Actually, through context Google wants to recognize the user intent.

  If you want to have contextual content you must think very well at your topic and point out all the answers. 

  If you’re searching for “Batman” in October, most likely you’ll be shown websites selling Halloween costumes. If you’re searching for “Batman” while you are in Turkey, you will probably be redirected to info related to the city of Batman.

  Contextual content relates to the location as well. You have to know your niche very well in order to provide value through your content and appeal to them.

  Your audience gives value to your content.

  You’ve heard it before: if your audience loves the content, Google will definitely love it too. No more shenanigans, no more shortcuts or shitty content. Talk from your heart, in your own words, from your experience. And give wisdom and pieces of advice.

  Lots of SEO specialists say that the era of “content is king” has ended, and made room for the saying “context is king”.

  Evergreen content can be an example of quality content. Is that type of content that will always be “available”, accurate. It will teach your audience. It passes the test of time, being relevant at every hour of the day. It won’t bring you spikes in traffic, it will sustain it.

  Imagine if you can offer a quality answer to a question that is timeless. You’ll be sitting on a gold mine. Original content is considered to have quality. Zach Bulygo agrees.

Original also means originality. Your ideas should be original! Rehashing the same concepts or other posts over and over again is not original. If your content is played out, no one will link to it – and that defeats the purpose of writing content in the first place.  Zach Bulygo Content writer at Kissmetrics / @zachcb1

  2. How to Create High-Quality Content

  Quality content doesn’t come very often and it is not something you can achieve fast. Nobody can predict with accuracy if your articles will be successful, but there are some things you could do to influence the outcome.

  Step 1: Monitor Topics

  You could find yourself in one of these two situations: either you have already written some articles or you are starting fresh. In case you are finding yourself in the first situation, you have the advantage of testing the market and having a clue about your audience. In case you are on the second situation, then it’s our time to shine, see what your competitors are doing, know your product, and start to write content, test and write again until you find what is working for you. 

  If you are already on the “content market”, first you need to check the data of your previously published articles to see which articles worked best (with high numbers in traffic and higher rankings).

  Larry Kim explains it better:

  You need the quantity to find the quality. Larry Kim Founder of WordStream

  Step 2: Perform Keyword Research

  Once you know what topic works for you, you can search for keywords and try to find out the lexical field to know all the terminology. Keyword research is mandatory in this phase. There are lots of tools that can easily do the job for you. Keyword Tool is an example that is very easy and fast to use. In a quick search, it reveals thousands of related topics & keywords opportunities.

    There are some things you should know once you get here. Look at the volume and keyword difficulty. Look for keywords with high search volume. If the difficulty score is around 50, that means the competition for that keyword is medium. 

  In the screenshot above you can see what search results for “protein shakes”. You can find new topic ideas, search for specific keywords depending on which user intent you are tracking.  

    You search for questions in case the user wants to learn how to do something (for “how-tos” articles); for focus keywords in case you want to cover a more comprehensive blog post; phrase match for specific situations and so on.

  Keyword research will never be out of style. It will always be in trend. It’s a must. But another must is knowing to be selective and wise.

  Keyword Tool can work very well with other tricks I am following myself. Google is a bundle of information. You can search for the specific query in the search bar and see what other people are searching for with the autocomplete feature.

    Since Google becomes more contextual, it is best if you try and use this practice. Results might differ from one location to another. Also, on Google’s bottom of the page, you can see searches related to your query.

      Performing these quick searches might help you get a better understanding of what do people are looking for, and also what type of information you can find on the first page. Do you differentiate yourself from the competition? Are you providing added value? Will your piece of content be unique? If your answer is yes to all thse questions, then you’re on the right track.

  There are also free tools that can strengthen your keyword research:

Google Adwords (there is a free option);

Kparser;

KWFinder;

Answer The Public.

  Step 3: Gather Keyword Data From Previous Paid Search Campaigns (optional)

  Google Adwords offers historical information of your data you can use for driving SEO traffic. For example, you can see the time frame when your campaigns are performing best, which keywords work best, and how much traffic you’re bringing to your website, and you can optimize those metrics.

    You can receive information for monthly searches and see exactly which month has more or lower searches. That is influenced if you are searching for a query for seasonal content. The available data for the free account are average monthly searches, competition level, lowest and highest bid. 

  When you finished with the keyword research, you should focus your attention on the competition. We mentioned it before and it is a step you shouldn’t skip. Look at the first 10 positions in Google or Bing to see what topics were debated, what is already written, what’s missing with the purpose of highlighting your added value.

  Step 4: Spy on Your Competitors

  In terms of content, there are a lot of things to take into consideration and that’s why tools have high benefits in the content creation process. For example, Keyword Tool will show a list of all the pages with some extra information that is hard to collect by hand.

  In the screenshot bellow, it is highlighted the data gathered for each page:

(1) the content score, which is calculated based on the keyword pattern form all the pages that rank for the specific search queries.

(2) the number of focus keywords used out of the total of keywords used to calculate the content score.

(3) the readability score calculated using the Flesch – Kincaid readability scale which indicates how complicated a piece of text is to understand. 

(4) the number of keywords on the page.

(5) the list of keywords used to calculate the Content Performance score for that particular web page.

    Having an idea of your competition is a good insight for you to cover-up what’s missing and improve search engine content discovery offering the best piece of content. With such a rich handful of data, you’re prepared to go to the next step: optimization.

  3. How to Optimize Your Content Following the Google-Approved Way

  If we are talking about optimization you must understand that natural language paired with traditional on-site SEO techniques are the key to success. Highly readable pages are the winner in the whole content-discovery adventure.

  Step 1: Make a Content Plan

  Google is evaluating multiples factors using various quality signals to see if your content is relevant to a specific query. At this point, there is nothing tricky, just a lot of math and natural language processing. To save time and effort, Content Assistant will help you identify the exact keywords your content is missing to rank higher.

    The mechanism is simple and fast:

paste all the content in the Content Assistant to start analyzing it;

add keyword suggestion to increase your content performance score;

rewrite the underperforming content and add new content, if needed, to make the keywords inclusion more logical and natural.

  Of course, the content performance score is not the only factor that matters when Google ranks a webpage but, it can give you an idea of the position you can achieve. Link metrics are important as well.

  Step 2: Follow Successful Optimization Stories for Insights

  I’ve written about content optimization before, even cited a few success stories, from Jason Acidre, co-founder at Xight Interactive, Greenlane Agency, and lots of others, and they all had one thing in common: knowing their market and adding content naturally – in context, I might add. No spamming. No duplicate content.  

  The story and the idea remain the most interesting part.

  Getting the public to like you isn’t an easy job. First, you get into their sight, and then make them fall in love with your content. Even if these two seem to be two separated steps, their work together. Here’s the content strategy I follow and try to stick to each article:

  Find a topic: usually from Social Media comments on your page, from our customers on support, from blog comments, different talks, news, newsletter, trends and so on.

Start pulling out some notes so you have the whole idea.

Organize the notes into a structure.

Start documenting and writing: Make sure you have a catchy introduction to appeal to your audience.

Craft an eye-candy headline that offers benefits to the audience and has a strong call to action.

Perform on-site optimization: Make sure you have optimized title tags, meta descriptions, images, URLs with the keywords you had chosen.

Optimize the content using the Content Assistant tool for 2-3 keywords (max).

Promote the content: newsletter, social media, content syndication and so on.

  Step 3: Use the Terminology You Collected in Keyword Research Phase

  In the optimization phase, you must follow a natural path to use focus keywords. As I mentioned before, you must think at the context, and that translates into adding keywords that are relevant to your focus keyword in the article.

  If you use a keyword research tool you’ll get a full list of recommendations, that is very good to add them in your content. If you are using Content Assistant, then it will be easier for you to select from auto-generated keywords list, getting insights into how well you will rank in Google.

    Start with “keywords you should use” and focus on the ones that have a bold font and a dot in front of them, then circle around the rest from that list. Once you finished adding all the relevant keywords, move the “keywords you should use more often” by following the same procedure.

  Once you finished this step, you can promote your blog post and keep track of the outcome.

  4. Three Methods to Measure the Effects of Your Article

  Measuring the results is a step that can’t be avoided. You should keep track of the keyword you optimized the content to see the evolution.

  Method 1: Google Search Console

  GSC or Google Webmaster tools is a good support for this. Go to your account » Search Traffic » Search Analytics and track individual pages.

    As you can see in the next screenshot, you have data on the number of impressions, average CTR, and average position. Search for your page to see how well is ranking: Pages » Filter Pages and paste the URL.

    Method 2: Rank Tracking

  You can also use the Rank Tracking tool to see the whole list of keywords at once and follow the historical trending line. You have to add the keywords and after that, you’ll have to wait to see how it is evolving day by day.

    For a massive content optimization, you should look at the search visibility to see if you’re on an ascendant line or not. The search visibility shows you how your websites ranks overall for all the possible keyword combination that you might be or might not be aware of. Below you can see an example:

    Method 3: Google Analytics

  Google Analytics is another provider that can offer qualitative data, most of the times. I’ve conducted an informative guide some time ago on how to improve search engines rankings using Google Analytics data which I recommend you reading it. It is a good starter for understanding your audience: likes, interests, behavior, demographics. You’ll find out how to improve your conversion rates and see which type of content brings more traffic, from what sources and other technical information.

  All the data you get will help you have a better content management.

  Conclusion

  Writing high-quality content isn’t so hard, but it isn’t piece of cake either. It requires knowledge, desire, strategical thinking and tools to ease up the work. If you understand what quality content and relevant content means, then you’re two steps forward.

  You need an idea and then craft unique content around it to differentiate yourself from the audience. On-site optimization is the next step. Use the right keyword to create context and highlight the quality of your content. In the end, promote it and track the results.

  Analytical data offers valuable insights into your content, audience, and business in general. It can bring a lot of benefits to start mushrooming your inbound marketing strategies and outperform your actual content marketing campaign. All these steps will help you fulfill your goals so best of luck in using them!

  The post How to Create, Measure and Optimize High-Quality Content – Google-Friendly appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

from Marketing https://cognitiveseo.com/blog/19285/high-quality-content/ via http://www.rssmix.com/

[photomaniacs]

The Fujifilm GFX 50S’s High ISO Quality is Insane http://ift.tt/2rFPuD7

The Fujifilm GFX 50S‘s ISO invariance makes it so easy to shoot the Milky Way that it’s not even funny. I was able to take an “impossible” shot, capturing the Milky Way in the middle of Sydney, during a light festival, without bracketing on the Milky Way. The sensor captured so much info on the highlights that this was possible.

I took this 80MP composition three days ago:

When I acquired the Fujifilm GFX, I didn’t know what to expect, or even whether I would keep it. After all, I already own a marvel of engineering: the Sony a7R II. My Sony never failed to deliver, even in some of the harshest and remotest places in this world. It also helped me to win an award from the World Photo Organisation. I couldn’t be happier with it.

At first, when I was shooting in daylight, the Fuji GFX 50S was, image quality wise, a simple incremental step up from the marvelous Sony a7R II. And then I began testing the high ISO capabilities of this “little monster.”

Insane performance at High ISO

Below ISO 800, the camera carries a lot of information in the shadow and up to the highlight, like any other Sony sensor.

Beyond that ISO, however, the camera acts in a completely different way than what I expected from a Sony a7R II, Canon 5D Mark IV, or even a Phase One IQ3 100MP. I was able to recover so much highlight and associated color depth, the dynamic range remained constant between ISO 1600 and ISO 6400 (Photontophotos seems to agree with me on this). I mean, check this out: here is an example of highlight recovery of a shot taken at ISO 6400:

I have never seen such results on any other camera for this ISO.

Just to give you an idea of the environment I was in: this cave (Jenolan Caves) was lit up with strong LED lights, and it was impossible for me to spot the Milky Way. I had to use an app called Photopills to frame my shot.

Can it Shoot the Milky Way in Bright Conditions?

The answer is yes, and it’s almost too easy. A month later, after discussing with Matt Hudson and Clement Breuille, two local references in astrophotography and landscape photography, I decided to try to get an “impossible” shot: photographing the Milky Way in the middle of a highly populated city during a light festival. My top choice being Sydney, Australia, with Vivid Sydney.

I finally succeeded few days ago. While other cameras failed to pass the test at ISO 3200, the Fujifilm GFX was able to gather a lot of available information, capturing a light but visible Milky Way. Having tried with much a larger sensor, I am actually wondering if Fuji added some clever algorithms in order to avoid highlight clipping.

With a few quick edits in Lightroom, I was able to (1) remove light pollution and (2) bring back the tonality and color depth of the scene — and this was done in literally 5 mins:

ISO 3200, 10 sec, f/4

Then, I simply moved to Photoshop and stitched the different frames of my composition. A few edits later, and voila, a composition of Sydney and the Milky Way was ready.

Here’s a video I made with more information about these edits:

So is it worth moving to medium format? Probably, if your main genre is night photography.

Author’s note: In case you’re wondering: no, this post was not sponsored in any way by Fujifilm.

About the author: Josselin Cornou is an Australian photographer whose work has won an award from the World Photo Organisation. The opinions expressed in this article are solely those of the author. You can find more of his work on 500px and Instagram.

Go to Source Author: Josselin Cornou If you’d like us to remove any content please send us a message here CHECK OUT THE TOP SELLING CAMERAS!

The post The Fujifilm GFX 50S’s High ISO Quality is Insane appeared first on CameraFreaks.

June 08, 2017 at 09:05PM

[cherylxsmith]

The End of Local Internet Marketing

Local Internet Marketing at a Glance

Email marketing makes it possible to save much time too. Network advertising is commonly an online advertising, local internet marketing, network advertising. With Internet advertising company, you can already receive your website with search engine advertising and optimization that will sooner lead to several outcomes. But eventually, you have to pinpoint what sort of network promoting gives you the best. Inbound advertising is a strategy that’s made by combining the very best of the digital marketing and advertising tactics. Inbound local internet marketing on the opposite hand isn’t an interruptive strategy in any respect.

Marketing is believed to be one of the most significant procedures that must be carried on by the business most of the time especially when it deals with mobile SEO. Online marketing is just selling products online. It can be accessed wherever you live because it is a global market. It is very challenging. Thus, there will be a need for an expert search engine marketing services to beat your competition in the traffic wars. It is still essential to any business when it comes to overall marketing strategy. The reasons are just too numerous to mention. Just keep in mind that a fantastic business SEO service that can offer the perfect solution to your problem may be costly. However, you can also find services which can fit your budget.

The net is known as the information superhighway for a very good reason. It works the same way. The majority of people searching the Internet are interested in the information. You have to know by now that individuals find everything via the internet. Hence, local internet marketing is very important.

Choosing Local Internet Marketing

Various online marketing strategy is offered absolutely free and paying online advertising can make you earn more money. Local internet marketing includes all of the online advertising products and services such as market research, email marketing, websites, and direct sales. You will be provided with an online search engine advertising strategy that is far better than others.

What Everybody Dislikes About Local Internet Marketing and Why

If your website isn’t mobile SEO ready, it’s safe to presume that you’re passing up a significant bit. Whatever you would like your site to do, you have to decide what your actions are before you start your promotion campaign. Individuals, small company and big companies all build their websites to acquire recognition and popularity. Consequently, starting with the sum of electronic advertising and marketing strategy is the first step taken by a successful business. This involves reviewing the current site and aiming to improve the potency of the business in the future.

The easiest way to describe SEO is that it is an advertising strategy. Search engine marketing is an essential element of the online marketing and must be done from the fundamental amount of any website designing. In a nutshell, SEO is a kind of advertising on the internet page. Mobile SEO is quite big at the moment and every organization is working on developing a mobile friendly site and an application to make certain that they meet Google’s algorithm and provide them an opportunity to reach even a wider audience moving forward. Social networking optimization is a set of strategies that is utilized to boost engagement, exposure, visibility and reputation of every site using different social websites networks. In regards to neighborhood search engine optimization, it mainly targets the neighborhood clients so the regional modest businesses or companies can promote their goods online and also get a greater place in the search list for their sites.

If you maintain your customers happy, they will make sure that you remain happy. Email marketing services are some of the most frequently used methods in the realm of online marketing especially because this medium has changed how people interact with one another. It is wise to find the best business SEO services that are going to do the advertising job for you.

What About Local Internet Marketing?

With local internet marketing, you’re far more up close and personal. Internet marketing is extremely cost-effective. In addition, it increases the audience that’s being reached. If you prefer the best internet business marketing, visit a specialist who knows how things are done.

Make your organization simple to find. After 35 decades of running an advertising business, one thing still bothers me. Whenever you’re prepared to utilize this superb approach in marketing your own business, there are a couple of approaches you’ll want to understand about to be able to find this done. If you’re starting a neighborhood company, you want a firm that is experienced with neighborhood businesses. If you’re starting a new company, you must have an online strategy first.

The post The End of Local Internet Marketing appeared first on Search Engine Optimization Consulting Services.

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[michael321479]

SEO Services in Los Angeles

i7ech.com company the best company for SEO Services. We provide the best package of Search Engine Optimization. Our SEO team of experts has the latest techniques of SEO. We will encourage rapid and powerful results.

How do you affect your customers?

Optimizing your website rank or cultivation in the major search engines like Google, Bing & Yahoo. If you are considering a team that gets the value you've come to the right place. So you have a website (possibly made by our web design team), but despite the fact that your site looks incredible, it almost certainly does not rank in the search engines. That's where we come in!

Why do you need SEO Services in Los Angeles?

Search Engine Optimization is mandatory for your website to achieve a position in the search engines and the return on investment is out-of-the-road in the distance that pay per click marketing. SEO techniques cannot agree and some approaches work better than others for a period of difficulty origin squat and then further down the line. I7ech.com was angry and experienced methods which ensure cheap victory in search engines and we provide transparent services to explain and educate clients along the way. So we provide personalized service SEO with everything necessary for your business to succeed with an established trail achievements.

Best SEO Company

I7ech.com is # 1 SEO Company in Modern Region. We are experts in helping small, medium and large affect the power of digital marketing. While our clients are around the Globe with the wishes of local SEO services to nationwide and International built SEO campaign and we offer success in all areas of online marketing. Most of the companies that we work with have thrown their businesses effectively use the old marketing methods such as print, radio or TV. They do not think about how to take the next step with the digital tools like Search Engine Optimization, Social Media, Video, and Mobile. Our business with best-in-class allies, such as Google, and offers many exclusive services including a powerful reporting and real time campaign optimization. Over the years we have helped businesses like yours put the power of Digital Marketing works. In fact, for many of our customers have experienced us that after implementing our online marketing campaigns they have seen a rise in the percentage of income. Our experienced search specialist will spend your time wisely business, the type of customers you want to flowers, your competitors and what ideas your overall campaign. From here, we develop a strategy tailored to exceed the target and provide the best return for your investment

SEO Services in Los Angeles

Keyword Analysis

Competitor analysis

Audit redemption

Audit backlink

Blogger Outreach

Content development

Google Penalty Remover

We believe in the simple method when it comes to Search Engine Optimization. Our results of ambition; works with both short-term and large enterprises around the world, in both population and land campaign.

Nationwide SEO Services

While discussing the National SEO optimization system aims to draw in traffic and leads from a complete nation or region. We've driven the bilingual campaign to various different countries / regions everywhere Globe. The method used to search for national traffic and conversions were slightly different from that used locally nationally. Some businesses require a mix of both national and local SEO; we will mention this if we think it will be the best explanation efficacious and beneficial for your business.

Local SEO Services

Local SEO Services is a set of methods for the advancement of a website traffic, principals, and the conversion of targeting their area, and suitable for businesses that give to the local market by targeting the demand as "SEO Services in Los Angeles, Local SEO Services" etc. Examples consist coiffeurs, service providers and trade, local vendors aiming for growth of in-store visitors, and more. Some businesses require national and local SEO settings, for example, many businesses can national goals for renovations will begin locally, because it is often a good way to get in or swell in the bazaar. We can estimate the requirements of your business, financial plans, and objectives, and support the best solution for you.

Traffic Referral:

Referral traffic from sites approach further. When a different website links to web pages on your site, for the case on or after the directory listing you find, it is the Referral. Traffic from social media account is a type of referral traffic, although it exhibited individually in Google Analytics.

Direct Traffic:

This is the direct traffic you are getting when your users the URL (for example, http://i7ech.com/) directly into the browser.

Organic Traffic:

Derived from the organic traffic directly from search engine results voluntarily. When the user passes in a search term into Google, for example, they will be exposed to the Search Engine Results Page (SERP). This illustration page sites that Google algorithm adopts most associated with the user's request. To set this up, they use a large number of factors!

  http://i7ech.com/seo-services-in-los-angeles/

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[rodneyfgarrett]

The End of Local Internet Marketing

Local Internet Marketing at a Glance

Email marketing makes it possible to save much time too. Network advertising is commonly an online advertising, local internet marketing, network advertising. With Internet advertising company, you can already receive your website with search engine advertising and optimization that will sooner lead to several outcomes. But eventually, you have to pinpoint what sort of network promoting gives you the best. Inbound advertising is a strategy that’s made by combining the very best of the digital marketing and advertising tactics. Inbound local internet marketing on the opposite hand isn’t an interruptive strategy in any respect.

Marketing is believed to be one of the most significant procedures that must be carried on by the business most of the time especially when it deals with mobile SEO. Online marketing is just selling products online. It can be accessed wherever you live because it is a global market. It is very challenging. Thus, there will be a need for an expert search engine marketing services to beat your competition in the traffic wars. It is still essential to any business when it comes to overall marketing strategy. The reasons are just too numerous to mention. Just keep in mind that a fantastic business SEO service that can offer the perfect solution to your problem may be costly. However, you can also find services which can fit your budget.

The net is known as the information superhighway for a very good reason. It works the same way. The majority of people searching the Internet are interested in the information. You have to know by now that individuals find everything via the internet. Hence, local internet marketing is very important.

Choosing Local Internet Marketing

Various online marketing strategy is offered absolutely free and paying online advertising can make you earn more money. Local internet marketing includes all of the online advertising products and services such as market research, email marketing, websites, and direct sales. You will be provided with an online search engine advertising strategy that is far better than others.

What Everybody Dislikes About Local Internet Marketing and Why

If your website isn’t mobile SEO ready, it’s safe to presume that you’re passing up a significant bit. Whatever you would like your site to do, you have to decide what your actions are before you start your promotion campaign. Individuals, small company and big companies all build their websites to acquire recognition and popularity. Consequently, starting with the sum of electronic advertising and marketing strategy is the first step taken by a successful business. This involves reviewing the current site and aiming to improve the potency of the business in the future.

The easiest way to describe SEO is that it is an advertising strategy. Search engine marketing is an essential element of the online marketing and must be done from the fundamental amount of any website designing. In a nutshell, SEO is a kind of advertising on the internet page. Mobile SEO is quite big at the moment and every organization is working on developing a mobile friendly site and an application to make certain that they meet Google’s algorithm and provide them an opportunity to reach even a wider audience moving forward. Social networking optimization is a set of strategies that is utilized to boost engagement, exposure, visibility and reputation of every site using different social websites networks. In regards to neighborhood search engine optimization, it mainly targets the neighborhood clients so the regional modest businesses or companies can promote their goods online and also get a greater place in the search list for their sites.

If you maintain your customers happy, they will make sure that you remain happy. Email marketing services are some of the most frequently used methods in the realm of online marketing especially because this medium has changed how people interact with one another. It is wise to find the best business SEO services that are going to do the advertising job for you.

What About Local Internet Marketing?

With local internet marketing, you’re far more up close and personal. Internet marketing is extremely cost-effective. In addition, it increases the audience that’s being reached. If you prefer the best internet business marketing, visit a specialist who knows how things are done.

Make your organization simple to find. After 35 decades of running an advertising business, one thing still bothers me. Whenever you’re prepared to utilize this superb approach in marketing your own business, there are a couple of approaches you’ll want to understand about to be able to find this done. If you’re starting a neighborhood company, you want a firm that is experienced with neighborhood businesses. If you’re starting a new company, you must have an online strategy first.

The post The End of Local Internet Marketing appeared first on Search Engine Optimization Consulting Services.

source https://www.seoservicesamerica.com/end-local-internet-marketing/ from SEO Services America http://seoservicesamerica.blogspot.com/2017/05/the-end-of-local-internet-marketing.html