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superseotools · 1 year ago

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URL Rewriting Tool - Transform Your Links for Enhanced Accessibility and SEO!

Introduction In the digital era, where website accessibility and search engine optimization (SEO) play crucial roles in online success, the importance of URL rewriting cannot be underestimated. Many website owners are realizing the benefits of utilizing a URL rewriting tool to transform their links and improve both user experience and search engine rankings. In this article, we will explore the concept of URL rewriting, its significance, and how you can leverage it to enhance your website's overall accessibility and SEO.

Understanding URL Rewriting URL rewriting refers to the process of altering the structure or format of a website's URL while preserving the existing content and functionality. Instead of using lengthy, complex, or dynamic URLs that are difficult to interpret, URL rewriting simplifies and standardizes them, making them more user-friendly and search engine-friendly.

Why is URL Rewriting Important?

Improved User Experience: URL rewriting contributes to a better user experience by making URLs more concise, readable, and memorable. Short, descriptive URLs enhance navigability, allowing visitors to understand the content of a page simply by looking at its URL. This fosters trust and encourages users to visit and explore your website.

Enhanced SEO: Search engines, especially Google, place significant importance on user experience. By implementing URL rewriting, you can align your website with search engine guidelines, improve crawlability, and increase the likelihood of higher rankings. Well-structured URLs with relevant keywords not only improve indexing but also make it easier for search engines to understand the context of your web pages.

Key Benefits of Using a URL Rewriting Tool

Redirection and Backward Compatibility: A reliable URL rewriting tool ensures seamless redirection when you modify your URLs. This is particularly useful when you redesign your website or reorganize your page structure. By implementing proper redirects, you can preserve your website's organic traffic, prevent broken links, and maintain backward compatibility.

Customized, Brandable URLs: URL rewriting allows you to create custom, brandable URLs that align with your website's name, content, and keywords. By incorporating relevant keywords into your URLs, you can optimize your website for specific search queries, attracting targeted traffic and potential customers.

SEO-Friendly URLs: With the help of a URL rewriting tool, you can generate SEO-friendly URLs that include primary keywords. By following SEO best practices and incorporating keywords in your URLs, you can significantly improve your website's chances of ranking higher in search engine results pages (SERPs).

Compatibility with Multiple Platforms: A robust URL rewriting tool should seamlessly integrate with various platforms, content management systems (CMS), and e-commerce platforms. By using a tool that is compatible with your website's platform, you can effortlessly implement URL rewriting without the need for manual coding or technical expertise.

Simplified Tracking and Analytics: URL rewriting tools often provide advanced analytics and tracking capabilities. By tracking the performance of your rewritten URLs, you can gain valuable insights into user behavior, page popularity, and overall website engagement. This data can help you make informed decisions and further optimize your website's content and structure.

Best Practices for URL Rewriting

Use Descriptive Keywords: Include relevant keywords that reflect the content of the page in your URLs. This enhances both user understanding and search engine visibility. Avoid using generic or ambiguous terms that have little to no correlation with the page's content.

Keep It Simple and Meaningful: Ensure that your URLs are concise, easy to remember, and meaningful to users. Long and convoluted URLs can confuse visitors and make it difficult for them to navigate your website.

Utilize Hyphens as Separators: Use hyphens (-) to separate words in your URLs as search engines consider them as word separators. Avoid using underscores or any other characters that might cause confusion.

Conclusion In a world where both accessibility and SEO are crucial factors determining the success of a website, implementing URL rewriting can greatly enhance your online presence. By utilizing a reliable URL rewriting tool and adhering to best practices, you can transform your website's links into accessible, SEO-friendly URLs. So, take the leap today and experience the benefits of enhanced user experience, improved search engine rankings, and increased traffic. Don't forget to leave your comments in the section below and share this article with your friends!

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mobilunity · 8 years ago

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Our Experience of Customizing Magento by Magento Dedicated Developers of Mobilunity

One of our clients requested a web store development based on one of the popular eCommerce platforms. He had a specific preferences towards the platform to build the store on, so he was specifically looking for hiring Magento dedicated developers. We readily accepted the challenge as Mobilunity is a global provider of remote PHP, Python, C++, Java and Magento web developers for hire.

When developing a store for our client, the team had to apply some customizations and even do a bugfix for an issue encountered with URL rewrites.

Multilingual Feature Customization

The client wanted his store to be multilingual. In Magento, store views are used for localization purposes. When you create a website, one store view is created automatically for the base language. You may then create as many additional store views as you want to add languages to your site. As you fill in your store with categories and products, you may provide locale specific names on a store view level by overriding global settings.

On the storefront, customers use the Store Switcher to change the store locale based to a selected language. On the backend, URL rewrites are created for categories and products so that under each locale products and categories have the appropriate URLs.

The mechanism of multilingual site is managed by the Store module. When a customer changes store locale using the Store Switcher, the Store module looks for a corresponding rewrite for a category or product page a customer is viewing and displays the proper page in a browser.

However, our Magento dedicated developers faced a defect in the standard functionality when a URL for a product located on a third level subcategory was broken. URL rewrites for categories and products located one level higher worked fine, but not for products attached to the third level subcategories. The code change related to URL building logic was applied to fix this issue in the Store module. In particular, the original code was copied, overridden in di.xml and then modified to fix this issue as seen from the code sample below.

The original code:

if ($urlRewrite) { $data[ActionInterface::PARAM_NAME_URL_ENCODED] = $this->urlHelper->getEncodedUrl( $this->trimSlashInPath($this->urlBuilder->getUrl($urlRewrite->getRequestPath())) ); }

Was replaced with the code fixing the URL building logic:

if ($urlRewrite) { $data[ActionInterface::PARAM_NAME_URL_ENCODED] = $this->urlHelper->getEncodedUrl( $this->trimSlashInPath($this->urlBuilder->getBaseUrl() . $urlRewrite->getRequestPath()) ); }

Besides that, the standard Magento functionality displays the entire path to the product in breadcrumbs that included all nesting levels. Still our team made additional changes for the customer to have short path in breadcrumbs containing only the category a product is attached to without displaying the entire path.

Magento Developers for Hire

If you already tried to hire dedicated Magento developer to build online stores, you probably know that creating such stores is a more difficult task after the release of Magento 2.

Even experienced Magento 1 web developers from the community face difficulties with implementing customizations required by clients due to changes in system architecture. Mobilunity possesses sufficient knowledge in Magento 2 development and customization and has Magento web developers for hire to meet any needs of your project or business.

Looking for Magento developers for hire for your store development? You are at the right place.

Contact Mobilunity today to hire dedicated Magento developer and have your store up and running!

from Our Experience of Customizing Magento by Magento Dedicated Developers of Mobilunity

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