#and pretend like theyre the inly ones who make good art

[horrorsequel]

everyone keeps getting so up in arms abt stuff related to the barbie movie as if the whole thing wasnt just bad. the thing abt barbie is that it wasnt a toy commercial. ppl always say that and that was a byproduct of it but that wasnt actually what it was doing. it was a lifestyle commercial. it was not trying to sell barbies to kids. kids r already buying barbies. it was trying to sell the Barbie brand to adults. the barbie brand rn as far as toys is trying to be very inclusive and encourage boys to play with barbies as well. adult men dont need a barbie commercial cos like, gay men already huy barbies. the ppl that needed to be won back to the barbie brand was milennial women. thats why the movie said the things it said. it brought up the spesific points it did because those are the problems milennial women always cite with barbie. the reason Barbie herself was connected with a Mom, the reason her annoyed teenage daughter went on the journey and not like, a child? Because the barbie brand wants YOU. and it worked. all the brand collabs went off so well. people r still talking abt it. the writing of the movie itself wasnt even good at waht it was trying to do but it worked because they hot all the right talking and plot points no matter how shallow and ham fisted.

like this is all part of a much bigger societal problem which boils down to giving corporations and rich people way too much fucking credit for doing the bsre minimum. and YEAH the people who run awards shows are missing the point. but at the same time. the movie itself didnt give any of the barbies a huge musical number. just ken. the movie itself is part of the problem youre just being selective as hell with what you got out of it.