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The 10 best URL shorteners available
Many think about satisfied the main piece of major areas of strength for a procedure. Useful, drawing in happy can arrive at new clients and keep up with current ones. Indeed, even Bill Doors knew back in 1996 that "Quality written substance is the final deciding factor."
From making a site to planning your online entertainment content, you'll frequently share connects to recordings, articles and web-based entertainment posts. A connection shortening device can be a convenient method for enhancing these connections for your substance showcasing system. In this article, we'll examine the reason why compacted URLs can help your showcasing. Furthermore, we'll turn out the absolute best connection shorteners available.
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What is a connection shortener?
A connection shortener — otherwise called a URL shortener, interface blower, or URL condenser — is a computerized instrument that takes a long URL and makes it more limited. This URL apparatus serves self-makers or private ventures in numerous ways. As a matter of fact, the US government tracked down this device sufficiently significant to give two sorts of government-financed connect shortenings, in spite of the fact that they decommissioned the task in 2019.
To share a connection for a showcasing, whether online entertainment promoting or your week after week bulletin, a great many people don't find site joins covered with overabundance numbers and letters appealing. An extended URL might hinder individuals from clicking. Connect shorteners gather the long URLs in your promoting system so individuals will be more disposed to tap on them, thusly expanding navigate rates.
4 motivations to utilize a connection shortener
01. Hoists your image picture
Overabundance characters in URLs can look dubious and unappealing. Utilize a connection shortener to keep your showcasing resources perfect and compact, which ponders emphatically your image picture.
02. More straightforward to share
On the off chance that your clients find a connection simpler to reorder, particularly from a cell phone, they'll be bound to share your connections.
03. Cleaner appearance
Individuals make some simpler memories perusing and understanding more limited text, making them bound to tap on more limited URLs.
04. Gives following abilities
To economically develop your image, you should follow your advertising endeavors and key execution markers (KPIs). Most connection shorteners accompany examination devices and other high level elements.
10 best URL shortener administrations
Hopp.co
Sniply
ClickMeter
Cuttly
Bitly
TinyURL
T2M
Tiny.CC
BL.INK
Rebrandly
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01. Hopp.co
Hopp.co is the ideal free URL shortener for online substance makers who need to build their income and client base. All makers, from Instagram forces to be reckoned with to culinary bloggers, can get to Hopp.co's noteworthy rundown of instruments. This incorporates: following and insightful information, limitless number of purposes and the capacity to make short connections with a tweaked space only for this reason. Hopp.co's capacity to add a "pre-roll" modified special page makes this connection shortener a genuine victor.
Makers can send clients to an interstitial page before their last objective where they can add a CTA or interface that advances a help, video, occasion, social record, blog entry or item; gathers endorsers or contact data; and even advances a participation. They likewise offer source of inspiration presentation pages and a "speed-dial" include, which permits clients to enter a code and access a connection — a helpful component for those searching for a connection sharing workaround for Instagram posts.
02. Sniply
Sniply permits clients to pack long connections and overlay them with custom call-to-activities (CTAs) to make outwardly engaging small flags.
03. ClickMeter
ClickMeter's URL shortening device offers advertisers a dashboard to examine information from enormous, worldwide crowds, in addition to improve and look at joins in a single spot. The device targets guests where they will have the best change rates, screens extortion and broken joins, tracks snaps and transformations, and that's only the tip of the iceberg.
04. Cuttly
Cuttly's foundation can oversee and follow investigation from clients' marked URLs. The apparatus incorporates with a few stages — like Zapier, Integromat and Laravel — and accompanies other showcasing instruments like secret word safeguarded short connections, UTM boundaries and QR codes.
05. Bitly
Bitly's free device abbreviates joins utilizing the bit.ly space. Clients with a superior arrangement can tweak their abbreviated URLs with their own space names. Bitly accompanies an investigation dashboard to assist clients with appreciating which missions and content their crowds like.
06. TinyURL
TinyURL's essential connection shortening instrument doesn't expect clients to make a record, however it additionally doesn't offer high level examination. Paid clients get essential following apparatuses, for example, click rates, URL altering and timestamps.
07. T2M
T2M is planned for enormous organizations and enterprises, however it can likewise suit more modest organizations. T2M offers URL the executives, marking and APIs, crusade the board and complete investigation to assist advertisers with settling on business choices.
08. Tiny.CC
Tiny.CC offers a basic connection point that permits clients to oversee numerous URLs all at once. Clients can alter joins continuously, divert smartlinks and track traffic measurements.
09. BL.INK
BL.INK's GDPR-consistent instrument takes special care of private ventures. Key highlights incorporate the capacity to fabricate UTM crusades and make connects that are effectively shareable with any channel, including versatile, PDF documents, QR codes, email and that's just the beginning.
10. Rebrandly
Rebrandly underscores the significance of brand trust and acknowledgment. With a variety of cutting edge highlights and cooperative devices that empower various divisions to cooperate all the more effectively, the stage centers vigorously around authoritative groups. It offers various logins and work areas for this reason.
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premierdetroit · 3 years
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Experience the Tokyo 2020 Paralympics with Google and YouTube
Please CLICK HERE to visit Gopher Gold for the full article.
While some of the Tokyo 2020 Games are over, others are just beginning: The Tokyo 2020 Paralympic Games are right around the corner. And just like earlier this summer, there are few ways you can enjoy the action from home. 
1. Watch livestreams and highlights on YouTube Starting August 24, catch livestreams as well as clips and highlights from 13 official Paralympic broadcasters around the world on their YouTube channels. The Paralympic Games channel will also be streaming over 1,300 hours of live sports across 219 countries and territories, as well as sharing highlights, athlete interviews and behind-the-scenes videos with automatic captions available in 13 languages. Livestreams will also be accessible with automatic captions in English.
2. Stay up to speed with Google Search Find the latest information on your favorite team and Paralympians, and even see where your country ranks in the race for gold. If you can’t tune into the Paralympics live, don’t worry — you can watch a daily recap video, check out the top news related to the events and with Google Images, even see photo galleries of some of the best photos of the day.  For data lovers, check out our Trends page to see fun Search stats on your favorite sports. And, for a limited time only, keep an eye out for a fun surprise when searching for the Paralympics — I can’t say too much, I wouldn’t want to spoil the fun!
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3. Experience Déjà-mew on the Doodle Champion Island Games Are you (still) feline Lucky? Lucky the Cat is back in our interactive Doodle game! Click on the Doodle to enter the gameworld, join a team and compete against reigning Champions across table tennis, archery, rugby and more. Keep a lookout for competitors and characters with disabilities and without, dozens of surprises and side quests as you journey through Doodle Champion Island, where there are some new levels and extra quests…if you’re up for the challenge.
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4. Stay up to date with the Google Assistant If you want to learn more about the Paralympics, just say, “Hey Google, give me a Paralympics fact.” Find out which country has the most medals or how your country is doing with "Hey Google, who is leading the Paralympics medal table." You can even ask, “Hey Google, what do you like about the Paralympics?” available in all languages. Whether you’re using your phone, speaker, TV or other enabled device, Google Assistant will have all the important details.
5. Capture the moment with heartwarming Tenor GIFs The IPC are also working with expression platform Tenor to showcase the very best of the Tokyo 2020 Paralympic Games. Find incredible moments from the world’s Paralympians on Tenor’s Paralympics channel.
And now, all we have to do is wait for the games to begin.
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premierdetroit · 3 years
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15 tips for getting the most out of Google Trends
Please CLICK HERE to visit Simon Rogers for the full article.
To celebrate Google Trends’s 15th anniversary, we took a look at what questions about it have…well, trended. “How to use Google Trends?” and “how does Google Trends work?” were among the most-searched. So we decided to answer them with these 15 tips to help you get the most out of the tool and uncover interesting insights. 
1. Data by date: Google Trends can tell you what people were searching for at any date from 2004 to a few minutes ago. It’s also based on two datasets: historic (2004-three days ago) and real-time (past week). Real-time is more granular, right down to minute-by-minute. 2. Trending versus top-searched:Trending (or rising) searches are those that are accelerating the fastest, while top-searched, or “most-searched,” are the most-searched queries in a specific time frame. Trending searches are useful for seeing how things have changed. 3. Choose topics when you can:When you start on Google Trends, you get the option to either search for a “term” or “topic.” We recommend choosing “topic” when possible. Topics are language agnostic and account for spelling variations (and mistakes!), as well as multiple names for the same thing.
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4. Compare big places to small: How do you compare searches for the same thing in two different locations? Well, Google Trends normalizes Search data to make comparisons between terms easier. Search results are normalized to the time and location of a query. This means that Search results by geography are comparable, so you can see that the metro area most  searching for brunch this year is a tie between Charleston, South Carolina and Miami, Florida. Whereas the top metro area searching for breakfast is Panama City, Florida.
5. Today’s trends: For a number of countries around the world, you can see what is trending each day. It’s also where you will get a sense of the volume of searches.
6. Find out what’s trending right now: Real-time search trends are great for seeing what’s happening in the moment and in the context of news coverage. 
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7. Always compare:If you want to understand the scale of a trend, use relative comparisons to gauge popularity. Weather is one of my favorite topicsto use as a point of reference. It is one of the largest and most consistently searched for topics everyday.
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8. See how different places search for the same thing: This is one of my favorite hidden features of Trends. You can compare up to five topics or search terms, and for each one, you can specify the geography. For example, you can see how searches for COVID-19 varied in different countries around the world over the past 12 months.
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9. Trends can help us visualize common interests: Google Trends is truly a human-centric dataset. We search for what we are interested in. Even if those interests may feel obscure at times, you’re likely not alone in wanting more information on a given topic. Google Trends helps us visualize and explore our dreams, dogs and cats and even how to fix a toilet. 
10. Trends are not polls: Google Trends is not a tool for creating scientific polls and shouldn’t be confused with polling data. It merely reflects the search interest in particular topics during a specified duration of time. 
11. …But they can tell you a lot:The Organisation for Economic Co-operation and Development (OECD) uses Trends to track GDP each week, in between its quarterly releases, to get a more granular view of what’s happening to the world’s economy.
12. Autocomplete is not the same as Trends data:Autocomplete tries to predict what you're typing so you can get to what you're looking for faster. But because it's a predictive feature, we don't want to surprise people with predictions. So even though you can search for whatever you want, we have policies for what can appear in Autocomplete. Trends, on the other hand, is a tool where you can look up search interest in any query. Because you're typing it in and asking to see the results, we'll show you available Trends data for almost any query. 13. See what’s Trending near you:Another interesting feature on Trends in the U.S. is the ability to see what’s been trending in a metro area without even putting in a search term. You can see what was trending over the past month, or even year. For example, here’s what wastrending in San Francisco over the past month.
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14. Download your data: Just click on the download button next to each chart. For a bigger dataset, check out this new daily trending searches dataset from the Google BigQuery team.
15. And remember: Have fun with Google Trends!Around 15% of queries on Google Search each day have never been seen before. It’s a great way to peek behind the curtain at the constantly changing interests of people around the world.
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premierdetroit · 3 years
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Learn more – and get more – from Search
Please CLICK HERE to visit Elizabeth Tucker for the full article.
When you search for information on Google, you’re probably accustomed to seeing a lot of relevant results in a fraction of a second. But maybe you’ve found yourself wondering how Google connected those results to the words you typed, especially if you didn’t get exactly what you were expecting to find. 
Now, there’s a quick and easy way to see useful context about how Google returned results for your query, and to find helpful tips to get more out of Google Search. Starting today, when you visit an About This Result panel — the three dots next to most results — you’ll get even more information about your results to help you make sense of the information and figure out which result will be most useful.
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Relevant, useful results
With the vast amount of information available on the web, it would be nearly impossible to find what you need without some help sorting through it. Google’s Search systems are designed to do just that: sort through hundreds of billions of webpages to find the most relevant and reliable results, and present them in a helpful way. 
The way Google determines what is relevant and reliable information for a given query is based on a lot of different factors. While it can seem complex, some of these fundamental concepts are actually quite simple, and can be useful for people to understand when they start searching.
Starting today, About This Result will show searchers information about some of these most important factors used by Google Search to connect results to their queries. Because just as these factors help Google decide if a result may be relevant, they may also help people decide what result is useful for them.
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We already give some visual indications of some of these relevance factors on the results page, but we’re now bringing this context to the About This Result panel, so people can easily evaluate whether a result might be the one they’re looking for. Here are some of the factors that you’ll see:
Matching keywords: A simple, but important, factor Google uses to determine if information is relevant is when a webpage contains the same keywords as your search. 
Related terms: Google also looks for terms that our systems determined are related to the words in your query. If you search “how to cook fish in the oven,” we’ll also look for pages that have related terms like “bake” and “recipe.” 
Looking at links: When other pages link to a page using similar words as your query, that page might be relevant to your search. It can also be a helpful indicator of whether online content creators tend to regard the page as useful for that topic.
Local relevance: Our systems also look at factors like the language you’re using to search as well as your country and location, to deliver content relevant for your area. For example, if you search "what day is trash pickup?,” it’s helpful to get results that are applicable to your city or state.
Get the most out of your search
Sometimes, the results you see in Search might not be quite what you’re looking for. 
Now, the About This Result panel will also spotlight useful search tips to help Google better understand what you’re trying to find. The panel will show you search techniques or settings you can use to modify your search to get the results you’re after. 
For example, if you usually search in English, but want to find results in a different language, or from a different region, About This Result makes it even easier to adjust your settings. 
You may even want to adjust your search. Imagine you search for “best jogging shoes.” While it’s usually helpful for Google to return results about related concepts, in this case “running shoes,” you’re really after shoes that are optimized for jogging.
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About This Result will show you tips for how you can get to what you really wanted. For example, you can put quotes around a word or phrase to get results that mention those words exactly, or use a minus sign to exclude certain words from your search. 
This new tool is another helpful way to get more context about the results you’re seeing on Search. From being able to quickly check information about a source via About This Result to getting helpful notices if we feel results aren’t particularly relevant or if they’re rapidly changing, this set of features aims to help you find what you’re looking for and also be equipped to better evaluate the information that you find. This expansion of About This Result is rolling out in English in the U.S. to start, and we look forward to bringing this and other related features to more people in the coming months.
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premierdetroit · 3 years
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It’s a hot one: How heat waves have trended over time
Please CLICK HERE to visit Molly for the full article.
I live in the Pacific Northwest, a part of North America known for cooler weather and notoriously gray skies. So imagine my surprise when temperatures hit 116 degrees Fahrenheit over the past few days. And did I mention that, like many other PNWers, I don’t have air conditioning? Every morning lately, my Google Assistant delivers the slightly worrying news that the temperature is ticking up.
The heat wave is all anyone here — and in other affected areas — can talk about. U.S. searches about heat waves and sunscreen reached all time record highs this month, and “air conditioner installation service” spiked more than 2,150% over the same period of time. (To little surprise, search interest in air conditioning peaks every summer — but you can see that they’ve been rising every year.) 
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Since many of us are searching for this kind of information, I decided to take a trip down Ngrams lane to see how exactly we’ve talked about (er, I suppose “written about”) extreme summer weather over time. As a quick refresher, Ngrams was launched in 2009 by the Google Books team. The tool shows how books and other pieces of writing have used certain words or phrases over time, so you can see how popular (or unpopular) they’ve been throughout the years. 
I started with the classic “heat wave,” which has steadily risen over time. I also tried “a hot one,” and given how that phrase could apply to so many different use cases (outdoor temperatures but also meals, items, etc.), it’s been relatively steady. 
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I decided to try “scorcher” and the more specific “summer scorcher.” 
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The semi-consistent dips in “summer scorcher” suggest that the phrase was likely only used much...in the summer. But what about that huge peak in just plain “scorcher” in 1896? Below the graph, there’s an option to choose the time period from 1892 to 1897 and see how the word was used in books that have been uploaded to Google Books vast digital library. To my surprise, “scorcher” at this point in time didn’t refer to a tortuously hot day: In many cases, it was used to talk about someone who raced bicycles. 
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So now when you hear someone say “today’s going to be a scorcher,” I hope you’ll also tell them about the word’s past life. As for me, I’m heading back to the search bar to learn more about another trending search that really hits home: “how to stay cool without ac.”
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premierdetroit · 3 years
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I live in the Pacific Northwest, a part of North America known for cooler weather and notoriously gray skies. So imagine my surprise when temperatures hit 116 degrees Fahrenheit over the past few days. And did I mention that, like many other PNWers, I don’t have air conditioning? Every morning lately, my Google Assistant delivers the slightly worrying news that the temperature is ticking up.The heat wave is all anyone here — and in other affected areas — can talk about. U.S. searches about heat waves and sunscreen reached all time record highs this month, and “air conditioner installation service” spiked more than 2,150% over the same period of time. (To little surprise, search interest in air conditioning peaks every summer — but you can see that they’ve been rising every year.) Since many of us are searching for this kind of information, I decided to take a trip down Ngrams lane to see how exactly we’ve talked about (er, I suppose “written about”) extreme summer weather over time. As a quick refresher, Ngrams was launched in 2009 by the Google Books team. The tool shows how books and other pieces of writing have used certain words or phrases over time, so you can see how popular (or unpopular) they’ve been throughout the years. I started with the classic “heat wave,” which has steadily risen over time. I also tried “a hot one,” and given how that phrase could apply to so many different use cases (outdoor temperatures but also meals, items, etc.), it’s been relatively steady. I decided to try “scorcher” and the more specific “summer scorcher.” The semi-consistent dips in “summer scorcher” suggest that the phrase was likely only used much...in the summer. But what about that huge peak in just plain “scorcher” in 1896? Below the graph, there’s an option to choose the time period from 1892 to 1897 and see how the word was used in books that have been uploaded to Google Books vast digital library. To my surprise, “scorcher” at this point in time didn’t refer to a tortuously hot day: In many cases, it was used to talk about someone who raced bicycles. So now when you hear someone say “today’s going to be a scorcher,” I hope you’ll also tell them about the word’s past life. As for me, I’m heading back to the search bar to learn more about another trending search that really hits home: “how to stay cool without ac.”
http://snip.ly/ic1sif
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premierdetroit · 3 years
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A new notice in Search for rapidly evolving results
Please CLICK HERE to visit Danny Sullivan for the full article.
Accessing timely, relevant and reliable information is increasingly important in our current environment. Whether you see something on social media or are having a conversation with a friend, you might turn to Google to learn more about a developing issue.
While Google Search will always be there with the most useful results we can provide, sometimes the reliable information you’re searching for just isn’t online yet. This can be particularly true for breaking news or emerging topics, when the information that’s published first may not be the most reliable.
To help with this, we’ve trained our systems to detect when a topic is rapidly evolving and a range of sources hasn’t yet weighed in. We’ll now show a notice indicating that it may be best to check back later when more information from a wider range of sources might be available.
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Since last year, we’ve had similar notices that let you know when Google hasn’t been able to find anything that matches your search particularly well. With our recently-launched About This Result panel, you can also quickly find information about sources you find on Google Search and better determine if they’re likely to provide helpful or trustworthy information. With this additional context, you can make a more informed decision about the sites you may want to visit and what results will be most useful for you.
Across these features, our goal is to provide more context about your results so you can more confidently evaluate the information you find online. These new notices are rolling out in English in the U.S. to start, and we look forward to expanding these and other related features over the coming months.
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premierdetroit · 3 years
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A DJ’s mission to tell Asian American stories, track by track
Please CLICK HERE to visit Tiara Batle for the full article.
Photo by Sthanlee b. Mirador, 2017
As a Filipino American born and raised in the Bay Area, I was lucky to easily find people who looked like me. From historic neighborhoods like SOMA Pilipinas and Japantown to the Bay’s deep roots in Black and Latinx culture, I found diversity in people, culture and food. 
I saw fewer people who looked like me in mainstream media like TV shows, magazines or music videos. How could I be surrounded by so much diversity, especially within my own Asian American community, that wasn’t reflected in the shows I watched or my favorite songs? Where was our story?
Fortunately, today looks different. I’ve seen Filipino artists go platinum, reach millions of YouTube views and become household names.Still, there are so many Asian American stories unheard and undiscovered. I’m still searching for storytellers who look like me, and stories that sound like mine.
Richie, who also goes by his DJ name TRAKTIVIST, knows what I’m talking about. Richie is a Filipino American Bay Area native like myself.  “I was born in Daly City, grew up as a DJ, and joined a mobile DJ crewaround the time when there was a scene for Filipino DJs,” he says proudly. Daly City is nine miles south of San Francisco and nearly 58% of its population identifies as Asian.  
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“As a DJ you realize you play so much stuff that's on the radio,” he says. “But at some point you realize there's so much music coming out of our community. Why am I not playing that? Why am I not looking for that?”  
The Asian American community has faced erasure from popular American narratives and history, and are largely absent from mainstream American media. Partly because of this, Asians in America are seen as a monolith. “When I grew up, being Asian wasn't something that most of us were told to be proud of,” Richie says. 
This is why Richie spent over a year building TRAKTIVIST.com, a discovery platform dedicated to helping people find music made by Asian North Americans. TRAKTIVIST.com’s catalog also allows people to search for music by filtering ethnicity, instrument, genre and playlists. 
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“I was trying to figure out who's who and where do they exist? [It starts with] who you know, who people know, but after that, I had to turn to the internet. It was a search.” Richie used Google tools, starting with Search, to find and compile artists. While it was easier to find current musicians, it was challenging to find Asian American artists from the past. He dove deep into archives of forums, blogs, social media, websites and YouTube to find artists and their stories. 
Through Google Search, Richie and his TRAKTIVIST.com team have discovered over 1,500 Asian American artists across numerous decades and genres, and continue to use Google tools to search for the undiscovered. 
Richie is committed to surfacing overlooked or forgotten stories. He recently published “Grammy Firsts,” a collection celebrating Asian American firsts of the awards show. And with Asian American Pacific Islander Heritage month approaching, we asked Richie to create a playlist celebrating the diversity of Asian American stories and artists — which he graciously did. 
Talking to Richie, I find myself coming back to a word that we center the Filipino Googler Network, an employee resource group, around: kapamilya, or belonging. Through music, I hope we can find kapamilya, be able to see one another, find ourselves and have our stories be heard. 
With the recent rise in anti-Asian sentiment and violence in America, Richie has found the music he’s discovering to be a source of healing. “When we think about our communities and what we go through…” Richie says, “...whether through film, TV poetry, music, any art form, all of it matters. My job is to make sure these stories get broadcast and receive as much attention as possible.” 
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premierdetroit · 3 years
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Bring iconic Japanese characters to life with AR in Search
Please CLICK HERE to visit Arisa Toyosaki for the full article.
We all need a bit of escapism sometimes, and there’s nothing like a blast from the pop-culture past to do the trick. Today, we’re bringing characters from classic Japanese anime, games and TV shows to life — from Pac-Man to Hello Kitty — with augmented reality (AR) in Search. 
Japan’s anime and video game culture emerged between the 1950s and the 1980s, as comic books, gaming arcades and home TVs and consoles boomed. But it wasn’t just a Japanese phenomenon. The most iconic characters caught people’s imaginations around the world, and they’re still hugely popular today. 
Which animated icon is most searched on Google? Pac-Man leads the pack by a long way: worldwide search interest in the hungry dot-gobbler is more than double the next most-searched character, Hello Kitty. What might surprise you is that the top country for search interest in Pac-Man over the past five years was...Peru. Hello Kitty is most searched in the Philippines. 
When it comes to the broader trends, anime wins out. It’s more popular than video games worldwide, with interest for anime climbing to its highest peak on record in the past month. That’s pretty amazing — and in fact, search interest for “anime sugoi” (or “anime is amazing”) has spiked 2,300% in the past five years globally.
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Now, you can have these characters do their cute thing right in front of your eyes. Take a break to watch ghosts chasing after Pac-Man or Gundam swoop in your living room! Characters that are viewable in AR include Evangelion, Hello Kitty, Gomora, Gundam, Pac-Man and Ultraman. (For die-hard otaku who can read Japanese, check out our Japanese blog with the full list.)
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How to access and share:
Search for one of the characters on Google using a mobile device and tap “View in 3D” to rotate or zoom in and see it up close. You can then bring the characters from outer space into your space with AR and turn up your volume to hear Hello Kitty deliver a cute message, or Pac-man's retro sound effects.
Android: Search for “Hello Kitty” or one of the 14 characters on the Google app or any Android browser and tap “View in 3D.” You can see 3D content on devices with Android 7 Plus and you can see AR content on ARCore-enabled devices.
iOS:  Search for “Hello Kitty” or one of the 14 characters on the Google app. 3D and AR content is available on iOS 11.0+ devices.
You can also create AR videos — or recreate your favorite scenes — with the recording option. Don’t forget to tag your photos and videos on social with #Google3D.
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premierdetroit · 3 years
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Get ready for Hollywood’s big night with Google
Please CLICK HERE to visit Matthew Bresler for the full article.
Sure, spring is nice, and there’s so much to celebrate in the winter but my favorite season is easily awards season! 2021 marks 93 years of Hollywood’s annual film celebration, and this year’s Academy Awards will be a combination of in-person and virtual.
Ahead of the big night every year, my friends and I try to watch all of the new nominees, along with some of our favorite past winners. With the help of Google Search, we’re able to keep track of everything we want to watch, as well as check titles off once the credits roll. Starting today, you’ll find a brand new carousel of 2021 nominated movies when searching for “what to watch.” And on Google TV, we’re featuring collections that highlight nominees and 20 years of award-winning women.
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During my movie list-making, I decided to take a look at Google Trends to see what  “Best Picture” winners have piqued our interest. And the award for most-searched goes to: 1997’s romantic drama about a maiden voyage across the Atlantic...with two hits from the 70s as the runners-up.
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Best Picture winners from 1927 - 2020 ranked by global Google Search interest from 2004 to March 2021
Check out this visualization of how classic flicks have been searched over the years. 
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And here’s how fans across the U.S. have been searching for this year’s best picture nominees. 
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But Hollywood’s big night isn’t only about the movies — it’s also about the celebrities. Here’s what Google Trends revealed about our searches for award show stars. (Spoiler Alert: Leonardo DiCaprio is the most searched “Oscar snub” since 2004 in the U.S.)
Most-searched “How many Oscars does … have” since 2004 US
Leonardo DiCaprio
Meryl Streep
Tom Hanks
Denzel Washington
Brad Pitt
Most-searched Oscar duos since 2004 U.S.
Lady Gaga and Bradley Cooper
Justin Bieber and Selena Gomez
Leonardo DiCaprio and Kate Winslet
Ben Affleck and Jennifer Garner
Angelina Jolie and Brad Pitt
Most-searched Red Carpet celebrities since 2004 U.S.
Jennifer Lawrence
Lady Gaga
Angelina Jolie
Jennifer Lopez
Billy Porter
Search “Oscars” to stay up to date on this year’s nominees throughout the show. The list of winners in each category will be updated in real time and you’ll also find live clips, top stories, and other trending content. Starting Sunday April 25 at 5 p.m. PT, you’ll also be able to find ABC’s live stream in Search. 
To hear some predictions ahead of the red carpet, ask Google Assistant, “Hey Google, what are your Oscar predictions?” or “Hey Google, who do you think is best dressed at the Oscars?” Assistant also has the full list of nominees, of course, and plenty more to talk about. You can even join in on the fun at award night by asking, “Hey Google, give me an award.” 
Grab the popcorn...it’s almost showtime!
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premierdetroit · 3 years
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Take a look at these pandemic pastimes
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I've never spent as much time at home as I have in the last year. Of course, I'm not the only one. Over the past year or so of quarantine, I've found myself searching for new things to do. I searched for “cheesemaking” when my kids asked me to play sous chef, and for “bird watching” and “how to create container gardens” when we started spending more time outside.  Like so many people, I looked up recipes for baking bread. My quarantine search history feels like a bingo card for hobbies. 
This made me wonder what other people were searching for during the pandemic — and  how have these interests changed over time? 
To get an idea, we worked with design studio Polygraph (creators of The Pudding) to create a new interactive tool that allows us to dig deeper into what captivated our year of social distancing. With this new calendar view, you can see what hobbies and interests were trending on any specific day a year ago in the U.S. Each day reflects the topic that saw the greatest growth in search queries compared to one year prior. You can also learn more about a specific topic by visiting the Google Trends website.
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Hobbies in 2020 were compared to the search volume in 2019 to calculate percent growth. The hobby with the largest growth was featured on the respective day. Play with the tool here.
Explore more by searching for specific hobbies in the calendar or click to select different dates and view what hobby was keeping us busy at that time last year. (It’s nice to know I wasn’t the only one searching for “needlepoint” on April 8 last year.) You can even select a specific hobby and connect with helpful information on the Search results page.
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Google Trends provides a unique perspective of what we’re currently interested in and curious about. If I learned anything from using this new tool, it’s that we all have more in common than we might think.
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